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RLCS, Revista Latina de Comunicación Social, 73 – Pages 1090 to 1114 [Research | DOI:10.4185/RLCS-2018-1298en | ISSN 1138-5820 | Year 2018

How to cite this article in bibliographies / References J Marqués-Pascual, JF Fondevila-Gascón, J Morillo Bentué (2018): “Innovation in the accountability of public service media (PSM). The case of the CCMA”. Revista Latina de Comunicación Social, 73, pp. 1090 to 1114. http://www.revistalatinacs.org/073paper/1298/57en.html DOI: 10.4185/RLCS-2018-1298en

Innovation in the accountability of public service media (PSM). The case of the CCMA Joaquín Marqués-Pascual [CV] [ ] [ ] Professor at EAE Business School (Polytechnic University of Catalonia-UPC) – Spain -joaquin.marques@campus.eae.es Joan-Francesc Fondevila-Gascón [CV] [ ] [ ] Professor at the Department of Communication, UPF / Pompeu Fabra University – Spain - joanfrancesc.fondevila@upf.edu Juan Morillo Bentué [CV] [ ] [ ] Professor at EAE Business School (Polytechnic University of Catalonia-UPC) – Spain - jmorillo@eae.es Abstract Introduction: This article analyses the transparency of public service media (PSM), and particularly the systems of governance and corporate responsibility of the Catalan Corporation of Audiovisual Media (Corporació Catalana de Mitjans Audiovisuals-CCMA). Methods: the study combines quantitative techniques (performed on periodic reports presented by CCMA executives in public appearances) and qualitative tools (in-depth, unstructured and recorded personalised interviews). Results: the study describes the internal and external accountability tools, their internal dynamics and control mechanisms. Conclusions: the accountability tools that were analysed are valid but have been stagnant for a decade; innovation measures are proposed in view of the need to implement changes in many of them. Keywords Innovation; media; accountability; public service broadcasting; television; transparency. Contents 1. Introduction. 2 Methods. 3. Results and discussion. 4. Conclusion. 5. Notes. 6. References. Translation by CA Martínez-Arcos. PhD in Communication (University of London)

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