Direct Mail_Digital Marketing 24

WANT TO REACH TRAVELERS ON THEIR DEVICES?

Let's target cities and zipcodes based on Regal 1st party data and your reservations database with a compelling promotion to drive traffic to your website to make a reservation. • Regal 1st Party Data & your reservation database • Targeted campaigns based on demo and audience interests

Direct Mail Campaigns

- Personalized: 1 Hotel (Single Hotel Messaging)

Will include selected city (s) by zip code based on demographics

We will target affluent zip codes based on income and home values

Purchase of Address list included

Will mail 6x9 postcards via 1st or 3rd class mail; based on client choice

Will compare our 1st party data with your Reservation lists to define targeted locations

Direct Mail Price Chart

NEW Regal Offering:

Group Advertising in Targeted Locations

Group Advertiser Mailing to targeted cities, based on our 1st Party Data

Will include selected city (s) by zip code based on demographics (ex. income and home values)

Mailer will include multiple Hotels within the Regal family of properties and local advertisers within the targeted location

ADVANTAGE: Each hotel will pay the same price to provide a cost-saving solution targeting popular guest locations; option for premium placement

Feature your Personalized Ad accessed by a QR Code, similar to the digital directory process

Will be a quarterly campaign beginning July 2024

Regal Digital Campaign Activation Plan

Targeted Location Marketing:

24-hour launch once payment is received

Campaign reporting

Platform set-up included

Regal 1st party data included to Regal Clients only

Coordinate targeted locations with Property database

Target by Zip Code and desired Demographics