Advertising Leaflets: Tips for Effective Communication When it comes to increasing brand awareness and promoting the sale of products or services, there are many different ways to provide a business, including the so- called email marketing and distribution of physical advertising (brochures, catalogues, etc.). While it is true that emails facilitate the mass distribution of advertising and promotions, you would be surprised to see that the physical distribution of leaflet ismuch more effective, allowing you to better capture the attention and generate greater interest from potential customers.