Top 10 Market Research Companies in India

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Top 10 Market Research Companies in India

“Market is a word that has a whole new world in it.”‍

No matter how small or big your business is, whether your product is new or if you already have a lot of competitors, no matter if you are starting with a spa or teaching business, your business needs marketing research before anything else.

In marketing research, the producers, indirect and direct customers, and users are linked together with the use of information to discover various marketing opportunities and threats. A company can determine its SWOT - Strengths, Weaknesses, Opportunities, and Threats - by utilizing the services of the right marketing search teams.

A marketing research team can help you with the following:

- Monitoring the performance of your business on the market - Discovering how your product can improve the quality of life and lifestyle of your customers - Describe how your product may be able to gain a greater demand and why it might do so - Assess all actions taken to boost the marketing of your product, service, or business as a whole - Identify the opportunities your business can take advantage of - Gain an understanding of ways in which you can prevent threats to your business - Provide marketing solutions for a wide range of issues - Make it easier and more convenient for you to connect with your customers ‍It is now clear what a marketing research company or team can do for your business.

Let's look at some of the top market research companies in the country. 1. Q&Q Research Insights

Q&Q Research Insights is an award-winning boutique market research firm offering our clients adhoc customized research and tracking studies. Our core business areas include Consumer Research,


Agriculture, Healthcare, Automobile, and Retail Services. It is one of the top five market research companies in India.

‍Headquarters: Mumbai, MH ‍Founded In: 2004

2. IMRB International An international company whose name always tops the list - IMRB International - has a corporate office in Mumbai, the world's most thriving city. It is a significant part of the WPP Company, which has a presence in 100 countries worldwide. It is considered to be an industry leader in marketing research. ‍Headquarters: Mumbai, MH ‍Founded In: 1971

3. RNB Research RNB Research, established in 1995 and headquartered in New Delhi, India, is a certified ISO 9001:2000 marketing research and data collection company in South Africa, Thailand, India, China, the Philippines, and Russia. According to reports, it is one of the country's top five marketing research companies. ‍Headquarters: New Delhi ‍Founded In: 1995

4. Market Xcel Data Matrix Private Limited Market Xcel Data Matrix Private Limited is one of India's most prominent names in market research companies. Based in New Delhi, India, it offers all kinds of marketing research solutions. ‍Headquarters: New Delhi ‍Founded In: 2000

5. Majestic MRSS


In marketing research and survey, Majestic MRSS has a presence in several Asian countries, providing various research services to various businesses. It has its corporate headquarters in Mumbai, Maharashtra, and has been operating since 1992. ‍Headquarters: Mumbai ‍Founded In: 1992

6. TNS India Private Limited Although this company was established in 1997, it has left an indelible mark on the marketing research field for all baby companies since then. Founded in London, UK, it has served various Indian businesses for several years. It provides businesses with sufficient marketing data and information to provide insight into their businesses. ‍Headquarters: New Delhi ‍Founded In: 1992

7. Hansa Research In 1983, this company was established in Mumbai, Maharashtra, with its primary focus being marketing research and data measurement. The company can provide you with the most effective marketing assistance, no matter what kind of marketing issue you are facing at the moment or what kind of marketing information you need. ‍Headquarters: Mumbai ‍Founded In: 1983

8. IDC India It was founded in 1964 when the competition was relatively weak. Despite this, the company has survived for over 50 years and continues providing businesses with outstanding marketing research services. The company is a significant player in business analysis and marketing research. Although it is headquartered in Framingham, USA, it is very popular with Indian businesses. ‍Headquarters: New Delhi ‍Founded In: 1964

9. IPSOS Indica Research Despite its corporate office being located in Paris, France, the company has created a boom in the Indian market. Due to its extensive experience in data research and analysis, businesses appreciate


the presence of this name in the country. In addition to being one of the country's oldest and best marketing research companies, it is regarded as one of the most reputable. ‍Headquarters: Mumbai ‍Founded In: 1975

10. Millward Brown The company has its headquarters in New York, but it is a prominent and respected name in India when conducting marketing research for your business. It assists businesses with research regarding advertising, marketing, and media communication. Ever heard of Kantar Group? It is a subsidiary of Kantar Group. ‍Headquarters: Haryana ‍Founded In: 1973


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