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COMMERCEINSIGHT

WESTFIELD GALLERIA: 25 YEARS OF INNOVATION & EXCELLENCE

PRESIDENT MESSAGE

are excited to share some important news on behalf of the Roseville Area Chamber of Commerce. After a comprehensive and thoughtful search, we are pleased to announce that Ananda Rochita has been selected as the next Chief Executive Officer of the Roseville Area Chamber. She will officially step into the role on August 1, 2025.

CHAMBER STAFF

BOARD OF DIRECTORS

ROSEVILLE'S BRIGHT PATH FORWARD

L& GOVERNMENT AFFAIRS

ast month, our City Council unanimously approved a balanced budget for Fiscal Year 2026, as required by our city charter. This new budget, which took effect July 1, reflects our community’s spirit of cautious optimism—even as we navigate economic and regulatory uncertainty.

There’s no denying that these are challenging times. Economic shifts, questions about federal policy, and concerns about weather events or cyber threats are on many people’s minds. Recent surveys show that most Californians are feeling this uncertainty, and while the state has made progress in narrowing its budget deficit, there are still long-term challenges ahead.

Here in Roseville, we’re facing these headwinds with confidence and careful planning. Thanks to the thoughtful policies of our City Council and the disciplined work of our staff, we are operating under a responsible, strategic, and balanced budget. We’re fully funding our reserves, keeping expenditures in check, and maintaining the high standards of fiscal stewardship that our residents and businesses expect.

At the same time, we’re not standing still. We continue to invest in our infrastructure, City services, and workforce, making sure our organization is ready to serve a growing and dynamic community. From revitalizing beloved places like Weber Park and Johnson Pool to expanding our organizational structure for better service delivery, we’re taking proactive steps to ensure Roseville remains a great place to live, work, and do business.

We’re also excited about the future. Major investments like Bosch’s $1.9 billion project and the new Costco are energizing our local economy, while our renewed focus on commercial corridors and reinvestment projects is strengthening our City’s foundation for years to come.

Throughout all of this, our commitment to transparency, fiscal responsibility, and high-quality service remains unwavering. I invite you to join us for the annual State of the City address, hosted by the Roseville Area Chamber of Commerce, at 9 a.m. on Wednesday, August 27, at Denio’s Farmers Market. Admission to the speech is free, and for those interested in a more in-depth experience, VIP Breakfast tickets are available for purchase on the Chamber’s website. This event is a wonderful opportunity to learn more about how Roseville is thoughtfully growing and investing in our community’s bright future.

Together, we’re building a stronger, more resilient Roseville—one that continues to thrive no matter what challenges come our way.

- Krista Bernasconi, Mayor, City

of Roseville

BIZ CORNER WHAT EVERY PROPERTY OWNER IN PLACER COUNTY SHOULD KNOW

Property ownership in California comes with great opportunity—but also increasing complexity. Laws affecting landlords and property managers are evolving rapidly at the state, county, and local levels. Staying informed is essential to protecting your investment and avoiding costly mistakes.

For instance, single-family rentals can be exempt from local rent control laws, but only if specific notices—such as the AB 1482 Exemption—are properly served at the right time. Another pressing issue is SB-721, which mandates safety inspections and certifications for balconies and elevated walkways in multi-family properties by January 1, 2026.

Additionally, shifts in the insurance market are affecting coverage and costs. Property owners should carefully review their landlord policies, especially terms related to “Defense of Habitability” and “Unlawful Eviction” claims. These should ideally be occurrence-based rather than accident-based, to ensure more reliable protection in the event of a dispute.

Fair housing compliance is also critical. Teams that handle leasing must receive ongoing training to avoid legal missteps. Even a single incorrect phrase—over the phone or in an email—can trigger a discrimination claim.

Placer County continues to be a thriving region for residential and commercial real estate investment. With the right knowledge and proactive management, local property owners can navigate changing regulations, safeguard their assets, and help build stronger, more compliant communities.

Having resources in place to be able to guide property owners towards maintaining proper, lawful practices is essential. The team at Advent Property Management is always available to help with your income property questions. We can be reached by email at info@adventpropertymanagementinc.com or via phone at 877-823-8368.

- Benjamin Scott, Founder/CEO, Advent Properties Inc.

PLACER COUNTY HOSTS EXPERT TARIFF BRIEFING

On Tuesday, June 24, Placer County’s Economic Development Division hosted an informative tariff webinar designed to guide small businesses through the evolving global trade landscape. The session aimed to provide clarity on tariff policies, outline risk management strategies, and identify local solutions to help businesses navigate economic uncertainty.

The panel featured three expert speakers:

• Isabelle Isco, Executive Director of International Policy, U.S. Chamber of Commerce

• Barbara Weg, Supply Chain Consultant, California Manufacturing Technology Consulting

• Kevin Mather, International Program Manager, Northern California World Trade Center

Key Takeaways from the Webinar

Tariffs are taxes imposed on foreign goods, typically paid by the importing business. These fees are based on the Harmonized Tariff Schedule (HTS), with U.S.-specific codes (HTSUS). Attendees learned about tariff engineering, which involves adjusting product design and classification to mitigate tariff costs. The webinar also explained how tariffs serve as political tools—for trade remedies and national security.

Categorizing Supply Chain Risks

• Internal risks: Controllable issues such as process inefficiencies, supplier reliability, workforce disruptions, and compliance challenges.

• External risks: Less controllable factors including geopolitical instability, transportation delays, natural disasters, demand variability, and tariff policy changes.

Risk Management Strategies

The discussion emphasized proactive measures to manage and adapt to risk, including:

• Building strong supplier relationships

• Improving inventory control and supply chain visibility

• Enhancing workforce resilience and cybersecurity

• Ensuring regulatory compliance

• Leveraging financial tools such as Free Trade Zones (FTZ), bonded warehousing, and duty drawback programs

• Developing resilient logistics and dual-path sourcing strategies

The Northern California World Trade Center’s resources were highlighted, including trade education, market insights, and connections to customs brokers and freight forwarders. The panel stressed the importance of engaging international trade attorneys, CPAs, and customs experts for compliant and cost-effective operations.

The webinar underscored the importance of planning for uncertainty and using every available resource to remain agile in a complex international trade environment. By leveraging tools, expertise, and informed strategies, small businesses can better withstand global economic shifts and maintain competitiveness.

- Joey Tran, Public Policy Coordinator

Rubicon Flooring & Design

Ivy's Wood Creations

Bob's Cycle Center

Wetzel's Pretzels

Ryujin Ramen House

Velly Pizza

Hummel Consulting

Sierra Pregnancy & Health

House to Home Moving

OCD Anxiety Center

Crunch Fitness

The Oaks Outpatient Behavioral Health Center

Quick Quack Car Wash - Vineyard

Mancini's Sleepworld

Bridal Box

Julian's Pastry Nouveau

Clover Beauty Supply

Mimosa House

Happy's Car Wash

Homewatch CareGivers of Roseville

Froztique

BLOOMING WITH COMMUNITY SPIRIT

Since opening in 1984, Blossoms & Balloons has been a beloved florist in Roseville, CA, creating stunning floral arrangements and custom balloon designs for every occasion. Founded by Kim Delgado, who brings 50 years of experience in the floral industry, the business has grown into a cornerstone of the community.

A proud member of the Roseville Chamber of Commerce since its inception, Blossoms & Balloons thrives on supporting local businesses, fostering relationships, and contributing to the growth of the Roseville area. Kim's passion for flowers is matched only by her commitment to giving back to the community she loves. Whether through sponsorships, local events, or charitable efforts, she has worked tirelessly to make a positive impact on her hometown.

With decades of expertise and a personal touch, Blossoms & Balloons creates more than just beautiful arrangements — we craft memorable experiences that reflect the unique style and spirit of each client. Whether it’s a wedding, corporate event, or a thoughtful gesture, our team is dedicated to delivering quality designs and exceptional service that will leave a lasting impression.

-Kim Delgado, Owner, Blossoms & Balloons

ROSEVILLE MOOSE LODGE TURNS 100

Roseville Moose Lodge is proud to be celebrating 100 years of supporting our community! On March 3, 1925, the Roseville Moose Lodge #1293 was instituted. After being in a couple of historical locations in downtown Roseville, 506 Lincoln Way has been our home for the last 63 years. We will have a week-long celebration leading up to our Anniversary dinner starting with a ribbon cutting on August 2, 2025, at the Carnegie Museum at 12pm. Please stop by the museum to see our exhibit through September 12, 2025.

From sponsoring carnival shows, card parties and duck feeds in the 1920s, to raising funds for Placer Breast Cancer Foundation, Placer Veterans Stand Down, local charities and non-profit sports, the Roseville Moose Lodge continues to support and give back to our community.

As a Moose Family, we take pride in the work we do, from supporting children and seniors to making a difference in our community. All Moose lodges are dedicated to caring for young and old, bringing communities closer and celebrating life. If you would like to learn more about the Roseville Moose Lodge and what we do, please stop by as our guest and ask for a Board member.

-Shannon Kline, Chaplain, Roseville Moose Lodge

NEW MEMBERS APRIL - JUNE 2025

Acopula Networks, Inc.

Advance Disposal, Inc.

Aflac - Kela McDonald

Ala Tailor Inc

All Clean Carpet Cleaning

All Tips Matter

American Furniture Galleries

Angel's Junk & Dump

Ascentrix Advisory Group

Avid Cleaning Services

Beacon Dashboards LLC

Blue Dot Wealth Management

Bridal Box

California Probate and Trust, PC

Clifford's Junk Removal

Clover Beauty Supply K.H. LLC

Connect 2 Change

Cook CPA Group

Cosco Fire Protection, Inc.

Crunch Rocklin

DineHR

Doo Doo Squad, LLC

Drisha Leggitt & Company Communications & Community Relations

Excel Promotions

F45 Training

Fit By Logan

Fleming's Prime Steakhouse & Wine Bar

Folsom Lake HVAC

Hidden Coffee Bar

HomeSmart Icare Realty

Hops & Hogs

Hudsons Construction

Ihsan Systems

Infinity Plumbing Sewer & Drain

Inkwell Studios

JobShadowMe

K Danna Bookkeeping

Kingswood Tax Group

Lakeside Mechanical LLC.

LearnHaus

Lolis Cleaning

LTC Pools

Lucy's Salon & Spa

Mancini's Sleepworld

MassMutual

Mathnasium of Roseville South

McCoy Fatula, APC

Mimosa House

Mimosa House Pleasant Grove

Morfi Beauty Studio

New Dawn Treatment Centers

New Life Chiropractic

New York Life - Roseville

Nexus Lounge VR

Nick's Roasting Co.

OCD Anxiety Center

Om Sweet Om Cleaning Service

Organize Your Place

Pacific Pure Water Systems

Parkshore Wealth Management

Roseville Public Cemetery District

Party With Rocky

Placer County GOP

PomTech Global LLC

Premtech Solutions Inc

Primerica Financial - Rosemarie Holt

Racks Fitness Solutions

Roseville Couples Counseling

Roseville Fence Company

Roseville Living

Roseville Mold Test & Clearance

Safety Training Seminars

Savage Connective

SchillingCPA, Inc.

Seniors Helping Seniors

Sharif Jewelers

Simply Clean Pools

Smith Bookkeeping

Super Duper Burgers

Surveillance Audio Video

Telefèric Barcelona

Terracina at Winding Creek Apartments

The Blind Butler

Thriving Homes Window Cleaning Sacramento

Thyme Is Precious Personal Chef Service

True Image Salon and Spa

Ukrainian American House

UMass Global

Usher Building & Design

Velly Pizza

Victory Village, Inc.

Waymaker Brewing

Wisfig

Zen Spa

Zephyr Health

RENEWING MEMBERS

APRIL - JUNE 2025

1 YEAR PLUS

AAMCO Roseville

Access Corporate Housing, Inc.

Advent Properties, Inc

Amador Vintners Association

Amplify Consults

Athens Renewable Energy

Bandwidth Bookkeeping Services

Blue Oaks Cremation & Burial

Services

Bozzuto & Company Insurance

SVCS

BPE Law Group

California Bank & Trust

Chastaine Jones Criminal Defense

Attorneys

Clear Channel Outdoor

Cobblestone Creek Apartments

CoCard Business

Combined Insurance

Cruise Planners

Delia Real Estate Group

Abbey Carpet & Floor of Roseville

Accurate Cleaning Inc.

Anna Tzeitel Abalos M.D.

BitAML

Bounty Hunters Grind & Grill

Breaking Phoenix Videography

Breninger Consulting & Audio

MEMBER SPOTLIGHT

LH Accounting Solutions Inc.

Luminari Partners

MAJR Specialties

MartinoWest Business & Insurance

Solutions

Meadow Oaks of Roseville

Mike Menzel

Morevolved LLC

Morton & Pitalo Inc.

Organize for SerenityProfessional Organizing & Downsizing

Original Al's

Patriot Pest Management

Performing Arts of Roseville

Peter Gaylord Services, Inc.

Portal Pacific US

Premier Comfort Care

PremiumShotz

Pretty Please Aesthetics

Quinn Covarrubias - A Professional Corporation

Rental Guys

Placer Security Services

Seasons Law P.C.

Smile & Shine Dental

Staples

Steve Wallen Swim School

Summit Funding - John King

SUPERCUTS #81856

Sutter Sierra Surgery Center

The Bird Shop

Patriot Computer Solutions

PFLAG Greater Placer County

Placer Breast Cancer Foundation

Primerica Financial - Joann Caetano

Propp Christensen Caniglia LLP

Quest

Quick Quack Car Wash-Blue Oaks Blvd

ReCreate

Roseville Grocery Outlet

Roseville Honda Motorsports

Rubicon Flooring & Design Inc.

Shellito Training & Consulting

Kronick Moskovitz Tiedemann & Girard - Sacramento

Maidu Village Senior Apts. III

Mourier Land Investment

Corporation

River City Bank - Granite Bay

Branch

Roseville Host Lions

Sierra Central Credit Union

Sir Speedy Printing

Office Depot Placer County Water Agency Placer SPCA Project GO,

reTreat Salon & Spa

RPM HVAC Service Inc

Sac Ice

Sacramento River Cats

Sam's Club

Snowie King Naturals Mobile

Shaved Ice

T3 Energy, Inc.

The College Collaborators

The Muscle Whisperer Inc. & Unbound Bodyworks

The UPS Store #4125

ThinkDev, LLC

Tri Pointe Homes

Truewood by Merrill Gardens

Twin Rocks Estate Winery

US Night Vision Corporation

Vanderbilt Financial

The Fig Tree Coffee, Art & Music Lounge

The Goolsby Group at REAL The Law Offices of Edward A. Smith

Topgolf Your Concierge Agent, Heather McCarthy, RCS-D

Sierra Pregnancy & Health

SIMS Recycling Solutions

South Placer Rotary Club

Springhill Suites by Marriott

Synergy Home Care

The Pool Managers

UC Davis Graduate School of Management

USA Properties Fund Inc.

Wise Villa Winery

Zafia's Family House

STYLE Magazine

Tommy Apostolos Fund

Tri Counties Bank

Tri Counties Bank-Pleasant Grove Blvd

A LOOK BACK AT THE ROSEVILLE EVENT PLANNING SHOWCASE

On April 10th, we held our 2nd annual Roseville Event Planning Showcase, put on by our Event Planning Roundtable. At the event, attendees explored over 30 vendors at this one-stopshop for everything to make their next event a success by connecting with top-notch caterers, venues, DJs, photographers and more! Attendees also enjoyed networking with local experts, raffle prizes, and food and drink samples.

A special shout-out to our generous host, @the Grounds! @the Grounds offers spaces in a multitude of sizes for whatever best fits your event’s size and their incredible staff makes any event a breeze!

Interested in joining our Event Planning Roundtable and helping out with next year’s Roseville Event Planning Showcase? The Events Services Roundtable is a bimonthly forum in which our Chamber members who are in the event services industry can come together to share experiences, challenges, solutions and referrals in order to deepen connections and build a community of support amongst participants. Learn more at RosevilleEventPlanning.com

-Maddi Zacher, Communications Manager

SAVE THE DATE FOR PLACER VALLEY 2025

We are excited to partner with other local chambers and host Placer Valley 2025 on October 17th at Bayside Blue Oaks Campus to showcase our region as a strong economic engine in California. Placer Valley 2025 brings together leaders from across the South Placer region to celebrate our thriving business community, learn about upcoming developments, and get energized for the future of business in our area. Stay tuned as we announce our exciting line up of speakers!

We hope you will join us October 17th, for an unforgettable day of regional economic and business insights, networking, and a chance to hear from city and county leaders.

For more information, email Megan Wetzel at Events@rosevilleareachamber.com

-Maddi Zacher, Communications Manager

UPCOMING EVENTS

7/25 Econ. Gov. Meeting

8:00a.m. - 9:15a.m.

7/29 Joint Chamber Mixer

4:30p.m. - 6:30p.m.

7/30 Business Bootcamp

9:00a.m. - 10:30a.m.

8/4 Non-Profit Round Table

9:00a.m. - 10:00a.m.

8/05 EDG

8:45a.m. - 10:15a.m.

8/06 Happy Hour

4:30p.m. - 6:30p.m.

8/08 Ignite Coffee Chat

8:00a.m. - 9:30a.m.

8/11 Home Services Round Table

9:00a.m. - 10:00a.m.

8/12 Chamber Luncheon

11:30a.m. - 1:00p.m.

8/20 Chamber Orientation

8:30a.m. - 10:00a.m.

8/22 Econ. Gov. Meeting

8:00a.m. - 9:30a.m.

8/27 State of the City VIP Breakfast

7:00a.m. - 9:00a.m.

8/27 State of the City 9:00a.m. - 10:00a.m.

8/28 Chamber Breakfast

7:30a.m. - 9:30a.m.

9/02 EDG

8:45a.m. - 10:15a.m.

9/09 Chamber Luncheon

11:30a.m. - 1:00p.m.

9/13 SPLASH! 6:30p.m. - 10:00p.m.

View More Events Here:

FEATURED AMBASSADOR

I’ve always believed it’s more rewarding to give than to take. Over the past year, I’ve really enjoyed being part of the Roseville Chamber—attending events, building connections, and forming genuine friendships. So when the opportunity came to serve as an Ambassador, I was all in. It’s an honor to support such a welcoming and engaged business community, and I love playing a small part in helping others feel the same sense of belonging I experienced when I first joined.

I was first invited to Bash as a guest, and right away, I knew this was something special. It was fun, friendly, and at the same time, full of people who are serious about doing business. A year later, I can say those first impressions were spot on. The Chamber has been a fantastic place to grow both personally and professionally, and I’m grateful to be part of it.

At GRDN Media, we tell stories that move people. We're a full-service video production company that's passionate about helping businesses share their story. From brand films to social content and everything in between, our goal is to create work that connects and leaves a lasting impression.

-Brian Noel, GRDN Media

IGNITE CORNER: SUPPORT FUTURE LEADERS

When you sponsor an Ignite Young Professionals event or program, you and your business invest in the development of young professionals, ensuring a thriving business community for our region’s future. Today’s Ignite Young Professionals are tomorrow’s CEOs, board members, and elected leaders. Supporting Ignite means your business can build relationships now with individuals who will soon be making key decisions in their industries and our community.

Additionally, research has shown that young professionals value working for companies that invest in the community and care about the career development of their employees. By sponsoring the Ignite Young Professionals, you’re showing your employees (and your customers) that you value the next generation of business and community leaders, and the Igniters you support certainly won’t forget it!

Ignite has several exciting upcoming events, including a Coffee Chat on August 8th at Fourscore Coffee with State Senator Roger Niello and the Fired Up! Professional Women’s Forum in collaboration with the Female Leadership and Mentorship Exchange (FLAME) in September. There are still opportunities to sponsor Ignite events this year, including these. Please reach out to me at ehoffman@placer.ca.gov if you are interested.I hope you will consider supporting the Ignite Young Professionals, and I look forward to seeing you at an Ignite event soon!

- Emily Hoffman, 2025 Ignite Chair, Western Placer Waste Management Authority

25 YEARS OF INNOVATION & EXCELLENCE

The Westfield Galleria at Roseville has long stood as a cornerstone of commerce and community in the greater Sacramento region. Originally developed by Urban Shopping Centers Inc., construction began in 1998, and the center officially opened its doors on August 25, 2000. At its launch, it featured 1.1 million square feet of retail space across two levels and housed 120 stores, quickly establishing itself as a premier shopping destination.

In 2002, the center changed hands when Urban was acquired by Rodamco North America, which was subsequently dissolved. The Galleria was then sold to the Westfield Group in 2003 and rebranded as the Westfield Galleria at Roseville. A major redevelopment followed in 2008, adding over 100 new stores and expanding the total footprint to 1.3 million square feet. This transformation introduced a new level of luxury and sophistication, with upscale finishes and a modernized common area. At the time, it became the largest shopping center in Northern California.

Tragedy struck in October 2010 when an arsonist set fire to the original wing of the mall, damaging or destroying approximately 50 stores. Despite the devastation, the center demonstrated remarkable resilience—reopening just one week later and completing a full restoration within a year. Now owned by Unibail-Rodamco-Westfield (URW), the Westfield Galleria at Roseville is performing at its highest level in history as it celebrates its 25th anniversary this year. The former Sears space has been reimagined as a vibrant entertainment hub, and the center continues to attract first-to-market retailers, luxury brands, and an expanded dining scene. Notable tenants include Nordstrom, Tiffany & Co., Louis Vuitton, Gucci, YSL, Lululemon, and flagship stores like Crate & Barrel and Restoration Hardware.

Now home to over 200 retail stores, the Galleria exceeds $730 million in annual sales and productivity surpasses $1,000 per square foot. It is not only a retail powerhouse, but also boasts the most expansive trade area in the Westfield U.S. portfolio. Westfield’s commitment to innovation is evident in ongoing enhancements, including EV charging stations, free Wi-Fi, and family-friendly amenities like the Trails of Roseville Play Space.

As it marks a quarter-century of success, the Westfield Galleria at Roseville remains a dynamic and desirable destination—where commerce, community, and experience converge.

To commemorate this milestone, the Galleria will kick off its 25th anniversary celebration with “Sip, Shop, & Celebrate”—a series of festive events held every Friday in August, featuring exclusive offers, entertainment, and community experiences.

- Annie Amies, Marketing Director, Galleria at Roseville

CELEBRATING NATIONAL POLICE WEEK

Whether you’re new to the city or a loyal resident, you’ll find some of Roseville’s greatest qualities include gratitude, support, and connection. The Roseville Police Department proudly embraces these characteristics every day, as we seek to respect others in every aspect of every job.

As the partnership between public and police strengthens every year, so do efforts to honor law enforcement officers who served the ultimate sacrifice.

On February 10, 1995, a man entered RPD (then at 401 Oak Street) and threatened people with a handgun. Officer Mark White was one of the first officers to respond to protect the public and his co-workers. He was ultimately killed and the man was eventually subdued.

Ofc. White was 30 years old at the time of his death, and was survived by his pregnant wife Liz, his five-year-old son, parents, family, a devastated community, and a grief-stricken department. He will always be remembered as a joyful, helpful man who loved his family and police beat.

It is the commitment of RPD to ensure Ofc. White’s legacy did not end in 1995.

In May 2025, RPD representatives joined Liz White and her daughter, Whitney, in Washington, D.C., for National Police Week. From standing guard at the National Law Enforcement Officers Memorial to participating in a candlelight vigil, we joined law enforcement agencies in commemorating Ofc. White and other fallen officers.

That week, the community supported our staff in a variety of ways, whether it was sharing food or supporting via social media. We’re also thankful for the ways the community supports our Police Department throughout the year, from people donating meals for staff working holidays to sharing heartfelt stories to saying “hi” at community events.

The Roseville Police Department thanks everyone who joined us in celebrating National Police Week and who support us year-round. We are honored to serve this community!

-Kat Logan, Marketing Techincian, Roseville Police Department