marketplace CREDIMAX
Colour Your Life Leave your cash at home and carry your CrediMax card this year to win prizes every single day. There has never been a better reason to utilise your CrediMax card. This year, customers will be eligible to win cash prizes every day and a brand-new Lexus every month if they make their purchases using a CrediMax Card. Bahrain’s first credit card issuer has launched a ‘Colour your Life’ rewards campaign throughout 2014 for the benefit of its loyal cardholders. Any usage of BD10 or above on a CrediMax card enables the cardholder to enter the daily raffle once. Each one of the 365 winners in the year will walk away richer by US$500 each. If you spend BD500 in a month, you can enter the monthly raffle, where 11 winners will take home a Lexus ES350 through the first 11 months of the year. Any customer who has spent BD3,000 cumulatively during the year will be eligible for the grand raffle, where the lucky winner will drive away a Lexus LS 460L (2015 model). The campaign runs from January 1 until December 31 and there will be a weekly draw to win cash prizes of US$500. The monthly draw to win a Lexux ES350 will take place in the first week of each month. The grand draw to win the Lexus LS 460L will be held in the first week of January 2015. “Every year CrediMax brings its cardholders the best prizes and rewards,” says Yousif Ali Mirza, chief executive, CrediMax. “This year we have introduced the biggest card campaign ever full of attractive prizes. The ‘Colour your Life’ campaign is in line with our objective to maximise the benefits of card membership for customers and to reward their loyalty.” Holders of CrediMax Platinum, Gold, and Classic, Visa, MasterCard and JCB cards are included in the raffle. Each raffle draw is independent of the previous draw, which means that a cardholder who won in a draw will be eligible for a subsequent draw, provided they maintain a good payment record wand no payment arrears at the time of draw. Cash prizes will be credited to the winners’ card accounts. CrediMax is a pioneer in the credit card business in the Kingdom, starting life as a card centre within the retail division of the Bank of Bahrain and Kuwait (BBK). In April 1999, the card centre was spun off into a subsidiary of the bank in order to focus on the credit card line of business and enable it to expand further in the region. Through its strategic alliances with renowned institutions, such as Visa, MasterCard and JCB, CrediMax has successfully positioned itself as a leading card issuer and is recognised around the world. E Call 17 117-117.
134 Janaury 2014
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