2018
AGENCY FAMILY TREE TOP 10
ASIA-PACIFIC DENTSU (Revenue US 6,336M) DENTSU INC. Dentsu (Japan)
WPP (Revenue US 2,752M) DENTSU AEGIS NETWORK Dentsu Brand Agencies
OGILVY GROUP Ogilvy & Mather Advertising
HAKUHODO DY (Revenue US 2,515M) HILL+KNOWLTON STRATEGIES Carl Byoir
Dentsu East Japan
Taproot Dentsu
OgilvyOne Worldwide
Dentsu West Japan
Dentsu Webchutney
Ogilvy CommonHealth Worldwide
Longitude One
Dentsu Kyushu
Ogilvy Public Relations
Public Strategies
Dentsu Hokkaido
Dentsu (Vietnam, Thailand, Taiwan, Singapore, Myanmar, Korea, Indonesia, India, Hong Kong, Beijing)
H&O
Rice 5
Dentsu Okinawa
Dentsu TOP
OgilvyRED
H+K Strategies Rikes
Dentsu Aegis Japan
Dentsu Public Relations Consulting Beijing
Carat Japan iProspect Japan Dentsu Isobar Vizeum Japan
Dentsu One (Vietnam, Taipei, Kuala Lumpur, Jakarta, Gurgaon, China, Bangkok) Dentsu Main Ad Dentsu LHS
Ad Dentsu Osaka Dentsu Meitetsu Communications Dentsu Ad-Gear Dentsu Young & Rubicam Dentsu Sudler & Hennessey Wunderman Dentsu The Goal OOH Media Solution Dentsu Medical Communications Dentsu Digital Cyber Communications DA search & link Dentsu Digital Networks
Merdeka LHS
Dentsu On Demand Graphic
Dentsu Casting and Entertainment One Sky Shingata Build Creativehaus
BATES CHI & PARTNERS J. WALTER THOMPSON WORLDWIDE J. Walter Thompson Mirum Heath Wallace
Always Marketing Services Contract Advertising
Dentsu Compass
Encompass
BWM Dentsu
Heyday
BC&F Dentsu
Mango
ASPAC dentsu X dX palette (Indonesia, India, Malaysia, Taiwan, Thailand) dX cubic (Indonesia, India, Malaysia, Taiwan, Thailand)
dX matrix (Indonesia, India, Taiwan, Thailand)
Dentsu Customer Access Center
FITCH
Dentsu Grant
Dentsu Live
Dentsu Retail Marketing
Diamond Ogilvy Group
Dentsu Impact
Dentsu Public Relations
Dentsu Event Operations
SUPERUNION
Dentsu Jayme Syfu
dX lab (Thailand, Indonesia, Vietnam, Philippines, Malaysia, Taiwan, China, Singapore)
Dentsu Tec
Social@Ogilvy
dentsu X (China, South Korea, Hong Kong, Taiwan, Singapore, Thailand, Indonesia, Philippines, Vietnam, Malaysia, India, Australia) dX 360
PostVisual Webling
YOUNG & RUBICAM GROUP Young & Rubicam Advertising Campaign Palace Monday Paragon VML VML China VML Singapore VML Jakarta VML India
d3
Burson Cohn & Wolfe
cia
Dentsu Y&R
iProspect
GP Y&R
3P Corp. Dentsu Direct Force K&D Consulting Dentsu Consulting Dentsu Creative X Dentsu Creative Force Pict Yokohama Super Factory C.A.L Dentsu Sciencejam UpTable Dentsu Music and Entertainment JEB Co., Ltd. Dentsu Sports Partners D Sports Merchandising Dentsu Works Dentsu Management Services Dentsu Solari Dentsu Innovation Partners WireAction Dentsu Operation Partners Beacon Communications Frontage D2C Dentsu Macromill Insight Other Specialized Agencies (Outside Japan) Information Services International-Dentsu (ISID) iTiD Consulting iSiD InterTechnologies Estech Corp. ISID-AO ISID Fairness
iProspect-WIS
Wunderman Commerce
Flexmedia iProspect
Wunderman Data
CRAFTAR
Wavemaker MediaCom Essence m/SIX Motivator (India) ESP Properties (Singapore)
TENTHAVENUE tenthavenue Kinetic Joule Spafax Bookmark
KANTAR
Kantar Public Kantar Media Kantar Millward Brown Kantar TNS Kantar Worldpanel Lightspeed Kantar IMRB
WPP DIGITAL
Hakuhodo Creative Vox HAKUHODO DESIGN Hakuhodo Direct Hakuhodo i-studio Hakuhodo Kettle Hakuhodo Magnet Hakuhodo Medical Hakuhodo Planning House Hakuhodo Product's Happy Hours Hakuhodo HAKUHODO THE DAY Hokkaido Hakuhodo Hokuriku Hakuhodo HOLOGRAM JPDH KIDS DENTAL PARK Mahalo Networks Niigata Hakuhodo OZMA Pinkoi Japan Shizuoka Hakuhodo SIX Spicebox Spontena TBWA\HAKUHODO Tohoku Hakuhodo Tokyo Survey Research
YOMIKO ADVERTISING
FLP YOMIKO (Singapore, Malaysia, Indonesia)
HAKUHODO DY MEDIA PARTNERS Hakuhodo DY Media Partners
ASSOCIATED COMPANIES
Isobar Commerce
ArtM
OMP-Linkied by Isobar
Star Echo
GIIR
Trio Isobar
RC&M
Smart Media
Grebstad Hicks Communications
Verawom-Linked by Isobar
Easycom
VAC Group
Hakuhodo Institute of Life and Living
VeryStar-Linked by Isobar
Vinyl-l
Soap - Linked by Isobar WATConsult - Linked by Isobar WiTH Collective - Linked by Isobar
Hakuhodo Intelligent Partners Advertising
Hakuhodo Media Design Ray Spring Beijing Delphys Hakuhodo Advertising
Bravo Asia
Host/Havas
TracyLocke Asia
Publicis Loyalty
Initiative
Blueplus
Absolute one Inc.
Havas GIMC
TRACK Asia
Publicis Capital
BlueFocus eCommerce
ASP
Havas Immerse
TAG DDB
Publicis Beehive
Interactive Avenues
LanHan
Axival
Havas People
Tango5
Publicis Ambience
MAGNA
DA Search & Link
Annex
Degree
Publicis 133 SH
Mediabrands Insights
d-rights
Havas Riverorchid
Publicis Wangfan
Rapport
Interbrand
Nurun
Reprise
TBWA\WORLDWIDE
Marcel
Society
Arcade
UM
DDB Remedy
DAN TBWA\
L&K Saatchi & Saatchi Mercer Bell
Auditoire
Leo Burnett Leo Burnett
BEING
RX Healthcare Blue Current
ORION
McCann McCann Health McCann Healthcare
Arc
McCann Complete Medical
Indigo Consulting
Consulting at McCann Health
Rokkan
McCann Humancare
Metadesign
MDSCMG
Artemis
303 MullenLowe
1shi Interactive
Affiperf
MullenLowe Rauf (Pakistan)
OP Smart
Socialyse
MullenLowe (Hong Kong, Taipei, Indonesia, Tokyo, Malaysia, Philippines, Singapore, Sri Lanka, Thailand, Vietnam)
Behe Adtech
Adcity
Leyue
Havas Riverorchid
CNC
STORIES
The Marketing Arm
N2N Communications
Mullen Lintas (Mumbai)
Handy Marketing
MCI
Fuel Communications
Lowe Lintas
ALL BLUE
Porter Novelli
MullenLowe Lintas Group
Linproductions
Prodigious
Linconsult
PUBLICIS MEDIA
dCell
Digitas
TRO
Starcom
Vox Global
Zenith
Targis
Blue 449
Polaris
Performics
PointNine Lintas Linteractive Linegage Golinopinion Mediahub Lintas
Spark Foundry
PUBLICIS.SAPIENT Sapient Consulting SapientRazorfish
OMD
Razorfish
PHD
Razorfish Longtuo
M2M
2Datafish
PUBLICIS HEALTH
Relevancy-Plus
Foundation
Localio
Total Media
Saatchi & Saacthi Wellness
SYNX
FUSE
Publicis Life Brands Medicus
Open Coat
Annalect
Digitas Health LifeBrands
ACQUISIO JAPAN
Resolution Airwave
PUBLICIS ONE
FCB India FCB Ulka FCB Cogito FCB Ulka Healthcare
Razorfish
FCB New Zealand
Hakuhodo Percept
IREP Beijing
Starcom
FCB Jakarta
Zenith
FCB Seoul
Blue 449
FCB Kuala Lumpur
Performics
FCB Manila
Harkat Fitrah Mahir (Hakuhodo Lotus)
Catchstone Clarity Haystac Spark
Milestone Brandcom MKTG Fountainhead MKTG
John Brown Novus
psLIVE
Dentsu Tecno Camp
Data2Decisions
Dentsu Sports Asia
Fetch
Team Twelve
Same Same but different
Shanghai SFS-Dentsu Media & Entertainment
Gyro SVG Media Dwi Sapta Coxinall Merkle Klipdesk Perfect Relations
Publicis Arcade
Hakuhodo Cheil
Publicis JimenezBasic
Hita Wistara Mahir (H:Three) People 'n Rich-H
Saatchi & Saatchi
Lunch Communications Hakuhodo Communications Asia
Delphys Hakuhodo International Hakuhodo Consulting Asia Pacific
Hakuhodo Active
Arc
Hakuhodo Asia Pacific
Beacon Communications
Spa-Hakuhodo Advertising Spicy H Media Intelligence Delphys Hakuhodo Socius PRODUCTS (BANGKOK) Inpress Advertising Hakuhodo & Saigon Advertising Intergrated Communications Group
Black Pencil MSL
Arc PR
Newsbird
Golinopinion Jack Morton Worldwide Octagon FRUKT Weber Shandwick Creation dna Communications Powell Tate
MSL
YCYH
DeVries Global
Golin
Alpha245
Lakala eCommerce
MARKETING SPECIALISTS (CMG) FutureBrand
Leo Burnett
Grebstad Hicks Communications
Bii
FCB Happiness Saigon
Saatchi & Saatchi Arachnid
Leo Burnett
Blue Skyfall
FCB Bangkok
Saatchi & Saatchi
Ace Saatchi & Saatchi
180
FCB Interface
MOORE ONLINE DEVELOPMENT SOLUTIONS
Vizeum
BlueMP
Blue Future
FCB
Grebstad Hicks Communications
Publicis Worldwide
Shareco
Lakala
FCB
Accordant - Linked by Isobar
Hardana Widya Mahir (HYBRID:H)
Taihe Flymotech
BokanEDU
Lodestar
Posterscope
Health4Brands (H4B)
iClick
MullenLowe Comms
Neon Brand PR
IBD India
Havas Life Sorento
Meshup
Prodigious
manghamgaxiola mcgarrybowen
Doumob Micro Star
MullenLowe Open
Spark Foundry
Percept/H
Havas Life
Jiemian
Fractal - Linked by Isobar
Happy mcgarrybowen
Zamplus
MullenLowe Profero
DIGITAL MARKETING INDONESIA
H&H Communications
HAVAS HEALTH & YOU
Xiaoi
shangpin.com
MullenLowe salt (Singapore)
Havas Riverorchid Media
NowledgeData
MullenLowe Mediahub
Newsy
mcgarrybowen
Arena Media
Ecselis
MullenLowe
GDAD-Hakuhodo Advertising
The Story Lab
Havas Media
ASSOCIATED COMPANIES
LB Advisor
MULLENLOWE GROUP
Guangdong GIMC Delphys Hakuhodo Advertising
Little Giant - Linked by Isobar
HAVAS MEDIA
Jiebao Data
AdMaster
BBH Mumbai MSL
Kreab
IREP
BlueFocus Entertainment Communications
Field Force
Havas GIMC
Data Stadium
I-DAC
One Green Bean
Kingo
Mobext
Luminous Experiential
Mediba
Red Agency
BlueStrategy
BoldSeas
Ketchum
DAC ASIA
Porda
MARKETING SERVICES
Tianyukong
T Memo
Hearts & Science
Havas PR Collective
Craft Worldwide
Herd MSL
D.A.Consortium (Beijing, Taiwan)
Right Song Music Publishing
BBH Singapore
Hall & Partners
Cspace Jigsaw
Arnold
Havas Media International
Hakuhodo DY Ad Station
OMNICOM MEDIA GROUP
Champagne
Nihon Ad Systems
DT Communications
Genedigi
Doremus
Havas Barefoot
Momentum Worldwide
Fleishman Hillard
UNITED
GONZO
BBH China
Hakuhodo DY Music & Pictures
D.A. Consortium
Havas Riverorchid PR
Havas Sports & Entertainment
Publicis Consultants Asia
Siegel+Gale
Havas Riverorchid
Eiken
MRM//McCann
Critical Mass
Super Network
Drill
Financial PR
Hakuhodo DY Digital
Advertisement EDI Center
Eyes Media Xinwei Adertising
McCANN WORLDWIDE
Havas
Kyowa Kikaku
Bojie Media
MSL
RAPP
ADVERTISING Metta Communications
CPM
ONESTORY
Insight PR Consulting
SNK Advertising
Orchard
BBH
Adelphi
PR
Lodestar UM
Saatchi & Saatchi
Integer
DAS
Lintas Media Group
Hakuhodo DY Sports Marketing
Torchlight
Grey DPI
ADK Digital Communication
TBWA\HAKUHODO
Mountain Studios
Isobar
Domob
TAIWAN YOMIKO
ADPRO
Hakuhodo Communication Partners Advertising
Ensemble
Designory
LIVE 247
oOh! Media
Publicis Pusher
YOMIKO (Shanghai) Advertising
WPP INVESTMENTS
Grey Digital
Ekino
Tribal Worldwide Asia
DDB Asia
Eleven PR
GREY GROUP
Amplifi
Cheil Pengtai
SHOPPER INSIGHT
Platform One
Hakuhodo International China
ADK Dialog
SHIFT
HAKUHODO i-studio
InGame Ad
Madhouse
YOMIURI KANAGAWA ADVERTISING
MJW Hakuhodo
HDT
Cadreon
Creative Juice
VoiceVision
Grey
Havas Digital
Publicis Red Lion
Publicis Worldwide
DDB WORLDWIDE
YOMIKO ADLINE
Hogarth Worldwide
Amnet
Iris
eg+ Worldwide
POSSIBLE
Columbus
ADK International
YOMIKO CROSS COM
YOMIKO Entertainment
HAVAS CREATIVE
Phluency
D&I Partners
YOMIKO ADVERTISING
CHEIL
ADK
HAVAS (Revenue US 216M)
BPN
D-Create
AD PLANET DAIKO
CHEIL (Revenue US 556M)
Publicis
DAIKO ONES
Daiko Mediax
DIGITAL
ADK (Revenue US 656M)
Cheil
Chubu Asahi Advertising
IBSystem
MEDIABRANDS
BlueFocus (Revenue US 868M)
ADK Arts
Daiko West
Wunderman Health
ISID Engineering
Dentsu Tec Beijing Advertising
Cosmo Communications
PUBLICIS COMMUNICATIONS
INTERPUBLIC
(Revenue US 877M)
BlueDigital
Asahi Area Advertising
Scorch iProspect
John Brown Media
Promo Tec
chuo-ad shinsha
Publicis Groupe (Revenue US 1,309M)
Ansible
BBDO
Ad Daiko Nagoya
Search Factory iProspect
Sinomonitor International
ISI-Dentsu Shanghai
Wunderman
Consider iProspect
ISID Business Consulting
ISID Assist
Mindshare
Kantar Health
Rediffusion Y&R
Chugokushikoku Hakuhodo
WPP AUNZ
Penn Schoen Berland
X-Line
Backs Group
Hakuhodo Consulting
dX entertainment
AAA Media
Ashton Consulting
SMOLLAN
Kantar Consulting
BAV Consulting
DAIKO COMMUNICATIONS (Taiwan)
Hakuhodo Casting & Entertainment
Landor Associates
Carat
ADSTAFF-HAKUHODO
Edge International
GROUPM
BBDO WORLDWIDE
Daiko Advertising Daiko Advertising (Kyusyu, Kansai, Hokuriku, China, Vietnam, India)
GEOMETRY GLOBAL
WPP HEALTH & WELLNESS
DAIKO
Hakuhodo (Beijing, Shanghai, Changsha, Wuhan, Hong Kong, Taiwan, Bangkok, Vietnam, Indonesia, Malaysia,Singapore)
D.BRAIN
Sudler & Hennessey
Other Agencies
Hakuhodo
GTB
Merkle &c
Ignite
Dentsu tempo
AKQA
CIC
Battery
Drill
DESIGN BRIDGE
HAKUHODO
OMNICOM (Revenue US 1,712M)
Bomoda
INDEPENDENTS Huge R/GA
AGENCY GROUP ADVERTISING BRANDING & IDENTITY CRM DIGITAL EXPERIENTIAL MARKETING HEALTHCARE MARKETING SERVICES MEDIA MOBILE PR PRODUCTION SERVICES RESEARCH SEO/SEM SOCIAL MEDIA OTHER SERVICES CORPORATE/B2B
AGENCY TREES REVENUE ESTIMATES > All revenue is estimated based on FY2017 company reports, open source data and R3 research insights > Japanese agencies are based on Calendar FY2017 > Conversion to US$ uses the average exchange rate of 2017