MANAGEMENT
SPRING 2024: THE SUPERPOWERS ISSUE

Two of Canada’s most influential leaders visited the Rotman School recently for a wide-ranging discussion with Dean Susan Christoffersen (far right). 3M President Penny Wise (at left) and GE Canada CEO Heather Chalmers (Rotman MBA ’04) shared insights on leading through uncertainty, the evolution of corporate governance, building a culture of innovation and more. For highlights of the conversation, see page 68 for The View From the Top: Inside the C-Suite. See our inside back cover for a list of upcoming events at the Rotman School.
Features

6
There Is No Planet B: Bringing Sustainability to Life by Anita
M. McGahan and Leandro S. Pongeluppe
A Brazilian cosmetics powerhouse is demonstrating the vast potential of large corporations to address climate change.
18
Conflict Resolution 2.0: The Mindset of the Possibilist Interview by Karen Christensen
One of the world’s leading conflict resolution experts describes why conflict is natural — and why we should all aspire to be Possibilists.
24
How to Integrate ESG Into Your Organization’s DNA by A. Barrack, W. Hejazi and S. McGeachie
The smartest organizations not only manage the ESG factors that are material to their business — they also recognize their interdependence.
32 Strategic Foresight: Creating Visions of the Future by Octavio Egea and Arjun Shukla
The path ahead is neither linear nor predictable, but that doesn’t mean we should fear it. Instead, we can attempt to shape it to suit our context.
38
Personal Development 101: Introducing The Wheel of Self by Maja Djikic
When five aspects of the self are working in harmony, change can happen organically. But what happens when the Wheel of Self stalls?
50
Measuring Digital Innovation: A Four-Stage Framework by
David L. Rogers
A simple framework can help leaders avoid the common mistakes made by corporate innovators — and accelerate their next digital success story.

68
The View From the Top: Inside the C-Suite
Interview by Susan Christoffersen
Two of Canada’s top corporate leaders share insights about their current mindsets and priorities with Rotman School Dean Susan Christoffersen.
56
Was It Me—Or Was That Gender Discrimination? The Impact of ‘Ambiguous Incidents’ on Women by L. Doering, J. Doering and A. Tilcsik
Addressing gender inequality at work requires an understanding of not just overt discrimination but also the realm of potential discrimination.
74
The Way of the Unicorn: The TransPerect Story
Interview by Karen Christensen
44
AI’s Effect on Jobs: Automation vs. Augmentation by A. Agrawal, J. Gans and A. Goldfarb
Evidence is mounting that AI will have the greatest impact on tasks performed by high-wage workers — and will provide new opportunities for those at the lower end of the scale.

62
Unlearning Silence: How to Encourage People to Use Their Voice by Elaine Lin Hering
At some point in our lives, we have all silenced others. Five strategies can help you encourage people to use their voice — and reap the benefits.

Self-made Unicorn Liz Elting describes her entrepreneurial journey and the steps she took to build the world’s largest provider of language and business solutions.
80
Navigating Without a Map: The Quest for First Principles by Joerg Esser
To improve our orientation in a complex world, we need to shift our focus from business practices based on past experience toward the ‘first principles’ that underly them.










