DESIGN + ART PORTFOLIO
SKILLS Graphic Design Illustration / Digital illustration Logo and Branding Photography and Videography Video Editing Motion Graphics Hand Drawing / Painting
ARTIST + MULTIMEDIA DESIGNER ABOUT
DESIGN APPLICATIONS Adobe Illustrator
Adobe Lightroom
Adobe Photoshop
Adobe AfterEffects
Adobe InDesign
Adobe Premiere Pro
I am Roland André Malic, an artist and multimedia designer
PROJECTS AND CLIENT WORK
based in Metro Manila, Philippines.
JAN 2020 - JUN 2021
Motion Graphics Artist, Print & Mount, Inc.
I treat design as a form of story-telling, whether in graphic design,
JAN 2018 - FEB 2018
Mural Artist, World Citi Medical Center for Prof. Jama Ramos
SEP 2017 - DEC 2018
Brand Identity Designer, Kassy Pajarillo
APR 2017 - JUN 2017
Multimedia Designer, De La Salle-College of Saint Benilde
I value quality, ingenuity, and passion in my work.
Center for Inclusive Education
EDUCATION
AUG 2016 - DEC 2016 Graphic Designer, PLDT, Inc. For Prof. Jama Ramos
illustration, or brand identity, to come up with the best designs. I also seek inspiration from the most obvious to the most obscure.
Bachelor of Arts in Multimedia Arts De La Salle-College of Saint Benilde - Graduated, March 2018 Bachelor of Science in Applied Economics
JAN 2017
Graphic Designer, Elinchrom Philippines for Prof. Jama Ramos
2016 Assistant Videographer and Motion Graphics Designer,
Jama Ramos Events
SEP 2015 - AUG 2016
Graphic Designer, ManaOrigins Trading for Prof. Jama Ramos
DEC 2014 - JUN 2016 Artist’s Assistant to Mr. Ramon Manuel De Leon
De La Salle University - Graduated, June 2011
agency work - r.malic
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page content 5 agency work 18 personal work 19 logos & branding 22 book design 24 graphic design 26 miscellaneous
y c n e g k a or w
CARLO ROSSI SWEET MOSCATOS: LET’S PARTY! under Print & Mount, Inc. Concept & Key Visual Graphic Design: André Malic Creative Direction: Raj Afable
The Carlo Rossi Sweet Moscatos are embodied by female partygoers, each possessing a different character and personality but complements each other when grouped together.
agency work - r.malic
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THE HEINEKEN 5-STAR CHRISTMAS PARTY 2020 under Elevation Partners, Inc. Graphic Designer: André Malic; Senior Art Director: Miguel Calvan Copywriter: Annina Coronel; Creative Director: Vandy Pesarillo An influencer-led holiday campaign, a celebration during that year’s socially-distanced Christmas season where we brought everyone together while all are apart. The key visual gives a sophisticated and exclusive V.I.P. feel despite staying at home which is cascaded into the different campaign materials.
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r.malic - agency work
agency work - r.malic
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USSC U NA! REBRAND under Elevation Partners, Inc. Graphic Designer: André Malic; Senior Art Director: Miguel Calvan Copywriter: Tisha Velez; Creative Director: Vandy Pesarillo The redesign shows a fresh take on USSC’s commitment to service, while acknowledging that the Ka-Supers and their efforts are at the heart of USSC’s service.
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r.malic - agency work
USSC SUPER SPEED PADALA CHALLENGE under Elevation Partners, Inc. Graphic Designer: André Malic; Senior Art Director: Miguel Calvan Copywriter: Tisha Velez; Creative Director: Vandy Pesarillo Because we know that USSC Super Padala can deliver their customers’ need for real-time money transfer service, we played on the idea of beating the 6-second mark and skipping the pre-roll ad.
agency work - r.malic
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USSC SUPER BULSA, SUPER ALAGA under Elevation Partners, Inc. Graphic Designer: André Malic; Senior Art Director: Miguel Calvan Copywriter: Tisha Velez; Creative Director: Vandy Pesarillo Super Bulsa, Super Alaga is a 5-episode financial literacy series on FB Live in collaboration with USSC. It draws from the brand’s overall Super Alaga campaign idea, and communicates that USSC will help take care of their finances through this series.
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r.malic - agency work
agency work - r.malic
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BELive: Opening Billboard
AIA PHILAM LIFE BELIVE SERIES under Elevation Partners, Inc. Art Director: André Malic; Copywriter: Jason Caballa; Creative Director: PJ Briñ Briñas; Director and Editor: Neil Dordines An FB Live video series that highlights the different and interesting lifestyles of our market segments and how Philam Life protects them in today’s uncertain times. Inspired by the moving mountains icon of AIA Philam Life brand identity, an upwards moving line and the gaze of the quirky character directs the viewers to the brand’s insurance products icons above.
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r.malic - agency work
BELive: Shorts
BELive: Live Q&A
agency work - r.malic
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PRINGLES SUMMER CRUNCH GETAWAY SUMMER CAMPAIGN under Print & Mount, Inc. Concept & Key Visual Graphic Design: André Malic Booth & Event Design: Peter Marzan Art Direction: Raj Afable
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r.malic - agency work
UNILAB + NEGROS GRACE PHARMACY LOVE KA GID SANG GRACE PHARMACY PROMO CONTEST under Print & Mount, Inc. Graphic Design: André Malic Art Direction: Raj Afable
agency work - r.malic
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IT’S TIME PH under Elevation Partners, Inc. Graphic Designer: André Malic; Senior Art Director: Miguel Calvan Copywriter: Tisha Velez; Creative Director: PJ Briñ Briñas A campaign that encourages people to act and help put an end to the pandemic now. The key visual makes use of the period as a visual mnemonic of the campaign. The period also draws our viewers’ attention to the shoulder — a representation of how we want our campaign to lead and persuade them to register for and receive vaccination.
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r.malic - agency work
SELECTED KEY VISUAL STUDIES
Key visual studies that were not pushedthrough but are still worth looking at.
agency work - r.malic
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n o s r k e r p o w
l a
ILLUSTRATION STUDY FOR ELLEN LUPTON’S THINKING WITH TYPE: LETTER This book cover design study aims to illustrate how a designer must always put fonts in mind every time he designs.
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r.malic - personal work - poster
ELLEN LUPTON STEM LOWERCASE
k i n n i h t g i h w t ype: t SERIF
ASCENDER
CAP HEIGHT
COUNTER
X-HEIGHT
BASELINE
CROSSBAR
letter
FINIAL
DESCENDER
SENSE (SENSITIVITY SERIES) EVENT BRANDING for Center for Inclusive Education, De La Salle-College of Saint Benilde The hand giving out a heart logo was made to reflect the objective of this series of sensitivity trainings for DLS-CSB staff on how to better accommodate people with special needs.
personal work - logos & branding - r.malic
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car bon ate
MANAORIGINS BRANDING IDENTITY AND PACKAGING for Prof. Jama Ramos Graphic Design: André Malic, Mavs Soriano, Art Direction: Jama Ramos. Branding and Packaging Design for ManaOrigins Heirloom Rice. This proudly Pinoy product is to be exported to Europe and Australia.
CAR.BON.ATE LOGO AND BRANDING STUDY Logo and branding design study for fictitious stationery and novelty item shop. The circles represent creativity and formulating ideas as bubbles in a fizzling drink.
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r.malic - personal work - logos & branding
�car bon �ate
car bon ate
car bon ate
awaken great ideas
awaken great ideas
awaken great ideas
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He asked me, 'What's your favorite position?'
TIPS ON
GETTING --IT DONE
I said, 'CEO.' - LAUREN CONRAD
@kassypajarillo
@kassypajarillo
PHOTO: pexels.com / photo / 314635
PHOTO: pexels.com / photo / 556665 K A S SY PA J A R I L L O
K A S SY PA J A R I L L O
CONFIDENCE HAS NO COMPETITION
KASSY PAJARILLO
@kassypajarillo PHOTO: unsplash.com/photos/TPsaDZSs56Y
CHIEF ENCOURAGING OFFICER +632 998 5670807 mail@kassypajarillo.com kassypajarillo.com
@kassypajarillo PHOTO: pexels.com / photo / 556665 K A S SY PA J A R I L L O
@kassypajarillo
K A S SY PA J A R I L L O
BRANDING FOR KASSY PAJARILLO Multi-passionate entrepreneur, Kassy Pajarillo, wants her brand to be warm, assertive, and empowering for modern women. These traits are embodied by the color palette, typography, and girl-boss-driven art direction.
K A S SY PA J A R I L L O
FRIDAY PAYDAY? COMING SOON. @kassypajarillo PHOTO: pexels.com / photo / 185030 K A S SY PA J A R I L L O
FRI-YAAAY! @kassypajarillo PHOTO: pexels.com / photo / 556665 K A S SY PA J A R I L L O
personal work - logos & branding - r.malic
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PLDT MVPO 2016 COFFEE TABLE BOOK for Prof. Jama Ramos (Front Cover & Select Inside Pages) Graphic Design: Ana Marie Dimacali, Johann Lopez, André Malic, Jama Ramos. Art Direction: Jama Ramos. Photos and text provided by PLDT. We made use of bold text and diagonal lines to reflect the clients’ assigned theme of “supremacy” and feature the movement and energy of the event.
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r.malic - personal work - book design
DRIPS AND STAINS: A COFFEE ART JOURNEY BOOK DESIGN (Front Cover & Select Inside Pages) Art Direction and Lead Layout: Jama Ramos. Layout and Graphic Art: André Malic Artwork, photos, and text by Larry Abreño This art book represents Larry’s journey through his writing and coffee paintings and we transformed it into a journal-style layout with coffee stains, parchment paper texture, and calligraphy typography.
personal work - book design - r.malic
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GAYLIKULA.com Illustrations for my Undergraduate Thesis — a website which discusses gay representation in Filipino cinema for college students who enjoy independent films and LGBTQ+ film history.
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r.malic - personal work - graphic design
SELECTED PERSONAL DESIGN STUDIES
personal work - graphic design - r.malic
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SELECTED DESIGN WORK
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r.malic - personal work - miscellaneous
CHARCOAL ILLUSTRATIONS Personal non-digital artworks
personal work - miscellaneous - r.malic
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ARTIST + MULTIMEDIA DESIGNER roland.malic@gmail.com rmalic.art
rmalic.design
vimeo.com/rmalic behance.net /r-malic