The Reno Tahoe Express Network cordially invites you to
2016 American Business Women’s Day Join our annual celebration recognizing the achievements of business women
Wed, Sept 21, 2016 • 11AM-1PM
Atlantis Casino Resort Spa 3800 S. Virginia St., Reno Presentation: Girl, We Rock! by AMY ALKON
Casualties of war paint I dragged my boyfriend into the makeup store Sephora and he said, “Save your money! You don’t need any of this stuff. I like you better without makeup.” Huh? Why is there a huge makeup industry when so many men say they don’t even like makeup? A whole lot of us are in some denial about makeup. Sure, there are men who really do like women better without a drop of the stuff. Then there are those who just think they do—like the men on Reddit who posted all of these supposed “no makeup!” photos of female celebs. I particularly loved one of Jenna Jameson that a guy captioned “before all the surgeries and without makeup.” Meanwhile, tiny type below the photo lists the makeup and hair goo she actually has on. Biological anthropologist Douglas Jones finds that men are attracted to women with somewhat “neotenous” features—meaning somewhat baby-like ones like big eyes, full lips, a small jaw and chin and clear skin—which correlate with health and fertility. So, basically, what we call “beauty” is evolution’s version of a street-corner sign spinner: “Genes passed on here!!! Best babies in town!!!” In other words, makeup is fake-up—a woman’s way of making herself out to have more neotenous features and thus a higher mate value than she actually does. The male version of this is leasing a topof-the-line Tesla while living in a tent in Grandma’s backyard. So, a man will think he has an aversion to makeup, but it’s really an aversion to being deceived by it. This doesn’t mean you have to stop wearing it. Just keep in mind that—except for special occasions and those special dudes who are into your looking like your office is a pole—men generally prefer the “natural look.” Of course, the reality is, this sort of “natural” is about an hour and a dozen products away from being “au naturel.” What ultimately matters is that you don’t look so dramatically different in makeup that when your boyfriend bumps into the barefaced you at the fridge in the wee hours, he puts his hands up and yells, “Take whatever you want—just let me live!”
Buddy surfing This guy and I have been friends with benefits for six months. We were casual friends for two years prior to hooking up, but we have gotten much closer since. So, can FWB things ever turn into real relationships, or did we blow our chance? Friends-with-benefits arrangements are, to some degree, replacing dating. Unfortunately, trying to turn an FWB thing into a relationship can be like trying to return a shirt you’ve worn for a while. It’s helpful to understand what anthropologist Helen Fisher and her colleagues have discovered— that lust, love, and attachment aren’t just emotions; they are motivational systems (ultimately for the purpose of reproduction and child rearing). Lust eventually wanes (which makes sense, because “Ohhh, baby” needs to give way to feeding the baby). The neurochemistry behind lust “can trigger expressions of attachment,” Fisher explains. However, in men, high testosterone—in general or from having sex—“can reduce attachment.” This is probably more likely if a man has a “high baseline level of testosterone,” which is typically reflected in a strong jaw and chin, a muscular body and dominant behavior. Because you two were friends first and seem to care about each other, maybe you can be more than sex friends. Tell him you really enjoy hanging with him and ask whether he’d be up for more than FWB. But take the low-pressure approach. This should make you seem less desperate and possibly let him feel like having more was his idea. If he wants less, you should probably stop seeing him—at least naked—for a while. He may end up missing you, which could energize his interest in you in a way FWB tends not to do. They call it “the thrill of the chase,” not the thrill of “you can text any day at 2 a.m. and she’ll let you come over.” Ω
Featuring Keynote Speaker Dr. Angie Taylor
Every day, women routinely accomplish tasks that make our organizations, families and communities better, but seldom do we take the time to notice. We add value to the lives of those around us at work, home and play often making personal sacrifices along the way. Yet, we are much more likely to doubt our value, our worth and ourselves. Listen as we discover how the unique greatness in us brings out greatness in the people and things around us.
Mistress of Ceremonies
Arianna Bennett, Anchor and Reporter for Reno’s KTVN Channel 2 News. She is also the host of Face the State.
NetWoRk with other Northern Nevada professionals exPeRieNCe the motivational energy of Dr. Angie taylor Enjoy lunch, raffles and a grand prize drawing tiCketS $40/each or $300/table of 8 Purchase tickets at www.abwa-reno.com
Questions? Email: rten_abwa@yahoo.com Reservation deadline 9/15 at 11:59 p.m. Tickets will NOT be sold at the door
SPONSORED IN PART BY Got a problem? Write Amy Alkon, 171 Pier Ave., No. 280, Santa Monica, CA 90405, or email AdviceAmy@aol.com (www.advicegoddess.com).
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