TODD EMMETT
THE GREATESTS HITS COLLECTION: MY PREROGATIVE
CONTENT 01_My Prerogative 02_Work B*tch 03_Slave 4 You 04_Circus 05_Oops I Did It Again 06_Hit Me Baby One More Time
IT’S MY PREROGATIVE… GREETINGS! TODD EMMETT HERE. RAINMAKER, RULE BREAKER, FUNDRAISER, HELL RAISER, STRATEGIC THINKER & BEER DRINKER. For the past 10 years I’ve brought home the proverbial bacon for a number of high–profile nonprofits, dishing out baller fundraising, advocacy & marketing strategies - all served up with creative, out-of-the-box sizzle. I’ve sold out a 2,000 seat gala by giving the Lincoln Memorial a fashion makeover, raised $500,000 in 3 hours for marriage equality by convincing 250 porn stars to live auction their celibacy, and inspired nearly 1 million women to make some noise for the world’s most hush-hush men’s health crisis by getting them in touch with their inner pop diva.
Ernest Hemingway once said, “People can take everything away from you. But they can never take away your truth. But the question is… Can you handle mine?” Oh wait, that wasn’t Ernest Hemingway, that was Britney Spears. My bad. (But let’s be honest. Hemingway lived in Key West, so he probably would’ve loved Britney Spears). Anyways, this is my truth - a.k.a. my resume and portfolio. In short…. It’s my prerogative. I hope you enjoy it as much as I enjoy boys, beer and Britney Spears.
…. it’s the way that I want to live.
YOU WANT A HOT BODY, WANT A BUGATTI… RESUME Strategic Development Consultant | National Cherry Blossom Festival 2014 – 2015 | Washington, DC Designed & launched the Festival’s first membership program, responsible for generating $500k in 3 months. Reimagined & repositioned the Festival’s annual fundraising gala, resulting in a 75% increase in attendance. Strategic Development Consultant | ZERO – The End of Prostate Cancer 2014 – 2015 | Washington, DC Overhauled the organization’s donor communications strategy, including the implementation of multi-platform fundraising campaigns, mobile giving initiatives & major donor programs resulting in over $1M increased revenue. Managed event logistics & production of the ZERO National Run/Walk. Founder & CEO | Revolution 501c3 2011 – 2014 | New York, NY Produced & secured funding for popups, street fairs & circuit parties in support of the organization’s launch. Assembled & managed a team of nationally recognized board members & pro bono professionals.
Executive Director | NYC Pride 2008 – 2011 | New York, NY Oversaw all aspects of the NYC Pride celebration (with a combined attendance of 3.6M) including the management of staff, board, vendors & volunteers & personally maintained a $4.2M portfolio of sponsors & donors.
Interim Director | NGLCCNY 2007 – 2008 | New York, NY Spearheaded the launch of the NY wing of the National Gay & Lesbian Chamber of Commerce including the creation of comprehensive fundraising, marketing & events initiatives capable of sustaining a $2M annual budget. Director of Development | NLGJA 2005 – 2007 | Washington, DC Administered all aspects of the National Lesbian & Gay Journalists Association’s major gifts, corporate sponsorship & events programs. Development Assistant | NLGJA 2004 – 2005 | Washington, DC Maintained the organization’s databases and assisted the Director of Development in her daily duties.
Education BS in Biology & BA in Theatre | Villanova University 1995 - 1999 | Philadelphia, PA
…. You better work b*tch!
Awards & Associations Young Professionals Council for the Make-A-Wish Foundation Member of Creative Mornings Named to Washington Life Magazine’s “The Young & the Guest List”
I’M A SLAVE 4 YOU… SKILLS
Brand Strategy
Corporate Giving
Individual Giving
Identity Development Brand Positioning Media Strategy & Consulting Earned Income Plans
Industry Networking Partnership Outreach Strategic Alliance Execution
Donor Recruitment & Relations Viral & Digital Initiatives Peer-2-Peer Major Donor Stewardship Capital Campaign Design
Events
Communications
Production & Promotion Strategic Guest Curation Creative Stunts Engagement Marketing
Influencer Campaigns Blogger Campaigns Community Planning & Amplification Speaking Opportunities Trade Show presence Conference Involvement
…. I cannot hold it, I cannot control it.
I’M RUNNING THIS… PROCESS
Analytics
Strategy
Development
I mine, model & visualize to help clients uncover & understand the important constituent, programmatic & strategic insights hidden in their data.
I align clients for growth by validating a unique position in the marketplace for them, truing up channels of their portfolio, and clarifying & amplifying their program’s primary goals.
From creative direction of collateral & tools for small programs to developing large campaigns purpose-built from the ground up, I help clients develop campaigns for measurable growth
Integration From the newest volunteer to the most seasoned leader, I work with staff so that they are impassioned, informed, inspired & more likely to succeed in organizational advancement.
Implementation I walk hand-inhand with clients to help them build internal capacity, carry out growth strategies & ultimately become stronger.
‌.just like a circus.
OOPS! I DID IT AGAIN…
Tie One On: CHERRY BLOSSOM FESTIVAL To build FOMO for the Festival’s annual Pink Tie Party and hint at the hipper, more happening direction we were taking with the classic event, I worked with city officials to get permission to use 3D image mapping to project a hot pink tie onto the Lincoln Memorial. For one night only, Honest Abe was looking even more like a rock star than usual.
F*ck Inequality: NYC PRIDE As the marriage equality debate raged nationally, opponents had a nasty habit of making sexual orientation all about – well sex. Not love. To prove a point, I threw a 3 hour, 3 city, live bachelor & bachelorette “auction” where 250 porn stars pledged prolonged periods of celibacy in return for donations & allowed attendees to bid on good old fashion dinner dates.
For All The Mighty Mighty Good Men: ZERO Although prostate cancer only affects men, data shows that most donors are women. ZERO had always taken a hyper masculine approach to marketing, so I launched a series of femalecentric ads that included sexy slow mo shots of survivors played to Salt N Pepa’s What A Man & videos of their wives lip synching to En Vogue’s Never Gonna Get It, urging women to not “give it” until their man gets a prostate exam.
…. I played with your heart. Got lost in the game.
Keep the Festival Blooming: MACY’S When Macy’s signed on as the Festival’s largest funder, both parties were looking for a creative way to create visibility. I had a number of life-size paper trees installed in various locations throughout DC, MD & VA. For every person who signed up for Macy’s mailing list onsite, an additional donation was made to the Festival & an origami blossom was added to that tree.
Over The Rainbow: NYC PRIDE
Father’s Day Forwards: ZERO
When PRIDE chose Paint the Town Ruby as its 40th Anniversary theme, I launched ads featuring a drag Dorothy to help evoke the gaiety of the event. But to convey the gravitas of its history, I commissioned an artist to create a 10 block yellow brick road leading to Stonewall that read: This is why they marched. Why she marched. Why we march. So that no child will ever have to look to the sky and wonder why oh why can’t I?
You know those videos of pissed off cats and the random forwards your dad forwards you? We all do. So for Father’s Day, I launched the Pay Him Back/Pay It Forward campaign, which allowed family members to sign their dads up for a series of spamtastic emails. The emails would only stop once their dad signed an online agreement to schedule a prostate exam.
GIVE ME A SIGN‌
CONTACT INFO Mailing Address: 1301 15TH ST NW APT 213 Washington, DC 20005 Phone: 646-438-2282 Email: toddemmett@outlook.com
‌. Hit me baby one more time.