EXTRA Rate Card

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WHY EXTRA Welcome to EXTRA, The Red & Black Creative Agency. We offer a variety of services in the advertising, marketing, and design realm that can help you and your organization curate valuable digital and print materials needed to take your business to the next level.

As an extension of The Red & Black Publishing Company, we are a nonprofit organization consisting of student and professional workers with a variety of passions and skill sets, and we are certain that we can provide your business with the services and resources necessary for success.

We specialize in design, social media, branding, photography, and more. Our mission is two-fold: to give UGA students real-world career experience while also serving local businesses in the Athens community, which we have been a part of since our founding in 1893.

*All offerings are discounted 20% for students, non-profits, and universities

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Our award-winning design team offers a diverse range of design services tailored to meet the unique needs and objectives of our clients. Our agency excels in delivering designs that captivate audiences and elevate brands. We provide design services that help businesses stand out in a crowded marketplace and forge meaningful connections with their target audiences.

AD DESIGN

GRAPHICS

Visual and textual content for your advertisements

Commercial designs and illustrations

BROCHURES BUSINESS CARDS Digital or printed material to *ALL PACKAGES HAVE A FOUR -WEEK POSTERS/FLYERS TIME. A RUSH COST OF 100 communicate or promote a TURNAROUNDLETTERHEADS DOLLARS WILL BE ADDED IF DELIVERABLE company's brand message, ARE NEEDED MORE QUICKLY MENUS products, or services RESUMES

MARKETING COLLATERAL

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Websites for businesses serve as digital storefronts, offering a virtual space where companies can showcase their products, services, and brand identity to a global audience, facilitating customer engagement, lead generation, and sales conversions.

DESIGN

Creating the visual layout, structure, and overall user experience of a website. Crafting elements such as color schemes, typography, navigation menus, and page layouts, all aimed to engage visitors and guide them through the content seamlessly. Our designers will combine aesthetics with functionality to convey your brand's message, enhance usability, and ultimately, achieve the website's goals, whether that's informing, selling products, or providing a service.

MANAGEMENT

Maintain, update, and optimize a website to ensure its continued effectiveness and relevance. This includes activities such as regularly updating content, managing user accounts, monitoring website performance, implementing security measures, and optimizing for search engines. Our team will ensure that a site remains current, secure, and user-friendly, ultimately contributing to its success in achieving its intended purpose.

DENTITY B R A NIDENTITY DING ENTITY IDENTITYID YIDENTITY IDENTI DENTITY IDENTITY NTITY IDENTITY ID Y IDENTITY IDENTI DENTITYIDENTITY A brand is a voice

Need a refresh? Need to build an entirely new brand? We got you! Our creative agency specializes in crafting comprehensive branding strategies that define and communicate the essence of a brand.

REBRANDING

MESSAGING

A personalized branding kit for your business

Concise and compelling communication that conveys your brands identity, values, and offerings

LOGO COLOR PALETTES TYPOGRAPHY VISUALS IMAGERY

POSITIONING

Work to help your brand stand out and resonate with its audiences

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Social media is a vital part of building and maintaining a successful business or brand. At EXTRA, we are equipped to create and grow your social media presence. Don’t let the technology bog down business.

We are here to help you navigate the ever-growing industry.

STAY RELEVANT

EXTRA offers comprehensive social media services for enhancing brand presence and engagement across various platforms. This includes developing tailored social media strategies aligned with brand objectives, creating engaging content such as graphics, and copywriting, managing social media channels, and analyzing performance metrics to optimize campaigns. By leveraging our expertise in storytelling, visual communication, and audience engagement, EXTRA helps brands build meaningful connections.

ENGAGE

CONNECT

We will help you maintain an active social media that is interesting and informative to audiences

We will help you connect with the right audiences and consumers

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Photography is a powerful tool for storytelling and brand communication.

Each click of the shutter captures not just an image, but a narrative, conveying the essence and values of the client's brand. Photography breathes life into campaigns, evoking emotions and sparking connections with the audience.

STUDIO

HEADSHOTS

Images in a controlled environment with professional lighting equipment and backdrops

Close-up images of individuals from the shoulders up

SILVER PACKAGE PORTRAITS

PRODUCT

Images of groups in the workplace or in CANVAan DESIGNS 4 DESIGS, 3 SIZES environmental setting

Images *ALL PACKAGESof HAVEphysical A FOUR -WEEK

goods TIME. or items inOFa100 TURNAROUND A RUSH COST

DOLLARS WILL BE ADDED IF DELIVERABLE visually-appealing and ARE NEEDED MORE QUICKLY informative manner

DESIGN

BRANDING WEBSITES

Designs that captivate audiences and elevate brands

Comprehensive branding that defines and communicates the essence of a brand

User friendly, interactive, modern website design and/or redesign

($15-$150)

($50-$500)

($400-$2,500)

PHOTOGRAPHY

SOCIAL MEDIA

Product photography, headshots, studio portraits, and environmental portraits

Comprehensive social media services aimed at enhancing brand presence and engagement across various platforms

($15-$150)

540 Baxter St, Athens, GA 30605

($150-$500)

agency@randb.com

706-433-3012

RATE SHEET $

DESIGN AD DESIGN

Print or digital, size, 1 each

$100

BROCHURES

Digital Design, 1

$150

BUSINESS CARDS

Receive the design for business cards for your team

$150

FLYERS/POSTERS

Digital Design, 1

$50

LETTERHEAD

Design for professional letterhead for stationery needs

$150

MENU

Digital Design, 1, 4 pages

$150

RESUME

Build digital client resume, 1

$15

WEBSITE DESIGN

Design website 1 time fee

$2500

WEBSITE

Maintaining & updating client site monthly. 10 hours a week

WEBSITE DESIGN MANGAGEMENT

$400

BRANDING BRANDING KIT

Existing brand logos plus brand colors and fonts integrated into kit

$500

Update clients original logo that fits your company

$100

SOCIAL DESIGN

Digital design on all platform 1 each

$150

SOCIAL

Maintaining, posting for client(per platform) 2-3 post / week,

MANGAGEMENT

monthly fee

LOGO REFRESH

SOCIAL MEDIA $500

PHOTOGRAPHY ENVIRONMENTAL

Environmental/Business Shots (up to 10)

$150

HEADSHOTS

Studio Headshot (1)

$15

PRODUCT

Portraiture (2-3)

$50

SET-UP

Initial fee

$100

HOURLY

Hourly rate may apply

*TBD

ADDED FEES