March Informer 2016

#82 | MARCH 2016

INFORMER T A E V !

O NN AUSTRALIA’S NO. 1 | TOURISM & BUSINESS

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WHAT’S INSIDE...

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WE SAY, YOU SAY, THEY SAY A new forum for the exchange of views, news & ideas

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JOYFUL REINCARNATION

Australia’s newest boutique hotel, Halcyon House at Cabarita Beach

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INNOVATE! IT’S A GROWTH IMPERATIVE

This edition’s feature article

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OFF THE PLAN MANAGEMENT RIGHTS

From a finance perspective

44 REPUTATION MANAGEMENT

Now stars with a trusted symbol

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MANY FACES: PENDERGAST FAMILY Driven to develop a new destination

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ART & TECHNOLOGY

ROOMS AT THE INN The good, the bad and the splendid. By our featured columnist Mike O’Connor

Means we can see the future

REGULAR FEATURES 77

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AGENT PROFILE

SOLD PROPERTIES

INDUSTRY SPECIALISTS

Get to know one of our Brisbane brokers Nathan Eades

See some of the properties Resort Brokers Australia have sold recently

Our directory for some of the best services and/or products in the industry

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RELIEF MANAGERS

EXCLUSIVE LISTINGS

MEET OUR TEAM

Going on holiday? Need a manager? Visit our directory

You won’t read about these listings anywhere else!

Our company directory

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TRUE TO THIS EDITION’S THEME ENCOURAGING INNOVATION, WE INTRODUCE ‘WE SAY, YOU SAY, THEY SAY’ – A NEW FORUM FOR THE EXCHANGE OF VIEWS, NEWS & IDEAS.

CHANGE WE SAY for the better Ian R Crooks MANAGING DIRECTOR We’ve all felt a resistance to change at one time or another. But I’ve learned, sometimes the hard way, change should be viewed positively. If we don’t chase and embrace new and better ideas, the world moves on without us.

The new look introduced to Informer in this first edition for 2016 shows innovation at work. I think it looks terrific and hope you do too, because this magazine is all about you.

More space is devoted here to encourage greater interaction between us and our readers, with the opportunity to publish your views along with notable industry news bites.

As our cover story explores, innovation can take various forms – new products, new services, new practices. In the accommodation game, perhaps the most tangible demonstration of innovation is seen in unit refurbishments.

I’ll give you a personal example.

Eight years ago, my wife and I bought a villa in Bali, through our super fund. For the first seven years with a local agent, occupancy was great.

The past 12 months were a different story, perhaps due to our dollar falling, competition from new developments, and fewer Aussies holidaying in Bali. So we came up with a plan to reverse that trend.

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The strategy included a smart refurbishment (super hotel-quality mattresses, large flat screens, black-out curtains) and new marketing initiatives independent of the agent, including a snazzy brochure and information booklet about local attractions. We only started the process at Christmas, but already it’s 50% booked for this year.

Moteliers with control over their units can refresh their offering

“I’VE LEARNED, SOMETIMES THE HARD WAY, CHANGE SHOULD BE VIEWED POSITIVELY. IF WE DON’T CHASE AND EMBRACE NEW AND BETTER IDEAS, THE WORLD MOVES ON WITHOUT US”. regularly, and it works wonders.

Management rights operators though, who’ve told me many times that the best units always rent first, are reliant on unit owners for upgrades.

But there are other ways to innovate – services that set you apart, like better WiFi (no longer an option these days), or even simple things like memorable welcome gifts of regional gourmet treats or wine.

You’ll find plenty of inspiration inside: nostalgia striking a chord at a reinvented Cabarita motel, the

remarkable story of a family building multiple tourist and hospitality businesses from scratch, and amazing possibilities thanks to technology and the clever people who drive it.

Innovation has been key to Resort Brokers’ longevity and growth. In the last five years, we’ve totally reinvigorated our operation. This magazine is an example, along with a major website overhaul and new IT systems.

Perhaps most significant has been a new approach to supporting our sales team, fostering a very strong culture of sharing and collaboration with innovative commission-splitting arrangements.

Now, every property listed with Resort Brokers is listed with more than 30 agents across the country.

It’s a real advantage for sellers and a welcome opportunity for our brokers.

More than 50% of our 200 annual sales are now shared between two or more agents.

Speaking of our great team, we welcome three fantastic new brokers – Brent Staker and Jessica Wilkie (taking our Brisbane team to six) and Rick Dalgrin in Darwin. Meet them on page 24.

It’s difficult to read all the mixed economic messages globally and locally at the moment. And it’s not going to

PROFIT INCENTIVE “DID YOU KNOW THAT BUSINESSES THAT INNOVATE ARE 60 PERCENT MORE LIKELY TO INCREASE THEIR PROFITS? IN FACT, INNOVATIVE BUSINESSES ARE ALSO TWICE AS LIKELY TO INCREASE THEIR PRODUCTIVITY AND EMPLOYMENT.” www.innovation.gov.au

THEY SAY get any easier in a Federal election year. But, regardless of jitters about unemployment or discussions around negative gearing (unhelpful to my mind), I can report our level of enquiry has never been stronger.

Is it because we command a bigger (and growing) market share in this industry? I’d like to think so, thanks in large part to our belief in the power of innovation. One thing is for certain, more people are actively looking to buy their own business.

YOU SAY IAN’S LAST EDITORIAL (INFORMER NO.81, DEC 2015) HIT A NERVE WITH A SUGGESTION THAT DISRUPTORS LIKE AIRBNB MIGHT HAVE A PLACE IN THE MARKET, OR AT LEAST SERVE A PURPOSE. Thank you to David Callagher of the Colonial Holiday Park & Leisure Village at Harrington on the NSW Mid North Coast, for his letter summing up the strong industry sentiment.

David says he always reads Informer from cover to cover, but was “very disappointed and concerned” with our comment that “emerging tech-based platforms are the new reality.”

“The issue Ian is not in the technology, rather it is entirely in the way that politicians, bureaucrats and regulators fail to adjust to the technology and how it is implemented into society,” he wrote.

“I would have thought that the recent Uber experience would have been a prime example of how new technologies can place existing

industries at risk especially when regulators choose to ignore the impacts …. by failing to react. “… we now have in our industry the same issue developing as the taxi industry has just had to deal with. The taxi industry was over regulated, used by the state governments as a tax and licensing cash cow and were incredibly slow to act to the new challenge.

“Our industry faces the same issue and I believe your suggested solution to the issue is nothing short of total irresponsibility.”

As Ian pointed out in a return letter to David, he also highlighted the AAA’s stance on “our industry being undermined by unregulated, non-compliant and often illegal accommodation.”

Resort Brokers wholeheartedly applauds the AAA campaign, directed at politicians and regulators, to see standard commercial regulation and requirements applied to all properties used for tourism accommodation. We are proud to support their efforts as a AAA Gold Sponsor.

“That said,” Ian replied, “I do believe a smooth sea never made a skillful sailor. Sometimes challenges like these make us stronger. I still stand by my key point: we need to deliver great accommodation experiences that the amateurs can’t.”

We take David’s point that Airbnb does pose a threat to a large number of accommodation businesses whose primary market is the cost-conscious traveller.

In the end, we agreed, until the bureaucrats and regulators wake up, “we all have to just get on with getting on, but do better.”

That, we are please to say, is what this issue March 2016 is all about.

USEFUL INSPIRATION “Anything that won’t sell, I don’t want to invent. Its sale is proof of utility and utility is success.”

Thomas Edison

Tourism (directly or indirectly) employs around

8% of Australia’s workforce, or almost 1 MILLION PEOPLE Deloitte Tourism & Hotel Market Outlook Feb 2016

GOLD COAST AIRPORT

overtook Adelaide in 2015 as Australia’s 5th busiest international airport Deloitte Tourism & Hotel Market Outlook Feb 2016

LETTER TO THE EDITOR We’d love to hear from you:

carlacook@ resortbrokers.com.au

RESORTBROKERS.COM.AU

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FH

Unique blue chip resort located in one of Australia’s iconic destinations - Broome WA Located in the tourist precinct of Cable Beach, ‘The Billi Resort’ is Broome’s newest and most unique boutique accommodation. It has featured in many high-end travel publications and is rated No.1 of 44 properties on Trip Advisor.

From the moment you step on to your private limestone encased timber deck, your contemporary villa or ultra luxurious eco tent welcomes you inside with serene lighting, original artwork adorning the walls, soft cow hides on the floor and sumptuous five star pillow topped beds.

Connected by raised timber boardwalks the accommodation and large resort pool is nestled under a large canopy of mature trees and surrounded by magnificent gardens. The first stage of the complex was opened in October 2011, with the eco tents completed in June 2012 and more tents in May 2014. An area of land is available for future development and to construct further tents as required.

> Prime blue chip freehold fully managed if required > It is very popular for weddings and private events as the whole complex is easily hired out > 8 x two bedroom villas, 6 x eco tents & a studio apartment > Pristine unique location close to beach, golf course and camel safaris FINANCIALS NET PROFIT: $436,502 EXPRESSIONS OF INTEREST CLOSES FRIDAY 6TH MAY AT 5PM

REF: FH004144

EXCLUSIVE

Glenn Millar BROKER

In conjunction with: Accommodation West Pty Ltd TA Accommodation West - Licence 2935

M. +61 412 277 804 E. glennmillar@resortbrokers.com.au 6

RESORTBROKERS.COM.AU

WESTERN AUSTRALIA P. 1300 665 966

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EDITORIAL

L U F Y O JREINCARNATION

FROM DATED TO DELICIOUSLY DECADENT

TRANQUIL CAREFREE DAYS OF SUMMERS PAST ECHO IN ONE OF AUSTRALIA’S NEWEST BOUTIQUE HOTELS, HALCYON HOUSE AT CABARITA BEACH IN FAR NORTHERN NEW SOUTH WALES. BORN OF A TIRED AND DATED SURFSIDE MOTEL, THIS UPSCALE 21ST CENTURY REINCARNATION IS INNOVATIVE, ECLECTIC AND MORE THAN A LITTLE DARING. Daring, because few could imagine taking a standard 1960s motel, complete with the hacienda-style arches so popular in its day, and turning it into a beachfront design statement that commands tariffs of between $550 and $1,500 a night.

Such is the keen eye and creative flair of its owners, Brisbane-based sisters Siobhan and Elisha Bickle and their husbands Adam Flaskas and Dave Wadley. Actually, the couples first planned to renovate the old Hideaway Motel as a family holiday house.

Cabarita, a sleepy beach spot between the Gold Coast and Byron Bay, had long been a favourite.

But these are people with serious hospitality and property development credentials. They and their family are associated with major Brisbane venues like Cloudland, Press Club, the successful, up-market Bunk backpackers, and the Victoria Park function centre.

Flaskas and Bickle (Elisha) also head the consortium that won the hotly-contested tender for the historic Brisbane CBD Howard Smith Wharves precinct, with plans including a six-star hotel expected to be run by Art Series Hotel Group (Informer, Dec 2014).

So their idea of a weekender was sidelined for a major makeover that would lure luxury connoisseurs to their little coastal ‘pocket of paradise’.

Elisha Bickle says the concept “hits the right note – luxurious with a low key Australian feel, whimsical rather than formal.

“When we took the gamble to open a hotel, we were determined not to build a sleek designer hotel like you see everywhere, but one that would be faithful to the spirit of Cabarita.”

Called in to collaborate on the Hideaway transformation were award-winning architect, Virginia Kerridge, and interior designer, Anna Spiro. Kerridge’s inspired and elegant treatment retained the Spanish arches, accentuated by the pristine white exterior, and effortlessly injected a generous splash of retro

poolside glamour.

Inside, the 21 rooms and suites are individually decorated, each with a different aesthetic. Spiro worked with the Bickle sisters, avid fossickers and collectors, to curate a remarkable assortment of art, antiques and vintage furnishings.

They are paired with elaborately patterned and striped textiles, the walls lined in exquisite fabrics from England. Local crafts people, including lampshade makers and furniture restorers, were engaged to bring pieces to life.

It’s indicative of a level of attention to detail that began when they first bought the property in 2011, extended through to its opening in mid-2015, and is now continued under the direction of Halcyon House general manager, Mauro De Riso (late of JK Place, Capri, Italy).

He and his team effortlessly deliver impeccable, intuitive service always aimed at creating extraordinary guest experiences for the discerning traveller.

While sumptuous style is assured, the nostalgia theme – harking back to those halcyon days – is a big part of this hotel’s charm.

Rather than being welcomed with the usual champagne or chocolates, guests are greeted by an ice cream cart laden confections made in house.

Bicycles with baskets invite you to RESORTBROKERS.COM.AU

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EDITORIAL

explore under pedal power, while of the world where pasture meets eskies and umbrellas are available for the Pacific and fruit orchards fringe excursions to the beach. verdant forests, Devlin’s menus reflect As Vogue magazine put it, these the hotel’s mantra of sophisticated are gestures “emblematic of the simplicity, clean, produce-driven, experience of staying at the hotel, a innovative and memorable, signature relaxed confidence dishes at Paper Daisy in the sophistication include pippies with THE CONCEPT “HITS of simplicity and a lemon myrtle, butter THE RIGHT NOTE deep commitment to and warrigal greens, LUXURIOUS WITH A LOW paper bark grilled nostalgia.”

KEY AUSTRALIAN Also integral to cod with white onion FEEL, WHIMISCAL the experience is a and seaweed, and RATHER THAN FORMAL” lavish salon and day blue swimmer crab spa, unique offerings with soft tofu, citrus like a surfing lesson with champion and buckwheat. exponent Joel Parkinson, and dining at Here at Halcyon House, innovation is Paper Daisy, Halcyon House’s 90-seat achieved by reimagining the old to create poolside restaurant. a seriously chic contemporary classic.

Ben Devlin, formerly of Brisbane’s Let’s hope it becomes something of a three-hatted Esquire restaurant and flagship for more its kind by this talented Good Food Guide’s 2014 Young Chef band of accommodation trendsetters. of the Year, is at the helm. In a part halcyonhouse.com.au 10

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SOUTH BRISBANE’S BIGGEST OFF THE PLAN OPPORTUNITY TAKEN TO MARKET MANAGEMENT RIGHTS

By renowned developer Mirvac

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Introducing the largest and most significant management rights opportunity ever taken to market in South Brisbane.

Behold a striking duo of flagship apartment towers, Art House & Lucid, by renowned quality developer Mirvac. Art House, rising to 27 storeys encompassing 187 apartments, is neighboured by its soaring sibling, Lucid, with 167 apartments over 30 storeys. Both are crowned by stunning rooftop leisure and entertainment zones.

Art House residents and their guests will relax, socialise and take in breathtaking views from the splendid 27th floor Sky Deck. Drawcard facilities include an open-air cinema projector and an expansive turfed yoga and pilates area. Kick back and enjoy casual dining and entertaining on high thanks to the outdoor kitchen with BBQ and pizza oven.

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For Lucid residents, a spectacular and versatile Sky Deck space on level 30 offers an outdoor oasis with a variety of rooftop rooms. Indulge in private, elevated sky dining, complete with fully-equipped chef’s kitchen, grand dining table and private lounge area. For a more casual option, fire up the BBQ on the residents’ terrace, or simply savour panoramic views from the sundeck and stunning infinity pool.

Designed by renowned architects Rothelowman, Art House and Lucid apartments have been carefully crafted to optimise views, space and ventilation, bringing every inviting space to life. They represent the epitome of considered design, functionality and smart living. High ceilings enhance lightfilled open plan living areas. Precision and impeccable taste is demonstrated in fresh, beautiful bathrooms and upscale

Art House living room & Sky Deck

≤

≤ Art House Exterior

≤ Lucid balconies kitchens equipped with quality European appliances and innovative, intelligent fitout. Elegant yet practical finishes ensure both easy maintenance and timeless appeal.

Situated within walking distance of the Brisbane CBD and serviced by a strong network of public transport, including bus, train and ferry, South Brisbane scores highly on any measure of walkability and connectivity. It enjoys exceptional access to major employment nodes, educational institutions and health care facilities.

Transport infrastructure includes the Kurilpa and Go Between Bridges, CityGlider rapid transit bus service, South East Busway, two train stations and CityCat Ferry services. Demand is driven by tens of thousands of white collar workers in the expanding business district, and 80,000 students in an education precinct that includes Griffith University, Qld Conservatorium of Music, Qld College of Art, Southbank Institute of Technology, an international college and top flight public and private schools.

The Mater Private Hospital, Queensland’s new Lady Cilento Children’s Hospital, and Brisbane Convention and Exhibition Centre are also major hubs of activity. Many talk of the popularity of CBD living. But, when shops and offices empty, the city’s buzz fades. Meanwhile in South Brisbane, more than 300 cafes, pubs, bars and restaurants come alive.

PROJECTED NET PROFIT: $1,100,000 EXPRESSIONS OF INTEREST

TIM CROOKS

National Off The Plan Specialist M: 0422 208 450 E: timcrooks@resortbrokers.com.au

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LH

The perfect lifestyle business on the Mid North Coast A brand new 30 year lease with upside. The capital works required on this easy to operate 19 room property have been completed. Catering for guests ranging from corporates, mid-termers, workers, travelling commuters as well as leisure guests in peak periods. Newly appointed under covered BBQ and pool area, plus two large double shed / garage for cars, boats, jet skis and other storage needs.

EXCLUSIVE

> Separate large 3-4 bedroom homestyle residence. You must view the renovated bathroom! > Tastefully decorated to a 3.5 star standard > Functional commercial breakfast kitchen > Regular secure midterm income in three of the self- contained rooms > Plenty of upside with 2 rooms back in the letting pool FINANCIALS

James Carrick BROKER

M. +61 400 664 065 E. jamescarrick@resortbrokers.com.au

NET PROFIT: $104,233 PRICE: $340,000

REF: LH004107

SYDNEY NEW SOUTH WALES P. +61 2 9904 8224

FH

Freehold caravan park - much more than meets the eye!

A beautifully presented tourist park with a mixture of renovated cabins, manicured powered drive through caravan sites, along with shaded lush camp sites catering for a range of tourists. Not to mention the new laundry business servicing the town’s needs! Owners of six years are set for retirement.

They have set up the ultimate country lifestyle business in one of the nicest rural communities in New England, NSW.

FINANCIALS

EXCLUSIVE

James Carrick BROKER

M. +61 400 664 065 E. jamescarrick@resortbrokers.com.au 14

> Approval of 47 sites (14 cabins, 23 powered caravan sites, 10 camp sites) > 5 star award winning Trip Advisor feedback > Modern family style residence with new laundry business attached adding a passive $50K income p.a > Add internet marketing / bookings for upside galore > Don’t forget to ask me about the fully serviced, gated manufactured home village opportunity next door!

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NET PROFIT: $183,876 PRICE: $1,350,000

REF: FH004160

SYDNEY NEW SOUTH WALES P. +61 2 9904 8224

FH

Own your own piece of Bali & watch the money roll in Be the proud owner of a brand new one bedroom apartment located in one of the most sought after spots in Bali, Kuta Beach. These beautiful apartments (23 in total) come fully fitted out with contemporary furniture and top of the range appliances. The property will be managed by an experienced hotel operator, meaning you as the owner have the flexibility to either reside in the property or put it in the letting pool.

EXCLUSIVE

> Flexibility of use > Experienced onsite management > Magnificent landscaped gardens > Central communal pool > Idyllic location moments from Kuta & Legian > Brand new with contemporary furnishings

FINANCIALS

Trudy Crooks

NATIONAL SALES MANAGER

M. +61 477 882 210 E. trudycrooks@resortbrokers.com.au

PRICES START FROM: $125,000

REF: FH003915

BRISBANE QUEENSLAND P. +61 7 3878 3999

LH

Large Melbourne property with genuine upside A wonderful opportunity to secure a large accommodation, conference and function business in Point Cook, one of Australia’s fastest growing suburbs. This near new property has far from reached its potential having only opened for business in Oct 2013. The property will benefit from an owner that can work on the business, rather than in it. A fantastic operation needing an experienced operator to take it to the next level.

> 38 beautifully appointed and spacious rooms > Opportunity to sub-lease restaurant and large unused area > Strong forward bookings (functions) > Excellent rent to turnover ratio > Significant upside with business showing ongoing growth FINANCIALS

Stuart Charles BROKER

M. +61 458 588 472 E. stuartcharles@resortbrokers.com.au

NET PROFIT: N/A PRICE: $950,000

REF: LH004146

MELBOURNE VICTORIA P. +61 3 9347 3100

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LH

Riverside motel in the Shoalhaven business centre Located in Nowra, home to the HMAS Albatross Naval Air Base, the Pleasant Way Motel offers a quiet location and a perfect base for corporate travellers, tour groups and wedding parties. Conveniently located close to the CBD, golf course, racecourse and sporting facilities. The rail link to Sydney is just across the river. It’s also one of the closest motels to the Shoalhaven Entertainment Centre and City Arts Centre, both well-used popular venues.

> 2,641sqm property in a quiet location > Heated indoor swimming pool and conference room > Picturesque waterfront setting with open parkland spaces > Two hours’ drive from Sydney and Canberra and one hour from the city of Wollongong

There are 22 modern, air-conditioned, ensuite rooms ranging from twin rooms to two bed family units, all with kitchenettes. The motel also has a large modern three bedroom residence. The owner manager will enjoy the amenities of a big rural centre, beautiful riverfront and parkland surrounds, and immediate accessibility to the unspoilt Shoalhaven bushland and beaches. This is a great lifestyle and business opportunity for a couple or family.

NET PROFIT: $222,013 PRICE: $710,000

FINANCIALS

REF: LH004112

EXCLUSIVE

Russell Rogers BROKER

M. +61 416 166 909 E. russellrogers@resortbrokers.com.au 16

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SYDNEY NEW SOUTH WALES P. +61 2 9904 8224

LH

New Quest Apartment Hotel leasehold completion June 2016 Unique opportunity to secure the leasehold of a new 71 apartment hotel and become associated with the Quest brand one of the most successful franchise systems in Australia.

The property is ideally positioned just 3kms from the Perth CBD and close to the Convention Centre, Mount Hospital, medical specialists and corporate offices of major businesses.

The business consists of 71 keyed serviced apartment property (62 x studio, 4-5 x one bedroom and 4 x one bedroom access rooms) all featuring fully equipped kitchens, bathrooms, laundry facilities, living and dining areas, internet access, Foxtel, DVD, stereo and quality furnishings and fittings.

A significant benefit to acquiring a Quest branded business is the ability to utilize Quest’s business format system, developed over many years in the corporate accommodation sector. Quest will provide extensive training and support in all areas.

> 30 year lease - rent held for the first two years > Opportunity to benefit from future growth with new franchise business with substantial support systems > Member of Australasia’s largest apartment hotel

franchise group > 64 apartments (some dual-keyed) providing a total of 71 separate apartments.

FINANCIALS NET PROFIT: N/A PRICE: $1,420,000 + $170K EBI

REF: LH003797

EXCLUSIVE

Jim Chapman

VICTORIAN STATE MANAGER

M. +61 413 444 782 E. jimchapman@resortbrokers.com.au

MELBOURNE VICTORIA P. +61 3 9347 3100 RESORTBROKERS.COM.AU

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EDITORIAL

T A S M O O R in n

he t THE GOOD, THE BAD & THE SPLENDID

BY MIKE O’CONNER

suite opening onto my own marbled remaining light switch. Finally, in There was this friend who in pool. desperation I attempt to remove the pre-credit card days, decided that he In the middle of the room stood a bulb and burn my hand. needed a holiday. bathtub from which steam was rising “You only sleep there” sniff some So he went to Sydney, checked into and on the surface of which floated a people dismissively when you relate a hotel with a large, heavy suitcase thousand pink rose petals. some wonderfully indulgent hotel and gave his address care of a cattle “If only,” I thought as I settled into my experience. “I wouldn’t waste the station in Queensland. rose petal bath and reached for the bottle money.”

He had dressed appropriately and of champagne standing in an ice bucket This, of course, is complete looked very much the beef baron. beside it, “mother could see me now.” rubbish.

He stayed for five days, ran up a My other rose bud experience I’ve stayed in some disgusting significant bill on room service and in was in Bali when I was writing bars and restaurants and then a series of pieces on luxury decamped in the dark of night “I’VE STAYED IN SOME DISGUSTING spas of which there seem to be without paying a cent, leaving HOTELS AND SOME AMAZING, SIX STAR several thousand on the island. behind a suitcase containing EARTHLY RENDITIONS OF HEAVEN AND I My wife travelled with me several house bricks.

KNOW WHICH ONE I PREFER” and on this day we were shown The accommodation to a wondrous five star spa, industry is a little more told to undress and led to a huge bath hotels and some amazing, six star sophisticated and innovative now and covered with rose petals and which earthly renditions of heaven and I my mate and his suitcase wouldn’t had been filled with a milk-like liquid. know which I prefer. make it past reception.

We oohed and sighed as we settled Not being able to afford to stay in I stayed at a city hotel recently into the warmth and I was almost magnificent hotels is another matter where you used your mobile phone to asleep when my wife cried “What have check in and out, unlock the room door, entirely and a situation in which I have you done?” found myself on more than one dark control the room temperature, lights It transpired that somehow I had and stormy night. and entertainment channels. managed to dislodge the plug with Opting for cheap digs when you This is particularly handy come my rear end. By the time the spa have the financial means to enjoy bed time in a hotel when after I have attendants arrived, there were two much better, however, is madness. turned off every switch I can find, one naked Australians sitting in an empty I once stayed in a hotel in Phnom light remains stubbornly burning. bathtub the size of a swimming pool Fifteen minutes later I’ve ransacked Penh in Cambodia. I was travelling alone and shown into a vast, open plan and covered in rose petals. the room trying to find that last 18

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The worst accommodation in which I’ve ever stayed was in Belize in Central America when I woke up in a graveyard.

Given that most people in a graveyard never wake up at all I counted myself lucky. As I blinked and greeted the dawn, I heard a groan.

“Oh Lord,” I thought. “It’s the end of the world! The dead are rising from their graves”.

It was not the deceased, however, who were rising but my traveling companion.

We had become separated during an enthusiastic tasting of the local rum the previous night and had both independently homed in on the graveyard as a makeshift hotel.

“Morning” I said as he appeared from behind a nearby headstone. “I think I’m going to die” he said lighting a cigarette. “You’re in the right place,” I said.

It was cheap, but not particularly cheerful accommodation but compared favorably with the cells

in the Lismore jail where I also once spent an evening, which is another story.

Technical innovation is now the game changer for the accommodation industry and the last time I stayed in a hotel in Las Vegas, the curtains opened automatically whenever you entered the room to reveal a glistening vista of The Strip.

Unfortunately, they then stayed open and could not be coaxed into closing, and we spent our first night there blinded by the glare of several million neon lights.

There have been those times when as a writer, I have been the guest of various tourism bodies.

This line of work may not pay particularly well but you can find yourself staying in some splendid hotels at someone else’s expense.

The art, when checking in, is to pretend that you are quite accustomed to being given the keys to a five room suite.

“This is nice” you say with an air

of barely concealed boredom as the manager shows you your room.

The moment he leaves you yell “You beauty!” and jump up and down on the bed and check the mini-bar.

If it’s a hotel with a view you’re after, there’s the aptly named Hotel Spendido in Portofino, Italy.

We arrived and deciding a drink was in order, took a table on the terrace and asked for the wine list. The prices were horrendous but I found one, the second least expensive, which was within our modest means.

A waiter glided to a halt beside me and I ordered the wine.

“Excellent choice, sir” he purred as if I had just asked for the 1943 Domaine de la Romanee Grand Cru. Now that’s service, making a battling writer from Brisbane feel like an Italian prince. He could, of course, have been taking the mickey. Surely not? mikeoconnor.com.au

EXPERIENCE THE DIFFERENCE

info@bestwesternaustralia.com.au

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joinbestwestern.com

LH

The “Excellency Award� winning 4 star leasehold motel On offer is the leasehold to a very sharp near new motel located in the heart of bustling Gympie, two hours north of Brisbane.

The property has been perfectly designed with 39 luxury, spacious suites (one bedroom and family rooms). There is a beautifully presented restaurant and bar with a natural ambience perfectly located next to the inground swimming pool and function and boardroom. Thought has also been given to parking, not only for guests but also for trailers, buses, boats etc.

Considered to be the best motel on the eastern seaboard, this property holds a large corner block position on the main highway. Therefore it is not only easy to find on your first visit but also silently draws travellers to stop at night.

In the four years since the motel has been operating it has shown good growth in occupancy and therefore turnover.

> Spacious three bedroom managers unit > Restaurant seats approx. 100 plus a private dining room > Audio visual equipment available in function room and boardroom > 25 year lease > Architecturally designed, superbly contructed to an international 5 star standard FINANCIALS NET PROFIT: $514,632 PRICE: $1,715,000

REF: LH003299

EXCLUSIVE

Len Booth BROKER

M. +61 438 139 422 E. lenbooth@resortbrokers.com.au 20

RESORTBROKERS.COM.AU

BRISBANE QUEENSLAND P. +61 7 3878 3999

LH

Leasehold offering growth, long tenure and substantial franchise support Quest Geelong was purpose built and opened in late 2005.

The property is a well presented 4 star, three storey complex consisting of 27 apartments (eight of which are dual- keyed) providing a total of 35 fully self-contained apartments.

The building comprises 8 studio, 12 x one bedroom, 15 x two bedroom apartments, reception / foyer, office, meeting room and secure undercover car parking for 27 vehicles.

All apartments provide quality furniture and fittings, fully equipped kitchens, tiled bathrooms, laundry facilities and access to balconies. The elevated front units having excellent views of Corio Bay. The location close to business, leisure and retail facilities and the accessibility to key tourism regions means that Quest Geelong is well placed to capture a substantial share of the corporate, leisure and tourist market.

> Member of Quest Apartment Hotel franchise group > Close to rural, city, CBD rail and road services > Lease tenure 25 years from Nov 2015 - market rent > Opportunity for purchaser to live on site > Occupancy in excess of 80% - substantial growth expected as business develops further FINANCIALS NET PROFIT: $415,011 PRICE: $1,720,000

REF: LH004041

EXCLUSIVE

Jim Chapman BROKER

M. +61 413 444 782 E. jimchapman@resortbrokers.com.au

MELBOURNE VICTORIA P. +61 3 9347 3100 RESORTBROKERS.COM.AU

21

MR

Everything an ‘Off The Plan’ should be!

Located in cosmopolitan Varisty Lakes The new Brooklyn Apartments is a seven storey midrise with 88 edgy style warehouse apartments, 80 of which are expected to be in the letting pool. The ground floor has been designed to feature modern street café, commercial retail spaces and co-working offices. At the centre of this complex will be a thoughtfully designed central courtyard serving as a versatile communal space.

Brooklyn is located in prominent corner position in the cosmopolitian lakeside community of Varsity Lakes, and is a short walk to one of Australia’s most internationally renowned tertiary institutions, Bond University.

This presents an excellent opportunity to add to your existing management rights or for those who prefer to keep their home and business separate there is no requirement to live onsite.

> 37 x 1 bedroom, 45 x 2 bedroom and 6 x 3 bedroom penthouses > Strong body corporate salary $88,000 > No set office hours > No requirement to live on site > Choose your own software > Brand new 25 year agreement FINANCIALS NET PROFIT: $250,736 Proj.

PRICE: $1,103,237

REF: OTP004172

BRISBANE QUEENSLAND P. +61 7 3878 3999

EXCLUSIVE

Jenny Sorenson

Tim Crooks

M. +61 419 089 468 E. jennysorenson@resortbrokers.com.au

M. +61 422 208 450 E. timcrooks@resortbrokers.com.au

BROKER

22

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BROKER

LH

Moranbah Motor Inn - Grab this opportunity before the market changes Resort Brokers Australia presents on an expression of interest basis this freehold motel in the well-established mining town of Moranbah. The property is within walking distance from the Moranbah Worker’s Club and shopping centre. Moranbah offers an abundance of modern facilities and is often described as the hub of the Isaac Region.

The property has 53 rooms and features a variety of single, queen and family style accommodation. It caters for the corporate traveller and general trade visiting the town on contracts with mining companies. Also within the motel is a Chinese Restaurant serving fine quality Chinese and Australian meals (option to dine in or take away to cater for guest requirements) This motel will benefit from new hands on operators. By rejuvenating the property and expanding the internet and website marketing, it can be taken to the next level.

> Four bedroom owner’s residence > Three bedroom manager’s unit > 70 seat restaurant > Short stroll to town centre > Opportunity to grow business > Corporate and tradie clientele FINANCIALS NET PROFIT: 14/15 = $274,842 (Jul 15 - Dec 15 = $294,439) EXPRESSIONS OF INTEREST CLOSES FRIDAY 3RD MAY AT 5PM

REF: FH003392

EXCLUSIVE

Des Fagg BROKER

M. +61 427 849 119 E. desfagg@resortbrokers.com.au

BRISBANE QUEENSLAND P. +61 7 3878 3999 RESORTBROKERS.COM.AU

23

EDITORIAL

NEW KIDS

ON THE BLOCK

RESORT BROKERS AUSTRALIA CONTINUES TO GROW TO MEET THE DEMANDS OF A BUOYANT MARKET AND DELIVER FIRST CLASS SERVICE ACROSS THE SECTOR. NEW BROKERS ARE HANDPICKED FOR THEIR TALENT, DRIVE AND ENTHUSIASM. WHILE EXPERIENCE IS VALUABLE, RECRUITS NEED NOT NECESSARILY COME FROM WITHIN THE INDUSTRY. “WE PROVIDE EXTENSIVE TRAINING AND RESOURCES TO TEACH NEWCOMERS ABOUT OUR SPECIALIST INDUSTRY, BUT

YOU CAN’T TEACH DETERMINATION AND TENACITY,” EXPLAINED NATIONAL SALES MANAGER, TRUDY CROOKS. “THOSE ARE THE INNATE QUALITIES WE WANT.” YOU’LL FIND THEM IN THESE THREE APPOINTMENTS EXPANDING SERVICE TO SOUTHEAST QUEENSLAND AND THE NORTHERN TERRITORY

BRENT STAKER MANAGEMENT RIGHTS BROKER - BRISBANE

AFL fans nationwide will know this name. After 13 years and 175 games of Aussie Rules at elite level, Brent has joined another winning team for the

Jessica’s impressive experience and career achievements in sales, events, business development and management provide the ideal platform for success as a business property broker in her hometown of Brisbane.

On graduating from Brisbane Girls Grammar in 2001, Jessica initially completed a Diploma of Interior Technology, but her keen initiative and eye for an opportunity instead saw her launch and education sales business, Job Ready Australia.

After a successful 18 months, she was head-hunted by one of her clients 24

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next chapter in his career.

Born into a Broken Hill sporting family, Brent accepted a sports scholarship to Canberra in 2001, aged just 16. He played for the NSW/ ACT Rams in the TAC Cup under-18 Australian Rules representative competition for two years.

He was then drafted to Perth’s West Coast Eagles, where he stayed

for seven years, playing 110 games, including eight finals and the 2005 AFL Grand Final. At the same time, he gained a Diploma of Management and experience working in a travel agency.

Brent then headed east to the Brisbane Lions, where he spent six seasons. He took to the field in 50 games, but was plagued by injury and battled through two knee reconstructions. But Brent was always a highly valued member of the Lions camp, part of the mentoring group, and gaining his Certificate in Elite Athlete Mentoring.

Professionalism, self-discipline and tenacity: Brent Staker has what it takes for elite performance on the Resort Brokers team.

JESS WILKIE MANAGEMENT RIGHTS BROKER - BRISBANE and appointed national administration manager of Carrick Institute of Education, a leader in private education. There she managed student administration for a department handling 4000-plus students, and obtained an Advanced Diploma of Human Resources Management.

Keen to return to the sales arena, Jessica later joined renowned Australian furniture and décor business,

Jimmy Possum, for a period before reentering the education space.

As a business-to-business sales rep then business development manager for Melbourne-based training solutions provider Prolearn

as events manager at Lorne Beach Pavilion on the Victorian coast.

Now Resort Brokers is fortunate to welcome her back to Brisbane, bringing her skills, talent and drive to management rights sales.

Corporation, she was also sent to Adelaide set up the South Australian arm of the company.

With proven sales, management and organisational abilities, Jessica then added to her skill set with a stint

RICK DALGRIN MOTELS, CARAVAN PARKS & MANAGEMENT RIGHTS BROKER - NORTHERN TERRITORY

Rick describes himself as a highly active and motivated guy, and his dynamic career history spanning military service, property sales, hospitality and tourism bear that out.

Having criss-crossed the country from Perth to the Sunshine Coast and the Top End in pursuit of challenges and success, he won’t be phased by the

large territory he’ll be covering, based in Darwin for Resort Brokers Australia.

Rick joined the Australian Army Reserve in the early 1980s, and he has served in various rolls ever since, including as a medic. He counts his postings with the Pilbera Regiment in Karratha and to Norforce (NorthWest Mobile Force) on surveillance and reconnaissance of the remote areas of Northern Australia among the highlights.

In the property arena, Rick was an early pioneer of internet use, turning

his Kombi into a virtual office as he travelling far and wide to do deals.

He has brokered major sales from Fremantle, where he was a top auctioneer with Ray White, to Noosa, where he developed an innovative web-based property company.

With Resort Brokers, Rick’s talent for property, his military training and leadership skills, plus diverse experience in admin, catering, and as a tour guide, will all be put to great use.

And, when he gets the chance, you’ll find Rick enjoying a very active outdoor lifestyle. He has been a director of education with Surf Life Saving Australia since 2001, is a director with Surf Life Saving NT, and counts surfing, cycling, bushwalking, fishing and travel among his favourite pastimes.

MR

Fantastic opportunity for an astute motelier A fantastic opportunity to realise the potential of Country Comfort Parkes, a 37 room motel located on the Newell Hwy in Parkes NSW, Elvis capital of Australia. With some clever marketing and knowledge of the industry, the occupancy levels once enjoyed could be seen again. Situated between Brisbane and Melbourne, this very sharp motel caters to every requirement of the leisure and business traveller alike.

EXCLUSIVE

> Restaurant, bar and lounge > Indoor heated swimming pool > Free Wi-Fi > Adjoining rooms > Parkes’ CSIRO’S Radio Telescope ‘The Dish’ is an icon of Australian science

FINANCIALS

Andrew Rendall BROKER

M. +61 412 635 344 E. andrewrendall@resortbrokers.com.au

NET PROFIT: $153,178 PRICE: $520,000

REF: LH004140

SYDNEY NEW SOUTH WALES P. +61 2 9904 8224

RESORTBROKERS.COM.AU

25

3 OF THE BEST HOLIDAY PROPERTIES ON THE GOLDEN GOLD COAST Rare holiday complex in Mermaid Beach Great opportunity to choose an immaculately presented holiday complex.

Only built 10 years ago offering a contemporary design along with a high quality spacious two bedroom two bathroom managers unit with an office attached, rare in many management rights complexes in this range. There are 30 two bedroom units with nine currently in the letting pool. Due to the age and layout of the building the workload is manageable by one with part-time assistance or very easily managed by a couple. > 20 years on the agreements > 100m to the beach and shops > Ideal management rights for first time operator > Beautiful manager’s residence and separate office FINANCIALS

NET PROFIT: $170,000 PRICE: $1,250,000

REF: MR003942

Opportunity to increase the bottom line Located on the edge of busy Broadbeach just 100m to the beach, this neat property consists of 42 units with 23 in the letting pool.

The opportunity to build the business and bring 14 outside units with external agents into your letting pool has the potential to add approximately $120K to your bottom line. The business was netting $307K in 2008, so now is the time to bring it back to where is should be. With a low level of caretaking and a net profit thats growing daily, this business is ‘ripe for the picking’. > 21 years on the agreements > Three bedroom manager’s unit > Easily run by one > Body Corporate salary of $56,387 FINANCIALS

NET PROFIT: $172,108 PRICE: $1,096,000

REF: MR004027

A serious income for a fresh buyer Rarely has there been a better time to invest in the Gold Coast tourism industry. This property presents a ground floor opportunity for a perfectly timed investment. Located in the heart of Surfers Paradise just steps from the beach, the business gives you the freedom to choose where you live as there is no requirement to live on site. For an enterprising manager with flare and ideas, there is scope to add value and increase their annual income substantially. > 45 units with 35 in the letting pool > Body Corporate remuneration of $57,735 > 14 years on the agreements with a 5 year top up guaranteed - 19 years to the new buyer > Stand alone office FINANCIALS

NET PROFIT: $183,000 PRICE: $1,190,000 REF: MR004078

MLR

Carolyn Griffith BROKER

M. +61 419 675 429 E. carolyngriffith@resortbrokers.com.au 26

RESORTBROKERS.COM.AU

BRISBANE QUEENSLAND P. +61 7 3878 3999

RESORTBROKERS.COM.AU

27

EDITORIAL

T A E V !

O N IN IT’S A GROWTH IMPERATIVE

INNOVATION IS THE NEW BUZZWORD. AND NOT WITHOUT GOOD REASON. IF THERE IS ONE THING THAT CAN MATCH DEATH AND TAXES IN THE CERTAINTY STAKES, IT’S CHANGE. FAILURE TO EMBRACE INNOVATION CAN MEAN BEING LEFT BEHIND. NEW AND BETTER IDEAS ARE ALWAYS NEEDED TO DRIVE GROWTH. Useful ideas are the result of creativity. Innovation is the process of taking those ideas and putting them to use for a positive outcome.

Our Federal Government sees innovation as so important it headlines what they call the National Innovation and Science Agenda, an initiative 28

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designed to encourage us to embrace risk and entrepreneurship and to be innovators in our field.

Businesses that innovate are 60 per cent more likely to increase profits, they tell us. Innovative businesses are also twice as likely to increase their productivity and

employment.

Fundamental to growth, innovation is about making changes that will improve the efficiency, profitability and, ultimately, the viability of your business. And that can mean taking calculated risks, consciously exercising imagination

and positivity rather than cynicism and resistance to change.

Business experts advise, in order to foster innovation, we need be open to the creative approach, reward staff for their innovative suggestions, and invest resources in the process. We should seek customer feedback on our performance and use our networks to generate ideas and learn from others.

Business leader A.G. Lafley and author Ram Charan co-wrote The Game Changer: How You Can Drive Revenue and Profit Growth with Innovation. “One myth,” it says, “is that it is all about new products. That is not necessarily so. When innovation is at the center of a company’s way of doing things, it finds ways to innovate not just in products, but also in functions, logistics, business models, and processes.”

Belying another myth, Ram Charan also wrote: “Size doesn’t matter.

Innovation can happen in companies as large as P&G, Best Buy, GE, Honeywell, DuPont, and HP and as small as my father’s shoe store in India.

“I remember vividly how we used to sit up on the roof … talking about what to do better and how. When I was nine years old … we changed the game of the shoe business in Hapur.

“Even though we had no sophisticated understanding of branding -- in fact we never used the word brand -- we named a line of shoes “Mahaveer” (after my cousin) and targeted it at the ‘rich people’.

“We persuaded manufacturers to produce a special line of shoes for this target audience and became number one in town in less than two years. The profits from this innovation funded my formal education in India.”

So innovation is relevant and vital to everyone, no matter the size of your operation. But they say it “can only happen when people do that simple,

profound thing -- connect to share problems, opportunities, and learning.

To put it another way, anyone can innovate, but practically no one can innovate alone.

Here, we take a look at some of the innovations that are driving growth in the accommodation sector, developed as a result of monitoring customer feedback, industry collaboration and, in most cases, technological wizardry.

rapidly evolving, with video streaming services like Netflix which require reliable WiFi. Businesses want to provide fast Internet that simply works.

Using clever WiFi systems enables businesses to deliver a memorable experience for their customers.”

Exponential growth in the use of mobile devices and apps means embracing innovations supporting these platforms is critical.

WI FI

DIGITAL KEYS

Surveys show WiFi now even beats a comfortable bed as the most desirable in-room amenity for accommodation guests. Furthermore, online data portal Statista tells us business and leisure travellers alike increasingly expect WiFi to be complimentary.

It’s why experts like Brisbane-based Myport have developed WiFi solutions specifically for the residential letting and hospitality industries. They say, regardless of your business size, WiFi service can be tailored to suit your needs and not only be cost-effective but add significant value to your business. ”We have taken the traditional WiFi model and pioneered a smarter way to provide Internet access that not only exceeds the expectations of customers and guests, but also becomes an invaluable management tool and profit driver,” said general manager, Chris Hawke.

“Demand for Internet access is

It may not be long before guests will never actually touch a metal or even plastic room key again. Often innovation arises from a desire or need to solve a problem.

We’ve all experienced it, that sinking feeling when, desperate for a shower or to hit the pillow, we can’t find our room key or the plastic key has annoyingly demagnetised. The advent of digital room keys solves that problem. All you need is your smart phone.

Several major hotel operators are rolling out smart phone keys via branded mobile apps that will work for all their hotels across the world. Guest convenience is a big plus – just reach for the phone, open the app and hold it near the door panel. In some cases, you don’t even need to do that, just push a button on the screen and the door will open.

Depending on the technological bells and whistles attached to the hotel

“ONE MYTH.... IS THAT IT IS ALL ABOUT NEW PRODUCTS. THAT IS NOT NECESSARILY SO. WHEN INNOVATION IS AT THE CENTER OF A COMPANY’S WAY OF DOING THINGS, IT FINDS WAYS TO INNOVATE NOT JUST IN PRODUCTS, BUT ALSO IN FUNCTIONS, LOGISTICS, BUSINESS MODELS, AND PROCESSES.” Business leader A.G. Lafley & author Ram Charan

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EDITORIAL

WI-FI WISDOM “AN INDUSTRY WIDE SURVEY OF 3, 4 AND 5 STAR HOTELS AND SERVICED APARTMENTS BY TOURISM ACCOMMODATION AUSTRALIA (TAA) HAS REVEALED THAT 96% OF AUSTRALIAN HOTELS SURVEYED OFFER SOME LEVEL OF FREE WIFI TO GUESTS. IN A SIGN OF HOW FAST THE TIMES ARE CHANGING, THE SURVEY ALSO REVEALED LESS THAN 5 PER CENT OF HOTELS REQUIRE ALL GUESTS TO PAY FOR WIFI.” HM, February 18, 2016

app, guests may select the room they want, use a mobile check-in and checkout function, or be notified when their room is ready.

But these digital keys don’t just benefit the user. They may only be available through the hotel’s loyalty programme, so members are required to register, and can’t book through an OTA. This means they add value to loyalty programmes, allow operators to capture data on guest behaviour, build direct bookings, and streamline services.

It’s an innovation that delivers both a better experience for the guest and more business opportunities for the operator.

ONLINE COMPENDIUMS Online compendiums are a great innovation that can reduce printing costs, make it easier to revise information and images regularly, save operators time, and link to your website for fast, consistent updates and messaging.

Depending on its configuration, guests might also be able to access it on the go, from their mobile devices.

And your branding and presentation will always be slick and consistent – no more make-do photocopies and multiple messy inserts.

Cumbersome old printed 30

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compendiums, which need regular checking and changing in every one of your rooms and are easily damaged, could be a thing of the past. One quick content change made by you at your office desk is instantly available on screen in every room.

By keeping guests informed and engaged, such systems have the potential to help drive patronage and maximise the value of marketing initiatives like special deals and incentives.

GUEST ENGAGEMENT

SIMPLE & REAL

Take the online compendium idea to the next level, and you have what some in the industry refer to as a complete ‘guest engagement system’.

The screen that now displays your online compendium becomes a window to entertainment and interactive communication.

Such systems might offer secure in-room Wifi and a built-in Internet browser so guests can surf the web, check emails, access social media and find local news. TVs come with a movie catalogue where guests can select and watch films on demand, pausing and rewinding to their heart’s content.

And hotel managers can use the system to display all the features of their property, broadcast messages to guests, highlight local attractions and promote events.

It is an invaluable means of showcasing restaurants and bars and even advertising in-room dining offers.

Guests might be able to view menus, make bookings or place orders.

Of course not all innovations need to be technology based. Far from it. In fact, the point of all this technology is primarily to personalise and enhance the guest experience as a catalyst to business growth. And that can still be done in simple yet creative ways.

In this edition of Informer you’ll find plenty examples of successful ‘low-tech’ innovations – establishments introducing fine quality food in an unexpected setting, using wholesome local produce, replacing the standard welcome glass of wine with a homemade ice cream.

Sometimes an old-fashioned touch of nostalgia can touch your guests in a way that the slickest technology never can. Adopt a creative theme, tell a compelling story, do something differently.

What’s important is that you are always looking for good ideas, and putting them into practice. Your business and your customers will reap the rewards.

LH

Established leasehold in excellent Murray River town The Australian Settlers Motor Inn is an AAA rated 3.5* motel in the popular Murray River town of Swan Hill. This attractive leasehold motel comprises 15 motel suites of differing configurations. Features include a inground pool, heated spa and an attractive BBQ area. This motel is in excellent condition and would be ideal for the hands on operator looking for an established business in a busy tourist town.

> Convenient central location close to eateries, shops, parks and tourist attraction ‘The Pioneer Settlement’ > 27 year lease > Four bedroom managers residence > Easy to run business in a very strong motel town > Inground pool, heated spa and BBQ area

FINANCIALS

Gerard Hurry BROKER

M. +61 417 250 211 E. gerardhurry@resortbrokers.com.au

NET PROFIT: $163,808 PRICE: $590,000

REF: LH004125

MELBOURNE VICTORIA P. +61 3 9347 3111

FH

Beautifully restored historic hotel in western QLD Offered for sale is the freehold of the Wellshot Hotel, including eight renovated motel rooms and two adjoining vacant commercial land lots giving a total land area of 4,048. There is also a three bed residence on a separate title comprising a further 2,024sqm of land. This historic outback pub is a stand out as it symbolises the pubs of days gone by in western QLD. It is the only pub in town fronting the main highway.

> No competition - the only pub in town > Iconic hotel with terrific potential > Owners moving overseas and are therefore selling the hotel > Solid repeat business from locals and travellers > Minimal reliance on the resource sector > Lots of spare land FINANCIALS

Lindsay Cooper BROKER

M. +61 418 711 047 E. lindsaycooper@resortbrokers.com.au

NET PROFIT: $200K proj.

PRICE: $595,000 + SAV

REF: FH004132

BRISBANE QUEENSLAND P. +61 7 3878 3999

RESORTBROKERS.COM.AU

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Manage, promote and maximise your property With the trusted source of tailored technology solutions to the accommodation industry.

Call us now to discover how HiRUM can drive your business.

07 5574 4990 sales@hirum.com.au www.hirum.com.au 32

RESORTBROKERS.COM.AU

EDITORIAL

k i o n o g b w ne

L E N N A H C

TO DISRUPT THE DISRUPTERS ZBREAKS, A NEW AUSTRALIAN BOOKING CHANNEL WITH THE POTENTIAL TO DISRUPT THE MARKET CONTROL HELD BY THE TWO MAJOR ONLINE TRAVEL AGENCIES (OTAS), COULD BE A GAME-CHANGER FOR INDEPENDENT ACCOMMODATION OPERATORS. differently.”

“At the same time, our analysis Trusted industry software Equally, HIRUM saw travellers showed, due to the size and solutions provider HIRUM Software becoming frustrated at how competitiveness of the distribution Solutions saw a growing problem complex and busy OTA sites had chain, agents couldn’t lower fees for independents faced with rising become. Many just wanted to deal without affecting viability. distribution costs and shrinking profit directly with their chosen hotel or “It was obvious the independents margins thanks to the rise of the OTA motel, especially when they needed needed a solution that would allow giants. So they set out to solve it. to change plans. them to offer their product at “Our data shows Booking.com and Their solution – Expedia jointly accounted Zbreaks. The new for 70 per cent of all “OUR ANALYSIS SHOWED, DUE TO SIZE AND channel could be bookings for independent COMPETITIVENESS OF THE DISTRIBUTION CHAIN, designated by the accommodation providers AGENTS COULDN’T LOWER FEES WITHOUT acronym OTD – online in 2015,” said HIRUM senior AFFECTING VIABILITY... IT WAS OBVIOUS THE travel distributor. executive, Sylvia Johnston.

INDEPENDENTS NEEDED A SOLUTION” Equally it could stand “But room rates simply for online travel haven’t been able to rise at disruptor. their preferred price with lower the pace of agent fees, which have Zbreaks is a direct-to-property distribution costs. A new model had increased 50 per cent in the last two booking solution that eliminates to be created to solve the problem years.

RESORTBROKERS.COM.AU

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EDITORIAL

the middleman or OTA completely.

It displays properties’ real time pricing, allowing consumers to book direct with their chosen hotel in three simple clicks.

“No middleman to confuse the process, no pushing of preferred properties, just simple information in a clear format that allows the consumer to achieve their goal,” Ms Johnston said.

“Don’t get us wrong: the OTA distribution channels do a fantastic job, but unfortunately this now comes at a cost too great for many to absorb.

Market dynamics mean small operators can’t increase prices, but if they don’t participate with the OTAs, they lose occupancy.”

Launched very recently, Zbreaks already has hundreds of properties listed across Australia, covering a diverse range of accommodation. The appeal is understandable for properties wanting to build direct bookings and better customer engagement.

HIRUM Software Solutions is now focused on driving consumers to book through the ground-breaking new channel for a better experience. As an added bonus, for every booking made a donation is made to the guests’ chosen charity.

The unique Zbreaks initiative is indicative of the ever-innovative approach of HIRUM, which was established in 1999 by Philip and Sylvia Johnston.

What started as an opportunity to acquire “a pretty cool reservation system”, at a time when the Internet was in its infancy and most companies didn’t see the need for a website, has grown into a market leader pioneering technology solutions on a global scale.

HIRUM’s Hotel Property Management software, online booking system and channel manager provides world-class management systems for the hospitality industry.

The Johnstons attribute the company’s success to its ability to pre-empt the market and deliver innovative, effective solutions. HiRUM was an early adopter of now proven marketing tools including Google+ and social media marketing, along with connectivity to several metaseach channels including Hotels Combined and Google Hotel Price Ads. Zbreaks is just the latest impressive development. zbreaks.com.au | hirum.com.au 34

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Over the past 18 months the Accommodation Association of Australia has been carefully watching developments in the OTA space particularly following the merger of Wotif with Expedia and the resultant changes. The impact and contribution of OTA’s on the industry has been a cause of great concern for many in the industry, leading the Association to take action on a number of initiatives including enquiries and official submissions to the ACCC, conducting industry wide survey’s on OTA’s, engaging with Expedia on merger issues and assisting the ACCC in their engagement with the industry on related matters. Expedia’s latest, and quite quiet, developments are intriguing and raise further questions regarding their place and contribution to the industry; as well as OTA’s in general.

Expedia has recently, and quietly, introduced the option of operators bidding against one another for higher placement in Expedia’s search

DOES EXPEDIA’S BIDDING FOR LISTINGS HERALD THE END OF RATE PARITY? OR JUST HIGHER ACQUISITION COSTS?

BY MICHAEL GEORGESON - AAoA

proper disclosures about criteria used, determined and undoubtedly it varies results for certain markets. Is it a which might not be objective, or of from OTA to OTA. Factors include the defensive move on Expedia’s part extra fees and services that might amount of commission, allotments, indicating they expect to lose the not be immediately apparent,” said rates, preferred relationships, unfair advantage of rate parity? Is Maryam Cope, AH&LA’s vice president property descriptions, photos and it just another way of jacking up of government affairs. reviews, for example. Expedia has already high commissions? Or, will it In an interview with Skift February rejected criticisms around this arguing be the most equitable access to their 10, Expedia Inc. CFO Mark Okerstrom that the quality of the hotel offer has distribution power? described Expedia’s new “Accelerator” an overriding impact on sort order Though it appears the OTA program for properties as a plan that behemoth hasn’t officially announced and that hotels can’t merely bid their turns Expedia’s search the move, Expedia’s results’ pages into a market managers began IS IT A DEFENSIVE MOVE ON EXPEDIA’S offering properties in PART INDICATING THEY EXPECT TO LOSE THE “marketplace” and has operators competing some markets the option UNFAIR ADVANTAGE OF RATE PARITY? OR against one another to bid their way to the top IS IT JUST ANOTHER WAY OF JACKING UP for bragging rights in of Expedia’s sort order ALREADY HIGH COMMISSIONS? Expedia’s listings. It of listings. The move has to be questioned also calls into question however as to whether simply paying way to the top of results. the meaning of “Recommended” to be higher in the pecking order is The American Hotel & Lodging under Expedia’s search criteria. The something to crow about particularly Association (AH&LA) has expressed introduction of what may be further when it is being represented as financial motivation for higher priority their belief that the “Accelerator” “Recommended” by the site. listings only adds to an already murky program is misleading and harmful There are few details openly to consumers. “AH&LA cautions understanding of the algorithms available on how the program works consumers to be sceptical [sic]of which drive listing priorities. OTA’s specifically however properties are rankings offered through online travel have never been fully clear about able to bid for placement in various company websites that don’t offer how prioritisation of properties is RESORTBROKERS.COM.AU

35

slots on the page - it resembles metasearch, where hotels bid on a cost per click basis although the Expedia Accelerator program isn’t necessarily based on clicks.

It has been reported that the bidding is “compensation-based” — i.e. the “cost-per sale” — and hoteliers can turn it on and off during the day.

When asked if the move was in response to growing pressure, particularly in Europe, against rate parity Okerstom says, “I think it is something that we have to some extent catalyzed. We have transitioned our business over the course of this last year and we are going to continue to transition in 2016 to much more of a marketplace. You know a marketplace where hotels can compete against the right people – not us – compete

36

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against each other for the vast amount of traffic and bookings that our booking platforms and fantastic brands around the world provide.”

He goes on to say it’s not all about money, “And the hotels that ultimately are successful in getting the maximum exposure to our consumers generally do a few things,” Okerstrom says. “One is they provide our customers great rates and they also provide them great availability — rooms at important peak times. When we do that consumers click on them and they book on them and the way that our marketplace works is when that consumers see something they like and when consumers vote for a hotel with their bookings they rise up in the sort order and those hotels that do not offer an attractive product generally suffer.”

It is an interesting point to make in the light of restrictive agreement clauses imposed by OTA’s dictating rate parity and last room availability amongst others. To then position this as offering great rates is a very selfinterested perspective.

Expedia CEO Dara Khosrowshahi has contributed to the commentary saying that Expedia’s recent strategy has been to lower commissions for hotels so there are no impediments to working with Expedia. If in fact “Accelerator” is ultimately positioned to minimise commissions and replace them with outright bidding for position, perhaps that is in fact the most favourable outcome for the industry however the removal of rate parity and last room availability must ultimately be a part of the equation.

EDITORIAL

“IT WILL BE FULL STEAM AHEAD FOR BRISBANE’S INNER APARTMENT MARKET IN 2016 WITH STRONG SALES EXPECTED TO CONTINUE AS A RECORD NUMBER OF NEW PROJECTS START CONSTRUCTION. PROPERTY ANALYSTS URBIS, IN THE BRISBANE APARTMENT ESSENTIALS REPORT FOR THE SEPTEMBER QUARTER 2015 ESTIMATED AS MANY AS 6800 NEW APARTMENTS MAY BE LAUNCHED OVER THE SIX MONTHS TO THE END OF MARCH QUARTER 2016.

Jane Pinder, The Courier Mail, 24 January 2016

OFF THE PLAN

MANAGEMENT RIGHTS A FINANCE PERSPECTIVE

BY MIKE PHIPPS - MIKE PHIPPS FINANCE

Welcome to 2016. Already it’s shaping up to be a sensational year and nowhere is that more evident than in the property sector. Back in the day a premier in Queensland used to say that the best barometer for economic growth were cranes on the skyline. On that basis we are in for a cracker run over the next few years.

Of course, those cranes also herald good news for the management rights sector with the creation and sale of new rights via the often misunderstood off the plan process.

Here’s a brief summary of the most asked questions with some very basiC answers. My thanks to the industry processionals in law, accounting and sales who have assisted in ensuring I stay on the right track with these.

What exactly am I buying ?

Purchasing a management rights off the plan simply means that you are agreeing to purchase a management rights business and usually a managers unit at a future time once the project is complete and individual unit sales have settled. Off plans can be holiday resorts, permanent rental townhouse or unit complexes or short stay corporate properties like hotels and serviced apartments.

How do I know what I am buying ?

The sale of off plan management rights is a highly regimented process and contract conditions are designed to ensure that the buyer is protected.

Most importantly the sale will most likely be subject to claw back and claw RESORTBROKERS.COM.AU

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forward conditions. Remember, in all likelihood the developer doesn’t know exactly what he has sold until all the units are settled and the buyers have made a final decision about using your letting services.

In most cases this process can take several months after completion.

To protect all parties there are usually a number of settlements known as the initial settlement and the adjustment settlements. At the initial settlement you pay for what the developer delivers. Typically this will be the managers unit / office and the letting appointments so far signed by individual investors in the building. At each future adjustment date (usually at 3, 6 and possibly 9 months) you pay for the extra units the developer has introduced to your letting pool. Claw back and claw forward conditions are designed to ensure that you pay for what you get when you get it.

Sounds complicated. How do I manage my finance and how does the developer know I will pay for the units I gain after the initial settlement?

The purchase and finance process is specialised and requires a level of specific expertise. It is essential that you deal with an agent, financier, lawyer and accountant with experience in these type of transactions. We manage the finance process for our clients and work with their agent, lawyer and accountant to ensure we achieve an appropriate outcome. In most cases the developer will require a bank guarantee covering your obligations after the initial settlement. We will arrange this facility as part of your funding package.

How much will the banks usually lend?

As a start-up venture the banks see off plan management rights as a bit riskier than an established rights. Having said that available gearing ratios for off plans are still higher than just about any other sort of going concern start up finance.

Available lending varies but generally you can look at 60% to 65% against the combined value of the unit and rights. Buyers with previous experience are more likely to obtain higher gearing. Remember, the GST 38

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can be funded on top of the core bank lending and is not taken into account tin the gearing ratios.

Who decides how much each letting appointment is worth?

There is a specific calculation to arrive at the value of a letting appointment.

It involves the expected net profit for the business exclusive of the body corporate salary. Opinions differ on the mechanics of the calculations although we all seem to arrive at approximately the same number. We recommend discussing the detail with your agent and lawyer as part of the contract negotiations.

Do I need previous experience?

For very large scale projects the short answer is yes. The banks will look at your business background and qualifications and make a judgement call on your capacity to take the business from start up to successful going concern. For most off plan management rights bank finance is readily available to applicants with appropriate skills outside the accommodation sector. A business plan outlining your strategies is always a good idea.

What should I expect to see from the vendor?

Ideally the vendor or the vendor’s agent will present you with a detailed Information Memorandum supported by a projected profit and loss report prepared by an industry expert accountant. The report should reflect the anticipated letting pool numbers, expected occupancies and market rental averages. Supporting information such as marketing material relating to the project is always handy as is information about current demand for the project and the likely typical unit buyer profile. Remember, your contract will stipulate that you have your own accountant review the projections and proposed net profit figures. This, together with the bank valuation and approval process adds a significant degree of protection for buyers.

How soon should I get involved with the developer ?

As soon as possible. It makes good sense to work with the agent, developer and the project marketers to

ensure the best possible outcome for all concerned.

What if the project never gets off the ground?

Your contract should contain a sunset clause. Basically this is a clause that automatically gives you the right to terminate if the developer has not delivered the project by a certain date.

Remember, it’s a good idea to also think about sunset clauses for multi stage developments. You may settle on stage 1 and stage 2 never gets built. You don’t want to be committed forever.

When do I put my money in?

Your equity goes in first and the bank lending comes in after that. We look at the claw forward and claw back arrangements, calculate how much you will need to complete your maximum contractual obligation, how much the bank will lend you and the difference is your equity. It’s important to note that regardless of the likely final purchase obligation the strict contract conditions apply. This means that if you think you will get 80% of the units in the pool but the contract has no maximum stipulation we need to ensure we have sufficient finance in place to cover the unlikely event that 100% of the units end up in your letting pool during the adjustment period.

Do I pay Stamp Duty on the business?

Some good news here. In Queensland stamp duty is not payable provided you get your contracts right. However, you do pay GST. We can set up a GST facility for you with the bank and you clear it after you lodge your first BAS and get your GST back. The GST facility is treated separately to your other loans and is not taken into consideration in the banks gearing calculations.

The developer is using project marketers. How do I work with the developer and the marketers?

From the outset it is essential that you understand the developers marketing strategy and the role of any project marketers. Ideally the project marketers will not also have a property management function. If they do it is always wise to ensure that the marketers are not to offer property management services to buyers in

EDITORIAL

your complex. If you are concerned ask the developer, agent or your lawyer about restriction of trade provisions that would prevent the project marketers from offering letting services to buyers either now or in the future.

If you are buying into a mixed use development with commercial, retail or office space it’s also a good idea to talk to the developer about proposed uses of that space. Ideally you don’t want a real estate agency operating a property management business from your building.

expired. The practical application is that the bank will approve the finance predicated on a valuation done at the time of approval and will extend that approval as and when required.

Occasionally if the initial settlement is not expected for an extended period of time the bank may approve the finance and have a valuation done closer to the settlement date. Short of a catastrophic financial or legal disaster in your life the risk of your bank failing to re-confirm your finance post 90 days is considered very low.

What if we get to the initial settlement and the developer has sold most of the units to owner occupiers?

Most specialist lawyers will suggest having a minimum letting pool provision in the contract. If the developer appears unlikely to be able to deliver a meaningful and viable letting pool you can decide to terminate the contract. Your bank will be particularly interested in this contract provision.

Many specialist lawyers are also suggesting that contracts reflect the moving target that can sometimes be the challenge with off plan rights.

That is, the contracts contemplate a variety of letting pool numbers and a commensurate variety of possible total management rights end values and individual letting appointment values.

What happens if I pay for a letting appointment and then lose it during the adjustment period ?

This is an inherent business risk for any off the plan purchase, but also for any existing management rights business. Under law, a letting appointment can be terminated on 30 days’ notice by either party at any time. Remember that provided you get your contract right letting appointments you win after the initial settlement from buyers who did not initially commit to you are yours free and clear. In this situation you only pay for letting appointments delivered by the developer. Equally, if the developer hands over an appointment and you lose it the general wisdom is that this is not the developer’s problem.

Basically it’s a bit of give and take either way.

It looks like the developer will want to put some of his units into the letting pool. How will these be treated ?

Ideally developer lots (and those owned by associates of the developer) are excluded from clawback calculations.

You should only be paying for those lots for which the owners intend to keep them in your letting pool for the long term. Remember that concentration of ownership / control of units in your letting pool adds a degree of risk that the banks are not keen on.

Settlement is in 6 months’ time but I need a finance approval within 30 days.

Will my valuation and finance approval still be valid in 6 months ?

Banks approve finance on the basis of the approval being good for 90 days. If your initial settlement is within that time frame then your loan has commenced (even if not fully drawn) and all is well. If your initial settlement is more than 90 days after the issue and acceptance of the banks Letter of Offer then theoretically your finance offer has

Please be aware that purchasing off plan management rights is a process best undertaken in conjunction with industry experts. The content of this FAQ is simply designed to give first time off plan purchasers a very basic idea of how the process works and what may lie ahead. We are happy to put you in touch with specialists in sales, law and accounting who can assist you to better understand these opportunities.

DID YOU

KNOW? + International visitor expenditure grew 18% in 2015 to a record high of $36.6 billion, an increase of $5.5 billion compared to 2014

TOURISM RESEARCH AUSTRALIA

ROOM SUPPLY 8,650 rooms are expected to be added to the nation’s major hotel markets, and a further 3,900 in other regional markets, over the next two-and-a-half years, pushing supply higher at an average annual pace of 1.7% DELOITTE TOURISM AND HOTEL MARKET OUTLOOK, FEB 2016

367 Number of hotels & resorts in Australia (15+ rooms)

IBISWORLD FEB 2016

ROOM SERVICE BOTS CALIFORNIA-BASED COMPANY SAVIOKE IS ROLLING OUT ROBOTS CALLED RELAY TO HOTELS AROUND THE WORLD NOW AND INTENDS TO EVENTUALLY CREATE AN ARMY OF HELPER BOTS THAT WILL DELIVER TOOTHPASTE AND COFFEE TO SLEEPY PEOPLE IN MILLIONS OF HOTEL ROOMS. THE RELAY FLEET MADE OVER 11,000 GUEST DELIVERIES IN 2015, COVERING MORE THAN 3,000 KMS, OR MORE THAN 70 MARATHONS. techcrunch.com RESORTBROKERS.COM.AU

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HM, F

FH MR

Ramada Hotel Hope Harbour MR + significant freehold interest The hotel is a 4 star, three level property in a stunning waterfront marina setting at Hope Island, in the prestigious northern growth district of The Gold Coast. Officially opened in August 2015 after a $2.5M refurbishment, the 99 room hotel is a beautifully presented holiday and conference destination.

On offer are the management rights to the hotel, along with the freehold to 48 hotel rooms and 7 commercial lots (55 out of 106 lots). The property boasts a sleek and contemporary interior design throughout as well as new and improved conference, event, restaurant and bar facilities.

An exceptional opportunity - secure freehold assets for significantly less than replacement cost; acquire the management rights to a top tier hotel with upside; amalgamate the freehold lots to achieve immediate savings; strike new agreements with 29 room holders not under management.

> 25 year caretaking / letting agreement > Extensive commercial freehold – c 5,000sqm total, c 1,500sqm income producing > Located close to theme parks and international golf courses > Easy access to Gold Coast and Brisbane Airports FINANCIALS ON APPLICATION EXPRESSIONS OF INTEREST

REF: FH004170

BRISBANE QUEENSLAND P. +61 7 3878 3999

EXCLUSIVE

Alex Cook

Trudy Crooks

M. +61 467 600 610 E. alexcook@resortbrokers.com.au

M. +61 477 882 210 E. trudycrooks@resortbrokers.com.au

BROKER

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RESORTBROKERS.COM.AU

BROKER

LH

Perth apartment hotel leasehold offering 40% return on investment Quest South Perth business offers a unique opportunity to become associated with the Quest Apartment Hotel Brand, one of the most successful franchise systems in Australia.

The business is well positioned for the significant future growth potential in the West Perth accommodation market.

An opportunity presents for the prospective purchaser to buy the leasehold the interest of 34 serviced apartments comprising 14 x two bedroom and 20 x three bedroom apartments with fully equipped kitchens, bathrooms, laundry facilities, separate living and dining areas, WI-FI internet access, Foxtel, DVD, stereo and quality furniture and fittings.

Significant refurbishment of apartments has been completed during the last two years including painting, new carpets and renovation of kitchens and bathrooms. Guest facilities include an inground pool, BBQ area, secure on site car parking, meeting room and industrial laundry.

> Quest Franchise of the year in 2014 for South and Western Australia > Significant refurbishment completed in 2014/15 > Close proximity to Perth CBD > Significant business from corporate, leisure, tourist and re-location market FINANCIALS NET PROFIT: $540,871 PRICE: $1,350,000 + SAV

REF: LH004052

EXCLUSIVE

Jim Chapman

VICTORIAN STATE MANAGER

M. +61 413 444 782 E. jimchapman@resortbrokers.com.au

WESTERN AUSTRALIA P. 1300 665 966 RESORTBROKERS.COM.AU

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EDITORIAL

REVOLUTIONISING B C R I A N N O D C I N A

2016 is a year of significant change at Best Western Hotels & Resorts. This year, the hotel chain will begin to roll out a suite of new logos and a new global digital platform that will power a mobile-first strategy.

Best Western’s global rebrand is a revolutionary change to distinguish the differences between its six brands: Best Western, Best Western Plus, Executive Residency, Best Western Premier, BW Premier Collection and GLo, its new boutique lifestyle brand.

Best Western is a very different hotel brand now to what it was 23 years ago when the logo last changed. Today, the logo is a fresh, contemporary step forward to clearly show travellers that the brand is very different to what they may remember it as back then.

The first logo has already arrived in Australia; with the new build Best Western Plus Oceanside Kawana Hotel opening on Queensland’s Sunshine Coast.

In keeping with a new look, Q2 will see the launch of a new digital booking platform, offering visitors a more seamless experience in booking Best Western hotels and engaging 42

RESORTBROKERS.COM.AU

in the Best Western Rewards program. The mobile-first approach is acknowledgement of the customer movement to mobile devices for all phases of the booking process.

Further on the guest front, the award-winning loyalty program, Best Western Rewards® has undergone a global makeover, offering new benefits and features including new membership tiers and removing points expiry for Best Western Rewards members, becoming the only major hotel chain to offer this.

Driving Best Western’s guest satisfaction is free high speed Internet, now available in all Australian and New Zealand Best Western hotels. Although a number of hotel groups offer Wi-fi as a loyalty value-add, Best Western offers this as a standard service.

The changes are part of Best Western’s commitment to introduce a better service and more recognition for its most valued guests. An underlying goal of all these changes is an improvement in time to market. Steve Richards, Head of Commercial says “When we implement new ideas, we will not have to wait extended periods of time and miss opportunities.”

To expand the network, Best Western’s brand development focus is to improve its offering in high occupancy and emerging regions across Australia, New Zealand and the South Pacific.

As soft branding becomes more attractive to independent hoteliers, BW Premier Collection provides the opportunity to retain individuality while harnessing the power of Best Western’s global booking channels.

It is a favourable option for high performing upscale hotels in primary markets and offers short term contracts and a pay-for-performance business model.

“Three years ago we made a commitment to our members to double their business” explains Richards.

“We’ve achieved this through stronger online marketing, more corporate and travel agent preferred agreements and increasing guest loyalty through Best Western Rewards. The focus across rebranding, a global digital platform and network expansion will gather momentum as we begin seeing Best Western’s new logos appear on property signage to differentiate our exciting new brands.”

LH

The best properties in town. Buy now and cash in on the next upswing On offer is the leasehold / franchise to Quest Mackay and Quest Mackay on Gordon. They have won have Best Deluxe Hotel in the region since 2011. One only opened in 2013, the other opened in 2009 and has had a $500,000 refurbishment – both present as if brand new.

The incoming purchaser will inherit a very well-managed business – highly trained staff and excellent operational systems. The businesses continues to perform well due to long-standing relationships with the top room night producing companies in the region.

With $2BN worth of projects set to kick off in the region within the next 12 – 24 months, now is the ideal time to purchase the best accommodation properties in town, both perfectly poised to reap the rewards of the next resources and agricultural upswing just around the corner.

>2 12 apartments (studios, 1 bed, 2 bed, 3 bed – many twin-keyed) >4 .5 star, immaculately presented, modern and stylish properties >C onference rooms, pools, outdoor recreational space > Lengthy tenure. Total of 55 years across two properties FINANCIALS NET PROFIT: $1,073,000 PRICE: $3,750,000

REF: LH004151

BRISBANE QUEENSLAND P. +61 7 3878 3999

EXCLUSIVE

Alex Cook

Trudy Crooks

M. +61 467 600 610 E. alexcook@resortbrokers.com.au

M. +61 477 882 210 E. trudycrooks@resortbrokers.com.au

BROKER

BROKER

RESORTBROKERS.COM.AU

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EDITORIAL

E R D G N A E ST R P

Y L I M A F

DRIVEN TO DEVELOP A NEW DESTINATION

CONTINUING OUR SERIES PROFILING THE MANY FACES OF AUSTRALIAN TOURISM AND ACCOMMODATION, WE INTRODUCE YOU TO THE LEADERS AND INNOVATORS, CHARACTERS AND CANNY OPERATORS OF OUR INDUSTRY. THESE ARE THEIR STORIES. JOE PRENDERGAST’S FIRST HOSPITALITY JOB WAS WASHING DISHES AS A 14-YEAR-OLD. NOW 34, HE IS THE DRIVING FORCE BEHIND A SERIES OF SUCCESSFUL VENTURES HE AND HIS FAMILY HAVE LITERALLY BUILT FROM THE GROUND UP. MORE ARE JUST AROUND THE CORNER. The Prendergasts are proud of their Irish heritage. Irish traits shine through ... passion, humour, decency, and an abiding love and respect for family and community. Perhaps most important of all, an irrepressible spirit.

Tourism and hospitality in Queensland’s South Burnett region are all the better for it. A thriving winery with vineyard accommodation, tavern, restaurant and function venue, a revitalised country pub, and a charming bed and breakfast are all owned and operated by these visionary and energetic folk.

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Their story is told by Joe, son of Frank (aka Harry) and Margaretha Prendergast, big brother to Molly.

With his wife and business partner Miranda by his side, he takes us back to the beginning of a 20-year growth saga defined by triumph, tragedy and tenacity.

Joe grew up on the Sunshine Coast where Dad was a successful builder and Mum ran their three busy childcare centres, looking after nearly 200 children. At 14, he was already showing an interest in hospitality, loving a part-time job in an Italian

restaurant.

He admits he didn’t think much of school, nor they of him. So, at the earliest opportunity, Joe swapped the books for tools, and started building with his father. What happened next changed his future.

“In need of a bit of R&R, Mum came out here (Barambah Valley) to visit a friend, actually the mother of the first child enrolled in her childcare centre,” Joe recalls. “She’d bought a property and set up a little winery.

“That was late winter, then Dad and Mum came back out for another

Joe & Miranda Pendergast

These first vines were planted everything from the ground up. First look not long after. Next thing, they on an unnamed patch on the side of we stayed in a tent, then we built the brought Molly and me out just before a dusty hill. Now the Prendergasts shed and lived in that while we built Christmas to show us they’d bought produce premium wine from grapes the house.” At the same time, inspired their first 50 acres, then two more 50grown at Dusty Hill acre blocks alongside.”

A THRIVING WINERY VINEYARD ACCOMMODATION, Vineyard. And what It was 1996, and the TAVERN, RESTAURANT AND FUNCTION VENUE, A they’ve achieved besides is vision for a vineyard REVITALISED COUNTRY PUB, AND A CHARMING BED quite remarkable. was born. While AND BREAKFAST ARE ALL OWNED AND OPERATED They’d sold two Margaretha continued

BY THESE VISIONARY AND ENERGETIC FOLK childcare centres to fund to run the childcare their vision, retaining only centres, Joe and his their first. Joe’s sister had finished by the project, Joe became enthralled father would divide their time between school and joined the family to run with the agricultural aspect. “In 1998 home and the property, staying four a small café at the vineyard. It was we planted 12 acres of grapes and days at a time to build the dream. a time when the wine industry was another five the following year.”

“Dad wanted to teach me RESORTBROKERS.COM.AU

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traditional produce grown locally to he did, but Frank was seriously flourishing. “Dusty Hill was ticking add more variety and flavour.” incapacitated. along quite well and we were selling a To say it hit the mark is an Joe’s instinct was to return to lot of wine,” Joe remembers. understatement. On weekends, where the vision had begun, to Dusty But fortune faded when the the tavern now regularly does 100 Hill, which had been scaled back while region failed to capitalise on tourism to 150 covers each day, a significant their focus was on building the town opportunities and wine buyers were achievement for a regional venue. businesses. “I told Mum I had learned lured away by cheap cleanskins and The tavern incorporates a new everything from that place. I couldn’t liquor barn bargains. tasting room and cellar door, while not keep it going.”

It was then that the old pub the former cellar door becomes a The family regrouped at Dusty Hill in nearby Goomeri came up for picturesque wedding chapel with its and, with a new fire in his belly, Joe set sale. “With the wine industry in the own wedding night accommodation to work reviving his Dad’s vision. He doldrums, I looked into it,” Joe says. wing. Various other buildings provide renovated the old barn and turned it “My parents backed me on buying it. charming cottage accommodation, And, using my building experience, I did into a lakeside fine dining restaurant, and The Cooperage (former fine dining which was soon running very well. But a major renovation.” restaurant) is now a function and it wasn’t enough.

He remodeled the hotel staying wedding reception venue. true to its art deco “We could see Dad was styling while adding a A COLONIAL QUEENSLAND-STYLE BUILDING... deteriorating. With the bold gangster-era edge.

WITH AN INTERIOR MODELLED ON THE WARM tavern going really well, I Dusty Hill took a back AND WELCOMING PUBS OF IRELAND... “I DID AS wanted to get more things seat for a while, and MUCH RESEARCH AS I COULD ON IRISH FOOD, happening so he could see Joe’s Grand Hotel fired AND DEVISED OUR MENU USING TRADITIONAL his original vision was going up with a revamped PRODUCE GROWN LOCALLY” forward,” Joe says. “We bar, regular live music built a winery (to bring the and quality food served winemaking in house), and now I’m Joe could see he needed to bring in the elegant new Grand Dining Room. building three shops at the front, a new the quality bistro-style food he was Another enterprise grew too. The tasting room, bottle shop and general Fork Inn bed and breakfast was opened serving at the Grand Hotel out to the store.” vineyard. Drawing on his Irish heritage, in a repurposed old bank building He knows his father was excited but determined not to replicate opposite, easily operated by Joe in by the progress, and pleased all those a standard, clichéd Irish pub, he conjunction the hotel and its more lessons in fine craftsmanship had been established Prendergast’s Irish Tavern affordable accommodation choices. heeded. Almost seven years after his at the edge of the vineyard.

But then, just as these projects stroke, Frank died in late 2014.

He built it in the meticulous, were paying dividends, the family’s But he remains at Dusty Hill, authentic fashion taught to him by his world was shattered. watching over the family enterprise. father, crafting a colonial Queensland“Dad had a major stroke,” Joe Approval was granted for Frank to be style building on the outside with an reveals. “He was actually helping me buried on site, friends pitching in to interior modeled on the warm and build the verandah on the side of the construct a monumental stone cairn welcoming pubs of Ireland. “I did as hotel when it happened. It was very and towering Celtic cross to mark his much research as I could on Irish food, touch and go whether he would even hilltop resting place. make it through the night.” Thankfully, and devised our own menu using 46

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EDITORIAL

Understandably, the family paused to draw breath, and to find their way again. But the Prendergasts are not content to mark time.

The new vineyard shops will open shortly after Easter. Gourmet provisions will be stocked under their new food label ‘Chef & Winemaker’, an inviting tasting room will showcase the acclaimed Dusty Hill range, and fellow Barambah Valley producers and winemakers will help stock the shelves of the new store.

Plans are also afoot to significantly boost their operations in town.

Margaretha is rediscovering her mojo on a three-month residency in France where she is studying the art of baking.

A new building has already been acquired near the hotel and B&B, earmarked for a fine bakery, plus an arcade in the old fashioned style, lined with little shops selling local artisan

goods, wine and produce. That’s not all, the old ice works behind will ultimately house Joe’s next project, a boutique brewery.

“Goomeri is a nice little town that has kept its country charm, and we think it has an exciting future,” he says. “With the new road it’ll be less than an hour and a half from Noosa. We are working closely with authorities who can also see it’s potential as the gateway to the South Burnett.”

It’s hard to imagine that, in the midst of all this, Joe and Miranda also found time to fall in love and marry. But they did, and now they’re looking forward to a new addition to the Prendergast clan, due at the end of May. Having earlier worked at Joe’s Grand Hotel, Miranda was already a firm friend of the family. Now she

is an integral part of it, and of the business. They say they’ve reached a critical stage in their expansion where the skills of new staff members will be vital to growth.

It’s hoped a recent appointment will free Miranda up more “to work on the business, rather than in it,” Joe says. “And I have to do the same. I’m still very hands on – building and so on.”

But it’s that hands-on approach that has brought them so far. They know the value of having learned the hospitality industry from the bottom up, and they are proud have built Dusty Hill and the other businesses from scratch.

Never content to stand back and expect others to make things happen, they insist there’s always room for improvement. This is one family not afraid to try something new.

the motel lease - SALE BY THE TENANT OR BY THE LANDLORD

BY DAVID BURROUGH HILLHOUSE BUROUGH MCKEOWN

In our last article we spoke about how a Motel Lease can be assigned by a Tenant. Before a Tenant sells their business and before a Landlord sells their freehold investment, it is important that they check their Motel Lease and be aware of any right of first refusal that may be contained in the Motel Lease which places obligations on them prior to selling the leasehold business or freehold motel, as the case may be.

Most modern Motel Leases will contain a clause requiring any Tenant, prior to disposing of the Tenant’s business, to offer the Tenant’s business to the Landlord on the same terms and conditions and at the same price as any proposed sale.

Likewise, there should also be a clause that requires the Landlord,

prior to disposing of the freehold of the Motel, to offer the freehold to the Tenant on the same terms and conditions and at the same price as any proposed sale.

In both cases, the party receiving the offer will usually have 14 days (from receipt of the offer) to accept it in writing.

If the offer is accepted the Motel Lease will generally require that the parties enter into a Contract of sale immediately. The Contract will incorporate the terms of the offer and any other reasonable terms applying to the sale of a leasehold motel business or a freehold motel.

In the event that the offer is not accepted, then the person making the offer may sell the freehold motel or the leasehold business, as the case

may be, to any third party on the same terms and conditions as contained in the offer.

It is important for Landlord’s and Tenants to be aware that if their offer is not accepted, that does not give them permission to sell to a third party on any terms - it simply means they are able to sell on the terms that were offered.

If a Landlord or a Tenant enters into a Contract of Sale without first offering the business or the freehold land to the other party to the Lease they will be in breach of the Motel Lease. Accordingly it is very important for Landlords and Tenants to be aware of the provisions of the Motel Lease relating to the sale of the leasehold business and the sale of the freehold motel.

RESORTBROKERS.COM.AU

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LH

Popular Rockhampton apartment motel with consistent trading history Located close to restaurants and cafes this apartment motel consists of 22 motel rooms and 15 apartments of different configurations. The current owners utilise one of the three bedroom units.

The property features a very popular, separately owned and operated, on-site, fully licenced restaurant open for lunch and dinner seven days per week. There is an attractive pool and BBQ area which is very popular with guests in the summer months, complimentary Wi-Fi and Foxtel, guest laundry facilities and 40 car parks mainly undercover.

The property is in good repair throughout as the current owners of four years have maintained the complex by undertaking upgrades such as painting and new furnishings.

They have enjoyed consistently good business and have great return clientele.

> No breakfasts supplied - this is an opportunity!! > Mixed use property with studio motel rooms and selfcontained apartments > Extensive repairs and maintenance and external painting being undertaken by the landlord > 3.5 star self-rated FINANCIALS NET PROFIT: $341,705 PRICE: $1,125,000

REF: LH004050

EXCLUSIVE

Ian Crooks

MANAGING DIRECTOR

M. +61 411 171 648 E. iancrooks@resortbrokers.com.au 48

RESORTBROKERS.COM.AU

BRISBANE QUEENSLAND P. +61 7 3878 3999

LH

Apartment business close to Melbourne’s CBD returning a huge 40% Clocktower on Lygon is all about location and ‘La Dolce Vita’.

Nestled in Melbourne’s restaurant heart, with the aromatic wafts of coffee and food, Lygon Street has much to offer. The city is just 3kms away, with major hospitals, Museum, Royal Exhibition Buildings, Melb. Uni & RMIT all on the doorstep.

This 26 serviced apartment business has traded as a Quest Apartment Hotel. On sale the property will be de branded and operate as a non-badged business.

The property offers incredibly spacious 12 x one and 14 x two bedroom air-conditioned apartments featuring laundry facilities, kitchens with full-sized refrigerators/freezers and stovetops. 32-inch LCD televisions are provided with digital programming available. Conveniences include desks and separate sitting areas and secure on site car parking.

> Opportunity for purchaser to operate unbranded or alternate badging > Substantial corporate and leisure business from Melbourne events, hospitals and Melbourne University > Direct freeway access to Tullamarine Airport and public transport (2 minutes) into the city > Mediterranean style building right on popular Lygon St FINANCIALS NET PROFIT: $394,755 Projected PRICE: $975,000

REF: LH004154

EXCLUSIVE

Jim Chapman

VICTORIAN STATE MANAGER

M. +61 413 444 782 E. jimchapman@resortbrokers.com.au

MELBOURNE VICTORIA P. +61 3 9347 3100 RESORTBROKERS.COM.AU

49

STAR RATINGS HAVE ENDURED AS THE INTERNATIONALLY RECOGNISED SYMBOL FOR ACCOMMODATION STANDARDS. NOW, AN INNOVATIVE PARTNERSHIP WITH A GLOBAL CONSUMER RATINGS SYSTEM MEANS YOUR STAR RATINGS AUSTRALIA ACCREDITATION COMES WITH A POWERFUL NEW ONLINE REPUTATION MANAGEMENT TOOL.

REPUTATION MANAGEMENT NOW STARS WITH

B O M Y L S D E T S U TR The Star Ratings scheme enjoys a long history dating back to the 1950s when the Australian Auto Clubs first started assessing accommodation to give travellers a reliable indication of property standards.

And that remains a very important function to this day. If you have any doubt, just look at any of the global OTAs (online travel agents). In fact, Star Ratings have never been more useful as they are in the digital age, used now as a key yardstick by which searches are filtered and refined.

But, just has the Internet has largely replaced printed accommodation directories, it has given travellers far more than just the ability to instantly search for a room. Now they can rate and review your establishment and publish it for all to see.

So Star Ratings Australia has 50

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embraced technology and introduced innovative new features to add even more value to their trusted accreditation system.

Mark of Quality Recently a Memorandum of Understanding with the Accommodation Association of Australia (AAoA) strengthened industry involvement with the rating scheme.

“Star Ratings remain the only validated, quantified and objective assessment of accommodation standards and the association believes the industry has a vested interest in ensuring the scheme is maintained as the preferred measure of a property for consumers,” said AAoA CEO, Richard Munro.

Stars are a gateway to decision making, whether displayed on your

sign, promoted in print, or published online. Surveys show 85% of Australian travellers recognise and use Star Ratings when they choose accommodation.

So-called ‘self-rated’ properties, often indicated by dots rather than stars, cannot point to an assured standard. Star Ratings are used in over 70 countries worldwide to reflect the cleanliness, quality and condition of guest facilities and services.

Here, Star Ratings are determined by more than 200 criteria ranked by Australian travellers according to what they consider most important. To gain a rating, properties are independently reviewed to ensure criteria and standards are met.

Star Ratings are awarded to six accommodation categories: Hotels, Motels, Serviced Apartments, Hosted Accommodation, Caravan-Holiday Parks

EDITORIAL

“If there’s an issue with customers complaining an establishment doesn’t live up to its rating standard, the AAoA will initiate a ‘mystery guest’ check to substantiate the complaint,” he said. “If there is still disagreement, again the AAoA sub-committee can step in as the independent arbiter.”

Online reputation tool As noted earlier, in the online world, consumer sentiment is incredibly powerful. But for accommodation operators, monitoring the online chatter that influences reputation can be difficult. For small operators it may seem beyond your resources.

According to the United Nations World Tourism Organisation, with online travel-related searches on the rise, accommodation classifications such as Star Ratings and guest reviews have complementary roles in the process.

So Star Ratings Australia took a ground-breaking step to make online reputation monitoring and management accessible and affordable for its clients.

Star Ratings licensees are among the first in the world to gain access, as part of their accreditation, to a powerful online reputation management system with the potential to help drive profitability.

Australia was second only to Switzerland in incorporating consumer ratings and reviews into our accommodation ratings scheme.

Licensees now receive, free of charge, an online dashboard analysing consumer sentiment distilled from 142 OTAs and and Self Catering properties. A detailed and to cover unique property or location review sites in 45 different languages.

The invaluable tool, powered by explanation of the accreditation process characteristics. leading provider of guest intelligence and list of criteria in each category is The AAoA relationship has also solutions, ReviewPro, calculates a found at www.starratings.com.au/join/ given operators more options should Global Review Index (GRI) online apply-for-a-star-rating-licence. they disagree with a rating. If the reputation score. dispute cannot be resolved with Star “The ReviewPro GRI interrogates Ratings Australia, it is referred to an Working with operators the OTAs, review sites and social media independent industry panel chaired by Participating properties are now platforms to deliver realreviewed for a Star time daily updates that our Rating every three years, operators can view on the a cycle that reflects “PROPERTIES WITH AN INDEPENDENT STAR free dashboard,” Damien best industry practices RATING AND STRONG CONSUMER SENTIMENT Hanger said. “Their score for ‘soft’ and ‘hard’ CAN EXPECT A VALUABLE PRICE PREMIUM OVER effectively and efficiently refurbishments. Each THEIR COMPETITION,” summarises in one place review can also be a what guests are saying useful tool to identify about their property everywhere. areas needing attention. the AAoA. A range of ‘allowances or special The independent AAoA arbiter can Guest satisfaction dispensations’ are in place to take also called upon in the case of customer “It addresses one of the most into account refurbishment and complaints, Star Ratings Australia important things operators need to maintenance work that may be general manager, Damien Hanger, manage, guest satisfaction. Every underway or imminent at review time, explained.

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EDITORIAL

online comment should trigger some engagement with the customer - even most glowing review should at least get a ‘thank you,” Hanger urged. “If you don’t it’s like turning your back on a guest talking to you in reception, and you wouldn’t do that.”

ReviewPro is used by major hotel brands and related businesses across the global hospitality sector.

Now, thanks to the partnership with Star Ratings Australia, thousands of independent operators here can tap into it too.

“The value is incredible,” Hanger says. “It’s included in your annual licence fee, which averages just over $400 a year, yet to subscribe to ReviewPro alone would cost you more than that.”

And chances are it will easily pay for itself if used to improve reputation management results.

A Cornell University Centre for Hospitality Research study found that, over 2.5 years, on average, a one-point increase in a property’s ReviewPro GRI score equates to a:

0.89%

increase in ADR

0.54%

increase in occupancy

1.42%

increase in RevPAR

“Properties with an independent Star Rating and strong consumer sentiment can expect a valuable price premium over their competition,” Hanger concludes. starratings.com.au

STAR RATINGS IN ACCOMMODATION BUSINESS LEASES

A LEGAL PERSPECTIVE

BY DAVID BURROUGH

You will have read elsewhere in this edition of Tourism Informer the commercial advantages of having your accommodation business operate as a member of the Star Ratings scheme. It is also worth considering legal ramifications of membership.

As a lawyer who has practised in the accommodation industry for more than 25 years, I have reviewed hundreds of leases which require maintenance of a star rating standard and which make clear the landlord and tenant’s maintenance obligations in respect of the property.

I have also reviewed many leases which refer to maintenance of a self rated star rating. Unfortunately, reference to a self rated standard lacks legal definition. The advantage of the star rating requirement for the property is that an independent third party is in a position to clearly delineate the standard required, thereby reducing the opportunity for

difference of opinion between landlord and tenant.

If the star rating required in the lease has been reached, then the landlord will not have an easy time arguing that the tenant has not complied with his maintenance obligations under the lease.

Membership of the Star Ratings scheme is the simplest way to set the standard of maintenance required for the property. If membership is not required, then levels of maintenance become a matter of opinion between landlord and tenant and opportunities for disagreement as to the standard required therefore increase.

The diligent landlord and tenant have nothing to fear from membership.

These considerations, together with the very important advance of providing a powerful on line reputation management system, provide a compelling argument for membership of the scheme.

“STAR RATINGS REMAIN THE ONLY VALIDATED, QUANTIFIED AND OBJECTIVE ASSESSMENT OF ACCOMMODATION STANDARDS AND THE ASSOCIATION BELIEVES THE INDUSTRY HAS A VESTED INTEREST IN ENSURING THE SCHEME IS MAINTAINED AS THE PREFERRED MEASURE OF A PROPERTY FOR CONSUMERS.” AAoA CEO, Richard Munro

EYE-WATERING IDEA A Tokyo hotel made international news for this innovation – ‘crying rooms’ for women. Complete with soft tissues to wipe away tears, warm eye masks, make-up remover and a selection of tear-jerker movies, the crying rooms at the Mitsui Garden Yotsuya hotel in Tokyo are said to help women de-stress. time.com - Feb 2016

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FH

Rarely offered iconic resort on the shores of Lake Jindabyne With a waterfront position on the Jindabyne Lake Reserve, this is a great chance to secure one of the few resorts in Jindabyne.

Siesta Villa is a waterside beauty with a 7950sqm reserve lakefront site, trout fishing at the back door, fabulous views over Lake Jindabyne with serene mountain backdrop, and close access to the Snowy Mountains ski fields and alpine parks.

The property offers 40 spacious guest rooms, extensive communal entertainment areas including guest lounge, games room, bar, large outdoor deck and the Lakeside Bar and Restaurant. This is the fastest growing restaurant in the region, specialising as a function/event centre and making the most of the picturesque waterfront location and views.

The property has been extensively refurbished, with 26 renovated bathrooms and over $100k expended on the commercial kitchen fitout, complete with brand new cool room plus more.

> Extensive refurbishment (detailed list on enquiry) > Popular restaurant and function centre with newly refurbished commercial kitchen and cool room > One of the few Jindabyne resorts with water frontage > 40 minutes to ski fields > Trout fishing on your doorstep FINANCIALS NET PROFIT: $363,858 PRICE: $2,450,000

REF: FH004133

EXCLUSIVE

Russell Rogers BROKER

M. +61 416 166 909 E. russellrogers@resortbrokers.com.au 54

RESORTBROKERS.COM.AU

SYDNEY NEW SOUTH WALES P. +61 2 9904 8224

INV

River frontage investment motel with a long lease in Katherine NT Investment motels provide an astute purchaser a valued and strong return. There are a couple of key drivers in the market, especially in the North with tourism. The AUD is low, creating stronger and longer tourist seasons, with regional areas experiencing a peak season lasting approximately nine months. Interest rates are low and that is why investments, such as the Paraway Motel don’t last long in the market. This investment presents as a great opportunity for a cross section of people including local, corporate and superannuation funded investors.

The motel consists of 56 rooms, 140 seat restaurant and conference centre, lounge bar, two bed manager’s residence, pool, fully equipped commercial kitchen and onsite laundry.

Recently the lease was sold. The current hands on owner operators have performed well and settled into their new career with vigour.

> Strong region for corporate and holiday travellers > Long lease – 24 years remaining > 56 rooms providing opportunity for larger tour groups > Central river front location of one of Katherines largest and best presented motels > Rare opportunity for a freehold passive investment FINANCIALS NET PROFIT: $ PRICE: $2,500,000

REF: INV003799

NORTHERN TERRITORY P. 1300 665 966

EXCLUSIVE

Shane Mullins

Rick Dalgrin

M. +61 447 185 001 E. shanemullins@resortbrokers.com.au

M. +61 402 009 688 E. rickdalgrin@resortbrokers.com.au

BROKER

BROKER

RESORTBROKERS.COM.AU

55

EDITORIAL

PEDAL POWER

AFTER 10 YEARS OF SUCCESSFUL EVENTS THAT RAISED $2 MILLION FOR THE LEUKAEMIA FOUNDATION AND ROYAL CHILDREN’S HOSPITAL, A PASSIONATE TEAM OF CHARITY BIKE RIDE ORGANISERS HAS TURNED ITS ATTENTION TO THE DROUGHT-RAVAGED BUSH.

K’s 4 Aussie Farmers, a 3-day, 260km charity bike ride through Queensland’s Western Downs, has set its sights on raising more than $200,000 in its first year to make a dream come true for volunteer good Samaritans, Aussie Helpers.

The ride has evolved from its forerunner, K’s 4 Country Kids, an annual fundraising cycle that supported sick children. Now, with much of Queensland drought-stricken and farmers in desperate need of help, the new event will take to the road later this year.

Organiser Helen Debenham says the inspirational efforts of Aussie Helpers founders Brian and Nerida Egan provided the impetus. The couple started the organisation in 2002 after Brian had fallen into a deep depression as a result of losing their farm.

Now, with just 40 volunteers, two paid administrative workers and no government assistance, Aussie Helpers provides emotional and practical support to struggling farmers in drought-declared regions from 56

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Longreach to Walgett and all points between.

“In the past 12 months, Aussie Helpers has given away over 9,000 bales of hay weighing 250kg each, or the equivalent to more than 225 semitrailer loads,” Helen says.

“As well as providing stock feed and grocery hampers, Aussie Helpers also helps farmers struggling with severe depression. Very sadly, three farmers just from the area covered by the bike ride have taken their own lives.”

Helen and her team asked Brian Egan, if they could help, what would be at the very top of Aussie Helpers’ wish list. The answer – a prime mover and trailer to transport donations to isolated and often desperate families.

“Brian has managed to negotiate with Bundaberg growers to receive their excess or unsalable products, which is fantastic, but transporting donated goods is a major logistics nightmare for Aussie Helpers,” she tells us. “So we’ve targeted $200,000 for a prime mover and trailer.”

Resort Brokers Australia, a longtime supporter of K’s 4 Country Kids, has joined major sponsor Team Nissan Dealers to chip in with other backers including HD Events, Perle Creative, Our Western Downs Tourism, PWC, Harvey Norman and Knight Frank.

The ride will start in Dalby, passing through Tara and Miles, to finish in Chinchilla. Final dates are still to be confirmed.

“We need to attract 100 riders,” Helen says. “It’s a wonderful experience and you don’t need to be an elite rider. It is a great social ride with a very important fundraising goal.”

The push is now on to rally support to reach the $200,000 target. And there are plenty of ways to help.

Register to join the ride (a registration fee of just $395 covers all meals, accommodation and return bike transfers), sponsor a rider, or simply donate to the cause.

To find out more and check for updates, go to ks4aussiefarmers.com.au and click on the ‘sponsor’ link, or contact Helen Debenham on 0402 014 617.

Hillhouse Burrough McKeown Lawyers

RESORTBROKERS.COM.AU

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MR

Absolute “A” grade listing on Burleigh’s Beachfront on the buzzing Gold Coast There aren’t enough words to describe this No.1 on Trip Advisor property. Situated on the beachfront at Burleigh, this very popular 1st class accommodation complex is an absolute must inspect! With the outdoor heated pool, two spas, two saunas, BBQ area, games room, full size tennis court, free Wi-Fi, there is something for everyone. Only two apartments per floor and large balconies to enjoy the ocean views, makes them amongst the most spacious on the Gold Coast.

> Stunning two bed, two bath manager’s residence with views to the ocean - current unit valuation available > No set office hours - easily run by a couple > Regularly topped up agreements > Currently No.1 on Trip Advisor > Refurbishment programme implemented and potential to increase holiday letting pool

The current managers have operated this complex for eight years and are ready to retire. The platform has been set for the incumbent to increase business and profit. With a penthouse coming into the letting pool this month and another possibly in July, the profit is expected to rise considerably, with further potential to increase the letting pool. With the refurbishment program well underway, with most apartments now renovated, the business just keeps growing.

NET PROFIT: $531,000 PRICE: $3,655,000

FINANCIALS

REF: MR004115

Jenny Sorenson BROKER

M. +61 475 089 468 E. jennysorenson@resortbrokers.com.au 58

RESORTBROKERS.COM.AU

BRISBANE QUEENSLAND P. +61 7 3878 3999

LH

3.5 star well-presented motel perfectly located in the bustling beef capital of NSW A great country motel and Steak Barn on the Bruxner Hwy at the entrance to Casino in northern NSW. The fully licenced restaurant seating 110 is famous for succulent steaks and offers a huge indoor dining hall or outdoor dining area overlooking the properties dam.

Immediate upside opportunities include:> The property currently has no exposure on internet booking sites due to not having any computer systems. > While the existing set-up is perfect for weddings, functions and events, there is no regular promotion or marketing to attract these events. > Built on approximately five acres of fully serviced land, there is a huge opportunity to expand the business Council Approval exists for the development of a further 15 motel rooms.

> Casino is enjoying a busy and positive vibe with the recent announcement of a $70M upgrade of the Abattoir and Meat Works over the next two years > Strong repeat customers > Spacious air conditioned three bed manager’s residence > Energetic couple will reap immediate cash rewards while growing the business FINANCIALS NET PROFIT: $177,449 PRICE: $1,499,999

REF: FH004117

EXCLUSIVE

Ian Dore BROKER

M. +61 412 752 238 E. iandore@resortbrokers.com.au

SYDNEY NEW SOUTH WALES P. +61 2 9904 8224 RESORTBROKERS.COM.AU

59

LH

Outstanding freehold 5 star AAA rated villas, Halls Gap Nestled in the heart of a popular, growing tourist destination is Aspect Villas. This established, flexible business offers a relaxed lifestyle with a healthy ROI. Couples only, secluded luxury villas just minutes walking distance from Halls Gap cafes and restaurants ensures a very high occupancy rate.

This is a simple business to run with bookings taken online and no reception, making it easy to operate from off-site.

EXCLUSIVE

> Two magnificent architecturally designed five star AAA rated villas feature king size beds, large spas, log fires, luxurious leather lounges and outdoor areas with BBQ’s > Approx. 4300sqm of prime real estate on the valley floor with plenty of room to expand > Stunning views of The Grampians bring nature right into your living space. An inspection will impress FINANCIALS

Gerard Hurry BROKER

M. +61 417 250 211 E. gerardhurry@resortbrokers.com.au

NET PROFIT: $52K (6 mths) PRICE: $785,000

REF: FH004170

MELBOURNE VICTORIA P. +61 3 9347 3100

LH

Excellent ROI, Melbourne CBD and part-time hours!

The Town Apartments are a collection of 6 x two bedroom selfcatering apartments spread over three levels, located in one of Melbourne’s uber cool laneways. A 9.5 year lease is on offer with an opportunity to exercise a further term when the lease is at five years. In the meantime enjoy an excellent ROI. If you are looking for part time hours in a business this is definitely worth your time. Inspections available by appointment.

EXCLUSIVE

FINANCIALS

Liz Galea BROKER

M. +61 417 334 298 E. lizgalea@resortbrokers.com.au 60

> Brand new boutique rooms with high quality fixtures, fittings and features – opened in September 2015 > Great ROI, ideal for a single/couple part time operator > Easy to operate/manage the property part time (4 hours office, 8-10 hours HK) > Minimal operating costs – no reception, 1 HK contractor (if needed)

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NET PROFIT: $90.090 PRICE: $195,000

REF: LH004124

MELBOURNE VICTORIA P. +61 3 9347 3100

MR

Inner Melbourne suburb residential management rights An opportunity to secure the caretaking and letting of a 107 residential serviced apartment facility. Comprising 8 x one bedroom, 91 x two bedroom and 8 x three bedroom fully self-contained apartments with on-site parking. Currently the vendors are letting agents for 36 apartments. The CBD is a nine minute train ride and the freeway is just around the corner, as are Melbourne’s best streets to dine and shop.

EXCLUSIVE

> Constructed in 2013 > 25 year caretaking and letting agreement - commenced 1 July 2013 > Sophisticated “Building Link” property software system subsidised by the owners corporation > No requirement for the caretaker to live on site > Current caretaking salary $103,816 + GST FINANCIALS

Jim Chapman

VICTORIAN STATE MANAGER

M. +61 413 444 782 E. jimchapman@resortbrokers.com.au

NET PROFIT: $139,904 PRICE: $560,000

REF: MR004127

MELBOURNE VICTORIA P. +61 3 9347 3100

FH

Backpackers hostel with a fantastic 20% ROI Located at The Summit, 10kms north of Stanthorpe, QLD is the Summit Backpackers, an 18 room / 56 bed fully refurbished, licensed and compliant hostel. The business is run like a well oiled machine - an ideal operation for a couple.

The property plays an integral part in the accommodation of labour to the burgeoning fruit, wine and vegetable growing in the area. All work is credited to the 2nd working holiday visa.

EXCLUSIVE

> Separate three bedroom owners residence > On over five acres - plenty of room to expand > Centrally located to the farms with onsite rental cars and bus transport for guests > Modern facilities including guest lounges with tea and coffee making facilities, communal kitchen, games room, BBQ facilities and a guest laundry (linen supplied) FINANCIALS

Lindsay Cooper BROKER

M. +61 418 711 047 E. lindsaycooper@resortbrokers.com.au

NET PROFIT: $212,776 PRICE: $1,100,000

REF: FH004080

BRISBANE QUEENSLAND P. +61 7 3878 3999

RESORTBROKERS.COM.AU

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FH

5 star rainforest retreat boasting over 80% occupancy!

This multi-award winning five star retreat on Tamborine Mountain in the Gold Coast hinterland, is a true romantic experience, best described as stunning, amazing and breathtaking.

This boutique luxury retreat of world class boasts 10 secluded and spacious 100m2 tree houses all offering a magnificent sub-tropical rainforest vista. Each is luxuriously appointed including a two person spa with private rainforest outlook, exquisite dĂŠcor, gas fireplace, ensuite, and refreshment facilities such as a mini bar.

The main lodge includes reception, lounge / bar, rainforest restaurant, kitchen, function / conference area, and an outside wedding garden area. Hidden at the end of a long, tree lined winding driveway and set in five hectares of a private pocket of remnant sub-tropical rainforest and avocado farm, the retreat is the perfect place to relax, unwind and indulge. .

> Brillant 5 star property 1hr from Brisbane & Gold Coast > Conference, wedding and event facilities including first class restaurant > Three bedroom ensuited manager’s residence set away from main retreat > 80% occupancy (YTD) & growing with dedicated staff with opportunity to grow business mid-week & off-peak FINANCIALS NET PROFIT: $272,823 PRICE: $4,195,000

REF: FH004087

EXCLUSIVE

Ian Dore BROKER

M. +61 412 752 238 E. iandore@resortbrokers.com.au 62

RESORTBROKERS.COM.AU

BRISBANE QUEENSLAND P. +61 7 3878 3999

LH

Corporate 4 star motel with huge repeat business This very popular AAA rated 4 star motel in the heart of the Lismore CBD is the accommodation of choice for corporate guests, families, sporting teams, bus groups and wedding parties. tradesmen and individual travellers to Lismore. This regional city is known as unofficial capital of Northern NSW. Karinga Motel offers 31 spacious fully refurbished rooms in five different styles ranging from 3.5-4 star. The rooms are supported by a licenced restaurant and bar, conference / function room, lap pool, spa and guest laundry.

With all the hard work done and refurbishment completed, plus operating systems and internet booking sites in place, there is a great opportunity for a couple to step in and drive the business to the next level. The business is presently operated under management, but will become more efficient and profitable being owner-operated!

> 24 year lease, currently operated under management > Function area, restaurant and bar business is waiting to be expanded > Will suit a couple without motel experience > Solid brick building with little or no on-going maintenance requirements FINANCIALS NET PROFIT: $249,511 PRICE: $895,000 or near offer

REF: LH004093

EXCLUSIVE

Ian Dore BROKER

M. +61 412 752 238 E. iandore@resortbrokers.com.au

SYDNEY NEW SOUTH WALES RESORTBROKERS.COM.AU

63

THE POSSIBILITIES TO EMERGE FROM THE MARRIAGE OF CREATIVITY AND INNOVATION ARE PERHAPS NEVER MORE GLORIOUSLY MANIFEST THAN WHEN ART MEETS TECHNOLOGY. THE FUTURE CAN BE REALISTICALLY RENDERED, DISPLAYED AND ACTIVATED BEFORE YOUR EYES.

ART + TECHNOLOGY MEANS WE CAN SEE THE FUTURE

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Welcome to the virtual world, one where you can inspect a hotel before you book, visit resorts that don’t yet exist, walk back through time, even captain a steamship.

For an insight into the latest in design communication through imaging and animation, Informer spoke to Ai3D, visualisation experts whose real world relies on research, development and the application of cutting-edge technology.

These masters of the digital arts illustrate and convey the design intent of everything from planned buildings and landscapes to roads, infrastructure, even whole communities.

“Technology has changed dramatically in the 15 years we’ve been in business, and it continues to change incredibly quickly,” says director, Steve Brodie.

“We continually develop a toolset with the latest ‘next-generation’ game

engine, and as a result produce an advanced real-time visualisation tool aspiring to photo-real visual quality.”

Their use of gaming technology (since 2005) has literally been a gamechanger.

“We realised game engines were starting to achieve acceptable visual quality but at 25 to 50 frames a second in HD,” fellow director, Nat Harrold explained. “The industry standard renderers at that time were taking 30 minutes per HD frame. That’s more than 45,000 times slower!

“The only problem was game technology then cost in the order of $1 million to license. We ended up finding a solution that was substantially less, but it did require us to do all our own coding.

“The interactive nature of video game technology allows the viewer to completely immerse themselves into a project, providing the ultimate

visualisation, communication and feedback tool.”

This drive to innovate is behind Ai3D’s continual investment in their staff’s ongoing professional development through a visionary R&D programme.

For apartment and accommodation developers, access to such high quality 3D modeling can help secure project finance, promote awareness, and support off-the-plan unit sales ahead of projects being built.

“The better the visualisations, the more value is understood by potential buyers of not only units, but the management rights,” said Resort Brokers off-the-plan management rights specialist, Tim Crooks.

For those future managers and hotel operators, the technology can also support branding, marketing and operational planning ahead of project completion.

Ai3D’s skillset opens a world of possibilities – 3D real-time interactive worlds, photo-real rendering, simulators, augmented reality (layered with information), 3D printing of architectural models and now virtual reality.

“We are delivering more virtual reality type work that can be viewed with VR goggles like Oculus, so users can put themselves in the middle of an apartment and move room to room in stunning 3D real-time,” Brodie said.

Tourism authorities and the developers and operators of tourist attractions are also inspired by the possibilities. Smart phone aps can allow you to take a virtual stroll through an historic town, actually seeing heritage buildings as they were.

In Tasmania, the Bass Strait Maritime Centre contracted Ai3D to create a simulated experience where visitors can have a virtual experience of captaining a 1910 ship in stormy conditions.

The potential in the property and tourism sectors is immense: planning, DA and facilities management, online virtual booking systems where you select your accommodation by flying around the resort in a real-time simulation, pre-booking systems using 3D before buildings are complete, and 360 stereoscopic photography among them. ai3d.com.au RESORTBROKERS.COM.AU

65

MR

Merimbula waterfront holiday apartments management rights The Aquarius Resort Apartments comprise a letting pool of 30 spacious self-contained apartments sitting right at the waterfront on the Merimbula Lake opposite the boat ramp, just minutes from Merimbula’s beautiful surf beach and renowned golf courses.

The self-contained two and three bedroom apartments offer water and rural views and superb facilities including full sized tennis court, spa, sauna, two heated swimming pools (one indoor and one outdoor set in landscaped gardens), an undercover BBQ entertainment area and a children’s playground. There is also a large and private three bedroom two bathroom manager’s residence attached to reception.

This profitable apartment complex is well placed to reap the rewards of business in a thriving holiday town with an everexpanding regional tourism industry.

> Exceptional opportunity - first time on market in 25yrs > Massive overall 18% ROI > Easy to run holiday complex > Central waterfront location in the Sapphire Coast’s largest town - close to town centre and local attractions > No outside agents permitted and owners are not permitted to live on-site (apart from MR owner) FINANCIALS NET PROFIT: $300,000 PRICE: $1,650,000

REF: MR004121

EXCLUSIVE

Russell Rogers BROKER

M. +61 416 166 909 E. russellrogers@resortbrokers.com.au 66

RESORTBROKERS.COM.AU

SYDNEY NEW SOUTH WALES M. +61 2 9904 8224

LH

Central Queensland’s best new 4.5 star luxury hotel Situated in Rockhampton’s CBD, the Historical Heritage listed building (previously TAFE College) has been converted to a luxury 4.5 star hotel, now featuring superior accommodation (49 rooms) with conference and licensed restaurant facilities.

Quality Regent Hotel is part of the Choice group of Quality Hotels and is situated within walking distance to shops, businesses, restaurants and waterfront. Airport and rail links are only minutes’ drive away.

Since opening its doors just over a year ago, the hotel has got away to a very good start and continues to grow monthly.

Two new contracts that have recently been initiated with national clients which will bolster the ever growing turnover enormously, and of course the bottom line. With a new 30 year lease to commence from settlement and fixed rent for two years (rebated rent for three years), who could pass this by? The first to inspect will buy this outstanding business!

> Strong corporate trade with new 3 and 5 year contracts with national clients > Strong average room rate for 2015 calendar year > Facilities include a stunning outdoor pool, coffee shop, computer station, Wi-Fi, Foxtel, guest laundry & more > 30 year lease & three year subsidised rent > Strong trading figures ever increasing

FINANCIALS NET PROFIT: $713,611 PRICE: $1,995,000 + SAV

REF: LH004158

BRISBANE QUEENSLAND P. +61 7 3878 3999

EXCLUSIVE

Lindsay Cooper

Ian Crooks

M. +61 418 711 047 E. lindsaycooper@resortbrokers.com.au

M. +61 411 171 648 E. iancrooks@resortbrokers.com.au

BROKER

MANAGING DIRECTOR

RESORTBROKERS.COM.AU

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EXPRESSIONS OF INTEREST

LUXURY SUNSHINE COAST BEACHFRONT RESORT RESORT BROKERS AUSTRALIA ARE DELIGHTED TO OFFER EXCLUSIVELY TO THE MARKET, THE MANAGEMENT RIGHTS AND ASSOCIATED UNIT OF THE SECOND LAST BEACHFRONT DEVELOPMENT IN MOOLOOLABA. Consisting of 58 apartments rising over ten stories and located on one of the last remaining ocean view sites in the region. Breeze is being developed by award winning Aria Property Group, they have a reputation for delivering the most stylish architecturally design buildings with stunning finishes.

The complex has now all but sold out with 85% of these apartments gone to investors, hence they are likely to be available for the managers letting pool. A clawback/claw forward arrangement will be in place as per standard industry practice. Construction has commenced with completed construction forecast for late 2016.

Due to specialised nature of holiday let income projections, Aria have invested in having professional projections done by two specialist management rights accountants, PBB Consult headed up by Peter Brewer and archer Gowland by Scott Wicks.

Due to the nature of this project we would expect parties wishing to lodge an offer to have prior operating experience in a high end management rights complex.

TIM CROOKS

National Off The Plan Specialist

M: 0422 208 450 E: timcrooks@resortbrokers.com.au

GLENN MILLAR Senior Broker

M: 0412 277 804 E: glennmillar@resortbrokers.com.au

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R N DE TIO UN T RUC NS

CO

THE OFFERING The caretaking, letting rights and associated residential unit of Breeze, Mooloolaba

FURNITURE PACKAGES A furniture package is being offered to all investors wishing to be in the manager’s letting pool

TERMS OF AGREEMENTS 25 years from commencement of the business

MANAGER’S RESIDENCE The manager’s lot 102 is the biggest three bedroom / two bathroom apartment, and features an enormous 55 square metre courtyard. The apartment is located on the ground floor with a separate entry beside the office/reception (which is on occupational authority)

THE LOCATION Cnr The Esplanade and Meta Streets, Mooloolaba, Queensland Australia APARTMENT CONFIGURATION The complex will feature 58 units, breakdown as follows: > 13 x one bedroom / one bathroom > 28 x two bedroom / two bathroom > 14 x two bedroom / two bathroom plus MPR (multi-purpose room) > 2 x three bedroom / two bathroom > 1 x three bedroom / two and a half bathroom

GUEST FACILITIES > Heated swimming pool and spa > BBQ pavilion NET PROFIT $535,690 EXPRESSIONS OF INTEREST CLOSES 29th April 2016

1300 665 966 | resortbrokers.com.au RESORTBROKERS.COM.AU

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Are you marketing your accommodation approach that although may generate some bookings, particularly during peak business effectively? times, does not do anything in terms of The ultimate goal of any successful profiling your business and generating accommodation provider is to develop that unique selling proposition (USP) their profile and positioning as a that only your accommodation business provider of choice to their consumers, has! obviously being potential guests or Finding this USP is a critical element tenants. The issue with traditional of developing a digital marketing marketing techniques and methods is that the strategies usually used follow a strategy that will take any business to the next level as it will facilitate the ‘one size fits all’ approach. ability to develop a strategy around Unfortunately, in the modern marketing to specific consumer marketing environment this approach does not work anymore. Consumers are segments. As much as a visitor wants to stay in a perfect location, your business more informed, engaged and in touch should be focusing on attracting your with what they are looking to ‘feel perfect guests, the ones who blog and touch’ when sourcing their next about their stay, share photos, tag their accommodation location. This poses a friends and write a glowing review on problem for accommodation providers trip advisor. These are the ones you who do not invest the time into want to attract, and understanding there are ways to the key reasons do it… driving location UNFORTUNATELY, IN THE choice for MODERN MARKETING Know your customer consumers.

ENVIRONMENT.. THE It may seem a At the same ‘ONE SIZE FITS ALL’ little complicated time, this problem APPROACH DOES NOT and time consuming provides a great WORK ANYMORE. but investing the opportunity CONSUMERS ARE MORE time and effort in for innovative INFORMED, ENGAGED sourcing valuable accommodation AND IN TOUCH WITH providers, WHAT THEY ARE LOOKING data at all stages of the customer journey regardless of TO ‘FEEL AND TOUCH’ is important. Make location, to invest WHEN SOURCING THEIR sure you capture the time and effort NEXT ACCOMMODATION everything from in developing a LOCATION. the moment they value proposition email you a query that can be or complete a form – from recording executed on a truly international level. ages, family composition, travel dates The above key themes link back to and even the activities they want to the purpose of this piece, that being:(a) the use of digital marketing techundertake whilst they are with you. nologies and concepts to develop and Find out what they are looking profile specific audience segments; and for in an accommodation provider by offering something for free - maybe (b) utilising the latest marketing a discount or a dinner on the house / techniques and technology to deliver gift voucher. If they do stay, find out targeted messages to prospects. what they enjoyed about the stay. A post guest survey emailed immediately Breaking down the one size fits all after and then a week later to get in any approach lingering thoughts about the experience I’ll take a step back before I dive is a great way to do this. If not, find into this particular element of the out why they didn’t say anything discussion and acknowledge that most and try and entice them to provide accommodation providers do have a feedback. Pre and post visit surveys, basic digital presence (being a website), as well as surveys for leads that did a presence on some accommodation not opt to stay are also very useful so directory sites and possibly the using something like SurveyMonkey occasional newsletter. to evaluate all stages of the journey This is a good start but it falls is useful. Gather intelligence off those under the one size fits all approach who didn’t stay by offering something that is rife in the industry. It is a static 70

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Digital marketing BREAKING GEOGRAPHIC BORDERS FOR THE ACCOMMODATION INDUSTRY

BY FRANK HIGGINSON & LUKE EDWARDES-EVANS HYNES LEGAL

to them to complete the survey. On the other hand, offering previous guests something special for their next visit is always a nice way to promote survey completion.

Using this information, you can start to identify your specific segments and tailor some communication activities to their specific tastes!

I think I know my customer, what now?

This is where the opportunity for accommodation providers to be

different lies. As most businesses use the one size fits all/set and forget method of marketing , those providers who invest the time and effort into understanding their consumers and then introducing some basic content generation strategies will really see results. Pair this with an existing base level strategy (i.e. directory sites, website and a basic social media presence) and it will be extremely effective.

Make sure you can be found!

It is important to be aware of the fact that your business’s digital profile is one of billions on the internet.

Speaking figuratively it is like trying to find a needle in a haystack and if your business’s digital presence doesn’t follow the basic steps to allow your website to be found online, traffic may only drip through.

Pinpoint your geographic location Google works hard to provide businesses to punch above their weight RESORTBROKERS.COM.AU

71

in targeting specific consumers. For regionally based businesses this means being able to target consumers in metropolitan areas or other countries.

A high volume of accommodation provider searches will start with a generic search, such as “Accommodation Cairns”. This may be with the focus of identifying accommodation near the lagoon, or further up near the beaches.

As an example, the above search string will produce the below result: As you can see some local accommodation providers’ jump off the map and this is not just a result of having a website. In order to perform more effectively on Google, businesses need to setup a Google Business profile.

Setting up a verified Google business profile will ensure you appear on search results for generic location searches as well as providing a direct contact link to your business and directions.

This simple step is often overlooked by businesses but can have massive repercussions in driving traffic to your site as well as reducing the contact points a potential visitor has to your business. Once the basics are established it is then easier to work with the digital empowered consumer.

The digitally empowered consumer

Q.

Having the fundamental digital presence is the first and easiest objective to achieve, a website and directory listings will ensure that potential guests may stumble across your business via some general searching. At this stage it is important to understand that the modern consumer is empowered, they have all the tools in their armoury to research, analyse and form an opinion on your business via your digital presence.

Your potential guest will search for your geographic location, the top accommodation providers, restaurants and activities in that area as a part of their research. Social media pages will be critiqued and past guest reviews read on TripAdvisor, so it is important to have all of these potential contact points identified and time and effort invested into ensuring they are optimised and a consistent message deliver, ideally the USP you have identified in determining your key segments.

The first step in preparing your business for the digitally empowered consumer is to conduct a low level social media audit; this includes ensuring that your accommodation business has a social media profile

ASK YOURSELF OR YOUR WEB DEVELOPER THE FOLLOWING QUESTIONS:

1) “Has google analytics been setup for website?”

If not, you won’t be able to see how effective your site is performing.

2) “Has my sitemap been submitted for indexing?”

If not, then Google’s little bots will not trawl your website properly and it will take longer to drive traffic to your site.

If the answer is no to any of the above then you need to make each a priority item before moving on any further in enhancing your digital presence.

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on key social media platforms, at a minimum this includes: » Facebook » Instagram » Twitter » Google + Having a social media presence that includes the above platforms will ensure that you can engage with past visitors, entice new visitors all whilst building a unique profile as a destination of choice. A well managed social media presence is an extremely efficient business development tool as it breaks down the barriers of communication with your target segments.

It also places some power into the most powerful advocates of your business, previous visitors - who can share their experiences, highlight the positives and relate more efficiently to potential visitors. Another positive is that it allows instantaneous marketing via guests who can engage with your social media platforms whilst they are actually with you!

Encourage users to share their experiences By now you have optimised your digital presence and have established an outlet for guests to engage with your business. The next step is to encourage them to do it! This is actually easier than it sounds as people, by nature, like to ‘show off’, especially when they are having a great time.

Basic ways to do this are to provide a handout when they are checking in with all of your social media accounts advertised. Setup some special hashtags specific to your business and incentivise location check-ins and page follows.

Offer free drinks, or discounted/free access to your Wifi for guests that follow your page and check in.

At a basic level the above will really drive engagement with your social media presence and build profile but there is definitely more opportunity to drive a deeper level of engagement (and content generation) by encouraging more substantial blogs and accounts of a guests experiences. Once again special offers like meals/coffee or discounted future accommodation could be great offers to entice guests to consider producing something a bit more substantial. Be sure to promote to this them at the start of their stay so

that they can consider what to create whilst they stay.

Profile your business by sharing content This is a very important step after developing and optimising your digital presence. Obviously the first element of this is pushing it out via your social media channels as content is produced and driving engagement and traffic.

The second element is distributing this content via electronic direct mail (EDM).

Given the data that is provided to your business via booking accommodation or when sourcing information from you, there is an opportunity to easily disseminate this content via a newsletter. This is where you can refer to guest blogs and updates, photos and reviews etc. The best thing about EDM’s is that you can invest time in developing a content strategy based on timing and frequency. Specific campaigns can be setup to target people based on their age, family composition or preferences. They can also be setup to target specific timeframes, i.e. hitting targets in the off-season for mid-year getaways, or relaxation busters, maybe even a romantic getaway deal. The key thing is that by knowing your customer (based on actual data), developing a digital presence and investing time in a coordinated approach you can build

profile at all times.

Using content that you have developed as well as user generated content will allow you to build a substantial content library that can be repurposed for a variety of uses, newsletters, blog posts and social media updates.

There are plenty of free/cheap online newsletter platforms that will help you get started, these include MailChimp and Campaign Monitor, both of which provide some great free templates.

Engage with your audience The final and most important element of developing your digital presence as it involves dealing with your audience in a pro-active and positive manner. Developing your social media presence is only one part of the equation; the more important part is dealing with your audience. Monitoring your profiles is of critical importance as you need to deal with negative feedback and/or offensive content as it is posted.

You would have read about instances where a company has not dealt with a social media issue rapidly and massive repercussions it can have when it goes viral.

If guests do raise a complaint on social media deal with it transparently.

Review the complaint, acknowledge that it is being dealt with and then advise of the outcome via that channel. Platforms such as Facebook, Twitter and Instagram do allow you to delete comments and ban people form commenting and as much as it is not advisable to censor it does allow you tighter control in the event of something blowing up.

TripAdvisor is a different kettle of fish and we have all seen accommodation providers crucified by visitors. As a platform, TripAdvisor is extremely well regarded by the online community so a bad review, left unchecked, can proliferate into something extremely ugly. Be sure to constantly review your TripAdvisor profile and set alerts for bad ratings.

Deal with them in a positive manner and the guest may opt to review their original rating.

Engaging with your audience also means sharing the good experiences, encouraging your audience to interact with you via different channels and driving the development of a living and breathing profile. Done properly, digital will drive your business in an efficient and cost effective manner.

It is a brave new world but can absolutely be conquered!

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& PAY FOR 6 NIGHTS

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Constructed to the highest of standards, combining Western luxury and traditional Balinese architecture, these stunning villas are of a 5 star standard. Each villa (ranging from 2 to 3 bedrooms) offers its own private swimming pool, tranquil daybeds, expansive indoor/outdoor living areas, state-of-the-art kitchens and your own personal housekeeper (who will also whip you up a tasty breakfast).

Ideally positioned on the Legian/Seminyak border, the villas are within a short walk of world-class restaurants, famous surf beaches, trendy bars and boutique retail outlets. Tucked down a quiet side street, you would never know you were so close to the action when inside your luxurious holiday haven.

To book please email: info@andaribalivillas.com RESORTBROKERS.COM.AU

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FH

Freehold motel with strong coach tour business in northern NSW For the first time in 33 years this 3 star AAA Tourism rated motel is offered for sale! Built on a hilltop in a quite semi-rural location an easy 10 minute drive into Grafton CBD it overlooks surrounding valleys with farming and grazing properties, Scenic Bus Tours represent 40% of the trade and has built the motels reputation in the region. Presently 25 x five day tours are operated from the motel each year. Bookings come direct to the motel from advertising in Australian Seniors magazine, regional newspapers and their own website. These five night packages are offered for $549 per person twin share. Included with the tour is the coach and luggage trailer.

The manager’s two bedroom residence has just finished a complete renovation and several of the 12 motel units have recently been fully upgraded as well.

> 66% occupancy and growing – AAA Tourism rated 3 star Budget Chain member > Security of income streams from diversified coach business and highway motel business > Growth opportunities through upgrading website and engaging internet booking sites > Great entry level motel with all systems in place FINANCIALS NET PROFIT: $129,265 PRICE: $995,000

REF: FH004142

EXCLUSIVE

Ian Dore BROKER

M. +61 412 752 238 E. iandore@resortbrokers.com.au 74

RESORTBROKERS.COM.AU

SYDNEY NEW SOUTH WALES P. +61 2 9904 8224

INV

Integrated resort on the base of Hinchinbrook Island Channel Hinchinbrook Resorts Management offers an integrated resort operation that gives a motivated purchaser an array of income deriving opportunities. On offer is the freehold ‘Channel Inn’, the caretaking and letting rights for 12 villas, 10 waterfront apartments and 5 x four bedroom holiday homes with waterfront pontoons. A large reception area with work shed and pontoons also make up the operation.

Hinchinbrook Island is Australia’s largest National Park island, with ferry services from Lucinda and Cardwell. The Marine Cove Resort is located at the southern entrance of the pristine Hinchinbrook Channel at Lucinda and offers an unparalleled gateway to Hinchinbrook Island and The Great Barrier Reef.

Described as a lively fishing and holiday village Lucinda is located 1508km north of Brisbane, 27km NE of Ingham and roughly than half way between Cairns and Townsville.

> Integrated operation in a unique spot on the QLD Coast > Currently 26 accommodation options available with future growth opportunity > Freehold lots with MLR business attached > Located next door to the World Heritage Hinchinbrook Island and a world famous fishing & diving area FINANCIALS NET PROFIT: $330,000 Proj.

PRICE: $2,500,000

REF: INV003799

BRISBANE QUEENSLAND P. +61 7 3878 3999

EXCLUSIVE

Shane Mullins

Len Booth

M. +61 447 185 001 E. shanemullins@resortbrokers.com.au

M. +61 438 139 422 E. lenbooth@resortbrokers.com.au

BROKER

BROKER

RESORTBROKERS.COM.AU

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Advocacy

Services

Benefits

Because Your Voice Should Be Heard

Because You Cannot Do It All

Because Every Dollar Counts

Staying Ahead of the Challenges Join the Accommodation Association of Australia.

The Accommodation Association of Australia is your national industry representative body, and best placed to manage all the challenges the industry faces.

“The Association gives us the security… with a tremendous amount of support and advice in time of need.”

Penny Eccleston, Owner, Best Western Plus Ambassador on Ruthven Motor Inn.

“The multitude of benefits far outweigh the minimal membership fee of joining the Accommodation Association.”

Steven Gargano, General Manager, The Cambridge Hotel Sydney.

For more information, please visit our website: www.aaoa.com.au

p: 1300 304 397 02 8666 9015 e: mail@aaoa.com.au

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BRISBANE CBD & SURROUNDS MOTELS & MLRS BROKER

AGENT PROFILE

NATHAN EADES

OUR AGENTS PRIDE THEMSELVES ON THEIR LOCAL KNOWLEDGE. THEY EACH LOOK AFTER A GEOGRAPHICAL PATCH, AND GROW TO KNOW IT INTIMATELY. WE FEEL THIS ADDS GREATLY TO THE CONFIDENCE WITH WHICH A PROPERTY CAN BE SOLD. IN THIS FEATURE WE WILL GET SOME THOUGHTS ON THEIR LOCAL AREA AND WILL ALSO LEARN A BIT ABOUT THEIR PERSONALITIES.

HOW LONG HAVE YOU WORKED AT RESORT BROKERS AUSTRALIA I have worked for Resort Brokers since October 2015, so nearly 6 months and the time has flown.

WHAT IS YOUR BACKGROUND? I have worked for the last 17 years in the liquor industry across various management roles for companies such as Lion Nathan, Red Bull and CCA. I have also experienced the hospitality industry managing businesses across Queensland for Plaza Hotels and Motels, Queensland Tourism Industries, Fitzgibbons Hotels and Northern Management Group. I was an infrequent attendee at university for 4 years after I left school!

TELL US ABOUT YOUR MY AREA My area is quite varied and vast. I

look after the Western and South Western Suburbs of Brisbane for Management Rights and Greater Brisbane for Motels and Caravan Parks. I love looking after a wider cross section of property types as it makes each day different to the one before.

TELL US ABOUT AN ISSUE WITH A SALE THAT YOU HAVE OVERCOME AND WHAT YOU LEARNT FROM THAT? I’ve quickly figured out that problem solving is a big part of the job. I’ve had a few rippers thrown at me in my early sales which was a great learning curve! Having P&L’s not stack up during due diligence and having to renegotiate the sale price is always a huge challenge. It’s always an emotional discussion with the seller and can be tough.

WHAT HAS BEEN YOUR BIGGEST SUCCESS SINCE STARTING AT RESORT BROKERS AUSTRALIA? My biggest challenges also become my biggest successes. The Pegasus Motor Inn transaction threw every challenge possible at us but we managed to settle in early March. That was a fun sale and I learnt a lot!

WHAT ANNOYS YOU? Negative people annoy me. Having a crack at life is what it’s all about.

Get out there and have a go.

WHAT DO YOU LOVE? Golf, fitness, my dogs Archie and Billy, cooking for friends, red wine, beer and a whisky or two DO YOU HAVE A NICKNAME? There are plenty out there but ‘Eadesy’ is the obvious one WHAT TO YOU DO IN YOUR SPARE TIME? I play golf with my Dad most weekends and love keeping a good balance between being social and keeping fit.

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EDITORIAL

ONE OF THE BIGGEST CHANGES IN THE PROPERTY MANAGEMENT INDUSTRY IN QUEENSLAND WAS THE COMMENCEMENT OF THE PROPERTY OCCUPATIONS ACT 2014 (POA) ON 1 DECEMBER 2014. THE REDUCTION IN THE RED TAPE BROUGHT INTO EFFECT WITH THIS NEW ACT WAS ANXIOUSLY ANTICIPATED BY A WIDE RANGE OF STAKEHOLDERS IN THE PROPERTY INDUSTRY INCLUDING RESIDENT LETTING AGENTS. THE POA REPLACES THE PROPERTY AGENTS AND MOTOR DEALERS ACT 2000 (QLD) (PAMDA).

MANAGEMENT RIGHTS:

AN INDUSTRY UPDATE

BY TONY ROSSITER HOLMANS ACCOUNTANTS

Change in Legislation One of the biggest changes in the property management industry in Queensland was the commencement of the property occupations act 2014 (POA) on 1 december 2014. The reduction in the red tape brought into effect with this new act was anxiously anticipated by a wide range of stakeholders in the property industry including resident letting agents. The POA replaces the property agents and motor dealers act 2000 (QLD) (PAMDA).

One of the most significant (and often overlooked) changes which relates to those in the management rights industry is the removal of capped commissions and the requirement for agents’ to disclose the commission they are charging the Unit Owner.

PAMDA previously capped the amount which may be recovered as commission by a property manager to 5% for permanent letting and 12% for short term letting. The commencement of the POA deregulated the charging of commission, removing the maximum commission cap. The intention behind this change was to encourage more negotiation with agents and to allow unit owners to choose their agent based primarily on the services being provided and with less emphasis on 78

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the rate of Commission being charged.

Essentially deregulating the charging of Commissions Other changes introduced by the POA relating to the Resident Letting Agent Licence holder included: > The removal of the requirement to display the licence in their place of business; > Ability to manage units is multiple complexes; > Ability to reside off-site (subject to Body Corporate agreement); and > Ability to complete a licence application without evidence of Body Corporate approval.

Risks to the Industry There are a number of risk facing the industry some of which have been in play for some time and others looming on the horizon. > The industry is continually faced with competition from outside Agents who are winning new property management business by charging a discounted commission rate > Unit Owners can develop a view that management are overcharging for the services provided particularly when their monthly statement is littered with numerous individual charges for the various services provided

> The revenue and expenses associated with Advertising has long been considered a non-profit activity for the operator by industry Accountants. > Managers are reluctant to increase fixed rate charges such as postage and petties, PABX and their hourly labour rate. > The Federal Government has recently set their sights on the perceived over charging of merchant fees to customersIn respect of charging for Merchant fees new legislation banning merchants from imposing credit card surcharges is set to be released by the middle of this year and will be enforced by the ACCC. The changes will likely introduce a restriction on merchant’s to charge no more than the cost of processing the transaction potentially removing the profit from this area of business of a short term management rights business.

There is always reluctance to engage unit owners about increasing fixed charges management should be charging and as a result currently these charges are not keeping pace with inflation rates. Some older complexes have an hourly rate as low as $25.00 per hour which has not changed for decades other newer Complexes may be charging $50.00 per hour or more

for providing the same services.

Advertising revenue is always difficult to manage especially in determining whether any surplus belongs to you or the Unit Owners. Some operators are legitimately making a profit from Advertising however this profit is removed from their figures (and the value of their business) when it comes time to sell.

The opportunity So does the changing legislative framework provide an opportunity to meet some of the current industry challenges head on?

In our view the removal of the commission caps opens the doors

to changing the basis upon which you charge for the services you provide. By bundling various charges together into a single fee you can remove the concept of charging a Commission altogether.

Some operators have been doing this for many years and in its simplest form the manager charges a single percentage that incorporates all the services they provide. In a short term letting environment the percentage might be, for example 45% (plus GST) a total of 49.5% to the manager and the balance to the Unit Owner.

Others may choose to bundle some charges and leave others outside the bundle where they see they may be disadvantaged by bundling certain

charges. Each operator will need to consider their unique circumstances when determining whether bundling will provide a net benefit to them and improve their relationship with their Unit Owners.

Currently Holmans is presenting on this topic at an ARAMA roadshow being held in six locations around Queensland and has been encouraged to hear the feedback from members from around Queensland.

In our next article we will explore in more detail some of the benefits and the risks associated with bundling a number of charges together and give some insight into how to start the process.

BEWARE OF THE ‘BUY-LAW BUSTER

BY COL MYERS - SMALL MYERS HUGHES

In NSW, Owners Corporations can adopt by-laws that restrict the type of use of lots in strata schemes.

Accordingly, by-laws can designate that only the Resident Manager’s lot can be used for the purpose of the carrying on a letting business or that all other lots cannot be used for the purpose of a competing real estate agency.

These by-laws are important as they entrench the Resident Manager’s exclusivity to carry out lettings and sales within a strata complex. These restrictions are generally backed up by similar restrictions in the Caretaking or Letting Agreements. By-law restrictions, when coupled with longterm Caretaking Agreements, “bubble wrap” the management/letting business and make management rights the safe investment that banks are keen to fund.

However, in a city like Sydney, there are many large residential buildings which have ground level commercial lots as part of the strata scheme. Clearly, a Resident Manager does not want a real estate agency operating from one of these lots in direct competition. Consequently, Resident Managers rely heavily on the contractual exclusivity contained in the Caretaking and Letting Agreements with the Owners Corporation and the by-laws that reinforce this exclusivity Notwithstanding a well bubble-

wrapped business, Resident Managers should beware of the by-law buster.

Section 28 of the Environmental Planning and Assessment Act 1979 (State legislation) effectively allows Councils, if they elect to adopt application of the section, to prohibit covenants or by-laws that purport to override a town planning instrument.

Consequently in simple terms, (using the example above) if a ground floor commercial lot has development approval from Council to be used as a real estate agency, a by-law cannot override this approval.

How to deal with the “By-Law Buster” If you are a Resident Manager and you become aware that a real estate agency is intending to open up business in a lot in your strata plan, you need to immediately point out to your Executive Committee that any approval granted by the Owners Corporation will constitute a breach of the bylaws and (most likely) a breach of the management agreements.

Any development application relating to a strata building will almost certainly require the consent of the Owners Corporation before the development application can be lodged with Council. In my view, this consent can be granted at Executive Committee level. If the Executive Committee (or the Owners Corporation, at a General Meeting) signs such a consent, it is almost

certainly committing a breach of a term of your Caretaking and/ or Letting Agreement, as well as breaching the Owners Corporation By-Laws.

If that development application is subsequently approved by Council and a real estate agency commences business in competition to the Resident Manager, there is every chance that the Resident Manager will lose rentals to the real estate agency and suffer a significant financial loss. Moreover, the capital value of the management rights business will drop and significant damages could be payable by the Owners Corporation.

Summary > Firstly, you need to be aware of the operation of section 28, particularly if buying into a large inner-city complex with commercial or retail lots on the ground or lower levels; > Secondly, remain vigilant to the use of the commercial lots. If you get any indication that a real estate agency may be seeking to set up in your strata scheme, immediately move into battle mode; > Thirdly, make sure you or your solicitor alerts the Executive Committee to the possible damages which may flow if the Executive Committee or the Owners Corporation consents to the lodgement of such a development.

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SOLD PROPERTIES Resort Brokers Australia has sold and settled 32 properties since the 6th January 2016.

We have a further 92 under contract.

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FREEHOLD GOING CONCERN GUNDAGAI, NSW

MANAGEMENT RIGHTS NOOSAVILLE, QLD

LEASEHOLD MOTEL MUNDUBBERA, QLD

OFF THE PLAN MR WOOLLOONGABBA, QLD

FREEHOLD PASSIVE INVESTOR TATHRA, NSW

MANAGEMENT RIGHTS PELICAN WATERS, QLD

LEASEHOLD HOTEL SEYMORE, VIC

MANAGEMENT RIGHTS BROADBEACH, QLD

LEASEHOLD MOTEL TAREE, NSW

MANAGEMENT RIGHTS PARKWOOD, QLD

OFF THE PLAN MR WOOLLOONGABBA, QLD

LEASEHOLD MOTEL FORBES, NSW

MANAGEMENT RIGHTS PORT DOUGLAS, QLD

FREEHOLD GOING CONCERN ROCKHAMPTON, QLD

FREEHOLD GOING CONCERN SOUTH WEST ROCKS, NSW

MANAGEMENT RIGHTS MAROOCHYDORE, QLD

OFF THE PLAN MR WOOLLOONGABBA, QLD

LEASEHOLD MOTEL RAGLAN, QLD

LEASEHOLD MOTEL ARARAT, VIC

MANAGEMENT RIGHTS BIGGERA WATERS, QLD

LEASEHOLD MOTEL ARMIDALE, NSW

LEASEHOLD MOTEL TOWNSVILLE, QLD

LEASEHOLD MOTEL BOWEN, QLD

MANAGEMENT RIGHTS PORT DOUGLAS, QLD

HOTEL FH / MR DARWIN, NT

LEASEHOLD MOTEL BAROOGA, NSW

MANAGEMENT RIGHTS BRISBANE, QLD

MANAGEMENT RIGHTS BROADBEACH, QLD

LEASEHOLD MOTEL BUNDABERG, QLD

MANAGEMENT RIGHTS CAIRNS, QLD

LEASEHOLD MOTEL TWEED HEADS, QLD

MANAGEMENT RIGHTS CAIRNS, QLD

MANAGEMENT RIGHTS MADURAH, WA

MANAGEMENT RIGHTS CANNONVALE, QLD

MANAGEMENT RIGHTS UPPER COOMERA, QLD

RESORTBROKERS.COM.AU

INDUSTRY SPECIALISTS Expert management rights lawyers The only lawyers dedicated to

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Specialising in Hotels & Motels

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Mike Phipps 0448 813 090 Paul Grant 0448 417 754 mike@mikephippsfinance.com.au paul@mikephippsfinance.com.au 4/31 Mary Street, Noosaville, Qld

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The Management Rights Lawyers

Buying or selling Hotels Caravan Parks, Motels, Management Rights?

Servicing resident unit managers throughout Queensland and New South Wales

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Gold Coast office 235 Varsity Parade Varsity Lakes Qld 4230

Call (07) 3220 1144 or email@hillhouse.com.au

www.hillhouse.com.au

 Specialist Business Advisor to the Accommodation Industry  Specialist Business Advisor to the Accommodation Industry  Verifications Reports  Verifications Reports  Trust Account Audits  Trust Account Audits  Business Services  Business Services  Taxation Specialist Business Advisor to the  Taxation Accommodation Industry  Accounting  Accounting Verifications Reports | Trust Account Audits | Business  Benchmarking  Benchmarking

Services | Taxation Accounting | Benchmarking

Sunshine Coast Brisbane/Gold Coast Sunshine Coast JohnCoast Siemon Brisbane/Gold Sam Hodgetts John Siemon Sam(07) Hodgetts (07) 5474 8955 3421 3421 (07) 5474 8955 (07) 3421 3421 Email: cpa@mcadamsiemon.com.au Email: www.mcadamsiemon.com.au cpa@mcadamsiemon.com.au www.mcadamsiemon.com.au ‘ALL PROFESSIONAL FEES QUOTED UP FRONT’ ‘ALL PROFESSIONAL FEES QUOTED UP FRONT’

Management Rights Specialists for all states of Australia Valuations and Property Advice Specialists in Accommodation Properties and Businesses Prepurchase advice, preparing for sale, rent assessment, and valuation panellist for a wide range of banks.

Owen Barbeler (07) 3620 7900

Owen Barbeler

    

Buying & Selling Developer Setups Dispute Resolution Body Corporate Advice GST, Stamp Duty & Tax Col Myers 0417 620 516 www.smh.net.au

est 1969

Laundry Machinery for Every Situation www.richardjay.com.au

1300 RICHARD (742 427)

Brisbane T: 07 3620 7900 E: owen.barbeler@m3property.com.au

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Steve Reynolds

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MANAGEMENT RIGHTS & MOTELS BRISBANE, GOLD & SUNSHINE COAST

OPERATIONS MANAGERS NATIONWIDE

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ALL PROPERTY TYPES QLD & NSW

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MANAGEMENT RIGHTS & MOTELS QLD & NSW

ALL PROPERTY TYPES QLD & NSW

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M +61 488 550 005 E christopher.hillman@bigpond.com

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RESORT & MOTEL QLD & NSW

ALL PROPERTY TYPES NATIONWIDE

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M +61 421 359 059 E garth@careynominees.com.au

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RESORT & MOTELS NATIONWIDE

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MANAGEMENT RIGHTS & MOTELS QLD & NSW

M +61 400 035 359 E llewp@tpg.com.au

M +61 411 865 90 E marion_keulen@hotmail.com

M +61 437 455 865 E stirling6298@yahoo.com

Michael & Carolyn

Mike and Teresa

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MOTELS, HOTELS & CARAVAN PARAKS QLD, NSW & VIC

MOTELS NATIONWIDE

MANAGEMENT RIGHTS BRISBANE

M +61 437 697 772 E cmgrealy@optusnet.com.au

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Peter & Jamie

MOTEL & RESORT QLD, NSW & VIC

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CARAVAN PARK & MOTELS SUNSHINE COAST

M +61 478 611 202 E patricia_laverty@hotmail.com

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Phillip & Sharyn

Rob & Lyn Keen

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MOTELS NATIONWIDE

MANAGEMENT RIGHTS QLD & NSW

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M +61 428 931 589 E pjstal@bigpond.com

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ALL PROPERTY TYPES NATIONWIDE

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Vicki & Wayne

Yvonne & George

Charlie & Jacky

MANAGEMENT RIGHTS & MOTELS QLD, NSW & VIC

ALL PROPERTY TYPES NATIONWIDE

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M +61 434 200 110 E vickigowland@hotmail.com

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EXCLUSIVE LISTINGS DESCRIPTION

REF. NUMBER

LOCATION

ROOM/ SHORT APT TERM/ NO. PERM

NETT PROFIT

SALE PRICE

Freehold Investment - Stunning Chalet!

INV004028

Dinner Plain

15

Short Term

$128,926

$1,310,000

Leasehold - Open 7 Months Per Year

LH004029

Dinner Plain

15

Short Term

$128,926

$395,000

Immaculate Broadbeach Complex Netting $319k

MR004009

Broadbeach

28

Short Term

$319,876

$2,290,000

Fantastic Opportunity To Enter The Freehold Motel Market

FH004030

Halls Gap

10

Short Term

$139,286

$775,000

Opportunity To Make Money In Broadbeach

MR004027

Broadbeach

42

Short Term

$160,000

$1,096,000

Rare Business Only Townhouse Complex Off The Plan

OTP004033

Heathwood

30

Permanent

$64,150

$256,600

Large Leasehold Motel in Fastest Growing City in QLD

LH004035

Ipswich

44

Short Term

$382,651

$1,300,000

Large Freehold Motel in Fastest Growing City in QLD

FH004034

Ipswich

44

Short Term

$670,000

$4,600,000

Popular 15 Room Motel In South East Queensland Tourist Belt

LH004037

Stanthorpe

15

Short Term

$199,675

$680,000

Outstanding Management Rights Business - No Real Estate to Buy

MR004016

Indooroopilly

112

Permanent

$274,891

$1,475,000

Permanent Complex with Long Agreements Netting $168k

MR004040

Highland Park

53

Permanent

$168,940

$1,114,000

Leasehold Offering Growth & Substantial Franchise Support

LH004041

Geelong

35

Short Term

$415,011

$1,720,000

Perfectly Maintained Rural FH Caravan Park Upside Awaits!

FH004039

Gunnedah

54

Short Term

$302,199

$1,950,000

Cairns CBD Apartments with Sophisticated Elegance

MR004049

Cairns

45

Mixed

$315,000

$1,750,000

Boutique Corporate Hotel Carins CBD

MR004051

Cairns

38

Short Term

-

$2,350,000

Leasehold Apartment Hotel Awarded Australian Franchise of the Year

LH004053

Sale

53

Short Term

$859,228

$3,750,000

Leasehold Interest Perth Apartment Hotel Offering 40% ROI

LH004052

South Perth

34

Short Term

$540,871

$1,350,000

Freehold Interest of a Secluded Boutique 5 Star Property

FH004054

Halls Gap

5

Short Term

$245,272

$2,600,000

Heard the Word Lifestyle? Now You’ve Found It!

MR004060

Burleigh Heads

25

Mixed

$120,002

$1,185,000

Unique Leasehold Opportunity in the Heart of Griffith

LH004063

Griffith

42

Short Term

$680,238

$1,600,000 $1,800,000

Business Only Off The Plan Management Rights

OTP004064

Chermside

31

Permanent

$83,362

$721,759.00

Scarce as Hens Teeth - FH Going Concern Motel Sunshine Coast

FH004069

Caloundra

11

Short Term

-

$1,650,000

55.8% ROI - Short Motel Lease - Get In & Make Your Money

LH004070

Stanthorpe

29

Short Term

$230,233

$430,000

Premium Accommodation Venue in Qld’s Granite FH004073 Belt

Ballandean

10

Short Term

$154,413

Expressions of Interest

Reluctant Vendors and You’ll See Why!

MR004075

Kirra

32

Short Term

$202,740

$1,578,000

Large Leasehold Motel in Outer Brisbane City Precinct

LH004076

Caboolture

35

Short Term

$400,000

$1,280,000

84

RESORTBROKERS.COM.AU

DESCRIPTION

REF. NUMBER

LOCATION

ROOM/ SHORT APT TERM/ NO. PERM

NETT PROFIT

SALE PRICE

Premium Coastal Leasehold Offering With Record Low Rent Ratio!

LH004077

Port Macquarie

23

Short Term

$234,145

$895,000

20% ROI - Freehold Going Concern Backpackers

FH004080

Thulimbah

18

Short Term

$212,776

$1,100,000

A 31 Room Motel Set in Magnificent Maleny

FH004082

Maleny

31

Short Term

$376,398

Expressions of Interest

5 Star Rainforest Retreat Boasting Over 80% Occupancy

FH004087

North Tamborine

10

Short Term

$272,823

$4,195,000

Fabulous Waterfront LH with Incredible Views of LH004088 Lake Macquarie

Belmont

17

Short Term

$89,115

$380,000

Seaside Guesthouse Circa 1884

LH004090

Point Lonsdale

22

Short Term

$129,872

$350,000

Amazing 24 Year Lease Opportunity in Corporate Regional City

LH004093

Lismore

31

Short Term

$249,510

$895,000

Modern Permanent Management Rights in Brisbane

MR004097

Teneriffe

189

Permanent

$310,565

$1,850,000

Under Construction in Woolloongabba Business Only

OTP004102

Woolloongabba

92

Permanent

$322,946

$1,978,259

Suburb Location, Residence, Income - It Has It All!

MR004106

Rainbow Bay

43

Mixed

$263,485

$1,955,000

Business Only Off The Plan Management Rights 2016 Completion

OTP004103

Lutwyche

31

Permanent

$91,531

$384,358

Large Holiday Property Magnetic Island!

MR003918

Nelly Bay

124

Mixed

POA

POA

The Perfect Accommodation Lifestyle Business on Mid North Coast

LH004107

Short Term

19

Short Term

$104,233

$3,340,000

Great Riverside Location in Shoalhaven Centre

LH004112

Nowra

22

Short Term

$222,013

$710,000

Excellent Income - Minimum Work!

FH004116

Halls Gap

2

Short Term

$51,388

$785,000

OTP Business Only MR With Manager Friendly Agreements

OTP004119

Alderley

46

Permanent

$142,000

$599,859

Melbourne Inner Suburban Residential Management Rights

MR004127

Abbotsford

107

Permanent

$139,904

$560,000

Great ROI, Melbourne CBD & part-time hours!

LH004124

Melbourne

6

Short Term

$90,090

$195,000

Leasehold 34 Years - Beachfront Motel with Fantastic Upside

LH004149

Scarness

10

Short Term

$150,000

$499,000

Fantastic Opportunity & Potential For Astute Motelier

LH004140

Parkes

36

Short Term

$153,178

$520,000

Iconic Resort on the Shores of Lake Jindabyne

FH004133

East Jindabyne

40

Short Term

$363,858

$2,450,000

Merimbula Waterfront Holiday Apartments Management Rights

MR004121

Merimbula

30

Short Term

$300,000

$1,650,000

A Rare Off The Plan Business Only in the Heart of Kangaroo Point

OTP004157

Kangaroo Point

73

Permanent

$218,390

$939,075

Apartment Business Close to Melbourne’s CBD Returning 40%

LH004154

Carlton

26

Short Term

$394,755

$975,000

Central Queensland’s Best New 4.5 Star Luxury Hotel Leasehold

LH004158

Rockhampton

49

Short Term

$713,611

$1,995,000

Central Queensland’s Best Newest 4.5 Star Luxury Hotel Freehold

FH004165

Rockhampton

49

Short Term

$1,253,611

$8,000,000

Queensland’s Newest 4.5 Star Luxury Hotel Freehold Investment

INV004166

Rockhampton

49

Short Term

$713,611

$6,000,000

A Slice of New York City in the Heart of East Brisbane

OTP004163

East Brisbane

127

Permanent

$310,167

$1,333,717

RESORTBROKERS.COM.AU

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DIRECTORY MEET OUR TEAM

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Ian Crooks

Trudy Crooks

Tim Crooks

MANAGING DIRECTOR NATIONWIDE

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BROKER BRISBANE

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M +61 410 344 344 E brentstaker@resortbrokers.com.au

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M +61 412 752 238 E iandore@resortbrokers.com.au

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