Siemens Gigagset Display System Concept

Product Display System for Gigaset

1 The Pleximo Cube

A modular, customizable, reusable display system

1 The Pleximo Cube

Customize it

1 The Pleximo Cube

Store packaged products in it

1 The Pleximo Cube

Stack it

1 The Pleximo Cube

Combine it

1 The Pleximo Cube

Build with it

LED array panel Translucent vinyl printout

Translucent plexiglass inner wall Transparent plexiglass outer wall

1 The Pleximo Cube How it works

Door

Top panel slides in

Translucent plexiglass inner wall Transparent plexiglass outer wall Translucent plexiglass

LED array panel

1 The Pleximo Cube Advantages

• You can combine it easily in different ways to create different looks and layouts of the store • It is a perfect fit in both branded stores and super stores • You can change the vinyl printout and achieve a complete new look ! Hence it is highly re-usable.

• You can use it for other product ranges as well • LED backlight saves energy and reduces maintenance • You can easily include elements inspired by local taste and culture in the design • It has a truly multipurpose use. You can use it to display products, to store packaged products, to keep product literature, to decorate the store or to create window displays

2 The Prodestal

Displaying and highlight product and features

2 The Prodestal

Combine it with the Pleximo Cube

2 The Prodestal

Use it with the Pleximo Cube stack

2 The Prodestal

Use it for shelf array

NEW

POP material

Fridge magnet

Slide in thin sheet of metal behind product spec sheets

2 The Prodestal How it works

Transparent plexiglass front Slide in and out multipurpose product spec and literature for display and take away Transparent plexiglass outer wall Slide in POP vinyl printout Translucent plexiglass Transparent plexiglass LED array panel

2 The Prodestal Advantages

• You can easily combine it in various ways with Pleximo Cubes • It is a perfect fit in both branded stores and super stores • You can use it on shelves as an array or on any other elevated surface like window displays • You can change the vinyl printout and achieve a complete new look • You can use it for other product ranges as well • LED backlight saves energy and reduces maintenance • You can use the backdrop for displaying product information and holding takeaway product information sheet

3 Merchandise • Gigaset branded table matts for keeping the phone units on • Gigaset branded mini note pads and post it notes for jotting down notes while on a call • Gigaset branded mini phone books for storing numbers • Gigaset branded memory card-game for customers to play with and help them remember important phone numbers from their phone book • Series of key rings with different detachable, glow in the dark Pleximo Cubes. Each cube can have a different icon like the actual cubes. Customers can collect these and build their own miniature Pleximo Cube stack • Glow in the dark Pleximo Cube paper weight • Gigaset branded key locator. This can be attached to the phone so that customers can find the handset when it’s lost somewhere in the house

4 Additional Notes • Actual dimensions, engineering and manufacturing details of the Pleximo Cube and the Prodestal will be provided at a later stage • Visual and information design for the POP material shown here are based on the brand language developed for the Gigaset product range. They are only indicative at this point and will be further detailed based on the final form of the display system