R3 2021 April New Business League - Hong Kong

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2021 CREATIVE AGENCIES NEW BUSINESS LEAGUE Hong Kong / Apr 2021 RANK THIS MONTH

RANK LAST MONTH

1

1

Ogilvy

2

2

DDB

3

4

4

6

Publicis

5

7

Grey Group

AGENCY

ESTIMATED OVERALL YTD REVENUE (USD $m)

No.of Wins

3.1

3.1

26

2.0

2.0

9

1.2

1.2

7

Lancome Project, Asiamiles Project

0.9

0.9

2

HSBC Brand Campaign

0.8

0.8

1

0.4

0.4

3

0.3

0.3

2

RECENT WINS

Coca-Cola Company, Marriott International

Octopus Card, KS Brand Revamp Project, Tsing Tao KV Design Project Pinkoi, Lenzing Fibers (HK) Limited Wunderman Thompson Project

Citibank Project, Cathay Pacific Project Hang Seng Bank Project, Deliveroo Project, HKL NanJin Property Project

ESTIMATED YTD WIN REVENUE (USD $ m)

RECENT LOSSES

6

5

Leo Burnett

7

3

Saatchi & Saatchi

8

8

McCann WorldGroup

Luxury Brand

0.0

0.0

1

9

10

VMLY&R

Pernod Ricard Project

0.0

0.0

1

2021 (Jan-Apr):

8.7

52

2020 (Jan-Apr):

2.9

24

195.3%

116.7%

YoY Comparison:

1


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