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Highlights of Redknee Unified Social 10.1
writing complex code, significantly reducing time-to-market and configuration errors. Bridging the Gap with your Customers A key cornerstone of a successful multichannel, real-time customer engagement solution is its ability to address customers via their preferred channels. The ability to extend the customer reach into social networks and leverage the power of social marketing enables service providers to deliver a more personalized care experience— and one that has the ability to significantly reduce care costs. More than just enabling a new channel for customer engagement, social media can also help boost customer loyalty through incentive and reward campaigns. The latest version of Redknee Unified Social provides a social engagement platform that service providers use to interact, engage and manage subscribers and their experience—all via social media channels, bringing new rewards accumulation and redemption capabilities. This new feature allows customers to collect bonus points with social activities, i.e. promoting product offerings to friends, as well as redeeming those points for their operator’s services. In addition, with the latest version of Redknee Unified Social, service providers can adapt the application to their own specific brand and user experience guidelines. Thus creating a more consistent brand
appearance—a critical success factor for any cross-channel strategy. To further support the successful definition of products and marketing campaigns, having an acute understanding of customer and business needs, such as customer segmentation, market campaign analysis and consumer usage behaviors, is critical. This was a key driver for Redknee to extend the foundation for real-time analytics and business insights with a Hadoop®-based event history database in Redknee’s latest release of Redknee Unified Charging. Unified Charging also integrates with other data sources, both from Redknee Unified modules, such as Unified CRM, Unified Social and Redknee PCS, and social media as well as outside data sources—creating the ideal holistic data view. From a cost savings perspective, service providers can now achieve 50% reduced total cost of ownership for hardware while significantly improving system performance and reporting capabilities. In the new era of digital services, we believe speed, ease of use and a lightweight infrastructure are critical to driving revenues and improving profitability. At Redknee, we are committed to continuing to invest in our product roadmap to support our customers do this.
>> Deployable via Microsoft Azure for a highly scalable and elastic public cloud deployment option that is quick-turn and enables a pay-as-you-grow business model >> Redesigned GUI that improves ease-of-use for both marketing and customer care teams >> Rewards accumulation and redemption that allows subscribers to collect bonus points with social activities, furthering customer loyalty >> Brand-specific application appearance to help service providers achieve a more consistent brand appearance
Highlights of Redknee PCS 8.0 >> Integrated Policy and Charging Control enables service providers to rapidly launch innovative plans and services, while reducing operational and capital expenditures >> Policy Wizard empowers product and marketing teams to create and administer standard policies via an easy-to-use web based GUI >> Productized and standard-compliant support for emergency and priority calls enables service providers to launch dependable VoLTE services based on a proven and scalable platform >> Session continuity and plug-in alarms that ensures continuation of ongoing sessions even after site outage while enhancing system monitoring capabilities