Portfolio

RANDHEER KUMAR

Portfolio BACHELOR OF DESIGN

FASHION COMMUNICATION 2015-2019

Randheer Kumar / Fashion Communication 2015-2019

Hi There!

IĘźm a student of Fashion Communication in National Institute of Fashion Techonology, Patna. I focused on Graphic Design, Publication Design, Illustration, Visual Merchandising, Photography, Styling etc. I love music and sharing with all people, making experience and being constantly inspired by new things and new people.

Delhi Model Public School, Patna (2012-2014)

Dayanand Bal Mandir, Agra (2012)

Randheer Kumar Bachelor of Design

Education

FASHION COMMUNICATION 2015-2019

I strive for perfection in everything I do. My work generally deals with geometrical shapes and symmetry. According to me, communication flows through different mediums and I love exploring each of them. Graphics and illustrations are my forte. I have a strong affinity towards music and find peace in it.

I feel society is the foundation of any successful communication and being socially sound is very important for me. I am blindly optimistic and generating new ideas from my surrounding constantly inspires me. I believe that a picture speaks a thousand words and I attempt to entail this in all my clicks.

Abilities

Branding

Layout Design

Typography

Illustration

Software Skills Character Design

Infographic

Contact

National Institute of Fashion Technology, Mithapur Farms, Patna - 800001 Mob - +91 7352885153 randheer.kumar@nift.ac.in

Randheer Kumar / Fashion Communication 2015-2019

CONTENTS Self Branding ................................... 06 Branding - Hot Box ......................... 08 Calender Design ............................. 14 Logo Design ..................................... 16 Font Design ...................................... 17 Book Cover Design ......................... 18 Projects ............................................... 20 UI - Music Player ............................. 23 Fashion Styling ................................. 24 Fashion Photography ...................... 28 Portait Photoshoot ............................ 32 Theme Blue ....................................... 34 Ad. Campeign - Levi’s .................... 36 Window Display .............................. 38 Selfie Booth ...................................... 40 Mini Display ....................................... 41

Randheer Kumar / Fashion Communication 2015-2019

SELF BRANDING RANDHEER KUMAR RD

Raw things attract me. I’m always drawn towards nature and find my best inspirations there. Brown being very earthy and basic colour is used as the background colour in my work which exhibits my grounded approach towards different situations.

Minimalism and simplicity are the keys of any successful design. The more simple it is, the more effective it becomes. So is my logo. Derived from the very basic shapes, the logo contains the initials of my name.

Randheer Kumar / Fashion Communication 2015-2019

BRANDING

MENU CARD

GIFTING DIARY

DISCRIPTION A hot box is a coffee store in patna that serves happiness.

Here people come and enjoy and do party. The whole branidng of the cafe is done by me. As per client brief i designed the logo and do the branding. The logo is the intials of HOT BOX (H,B) that indicates a coffee cup. Cup is in the shape of which is roatte by 90 degree and the steam part denotes ‘H’.

VISITING CARD

TISSUE PAPER Randheer Kumar / Fashion Communication 2015-2019

PACKAGING

BROCHURE

WATER BOTTLE COUPON

TRAY PAPER

Randheer Kumar / Fashion Communication 2015-2019

Randheer Kumar / Fashion Communication 2015-2019

CALENDER DESIGN

The table calendar is the outcome of various design aspects converged together to create harmony. The photographs used are according to the seasons which automatically create a mood in the viewers mind. Apart from being minimal, there is a play of positive and negative space in the typography of the calendar adding one more feature to it.

Randheer Kumar / Fashion Communication 2015-2019

LOGO DESIGN

FONT DESIGN

When we learn to feel the nature around us, we are never short of ideas. The symbol is not just inspired from a peacock, it is an appreciation of different forms of nature.

It is the blend of two letters which perfectly combine with each other to create a form.

This logo is designed for a fiem SMITA’S ART (a production unit of madhubani painting).

Exploring different fonts in your text adds the quirkiness and give your work a definition. It is exciting and self-satisfying when you owe a font in your name. Inspired from edge and corner, I have changed each corner of a letter in zig-zag pattern to kill that boredom and add some excitement.

Randheer Kumar / Fashion Communication 2015-2019

BOOK COVER

Randheer Kumar / Fashion Communication 2015-2019

PROJECTS

CRAFT CLUSTER PROJECT teracotta craft (mrida) Ranchi, JHARKHAND

COFFEE TABLE BOOK for

MADHUBANI ART

MAGAZINE

CTALOGUE BOOK for

TIAICO, DELHI

MUGHAL-E-AZAM beyond the reel

ZEN CRAFART, Ahmedabad Randheer Kumar / Fashion Communication 2015-2019

INTERFACE

MUSIC PLAYER

In this world of technology, to remain in the race of your competitors, you need to make a digital presence.

As I find calmness in music, I’ve designed a music application using green as the main theme of my design. The colour connects to the nature and its purity and freshness revitalizes you mood.

NIFT PATNA COLLEGE MAGAZINE

Randheer Kumar / Fashion Communication 2015-2019

FASHION STYLING

PHOTOGRAPHY

The legendary Coco Chanel always tops the priority list of any designer.

She has always been an inspiration and my all-time favourite. It was a wonderful opportunity to bring out my soul through the medium of photography. I used her elements to create an aura of class and beauty with utmost simplicity.

Randheer Kumar / Fashion Communication 2015-2019

Randheer Kumar / Fashion Communication 2015-2019

F. PHOTOGRAPHY

I strive for perfection in all my tasks.

With Fashion comes styling up.

Both of them are inseparable part of each other. Therefore to give completeness to my fashion sense, I have expressed one more medium of communication, Styling!

Randheer Kumar / Fashion Communication 2015-2019

Randheer Kumar / Fashion Communication 2015-2019

PORTRAIT PHOTOGRAPHY

Portrait photography helps identify who we are, how we see ourselves or how we are seen. They can be honest images or equally created for affecting a new and improved persona. I try capturing not just the emotions but the soul of the model through my photography.

Randheer Kumar / Fashion Communication 2015-2019

THEME - BLUE When we were told to choose a colour to express your emotions through photography, the very initial thought was Blue. The colour is often associated with depth and stability which are the reflection of my personality. Blue defines trust and reliability. Serving as the class representative I love taking responsibilities and giving my best to fulfil them. I’ve used blue and its contrasting colour to create drama in my photos.

Randheer Kumar / Fashion Communication 2015-2019

AD. CAMPAIGN Jeans... They are everywhere! Be it the 1950’s greasers or the punk rockers or be it the hippies or today’s contemporary world, denims are the classics that everyone owes. Amongst the innumerable brands, Levis is one of the oldest and most trusted brands out of all. To showcase the bareness and authenticity of the brand is the brand photoshoot.

Randheer Kumar / Fashion Communication 2015-2019

W I N D O W

D I S P L A Y

Randheer Kumar / Fashion Communication 2015-2019

BLUE BLOOD Adept with my design pursuits, I did a denim window display which speaks about my passion. Elements and Principles of design has been used to enhance the look of the window.

Randheer Kumar / Fashion Communication 2015-2019

SELFIE BOOTH In the era of mobile phones and technology, Selfie is the most ‘in’ thing right now and being a Communication designer, my utmost responsibility is to understand the demand of my target audience and work accordingly. To pair it up with, I chose Maggie as my brand which is very popular among the youths and created a selfie booth advertising the product Maggie.

MINI DISPLAY To explore my tech savvy side more and to brush up my visual merchandising skills, I came up with shadow boxes to display my favourite electronics. I believe that these mini displays are the best medium to study light and its usage.

Randheer Kumar / Fashion Communication 2015-2019

Thank you Mob. +91 7352885153 Email- randheer.kumar@nift.ac.in