Rodenstock B.I.G. Vision - concept brochure short

B.I.G. VISION FOR ALL â„¢

BIOMETRIC INTELLIGENT GLASSES

BIOMETRIC INTELLIGENT GLASSES™

THE FIRST HIGH-PRECISION PROGRESSIVE LENSES MADE FROM A COMPLETE BIOMETRIC EYE MODEL At Rodenstock, we determine the biometrics of the whole eye – far beyond industry standards. These data points are integrated directly into each of your new lenses, in a construction process that results in lenses that are accurate to the micrometre. This enables us to precisely hit the sharp vision centre for each of your eyes and provide you with the sharpest vision at all angles, no matter where you look.

We call these lenses B.I.G. BIOMETRIC INTELLIGENT GLASSES™

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98%

of the world’s progressive lenses don’t fit the wearer’s eyes because they don’t match the standard model.

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Every eye is different A narrow mind-set has controlled the world of progressive lenses for far too long. A mind-set committed to limited eye measurements. Of a one-sided focus of attention. Of too little understanding of the role of the brain.

This narrow mind-set has focused on understanding the eye just from the limited perspective of a standardised eye model, and not from an understanding of individual eyes. This mindset has left 98% of people in the world who wear progressive lenses with glasses that don’t fit their eyes precisely.

The shape and length of your eyes are as individual as you are, just as the location of the sharp vision centre varies from person to person. This means that to ensure sharp vision, you need to be able create lenses using precise data about each eye. However today, almost all progressive lenses are created using the same standard eye model.

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From precise eye measurements to true precision vision with biometric intelligence.

Six steps to the B.I.G Vision™ experience with data from the DNEye® Scanner integrated directly into the lens.

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Measuring the individual eye with the DNEye® Scanner At the optician, the dimensions of each of your eyes are scanned with the DNEye® Scanner.

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2

Transmitting data to Rodenstock While other companies also use measurement devices, no one actually transmits this full set of data directly into the production of the lens. We do.

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Calculating the biometric data set We use patented calculations to create the extremely rich biometric data set of each eye.

Constructing a complete individual biometric eye model We use our DNEye® Scanner and patented technologies to determine all the relevant biometric data we need about your eyes. We then use this data to create a unique biometric eye model for each of your eyes. From these models we are able to calculate lenses that match your eyes to the micrometre.

We call this our DNEye® PRO Technology – and Rodenstock is the only lens manufacturer able to directly transfer all these measurements into the production of your lenses. This means we create unique biometric eye models for both eyes and then digitally transfer that data to Rodenstock.

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Constructing the biometric eye model This data is then used to produce a precise biometric eye model, unique to each individual eye.

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Transferring data digitally into the lens The eye model is used in the lens calculation and finally transferred into the lens during production. Each lens is then customised according to your biometric parameters.

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Biometric Intelligent Glasses™ Your new Biometric Intelligent Glasses are sent to your optician for you to pick up – and the whole process from scan to delivery takes just a few days.

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WHY BIOMETRIC INTELLIGENT GLASSES ? ™

In order to understand this technological breakthrough, and the importance of using individual biometric data when constructing the lenses, we first have to understand the dynamic demands of the complete visual system.

And the fact that you don’t see with your eyes.

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You don’t see with your eyes.

You see with your brain.

It’s actually your brain that senses what’s happening in the environment around you. To make sure you navigate easily through it, you need glasses able to provide you with the best possible input. This ensures your brain receives the input it needs to accurately orientate and determine what’s going on around you. Once it has done that, you can decide what to focus on and then act accordingly.

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CENTRAL VISION

PERIPHERAL VISION

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PERIPHERAL VISION

Human vision consists of two subsystems: central vision and peripheral vision Our vision consists of two subsystems that simultaneously work together with the brain: central vision and peripheral vision.

We use our peripheral vision to orientate ourselves and detect motion in our environment, while our central vision moves to whatever point of interest the brain picks up on, no matter if it is near or far away.

Based on this input, your brain then decides how to act on the information received.

PERIPHERAL VISION

CENTRAL VISION

Peripheral vision secures that the brain can orientate and detect changes.

Central vision moves to whatever point of interest the brain picks up.

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YOUR EYES MOVE 250,000 TIMES A DAY

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PROGRESSIVE LENS

CONSTANT EYE MOVEMENT

Eye movement is continuous. In fact, the human eye moves up to 250,000 times a day. This means our vision is constantly in a dynamic state, focusing at near, mid and far distances while we use our peripheral vision to orientate ourselves as the eye moves.

This is why it’s so important that progressive lenses support vision at every angle – and not just at one focus point in the middle. But, in order for them to do that, you need precise data on the individual eye – because every eye is different.

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B.I.G. VISION MAKES A BIG DIFFERENCE TO LIFE â„¢

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Biometric Intelligent Glasses™ let you experience every dynamic aspect of life. Throughout your day you need to navigate many different situations, and your complete visual system is continuously at work, shifting focus distance, direction and angles.

Rodenstock’s B.I.G. Vision™ with DNEye® Technology delivers a seamless, dynamic and natural visual experience that works perfectly together with your brain. With B.I.G Vision™, you can expect up to 40% sharper vision at near and intermediate distances, increased brain support thanks to sharper vision and an 8.5° wider field of sharp vision at near.

But they are not the only benefits you can expect.

In a Swiss customer survey* of 283 people, of which 90% had previously worn glasses, a high percentage of respondents noted a wide range of benefits to their vision.

88%

noticed greater visual comfort with their DNEye® glasses compared to their old glasses*

* DNEye® customer survey (2018), Zurich. ** Muschielok, A. (2017). Personalisierte Gleitsichtgläser nach Kundenwunsch – Ergebnisse einer wissenschaftlichen Studie.

Presentation at the Opti-Forum, Munich.

92%

84%

87%

80%

experienced sharper vision than before*

experienced reduced adaptation time**

experienced better contrast vision*

experienced better vision at dusk*

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B.I.G. VISION FOR ALL

™

What could B.I.G. Vision™ do for you?

Find out more at rodenstock.com/bigvisionforall