June 2021

INSIDE THE JUNE 2021 ISSUE: Reimagining Health Care with Wellness Hub p. 3 Assessing Broadband Needs p. 4 ERAU Alum Creates Satellite Startup p. 6

Former Wilderness Ranger Transforming Lives Through Art p. 8 Rodeo Cowboys Saddling Up p. 10 Community Profile: Preferred Auto Body Buffing Out Mishaps p. 12

APS Adding More Carbon-Free Resources Charging stations and solar parking structures installed in Quad Cities

By Yessica Del Rincon, QCBN

S

ince announcing its clean energy commitment in January 2020, Arizona Public Service Co. (APS) has made steady progress in adding more carbon-free resources to meet the energy needs of one of the

fastest growing service territories in the country.

Last year, APS secured more than 400 megawatts of clean energy capacity, including 200 megawatts of wind power and 75 megawatts of demand response capability from APS Peak Solutions and APS Cool Rewards –

two voluntary energy conservation programs that provide business and residential customers ways to manage energy use on hot summer days and help maintain grid reliability.

“APS’s bold clean energy goal is an opportunity to work in close collaboration with our stakeholders,” said APS Northwest Community Affairs Manager Darla DeVille of Prescott.

“While our resource experts and

energy planners focus on integrating renewable resources into our overall clean energy plan, we’re also enhancing our customer experience and finding ways to bring energy efficiency programs with cutting-edge technology to Arizona’s rural communities.”

Along with expanding clean power capabilities, APS plans to add an additional solar generating resource Continued on page 42

Restaurants Feeling Relief Area establishments credit SBA funds and loyal customers for easing the economic impact of the pandemic

By Stan Bindell, QCBN

B

The team at Goods from the Garden joins others in the hospitality industry in welcoming customers back to a pre-COVID near-normal. Photo by Stan Bindell June 2021 | Issue 6 Volume 9

u Extensive renovations completed in October, 2020. u With the holiday season upon us, we are here to take care of your friends and family traveling to Prescott in a safe and responsible manner.

usiness is improving at restaurants in Prescott, Flagstaff and Sedona as we emerge from the pandemic, which has hit restaurants especially hard.

In early May, Arizona Congressman Tom O’Halleran announced that the Small Business Administration’s $28.6 billion Restaurant Revitalization Fund had begun accepting applications. Many restaurants in Central and Northern Arizona have either already received or applied for these funds.

Priority for the first 21

u Strict Marriott International sanitization protocol is in place due to Covid-19 with masks required and social distancing procedures fully implemented. Safety modifications are in place for breakfast, fitness center and indoor pool.

SpringHill Suites by Marriott in Historic Downtown Prescott 200 East Sheldon, Prescott Arizona | 928-776-0998 | www.marriott.com/PRCSH

days was given to restaurants owned by women, veterans or groups that are socially or economically disadvantaged.

Rep. O’Halleran issued a statement acknowledging that independent restaurants are important to their communities, but many are at risk of closing their doors because of the pandemic.

Restaurant owners can find information and apply to the Restaurant Revitalization program at sba.gov/funding-programs/loans/covid-19relief-options/restaurant-revitalization-fund.

Lisa Dahl, CEO and chef at Dahl Restaurant Group, said it has been a chal-

lenging time for her five Sedona restaurants. “Because our core group is strong, we put our heads together to strategize each and every move.

The large picture is complex and involves everything from forecasting, supply chain issues and seeking a qualified workforce,” she said.

The Dahl Restaurant Group operates Dahl and Deluca Ristorante Italiano, Mariposa Latin Inspired Grill, Pisa Lisa, Butterfly Burger and Cucina Rustica Tuscan Grill. Dahl said she’s never experienced anything like this, where one day they would be open and the next day they would be closed.

“After 25 years in the restaurant business, I have to say it is very different. The Continued on page 43

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Quad Cities Business News // JUNE 2021

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What humankindness means for you.

We’re Dignity Health. We believe that healthcare can be defined by two factors: clinical excellence plus humankindness.

Kindness is part of what makes us all human, and sharing humankindness is how we harness the healing power of the human connection and innovative medicine.

That's because we believe that what we have to offer is more than healthcare.

It's humanity. There’s no denying it; humankindness is powerful medicine.

And now, there’s more of it, for you.

Visit DignityHealthYRMC.org to learn more.

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Northern Arizona Healthcare’s Josh Tinkle, Flo Spyrow and Steve Eiss are among the healthcare architects of the future, designing a holistic and high-tech wellness village to be among the most innovative healing centers in the country. Photo by Bonnie Stevens

Plans Underway for Destination Health Village NAH reimagines health care with state-of-the-art hospital, ambulatory center and wellness hub in the pines

N

By Bonnie Stevens, QCBN

orthern Arizona Healthcare has a $750 million vision for how health care can best be delivered in a unique healing environment, anchored by a state-of-the-art hospital and ambulatory center amidst the ponderosa pines. The proposed Health and Wellness Village is to include businesses and services and is situated on 190 acres of NAH property on the west side of Interstate 17, north of Fort Tuthill County Park, near the Flagstaff Airport.

“We’re embarking on an ambitious program to enhance the quality of care we provide,” said NAH President and CEO Flo Spyrow. “This will not only be the biggest project in Northern Arizona, but likely the biggest project for years to come in all of Arizona, bringing jobs and economic viability as well as amazing health care to citizens of Northern Arizona,” she said in a news conference delivered through Zoom.

Chief Administrative Officer Josh Tinkle called it “a momentous occasion” as NAH began the process of making the vision a reality by submitting its application for zoning modifications to the City of Flagstaff in late April.

“You can work in health care your entire career and never have the opportunity to reimagine what health care should be delivered,” said Tinkle. “What we envision is not only an acute hospital with an ambulatory campus, but really a wellness village that’s a destination for all of Northern Arizona. Some of the new features that we expect to see on the platform itself, being the hospital and ambulatory clinic, will be more open spaces, more natural light, more modern infrastructure and technology to take care of all the patients, [with] more respite spaces for families. And then on the broader campus, we expect to see more wellness offerings such as yoga, healthy food options, eventually some residential development over our commercial spaces, etc.”

NAH Vice President of Construction and

Real Estate Steve Eiss says the project, expected to be approved by the end of the year, will be a “huge economic development engine” for Flagstaff, starting with the development process.

“We are anticipating at peak, 750 to 800 construction workers on site at any given time,” he said. “That is not inclusive of engineering and architecture staff that we feel will be in the 50 to 60 jobs range. So, we’re talking about four to five solid years of construction creating not only jobs in that industry, but also dollars to be spent in the Flagstaff community by these workers.”

“That doesn’t include the other 120 acres that will be developed into the future and the construction and businesses that will locate there and begin to contribute to the economic viability and thriving, quite frankly, of Flagstaff,” added Spyrow.

Officials say a Health and Wellness Village is a relatively new concept in health care, bringing onto one site clinical and hospital-based health care, outpatient services, rehabilitation, sports medicine, and residential and patient or provider housing. Amenities such as spas, gyms, health food stores and restaurants also could be in the mix as all of the experiences are designed to have a central location for services, and to focus on keeping populations well.

“We are developing a healthy lifestyle destination in Flagstaff that will take care of Northern Arizona residents with an emphasis on wellness, innovation, virtual and worldclass care,” said Tinkle. “We will create a gathering place for the community. This will be a sanctuary highly integrated with its natural environment that helps community members relieve stress and engage in healthy lifestyle choices.”

NAH officials say the concept for the health village is being influenced by the impact of COVID-19. “Through the pandemic, we went through some really tough times with our staff and all the patients that we take care of. The Continued on page 43

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Survey to Evaluate Broadband Capabilities for Rural Populations

A

By Ray Newton, QCBN

direct consequence of the shutdowns and isolation resulting from the COVID-19 pandemic has been “front and center awareness of the criticality of broadband and its significance in issues such as emergency management, education, health care and work access – and many others,” according to Teri Drew, regional director for the Northern Arizona Council of Governments (NACOG) in Prescott.

“The intensity for creating broadband awareness has prompted us with NACOG to sponsor a major survey throughout Yavapai, Coconino, Apache and Navajo Counties. That survey will help us develop a strategic blueprint for improving connectivity and digital equity among our citizens,” she explained.

Drew defined broadband infrastructure as the cabling and electrical systems that wire homes and businesses into local and regional telecommunication and cable companies. “Communications networks and the internet are linked together, making it possible to interconnect local users with internet, telephone, television and other similar services.”

Bandwidth describes how much

information can be transmitted in a network. “The more bandwidth, the fewer bottlenecks to slow the flow of information,” she said.

Drew and her NACOG colleagues with the Economic and Workforce Development program have partnered with Magellan Advisors, an industry-leading broadband company, to assess broadband availability in the four counties that comprise NACOG. “Our primary goal is to gather information from residents and organizations within our various communities – large and small – so we can better understand their unique needs. To do that, we’re asking residents and businesses in all the communities to participate by taking what we have called the ‘NACOG Broadband Survey,’” she said. “It takes about 10 to 15 minutes.

It should be completed by the person in your residence or organization who chooses or uses and pays for services in that location.”

Julia Sawyer, Drew’s executive assistant, emphasized that data collected during surveys will not be used for any purpose other than developing the strategic plan. “If a person feels uncomfortable with a question, that question can be skipped. All we want is to gather demographic and statistical data so that we can compare information with

census data and interpret the statistical relevance of responses. Privacy is absolutely assured.”

Participating in the survey will continue until probably the end of June, Sawyer said. The survey is totally online, so only those with access to the internet can participate.

Once survey data has been compiled, NACOG hopes to apply for state and federal grants, examine current and future infrastructure needs in the region, identify unserved and underserved areas, conduct a needs assessment, look for public-private partnership opportunities and design conceptional networks.

PART OF A BIGGER SCHEME

What is happening in NACOG and the other regions in Arizona is part of a national effort. A recent announcement from the Federal Communications Commission indicates the FCC plans to provide low-income households across the nation with assistance to help them cover internet costs.

A $3.2 billion Emergency Broadband Benefit (EBB) is available to households that participate in existing low income and pandemic relief programs offered by high-speed internet providers. The same is true of subscribers to the FCC Lifeline Program. That includes those

Teri Drew, regional director at NACOG, headquartered in Prescott, is spearheading a major survey to collect data to be used to develop a broadband strategic plan for the region. Photo by Ray Newton

who receive Supplemental Security Income (SSI) benefits, Medicaid and support from the Supplemental Nutrition Assistance Program (SNAP).

A Pew Research Center study found that 53% of Americans believe the internet has been an essential tool during the pandemic. However, as many as 42 million citizens may not have access to high-speed internet.

NACOG is one of several organizations trying to help people by getting them connected, especially in rural areas. But the NACOG territory is diverse – from the northeastern borders

of the state to Central Arizona. Officials say with nearly 48,000 square miles and 561,000 people, the use of broadband has become critically important.

“We are committed to the economic recovery and resilience of Northern Arizona. Please help us, through this survey, continue to be a vital resource to community resources, elder care, childcare, mobility and transportation planning and, certainly, economic and workforce development,” said Drew.

QCBN

For more information, call 928-778-1422 or visit nacog.org.

Meet Your Local Banking Experts: Tim Dodt Senior Director, Commercial Banking tdodt@alliancebankofarizona.com (928) 214-3402 Sherra Lyon Vice President, Commercial Banking slyon@alliancebankofarizona.com (928) 214-3410

alliancebankofarizona.com One of Forbes’ Best Banks in America Year After Year

Alliance Bank of Arizona, a division of Western Alliance Bank.

Member FDIC. Western Alliance ranks top ten on Forbes’ Best Banks in America list five years in a row, 2016-2020.

The small banks don’t understand you, and the big banks don’t try to.

JUNE 2021 // Quad Cities Business News

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ERAU Grad Creates Satellite Design Startup Company plans to work with NASA, create jobs

By Stacey Wittig, QCBN

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atalyst Space Technologies, a modular satellite design and build company, has set down at Moonshot at NACET in Flagstaff.

The tech company’s founder, Ghonhee Lee, reported that the benefits of Moonshot and the Flagstaff lifestyle, coupled with the city’s incentive program, helped them choose Flagstaff as a home base.

“Together, the pull from Moonshot and the city’s incentive helped us make the decision,” said Lee in an exclusive Quad Cities Business News interview.

“They took advantage of the Job Creation Incentive that the economic development team put together last year. It’s like a micro-grant for businesses planning to relocate to Flagstaff,” explained City of Flagstaff Business Attraction Manager Jack Fitchett. The City’s Economic Vitality Division team designed the Job Creation Incentive to attract employers that create quality, high-paying jobs.

At the end of this month, Katalyst Space Technologies will bring nine employees – four interns and five full-time people. The tech company plans to create more than 30 new jobs in the next three years. “We’re coming from Prescott and all over the country – Indiana, Florida – we’re very excited to be in Flagstaff, but we have some big challenges, like doubling our staff every year. We want to draw from local talent, but we’ll need to bring in people with very specific skills.”

The company does research and development around the manufacture and assembly of spacecraft components in low-Earth orbit. “OSAM [On-orbit Servicing, Assembly and Manufacturing] is an umbrella term for what we are doing,” said Lee. “Our satellites are designed to plug and play, mix and match with components that robotics can change over time.” Currently, they are working on prototypes on the ground. Their target timeframe to get things into the air is 2024-25.

As part of one of the key industries identified by the City of Flagstaff, Katalyst Space Technologies fit a criterion for the Job Creation Incentive, said Fitchett. The key industries targeted by the city to incentivize are: N Astronomy N Bioscience and Healthcare N Education N Environmental Technology N Manufacturing N Research and Development N Software and Information-Based Technology When Katalyst Space Technologies began forming in late 2019, they considered other cities such as the geospace hubs of Seattle, Los Angeles, Washington, D.C., and Colorado’s Front Range.

“We wanted to start this company and push boundaries in this industry, but it [the startup] coincided with the unraveling of the COVID pandemic,” said Lee, who launched the company in 2020. “The pandemic made it hard to begin networking in other cities – to meet the right people.”

Katalyst Space Technologies founder Ghonhee Lee studied at Embry-Riddle Aeronautical University in Prescott before bringing his company to Flagstaff.

Photo by Stacey Wittig

Lee studied at Embry-Riddle Aeronautical University and in Northern Arizona since 2013, with a couple of years’ hiatus to work at Raytheon in Tucson. “We all have a strong connection to the area. We went to a Moonshot event right before the pandemic. The subject – intellectual property – caught our attention.”

At the Flagstaff event, Lee says they discovered that “these are folks we’d like to explore continuing to work with.” Since then, Moonshot at NACET has helped Katalyst Space Technologies with mentorship and guidance in securing capital.

To qualify for the Job Creation InContinued on page 43

@quadcitiesbusinessnews

JUNE 2021 // Quad Cities Business News

Wildfire preparation protects you, the community and first responders.

Together, we can be prepared for wildfire season. Providing safe, reliable energy is our top priority. That’s why we work year-round to prepare for wildfires. These extra precautions could result in longer than usual outage times. For example, our crews will visually inspect lines before restoring power, or power lines may be temporarily taken out of service to protect firefighters. Working together, we will be prepared. Here are some things you can do: • Clear vegetation around your home and throw trash away properly.

• Sign up for local emergency alerts and visit wildlandfirersg.org to create a preparedness plan.

• Visit aps.com/outagecenter or use the APS mobile app to view our outage map, sign up for text and e-mail alerts, plus find outage preparedness tips.

Downed Power Lines Stay at least 100 feet away and call 911 first, then APS at (602) 258-5483 (metro Phoenix) or (800) 253-9408 (other areas).

Please visit aps.com/wildfiresafety for more information.

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Quad Cities Business News // JUNE 2021

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Business Woman QCBN

of the Month

Artist Kellie Day is Transforming Lives through Creative Expression Women across the country and beyond are calling Day’s art mentoring workshops ‘life changing’

“

By Bonnie Stevens, QCBN

Good luck will come to those who are prepared to greet it,” foretells the Trader Joe’s greeting card decorated with Chinese takeout boxes and fortune cookies. And, like her design predicts, artist Kellie Day has prepared for this moment, as aspiring artists are reaching out to her, now more than ever, to help them break open the fortune cookies of their long-buried dreams and paint their own bright futures.

Day works in mixed media and has no hesitation when it comes to tearing up poetry books, romance novels or music sheets, clipping logos from to-go boxes, assigning unicorn horns to wild horses, or adding purple spray paint to wintering elk grazing in the southern-most valleys of the Rocky Mountains. She is not so much a rule breaker as she is an artist who is happiest venturing outside the lines and inviting material of all sorts onto her canvas to coax beauty, contemplation and joy from fragmented pieces of the world around her.

And, that’s what she’s doing with the previously hidden talent of artists to be, mostly women in their 50s and 60s, who have heard their creative calling outshout the cacophony of the

pandemic. From the chaos and uncertainty of the times, she is helping women restore order and reconnect with themselves, guiding them to a place that makes sense, beauty and money out of the layers of their lives.

“Some are stuck and some have put their art on hold for too long. I’ve been through a lot of my own trauma and worked through how to be an artist, how to be calm and how to believe in myself. I’m teaching what I know,” she said. “When COVID first hit, women just really, really wanted to be inspired.”

Through her eight-week “Transform Your Art” mentoring program, Day has not only inspired, but sparked a movement of sorts. Women who are craving a life of creativity are signing up to push against their self-imposed boundaries, seek their authentic selves and allow their artist voice to be heard and celebrated.

Like her artwork, her live, virtual course is a carefully crafted blend – part technical instruction, part individualized training, part group feedback and part motivational coaching.

“Living your best life is really what it’s about – nurturing your self-worth and painting your authentic soul,” she said.

“These women who have a creative calling really want to get it out. That’s

Kellie Day’s artwork is influenced by the outdoors, wildlife and nature. Those who take her art mentoring program credit her for their newfound confidence, business skills and courage to take their artwork to a new level and their lives in a new direction.

Courtesy photo

the whole take-away for me.”

Art students give glowing testimonials about Day’s program and how they’ve found artistic success through her guidance. “So grateful that one year ago I began this journey with this group!” wrote Bev. “Just sold three paintings this week and moving to our new home this weekend so I can settle into my new art studio and paint again soon!”

Day encourages her students to throw out all their traditional ideas about art and how to be an artist.

“You don’t have to have a formal art degree, and the art gallery of the past is gone,” she said. “Being an artist is

Left: Nathalie Gosselin sold her first painting during Kellie Day’s “Transform Your Art” program a year ago. Today, she is delighted with how her work has progressed and credits Day for transforming her life as well as her art. Right: Harriet Morton learned how to encourage herself through Day’s guidance. She used to train horses. Now she paints them. Courtesy photos

not just about learning technique, like learning how to be a car mechanic. It is a holistic thing that involves your whole being – owning up to being that creative person you’re meant to be, believing in ourselves and getting over self-doubt. That’s the foundation and then we combine that with tools that make it easy and fun to start painting. So, it’s coupling the whole being with practical tools that helps make art and create professional quality paintings.”

Through “Transform Your Art,” Day says women are brushing through their insecurities and getting compensated at the level that their art deserves. “I just sold my first painting!!” wrote Errin. “And I was shocked when I courageously stated the price and they didn’t even bat an eye.”

Day’s art students speak of gaining great insight with renewed artistic strength, conquering insecurities with self-love and playfulness and learning how to trust their intuition and feed their soul.

“I joined this program because I finally needed to focus on myself. For most of my married life, I put everyone else’s needs before my own. This year, I finally made the decision to do something for me to break out of the box I put myself in. I am also proud of myself for taking the plunge and enrolling with Kellie,” wrote Kathe.

“I am most struck by the transformation these women report,” said Day. “One minute they don’t have the confidence to show anyone their art, six weeks later they are being featured

in a gallery or commissioned for paintings or having an art show and building a studio!”

Many, like Nathalie Gosselin, call Day’s influence “life changing.”

Gosselin is an international software project manager whose world took a sharp turn when she saw a Facebook ad for the art mentoring program.

“I can say I would not have become the artist that I am without Kellie.

She was a really important person on my artistic path, and I will always be grateful for the support she gave me to go ahead and express myself as an artist and invest in myself,” said the French Canadian, who lives near Quebec City. “As women, when we start to do something for ourselves, we do not want to take up too much space – maybe just a small desk and a small cupboard. Now, I’m taking the whole basement for my studio, which has many tables and easels. It’s so easy when you add everything you need to paint and create.”

Gosselin made space in her week as well, working just four days a week for the first time in her career and devoting a full day to her craft. “I never thought that at 50 years old I would have the courage to take one day a week, a workday, to work on my art.”

Since painting with Kellie in 2020, Nathalie has sold 15 paintings through her website, laliegalerie.ca.

“I was with Kellie in the program during my first sale, an acrylic painting of a racoon, splashed with color.

I was amazed someone was ready to Continued on page 41

JUNE 2021 // Quad Cities Business News

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Quad Cities Business News // JUNE 2021

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Prescott Rodeo Expected to Fill the Stands ‘World’s Oldest Rodeo’ celebrating its 134th year

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By Ray Newton, QCBN

odeo officials are planning for capacity crowds at all eight rodeo events this year. New General Manager Jim Dewey Brown says he believes rodeo-goers from all over the country will be ready for some excitement at the World’s Oldest Rodeo, scheduled for Monday, June 28, through Sunday, July 4.

Gates are expected to open at 5:30 p.m., Monday through Friday. On Saturday, July 3, one performance is scheduled for 1:30 p.m., and a second for 7:30 p.m.

The closing performance is set for 1:30 p.m., Sunday, July 4.

“Not only are we expecting large crowds to see the rodeo, we are already confident we’ll have somewhere around 750 cowboys competing for prizes,” Brown told Quad Cities Business News.

“People are really wanting to get out and come enjoy some traditional Western adventure and hospitality in Prescott,” Brown said.

The Prescott Rodeo began in 1888, when Arizona was a territory. It has become part of a national multi-million-dollar enterprise and is among more than 700 professional rodeos

across the 50 states. Brown says Prescott’s is often considered to be in the top 20 professional rodeos in the country.

“What surprises me is that many people in Prescott don’t realize how prominent the reputation of the Prescott Frontier Days is,” Brown said.

“This rodeo is a major economic and entertainment engine for the whole region around Prescott.”

FOURTH OF JULY HOLIDAY EVENTS ARE VARIED

It’s not just the rodeo events that attract people to Prescott over the July 4 holiday, a major attraction for people from throughout the Southwest is the annual Rodeo Parade on July 3, through the heart of downtown Prescott. People arrive in the early morning to line the Courthouse Plaza and surrounding streets to enjoy what is ranked the second biggest parade in the Grand Canyon State. This year, the theme is True Western Determination, according to Prescott Frontier Days Chair Kelly Owsley. Local families can enjoy the Kiwanis Kiddie Parade at 9 a.m., July 2.

The Courthouse Plaza will be featuring an Arts and Crafts Show July 2-4.

For the hundreds who enjoy putting on their cowboy boots and hats, the rodeo dance is scheduled for the evenings of July 1-3. At 9 a.m., Sunday morning, July 4, a cowboy church service will be provided at the rodeo grounds for those interested in participating.

A first this year is the introduction of the all-local Prescott Frontier Days Rodeo Foundation’s fundraising cookbook. The cookbook, which sells for $10, will be filled with homestyle Western recipes from local families. It also will include stories and anecdotes about the history and tradition of the “World’s Oldest Rodeo.”

The cookbook is dedicated to Karen and Kirsten Vold of Colorado, who have supplied the rodeo with its livestock for 49 years. The Volds will be grand marshals for the annual parade, said Trisha Lewis, marketing director for the rodeo. The foundation also will be selling rodeo posters, t-shirts and other souvenirs.

Brown has been in Prescott since February, having relocated from Socorro, New Mexico, with his wife.

“You have no idea how gratified I am to be hired to replace J.C. Trujillo. I’ve known about and admired the Prescott rodeo for years and competed in it from 1995 until 2007.”

J.C. Trujillo retired this past winter.

Jim Dewey Brown’s display cabinet showcases several of the trophies and awards he has won through the years in his career as a rodeo contestant and organizer.

Photo by Ray Newton

Brown is no stranger to the Prescott Rodeo. He sports belt buckles from winning the saddle bronc riding championship twice and he has helped time events.

Brown earned his bachelor’s and master’s degrees at Tarleton State University in Stephenville, Texas.

Later, he coached rodeo for 13 years at New Mexico State University in Las Cruces and was named NIRA Coach of the Year in 2007. Prior to moving to Prescott, Brown had been the director

of the Socorro Rodeo and Sports Complex.

“I’ve long dreamed of being able to live in Prescott and be associated with the rodeo – and here I am,” he said with a smile. “Now, my next biggest satisfaction is going to be seeing people buy tickets for the coming rodeo and all its events.” QCBN For more information about the rodeo, call 928 445-3103 or email info@worldsoldestrodeo.com.

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Quad Cities Business News // JUNE 2021

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// COMMUNITY PROFILE // BY SUE MARCEAU, QCBN

Smoothing Out Life’s Bumps

Preferred Auto Body’s Cameron and Erika Snow know when you’ve had a bad day

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ameron and Erika Snow are exactly the people you’d want managing the fallout if your motor vehicle were sideswiped, rear-ended, dented or otherwise damaged in a mishap.

The Snows, owners of Preferred Auto Body, Inc., apply their knowhow to making your prized wheels look as good as new. From coordinating with insurance companies to buffing newly repaired auto bodies, their 11-person crew aims for complete customer satisfaction.

Since purchasing Preferred Auto Body in 2014, the Snows have focused on “keeping people happy” and “trying to do everybody right,” Cameron said. He and Erika bought the shop three years after relocating from California to Prescott, where Cameron had enjoyed visits during high school with a friend whose family had local connections. Cameron had been a

firefighter until a job-related back injury ended that career. A family friend mentored him in auto body work, Cameron explained, “and here we are.”

In a typical week, the shop repairs about 20 vehicles. After dropping to 15 a week during the pandemic, business is picking back up.

“Our business is a mix of everything from bumpers to ‘train wrecks,’” Cameron said. “It goes in spurts. We can’t predict what will be coming in, so we’re ready for anything. Seventy percent is repeat customers and referrals. There are a lot more customer pays than I ever thought. People are scared to death to use their insurance.”

That fear arises from misconceptions about what causes insurance rates to rise, he explained. The general rule is that a driver hitting something spurs a rate increase, while

Painting Apprentice KK Rodriguez (far right) and Painter’s Helper Troy Smith prep a vehicle for painting at Preferred Auto Body in Prescott. Owners Erika (far left) and Cameron Snow welcomed Troy to their crew nearly two years ago. Rodriguez recently earned a Yavapai College Certificate in Auto Body Paint and Collision Technology through Prescott High School’s alliance with the Mountain Institute Joint Technical Education District (JTED). Photo by Sue Marceau

damage such as that from hail storms, vandalism and grocery carts does not. A collision with a deer or other animal is exempt. Cameron shared that three-year rate increases of $27

to $30 a month have been reported by customers for “chargeable” incidents.

“The average person is going to get into a wreck,” according to industry statistics, Cameron said. “You would

have to go 21 years without a loss to justify a $1,000 deductible and you’d only save a small amount a year for not choosing the lower deductible.

Continued on page 41

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NAZ Wranglers Boosting Economy, Visibility

By Ray Newton, QCBN

more than 3,000 season ticket seats had been pre-sold. “People had been calling, and they were waiting in lines. he opening kickoff for the newHundreds came for the mid-afternoon ly-founded Northern Arizona scrimmage.”

Wranglers (NAZ Wranglers) Season tickets range from $132 means more than just another spectator up to $364 for an eight-game home sport in Prescott Valley. It has the season, which ends Aug. 21, when the potential for generating substantial inWranglers play The Tucson Sugar come for local restaurants, bars, stores and hotels – and create tax revenue for Skulls. Individual tickets start at $16.

Group rates also are available and are the community.

“Having the Wranglers Professional an especially good deal for families, said Werking. “Kids enjoy meeting Whiskie, Indoor Football Team here in Prescott the colorful Western-dressed team Valley is a major economic driver for mascot.” They also can join the “Kids the town and businesses in the area,” Club,” and receive team t-shirts, miniasaid Cutter Chamberlain, economic development coordinator for the Town ture footballs, photos with the players, a pizza party and movie night. of Prescott Valley. “Not only does it Town leaders say they are thrilled provide an exciting form of entertainment for our locals, but it also increases to have a new occupant in the Toyota consumer spending. It will increase tax Center. For several months, the arena was void of professional teams. The revenue for the town and, certainly, Northern Arizona Suns, an NBA-G increase tourism to the region.”

The pre-game tailgating parties and League team, had been sold by its owners, the Phoenix Suns, in June of season opener attendance on May 16 last year. provided solid support for Chamber“We are thrilled to have a new lain’s prediction. Fans of all ages packed anchor tenant at the Findlay Toyota the parking lot and, later, nearly filled Center,” said Acting Town ManagFindlay Toyota Center (FTC) for the er Ryan Judy. “We look forward to inaugural game of the season. their fast-paced, entertaining style of Donna Werking of NAZ Social, football, and to their tailgate parties and who handles press relations for the certainly, positive economic growth.

Wranglers, said the arena seats 4,800 Go get ‘em, Wranglers.” people and by Mother’s Day, May 9,

T

“Having a professional sports team, the NAZ Wranglers, in the Findlay Toyota Center will create excitement,” said Prescott Valley Chamber of Commerce President and CEO Marnie Uhl. “It certainly will have big economic impact. The team will attract a large fan base not only locally but also from other communities throughout the state. Rivalries with the Arizona Rattlers from Phoenix and the Tucson Sugar Skulls are guaranteed to bring out-of-town guests. The downtown will be energized with people visiting local restaurants and using our hotels for overnight stays. The Wranglers are bringing a new spirit and sense of personal ownership into our hometown team.”

IAF DIFFERENT FROM NFL

NAZ Wranglers Coach Dominic Bramante and (l to r) players Skylor Clinton, Vernon

Those unfamiliar with professional Reed Jr., and B.J. Calhoun greeted the fans during a press conference on May 9, prior Indoor Arena Football (IAF) will have to a practice game. Photo by Ray Newton a lot of learning to do. The rules and actual game are distinctly different. goalposts are closer together. Nets stop for 3 p.m., June 5. For more informaIAF teams have only 21 players and any kicks from going into the stands, so tion, go to NAZWrangers.com. QCBN only eight men for each play on either offense or defense. Also, the field is less they bounce back onto the field where the ball remains “live.” than half the size of a regular football At a pre-game press conference, field. In fact, it’s the same size as a Wranglers Coach Dominic Bramante hockey field – 26 yards wide and only 50, not 100, yards long, as is the case for told fans they can expect “constant a National Football League (NFL) field. action and movement.”

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Pandemic Boosts Need for RV, Boat Storage Workshop identifies opportunities and resources for investors and developers in expanding industry

I

By Bonnie Stevens, QCBN

ndustry experts will be gathering for the Toy Storage Nation Executive Workshop in San Francisco this summer to discuss the meteoric rise in boat and RV sales punctuated by the pandemic; the explosive and continued demand for large self-storage facilities; and how investors, developers and entrepreneurs can move forward wisely in this expanding industry.

Workshop host Toy Storage Nation, a new start-up within the Hayworth Group of companies, is rapidly becoming the voice of the RV, boat and toy self-storage industry. Chief Operating Officer Darren Choate says the executive leadership team has more than 100 years of combined experience in the self-storage and media industries. “Our immediate call-to-action is to share our knowledge and inform others about the resources available to realize current opportunities and anticipate future demands as Americans in large numbers have embraced the outdoors and invested in boating and RV-ing,” said Choate.

“The workshop is intended to introduce and guide potential RV and boat storage entrepreneurs to a panel of experts who have the most experience developing this brand new asset class in one place and at one time; not to mention, to give potential investors a chance to see the first and most successful RV and boat storage facility in this asset class built, with the opportunity to ask questions of those experts in a one-on-one setting,” said Toy Storage Nation CEO Robert “Bob” Hayworth, also the CEO, chairman and founder of Baja Construction Co., Inc. Industry leaders cite lifestyle changes for the current recreational vehicle boom, elevated by the need to find ways to social distance and get outdoors. According to the RV Industry Association’s March 2021 survey of manufacturers, more RVs made their way to RV dealerships across North America in March than in any prior single month. The 54,291 wholesale RV units shipped is a more than 5% increase over the previous record set in March 2018.

Meanwhile, the National Marine Manufacturers Association (NMMA) reports U.S. boat sales reached a 13-year high in 2020 and the trend is expected to continue through 2021.

“2020 was an extraordinary year for new powerboat sales, as more Americans took to the water to escape pandemic stress and enjoy the outdoors safely,” said NMMA President Frank Hugelmeyer.

Thus, the Toy Storage Nation Executive Workshop is designed to provide insight, information and consumer expectations about storage needs and the development of this new complete asset class. Choate says speakers will discuss how to operate large self-storage oper-

ations efficiently and profitably with amenities such as: RV and boat storage, computerized access gates, 24-hour surveillance, covered or enclosed storage, asphalt paving, charging outlets, water and sanitation stations, and restrooms with showers.

“A five-star facility would also include additional revenue-generating features such as ice, compressed air, propane sales, solar power, electricity, valet parking, vehicle cleaning and minor maintenance service,” said Choate.

Development Services President Jo Beth White, who has conducted feasibility studies on all facets of storage businesses for more than 20 years, has witnessed the maturing of the large-storage industry and need for such facilities across the country. “In the past, RVs and boats were stored in ancillary space at small self-storage facilities. But, that has drastically changed. In 2007, a facility with 1,000 large stalls in Chino Hills, California, filled up so fast it was frightening. That trend will continue, because the sale of RVs and boats is off the charts. Dealerships can’t keep up with demand. But, even in an economic downturn, if people sell these assets, those who buy them will still need a place to keep them,” she said.

“The industry will carry its own momentum.”

White, a member of the Toy Storage Nation team, will be discussing the development feasibility of large storage businesses at the July workshop. “Additional speakers will provide details about the RV and boat storage market with strategic how-tos on every aspect of operating a business from inception to success,” said Choate. QCBN The Toy Storage Nation Executive Workshop is scheduled for Friday, July 30, 2021. For more information, visit toystoragenation.com/product/executive-workshop/.

JUNE 2021 // Quad Cities Business News

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// BUSINESS CENTS // BY BONNIE STEVENS

We are Better When We Move

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urns out the Sundance Kid had it right. “I’m better when I move,” he explained, during a job interview to be a payroll guard, when asked if could shoot.

And the truth is, so are we. Except now there’s a whole lot of research backing Sundance up, much like Butch Cassidy’s Hole in the Wall Gang when they were robbing trains (which is a physical activity).

Banner Health applauds physical activity. In an article published in 2020, the medical non-profit giant and largest employer in Arizona said exercising is a “natural mood booster” and one of the

best activities we can do for our minds and bodies. “Not only does it give you a feel-good sensation post-workout, but it is also the remedy for stress, depression and other negative emotions.”

Banner Health quotes Dr. Yazhini Srivathsal, a psychiatrist with Banner Behavioral Health Hospital. “Exercise increases blood circulation to your brain, including areas like the hypothalamus, which in turn communicates to the other regions like the limbic system, amygdala and hippocampus. These regions are responsible for your mood, fear and anxiety response, motivation and memory and help decrease depres-

// The Sundance Kid was a man of few words, but we should pay attention to those words because now we know, we’re all better when we move.

Movement is about performance, really – mental and physical performance. It improves our mood, gives us more confidence and sharpens our minds, and maybe even our aim. //

sion, anxiety and improve memory.

If you’re curious as to why you feel so good after you exercise, you can blame it on endorphins, which are the happy chemicals released during and after a workout. Exercise also helps in promoting growth of new circuits in your brain and reducing inflammation.”

High Altitude Personal Training (HAPT) gym owner and personal trainer Rachael McDonald agrees and witnesses the positive effects of movement daily. “Everybody should know that exercising at some capacity is important for our fitness. But studies show that exercising regularly can help with conditions as serious as mental illness, and that’s one of the things COVID showed us. We need to exercise not only because it’s good for us physically, but mentally as well.”

Many of McDonald’s clients (who are not train robbers) confirm that their workouts have helped them with depression and anxiety. “We’re all about people in the gym losing weight, gaining muscle and getting toned, but health is so much more than that.”

Long-term benefits of an exercise routine, McDonald adds, include higher self-esteem and a better quality

of life that comes with the freedom of being able to physically do what you want to do. “It’s knowing you can go for a hike if a friend invites you, or keep up with your grandkids or play tennis.

I care way more about good posture and good body mechanics than how much I can lift or how good I look, so I can avoid injury and other health problems.”

An active lifestyle also helps us sleep, states Banner Health, because it makes us physically tired. And it improves creativity, “giving your brain that much needed ‘cognitive pause’ where it can help you change your perception and come up with new ideas.”

Thinking back to the movie, “Butch Cassidy and the Sundance Kid,” you may recall the scene in which the distressed Sundance demonstrates this point: It’s hard to worry about problems, like expert trackers on your tail (Who are those guys?), when you’re running and jumping, especially off a cliff.

The positive effects of a consistent workout routine affect us in every area of our lives, says McDonald. “I have clients tell me our gym has

saved their marriage because they are happier individuals. One of the most notable transformations was reported by a gentleman who came in and said he had never lifted weights or done any sports or anything athletic before.

He started training consistently, three times a week. He expressed his level of confidence had dramatically increased.

Basically, he had none, but he started working out. He built muscle. He felt stronger. He stood up taller. This made a huge difference in his overall personality. He says he became a completely different person because he felt confident.”

The Sundance Kid was a man of few words, but we should pay attention to those words because now we know, we’re all better when we move.

Movement is about performance, really – mental and physical performance.

It improves our mood, gives us more confidence and sharpens our minds, and maybe even our aim. QCBN Bonnie Stevens is a public relations consultant. She can be reached at bonnie.stevens@ gmail.com.

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Quad Cities Business News // JUNE 2021

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// MAYOR’S ADDRESS // BY GREG MENGARELLI

Welcoming Summer with Open Doors in ‘Everyone’s Hometown’

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uring the Summer of 2020, the typically-lively Prescott area was host to far fewer attendees at summer special events. The impacts of COVID-19 were being felt here and throughout the world, causing everyone to be cautious and conscious of taking care of themselves and others. Now that numbers are decreasing and vaccinations have become more readily available, everyone is looking forward to an opportunity to enjoy the beauty and vibrancy of our community with 2021 Summer Special Events. In addition to the many events on our summer calendar, everyone can now also enjoy the brand new splash pad and railroad themed playground at West Granite Creek Park adjacent to the Hilton Garden Inn. Several weeks ago, we all saw the first signs of summer with warmer temperatures and the first of many events at the Courthouse Plaza. As the white tents went up and people wandered from merchant to merchant, it really began to look

W

like summertime in our community.

The Plaza arts and crafts fairs have become a real draw for Prescott and with so many merchants, there really is something for everyone. These events promote the vitality of our beautiful downtown corridor and mark the start of summertime special events where there is truly something for every member of the family.

Prescott is home to more than 450 miles of trails for hiking, equestrian activity and mountain biking. These trails lend themselves to a number of special events centered on mountain biking or running, and provide options for people of any age and skill level. Throughout the summer, a number of local non-profit organizations will host mountain biking events on trails throughout the community and for the first time, the Prescott Mountain Bike Alliance will host its “Best Party of the Year” for two days this month. For more information on the event, please visit prescottmtb.com. If you prefer to enjoy the local trails on foot, there are

also a variety of trail running events this summer.

The historic downtown plaza is also once again alive and bustling with artists, woodworkers, food vendors and a variety of other merchants. Last summer we all missed seeing pop-ups nearly every weekend as so many of the art and festival events on the plaza were canceled.

This year, happily, these events are back. Beginning in early May and running throughout summer on various weekends, residents and visitors alike will have the opportunity to enjoy the beautiful weather while supporting merchants at these events. In addition to daytime art and craft festivals, music lovers will again be able to enjoy the annual Summer Concert Series, kicking off this year with the Ponderosa Grove Record Release on June 18.

These events also allow tourists to experience the variety of local shops and restaurants in our downtown area and enhance the

liveliness of our community.

One new event worth mentioning this year is the Arizona High School Finals Rodeo, June 2-6, at the Rodeo Grounds. This is the first time Prescott has hosted the event in many years, and it will bring dozens of young athletes, their families and supporters to town. Let’s be sure to give them a warm welcome! For information about the event, go to AHSRA.com.

All of these events lead up to what many consider the event of the year, the World’s Oldest Rodeo. Prescott Frontier Days annually hosts the Rodeo and surrounding events in the days leading up to the 4th of July. To purchase tickets, please visit worldsoldestrodeo.com.

This year, I know we are all looking forward to celebrating together as there is much to look forward to. QCBN Greg Mengarelli is the mayor of Prescott.

// One new event worth mentioning this year is the Arizona High School Finals Rodeo, June 2-6, at the Rodeo Grounds. This is the first time Prescott has hosted the event in many years, and it will bring dozens of young athletes, their families and supporters to town.

Let’s be sure to give them a warm welcome!

For information about the event, go to AHSRA. com. //

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Heroes on the Water chapter members, veterans and first responders joined in a half-day of fishing, made possible by contributions from community businesses.

Photo by Ray Newton

Heroes on the Water Take Veterans Fishing

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By Ray Newton, QCBN

he generosity from a wide range of community business owners gave local military veterans and first responders a Day on Willow Lake last month. The recently-founded chapter of Heroes on the Water (HOTW), a Chino Valley non-profit organization, made the fishing adventure possible.

Using loaned kayaks, life vests and fishing tackle, members of the veterans’ charity organization carefully loaded their guests into kayaks and took them onto the somewhat choppy waters of a sun-warmed lake.

Those who helped make the outing possible included local Rotary International President Mary Fusinski, Born to be Wild Adventures, Goods from the Garden, Prescott Tire Pros, Crown Commercial Cleaning, BoSa Donuts,

the City of Prescott and representatives from Quad Cities Business News.

“In all, several hundred dollars were contributed to make this event possible,” said HOTW Chapter Coordinator Dan McGowan.

“We plan to have four to six more events during the warm months, especially if we can get the kind of support we had this time.”

“It was a wonderful event,” said Jody Villalobos, a retired Air Force veteran and recently retired police offer who lives in Chino Valley. “It helps create a common bond among some of us who had not previously known each other.”

Heroes on the Water in Chino Valley is only the second chapter in the state. The organization exists primarily in the United States, Australia and the United Kingdom. For more information, visit heroesonthewater.org. QCBN

AAA Closes Prescott Branch

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oors at the American Automobile Association (AAA), Prescott branch, at 172 E. Sheldon St., Suite C100, have closed permanently. Services provided by the office for years had included auto, home, flood, travel and rental insurance. Other services included personalized auto buying, travel planning, trip planning and counseling, maps and other resources. Some AAA services are available online. They include Roadside Assistance, AAA Account Management and Member Services. Only one AAA office remains in the state, located in Paradise Valley. For more information, call 800-922-8228 or visit aaa.com/aaa-arizona-site-map. QCBN Photo by Ray Newton

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Quad Cities Business News // JUNE 2021

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Can an Old Body Generate New Stem Cells?

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By Barry Gordon

efore I give you the answer, please note, this article is not intended to provide medical advice. I am a biophysicist, not a doctor. I simply want to share new research and developments that you can further investigate on your own, and/or take to your medical provider.

A few years ago, if you asked if your older body could generate new stem cells, the answer would have been a definite “No.” But, as of 2019, the answer has become a most promising “Yes!” — even if you are over

age 80! So, what has changed?

It’s all about GHK-Cu, a biologically active tripeptide that some scientists call “The Holy Grail of Healing.” This peptide generates stem cells and provides multifarious salubrious functions. It is plentiful in healthy young people, but it begins diminishing, along with your stem cells, around age 30. As GHK depletes, aging escalates.

Dr. Loren Pickart discovered gHk-Cu in 1973. He noted it is highly anti-oxidant and anti-inflammatory.

He later wrote that one of the reasons GHK-Cu restores so many conditions

// It’s all about GHK-Cu, a biologically active tripeptide that some scientists call “The Holy Grail of Healing.” This peptide generates stem cells and provides multifarious salubrious functions. It is plentiful in healthy young people, but it begins diminishing, along with your stem cells, around age 30. As GHK depletes, aging escalates. //

to health is that, in addition to transforming skin cells into stem cells, it blocks Nuclear Factor Beta Kappa (NFkB) Activation. NFkB is believed to be a major factor in causing the diseases of human aging, with either a causative or intensifying action.

GHK-Cu repairs DNA and regulates 4,192 genes, about a third of the human genome, back into healthy expression.

Dr. Thomas Gilmore of Boston University lists 67 common catastrophic diseases in which the activation of NFkB is implicated: bu. edu/nf-kb/physiological-mediators/ diseases.

There are hundreds of independent research articles on the National Institutes of Health (NIH) National Library of Information website. To be amazed, go to pubmed.gov and put “GHK-Cu” into the search window.

Ever since Dr. Pickart’s discovery, scientists have been looking for a way to replenish GHK-Cu in aging humans. But this tripeptide was elusive.

A synthetic form was invented for topical use in skin creams, but results are questionable and, because it’s synthetic, sometimes there are side effects.

Since no way of replenishing native GHK was ever discovered, scientists

came up with a solution to inject people with healthy stem cells that, nowadays, are typically sourced from human umbilical cords. Results have been promising, but not perfect.

Another way is to harvest a person’s own stem cells, activate them in a lab, and then re-inject them back into the same person. Not only are these treatments painful and expensive, but those stem cells are aged, i.e., less potent.

Now, let’s take a step back in time.

Around the turn of the millennium, David Schmidt, a brilliant young inventor, developed and patented a non-invasive Infrared Photobiomodulation Technology to increase the energy and stamina in U.S. Navy Seals. His invention was later used by the U.S. Women’s Olympic Swim Team, who then achieved more gold medals than ever before.

Schmidt, who was a pioneer in energy healing technologies, got the idea that he might tweak his Photobiomodulation Technology for the purpose of generating human stem cells. In December 2019, he introduced his revolutionary Photobiomodulation GHK-Cu/Stem Cell Regenerating Technology to the world.

Scientists at the U.S. Patent Office were so impressed with the high levels of GHK-Cu and stem cells in blood and urine samples during the clinical studies that they fast-tracked and granted the patent in just 11 months, in March 2020.

This is technology like the world has never seen before! It uses non-transdermal organic nano-crystals to reflect specific frequencies of your own body’s infrared light, which generates high levels of GHK-Cu, which transforms your own skin cells into your own youthful mesenchymal stem cells for anti-inflammation, anti-pain, anti-disease, anti-aging, improved cognitive functions and remarkable rejuvenation, even in people who are already compromised. It works wonders for elders, athletes or anyone in pain. Photobiomodulation is non-invasive, highly effective, and, compared to traditional stem cell therapies, very inexpensive.

Feel free to call me for more information, 510-912-6692.QCBN

Barry Gordon is a biophysicist, homeopathist and energy psychologist living in Prescott. He’s been on the leading edge of science and healing since the 1960s. He can be reached at barryg@mac.com.

JUNE 2021 // Quad Cities Business News

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Answering Frequently Asked Questions About Hearing

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By Jeff Lane, Au.D.

lthough hearing loss is a common disability, most people are taught very little about it. Thus, new patients always have a myriad of questions during the initial phases of diagnosis and management.

Some questions are more unique or specific to the individual, but most are the same. And for good reason.

Hearing loss has a steep learning curve and patients want to ensure they are making informed decisions.

My goals are to always make sure patients feel comfortable and secure, and to answer their questions to the best of my ability. Here are some of the most common.

DOES MY HEARING LOSS LOOK NORMAL FOR MY AGE?

This is a more complicated question than it appears. Yes, it is true that hearing loss becomes more prevalent as we mature. One-third of adults 65 and older have hearing loss, while that number increases to 50% at age 75. However, there is no “average” degree of hearing loss for different age groups. A 90-year-old patient

may only have a mild hearing loss, while for a 67-year-old, it may be severe. The hearing loss depends on genetics and previous noise exposure. Hearing loss is hearing loss and should be addressed if it is negatively affecting your quality of life.

DOES MY LOSS REQUIRE HEARING AIDS?

The recommendation depends on two factors. First, what is the degree and configuration of the loss? If only one or two frequencies are affected, or the loss is very mild, the audiologist may choose to wait and simply monitor the loss. But it also depends on how the patient feels he or she is communicating. Two patients with the same hearing loss can have polar opposite responses. One may hardly notice having trouble, while the other feels the loss is impacting the ability to communicate properly.

It makes sense for the first patient to wait. Because this individual lacks a strong motivating force, the aids won’t impact him as much and will either be returned or end up in a drawer. Waiting until the person feels ready will increase the chances of

success.

The second patient should absolutely try hearing aids. Hearing aids will improve his access to sound and have a positive impact on his quality of life. This holds true, even if on paper, the loss is less severe than other people’s hearing loss.

CAN I WEAR JUST ONE AID?

Obviously, if only one ear has a loss or financial considerations are significant, one aid is a viable solution.

Anything is going to be better than nothing. But, if possible, it is always best to fit a bilateral loss with a two hearing aids. First, there is a phenomenon called binaural summation whereby the combined amplification boosts the perceived loudness of the sound even further. As a comparison, imagine that you have vision loss in both eyes. A monocle will help improve your perception to a certain degree, but glasses will make the image sharper than it could have ever been with the monocle alone. This is equivalent to aiding both ears.

Additionally, a person will be able to localize sounds better and have better speech understanding

in noise when both ears are aided.

This is because our brains are wired to perform these tasks by comparing and contrasting the signals from each ear. In the case of localizing sounds, your brain knows that a sound came from your right because it reached your right ear first and was louder on that side. If a person has a bilateral hearing loss and a single hearing aid, those important signals will always be lopsided and impair your brain’s ability to compare the sound.

ability and memory function. And the aids will not become a crutch.

People with hearing aids use them consistently because they enjoy not having to work as hard to communicate. But they can still function without the hearing aids if needed.

No question is ever too silly to ask an audiologist. If you want to know, ask. Hearing health is a collaborative process and works best when all parties are on the same page. QCBN

WILL THE AID WORSEN MY HEARING OR BECOME A CRUTCH?

No, hearing aids will not make your hearing worse, nor will they “fix” it.

Hearing aids are just that. They help to increase your access to sound and filter out excess noise. But your hearing itself remains unaffected. It is true that hearing loss tends to worsen over time, but it is typically a slow and gradual process. And it will change, regardless of hearing aid use. Actually, wearing hearing aids has been shown to help maintain good word recognition

Trinity Hearing Center is located at 1330 N. Rim Dr., Suite B in Flagstaff. For more information, visit the website at TrinityHearing.net.

Jeff Lane is a doctor of audiology with a passion for improving the lives of others. Dr. Lane may be reached at 928-522-0500 or at audio@trinityhearing.net.

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The Local Dealership that Supports Your Community

www.FindlayBuickGMCPrescott.com 1006 Commerce Drive Prescott AZ (928) 445-7350

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pet news

Wildfire Season has Volunteers Ready to Evacuate Large Animals

By Bonnie Stevens, QCBN

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ry, warm, windy conditions make May and June Northern Arizona’s prime season for wildfire. As cities and forests call for fire restrictions and wildland firefighters are on high alert, Carol Fontana and members of the Equine Emergency Evacuation of Yavapai County (EEE) are vigilantly strengthening their large-animal rescue networks, identifying resources and preparing for action.

“At least half of our group has been training for the last year,” said Fontana, EEE board chair. “We have a great dispatch and evacuation management team, and several ham operators to keep track of the rigs.”

EEE is only two years old. It is an all-volunteer organization, with about 82 members. The group has identified horse trailers and 26 staging areas around the county where horses, donkeys, goats and other large pets can be delivered safely in the event of an emergency. A survey by the group reveals there are some 7,000 such animals in Yavapai County. More than a third have no means of evacuation.

Members of the horse management

// Fontana started EEE after riding the Arizona Trail with her Arabian champion horse, Tiki, from Mexico to Utah in 2016. “We worked our way around five fires and I got home and thought, ‘We’ve got to organize our neighborhood!’” //

team, like volunteer Kay Lyons of Prescott Valley, will greet the rigs at the staging areas and quickly unload the animals so the trailers can go back to threatened areas to get more animals out.

“All of the volunteers I have been training with are wonderful people and very experienced horse people,” said Lyons. “It is very reassuring to know that so many people are willing to help in case of an emergency and that our community’s horses and livestock will have a safe place to shelter if a fire threatens our county. I am especially impressed with the systems to keep track of the horses with both paperwork and photo ID and security measures to ensure that horses will be returned to their owners.”

This spring, EEE volunteers gathered for technical demonstrations to learn how to rescue large animals from tricky places like ravines. They also have worked to perfect their processes, which include Eyes on Yavapai, a notification system that connects neighborhood coordinators who can relay first-hand information about situations and resources in their areas.

EEE partners with the Yavapai County Sheriff’s Office in rescue operations as well, and connects with others around the country to learn from their experiences. Local volunteers join in Zoom calls with large-animal evacuation volunteers in California, who have been hammered by forest fires in recent years and meet regularly to discuss strategies.

STRESSED FORESTS

Meanwhile, Arizona fire managers say the state’s drought conditions have resulted in stressed trees and an elevated risk of fire. “With as little snowpack and precipitation we received this past winter, we are currently in very high fire danger and seeing very dry forest conditions,” said Coconino National Forest Public Affairs Officer Brady Smith.

Hardy species like manzanita are starting to die off, and bark beetles, which devastated the West in the early

With Central and Northern Arizona in very high fire danger, Equine Emergency Evacuation of Yavapai County is organized and standing by to rescue large animals from threatened areas. Courtesy photo

2000s, have made a reappearance.

“We have complex fuel conditions to deal with,” said Zone Fire Management Officer for the Coconino and Prescott National Forests Brian Steinhardt. “We are well deficit in our moisture, which leads to stress on our plants. Weakened trees are unable to make sap to push the bugs out. We are now seeing the effects of bark beetle attacks and dying juniper trees from Chino Valley to Ash Creek.

That changes the fuel conditions from a fire perspective. The grasses have filled in between trees and we have continuous fuel from one dead juniper stem to another. The orange needles become volatile, almost like gasoline.”

AWARE OF THE RISK

The EEE website emphasizes the risk of wildfire in Yavapai County by noting large fires in recent years. It reminds residents about the 2019 Sheridan

and Cellar fires, which came close to developed areas. “We’ve been very, very lucky,” said Fontana, who emphasizes that luck is not a good strategy. “There were huge fires in every county except for ours last year. They are going to happen.”

Fontana started EEE after riding the Arizona Trail with her Arabian champion horse, Tiki, from Mexico to Utah in 2016. “We worked our way around five fires and I got home and thought, ‘We’ve got to organize our neighborhood!’”

Fontana has been riding horses since she was 4. Seeking endurance ride opportunities, she moved to Prescott from Pennsylvania 10 years ago.

She says the organization started with a Facebook page calling for volunteers during the June 2017 Goodwin Fire near Dewey. “That became a very dangerous situation. We had several

rigs go to one address and got stuck. If the fire came through we would have been cooked.”

With volunteers, resources, support and communications systems in place, Fontana is feeling confident. “I believe that we can handle whatever happens, within reason. We’ve talked to people in Solano County, California, who were involved in the Vacaville Fire last August. They had to start their evacuations in the middle of the night.

I don’t anticipate anything like that but with our tracking and communications guys, Eyes on Yavapai, we’ve got some of the best horse and comms people around. We have a great group.”

EEE has a hotline, 833-922-9333, for those who need assistance in any kind of large-animal rescue emergency. The non-profit organization operates on donations, which can be made through its website, https://eeeyc.org. QCBN

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Injured Burro, Aging Bull Find Sanctuary

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ilagro, or Miracle, as he now is known, was rescued by volunteers after being struck in the head and shoulder by a vehicle and bleeding profusely from his ears.

Animal Guardian Network (AGN) founder Carrie Singer jumped into action and rushed the Lake Pleasant-based burro to a veterinary hospital for a diagnosis. Radiographs revealed Milagro had been shot in the head, leaving behind the remainder of a high-caliber hollow-point bullet that was removed. Still wild and unhandled, the brave burro now is recovering from his two life-threatening traumas as he receives life-long care at AGN’s Healing River Ranch.

However, the sanctuary, which is home to 100 domestic and farm animals, never stops saving lives.

Take Salty, for example.

Living in the wild for years, Prime Rib, as he was known, lived free and peacefully among the Salt River Wild horses.

Captured in a random roundup of unclaimed cattle, he was loaded onto a transport truck headed to auction. A group of determined wild horse advocates created a fundraising effort to successfully outbid all buyers to save Prime Rib, now known

as Salty, in the hopes that an experienced and reputable sanctuary would offer him safe refuge. The story of Salty’s plight reached Singer.

“I knew we could help, so AGN offered Salty a safe version of the only life he’s ever known,” she said.

After almost two weeks in quarantine, Salty reached Healing River Ranch and was released onto a 10acre habitat where he now lives his life alongside wild and domestic horses that have been given the same life-saving refuge.

Milagro’s and Salty’s are two of many touching success stories that have happened at Healing River Ranch, says Singer.

Animal Guardian Network is a one-of-a-kind animal sanctuary situated on 22 acres along the Verde River in Camp Verde. Healing River Ranch serves as a refuge for senior, special needs and hospice farm animals and dogs. For more information, call 602-568-5636 or visit animalguardiannetwork.org. QCBN

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Equestrians Ride to Help Dying, Hurting, Abandoned Animals

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By V. Ronnie Tierney, QCBN

ith a river running through it, interposed with high ridges and ravines, Healing River Ranch is home to unwanted, senior and/or debilitated animals.

Built on a vision from Animal Guardian Network Founder and President Carrie Singer, Healing River Ranch houses about 100 domestic animals and livestock. Recently, about 100 horseback riders from around the state participated in the second annual Animal Guardian Network Poker Trail Ride and Silent Auction to benefit the ranch.

“The seven-mile ride headed through the Coconino National Forest through Healing River Ranch and ended up at Jackpot Ranch, where we featured some amazing talent from Six Gun Entertainment, a buffet barbeque lunch, silent auction and prizes for the best poker hands,” said Singer.

The top prize for a poker hand was a custom saddle and stand valued at $1,200.

Singer is considering hosting another Equestrian Event in November. “Our monthly overhead is big,” she said. “It runs about $18,000 a month to operate a sanctuary of this kind. We have 25 dogs on special diets, so that food bill alone is $2,400 a month.”

Mike Crowley, who heads up a popular equestrian Facebook group called Trail Adventures, helped Singer launch the Benefit Poker Trail Ride and Silent Auction. “It was a success. It’s

only our second year and it’s already grown.”

Dependent on donations and grants, Animal Guardian Network operates this one-of-a-kind animal sanctuary situated on 22 acres along the Verde River. Healing River Ranch serves as a refuge for a wide range of elderly, special needs and hospice farm animals and dogs. It’s a gentle place where they are treated with care and able to live out their lives peacefully in Camp Verde.

“There is a huge need for this type of facility because a lot of animals need this,” said Crowley. “Most of the time, people cannot afford the ongoing care, so they will put their animals down.”

Recently, Milagro, a burro, was brought to Animal Guardian Network after being struck by a car and shot in the head. “He is now 100% recovered and loves spending time with his roommates, Belle and Biscuits, in the special-needs barn,” said Singer, who built Healing River Ranch from the ground up.

“When Carrie moved there two years ago, it was bare. It’s unreal what she has accomplished. She puts her heart and soul into the ranch,” said Crowley.

Previously, the animal sanctuary was located on a smaller piece of land in Cave Creek. “I chose Camp Verde for the quality of life for the animals. It’s a slower pace and the temperature is about 20 degrees cooler at night than the Valley, where the ground doesn’t cool down. That makes a big difference because the heat can cause hoof

issues. Here, they have a reprieve from the heat.”

“Carrie is determined to provide a sanctuary for senior, abused and special needs animals,” said Booth Communications President Fran Booth. “It seems her vision has no limit and she continues to expand. Carrie is not just an animal lover, she is a true guardian who eagerly shares her passion with others.”

“There was a feral senior bull living with the wild horses along the Salt River. He was rounded up and sent to auction. A group that oversees the Salt River wild horses gathered donations to purchase him and now he’s up with Carrie in his own environment,” said Crowley.

“Successful events like the Benefit Poker Trail Ride really help with our operating expenses. It also helps us provide much-needed improvements like shade,” said Singer.

Top: Carrie Singer founded Healing River Ranch in Camp Verde two years ago to create a refuge for suffering and needy animals in a peaceful, temperate environment. Bottom: About 100 riders participated in the event to raise funds for the animal sanctuary, which cares for animals with special needs, injuries and specific diets.

Photos by V. Ronnie Tierney, Fresh Focuses Photography

The third Annual Benefit Poker Trail Ride is scheduled March 26, 2022. QCBN For information about Animal Guardian Network at Healing River Ranch, visit animalguardiannetwork. org or call 602-568-5636.

JUNE 2021 // Quad Cities Business News

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Caring for Pets in the Dog (and Cat) Days of Summer

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By Loree Walden

ummer in Arizona is extremely hot, and heat can be a canine killer. As our temperatures rise, we need to take extra precautions to keep our four-legged family members safe.

If it’s 77 degrees outside, the temperature of the pavement is 125 degrees and at 87 degrees, the temperature of the pavement is a whopping 143 degrees! An egg can fry at 131 degrees in just five minutes, so just imagine how your dog’s paws feel walking on the hot cement, rocks or even dirt.

Before you take your pets for a walk, press the back of your hand firmly on the pavement and hold it there for seven seconds. If it’s too hot for you, it’s too hot for them. Sometimes they just must go out and you don’t have a choice but to take them; in that case, bring a bottle of water with so you can wet down their feet or bodies to cool them off. If possible, walk your dogs earlier in the day or later in the evening when it’s a little cooler. If you do see signs that your dog’s paws are getting burned, carry them home if possible. Get cool compresses on their paws immediately, along with cool towels on their body and call your veterinarian. Dogs’ bodies are much closer to the ground than ours, which makes them more vulnerable to heat coming from the ground.

Heatstroke is one of summer’s most frequent canine afflictions and one of the most lethal!

It’s important to learn the signs of heatstroke and how to treat it. Symptoms might include elevated body temperature, vigorous panting, unsteady gait, physical depression or agitation, thick saliva or froth at the mouth, rigid posture, vomiting, bloody diarrhea, collapsing and signs of shock. There are several websites, including the American Kennel Club Canine Health Foundation, that have additional information about what to watch for and how to get animals help. The dangers of heat stroke include seizures, coma, organ failure and even death. If dogs are showing any of these signs, get them inside, soak a towel in cool water and cover them with it. If they want water, let them drink room temperature water (not cold) and call your veterinarian or animal hospital to let them know you’re on your way.

Any hot environment can cause

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heatstroke in dogs, but the most common cause is a careless action by a pet owner, such as leaving a dog in a car or forgetting to provide water and shade to pets that are outdoors. Do not leave your dogs in the car. Even with the windows cracked, it takes as little as 10 minutes for the temperature to rise 20 degrees. If it is 85 degrees outside, within 10 minutes, it will be 102 degrees inside the car and within 30 minutes, it will rise to 120 degrees.

Some dogs are more prone to developing heat exhaustion, especially dogs that are older or overweight, or breeds that have more of a flat face, like pugs and bulldogs.

And let’s not forget about our furry feline friends who can suffer from heat related problems, too. Their average body temperature stays around 102 degrees Fahrenheit, but this doesn’t mean they’ll be safe or comfortable in a warm house. Cats can’t sweat like we do, so your feline friend needs to release heat continually by lying on cool surfaces, panting and drinking cold water.

Make sure your cat is comfortable by doing a few preventative things around the house.

Water evaporates faster in the summer, so it’s a good idea to keep bowls of cold water throughout your home. Close the curtains and limit the amount of sun and heat that comes into your home. Not only will your kitty enjoy the shade, but you also won’t be hit with a blast of heat when you get home. You can also keep a fan running in a couple of spots to help keep your cat cooler during the day and circulate the cooler air around the house. I have mine set on a timer so that they aren’t running all day.

If you notice excessive panting, a rapid heart rate, sunken eyes or little to no urine in your cat’s litterbox, your pet may be dehydrated and/ or suffering from heat exhaustion. The ASPCA recommends watching closely for heat exhaustion in cats with flat faces, those who are obese, have heart or lung issues or are elderly.

Taking a few extra precautions during the hotter months and knowing what steps to take should they develop heat-related problems could ultimately be life-saving to your furry family member! QCBN Loree Walden is the marketing manager at Yavapai Humane Society.

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2021 RETURN TO WORK CAMPAIGN

Giving the Gift of Massage: Because Dad has Enough Neckties

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The YAVAPAI@WORK Economic Workforce Development Team is committed to delivering efficient and effective access to quality workforce services that connects employers and job seekers with our state and national network.

The Northern Arizona Council of Governments (NACOG) offices are the One Stop Talent Resource Center for Yavapai County residents operating under the Workforce Innovation and Opportunities Act (WIOA) and ARIZONA@WORK - a proud partner of the American Job Center Network.

Services available to employers and job seekers include: Employer Services • business retention, expansion and location services • national access to U.S. talent sources • financial incentives for job training opportunities

Job Seeker Services • essential skills training • skills • job training/occupational training, and support services to maintain or obtain employment

221 N. Marina St. Ste 201, Prescott 1500 E. Cherry St. Ste. F, Cottonwood www.yavapaiatwork.com | www.nacog.org 928-778-1422

EO Employer/Program Auxiliary aids and services available upon request by individuals with disabilities. Provider of WIOA Adult, Youth, Dislocated worker and Rapid Response Programs Funded by the Workforce Innovation and Opportunities Act of 2014 Equal Opportunity Employer/Program Auxiliary aids and services are available upon request to individuals with disabilities

By Mark Love

ne of the best ways to quiet the mind and relax the body is through massage.

Research shows that massage has numerous health benefits – and not just our physical health, but also our mental and emotional health as well. If we feel refreshed, we are able to function better in all of our roles.

Help dad kick back and relax with a massage therapy session that targets focus areas of the body. For example, we know dads are flexible (it comes with the job), but total body stretch can make them even more bendy. These customizable stretch sessions, featuring the Streto Method, combine the latest stretch therapy research with relaxation techniques inspired by chiropractic practices and meditation.

Massage is not one-size-fits-all; rather, it is a personalized experience that can be adapted to meet the needs of the individual. There are several different styles and massage techniques that can help dad relax. Here are just a few.

Swedish or Relaxation: A gentle technique that uses long strokes, kneading, deep circular movements, vibration and tapping to target the upper layers of the muscles to help relax and energize the body.

Deep Massage: Targets the deep layers of the muscles by using deep, slow and smooth strokes to ease the tension that may be beyond the reach of a relaxation massage.

Sports Massage: Designed specifically for the very physically active, it combines several techniques to concentrate on the body areas related to a specific sport; athletes often get sports massages to prepare for peak performance, prevent and treat an injury and reduce the buildup of lactic acid.

Trigger-Point or Neuromuscular: Targets areas of tender muscle points and tight muscle fibers that can form in the muscles following an injury or muscle overuse.

Myofascial Release: Gentle, sustained pressure into the connective tissue that covers the muscles and is present throughout the body (much like a spiderweb), eases painful restric-

tions and restores range of motion.

Craniosacral: Extremely light pressure stimulates the muscles and fluids within the cranium (head) and around the spinal cord to help relieve stress and headaches.

Acupressure: Involves applying pressure to certain points on the body to relieve pain and promote health and well-being.

Streto Method Stretch: “Where your mind goes, the body will follow.” That’s why Massage Envy’s Streto Method starts at the head and neck and works downward to stretch and lengthen tendons and fascia throughout your body.

ADD-ON THERAPIES:

In addition to the various types of massage, add-on therapies can be part of the massage session. Here are just a few of some of the more popular add-on therapies: Aromatherapy and Essential Oils: Essential oils are highly concentrated plant essences that have restorative properties; the oils can be applied to the skin or diffused into the room.

Hot Stone: Use of hot stones applied to the body to bring warmth and pressure to release tension, soothe and jumpstart the healing process.

Enhanced Muscle Therapy: A great way to unlock tight muscles using a sequence of topical warming gel followed by topical cooling gel to flush the muscles of toxins. QCBN Yeah, dad deserves a little extra love! Make this Father’s Day extra special with a massage or purchase one a month for him! Buy dad $80 in gift cards and get a free $20 Promo Card.

Mark Love is the Franchisee of Massage Envy Spa – Prescott, located at 120 E. Sheldon St., by the Sprouts grocery store. For more information on the benefits of massage and to schedule an appointment with a massage therapist, visit MassageEnvy.com, call 928-778-ENVY (3689) and follow on Facebook at Facebook.com/MassageEnvyPrescott. Schedule an appointment online – your time, your convenience, your massage.

JUNE 2021 // Quad Cities Business News

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How to Prevent, Treat HIV

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By Vonda Chisholm

s HIV still a thing? Surprisingly and unfortunately, yes. What may be even more surprising is that more than 38 million people are still living with HIV today. And, before you skip this article because you think you or your loved ones are not at risk for HIV, please think again.

LET’S TALK FACTS

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In 2018 alone, there were 37,968 new HIV diagnoses in the U.S. and dependent countries. Young people in the age group between 13 and 24 are particularly affected by HIV, and in 2018, this age group accounted for 21% of all new HIV diagnoses. Young gay and bisexual men accounted for 83% of these. People who inject drugs, 7%.

You might say, “Well, I’m not a gay or bisexual man and have never injected drugs,” and you may not be in the highest percentage of at-risk persons, but many people who have HIV never saw it coming, either.

There are certain ways HIV is spread, and no, you can’t get it from a toilet seat, sharing a drink, food or utensils, or even kissing someone who has HIV. How you can contract it is through

the following: N Blood N Semen N Pre-seminal fluid N Rectal fluids N Vaginal fluids N Breast milk What this means, basically, is that anyone that has ever had unprotected sex (even once), has shared needles while injecting drugs, or has been exposed to anyone else’s bodily fluids (besides your own baby’s) should be tested for HIV, even if there are no symptoms present. Of course, the more exposures one has, the more at risk he or she is for contracting the virus. That being said, anyone who has unprotected sex is not only at a higher risk of contracting HIV, but also several sexually transmitted infections, or STIs. It needs to be said that if people are contracting STIs, the chance of contracting HIV grows significantly higher.

STIGMA KILLS

HIV tends to hide behind stigma and ignorance. This is one of the reasons that assuming you are not at risk and not knowing your status could be deadly. Thankfully, having HIV

TOTAL BODY

STRETCH

isn’t the death sentence it was in the ‘80s and ‘90s; however, because it is a virus that can hide out until its host is very sick, getting tested for HIV is the No. 1 way for people to know their status in order to stop the spread.

Many people are afraid or embarrassed to get tested for HIV for fear someone will make assumptions or judgments about their lifestyle, when really people need to take pride in getting tested. Getting tested for HIV is the one thing that can lead people who test positive to not only go on to lead healthy, long lives, but also it prevents them from unknowingly infecting others with HIV.

EXCITING NEWS

So, you get tested and are negative for HIV. Now what? If you have had a definite exposure or have participated in high risk behavior, it is suggested that you get tested again in two to three months, as the virus can be undetectable when someone first contracts it. The good news is, if a test is negative for certain, but people still believe they are at any sort of risk of contracting HIV, they can take one pill a day to prevent it! That’s right!

PrEP, or pre-exposure prophylaxis, has a 99% rate of keeping a person from contracting HIV if the medica-

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tion is taken correctly. In addition, if a person believes he or she has had a possible exposure to the virus, it is vital that the person contact a medical provider right away to get PEP (post-exposure prophylaxis) prescribed to prevent the virus from taking control of the body’s cells. A person has a window of 72 hours to receive and start taking this medication to prevent contracting HIV.

POSITIVE HIV TEST?

HIV care has come a long way in the last four decades. In fact, new medications are coming out all the time and getting on the right medication regimen for you is vital for you to live a long and healthy life, as well as enable you to have a normal sex life without fear of spreading the virus.

That’s right. We celebrate something called U=U, which means Undetectable = Untransmittable. When those who are HIV positive stay in care and adhere to their medication schedule, their “viral load” can become undetectable, which means they cannot transmit the virus to anyone. Now, that is great news!

It was 40 years ago when what was called the “gay cancer” took many, many

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Let’s all do our part to end the HIV epidemic once and for all! QCBN Vonda Chisholm is the executive director of Northland Cares, a specialty HIV and Prevention Clinic that serves HIV positive clients in Yavapai County and provides education, prevention and testing services for all of Northern Arizona. Northland Cares is located at 3112 Clearwater Dr., Prescott, Arizona 86305. Call for information on free testing today, 928-776-4612.

Introducing the:

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lives. There is simply no reason in today’s day and age, particularly in the United States, that anyone should contract HIV. The only way we will be successful in eradicating HIV is if everyone follows this very simple protocol: N Get tested.

N Get on PrEP and follow safe and healthy sex guidelines if you are negative and in a high-risk population for contracting HIV. N Get on an HIV medication and care regimen if you test positive so you can live a long and healthy life.

Flexibility • Mobility • Performance

MassageEnvy.com/Stretch

PRESCOTT

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DISCLAIMER: *Pricing is based on introductory rate available to first time guests. Prices subject to change. A 30-minute stretch session includes 25-minutes of hands-on time and 5-minutes of consultation, which occurs pre and post service. Stretching is generally known to help ease pain and tension and increase mobility. Stretch services are not intended to diagnose, prevent, or treat any medical condition, and you should consult your doctor if you are experiencing continual or severe pain in any area of your body. Individual results may vary. Rates and services may vary by franchised location and session.

Additional local taxes and fees may apply. Not all Massage Envy locations offer all services. For a specific list of services available, check with the specific location or see MassageEnvy.com. Each Massage Envy franchised location is independently owned and operated. ©2017 Massage Envy Franchising, LLC.

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Quad Cities Business News // JUNE 2021

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Are Target Date Funds Right for You?

By Steven Calabrese, CPA

T

arget Date Funds are all the rage!

Do you have your investments in them? They can be used for retirement funds, HSAs and 529s.

Is this the smart direction for your investing? Will you maximize your returns?

Let’s take a look at them and then you can decide if this is your best course of action.

WHAT ARE TARGET DATE FUNDS?

Target Date Funds are sometimes referred to as Life Cycle Funds. These funds take an approach based on one’s potential life cycle. For example, if you plan on living to 95 and you are currently 20 years old, the life cycle is 75 years. This is 45 years until theoretical retirement age of 65 and then living

another 30 years in retirement. So, if you began your retirement investing at age 20 in 2020, you would pick a target fund of 2095.

Depending on your current age, subtract it from 65 and add 30 years to pick the Target Date Fund. If you are 50 today, that would be 15 years until retirement, plus another 30 years in retirement. You would pick a target date of 2066.

Once you have decided on the target date, you can set it and forget it.

This is the concept behind these funds.

WHY 85% OF RETIREMENT FUNDS ARE USING THEM

Target Date Funds are popular primarily because they are the default in many, if not all, retirement plans.

What usually happens is employees are signed up for the 401k (or some similar employer sponsored plan)

// Depending on your current age, subtract it from 65 and add 30 years to pick the Target Date Fund.

If you are 50 today, that would be 15 years until retirement, plus another 30 years in retirement.

You would pick a target date of 2066. //

and contributions are made for the employees. If the employee does not select an investment for these funds, they are defaulted to a Target Date Fund based upon their date of birth.

Many folks do not know what to invest in and they just follow the herd and allow their retirement funds to be invested in this manner. Most do not know about investing and many have not spent any time learning about investing. So, they end up in Target Date Funds.

We could actually build a case that these funds were invented for these unsophisticated investors. Are they the right choice? The answer actually depends on what you may be comfortable with doing with your retirement funds.

There are pros and cons. We will discuss those later.

HOW DO TARGET DATE FUNDS WORK?

These funds are managed based on the retirement date picked. Most are defaulted to a particular date based on your date of birth. The overall concept is that the further away from retirement, the more risk one can take on.

In other words, equities (stocks) are perceived to be a higher risk. The

portfolio mix will be weighted more to stocks the further away you are from retirement. As you get closer to retirement, the portfolio begins to take on more fixed income.

As you begin your journey saving for retirement, your investments will be a much higher percent in stocks.

The thinking is that you have more time to recover from an adverse market correction or crash.

When you begin to approach retirement, you should move to a more defensive portfolio, preserving capital moving to more fixed income such as corporate bonds or U.S. government bonds.

SHOULD YOU USE THEM?

The short answer is: it is up to you.

There are definite pros and cons. The best defense is to educate yourself on investing. You do not need to become a trader or an expert, but you need to understand the various markets. The use of an investment advisor may also be an alternative.

TARGET DATE FUNDS PROS

N Create a passively managed portfolio that automatically rebalances based upon your retirement

date.

N Create a set-it-and-forget-it situation. Once you pick the fund, all contributions will go into that fund and you will not need to do anything else.

N Don’t require a lot of knowledge about investing.

TARGET DATE FUNDS CONS

N Can have costly fees, which reduce your overall return.

N Can be too conservative, reducing your returns and not keeping pace with inflation.

N Are based on a one-size-fits-all methodology.

In conclusion, it is your money and your retirement. The choice is yours. My recommendation is: Do your homework and pick wisely.

Target Date Funds are not the only choice, but they seem to be the most popular. Are they the best choice for you? QCBN

Other articles on home buying can be found here: bit.ly/3cNSC7G. Steven Calabrese, CPA, is the CFO of West Yavapai Guidance Clinic. He also is the owner/operator of a website known as thebiweeklyadvisor. com, where such topics as budgeting, investing, paying off debt and goal setting are discussed.

A fun-filled summer of activities comes to Prescott Valley.

Saturday, June 19 - Rhythm and Brews featuring Filmore, Matt Farris, Ryan Bexley Parker Smith 11 a.m. to 7 p.m. - Prescott Valley Amphitheater 8600 E. Nace, PV. Premium Admission $20 (21+ includes beer samples) General Admission - $12 (18+) Kids Admission $8 (14-17) Live music, food vendors, beer garden with craft beer samples

Sunday, July 4 - Red, White & BOOM! Celebration Mountain Valley Park - 8600 E. Nace, PV Hero Party 4th Fun Zone opens at 3 p.m. with free all day passes.

Live music begins at 4 with The Atomic Surf and Hit Squad 17 plays at 6 p.m.

Food vendors and beer garden - Best Fireworks show in Northern AZ No admission - Everyone welcome to celebrate Independence Day!

Prescott Valley Chamber of Commerce; Catalysts for business and community growth, Conveners of leaders and influencers, Champions for economic success.

For more information or for membership connections visit

pvchamber.org or call 928-772-8857

JUNE 2021 // Quad Cities Business News

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33

Understanding the Extraordinary Rising Costs of Construction Materials

W

elcome to “At Home With Tom & Sandy.” We are here to give you the inside scoop and tips on everything A to Z for your home and we love talking about the construction industry. Settle in, enjoy and have fun reading our column. We sure do enjoy sharing our words with you. hanks for being such loyal and great readers.

Sandy: Well hello, Tom, and happy June to you.

YIKES, YIKES, and more YIKES!!!

What is going on with the cost of construction materials? I have never seen industry prices like this before.

Tom: Oh, boy. You said it! In preparation for this conversation, I talked with several contractors and some suppliers. And they are all shaking their collective heads.

Sandy: I have heard everything from COVID to the Suez Canal blockage to tariffs causing material supply issues and rising prices.

Tom: Me, too. It is amazing at how intertwined our economic systems are.

Sandy: The labor supply is no real big news to me. That is why the YCCA started the “Boot Camp” process a few years back. It was created to get younger people interested in a career in the construction industry.

Tom: And wow, were you were successful at that. How many souls got jobs from that effort?

Sandy: Thirteen, and I am proud to say they are still working in the industry for the original companies that hired them – all local.

Tom: But the labor problem has many facets to it. From young folks being drilled for years that college is the only route to happiness and success and eschewing the blue-collar jobs.

Sandy: COVID contributes to the shortage as well. With the stimulus package paying higher unemployment, the motivation to work is lessened for some. Not necessary the skilled trades, but the manual labor force as well.

Tom: True. Our readers need to know that construction costs are skyrocketing though. The labor shortage is only part of it.

Sandy: I agree. The price of a piece

of OSB plywood ½” thick has almost tripled since this time last year. Can you imagine – $64 for a 4’x8’ sheet!

Tom: That is only the tip of the iceberg. Dang near everything is up 50% to 250%.

Sandy: People are still building like crazy, though. There is a lot of pent-up demand. Talking with contractors, the funnel is not slowing down.

Tom: It is almost the perfect storm of craziness. I do not think the average consumer has a clear picture of the depth of negative impact COVID has had on our economy.

Sandy: The industry is grateful that construction was considered an essential service in Arizona; that was not the same elsewhere.

Tom: Exactly. Let us look at something as simple as granite countertops. Quarry workers in other countries could not work because of the quarantine. Therefore, the granite is not mined, and the supply dries up.

The demand is still there, just not the product. If the quarantine is lessened and some mining is done, the next cog in the wheel is shipping. Cargo ships are sitting in Long Beach harbor waiting to be unloaded.

Add to that a trucking shortage.

I think I heard it takes more than 800 trucks for a ship to be unloaded.

And stacking container space has swallowed up the docks.

Sandy: That same scenario touches almost every aspect of the supply chain, including mining for aluminum windows and manufacturing – everything from a 2 x 4 to sinks, mechanical equipment – you name it.

Tom: In the last year, many facilities were either shut down completely, or partially opened then shut down multiple times, adding to the low supply.

Sandy: And the high demand all leads to the classic economic theory of supply and demand affecting the price of a service or commodity.

Tom: What our readers need to know is how the construction industry is handling this craziness. Estimating a project normally takes a few weeks – depending, of course, on the project’s complexity. Before the pracademic, a

supplier or subcontractor would hold their numbers for 30 to 45 to 60 days.

I am told that currently, seven days is the max.

Sandy: I have heard that also.

How can anyone sign a contract at a fixed price when the project might take three, four, six or 12 months to complete?

Tom: Therein lies the dilemma.

Some of the tools being used are pre-orders with price guarantees. This works for some products but usually not the most volatile.

Sandy: One could delay construction until things settle, but we are not really seeing a lot of that.

Tom: Some savvy contractors and smart owners are agreeing to a shared price clause in the contract. That allows a project to move forward with both parties agreeing to something akin to a floating cost. This allows the project to move forward without delays because of price increases.

Sandy: Contractors are also going to cost-plus contracts.

Tom: Prices are rising. Construction materials are surging amid higher demand and as we talked about earlier in our column, supply constraints are big.

Sandy: I have seen construction costs rising since last June and we know the increase is having a big effect on the residential construction industry. Everything from lumber to asphalt to cement to insulation has soared in price as the home-building industry has heated up.

Tom: When this thing called the pandemic happened, many suppliers cut their output, expecting that the subsequent economic disruption would cause severe reduction in demand.

Sandy: Tom, that drop in demand never occurred and because the industry was deemed essential, we avoided a shutdown. In fact, home building and renovation have been leaders in the post-pandemic economy.

In one year, from March 2020 to March 2021, lumber has increased 83%.

Tom: From everything I have read, prices show no signs of abating amid the surge in home building driven by

the receipt of stimulus money and higher consumer saving because of stay-at-home restrictions. Remote work is also supporting the trend, with many people forced to live, work and play at home.

Sandy: Adding to the squeeze on supplies, wildfires struck the Pacific Northwest last fall, burning through forests slated for market. Many construction companies and suppliers have turned to central Europe to fulfill lumber orders. Forest Economic Advisors has stated that it expects lumber imports in the United States to rise 14% to 15% for 2021.

Tom: The takeaway of this is: For construction companies, higher material and shipping costs are adding to margin pressures. Through the past year, final demand pricing for construction services has grown only 2% year over year through March. This means that contractors are absorbing these cost increases without passing them on to their customers.

Sandy: Tom, our region is growing

and there is no doubt about it – the housing market and the construction industry are two strong sectors keeping our economy going.

Thanks for stopping in to read At Home With Tom and Sandy. You are in good company and we love sharing educational, fun and important information with you. QCBN Tom Reilly, Architect, Renovations, 928445-8506 renovationsaz.com Sandy Griffis, Executive Director, Yavapai County Contractors Association, 928-7780040 Remember to tune in to YCCA’s Hammer Time every Saturday and Sunday morning 7 a.m. on KQNA 1130 AM/99.9 FM/95.5FM or the web kqna.com. Listen to Sandy and Mike talk about the construction industry and meet your local community partners.

Hammer Time is a great way to start your weekend.

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Quad Cities Business News // JUNE 2021

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A Lifelong Relationship with OneAZ

J

By Ian Cribbs

ohanna Klomann knows Flagstaff.

She has built a life in Northern Arizona ever since her family moved there when she was just two years old.

Around that time is also when her parents established a personal savings account for her with OneAZ Credit Union. And for someone with a self-proclaimed aversion to change, Johanna has continued to bank with OneAZ ever since.

Fast forward to graduation day at Northern Arizona University on a warm May day with a degree in accounting.

Johanna had interned with accountants previously, but then met Tyler Higger, who owned a small accounting firm with a staff of only three people. In 2008, Tyler informed Johanna of his plans to retire and asked if she would be interested in taking over control of the business.

“Tyler was such a great teacher and amazing mentor. I really felt like I learned so much from him. There’s so much that you learn in school, which is necessary, but real-life experience is something totally different, which I learned from him,” said Klomann.

Klomann took on full

ownership of the business in 2009 and her staff continued to grow through the years, which has led to a current staff of 10 associates. They offer bookkeeping, payroll, tax preparation, tax planning, general consulting and notary services to clients throughout Northern Arizona and beyond. They also stay current on tax law updates to accurately prepare individual, corporate and non-profit tax returns.

The convenience of the two OneAZ branches in Flagstaff have made it easy for Johanna to bank locally. Johanna has really appreciated the ability to make deposits remotely through the remote scanner, which has been a game-changer during the past year because of the complexities of the pandemic, and around tax season, when time is of the essence. While her business has recently changed with more Zoom appointments and electronic signatures, one thing remains the same: Klomann is firmly planted in Flagstaff for the foreseeable future and will continue to serve her clients in need. QCBN Ian Cribbs is the OneAZ Credit Union vice president of business banking and services.

Watters Honored as Best Horticulture Company

O

wners of Watters Garden Center say those who work at the plant nursery know it’s more than just a job.

“It’s a family, a community and a mission to make the Prescott area a better place to live,” said Ken Lain.

Watters Garden Center has cultivated its brand around fun, positivity, community and giving back. The husband-andwife team of Ken Lain and Lisa Watters-Lain has spent years reaching far beyond the world of gardening to touch the lives of employees, customers and their community at large. Lisa, general manager and owner, has been in the family business since she was old enough to hold a hose, while Ken, whom she met in college, has spent decades growing in the highlands of Arizona. Together, their goal is to beautify Yavapai County and bring joy, hope and positivity to their community.

More than 15,000 garden centers are in the United States. An independent research firm, Best Companies Group, was hired to interview garden center owners, managers, vendors and their employees in search of great places to work. As a result, Watters Garden Center has been named the 2021 Best Horticulture Company to Work winner.

“We believe community keeps us closer, brings us together. It didn’t take a pandemic to pull the Watters team together. When a coworker dealt with a heart issue, staff pulled together to take groceries to his house and check in during recovery. This is what Watters Garden Center is,” Ken said. “We’re not a church. We’re not a non-profit. We’re not a business. We’re an organization that looks after each other and wants the best for all. I think that’s how you define us, but it’s way beyond business. It’s something deeper as a community.” QCBN

Integrative and Alternative

Cancer Medicine

Comprehensive and Caring Evaluations and Treatments Dr. Zieve’s approach involves not only treating the disease but striving for optimal health through a combination of ancient wisdom and modern science and personalized care. Integrative Robert Zieve, M.D. Cancer Medicine is about intelligently synthesizing modern health care with the most innovative, effective, and well-researched therapies in natural medicine. The goal is to provide individualized TIP OF THE care to each patient, in a friendly, welcoming environment that MONTH: supports wellbeing.

Aromatase Inhibitors, or AI’s, are often prescribed for women with postmenopausal estrogen positive breast cancer, to prevent overstimulation of estrogen receptors in the years after cancer treatment, in order to prevent recurrence or spread.

Remember that the more you detox the estrogen-mimicking chemicals and heavy metals, the more protection from cancer recurrence. There are also natural AI’s from herbs and nutrients, albeit weaker than the drugs. See my website, at robertzieve.md for a list of these natural AI approaches.

Botanical, Nutritional, Pharmaceutical and Naturopathic IV therapies are available for the person with cancer.

Effective March 29, 2021, my new practice telephone number is: 480-800-8941 To schedule a phone or virtual consult, press Option 1. To see me in person in Scottsdale, please call 480-800-8941 and press Option 2.

www.robertzievemd.com admin@robertzievemd.com

By Appointment Only

JUNE 2021 // Quad Cities Business News

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35

The Nine Most Terrifying Threats to Your Computer Security

I

By Theo Soumilas

t was so much simpler when we were growing up. If you borrowed a floppy disc from a friend and popped it into your computer, you ran the risk of catching a computer virus.

The solution to this risk was simple: Most people installed antivirus software that protected their computers. And, that was it.

But then two big things came along that changed everything: The internet and greed.

You see, back in the day, most computer viruses were written for fun, and for the hacker to show off his skills.

Hackers were trying to break into computers and access information for the challenge, not the financial reward.

These days, hacking is a profession.

And a very lucrative one for some. The internet has made it very easy to access hacking knowledge and powerful automated tools.

There’s also organized crime involved in modern-day hacking. The criminals are systematic, thorough and ruthless with their attacks.

Believe us when we tell you that all businesses are being targeted by hackers all the time.

The automated tools make this easy.

Don’t ever let anyone lull you into a

false sense of well-being about your IT security. We see cyberattacks on businesses virtually every day. Mostly we see evidence of failed attacks, as the businesses we look after are well prepared and protected.

Here’s our guide to the nine most terrifying kinds of malware.

You may have heard of the ‘iloveyou’ worm, which came out 21 years ago. It affected 50 million Windows machines across the world in just 10 days. That’s how powerful and unstoppable worms can be.

to attack your business.

Terrifying. A hybrid is just that – malware with different attributes, such as the disguise of a trojan and the power of a worm.

are backed up regularly to avoid total devastation and you and your team are trained to spot the symptoms of an impending attack.

TROJANS

RANSOMWARE

This might be fifth on our list, but ransomware is the malware most feared

by IT professionals.

Ransomware is absolutely enormous right now and businesses like yours are the prime target.

It works by encrypting all your data and holding it hostage. You literally have no data at all – no customer records, no files, no emails, nothing.

Can you imagine how terrifying that would be?

The hackers demand you pay a ransom for them to free your data and give it back to you. This can be thousands of dollars, often asked for in cryptocurrency (such as Bitcoin), which is harder to trace.

Most ransomware is a trojan, meaning it relies on someone accidentally triggering it by opening an attachment or visiting an unsecured website.

Sadly, this type of attack is very difficult to recover from – the financial impact can be huge – and that’s without paying the ransom.

Please make sure your documents

Technically, this isn’t a different category, but I’ve included it because it poses a real threat to you and your business.

Around half of all malware attacks are delivered by fileless malware, and this is growing all the time.

Where “traditional” malware relies on files to spread and infect, this form of malware relies on memory, or other fileless parts of your computer’s operating system.

This type of attack is much harder to detect and to stop.

Viruses can attack by infecting other files, deleting them or reformatting them and making it very difficult to clean up. Often, viruses work by replicating themselves or by flooding networks, making it impossible for you to perform even simple tasks.

Cleanup can range from difficult to virtually impossible. In many cases, to get things working again, you will need to quarantine or delete the affected files, and possibly even rebuild the computers from scratch.

Trojans – also known as Trojan horses after the Ancient Greek story – have replaced worms as popular hacking tools.

They’re the new weapon of choice.

This type of malware takes advantage of its victim’s lack of security knowledge. It usually arrives in the form of an email attachment, and these are becoming more and more authentic looking, so it’s easy to be fooled.

Once you open the attachment… bang… it’s got you.

Trojans can also be pushed onto devices when you land on an infected website.

WORMS

HYBRIDS

VIRUSES

Worms have been around since the ‘90s. They work by just one person opening an infected email, which will then take down the whole network.

The scary thing about worms is that unlike a virus, you don’t need to take any action to spread it. Worms replicate themselves and actually exploit other software to do their job for them.

You might associate hybrids with cars that are better for the environment.

There’s nothing good about a malware hybrid.

Look back at the first three kinds of malware we’ve talked about, and how difficult they are to protect against.

Now, picture the love child of two of these forms of malware quietly arriving

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FILELESS MALWARE

ADWARE

You’re on a website. There’s a pop-up. You click on it, and before you know it, some software is installed on your computer. Or there’s a new plugin to your browser or your browser no longer uses your search engine of choice.

Adware is often more annoying than dangerous. But it can slow computers down or make you more vulnerable to other attacks. Anything that’s installed without your express permission is a pest and should be tackled.

Continued on page 40

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Quad Cities Business News // JUNE 2021

quadcitiesbusinessnews.com

Enjoying Pretty Plants with Daisy Flowers

A

By Ken Lain

favorite flower of days gone by would have to be a daisy, Bellis perennis. This happy-face flower with radiating white petals around a yellow center is still identifiable even to non-gardeners. Daisies are so tough in the mountain garden, but too much white is boring and plain. We developed many daisy-like bloomers that offer far more color, and that are brighter and even easier to grow than their daisy cousin.

Each of the following companion flowers thrives like a wild daisy.

Each has a classic flower arranged in a radiating pattern shows a single bloom with an enormous range of colors and bloom shapes. These new species are known for their tolerance of dry conditions, making them a good choice for mountain locations challenging other flowers.

Here are our top choices for daisy-like flowers in your garden: Asters contain 180 species, but the most popular variety is Aster “Celeste,” which forms a clump covered with dense, purple daisy-like flowers in late summer and early fall.

This variety grows to knee-height.

All asters are late-bloomers, offering good color in late summer through

autumn when most other perennials are past their prime. Asters prefer climates with cool, moist monsoon summers. Growing in the mountain wilds, this flower proves deer and javelina resistance.

Black-Eyed Susans, Rudbeckia, have yellow flowers around a mocha center disk, growing knee-height and blooming summer and early fall. Plant them in large groups for a showy mass of flowers that self-seed freely in the garden and readily form a colony that returns year after year.

Little to no maintenance is required.

Blanket Flower, Gaillardia, is famous for its thick covering of blooms that blanket the garden in color.

Gaillardia is a surprisingly easy-togrow perennial that self-seeds easily while colonizing the wilder spaces

in the landscape. Deer, javelina and rabbit proof.

Coneflower, Echinacea, sports purple daisy-like flowers that spread through wild gardens. Beautifully grown for its medicinal properties; often used as a tea. Some popular cultivars include Kims Knee High, Bravado, PowWow White, Tangerine Dream, Gum Drop, and Sunbird.

Blooms best when divided every 3-4 years.

Coreopsis includes more than 75 plants. Also known as tickseed, all have daisy-like flowers, with foliage texture sporting elongated leaves to lacy foliage. Plants are generally 1-2 feet in height; they can be sheared back after blooming to stimulate a rebloom. These flowers attract lots of bees and butterflies every season.

Deadheading encourages repeat blooms.

Ice Plant, Delosperma, has striking purple daisy flowers with yellow centers. The right combination of drainage and moisture yields breathtaking results. This is an ankle-high succulent perfect for blanketing the dry ground with daisy-like blooms all summer long and is javelina and deer resistant.

Mum, Chrysanthemum, is a hardy garden mum blooming from September through frost. This clump-forming plant grows 2 feet tall in a multitude of colors. Mums bloom best with consistent moisture and lots of autumn sun.

Shasta Daisy, Leucanthemum, is the most similar to

common daisies of this list. Becky is a particularly popular variety that grows to 3 feet tall with large, 4-inch flowers that bloom from July through September. It makes an excellent cut flower.

Daisies never go out to style and these mountain bloomers will dress your garden in a plethora of colors and fragrance.

Until next issue, I’ll be helping local gardeners plant more daisies in their own yard. QCBN Ken Lain can be found throughout the week at Watters Garden Center, 1815 W. Iron Springs Rd in Prescott, or contacted through his website at WattersGardenCenter.com or Top10Flowers.com.

Dignity Health, YRMG Launches Alzheimer’s, Dementia Care Program

D

By Bridget O’Gara

eteriorating health and not being able to live at home are among older adults’ greatest age-related fears, according to a recent study of people age 55 and older. Look further and you’ll also find that dementia of any kind makes the list of medical conditions that seniors dread most.

The Alzheimer’s and Dementia Care (ADC) program – launched recently by Dignity Health, Yavapai Regional Medical Group – addresses these concerns and more. The program provides the infrastructure dementia patients and their caregivers need to continue living comfortably in the community.

“The ADC program is step one of a comprehensive Geriatric Services program that Dignity Health, Yavapai Regional Medical Group is introducing,” said Palliative and Geriatric Services Medical Director Sam Downing, M.D., with Dignity Health, Yavapai Regional Medical Group. “The ADC program is an evidence-based program.

That means it has been thoroughly researched and proven successful.”

CUSTOMIZED CARE PLANS

The ADC program is coordinated by

Christina Gettens, DNP, AGNP-C. As an adult gerontology nurse practitioner, Dr. Gettens brings knowledge and experience to the role of the ADC’s dementia care specialist.

“The ADC program focuses on living with dignity,” Gettens said. “Our goal is to positively impact dementia patients and their caregivers by providing exceptional, comprehensive care.”

Gettens will collaborate with everyone involved in the dementia patient’s care to meet that goal – the patient’s primary care physician and caregiver as well as professionals from community-based service organizations. Together, this team addresses the medical, behavioral, legal and social challenges that surround Alzheimer’s disease and other types of dementia.

A customized care plan will be developed by Gettens – with input from the patient’s primary care provider – for every ADC patient and caregiver.

Gettens also manages the plan as it’s implemented and updates it as the patient’s needs change. This care plan allows people with dementia to remain in the community with their loved ones for as long as possible.

THERE’S NO PLACE LIKE HOME

Why is living in the community – at home or in the home of an adult child, for example – better for people with dementia? Nearly 70% of the more than six million people in the United States with dementia live at home. Studies show that these dementia patients are healthier, happier and live longer. It’s also a more affordable option for many people.

The ADC model of dementia management also reduces hospitalizations and emergency department visits, which are difficult for dementia patients.

N Information for the caregiver about reputable in-home services – nursing, home-health, meal delivery, cleaning and more.

N Follow-up phone communication or in-person visits to check the status of the care plan and discuss if changes are needed.

N Round-the-clock phone access to the ADC team 365 days a year for assistance and advice.

N An annual or more frequent visit with Gettens to discuss the dementia patient’s ongoing and emerging needs.

BREAKING DOWN THE CUSTOMIZED CARE PLAN

JOINING THE ADC PROGRAM

The ADC program customized care plan features: N An initial 90-minute, in-person assessment meeting with Dr. Gettens, the patient and the patient’s caregiver. The team follows the CDC’s COVID-19 safety recommendations in your home and at the clinic.

N An ongoing partnership with the dementia patient’s primary care provider to develop, implement and evaluate the customized care plan.

Participating in the ADC program requires: N An active diagnosis of dementia – or a related condition – from a primary care physician, neurologist or other healthcare provider.

N That the patient is living at home or in a home-like setting and is not in hospice care or a custodial nursing home.

N A patient-caregiver team—husband and wife or an adult child and parent, for example.

CARING FOR THE CAREGIVER

The ADC’s focus on caregivers is unique and, according to Gettens, essential to providing the best care possible for the patient.

“The dementia patient’s caregiver is a member of the ADC team,” explained Dr. Gettens. “Their involvement and observations are critical to the dementia patient’s overall health and well-being. That’s why in addition to caring for the dementia patient, our team also monitors the caregiver.”

The goal is to identify problems like depression as early as possible and connect caregivers to helpful resources.

Caregivers who need a break may be directed by Gettens to agencies that provide respite care during the day or assisted living facilities that offer overnight stays.

A BENEFIT TO THE COMMUNITY At 32% of the population, Yavapai County ranks second among Arizona’s counties for the largest percentage of residents age 65 and older. Most people diagnosed with dementia are also in that same age demographic.

“The ADC program addresses an important need in our community,”

Continued on page 38

JUNE 2021 // Quad Cities Business News

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37

Experts Offer Overview of Real Estate Market

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By Leslie Guiley

oogle reported last week that the search question, “When is the housing market going to crash?” spiked 2,450% in the past month. We have a classic supply and demand issue, coupled with some of the lowest mortgage rates on record and a national reshuffling of population groups that has sent prices soaring higher in 2020 than any year since the Great Financial Crisis.

Realtor.com reports the national median list price at $375,000, up 17% from the year before. Listings are down nationwide 53% and even more in some areas of Prescott. Locally, if no new homes came on the market, we would sell out of the current inventory in less than one month.

The first factor driving demand is a huge demographic shift that has been steadily unfolding for the past several years. There are 72 million millennials who are in their ideal buying years when they are starting families and in the prime of their careers. The median age of a first-time home buyer is in their mid-thirties and there are tens of millions of Americans at or approaching that age. Coming up right behind the millennials we have Generation Z. We have experienced a lack of supply for multiple reasons. Construction

has been down for several years, and that has affected the number of available starter homes. The National Association of Realtors predicts we would need 3.8 million new homes to handle the current demand and they just can’t be built quickly enough. There is a labor shortage of skilled workers, a lack of materials in the supply chain, and costs have soared, with lumber topping the charts at 300% higher than the same time last year, according to the National Association of Home Builders. There is also a shortage of available lots that are prepped and ready for construction, so it will take several years to see building ramp up to the levels needed.

We saw listings being pulled off the market last year as sellers hesitated to have buyers inside their homes during the pandemic. At same time, Americans became frustrated with the homes they have been living in on average eight to 10 years as they stayed at home more and realized their needs for a home had changed.

What about the mortgages in forbearance as a result of the pandemic?

The Mortgage Bankers Association reported in April that a majority of the loans are exiting the program because they either caught up or have a workout arrangement in place. Only 16% of those loans are noted as still in trouble.

Homeowners who purchased as late as

2018 or 2019 have also benefited from the recent equity gains, so if a sale becomes necessary, they could do it prior to a foreclosure.

What does this mean for buyers?

Preparation, patience and working with a professional are key. Buyers need a full-time professional agent on their side who is connected and can keep them posted about “coming soon” listings, and is available to get them in to see homes and write offers quickly.

Most homes are getting multiple offers, so it’s important to be prepared, write a strong offer and know where you can be flexible and what not to give up in the negotiation process. It will likely take a few offers to win the bid, but look at getting into the housing market as a win right now because interest rates are low and data and demographics point to housing appreciation ahead. The market is not favoring buyers who have a home to sell before they can move, so many sellers are asking to rent back from the buyers while they search for their next home.

Sellers, there is no time like the present to get your home on the market! We expect buyer demand to remain strong through 2021, but there are signs our extreme seller’s market is beginning to shift. Every busy agent can share a story of a would-be buyer that decided to either not buy now or buy

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in another area as they just couldn’t find something available in their price range.

Tennessee, North Carolina and Idaho are all popular destinations for those looking to relocate from other states and considering Arizona. As more people are vaccinated, it is expected we will see more sellers feeling comfortable about putting their home on the market even as agents have become adept at selling virtually. Investors are being encouraged to put homes on the market now in advance of new capital

gains tax legislation, or just as they are moving toward retirement and away from wanting to oversee tenants and toilets. Most economists are predicting a rise in available inventory by late 2021 or early 2022. One thing we know for sure, the summer of 2021 will be a great time to be a seller! QCBN Leslie Guiley is chief operating officer at Better Homes and Gardens Real Estate | BloomTree Realty, which includes BHGRE Commercial and she is an area ambassador with Inman News.

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Quad Cities Business News // JUNE 2021

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Understanding the Power of Our Thoughts

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By Jamaal McCoy

he profound power of our thoughts influences everything about us: who we are, what we accomplish and how we live. The thoughts that we manifest, whether positive, negative or neutral, send out vibrations and energy like the beam of a lighthouse even in the foggiest conditions. You may have heard of the law of attraction, but research has found that there are indeed neurochemicals and brain patterns to support this idea.

BACKED BY NEUROSCIENCE

Neuroscientists have studied brain scans and MRIs to learn that repetitive thoughts form neural pathways.

In these pathways, neurons are fired together and thus become wired together. Put simply, the more one thought or belief is reinforced, the stronger these neural pathways become. Similar to the same route you take to work or the same path you navigate in the grocery store, these thoughts become automatic and become the habit of our thinking pattern.

Neuroscientists have also coined the term “neuroplasticity” to refer to our brain’s ability to rewire these

neural pathways. Our minds have the agility to change, which is expressed and reflected in our points of view.

With the flexibility to change our neural pathways, we can essentially change our thinking and thoughts, thus also changing our life experiences.

So, what do all these big medical words have to do with the power of our thoughts? It gives credibility to an otherwise intangible concept.

Discussions of consciousness can sometimes teeter based on judgement and opinion. However, there is medical, biological and physiological evidence that supports the power of positive thinking (or, conversely, the devastating effects of negative thinking) habits.

THE LAW OF ATTRACTION

The law of attraction states that people tend to attract similar people, and people’s thoughts can attract similar results. Those who can envision a desired outcome or goal in their mind’s eye will see it manifest in due time.

This is also supported in psychology with cognitive behavior therapy, where clients are coached to reframe their thoughts and perspectives with affirmations.

When someone becomes aware

of their thoughts, they live their lives with more intention, working diligently to send out the positive energy they seek in return. Though it is subtle and invisible, your thoughts are immensely powerful in determining your mindset and perception of reality.

POWERFUL ENERGY

Thoughts are energy, which some classify as vibrations. When seeking to reach a significant milestone or accomplishment, creative visualization becomes an invaluable tool in the law of attraction. Creative visualization is somewhat like practical daydreaming. The amount of attention, interest and enthusiasm in your thoughts gives them power. These thoughts influence your subconscious mind, which in turn will affect your actions.

Your thoughts also emit energy and vibrations to other minds and people.

When we focus on our dreams and goals, relevant people begin to become attracted to your energy, stepping into your life to help you achieve your goals. Your thoughts have the ability to not only affect your life but can also alter someone else’s mind and thoughts.

As you work to manifest

your dreams and goals, the vision then becomes more certain. Your creative visualizations start to include more details and distinction. Your subconscious continually processes these thoughts, accepting these mental scenes as real experiences. Before long, your reality will match the creative images within your subconscious mind.

Your thoughts are powerful because they become your reality. By employing cognitive reframing and creative visualization techniques, you have the power to make incremental, intentional changes to your thinking habits. You’ll be able to determine the type of people you attract into your life and realize your accomplishments. It simply takes awareness to control this magnificent mental force, and you’ll have the life you’ve always visualized. QCBN

DIGNITY HEALTH continued from page 36

Gettens noted. “I believe it will have an extremely positive impact. It’s exciting that we have the opportunity to make a sustainable difference for our community.”

LEARN MORE

For more information: N Visit DignityHealth.org/YRMC (Go to “Medical Services” on the main menu and scroll to “Geriatric Services.”).

N Subscribe to YRMC HealthConnect (YRMChealthconnect.org) for updates.

N Contact the ADC program at 928-327-5504. QCBN Bridget O’Gara is a writer, communications strategist and project manager who specializes in health care. She works with mission-driven healthcare organizations, including hospitals, other healthcare providers and advocacy organizations.

Jamaal McCoy is the general manager of Findlay Auto Group Prescott.

He can be reached at 928-4438300 or jmccoy@findlayauto. com.

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Call Theo at (928) 719-7724 or email me at theo@northernazit.com

JUNE 2021 // Quad Cities Business News

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39

Benefits of Obtaining Help in Fallen Officer Memorial Attracts Day-to-Day Life Hundreds

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By Lucy Leyva

or some reason, it is extremely hard for many of us to ask for help, or even to recognize when we need help.

Part of our nature is to be independent and to be helpful to others, but it is extremely difficult for some of us to recognize the fact that we might need help ourselves.

// It is also proven that spending the money on getting a professional to help us is way more rewarding than spending the time trying to do everything on our own. //

I am not talking only about the group of people in their agedness or with a physical condition that prevents them from completing most day-to-day tasks. I am talking about overwhelmed parents and overworked individuals that, for sure, with no doubt, need help and deserve to have a great quality of life every day.

It is scientifically proven that there are many benefits to our mental and physical health to ask for help and to give tasks to others to do for us. It is also proven that spending the money on getting a professional to help us is way more rewarding than spending the time trying to do everything on our own.

Let’s face it, we are only human and although we often try, we cannot be everywhere at once, do everything and keep our physical and emotional well-being at an optimum level.

With a little delegation, we can accomplish our goals while realizing that some tasks can be handed off to someone else to complete for us. Sometimes the most productive thing you can do

is rest.

The science and beauty of asking for help.

There are some reasons why we find asking for help quite complicated: N We might look like we cannot handle life on our own.

N We could be judged.

N We could be rejected.

For all of these and other reasons, using an outside professional service often fits the bill.

By reaching out to a company or a professional to help us, automatically we will be eliminating all the personal factors and at the same time, if they do not deliver the results we expected, we can request the quality of service to be corrected or ask for a discount, etc.

Having a cleaning company to help us is among the easiest and most beneficial things we can do to improve our day-to-day quality of life. A clean home brings benefits to your mind, your health and your happiness overall. QCBN Lucy Leyva is the owner of Prescott Maid to Order.

Treating Pain with an Epidural Steroid Injection

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By Dorian Lange

he epidural steroid injection allows anti-inflammatory medicine (steroid) to be injected into the epidural space to treat pain caused by irritation of the spinal nerves.

A protective covering called the dural sac surrounds the spinal cord.

This sac contains spinal fluid that bathes and nourishes the spinal cord.

The space between the outer surface of the dural sac and the bones of the spinal column is the epidural space.

Nerves that go from the spinal cord through the spinal column and to the body pass through the epidural space.

Depending on the location of your pain, the epidural steroid injection can be given in the neck (cervical), middle back (thoracic) or lower back (lumbar).

​PROCEDURE OVERVIEW

The epidural steroid injection is an outpatient procedure done in our facility’s ambulatory surgery center under strict sterile conditions. For your safety and comfort, the doctor may decide to connect you to monitoring equipment (EKG monitor,

blood pressure cuff and a blood-oxygen monitoring device). You will be positioned on your stomach and the doctor will inject some numbing medicine. After the numbing medicine takes effect, the doctor will insert a needle with the assistance of a special X-ray machine called a fluoroscope and inject a radiopaque dye (contrast solution) to confirm that the needle is in the correct place.

With the needle in position, the doctor will inject a mixture of numbing medicine (anesthetic) and anti-inflammatory medicine (cortisone/steroid). It is possible you will feel pain similar to your normal back pain as the medicine is injected. This is a good sign and means the medicine is going to the right place. The pain usually disappears quickly. After the procedure, we ask that you remain at the clinic until the doctor feels you are ready to leave.

AFTER THE PROCEDURE You may experience some weakness and/or numbness in your legs (lumbar injection), arms (cervical injection), or chest wall (thoracic injection) for a

few hours after the procedure. If so, do not engage in any activities that require lifting, balance or coordination. If the doctor prescribes physical therapy, it is very important that you continue with the physical therapy program. Although you may feel much better immediately after the injection (because of the numbing medicine), there is a possibility your pain may return within a few hours.

It sometimes takes a few days for the steroid medication to start working.

You can watch the procedure explained here: nazspineandpain.com/ epidural-steroid-injections. QCBN Dorian Lange, CEO, Northern Arizona Pain Institutes, is responsible for the management, administration and business development for multi-disciplinary specialty clinics throughout central Arizona that provide integrative treatment protocols for pain management, physical and rehabilitative medicine. Lange developed the initial business plan and implemented the strategic planning from startup to a multi-million-dollar medical specialty organization. Learn more at https://northernarizonapaininstitutes.com/ health-care-team/.

A

somber, larger-thanlife bronze sculpture of a law officer in the northwest quadrant of the Courthouse Plaza was unveiled to a solemn crowd of more than 500 people on May 1.

Created by renowned Prescott artist Bill Nebecker, the sculpture features an 1890s sheriff, hat in hand, paying homage to a pair of empty boots standing before him. The boots represent the 18 law officers who have died in the line of duty in Yavapai County since 1865.

“We are obligated to remember those who came before us and protected our safety and rights,” said former Yavapai County Sheriff Scott Mascher, who is credited for coming up with the idea for the sculpture, which was paid for by donations.

Nebecker said being invited to create the artpiece was one of the highest

honors of his life. “It’s not about me or any of us. It’s about those who have gone before us.” QCBN Photo by Ray Newton

Rethink Arizona in Yavapai County

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By Teri Drew

elcome to Yavapai County, Arizona! Located at the geographical center of Arizona, our county is known for its beautiful natural wonders such as the Granite Dells and the Verde River, our history and our commitment to business growth and sustainability.

With more than 235,000 residents, Yavapai County’s economy continues to grow on a rapid scale with a strong demand for employment and talent in our top three industries: health care, retail trade and manufacturing.

As the voice of the business community, the Yavapai County Workforce Development Board is committed to building economic success through workforce development partnerships, including a partnership with American Job Centers and ARIZONA@WORK. Choose Yavapai County for your future home and workplace. Yavapai@ Work provides national recruiting, job candidate screening and placement strategies for your business’s future employees.

For additional information on expanding, relocating or sustaining your business in Yavapai County, please call me at 928-778-1422 and visit us at yavapaiatwork.com. QCBN YAVAPAI@WORK, a service of the Northern Arizona Council of Governments involving placement of adult, youth and dislocated workers through the workforce innovation and opportunity act, is an equal opportunity employer. Auxiliary aids and services are available upon request. All WIOA programs and services are ADA accessible.

Teri Drew is the executive director of NACOG.

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Quad Cities Business News // JUNE 2021

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Improving Your Mental Health

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myfunoldies.com Beatles Beach Boys Supremes 3 Dog Night Chicago Carole King ELO Johnny Rivers Dave Clark 5 Paul Revere & the Raiders The Grass Roots Aretha Franklin The Monkees Creedence Clearwater Revival The Four Seasons Linda Ronstadt Stevie Wonder Earth, Wind & Fire

By Deanna Eder

ach year, millions of Americans face the reality of living with a mental illness.

Let us all join the national movement to raise awareness about mental health. Let’s help to fight stigma, provide support, learn to take time for ourselves, seek professional help when needed and check in on family, friends and neighbors.

This past year presented so many different challenges and obstacles that tested our strength and resiliency. The global pandemic forced us to cope with situations we never even imagined, and a lot of us struggled with our mental health as a result. Throughout the pandemic, many people who had never experienced mental health challenges found themselves struggling for the first time.

It’s important to remember that working on your mental health and finding tools that help takes time. Changes don’t happen overnight.

By focusing on small changes, you can move through the stressors of the past year and develop long-term strategies to support yourself on an ongoing basis. A great starting point for anyone who is ready to start prioritizing their mental health is to take a mental health screening. There are several online resources available, including one with West Yavapai Guidance Clinic, wygc.org.

Taking time for yourself is another way to improve your mental health. Much like taking care of your physical health, we need to take care of our mental health. Self-care is proven to reduce stress and anxiety levels while increasing self-compassion. Here are a few tips for taking care of yourself: N Accept yourself as you are. Try your best to accept the person that you are and where you are in life right now.

N Focus on the basics. Focus on steps to ensure you are living a healthy

lifestyle. For example: showering, eating healthy foods, drinking water, moving your body, decreasing clutter in your life, keeping your living environment clean and orderly, getting good sleep, soaking up some sunshine (safely), taking five minutes to do some deep breathing and reaching out to have a conversation with a friend or family member.

N Find what makes you happy. Find things you can do to make you feel accomplished and happy. For example: music, art, a good book, a walk outdoors, gardening, cooking or a little road trip.

N Practice mindfulness. Take a few slow, deep breaths, focus on each of your senses and try to be fully present in whatever you are doing.

N Make small goals. Be patient, focus on small daily tasks, set small goals that you want to accomplish for yourself.

N Set boundaries. Sometimes the only way to increase self-care is to lessen the amount of time or energy that you are giving away to others.

N Remember that you are not alone. Everyone struggles from time to time, try not to get down on yourself. Ask your friends or family to help when you need to take some time for your mental health.

Please remember that mental illnesses are real and recovery is possible. It is possible to find balance between life’s ups and downs and continue to cope with challenges brought on by life and the pandemic. Take some time and do a few small things in your daily routine that will increase your physical and mental health. QCBN Deanna Eder is the director of marketing and development at West Yavapai Guidance Clinic. For more information, visit wygc.org.

VIRUSES continued from page 35

MALVERTISING

Don’t you just love a good word blend?

As you probably guessed, malvertising is malware hidden behind advertising.

Don’t confuse this with adware. Malvertising occurs when a cyber-criminal pays for an advertisement on a genuine website. When you click on the ad, you’re either redirected to a malicious website or malware is installed on your device.

Sometimes even genuine ads are compromised.

And even more scarily, sometimes you don’t even have to click the ad to be affected. This is called a drive-by download attack.

SPYWARE

Once again, a very descriptive name. Spyware is used to spy on you.

When installed, spyware can monitor the websites you visit, everything you type (this is known as keylogging) and any other information about you and what you’re doing on your device.

It’s a good way for someone to find out your login information and passwords.

Spyware is activated when you click on

something you shouldn’t, such as an attachment, a pop-up or notification. Or, by downloading media from an unreliable source.

So, there we have it. The nine most terrifying types of malware and how they’ll affect you and your business.

Remember what we said right at the start of this guide: All businesses are being targeted by hackers all the time.

You need to make sure you’re doing everything you can to keep your business safe. This starts with creating a culture of taking your cybersecurity very seriously.

Consult with a trusted IT support partner to find out the best blend of software, training and procedures to keep your business safe. QCBN For additional information or to schedule an appointment to assist your business, call 928-719-7724 or visit northernazit.com.

Theo Soumilas is the owner of Northern Arizona IT servicing the Quad Cities, Phoenix and Northern Arizona.

JUNE 2021 // Quad Cities Business News

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Using Summertime Herbs

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By Debbie Maranville

Tis the season to create the culinary celebration of summertime herbs. Enjoy the season of all your favorite herbs while you are out shopping at the Prescott Farmer’s Market, Watters Garden Center and local markets. Herbs bring a delightful flavor as well as medicinal properties.

Some of my favorites include dill, tarragon and thyme. Please do not disregard mint, basil and cilantro. I have spoken to those in the past.

DILL

A unique herb that loves the summer sun, dill has a similar pungent and aromatic flavor to that of caraway.

Refrigerator pickles celebrate the aroma of dill. The bright flavor pairs well with fatty dishes, such as a butter sauce for a fish or in a cream-based dip. It’s perfect or those fierce summer days when you need to add a refreshing element to a more indulgent dinner.

Dill can also be used for medicinal purposes, including a stomach-soothing tea to treat gas or digestive issues.

Mash two teaspoons per cup of boiling water and steep for 10 minutes and enjoy when you have tummy troubles.

TARRAGON

These anise-flavored leaves age quickly, making them an ideal choice to keep fresh and around the house, as you won’t have to worry about it going bad in your fridge.

Tarragon’s strong flavor makes it an ideal pairing for mellow and comforting dishes, such as pasta salads, potato salads or butter sauces.

Tarragon and poultry are practically culinary soulmates. Try the herb in any chicken dish you can imagine: chicken salad, chicken soup, roasted chicken and even turkey dishes. If meat isn’t your thing, tarragon also works beautifully with egg dishes, such as quiche.

At Goods from the Garden, we suggest opting for French Tarragon, which has a more delicate flavor.

Add it to fresh green beans, diced red pepper and toss with olive oil, salt and pepper. Steam for 8-10 minutes or roast in the oven at 350 degrees for 12 minutes.

THYME

Thyme is comforting and subtle, with a lingering flavor that adds depth to your favorite summertime recipes. It is very versatile and makes it ideal for a

variety of savory dishes, and it works well paired with other Mediterranean herbs. Try with your favorite grilled, roasted or sautéed veggies, such as summer squash, carrots or zucchini.

Thyme needs a growing area with plenty of sunlight. Indoors, find a sunny window for your thyme. In the garden, intersperse among other drought-tolerant perennials in an area that receives full sun.

What are your favorite summertime herbs? QCBN Visit us at goodsfromthegarden.com or on our Facebook page, Goods from the Garden. At Goods form the Garden, our reputation has allowed us to grow significantly over the last several years thanks to the referrals of family and friends, local businesses and of course, the referrals that continue to sustain us from the community!

Debbie Maranville is co-owner of Goods from the Garden, Catering & Events and The Natural Healing Garden. You can reach us at 928-237-3214. We are located at the Prescott Gateway Mall, 3250 Gateway Blvd. #516. Find us on Facebook – Goods from the Garden – or goodsfromthegarden.com.

KELLIE DAY continued from page 8

pay $200!”

For Harriet Morton of South Carolina, it was the heart of her 7-year-old self who took second place in an art contest that led her to Day. “I’ve always been interested in mixed media. I saw Kellie’s advertisement and watched one of her workshops, which I never do, and immediately set up a call with her. We just clicked and everything fell into place to take her program. I knew I needed some sort of support, but not an art class.

I needed someone to give me a good kick in the heinie. She does that in a gentle way.”

For years, Morton operated an equestrian facility where she boarded and trained horses. Now, she paints them, along with dogs, birds and endangered species. This month, she is moving into a new home with a large studio. This summer, she will have her first gallery showing, scheduled at her alma mater, Erskine College.

“Kellie helped me find my style,” said Morton, whose work can be viewed at Harrietbmorton.com. “I would have never created these pieces. I would not have created any of this. It makes me tear up. I grew up in a family where you didn’t talk about yourself. With Kellie’s help, I pushed through and am able to say good things about my work and myself as an artist.”

Inspired by her artist mom, Day

has been recognized for her talent since she was a child, winning art contests in grade school, including a drawing of an OREO in 8th grade, and ribbons in high school. Her need to reach beyond the boundaries spoke loudly to her while working in a cramped cubicle as a graphic designer for a fiberglass manufacturing company in the small Midwestern town of Joliet, Illinois.

“I was fresh out of college and suffocating in an office environment,” she said. Day’s path to expanded horizons came in the form of a magazine ad about wide-open spaces and expansive red rock monuments.

The Forest Service was looking for a volunteer wilderness ranger for six months in the coveted Sedona Ranger District. Her housing would be provided and the job promised travel and adventure. Her savings would cover the rest and this, she decided, was the investment she was willing to make to change her life.

On patrol in the red rocks, Day’s adventurous spirit soared. Along hiking trails, she connected with members of Northern Arizona’s art community and found work in Flagstaff with Pilkington Advertising Design. Her love for nature and need to explore took her to Alaska as a mountain guide and surveyor. Then, to Ouray, Colorado, as an ice climber.

At age 40, she began to call herself

an artist. Her paintings reflect nature, the outdoors and wildlife. Her style, values and personality have aligned with large national brands, like The North Face and Trader Joe’s.

Flagstaff-based Kahtoola, maker of MICROspikes, hired Day to create artwork for the outdoor traction footwear company’s annual Kahtoola Uphill fundraising event, which supports Camp Colton and introduces children to the outdoors. By ripping up and repurposing outdated Kahtoola brochures, she portrayed a stunning scene of hikers ascending the San Francisco Peaks.

Day’s artwork also adorns the walls of restaurants like Karma Sushi in Flagstaff as well as fine art galleries across the Southwest, including the 610 Gallery in Ridgway Colorado, and the popular restaurant/gallery La Cocina de Luz in Telluride, Colorado.

Karen, a recent student of Day’s art mentoring program, states what many women are feeling. “During these times, our world needs all the creativity and beauty it can get. My art is my gift to the world.”

Day’s hope is to help others deliver that gift. Along with her “Transform Your Art” program, she currently is opening a DIY program and a cactus workshop this summer, along with the tutorials and videos on her blog.

For more information, visit KellieDayArt.com. QCBN

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SNOW continued from page 12

People should know the fine print of their policies. Everyone thinks they have full coverage, but they don’t.

Many go online and pick the cheapest rate, where accident payouts are low and Original Equipment Manufacturer (OEM) parts are limited.”

Preferred Auto Body takes pride in advising customers on when to use insurance coverage and when to pay cash. “You may be able to repair minor damage for not much money, but you will want to explore if a more expensive repair justifies the cost of having insurance pay for it,” Cameron said. “We can help you figure that out.”

Besides negotiating with insurance companies, Snow says interfacing with customers can be challenging. “There are a thousand different scenarios, but any of them may have one thing in common: customers are stressed and not happy because their prized possession, and their second most expensive purchase after a home, is broken. We apply our knowledge to make them as happy as possible when they get the vehicle back. Circumstances change, so that task can be hard or easy.”

Community is important to the Snows, who have built strong relationships with businesses such as Brinkley Automotive, Big O Tires, Jim’s Alignment & Brake Service Inc., Enterprise Rent-A-Car and Hertz Car Rental. The Preferred Auto Body experience includes, if needed, a ride to or from Enterprise or Hertz or a nearby home, office or similar location.

Of their many philanthropic activities, Erika said they like to keep their donations local by contributing to Prescott High School, Boys to Men Mentoring, Yavapai Big Brothers Big Sisters, Kiwanis, and Arizona tax credits to area schools. Serving veterans is a favorite cause.

The Snows had collaborated in

// Preferred Auto Body takes pride in advising customers on when to use insurance coverage and when to pay cash. “You may be able to repair minor damage for not much money, but you will want to explore if a more expensive repair justifies the cost of having insurance pay for it,” Cameron said.

“We can help you figure that out.” //

California with other businesses to raise $10,000 to $20,000 a year to take underprivileged children shopping during the holidays. They said they’d like to do the same in Prescott by aligning with schools and a merchant for after-hours shopping.

On a personal level, the Snows met at a California high desert roping event during the summer between sixth and seventh grades, Erika said. Their parents were friends and Erika later saw Cameron at middle school, though she says “he didn’t know I existed until we were 19.”

Their son, Travis, 21, and daughter, Shelby, 18, focus on “storming their own castles,” Erika said. Travis works in heavy construction and Shelby graduates this year from Prescott High School.

“Finding the right employees is the hardest part of this whole thing,” Cameron explained of opportunities for painters, painters’ helpers, detailers and office managers. “It’s worse because of the pandemic.

We try to keep everybody working together as a family. We are blessed to have the people that we do.”

BEST ADVICE I’VE EVER RECEIVED:

“My former boss, and now friend, taught me everything I know about the auto body business and continues to give us advice regularly. His best advice was to always make the customer happy and go out of your way to make the repair process as easy as possible.”

IF I COULD OBTAIN A NEW SKILL, IT BE WOULD BE:

“To learn how to play an instrument, like a guitar, because it would be fun to play around a campfire.”

THE LAST TIME I FELT GRATITUDE:

“We feel pride and gratitude on a daily basis. Our son is 21 and is working for a local company in construction and loving it. Our daughter is 18 and is graduating from Prescott High School this month. We’re proud of both of them and are grateful to God to have been able to raise them in a town like Prescott.”

IN OUR SPARE TIME:

“We like to explore Arizona in our Side by Side, go hunting with our kids and when Cam can, he competes in Bench Rest shooting.”

OUR ROLE MODELS ARE:

“Our dads. We lost them both at very young ages. They were 46 and 49. They both were hard-working men who were leaders both at work and at home. We try to work and live our lives in a way that we think would make them proud of both of us.” QCBN

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APS continued from page 1

and acquire more battery storage that can be combined with the company’s existing solar power plants, increasing the access of renewable energy to customers even after sunset. APS also proposed the Coal Communities Transition plan to facilitate a shift away from coal and support the communities that are home to coal-fired power stations. The utility plans to end all coal-fired energy production by 2031.

APS began its commitment with an energy mix already 50% clean and has interim target goals of increasing its resource mix to 65% clean by 2030, with 45% of that generation coming from renewable energy.

While the utility plans to closely track and adapt to the future of renewable energy and storage technology, APS customer programs are already providing opportunities for local communities to reduce their carbon footprint.

“Our programs provide innovative carbon-free solutions for our customers. We are committed to designing for tomorrow, empowering one another and succeeding together, and that means developing meaningful clean energy opportunities for our partners,” said DeVille. “The strong relationships we’ve cultivated with Prescott-area leaders and environmental experts over the years have helped us broaden the reach and impact of

Left: More charging stations are being built to prepare Arizona for the growing popularity of electric vehicles. Right: Solar parking structures like this one in Flagstaff are being installed in the Quad Cities, Sedona and elsewhere around Central and Northern Arizona. Courtesy photos

our carbon-free resources.”

Among the APS customer programs that are focused on promoting carbon-reduction, two are paving the way for increased access to electric vehicle charging stations and solar power energy.

The APS Take Charge AZ program expands access to electric vehicle (EV) charging stations and helps prepare Arizona for the anticipated growth of electric vehicle adoption. As part of the program, APS covers the cost of installing and maintaining Level 2 EV charging stations at businesses, government agencies, non-profits and multi-family communities. Level 2

EV chargers can provide drivers a full charge within two hours, depending on battery life.

To date, APS has installed 14 Level 2 charging stations in the Quad Cities and Verde Valley regions. In Prescott, several businesses and organizations have taken the opportunity to participate in the charging program. Medical patients, staff and business patrons are already charging their EVs at participating locations, such as the Yavapai Medical Center, PACE Preparatory Academy and the Residence Inn by Marriott. The City of Sedona and City of Cottonwood are also participants in the program.

For local EV drivers looking to explore other parts of the state, APS is in the planning stages of launching the second phase of Take Charge AZ. This phase will include the installation of DC fast charging stations at retail and tourist locations in the communities of Prescott, Sedona, Payson, Show Low and Globe. DC fast charging technology can provide an EV a full battery charge within 45 minutes. Construction is expected to begin later this year.

New solar parking structures have recently been installed at the U.S. VETS facility in Prescott, Sedona City Hall and the Town of Jerome. These projects are part of the APS Solar

Communities program, which offered a unique opportunity for limited and moderate-income customers, government agencies and non-profits to access solar energy resources at no cost.

“APS is a born-and-raised Arizona company. We believe in the success of rural Arizona and want to provide communities in the northwest region access to resources that will help drive our carbon-free future,” said DeVille.

“We value our customers, invest in our communities and will work together to achieve a sustainable energy future.” QCBN

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@quadcitiesbusinessnews KATALYST continued from page 6

centive, Katalyst Space Technologies had to locate their business within the Flagstaff city limits. That wasn’t difficult because, in addition to education, mentorship and facilitation with connections to capital, the incubator and accelerator at Moonshot provided affordable office rental space.

Fitchett outlined that another criterion for the Job Creation Incentive is that the company must create a minimum of 10 new permanent fulltime jobs within the first 12 months that pay above the Coconino County median wage of $20.04 per hour.

“The lifestyle that Flagstaff offers makes it an awesome place to be,” said Lee, who said that they are working with the U.S. Air Force to

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mitigate threats from collisions with space debris. “Academic research projects at NAU are a good opportunity for future collaboration. The USGS’s earth imaging and Lowell’s scientific mission could benefit from the tech we’re developing.”

Lee added that the city has been supportive and helpful. “The city has been open to new business – it’s the mindset that we like to see.”

“We’re excited to see what Ghonhee and his team will do here in Flagstaff,” Fitchett concluded. QCBN

Katalyst Space Technologies: KatalystSpace.com View the City of Flagstaff Economic Development Program and incentive programs at ChooseFlagstaff.com.

// “The lifestyle that Flagstaff offers makes it an awesome place to be,” said Lee, who said that they are working with the U.S. Air Force to mitigate threats from collisions with space debris.

“Academic research projects at NAU are a good opportunity for future collaboration. The USGS’s earth imaging and Lowell’s scientific mission could benefit from the tech we’re developing.” //

facilities did not meet the needs for all of the communities that we serve in a global pandemic situation,” said Tinkle.

He described the challenges and heartbreak doctors, nurses and families faced. “Initially for the patients, families could not visit because we did not have appropriate ventilation systems for them to come in and see their loved ones. So, oftentimes, the nurse was the one enabling that final good-bye to the loved one through an iPad as they held their iPad in front of them and watched the loved one pass away on a screen. This is not the way we want to deliver health care in the future,” he said. “We envision in the new facility, we’ll have better technology that we can get people more integrated in the care delivery and if we ever get in a situation where we can’t allow visitors, the technology will be in the room.”

HKS Architects, a Phoenix design firm, has been engaged to work on the hospital design. “Some of the things we’ll be focusing on and some lessons learned from COVID are specifically centered around single occupancy rooms, making sure that we have that space for our patients and then specifically the HVAC for the building and having some flexibility in that HVAC system to be able to create negative pressure environments and exhaust our buildings more efficiently than we can in our older facilities,” said Eiss.

Spyrow says some aspects of the care delivery industry will never be the same. “Telemedicine has expanded, virtual care has expanded, and so as we design these facilities, we have an opportunity to connect to more people than we ever have before and to design facilities that facilitate that connection and care close to home for many, many communities across Northern Arizona.”

The Health Village also is intended to incorporate cultural values of the region. “This is really an oppor-

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tunity for us to look at who we serve – and one of those major populations is the Native American population – and really look at how we can bring some of their culture and healing into our buildings and bring the outdoor in so people feel like they’re close to nature, even as they’re sitting in a patient room or maybe an exam room,” she said. “We intend for this to be really holistic in our approach.”

NAH expects to announce the builder for the project in early June. “Most likely that contractor will not be located here in the Flagstaff area because of the size and complexity of this project, but we have made a commitment to use, as much as we can, local workers and local businesses as they subcontract work out over the next five years for this project,” said Spyrow.

The anticipated Health and Wellness Village, advanced technology and healing environment is expected to help NAH recruit and retain top physicals, nurses and technicians.

Officials had explored options for updating the aging Flagstaff Medical Center, but determined the space was too constrained. “We have an inability to grow in any direction outside of having to cannibalize our space, which was looked at early on and it involved so much trouble and rework within the existing facility and would be such an impact to patient care that it was deemed as a project that couldn’t be successful for our patients,” said Eiss.

As NAH makes the transition from Flagstaff Medical Center, there will be a time when both campuses are operating. Eiss says NAH will be working with the city as it updates its general plan to determine the best use for the FMC property to meet community needs. QCBN

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new normal is being hyper-focused on the health of our employees and guests,” she said. “The past workflow of preparing to welcome guests has changed. The emotions for everyone run deep. And we see guests crack and employees need a day off more than usual. Everyone has changed as a result of COVID. Normal is redefining itself before our eyes.”

The Dahl Restaurant Group was able to obtain funds from the SBA for restaurant revitalization. During the pandemic, Dahl said, they had to spend more money on signage, sanitation stations and supplies like masks and gloves. “In a few instances, we’ve added additional guest relations [services] so we can communicate effectively and help set guest expectations,” she said.

Her goals throughout the pandemic included keeping employees safe, well advised and realistic about expectations through changing circumstances. “Our guests during each stage were complimentary. And most appreciated our preventative measures which we took to safeguard their health and ours,” she said.

The new normal that is likely to continue may include smaller numbers of guests. “I’ve always been vigilant about quality control, consistency and cleanliness. Our staff has focused on these standards and I am very proud of them. We always had a strong culinary presence, but it

has been a challenge with a reduced workforce. We will continue to improve through this process. Part of our early strategy was to build back stronger and be more efficient with better training,” she said.

Kelly Hanseth, owner of Lumberyard Tap Room and Grille, said it was a struggle during the pandemic because the establishment had to pivot every six months. “We’re almost getting back to normal. Social distancing and expanding our patio has really helped,” she said. “But we’re not at 100%. We have no bar seating and our country dancing is not back up to speed yet.”

Lumberyard Tap Room and Grille did not apply for the most recent round of SBA funds, as Hanseth says they are not needed at this time. Although, she says the Lumberyard had to spend more during the pandemic because of the need for plexiglass partitions, masks and gloves. Small pivots have large impacts. For example, she says it costs more to buy ketchup packets rather than ketchup bottles.

In the last year, the Lumberyard saw a lot of new customers as the regulars kept coming. The restaurant offered take-out through much of the pandemic. With the restaurant back to full service, customers were lining up again outside on a recent Saturday, waiting to get in. “We’re really happy with how patient our customers have been,” she said. “We

Samantha Mason, Will Eberfeld, Shea Blackburn and Reagan Crockett continue to don masks as the Lumberyard Tap Room and Grille staff welcomes customers back with full service. Photo by Stan Bindell

still wear masks, gloves and practice social distancing.”

Goods from the Garden at the Gateway Mall in Prescott offers catering services, take out, dine-in service and a Sunday brunch. Co-owner Debbie Maranville said they lost most of their catering events during the pandemic. “We’re not normal yet, but

we’re regrowing,” she said.

Goods from the Garden has received SBA grants to help the business through the pandemic, which, like other restaurants, required more spending for supplies and additional labor to serve fewer customers because of social distancing rules.

“Amazing” is how she describes

her customers during the pandemic.

“Customers were very supportive.

They would get weekly meals from us. Some used social media to get the word out.” QCBN

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Quad Cities Business News // JUNE 2021

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