B2B themes

B2B Marketing topics & themes

2020 TRENDS How can you get the most out of your marketing in 2020? We’ll show you what’ll be hot over the next 12 months so you can fully capitalise on the opportunities available to you.

SOCIAL MEDIA MARKETING Get the inside scoop on how to use all the new and familiar social tools your advantage in 2020.

OFFLINE MARKETING We’ll show you how you can use this often forgotten marketing channel to deliver excellent results and ROI.

INFLUENCER MARKETING Learn how to identify, pick out and manage your influencer marketing campaigns in what is still a relatively unknown industry!

DATA & ANALYTICS We’ll show you how to use data to leverage better insights and make even more informed marketing decisions.

FUTURE OF MARTECH What does the future hold in store for marketers? Explore new technologies on the horizon such AI, AR, VR, Voice and more!

GDPR Marketers need to be aware of how to navigate new GDPR rules, that’s why we’ve made sure you’ll gain access to all the information you need.

DIGITAL With digital marketing constantly changing and evolving, we’ll examine what it means today and how you can create amazing digital strategies.

LEAD GENERATION Generating leads as key for B2B marketers - so what tools are there at your disposal to generate leads for your business?

VIDEO Learn how you can use video marketing to dominate your content strategy in 2020.

SEO We’ll get you on top of all the algorithm changes to Google’s platform and help you put together the ultimate SEO strategy in 2020.

B2B Marketing Partners

Every year, we make sure that we work with the organisations, publications and associations that underpin, document and contribute to the growth of the marketing world.

Our partnerships are invaluable to us, and help us to put on the best show possible for everyone involved. We would like to extend a huge thank you to all our partners that have worked with us to bring you #B2BMarketing20 and #MTEX20, and that have been with us every step of the way.