REVISTA CASINO - CLIENTES

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UK / REPORT

UK Horse racing

AN INDUSTRY BETWEEN THE QUEEN, BETS AND WORK Royalty laid the foundations of horse racing in the United Kingdom, which not only became a popular phenomenon for the people’s love for race and gambling, but also for the impact it generates on the national economy.

T

here are many queens. In the games, there are queens in the cards and in chess. But in the world of horse racing, the only queen is The Queen of England. The story goes that she was 16 and her father, George VI, “introduced her to the first two loves of her life: Big Game and Sun Chariot,” two of the horses owned by the royal family. At 93, the only event to which Her Majesty ensures presence is at the meeting of Royal Ascot, the historic racing event in the United Kingdom. The Queen had her first riding lesson at just three years old, and she and her

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sister, Princess Margaret, received their own ponies when she was four—and Her Majesty’s love of everything equine hasn’t dwindled. By age 18 she was an accomplished rider, and has continued to ride for pleasure into her Diamond Jubilee year. In her role as monarch, Elizabeth has also ridden in a ceremonial role. From her first appearance as princess in 1947 and throughout her reign as queen until 1986, she attended the annual Trooping the Color ceremony on horseback. Initially, she rode a bay police horse named Tommy in 1947. When her father, King George VI, was unwell, she rode in his

place on his chestnut horse Winston, and she rode Winston after George VI’s death. Later she surrounded a chestnut horse named Imperial. For eighteen consecutive years, from 1969 to 1986, her horse was a black mare named Burmese. Burmese was a gift from the Royal Canadian Mounted Police. From 1987 onward, since Burmese retired, she has attended in a carriage. At 92 years old, Queen Elizabeth can still be seen riding her beloved horses. As a horse racing fan, her passion was part of a family legacy. Her Majesty owns many thoroughbred horses


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for use in racing, having initially inherited the breeding and racing stock of her late father King George VI, in 1952. Up until the late 1960s she raced her own-bred stock as well as horses bred by the National Stud. Her registered racing colors (termed silks), as worn by the jockeys riding her race horses, are the same as those used by her father and greatgrandfather, King Edward VII; a purple and scarlet jacket with gold braiding, with black cap. Logically, her stable is called “The Queen”. Both her colors and her presence is a registered trademark of horse racing in the world. She is not always present when her horses compete, but when she is there it is a source of joy for horse racing lovers. Her success as a horse racing lover is symbolized as an ambassador for the industry throughout the world. Her word is a respected voice when making decisions. She also owns good results. The Queen has earned a staggering £7,768,448 in winnings from her horses over the last 31 years. Her Majesty has won 534 races from 3,205 runs over her career as a racehorse owner, across both the flat and jump races in the UK and Ireland, new research reveals. The most profitable year came in 2016, a record year in terms of winnings, with her horses earning £560,274 across the flat and jump seasons dating back to 1988, when records began, with Carlton House her top-earning horse across this period with £772,815 in winnings.

Bookmakers are the basis for betting on horse racing in the UK.

Elizabeth II is depicted on horseback in statues in these places: Ottawa, Canada (Parliament Hill, unveiled 1992); Windsor, England (Great Park, unveiled 2003); and Regina, Canada (Legislative Building, unveiled 2005). For the racehorse industry in Britain, she is a universal emblem.

THE SPORTS OF KINGS Horse racing exists since the world is world. The original villages ran simply for fun, on occasional tracks and with native races. Although it was thought that the first formal horse racing events in the United Kingdom took place during the Middle Ages during the reign of Henry II, it really stood out in English culture during the reign of King James I. It was not until he established the

The breeding industry employed around 3,500 people.

Newmarket’s small town as a royal complex, built the famous castle and started running horses there, which became known as an important milestone for horse racing and other races began to appear in other parts of the country in places like Yorkshire, Croydon and Enfield. The first reference to the sport of horse racing dates back to England in the sixteenth century. We know that the concept of riding a horse and competing against an opponent predates that by some margin but this is the first time that we see horse racing listed as a competitive and largely friendly sport. We also know that wagering took place prior to this time so we can be almost completely certain that when the sport became official in Great Britain, gambling came along too and was synonymous with it. 1504 marks the year when James IV of Scotland is said to have attended a meeting at Leith and just eight years later, the UK had its first official thoroughbred race in the shape of the Chester Cup, first run in 1512. It was under the reign of Queen Anne that horse racing really took off and started to resemble the sport as it is known today. In 1711 she first had the vision of a major racecourse at Ascot. One day whilst out riding she is reported to have looked out onto an area of open land close to Windsor Castle and expressed her desire to establish an area “for horses to gallop at full stretch”. Later that year the first ever race meeting is FEBRUARY 2020

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UK / REPORT

Great Britain host 24 of the world’s top 100 races.

held at Ascot. To this day, the opening race at the Royal Ascot festival each year, the Queen Anne Stakes, is fondly named after her in recognition of her efforts to progress the sport as a mainstream past time in British sports culture.

THE MAGIC OF ROYAL ASCOT In 1711 it was Queen Anne who first saw the potential for a racecourse at East Cote, declaring that it looked an ideal place for “horses to gallop at full stretch” while out riding. Her Majesty’s Plate, worth 100 guineas and open to any horse, mare or gelding over the age of six, took place on 11th August. Each horse was required to carry a weight of 12st and seven runners took part. The race consisted of three separate heats which were four miles long (each heat was about the length of the Grand National), so the winner would have been a horse with tremendous stamina. At present, Royal Ascot brings together the best horses in Europe, as well as the most prominent that arrive from other powers in the world. It’s five days of racing, with the flower and cream of a historical industry. Elegance is combined 4

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with class. Also, also with the popular. It is a social party where the racehorse is celebrated as an icon of greatness. Each of the functions opens with the procession of the Queen of England in ancient carriages full of magic and tradition. The Royal Enclosure is the most prestigious of the three enclosures, with recent visits from the Queen and Royal Family members. Access to the Royal Enclosure is restricted, with high security on the day. First-time applicants must apply to the Royal Enclosure Office and gain membership from someone who has attended the enclosure for at least four years. For existing badgeholders, an invitation is sent out by Her Majesty’s Representative to request badges. The badgeholder’s name is written onto the badge and can be used only by that person. The colors of the badges vary each day for one-day applicants. Those in the Royal Enclosure have the options of fine dining and hospitality, and a selection of bars. The dress code is strictly enforced. For women, only a day dress with a hat is acceptable, with rules applying to the length and style of the dress. In addition, women must not show bare midriffs or

shoulders. For men, black or gray morning dress with top hat is required. Over 300,000 people make the annual visit to Berkshire during Royal Ascot week, making this Europe’s best-attended race meeting. There are eighteen group races on offer, with at least one Group One event on each of the five days. The Gold Cup is on Ladies’ Day on the Thursday.

UK BETS ON HORSE RACING The United Kingdom is the father of betting in the world. Consequently, also in the horse races there is a seal of the Islands. While the idea of a common market organized by racetracks proliferates in much of the world, a business modulated by private companies has been thought about since the beginning of time in Britain. According to some sources, The man credited as the first ever bookmaker is a certain William Ogden. Curiously, for a man who essentially gave birth to one of the most popular pastimes and biggest industries in the world, very little is known about his life. What we do know is that Ogden became the first man to offer fixed odds


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on all horses in a specific race. At that point in history of betting, all you needed was a head for mathematics, an entrepreneurial disposition and, of course, a fair amount of money to back you up if things went wrong. The organization of horse racing bets was born when Winston Churchill passes the Race Betting Act in 1928. The legislation meant that profits made from betting could be invested back into the sport, and also that betting could now be taxed and controlled by the government. This lent a fair amount of credibility to betting on the sport as no longer did people have to go via illegitimate gambling rigs or undesirable operations in order to place bets. They could now place wagers with full peace of mind that they were dealing with a properly organized and regulated organization. Newmarket and Carlisle were the first meetings which offered official tote betting pools in 1929. This was the time when important characters such as William Hill and Joe Coral began to appear. Officially, the Coral Group was first established in 1926 but young Joe had started his bookmaking career much earlier. Having left school at 14, a talent for mathematics landed him a job as a clerk in a lamp making factory and it was there that he came into contact with several private bookies. Joe became unofficially employed as a Bookies Runner – an occupation that has ultimately led to many of the

Royal Ascot, created by the crown, is tradition, style and excellence.

established brands that we know today. The mechanics of the job are not widely published but the clue is in the name. People such as Joe Coral would literally ‘run’ the bet between client and bookmaker, handling the cash and delivering any winnings back to the customer. William Hill’s entry into the world of bookmaking provides interesting parallels to that of Joe Coral. Hill ran away from his schooling at the tender age of 12 and by the start of World War One had begun an apprenticeship at the BSA Motorcycle Company in Birmingham. From there he got into ‘running’ and by having access to a bike he could do his job far more efficiently. At the conclusion of the conflict, the government was able to turn

The Queen is an emblem of horse racing in the world.

once again to its issues at home and in 1949, a second Royal Commission was established to see if there had been a shift in public opinion since the first sitting prior to World War II. It was evident that betting was becoming acceptable in all levels of society and over the years, several factors had broken down social boundaries to an extent. Chairman of the commission Henry Willink and his partners agreed with the opinion that attitudes to gambling were stuck in a form of misplaced Victorian morality. Furthermore and perhaps more importantly, the government had also recognised that a huge revenue could be drawn from the proceeds of a legitimised industry. The Betting Levy Act of 1961 meant that for the first time, bookmakers could open betting shops and conduct betting operations away from the race track. The passing of this act meant that bookmakers could now offer – and were restricted to – horse racing pool bets and that it was now compulsory for bookmakers to pay a levy tax on their off-course profits to the Horse Racing Levy Board. This is a landmark date in English horse betting history as not only did it mean that people had easier and greater access to sports betting, but the law, which stated, that companies had to contribute a percentage of their earnings to the levy board meant that there were additional funds were now available to be invested back into the sport. FEBRUARY 2020

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YOUR NEXT SYSTEM! Tecnología inteligente, rentable y centrada en el jugador

DR Gaming Technology ™ (DRGT ™) es el proveedor mundial independiente de más rápido crecimiento en el mundo de soluciones integradas y escalables de administración de casinos y jackpots. Desarrollamos sistemas avanzados que utilizan la última tecnología, dando a los operadores la capacidad única de operar sin un servidor. Esto simplifica considerablemente la instalación y la implementación del sistema y brinda a los operadores de juegos un absoluto control administrativo sobre todas sus operaciones.

Tecnología de área amplia para tragamonedas

El éxito de nuestros sistemas globales es evidente en la instalación de área amplia más significativa que hemos llevado a cabo hasta la fecha, que incluye la conexión de más de 100 sitios y 5000 dispositivos para un solo operador. También contamos con más de 15 variantes de jackpot, con opciones de configuración que superan las de cualquier otro proveedor actual. Nuestra tecnología de área amplia estable, escalable y sin servidores garantiza que los operadores puedan ejecutar y monitorear actividades cómodamente en tiempo real. Esto aplica a un solo local o jackpot, o múltiples locales y jackpots. Del mismo modo, los jugadores pueden migrar fácilmente de un local a otro utilizando la misma tarjeta de jugador o ticket, y pueden participary jugar jackpots a través de múltiples locales con facilidad.

Tecnología para jackpots de mesa de área amplia

Con el tiempo, a medida que nuestra experiencia en gestión de juegos y tecnologías de área amplia para tragamonedas ha ido prosperando y ganando credibilidad en la industria, el siguiente fue expandir a jackpots de mesa. Nuestra tecnología de área amplia ha evolucionado para convertirse en un nuevo juego de apuestas secundarias para jackpots de mesa BlackJack que es fácil de aprender, simple y efectivo, nuestro juego BlackJack11s agrega valor a la experiencia del jugador y al resultado final del operador.

Huella global, funcionalidad potente

Nuestras soluciones patentadas de sistema y jackpot modulares y ultraflexibles operan actualmente en 50 países y más de 65 000 dispositivos de juego. Con nuestra tecnología de vanguardia sin servidor, ofrecemos una de las funcionalidades más poderosas a nivel mundial.

Jurgen De Munck - CEO e-mail: jurgen@drgt.com https://drgt.com/es/ 6

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Av. Del Pinar 180 of. 304 Santiago de Surco - LIMA PERU


Sistemas

• Sistemas de Administración y marketing • Tecnología de área amplia para jackpots de máquinas • Tecnología de área amplia para jackpot de mesa

Tres áreas principales

Nuestra oferta de productos se centra estratégicamente en: Gestión de juegos y sistemas de marketing Tecnología de jackpot de tragamonedas de área amplia Tecnología de jackpot de mesas de área amplia

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Altenar ofrece una solución de apuestas deportivas totalmente gestionada, integrada a la perfección en su plataforma y portal de gestión de clientes. Nuestro software de vanguardia ofrece la estabilidad de un producto establecido, alojado en nuestra infraestructura segura y redundante. Altenar se ocupa de la gestión de riesgos, así como de los servicios comerciales y de soporte comercial las 24 horas, los 7 días de la semana. Al mismo tiempo, admitimos la flexibilidad de personalización, para proporcionar a sus jugadores la mejor experiencia de usuario posible a través de canales de escritorio y móviles.

SISTEMA DE BONIFICACIÓN INTEGRAL

Este es un poderoso motor promocional que presenta todos los tipos de bonos estándar de la industria, como apuestas gratis, depósito de bienvenida, retención o bonos codificados. Puede apuntar a toda su base de jugadores a la vez, o solo a un segmento VIP específico, establecer límites flexibles y activar el bono a través de una API.

EFECTIVO

Sus jugadores pueden vender sus apuestas abiertas en cualquier momento según las condiciones y márgenes establecidos por usted; Incluyendo o excluyendo los mercados que necesita. Esto también se aplica a las apuestas combinadas en su totalidad o en parte.


GESTIÓN MULTIMARCA

Se gestionan múltiples máscaras desde una única oficina administrativa, y también tienen la capacidad de ofrecer una experiencia de apuestas única para todas y cada una de las marcas. El diseño de la página, el diseño, los límites, las bonificaciones y los eventos deportivos se pueden ofrecer genéricamente en todas las máscaras, o incluso se pueden personalizar para cada etiqueta blanca de forma individual.

Software

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ALIMENTOS DE DATOS PREMIUM

Información confiable y precisa proporcionada por socios de datos líderes en la industria con latencia mínima; Esto permite pagos instantáneos y ayuda a prevenir cualquier abuso de apuestas tardías. Cobertura completa de apuestas en vivo con estadísticas detalladas del partido y visualizaciones.

COMIENZA TU PROPIO JUEGO NEGOCIO Altenar le permite iniciar su propio negocio de e iGaming al instante, con una oferta de apuestass deportivas y casino adaptada a su marca. Todo lo que e necesita hacer es llevar a los jugadores a los diversoss canales que admite nuestra solución; en n computadoras de escritorio, dispositivos móviles y minoristas. Nos ocuparemos de todas suss necesidades de procesamiento de pagos y licencias,, hasta que llegue a la independencia. Altenar le ofrece e un camino de crecimiento, para pasar de una a operación de marca blanca a una compañía de e juegos establecida sin cambiar de proveedor.

TERRITORIOS RITORIOS DE EXPERIENCIA E

El mapa representa las regiones donde poseemos una experiencia operativa significativa y donde, según sea necesario, todas las aprobaciones o licencias necesarias.

Phone: +(356) 278 76123 sales@altenar.com

https://www.altenar.com/

Pendergardens Business Centre Triq Sant'Andrija San Giljan STJ 9023, Malta


SSomos om mo proveedores de soluciones de juego y apuestas a nivel internamos mo ccional ci ion io ona ona nal nal al y contamos con más de 19 años de experiencia en el sector. Operamos Opera O p raam en Reino Unido y contamos con clientes en cuatro continentes nente ne eentes nttes es Europa, Asia, África y América del Norte. Nuestro éxito global nentes: en n eel ssector del juego y las apuestas se debe principalmente a dos elementos principales: nuestro personal y nuestros productos. elem lem eme me xxxxxxxxxxxxxxxxxxx Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, cons ectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.

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Empleamos a más de 350 agentes de apuestas en directo y prepartido Emple EEm mple mple mp plee pl que trabajan con nuestro software, desarrollado por 260 técnicos especialistas en los últimos avances tecnológicos y mantenido por nuestro equipo de gestión de riesgo, analistas y estadísticos con un único objetivo: ofrecerle soluciones rápidas y seguras que aumenten su éxito.

Terminal Term na na Plataforma P lataf l en lín e línea Contamos con un potente servidor con geolocalización personalizable para cada uno de nuestros clientes e incluimos su marca en el UI/UX.

Terminal de Betinvest le ofrece un mercado de apuestas completamente integrado y un diseño personalizable. Sus clientes podrán apostar en efectivo o con tarjeta.

Casa de apuestas física (Retail) Nuestras soluciones y servicios para casas de auestas físicas son rápidos y flexibles. También podemos proporcionarle todo el equipo para ayudarle a establecer su casa de apuestas.


Ofrecemos una completa gama de productos con un sistema de administración de riesgo único que permite a nuestros clientes ofrecer servicios estables y fiables con excelentes resultados.

FEEDS DE DATOS

Juego Online

Productos

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SPORTSBOOK

Nuestro mercado cado de de apuestas apuees est est stta tas as de dep deportip po as Sportbook incl e má m áárge vas, Sportbook, incluye márgenes de apuestas personalizables, listado de eventos y resolución de apuestas precisa durante el partido. Usted, el empresario, recibe protección completa contra riesgos y estafas mientras que nosotros nos ocupamos de los aspectos g y financieros de su técnicos,, legales negocio. cio. io. io o.. o

Nuestra Nuest tra tecnología tecnolo ología logí gíía permite permiite pe perm te una una n eentrega ntrega t de d datos ultr todoss los llo oss clientes o clienteees sin importar importaa el país. ultrarrápida a todos Nuestro programa de feed de datos cuenta con un sencillo sistema de integración. Además, ofrecemos porte ort rte te en e asuntos asunto a nuestros clientes soporte on n su su negonego n ne ootécnicos y relacionados con máás cio, porque su éxito es lo más s importante para nosotros. Obtendrá un servicio estable sin pausas o retardo en la starán señal. Sus datos estarán siempre actualizados.

JUEGOS VIRTUALES LOTERÍA La Lotería de Betinvest es un producto sencillo tanto para usted como para sus clientes. La belleza de su simplicidad está en que puede lanzarse en cualquierr mercado. Cualquiera puede jugar. Ofrecemos emos un completo soporte 24/7 /7 para su negocio. Puede acceder ceder a casi 50 loterías de todo odo el mundo a través dee una práctica plataforma que se puede personalizar zar con multitud de opciociones. Elija la lotería que mejor se adapte a sus jugadores.|

Contamos con una completa gama de herramientas y funciones para operar y dar soporte a sus casinos en línea. La potencia de nuestras soluciones permite a sus jugadores apostar en cualquier lugar, a cualquierr hora y en vo con cualquier dispositivo oneuna sola cuenta y monedero electrónico. A te través de una potente oplataforma, tecnoloigía de negocio intelias gente y herramientas made marketing automatizadas, le ofrecemoss un d y éxito producto de calidad en su negocio.

eSPORTS Los eSports representan un mercado emergente y en expansión. Su popularidad llega a casi todos los continentes y países. ¡No pierda la oportunidad de convertirse en un líder del sector con nuestras soluciones para eSports! El entusiasmo y pasión de los jugadores de eSports están al nivel de los atletas profesionales. FEBRUARY 2018

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AINSWORTH PRESENTA LA IMPRESIONANTE NUEVA LÍNEA DE GABINETES A-STAR ™ El A-Star ™ lleva la tecnología de Ainsworth al siguiente nivel, con un gabinete meticulosamente diseñado que abarca un diseño modular elegante, un formato de pantalla curva más grande. Ebis ea senisin ctiunte re nat arum esci res aut as si corese consedi cus. Enimus inulles res seceaqu iatiscim ulla audae consequ ibusda etur? Mo blaute nus molupta quaturesed eat. Fuga. Nam et maionse quuntis as modit de perati dit molorro verunt ape et la earum quis ut venimus am velolorro verunt ape et la earum que.

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S

i bien el enfoque para el desarrollo de este gabinete se centró en la ingeniería y durabilidad del nuevo gabinete, el A-Star ™ se lanzará con una biblioteca integral de nuevos juegos, incluyendo a la marca con mayor tradición y símbolo de Ainsworth, los Multi Juegos, que continúan evolucionando y mostrando un rendimiento excepcional en todos los casinos. La línea de juegos del A-Star ™ incluye una amplia variedad de nuevos pozos progresivos tipo SAP, así como una excepcional línea de pozos progresivos tipo Link, diseñados pensando en el jugador, lo que demuestra el compromiso de la compañía con el mercado a largo plazo. La nueva línea A-Star™ se lanza con dos configuraciones de gabinetes: Doble monitor Full HD de 27” y el Curvo de 43”un monitor, juntos hacen gala de un diseño único y elegante, que se integra con la decoración de cualquier casino. Esta nueva y minimalista línea de gabinetes lleva el diseño a un nivel completamente nuevo con un factor de forma ultradelgado, proporcionando una integración espacial genuina y un elemento de lujo futurista, elevando a su entorno con una calidad de imagen estelar y características superiores de juego. Ainsworth continúa aumentando su presencia con extensas ofertas de productos que brindan un innovador contenido a los jugadores. El lanzamiento de su nueva línea de gabinetes A-Star™ suma a su estrategia integral, que tiene como objetivo apoyar a los clientes en todas las regiones y diversificar los modelos comerciales para todos los mercados existentes.


Fabricante

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La legendaria línea de multi juegos Ainsworth continúa expandiéndose con una nueva marca, Multi Win 20 ™, que se lanza a raíz del histórico éxito de sus predecesores como Multi Win 1 al 15 ™. Más de 15 versiones de juegos ya han demostrado su valor en salas de casino.

La marca QuickSpin continúa expandiéndose con Turbo Charged 7’s ™, el primer juego Link de la exitosa serie. Turbo Charged 7’s ofrece denominaciones seleccionables por el jugador, progresivos que se escalan con la selección de denominaciones y grandes multiplicadores.

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