Your Journey Starts Here WELCOME TO RED BOX
ROB MACKLEY Founder CEO
WELCOME
Hello, Welcome To Red Box
15 years ago I launched Red Box with the goal of providing businesses like yours with exceptional looking websites that you can be not only proud of but that help you achieve your business’s objectives; be that an information site to impress clients or a lead generation site to increase your enquiries and revenue. This is still our goal today and at the heart of how we help our clients and people just like you.
Strategy is key to ensuring you get the results you deserve. We work with you to understand your business and requirements, create your bespoke strategy then our experienced and specialist team will utilise their skills, bringing together the proven capabilities of marketing strategy, design, messaging, conversion optimisation and data analysis to ensure you achieve a standout website and the traffic needed to generate interest and enquiries.
We are extremely passionate about what we do and are excited to work with ambitious businesses like yours.
You can be assured we treat your website and digital marketing with the same level of care and attention to detail as we would our own.
Please use this information pack to understand more about who we are, what we do and how we can help you achieve your digital marketing goals.
ROB MACKLEY Founder CEO
HOW WE HELP YOU
WHAT WE DO
Running a business can be stressful, tiring and just plain hard work. Worrying about where your next sales or leads will come from, not just today, next week or next month but for the coming year.
If you are looking for quality, regular customers that buy your product or service then you will know that your website and digital marketing strategy are key.
But, when was the last time you properly reviewed your website and marketing, ensuring it is aligned not only to your business as it stands now and in the future, but critically, how does it resonate with your target client and their needs and concerns.
This is where we help.
We thoroughly review your business, current marketing activity and existing results and then work with you, to create the ultimate website and digital marketing strategy to help you attain your business goals and objectives.
We have helped companies from gardeners to become franchisors, organisations to save thousands by creating and introducing custom software solutions, and small business owners to do their ‘happy dance’ when yet another sale goes through.
And we can help you too.
MEET THE TEAM
ROB MACKLEY Founder
Previously I was a multimedia designer for five years, where I found my passion for web design. I followed my heart and launched Red Box in 2006. Cold calling and sales weren’t for me, I planned to use lead generation. After a steep learning curve in SEO (Search Engine Optimisation) winning the number one spot on Google was my obsession. My next step was to learn and excel at turning site visitors into customers. Digital marketing is now more complex, social media, pay per click advertising, and email automation, are all extra strings to our bow.
Now I have an amazing team, to design, build and run clients’ websites and marketing, but I still love helping clients with marketing strategies and watching them succeed and grow. It gives me a real buzz as does seeing the team deliver this on a bigger scale to a diverse range of industries.
NICK COOPERMAGGS Operations Manager
With over 20 years of experience in operations management, primarily in the logistics industry, I joined Red Box to help the team across a number of areas including, ensuring the smooth day to day running of the business, allowing Rob and our staff to get on with what they do best…helping clients.
Drawing on my management experience I am able to assist with team building, goal setting and performance management as well as planning for the future growth of Red Box, with a view to being able to help and support more businesses to achieve their dreams and so help our brilliant Red Box team to achieve their own.
I have spent 15 or more years helping businesses large and small with their marketing, website and software requirements. I love getting to know customers and their businesses and helping them achieve their website and marketing goals.
My background is in Digital Marketing and Social Media where I spent many years helping businesses gain exposure and improve their online presence. I brought these skills with me and put them to use here at Red Box. I have a keen eye for detail with excellent organisational and time management skills which serve me well in managing the projects and the team here at Red Box.
CLARE TAGGART Business Development Manager CLAIRE ANDERSON Project Manager George Birchall Alex Volley Daniel Rankin Megan Smith Dan Collins Catherine French Laravel Developer Web Developer Marketing & SEO Assistant Web Designer Finance Manager Web DeveloperWHY CHOOSE US
We aren’t the cheapest! If you are after a token website or a quick try at digital marketing, then we might not be for you. Our years of experience mean we know exactly what we are doing and we can back that up. You don’t get the performance of a supercar on a Mini’s budget.
We might question your ideas! We aren’t just order takers at your local takeaway. Customers come to us because we are great at what we do. So let us advise you. You can trust us with your website and marketing, just check out our reviews. We don’t rush into a job without all the information and suitable timescales to do it right the first time.
We aren’t a one-stop shop or jack-of-all-trades. We excel in what we do and we work with others who excel at what they do. We will give you all the support and guidance you need and we will signpost you to experts in areas such as Videography, Copywriting, Photography etc if required.
• Over 15 years of experience - Have our knowledge on tap
• Customer Service Guarantee - Don’t worry, we are here to help with our 1-hour response guarantee. Leaving you to get on with your day, knowing we are taking care of your query.
• 5 Star Reviews - Our clients love us! Want to speak to someone? Not a problem we can put you in touch with an existing client so you can hear their thoughts from them.
• Personalised Strategy Reviews - These will keep you and your digital marketing on track, no more going off the rails!
Let’s answer this a little differently from what you may expect…
So, if you are looking to commit time, energy and budget to achieve your goal, we can offer you:
Here are just some of the things our clients have to say
One of our core objectives at Red Box is “5 stars every time”. We apply this to all areas of the business including website projects, digital marketing and customer support. We treat working with our customers as a privilege and if we’re lucky enough to work with you, you’ll see this firsthand.
Here is a selection of reviews that have been posted on our Google Business page so you can read for yourself what our clients think of the service we deliver.
Dean O’Connell - McDonald’s UK
WHAT OUR CLIENTS SAY
The Red Box Web team has worked with us on a number of bespoke projects for quite a few years now. They listen to our requirements & make useful suggestions to aid the overall design/user experience. The team help us to implement our strategic ideas which in turn enables us to achieve our project goals. They consistently provide professional, reliable and friendly customer servicewith great attention to detail too. I would happily recommend them for your next project.
Paul Walters - Stafford Industrial Supplies
Red Box have updated our website giving it a modern feel, allowing any device to smoothly navigate through the pages. An e-commerce shop has also been added and we think it looks and works great.
Louise Eagle - Approach Dementia Support
Professional service supporting our charity to develop an accessible website. Good value for money and the ongoing support is invaluable.
Will Evans - KnightStor Office Furniture
From start to finish, everyone at Red Box Web has been great. Our initial meeting with Rob set the process off to a great start, making sure we felt comfortable choosing what we wanted on our website, giving us advice and tips on what he thought would help.
Once the ball was rolling and our site map was decided, Claire was attentive and swift when it came to us deciding the changes and how we wanted the site to look, also giving us advice on what she thought would be the best decision for our site, also giving us updates along the way to make sure we knew what was needed from our end.
It was an absolute pleasure to work with Red Box and commend their professionalism and would recommend their products and services to anybody looking for them.
Charlotte Chatterton - Caltherm
RedBox provided us with an excellent service. Nothing was too much trouble. We would highly recommend them!
Cranston - Lilac Howell Films
The team at Red Box are simply outstanding, their attention to detail is excellent, they’re creative and they immerse themselves in your business to find the perfect approach to your website. We’ve used the team at Red Box for almost 4 years and would happily recommend them to any of our customers.
Nathan Cooper - Prime Patios
The team at Red Box were fantastic to deal with throughout the whole process of the project management. They’re very knowledgeable and quick at what they do. Easy and comfortable to deal with and deliver great results.
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Excellent service received from Rob and his team, really happy with our new website and their service provided of keeping our Facebook up to date. Competitively priced and would recommend Red box 100%
Eamonn Dennis - The Conflict Training Company
We have worked with Red Box for over 10 years. They produce and maintain all of our web sites, quotations and booking systems. We couldn’t recommend them highly enough.
A Child Of Mine Charity
A fantastic, professional service and we are absolutely delighted with our new website, thank you to all the Red Box team!
Steve Julie James Plumbits StaffordThe Company TRAINING
How will you help my business grow?
1.
For your new website to help your business grow, it will need to attract your ideal customer, engage with them, earn their trust and then convince them to take action. This is where our team of experts can help you. There are many ways to get your ideal customer to your website and these will be discussed when we present your strategy to you. Once they are on your website we use the Red Box S.T.A.R.T Trust model to make sure they have faith in your business. We then use a variety of proven techniques to encourage them to take action. This is called conversion optimisation. Simple but often missed elements such as having a beautiful and compelling call to action form that explains what is going to happen when they get in touch can dramatically increase your conversion rate.
How do you measure success?
2.
FAQ’S
Every business is unique and you’ll have your own metrics for how you measure success. We’ll discuss these before we get started to make sure we are tracking the numbers that you understand and matter to your business. The core KPIs we’ll look at include the number of website users, average time spent on site, conversion rate and ROAS (Return on Ad Spend) if you’re running any kind of paid advertising.
What support do you offer?
3.
At the heart of your website’s success will be the support we offer after it is live. This will vary depending on your requirements but can range from a couple of hours of studio time included in your package so we can get on with any changes, through to weekly support of paid ads, Search Engine Optimisation and even blog writing.
Can you offer any guarantees?
4.
Our research tells us that one of the most frustrating things when dealing with a website company is how long it can take to get a response to a question or change request. We get this and have always worked hard to combat this negative persona given to website companies. We offer a 1-hour support guarantee that says that if you contact our support team during office hours, we will respond within 1 hour or you get your next monthly fee on us.
What strategies do you use?
5.
At the core of our business lies website design. However, the most beautiful website, without relevant traffic and compelling call to actions isn’t going to help you grow. With every business and industry needing a different approach, there isn’t a one size fits all approach which is why we take the time to get to know your business, your personality, your goals and your dreams. Once we understand this, we can advise on the strategies that will work for you. These could include:
• Website Design and Build - Beautiful, conversion optimised websites that give your ideal customer a compelling reason to get in touch or buy from you
• Search Engine Optimisation - To drive relevant free traffic to your website
• Paid Ads - Facebook, Google or even LinkedIn ads to target specific audiences
• Social Media Coaching - Helping you and your team to use social media in a way that will drive leads into your business
• Social Media Content - We can help you put together engaging content for your social media accounts
• Content Marketing - Blogs, articles and news content to publish on your website or across the web
• Email Automation - Lead generation on autopilot
6.When we take on new projects, each client becomes a part of our Red Box family. From the first phone call to the launch of each shiny new website, we’re working together with our clients every step of the way. Communication is key.
• We use some great Project Management software, to keep us on track, following our proven project management process.
• We get agreement from you on the Homepage, then each stage and page of the design.
• We divide and assign project elements to the most relevant team expert.
• Your dedicated project manager will liaise with you and the development team making the process simple, streamlined and successful for you. Keeping you abreast of any changes or requirements at any point in the process.
How much does a new website cost?
7.
To help us explain we want you to imagine you are buying a car. Cars vary in price hugely yet they all offer the same core functionality that will get you from A-B; they have four wheels, and an engine and are safe. But, your requirements for its performance, aesthetics and customisation will be the areas that you will expect the price to vary. It is much the same with websites.
A website can be standard (4 wheels and an engine), but it will not perform or look as amazing as a Ferrari. So this is where budget, expectations and compromise are key.
A smaller, standard but good looking website without additional functionality would be from around £100 + VAT per month, mid sized standard site around £170+ VAT per month to a similar site but a bespoke design will be from around £280 + VAT per month; you can then add your extra features. There are lots of options so we work with you to get you the best possible website for your budget.
How long will my new website take to build?
8.
As a rough estimate depending on the number of pages and specific features your site has, you can expect a time frame of anywhere from 3 - 12 weeks.
Some reasons that could delay your build:
• Some clients, do not have the content/copy (text) or images ready for us to start work on their site. This is the biggest reason for the delayed launch of your site. Don’t worry though we can help, we can refer you to copywriters and help with images if needed. It does help get your site on time if you can have this information ready in one document at the start of the process.
• Life never goes to plan, and some clients find other priorities occur, we can work with you through these unplanned events to ensure you get your site launched with as little hassle as possible.
How do I get started?
9.
You likely have a call booked with us to discuss your website and digital marketing. In this call, we’ll learn about your business, your previous marketing experiences, and importantly your goals over the next 12 months and beyond. We then research your target market and competitors, developing a strategy for you, along with a budget required to reach your goals. We present your strategy to you in person (or by video)
talking you step by step through our recommendations. If you like what you see and it is the right time for you to invest, we can get started on our journey together.
How do you ensure the project runs smoothly?
redboxweb.co.uk hello@redboxweb.co.uk 01785 248101