Saudi Arabia Home Furnishings Market Size, Share Analysis & Trends 2025-2033

Saudi Arabia Home Furnishings Market Overview

Market Size in 2024: USD 20.57 Billion

Market Size in 2033: USD 43.79 Billion

Market Growth Rate 2025-2033: 8.76%

According to IMARC Group's latest research publication, "Saudi Arabia Home Furnishings Market Size, Share, Trends and Forecast by Product, Price, Distribution Channel, and Region, 2025-2033", The Saudi Arabia home furnishings market size reached USD 20.57 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 43.79 Billion by 2033, exhibiting a growth rate (CAGR) of 8.76% during 2025-2033.

Growth Factors in the Saudi Arabia Home Furnishings Market

• Vision 2030 and Real Estate Boom

Saudi Arabia’s Vision 2030 is fueling a massive real estate surge, driving demand for home furnishings. With over $1 trillion invested in projects like NEOM and Qiddiya, the construction of 42,033 hotel rooms and thousands of new homes is boosting the need for furnishings like sofas and curtains. The Ministry of Housing’s Sakani program, supporting over 101,000 families with home loans, is increasing homeownership, which spurs furnishing purchases. Companies like Saudi Modern Factory are expanding, with a new Riyadh showroom to meet this demand. The government’s $500 million housing fund further supports residential projects, ensuring a steady need for stylish and functional furnishings to enhance modern living spaces across urban centers like Riyadh and Jeddah.

• Rising Disposable Incomes and Lifestyle Changes

A growing middle class with higher disposable incomes is reshaping the home furnishings market. With per capita spending on furnishings at roughly $92.50, Saudis are investing in premium items like luxury beds and decorative rugs. The Saudi Modern Factory reports strong sales of high-end bedroom sets, driven by consumer demand for comfort and aesthetics. Social media platforms like TikTok are inspiring modern, Western-style interiors, boosting sales for retailers like IKEA. The government’s economic reforms, including $10 million contributions to regional development funds, are increasing purchasing power. This trend, combined with a cultural shift toward stylish home decor, is driving demand for furnishings that blend functionality with luxury, especially in affluent areas like the Central Region.

• Hospitality and Tourism Sector

The booming tourism sector, fueled by Vision 2030’s goal to diversify the economy, is a big driver for home furnishings. With 35.1% of the Middle East and Africa’s hotel rooms under construction in Saudi Arabia, luxury hotels like those by Hilton, planning over 60 properties, require high-quality furnishings such as beds and curtains. The government’s $500 million tourism investment fund is accelerating resort projects like the Red Sea Development, which demand premium decor to meet global standards. Companies like Almutlaq Furniture are supplying sofas and lighting for these properties, with the hospitality sector driving 42% of premium furniture sales. This surge in tourism, paired with a focus on aesthetic appeal, is increasing demand for durable, stylish furnishings to enhance guest experiences in new hotels and resorts.

Key Trends in the Saudi Arabia Home Furnishings Market

• Surge in Eco-Friendly Furnishings

Sustainability is a growing trend in Saudi Arabia’s home furnishings market, with consumers favoring eco-friendly materials. The Saudi Green Initiative is pushing for greener products, offering incentives for sustainable manufacturing. For instance, Almutlaq Furniture uses recycled wood for 25% of its products, cutting energy use by 30%. NEOM’s eco-conscious residential projects are incorporating sustainable rugs and curtains, appealing to environmentally aware buyers. This trend is driven by global demand for green products, with 63% of consumers preferring eco-friendly brands. Retailers like Home Centre are stocking bamboo-based furniture, aligning with Vision 2030’s environmental goals. This shift is boosting the market’s appeal to international investors while supporting Saudi Arabia’s aim to reduce its environmental footprint.

• Rise of Smart and Multifunctional Furniture

Smart and multifunctional furniture is gaining popularity as Saudis embrace compact, tech-savvy living spaces. IoT-enabled furnishings, like smart lighting from IKEA, are being integrated into apartments in Riyadh, with 72% of online furniture purchases made via mobile apps. The Ministry of Communications’ 5G rollout supports these tech-driven designs, enabling features like app-controlled blinds. Multifunctional items, such as sofas that convert to beds, are in demand, with Baytonia reporting a 20% sales increase for these products. This trend caters to urban households, especially in cities like Dammam, where space is limited. These innovations enhance convenience and style, aligning with the Kingdom’s tech-forward vision and appealing to younger buyers.

• Growth of E-Commerce and Digital Retail

The home furnishings market is seeing a digital boom, with online sales reaching $1.1 billion, driven by platforms like Baytonia. Mobile apps account for 72% of these purchases, with 65% of buyers under 40. The government’s digital transformation initiatives, including secure payment systems, are fueling e-commerce growth. Retailers like Home Centre are leveraging virtual showrooms, boosting sales of decor like lamps by 15%. Social media marketing on platforms like TikTok is attracting millennials, while Al-Futtaim IKEA’s “Store of Tomorrow” enhances online shopping experiences. This trend makes furnishings more accessible, with omnichannel strategies offering convenience and variety, reshaping how Saudis shop for home decor.

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Saudi Arabia Home Furnishings Industry Segmentation:

The report has segmented the market into the following categories:

Product Insights:

• Home Furniture 

• Home Textile

• Wall Decor 

• Others

Price Insights:

• Mass

• Premium 

Distribution Channel Insights:

• Supermarkets and Hypermarkets

• Specialty Stores

• Online Stores 

• Others

Regional Analysis:

• Northern and Central Region

• Western Region

• Eastern Region

• Southern Region

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Future Outlook

Saudi Arabia’s home furnishings industry is set for vibrant growth, driven by Vision 2030’s $1 trillion infrastructure push and a 63.7% homeownership rate. With 101,000 families accessing Sakani program loans, demand for furnishings like sofas and beds will remain strong. Companies like Saudi Modern Factory and IKEA are investing $50 million in new showrooms and production to meet this need. Trends like eco-friendly materials, smart furniture, and e-commerce, with $1.1 billion in online sales, will shape the market, supported by 5G and government incentives. The hospitality sector’s expansion, with 42,033 hotel rooms under construction, will further boost premium furnishings demand. This growth will create jobs, enhance local manufacturing, and position Saudi Arabia as a regional leader in stylish, sustainable home furnishings.

Research Methodology:

The report employs a comprehensive research methodology, combining primary and secondary data sources to validate findings. It includes market assessments, surveys, expert opinions, and data triangulation techniques to ensure accuracy and reliability.

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