Listing Presentation - 2097 Stratford Place by Douglas & Associates

PREPARED FOR:

Christy Hornbuckle

2097 Stratford Place

Montecito, CA 93108

ABOUT RACHAEL

“I truly believe it’s a gift to sell real estate and give back to the community,” says Rachael. “I look at it as an honor to match people up with the property that suits where they are currently in their lives.”

It’s the combination of listening to her clients’ needs and understanding where they are currently in their lives that sets Rachael Douglas apart from the rest. Rachael’s high prioritization of client relationships, her ability to negotiate with her client’s best interests in mind, and her in-depth knowledge of the local market all attribute to her continued success.

A Few Of Rachael’s Specializations:

• Trust Sales

• 1031 Purchases & Sales

• Investment Property Analysis

• Generational Wealth Acquisitions

• Real Estate Portfolio Analysis

• Contingent Property Purchases & Sales

Aside from Rachael’s passion for real estate, she also maintains a high level of engagement in the local community. You can often ﬁnd her at Lotusland where she serves on the Board of Trustees and is a VIP Docent. She also enjoys playing tennis at Birnam Wood Golf Club where she is the Chair of the House Committee. Her dedication to philanthropy is what drives her to serve her clients and her community.

830 PARK LANE Sold For $7,050,000 | Represented Buyer 290 SHEFFIELD DRIVE Sold For $9,000,000 | Represented Seller 4004 CUERVO AVENUE Sold for $4,350,000 | Represented Seller 1444 SCHOOL HOUSE ROAD Sold for $4,000,000 | Represented Buyer 2350 BELLA VISTA DRIVE Sold for $3,850,000 | Represented Seller 1295 SPRING ROAD Sold For $3,500,000 | Represented Buyer

NOTABLE SALES

4015 RAMITAS ROAD Sold for $1,675,000 | Represented Seller 433 ALCALA LANE Sold for $2,570,000 | Represented Buyer 685 TORO CANYON ROAD Sold for $2,261,000 | Represented Buyer

NOTABLE SALES

401 CHAPALA STREET, #405 Sold for $3,350,000 | Represented Buyer 752 CASIANO DRIVE, DUPLEX Sold for $1,750,000 | Represented Buyer 3205 LAUREL CANYON ROAD Sold for $1,405,000 | Represented Buyer

Every once in awhile, an awesome business relationship comes together and continues to develop making the process of buying a home a truly amazing and rewarding experience. Without question, working with Rachael Douglas and her associate, Mia Wamsley, was the best decision we made. Together, their patience, persistence and positive approach quickly made us realize how fortunate we were to have them on our team. They both went above and beyond our expectations working tirelessly: pivoting without pausing, while staying in front of our constantly evolving direction. Rachael, along with Mia, were always one step ahead on new listings. Once we were

CLIENT TESTIMONIALS

and advocacy sealed the deal and their thorough

Before we could blink, they were handing us the keys and introducing us to the neighborhood.

and advocacy sealed the deal and their thorough

question, working with Rachael was the best decision we made. Her patience, persistence and positive approach quickly made us realize how fortunate we were to have her on our team. She went above and beyond our expectations working tirelessly: pivoting without pausing, while staying in front of our constantly evolving direction. Once we were ready to make an offer, her negotiating skills and advocacy sealed the deal and her thorough attention to detail during escrow kept us on track. Before we could blink, she was handing us the keys and introducing us to the neighborhood.

Before we could blink, they were handing us the keys and introducing us to the neighborhood.

Rachael and her associate Mia recently helped

SB market. We are absolutely in love with the house and are extremely happy with the process. Rachael and Mia are both passionate, driven, and sincere, and we felt right away that we could trust them. They were always available and gave us just the right amount of advice for us to make our ]decision. Rachael’s expertise and knowledge of the local market is already top notch, and her and Mia are constantly studying the market and

Rachael is passionate, driven, and sincere, and we felt right away that we could trust her. She was always available and gave us just the right amount of advice for us to make our decision. Rachael’s expertise and knowledge of the local market is top notch! We would highly recommend Rachael to anyone, either buying or selling a property.

And did I mention they are super fun to work with?

We would highly recommend Rachael and Mia to anyone, either buying or selling a property. If you

my highest compliment), give Rachael a call and you’ll know what I mean.

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We needed to get our house sold quickly in Montecito and met Rachael thorough friends. We hired her because of her market knowledge and marketing skills. She educated us on all the facets of the transaction and we had our house sold within 90 days! We are grateful we chose Rachael to Represent us as Sellers.

I had bought & sold many properties before meeting Rachael. I was pleasantly surprised by her enthusiasm and the depth of her real estate knowledge combined with her marking

There are few Realtors who understand the 1031 exchange process. We met Rachael

scenario rental property as well as lined us up with an accomplished 1031 accommodator. We will always refer her business!!

There are few Realtors who understand the 1031 exchange process. We met Rachael

There are few Realtors who understand the 1031 exchange process. We met Rachael and she really helped us find the best case scenario rental property as well as lined us up with an accomplished 1031 accommodator. We will always refer her business!!

scenario rental property as well as lined us up with an accomplished 1031 accommodator. We will always refer her business!!

I had bought & sold many properties before meeting Rachael. I was pleasantly surprised by her enthusiasm and the depth of her real estate knowledge combined with her marking

for my home and within 3 months had found me a replacement property. I would recommend agent.

I was pleasantly surprised Rachael’s enthusiasm and the depth of her real estate knowledge combined with her marking capabilities. She was able to find a Cash Buyer for my home and within three months had found me a replacement property. I would recommend her both as a Seller’s agent as well as a Buyer’s agent.

for my home and within 3 months had found me a replacement property. I would recommend

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MARKETING COMMITMENT PROPOSAL

THE FOLLOWING ARE SERVICES THAT WE WILL PROVIDE TO HELP MARKET AND ADVERTISE THE PROPERTY ONCE THE LISTING AGREEMENT IS SIGNED:

1. Hands-On assistance in preparing the property for selling i.e. contact stager, coordinate house clearing/hauling companies, painter, handyman, etc., and obtain their availability and negotiate the best fee for their services.

2. Customized marketing including professional interior, exterior, and drone photography, virtual ﬂoor plan, personalized copy, 8-page photo brochure, mailer to the neighborhood, and more.

3. Entered in the Santa Barbara Multiple Listing Service (MLS) which broadcasts to over 1,200 local agents and their clients.

4. Schedule and host an advertised Broker’s Open House to allow agents to tour the home.

5. Schedule and host advertised Public Open Houses on Saturday and/or Sunday throughout the listing period.

6. Publish a Full-Page Print Advertisement in the Santa Barbara Independent the week of launching the listing. Regular advertisements in the Independent and Santa Barbara New Press throughout the listing period.

7. Regular Social Media promotions on Rachael Douglas & Associates’ and Berkshire Hathaway’s Instagram and Facebook pages.

8. Weekly Digitial Marketing Campaigns sent directly to Local Agents, Los Angeles Agents, Ventura Agents, San Diego Agents, and our personal business list.

9. Regular reports on progress and activity as well as a Weekly Marketing Update emailed to you, which will include copies of advertisements featuring your property, digital analytics, and all other marketing efforts. Additionally, you will receive regular weekly reports on market trends and conditions.

10. Exposure To Online Local, National & International Web Advertising Including:

• RachaelDouglas.com

• Instagram & Facebook

• LuxuryRealEstate.Com

• Realtor.Com/International

• Zillow.Com

• Trulia.Com

• WorldProperties.Com

• WSJ.Com

ABOUT BERKSHIRE HATHAWAY

PROUDLY REPRESENTING SOUTHERN CALIFORNIA

Founded in 1985, Berkshire Hathaway HomeServices California Properties has grown to nearly 3,000 sales associates in close to 60 ofﬁces spanning the Central Coast to San Diego.

BERKSHIRE’S MISSION

To customize and deliver a reﬁned home buying and selling experience distinguished by the highest standards of integrity, expertise, and sophistication.

WHY THEY’RE HERE

There is a moment in everyone’s life where everything, including time, seemingly stops so that we can take in, appreciate, and enjoy a moment of perfection. A child’s birth. A ﬁrst kiss. Saying the words “I do.”

Then life starts again. The pace quickens. Jobs, paychecks, bills. School districts, healthcare, savings accounts. Asking prices, selling prices, offers, counteroffers.

And before we know it, we realize that time has passed by so rapidly that we are left in disbelief. We ﬁnd ourselves lost and longing for meaning and purpose.

Berkshire Hathaway HomeServices California Properties is not about buying and selling houses or property. They provide more than just real estate investments and services. It’s about ﬁnding a home and providing a future where you belong.

They’ve become jaded to believe that perfection is too ideal and naive. At Berkshire Hathaway HomeServices California Properties, they believe perfection is everyone’s right to pursue, achieve, and experience. They commit to the highest standards of service to bring joy and meaning to the real estate experience. They are here to press PAUSE more often so that our clients can discover and cherish life’s moments that were simply meant to be.

MARKETING EXAMPLES

JUST LISTED POSTCARDS

Mailed to surrounding neighborhoods

E-POSTCARDS

Sent to Local Agents, LA, Ventura, & San Diego Agents, & Personal Business List

MARKETING EXAMPLES

MARKETING EXAMPLES(cont)

PRINTED BROCHURES

Custom 8 page brochure that showcases property’s features

MARKETING EXAMPLES(cont)

MARKETING EXAMPLES

SOCIAL MEDIA MARKETING

Regular Posts on Facebook & Instagram

SOCIAL MEDIA MARKETING

Regular Posts on Facebook & Instagram

ONLINE MARKETING

Advertised on Zillow, Trulia, & Other Real Estate Databases

MARKETING EXAMPLES

MARKETING EXAMPLES(cont)

JUST LISTED ADVERTISEMENTS

Advertised in the Montecito Journal, Santa Barbara News Press, & the Independent

805.318.0900 RDouglas@bhhscal.com www.RachaelDouglas.com DRE 02024147

© 2023 Berkshire Hathaway HomeServices California Properties is a member of the franchise system of BHH A liates LLC. BHHS and the BHHS symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway a liate.