Rachel Roberts Industrial Design Portfolio 2015-2016

PORTFOLIO

RACHEL ROBERTS - INDUSTRIAL DESIGN 2015-2016

CONTENTS

02

03

04

05

06

HATS

PACKAGING

PARADOX AUDIO

08

09

01 PAPRA

JACKET

CHAMELEON

07

TESSALIGHT

UPAQ BIKER BAG

WEDGE

MINI PROJECTS

ECOSE LONGBOARDS

RESUME

ABOUT ME LONGEVITY

FORWARD THINKING

RESPECT

I believe in a balanced relationship with nature, and as a designer, intend to design for longevity, forward thinking and environmental respect. With my design, I aim to inspire value in my products and promote alternative ways of thinking and living.

I have a passion for connecting people with nature through design and a curiosity for design that encourages connection between people and wake up every morning loving what I do.

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PAPRA JACKET

01

SUMMER PERSONAL PROJECT

- Immersing myself in the fashion industry

with a focus on a jacket for the city and the outdoors.

lized a n fi I udy n for the t s form fashio H p C o h R ffee s on A s u E c o o RES ours of c t with a f ep rh Afte gn conc ity. esi ec my d s and th oor outd

PAPRA JACKET

PAPRA -

Meaning Duck in Maltese.

This combination of waterproof and water-resistant fabrics feature airflow access zippers, ready for the outdoors or for everyday use.

UPAQ

02

PERSONAL PROJECT

A commuter backpack for the SF biker

MODERN SAN FRANCISCO

The technology and innovation boom in San Francisco has created a new community of urban business bikers.

After 15 interviews it became apparent that this community is in need of a backpack that is not only weatherproof but aesthetically professional for their bike commute between work and leisure.

UPAQ CHALLENGE My work on the UPAQ started in a class focused on user research where we learned to conduct interviews and turn feedback into raw data that could be translated into design improvements.

PROBLEM Riding a bike in the city is highly convenient, but carrying your life in a backpack has a lot of problems that haven’t been solved yet.

“My backpack does not have enough back support.”

- Malachai Trent “Theres no convenient way to carry a bike U-lock” - Lenny Behnisch

“I nearly get hit by cars every day” - Benjamin Coney

.

NECESARY BIKE TOOLS

Sinc Targe my in on o nega back

ce SF bikers were my et consumer, I focused nterviews and research on the positives and atives of owning a kpack.

SMART

Sinches for compressing the backpack when less storage is needed.

EASY ACCESS

Base of bag contains a pouch for your keys, U-lock, yoga mat, shoes, or a variety of tools needed while biking

SAFE

Double handholds to reduce slippage.

USER FRIENDLY

Top pouch of the backpack has enough storage for a computer charger, and miscilaneous tools

VISIBILITY

Magnets attach the top flap to the front of the bag and provide a surface for the bike lights to attach too.

Bike lights are attached to the backpack for easy access and magnetize to the front flap of the bag. Manufactured by Lucetta lights.

“Bikers face many problems when carrying their lives in a backpack.

Along with the every-day essentials, they need easy access to their helmet, lock, key, and lights - all while riding their bike.�

The Upaq has a solution for that.

03

9 MONTH PERSONAL PROJECT

A series of home made, hand-illustrated long boards

ECOSE BOARDS

tw

HOW THE ECOSE SERIES WAS MADE The Ecose series reawakens the whimsical imagination of childhood using hybrid hand animal illustrations that were inspired by the most simple form of play as a child - making shadow animals out of your hands.

3-ply laminated Baltic Birch- the most durable and flexible wood for long -boards.

Welded fiberglass to reinforce flexibility.

One layer of wood glue to attach fiberglass and the Baltic birch.

Two more layers of Baltic birch for stability.

PRODUCTION

THE CRUISER

THE BOARDWALKER

LONG BOARDS

04

SUMMER PERSONAL PROJECT

Adapting to the changing style of modern clothing through

CHAMELEON HATS

h recycling old ties into hats.

FASHION FUSION Modern Fashion has become a fusion of patterns and colors from the 80’s and 90’s.

A lot of clothing has gone back into circulation for this reason. Despite the high quality fabric, many ties have fallen out of fashion as business attire but haven’t had an outlet for recycle.

HOW CHAMELEON

1

4

2

3

5

5 Panel Hat Pattern

15 positive Clips surro of the original hat and clips surround the cha

N HATS ARE MADE

ound the rim d 15 negative ameleon hat.

Now the owner can purchase which ever pattern they wish for what ever look they want and do not have to buying an entirely new hat

WHERE CHAMELEON HATS COM

Approximately 63” lon when unfolded and

ME FROM

ng, 7� wide at the base d 3� wide at the top.

The delicate Seams of the tie fabric are unfolded producing 2 square feet of usable fabric.

Ties come in a variety of sizes and designs which is then translated into small medium and large hats.

CHAMELEON HATS

THE

WEDGE

05

HALF A SEMESTER

A clean packaging option for eating a scone on the go

STORYBOARD 1

2

3

4

5

6

FOOD PACKAGING CHALLENGE This project focused on packaging food from our culture. Being of Cornish descent, I decided to design around their traditional breakfast scone with jam and clotted cream.

I did extensive research on origami in the packaging industry and focused my design around using recycled materials creating a clean user experience, and environmentallyfriendly, recyclable packaging.

THE C

60 The triangular shape of a scone originated from the

Neighboring the ocean is

Cornwall is known f

convenience of dipping the corners into tea or coffee.

farmland and grain production.

and traditional seas

The Grain also pertains to

coastline, resulting

The Wedge is produced as an equilateral triangle so as

what ingredients are in the

nautical design.

to save materials in production of the packaging it also

Wedge.

makes it more efficient to ship and too carry on the go.

CULTURE

for being its quaint

side villags, rugged in the abundance of

Pull string not only opens the packaging but simultaneously slices the scone in half when its pulled down.

Packaging is made from sustainable recyclable materials, with a waxed internal lining to keep the scone fresh and prevent oils from escaping.

Singular jam and cream packages. Are easily squeezable onto the scone.

06

HALF A SEMESTER - A fully integrated audio system for your kitchen.

PARADOX AUDIO

PARADOX AUDIO SYSTEMS CHALLENGE Bathrooms and kitchens are two of the most shared spaces in the home, as well as the most complained about for their clutter. Paradox Audio Systems provides a clean way to incorperate music into the tiles of your kitchen or bathroom without adding any clutter.

STORYBOARD

HOW PARADOX TILES WORK Given the simplicity of the tile shape, I wanted to translate that simplicity into the user experience. In that way I designed Paradox Tiles to be Bluetooth connected to your device and directly wired seamlessly into your home electricity.

Embe

edded Speaker Tiles

BlueTooth

Cellphone or computer

HAND SKETCHES

&

ILLUSTRATOR

PART 1

REMODELING BOX Electrician will cut into the wall and

gnidloh rof xob gniledomeR install a remodeling electrical stnenopm oc rekaepbox s that will

house the electronics of the speaker

PART 2

SPEAKER

The speake

electronics

.ygot attached

1# PETS 2#

2

R MOUNT

PART 3

er mount has all the

TILE FACE

sofattached retsloh reto kaeitpSand is

The tile face is a combination of

hcetile t gnwith itnuom toonthe silicone.

buttons and speaker faces that cover up the components for a uncluttered stnenopmoc rekaepS and seamless appearance. .hcet dna

PETS 3# PETS

MOCK-UPS Many speakers in the industry are made of ceramic and produce an impressive, high-quality sound. I decided to make my final model out of ceramic to capture this sound quality and match the adjacent tiles in the kitchen. My mock-ups explored a variety of materials such as metal, wood, foam, plastic, and fabric.

PRODUCTION The challenge with building Paradox Audio Systems was to make it easy and convenient for a homeowner to purchase the product with no visible technology other than the electrical wires to ensure a successful installation.

Using the remodeling electrical box to make it easier for a technician to install it.

THE COMPANY Paradox Audio Systems was mainly inspired by the clean aesthetics of Braun, Muji, and the Legrand Adorne Series although a lot of the fine details were inspired by Deiter Rams’s Radios.

When homeowners are looking to add tiles to their kitchen or bathroom they are given the choice of purchasing all their tiles through Paradox and are given the choice of seamlessly integrating Paradox Audio Systems speaker into that remodel.

OPTION #3 6.25 x 6.25

OPTION #4 3x3

OPTION #1 9.5 x 9.5

OPTION #5 3 x 45/8

OPTION #2 3 x 6.25

2016 PREDICTED TREND COLOR PALLET

BUTTONS

CHOOSE WHAT SHAPE TILE YOU WANT IN YOUR BACKSPLASH

CHOOSE YOUR HOLE PATTERN

TESSALIGHT

07

SEMESTER HALF TIME

A customizable night light for all ages.

TESSALIGHT CHALLENGE My focus for this project was to design a toy of the future that could grow with you over time. The definition of a toy was not limited by age for this project but I decided to focus my project on the sentimental value people attribute to toys from their childhood.

“There is just as much entertainment in traditional toys but they’re not being enjoyed as much because creativity is being lost.”

- Matt 25 - Interview 11/20

THEME Reoccurring themes started to develop even after our third interview.

For example people had incredibly creative childhoods that faded over time.

Because of that many of our interviewees were reminiscent of the their childlike minds. This may have something to say about the short lived creativity of the childish mind.

15/20

Valued durability above all.

16/20

Valued the function of the more as the grew older

0

e e toy ey r

17/20

Enjoyed “building”, “customization” and “making something

20/20

Every one of our interviewees mentioned Legos, and Hot wheels at least once during their interview.

IDEATION

“The build it yourself crystalline night light comes with portable attachments for when ambient light is needed.”

FINAL STORY BOARD

BUILD IT EXAMPLE ONE:

PYRAMID

EXAMPLE TWO:

CUBE

EXAMPLE THREE:

GEODESIC

EXAMPLE FOUR:

ABSTRACT

CUSTOMIZE IT Using Origami folding techniques, the opaque puzzle pieces attach together edge to edge using sticky adhesive to create 3D crystalline shapes. The lights are activated with a system of tiny electroconductive magnets.

HOW THE TESSALIGHT WORKS As a night light, it gives children confidence when facing the dark and provide comforting ambient lighting when going to sleep. The Tessalight has no age limit.

With the Tessalight there are endless opportunities to customize your home lighting.

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08

MINI PROJECTS

- Demonstrating my understanding of SolidWorks, Rhino, Keyshot,

Photoshop and Illustrator.

MINI PROJECTS

EPO CYCLES

SOLIDWORKS RENDERING The Epo Bicycle was designed by Dutch designer Bob Schiller as his senior project and is now on the market as an affordable and contemporary Dutch bike made entirely in the Netherlands.

This is my reverse Engineering of the Epo Bicycle.

RHINO RENDERING The first official project from my first computer rendering class was to design a toy. I was highly interested in the organic shapes of airplanes and wanted to push my understanding of Rhino.

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TOY PLANE

ZEISS IKON VOIGTLANDER

RHINO “REVERSE ENGINEERING” I rendered this Zeiss Ikon Voigtlander Camera in a reverse engineering project. Making the textures match taught me about the usefulness of Rhino and Keyshot.

EXOGENOUS

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RACHEL ROBERTS Industrial Design - California College of the Arts 2732 Folsom Street, San Francisco, CA 94110 Rroberts2@cca.edu // RLRID.COM 360-389-0830

EDUCATION

PROGRAMS:

California College of the Arts

Indesign Photoshop Illustrator Premier Dreamweaver

Industrial Design, 2013-present

Whatcom Community College Running Start, 2013-2014

Sehome High School 2009-2013

WORK: Reveille Coffee Co – Barista / graphic designer - I work as a barista, tend the register, design menu chalkboards, and create latte art using the precision of fourth wave coffee.

West Elm – Floor Visual - Learning about the minute details that make up West Elm to ensure the store keeps it’s repertoire and be able to represent the store successfully with their seasonal window designs.

California College of the Arts Library – Librarian - I worked at the counter and returned books to their shelves.

Painted Peace – Artists Assistant Art production, website sales, product shipping, ad design and festival booth preparations for nationally-known artist Stephanie Burgess.

Disidual Clothing – Graphic design and production intern Premier Graphics – Full-time production line assembly worker

Rhino Solidworks Keyshot Sketchbook Pro