Issue 01 – September 2011
Our innovation We’re known in the industry for being able to come up with the ideas that allow things to happen. We seek to innovate at all times. As a result, people come to us when they need to solve problems, when they need to know how to make something work or how to get something to market - it’s a big part of where our new strap line comes from - ‘lets make it work’. We’re known in the industry for being able to come up with the ideas that allow things to happen.
Our innovation case studies give
Innovation is at the heart of what we do. Case Studies We’ve implemented an industry first –
some great insights into what we can do to help you as either a suppler or a customer and how using us as a ‘distributor’ offers far more in terms of solutions provision than you may have thought possible.
‘Our Innovation, Case Studies’. These allow anyone who wants to read
We hope you have time to look at our
Because we believe that innovation is
about a wide variety of projects that
innovation case studies - watch out
absolutely fundamental to supporting
we’ve been instrumental in getting
for more examples of ‘our innovation’
the changes we’ve talked about we
to market – by applying innovative
both online and in future editions
will continue to apply this approach
leadership. These case studies, which
of know-how via our case studies.
to everything you ask us to do in order
can be downloaded from our new
We’re particularly excited about
to ensure we stay ahead of the curve
website, explain which producer was
our recent work with Lotus which
in this changing market. Furthermore,
involved, who the customer was,
you can read more about on page
innovation is at the heart of what we
what the main challenges were and
22 of this magazine – hopefully you
do. We will show evidence of this in
how we worked together in order to
will have seen the awesome car
our marketing communications so
deliver the end result.
in question – the Lotus Evora - on
that we can show people what the
our stand at Interplas 2011.
output of innovation really means.
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