Once upon a time…
Author Bjørn F. Rørvik and illustrator Gry Moursund's book series about Te Brothers Gruf is a reinterpretation of the old folktale, filled with so much humor and fun in both text and illustrations that both children and adults want to read the books again and again. Te books, published by Cappelen Damm, have received tremendous response since the beginning and sold over 750,000 copies. Te Brothers Gruf has been the best-selling children's book series in Norway for 11 consecutive years, and the rights have been sold to 12 countries so far.
Bukkene Bruse på Badeland 2009
Bukkene Bruse vender tilbake 2017
Bukkene Bruse begynner på skolen 2017
Bukkene Bruse drar til Syden 2020
Bukkene Bruse og Julenissen 2023
Other publishing
Cook book 2023 The
Celebrate Christmas Activity book 2024
Bukkene Bruse - Bokstavtyven Troll Educational book
Bukkene Bruse: Alt går an på Badeland Song book
Bukkene Bruses kokebok
Brothers Gruff
Publishers
World Wide
Norway - Cappelen Damm
Sweden – Lilla Piratförlaget
Denmark – Gyldendal
Germany – Klet Kinderbuch
Macedonia – Artkonekt Publishing
e Faroe Islands – Bókadeildin
United Arab Emirates – Hejazi (coming soon)
Japan - Sangensha
South Korea – Kids Schole
Russia – Samokat
Estonia - Kirjastus Nordur
Arum harum ipit, assum nienem raessinus dem el inum rehent lautemq.
Bjørn F. Rørvik & Gry Moursund
Te Brothers Gruf series is writen by Bjørn F. Rørvik and illustrated by Gry Moursund.
Rørvik has a background in TV and film, and debuted as an author in 1996. He has released 45 titles and published the first Brothers Gruf book in 2009, together with Gry Moursund. Watch an interview about their collaboration here.
Moursund is a Norwegian illustrator and author. As an illustrator she has mostly worked with children’s books, with a colorful stle that has influence from children’s illustrations.
Te Brothers Gruf is a modern interpretation of the timeless Norwegian folk tale Te Tree Billy Goats Gruf originally recorded by Peter Christen Asbjørnsen in 1842. Bjørn F. Rørvik and Gry Moursund’s humorous stories reflect the essence of Norwegian culture, and few cultural works resonate as deeply with the Norwegian folk spirit as these beloved folk tales.
Fun
Inventive
Mischievous
Sold to 12 countries
Books available in 12 languages
Facts
First four books on top 100 most popular books at Norwegian libraries
Over 750 000 books sold in Norway
99 000 books sold in Sweden
Families with children
Make out the largest consumers of content
First book printed in 38 editions
Voted the best children’s book of the decade
63% awareness
Among families with children under 10 years old
Long-term collaboration with Bjørneparken in Norway
New movie
”Bukkene Bruse drar til syden" is coming to cinemas 2027
More than 4 out of 10 families with children under 10 years old have read or watched Te Brothers Gruf in the last month*.
Te Brothers Gruf is a success story in converting awareness to usage.
Te Brothers Gruf go to Splash World!
Te Brothers Gruf go to Splash World!
Norway's leading animation studio, Qvisten Animation, is behind the new film ”Te Brothers Gruf go to Splash World", which was released in Norwegian theaters on Christmas Day 2023.
Over 372 000 tickets sold!
In the first week, the movie was seen by over 185 000 people in cinemas in Norway, making ”Te Brothers Gruf go to Splash World” the number 1 opening among Norwegian films during 2023.
In 2024, the movie premiered in the Scandinavian countries, with a Danish premiere on Feburary 8th and a Swedish premiere on March 15th.
Read more about the movie at Filmmagasinet.
Te fabulous, successful and booming brand
”Bukkene Bruse på Badeland” movie premiere
Music across generations
Since summer 2023, the song "Badebussen" by DJ MøMø featuring Kjartan Lauritzen has been dominating the Norwegian music charts. It was released together with the teaser for the upcoming movie, and is not a tpical children's or folk song but is strongly inspired by the genre of "russemusikk" (part music associated with Norwegian high school graduation celebrations). Tis is what makes the brand Te Brothers Gruf so fresh, inspiring, and innovative. Teir unique DNA makes the universe appeal to the whole family across generations.
Te song is available in Swedish (”Badbussen” by DJ MøMø featuring SamTeMan), and Danish (”Badebussen” by DJ MøMø featuring Wafande).
Te return of Te Brothers Gruf -
A new movie in 2027
Qvisten Animation is producing a new movie about Te Brothers Gruf, to premiere in February 2027, based on the fourth book ”Bukkene Bruse drar til Syden”.
Te Brothers on stage
Riksteatret
Te play ”Bukkene Bruse på Badeland”, premiered in September 2015 at Oslo Nye Trikkestallen and was a huge success with 40 000 tickets sold. Te play was on tour with Riksteatret in the spring of 2016 and 2017. A second play was put up in 2019, based on the second book, and sold 35 000 tickets all over Norway.
Oslo Nye Teater
Te puppet theatre ”Bukkene Bruse dra til Syden”, premiered at Oslo Nye Teatre in Februari 2023.
Bjørneparken
A brand new theatre preformance every day during high season, summer 2024.
Hålogaland Teater
In the spring of 2025, Hågoland Teater is puting on the puppet play “Bukkene Bruse på skolebenken” and has already scheduled more performances due to sold-out tickets.
Come play at Bjørneparken
During the summer of 2024, Te Brothers Gruf had a fantastic show and theater performance in Bjørneparken. From 22 June until 11 August, guests were able to meet the goats and see ”Badebussen" in the park. Afer each show, the guests were able to meet and take photos with both the Goats and the Troll. Te show delivered very good visitor numbers, 350 people per show and 1000 people per day, and contributed to making Bjørneparken even more atractive.
Help the brothers drive to the park!
Te guests at Bjørneparken could download a game on their phone and prepare for the show by helping the Brothers Gruf to drive people to the park, without being caught by the Troll.
Characters - Meet the cast
e Bi est Goat
Te responsible older brother who tries to maintain order and control. He is responsible for the house and home and is the head of the family. He drives the car and manages the household chores. Tries to do his best for himself and his younger brothers.
e Smallest Goat
Sweet, funny, naive, and innocent. Always has to go first. Can argue with Te Middle-Sized Goat and get a litle ofended. Favorite phrase: "Youngest first!"
e Middle Goat
Reaches upward, challenges, and wants to be a bit of a cool "tween." Considers himself much older and more experienced than the younger brother. Likes to dress up - with a flower in his hair. Can be a bit verbally overconfident but isn't always that tough when it comes down to it.
e Troll
Te arch-enemy of the goats. Lives under a bridge by the waterfall. Te Troll's only goal is to catch the goats - most likely to eat them. Te Troll is not very smart. He is big, strong, and rather foolish. Favorite phrase: "Now I'm coming to get you!" Te Troll never wins in the end.
Collaborations
Micki Leksaker
Brand Activation
Popularit for Te Troll
In the Children’s Vote 2023 in Bærum in Norway, children were able to vote for their favorite character from well-known children’s books. Over 380 children voted and Te Troll from Te Brothers Gruf, with the slogan ”Yes to pranks” won by a good margin!
Artwork examples
Fonstad-Smith
Brand Manager
martine.fonstad-smith@rightsandbrands.com
Martine