The RE/MAX Scotland Franchise Opportunity - Become the #1 home seller in your area

The

SCOTLAND FRANCHISE OPPORTUNITY

What does mean?

R E A L E STAT E M A X I M U M S Maximum Service Maximum Commissions Maximum Professionalism Maximum Support

OVERVIEW

HISTORY

OF THE BRAND

OUR NETWORK & FUTURE GROWTH

SUSTAINABLE &

EXPONENTIAL GROWTH

FRANCHISE COMPARISON

SUPPORT SYSTEMS

FRANCHISE TYPES

FRANCHISEE &

ASSOCIATE TESTIMONIALS

RE/MAX was founded by Dave and Gail Liniger

RE/MAX History Timeline

1973 RE/MAX increased up to 1,000 Sales Associates and the RE/MAX Hot Air Balloon is launched.

1975

RE/MAX grows beyond the US borders.

1979 RE/MAX celebrates its 25th birthday with 2,900 offices around the world

1997 More than 7,200 independently owned offices with over 110,000 agents in over 100 countries

2016

More than 8,300 independently owned offices with over 130,000 agents in over 110 countries

2020

More than 8,300 independently owned offices with over 140,000 agents in over 110 countries

140,000+ AGENTS

8,300+ OFFICES

2022

110+

COUNTRIES

A RE/MAX Franchise Model is a Proven Concept Investing in a RE/MAX Franchise that’s yours allows you access to the world’s leading estate agency in home sales, with no limits on your ambition, ingenuity and desire for success. You have the ability to leverage the brand and bring your own ideas into play without anyone over your shoulder telling you to stop.

You’re empowered to make it happen now, and the sky’s the limit for your potential growth.

• 48 years of success • #1 in the world for 25 years running in home sales volumes • 22 years of operation in Scotland • Over 20 offices and 300 Affiliates in operation • Fastest growing estate agency in Scotland

A RE/MAX Franchisee is granted a license to own/operate a RE/MAX estate agency office

Our growth chart for the next 5 years At RE/MAX, you’re a boss who’s never on his own. RE/MAX Franchisees work closely with our main office and senior leadership so you’re never without the close support you need to keep your office running smoothly. As our first point of contact out in the field, you’re running your business your way but with the help you need, when you need it. Our Franchisees collaborate with each other, sharing their insights on how to build a brokerage, develop talent, and achieve growth.

Existing physical offices: Dunfermline Edinburgh Dalgety Bay Glasgow Dundee Bellshill Stirling Lanarkshire Musselburgh Glenrothes Kirkcaldy Livingston Skye Inverness

Originally from Glasgow, Reg moved to Canada at an early age.

Inspired by RE/MAX Reg decided to bring the brand over the pond to his ancestral home, establishing RE/MAX as a Scottish power house and property leader.

Reg MacDonald Scotland Regional Director / Founder Virtual offices to open: Lerwick Forres Kirkwall Buckie Thurso Frasburgh Wick Inverurie Alness Huntly Dornoch Keith Dingwall Banchory Nairn Aboyne Aviemore Ballitar Fort William Braemar

Stonehaven Montrose Forfar Kirriemuir Ellon Annan Kirkcudbright Newton-Stewart Stranaer Pitlochry

Aberfeldy Creiff Blairgowrie Kinross Cupar Leven Cowdenbeath Oban Dunoon Rothesay

Campbeltown Stornoway Benbecula Alloa Grangemouth Bo-Ness Stenhousemuir Strathaven Larkhall Kirkintilloch

Bishopbriggs Clydebank Dumbarton Alexandria Newton Mearns Johnstone Bridge of Weir Gourock Ardrossan Kilwinning

Saltcoats Galashiels Largs Hawick Comnock Kelso Troon Linlithgow Dalkeith Penicuic Haddington Dunbar North Berwick

Lanark Biggar Carluke Peebles Ayr Aberdeen

Physical offices to open: Peterhead East Kilbride Elgin Paisley Dumfries Greenock Perth Kilmarnock St Andrews Falkirk Cumbernauld

SUSTAINABLE & EXPONENTIAL GROWTH

Sustainable Growth • Top producers want the freedom to • be independent contractors • Each Associate promotes themselves • and the brand • Franchisees and Associates connect with • brand, marketing systems, training & • technology on an initial and ongoing basis • Franchisees recruit & retain for • exponential growth

No estate agency experience is needed, as we provide world-class training and support to get you started and keep you going

Exponential Growth • You can only grow your business sustainably • in relation to your revenues & expenses • The largest single expense of your competitors • are the salaries • Franchisees who can attract & retain Associates • will have exponential growth

Being your own boss combined with the option for minimal overheads means less risk with more freedom

COMPETITOR MODELS

Inferior Customer Service • Separate valuers, viewers or negotiators • Less customer accountabilty • Lacking a personal relationship with clients Salary Based Agents

• Minimal incentive to exceed customer expectations Agents are NOT trained in all aspects of service & marketing • Most estate agents have separate valuers, staff, viewing assistants and negotiators Single Marketing

• Most competitors operate and manage marketing and lead generation campaigns at the office level only

RE/MAX

FRANCHISE MODEL Superior Customer Service • No separate valuers, viewers or negotiators • Seamless service from start to finish • More loyalty, more business RE/MAX Associates are independent contractors • Maximum incentive to exceed customer expectations Each RE/MAX Associate is a marketing expert and lead generator • RE/MAX Associates market, value, list, view and negotiate Multiple Marketing • Each RE/MAX Associate generates and manages their marketing and lead generation campaigns, allowing for rapid brand and market share growth

What is the role of a RE/MAX Franchisee?

• You provide growth by recruitment & retention of Associates • You help build the careers of your team • You provide leadership & management • You build your own sales business if you are also a Franchisee Associate

AGENT

VALUATION

PRICING/MARKETING FINALISED

MARKETING

OFFERS RECEIVED

BEGINS

HOME SOLD

AND NEGOTIATED

SELLER RECEIVES PAYMENT BUYER TAKES POSSESSION

£

?

AGENT INSTRUCTED HOME REPORT ORDERED

HOME PREPARED FOR SALE

PHOTOS, VIDEOS, 360° VIRTUAL TOUR, MEASUREMENTS & HOME STAGING

VIEWINGS UNDERTAKEN

MISSIVES CONCLUDED

HOME SELLING PROCESS

What does RE/MAX Scotland provide to you?

Brand • The most successful Estate Agency Brand in the world Training & Coaching • Franchisee Training & Coaching • Associate Training & Coaching Referrals • Global, National and Local Commission Referral Network

Conventions & Seminars • RE/MAX Scotland, RE/MAX Europe and RE/MAX • International Conventions & Seminars Systems • Access to RE/MAX CRM, Tech & Marketing systems • Recruitment Services

Everything you need to own and operate a successful Franchise

How you achieve exponential growth • As a RE/MAX Franchisee you’ll manage a team of the industry’s • best Associates, and that means it’s your time to shine! RE/MAX • has established itself as a global trusted brand, and that means • you can recruit top talent on the strength of our reputation. Once • your Assoicates are trained and ready to connect with the local • market they’ll want to stay on a winning team.

• RE/MAX Scotland has a Recruitment Team to assist you with • your Associate growth. More Associates means more sales, more • sales means more revenue for all.

Ronnie Graham Dundee Franchisee

Ronnie’s Franchise has grown from 1 Associate to over 10 in a single year, substantially increasing Ronnie’s monthly Franchise Revenue.

142

New Associates have been recruited by RE/MAX Scotland for their franchisees in the last 12 months.

We can help you grow and augment your recruitment program

What does RE/MAX Scotland provide to you and your Associates?

Initial

• 10 Day Quick Start Course • Includes 1st Year Annual Membership (£100) • Designated Personal Landline (set-up) • Personal email • Contact Management System (set-up) • Print Media Kit • 500 Personalised Business Cards • 2000 Personalised A6 Flyers • 1000 Personalised Marketing Letterhead • Digital Media Kit • Personalised Digital Flyer • Social Media Kit • Agent Listing Presentation • Video Media Kit • Personal Video • Video Intro/Outro • Video Info Slide

Ongoing

• Reception/Answering Services* • Management Services • Admin Services/Support • Office Hotdesk* • AML/GDPR Training • EA Contact Management System • (monthly charge) • 2 Month RE/MAX Scotland • Coaching Program • Ongoing RE/MAX Scotland Training • (2 seminars per month) • Ongoing Marketing Support from • your RE/MAX Office/Region/Europe • and International * Service provision may vary depending on type of franchise (physical or virtual)

Industry Leading CRM System Faster and more efficient all-in-one solution for all aspects of property management.

Marketing & Promotional Services

RE/MAX Associate Promotional Marketing

Real Estate Centre

Town & Country

Your Dundee Property Expert

Thinking of Selling?

Real Estate Centre

(DFK 2IͤFH ,QGLYLGXDOO\ 2ZQHG $QG 2SHUDWHG

Pauline Day

CALL FOR A FREE VALUATION!

Estate Agent

®

Alloway House, Alloway Place, Ayr, KA7 2AA

FOR S AL E

Mobile: 07388 787000 2IͤFH pday@remax-scotland.net www.remax-ayr.net

137,000+

Thinking of Selling?

AGENTS

8,300+ OFFICES

110+

COUNTRIES

CALL GILLIAN BRYCELAND

07825 139 667 OFFICE: 01382 797 174 gbryceland@remax-scotland.net

THE WORLD’S #1 ESTATE Property AGENCY IN HOME SALES

+ MORE MORE OFFERS

www.remax-dundee.net (DFK 2IͤFH ,QGLYLGXDOO\ 2ZQHG $QG 2SHUDWHG

Home’s Value!

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BUYERS = HIGHEST

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POSSIBLE PRICE

TEL: 07825 139 667 gbryceland@remax-scotland.net

T H I N K I N G O F S E L L I N G?

Propert Marketing entre ®

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Robert Garlick Estate Agent

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MORE BUYERS = HIGHEST MORE OFFERS +lmacdonald@remax-scotland.net

01506 535 802

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Home’s Value!

POSSIBLE PRICE

www.remax-livingston.net

CALL LORNA MACDONALD FOR YOUR FREE VALUATION & CONSULTATION

ANDY HENDERSON 075 9 0 8 4 8 4 24 ahenderson@remax-scotland.net

(DFK 2IͤFH ,QGLYLGXDOO\ 2ZQHG $QG 2SHUDWHG

01382 597 688

01506 535 802 lmacdonald@remax-scotland.net

www.remax-livingston.net

MOBILE: 07778 547 461

“I’ll be your personal agent from FOR SALE to SOLD!”

M AYA F R I E L I N V I T E S YO U TO

A C O MP L IMENTA RY

VALUATION

Real Estate Centre

TRUST advice the

of a professional

Discover

01698 758 965 07535 011 370 mfriel@remax-scotland.net www.remax-glasgow.net

Each Office Individually Owned And Operated

“SOLD ANOTHER ONE NEAR YOU” Property RE/MAX Property, RE/MAX House, Fairbairn Road, Livingston, EH54 6TS

01506 418 555 sthomas@remax-livingston.net www.remax-livingston.net

THE

CALL MAYA TODAY AT:

SIMON SAYS

www.remax-dundee.net

When it comes to Selling your home it is important to trust an agent who cares about your situation, your home and your area, just as much as you do.

When you are ready to sell or want some advice on any property related matter, give me a call anytime.

DIFFERENCE

Maya Friel Estate Agent

01899 220 949

ǣǕǕƏȸ ǔˡƬƺ

Need to know when your little darlings are off again?!

No Obligation Home Valuation & Marketing Plan Advice On Ways To Maximise Your Home’s Value In Depth Overview Of The Selling Process

Contact Maya on 01698 758 965 mfriel@remax-scotland.net @mayafrielremax SOUTH LANARKSHIRE SCHOOL HOLIDAYS

20

Dates proposed at time of print may be subject to change.

RE/MAX SCOTLAND

In-house design, graphics & video support for Associates and Franchisees

THE

• RE/MAX Scotland marketing initiatives “The RE/MAX Difference” • RE/MAX Europe marketing initiatives • Franchisee and Associate marketing initiatives • Design & Graphics services • Digital Marketing training

Discover

DIFFERENCE

Franchisee Management Services • One-on-one coaching • Franchise meetings • Office setup & design services

Scan the QR Code to watch the RE/MAX European Convention in Mallorca

Global Network

International Conventions Regional meetings & events Office Owner meetings Sales Associate meetings

Scan the QR Code to watch the RE/MAX Scotland 19th Annual Awards Video

Award nights

Scan the QR Code to watch the RE/MAX European Convention in Amsterdam

What type of RE/MAX Franchise is best for you?

• Our transitional formats allow you to keep your costs down and develop quickly

VIRTUAL

TRANSITIONAL

PHYSICAL

RE/MAX Franchise Type & Fee Structure RE/MAX Scotland formats are designed to encourage growth in both Franchise Sales and Associate Recruitment and have been revised over the years to reflect an ever-changing business environment.

FRANCHISE TYPE

COST

Small Medium Large * Mega Large *

POPULATION CATCHMENT

£5,000 + VAT £10,000 + VAT £15,000 + VAT £25,000 + VAT

0 - 9,999 10,000 - 24,999 25,000 - 74,999 75,000+

* Mandatory transition to physical office format over agreed period of time (12-24 months).

FEE STRUCTURES

CONTINUING FEE

Small Medium Large Mega

ROYALTY %

£350 / mo + VAT £400 / mo + VAT £600 / mo + VAT £900 / mo + VAT

P-90/V-80 P-90/V-80 P-90/V-80 P-90/V-80

Franchise Income Streams Franchisee home sales Associate home sales Marketing fees Home sale referrals Mortgage referrals Conveyancing referrals

£

Rightmove stats for Sales Agreed October 2020 - October 2021

Large Market Franchise

Property ALL OTHERS

262

OFFICE 2

225 OTHERS (138 offices)

171

1,224

LIVINGSTON FRANCHISE

64

OFFICE 12

67 72 74 78 93

95

114

123

OFFICE 3

OFFICE 11 OFFICE 9

142

OFFICE 5

OFFICE 8

OFFICE 6

OFFICE 7

OFFICE 7

POSTCODES: EH55 8, EH47 0, EH47 8, EH47 7, EH47 9, EH54 6, EH54 5, EH54 9, EH54 8, EH54 7, EH48 3, EH48 4, EH48 1, EH48 2, EH14 7, EH29 9, EH53 0, FK2 0, FK2 9, EH49 6, EH49 7, EH27 8, EH52 6, EH52 5, EH28 8, ML7 5, EH51 9

20

OFFICE 10

OFFICE 4

OFFICE 8 OFFICE 9 OFFICE 10 OFFICE 11

134

146 133

OFFICE 15 OFFICE 14 OFFICE 13

Medium Market Franchise

27

DUNFER FRANC

32

42

43 44

OFFICE 6 OFFICE 5 OFFICE 4

53

78

Small Market Franchise

Property Marketing

32

ALL OTHERS

198

OFFICE 7

RMLINE CHISE

Clydesdale

156

6

OFFICE 6

7

OFFICE 5

7

126

95

8

OFFICE 4

OFFICE 2

BIGGAR FRANCHISE 9 23

OFFICE 3 OFFICE 2

OFFICE 3 POSTCODES: KY11 1, KY11 2, KY11 3, KY11 4, KY11 8, KY11 9

POSTCODE: ML12 6

More home sellers are choosing RE/MAX as their preferred Estate Agency

“ “

Tony Lister Inverness

Lindsay Duncan Biggar Lanark Carluke Peebles

What our Franchisees & Associates are saying As a Franchise Owner, what do you like about RE/MAX? I love being able to run my business my way but with the back-up, advice and training that only a global brand can offer.

What do you like best about RE/MAX? I love the credibility it brings, I love the sense of belonging and I love that I can reach out to an agent anywhere in the world for help advice and referrals. Indeed I helped an agent in America to learn how to do 360 virtual tours.

” ”

Would you recommend the acquisition of a RE/MAX franchise to others? Yes of course, without a shadow of a doubt but with one caveat, you have to believe in yourself and you must have the drive and determination to succeed, you can’t afford to give up at the first hurdle. It will be hard work to begin with but once you are established you will absolutely love being part of the RE/MAX family, or at least I know that I do and being able to help your Associate to succeed adds to that sense of achievement.

Why did you buy a RE/MAX franchise? I was an Associate in an existing RE/MAX office and it was a natural progression.

As a Franchise Owner, what do you like about RE/MAX? I get a great brand, tech, marketing systems, training and it gives me a great platform to build my business.

How many RE/MAX offices do you have? I now operate 4 RE/MAX Offices... I started off in Lanark, then developed Carluke, Biggar with my most recent office being Peebles.

What do you like best about RE/MAX? I can be my own boss, have the capability to react very quickly to my local market conditions, and yet have the advantages of a network.

FACT: Our top Franchisees earn incomes of well over £100,000 each year

Scan the QR Code to watch Simon’s video

Scan the QR Code to watch Gary’s video

Simon Thomas has been with RE/MAX for over 15 years. His RE/MAX Franchise in Livingston sells over 250 homes every year on average.

Gary Moyse has sold over £7,000,000 worth of property in a single year and is now a co-owner of the RE/MAX Aberdeen office.

Scan the QR Code to watch Andy’s video

Andy Henderson’s first listing with RE/MAX in Dundee sold for £750,000, which earned Andy £4,500 and £2,250 for the Franchisee.

Scan the QR Code to watch Carol’s video

Carol Lawton sold 26 homes in her first year with RE/MAX, 82 homes in her second year, and 131 homes in her third year.

Got what it takes to become a RE/MAX Franchisee? Get in touch today!

01698 464 200 info@remax-scotland.net

www.remax-scotland.net

Scan Code to book a one-to-one Zoom meeting

“Nobody sells more homes in the world than RE/MAX!”

THE

Discover

DIFFERENCE