The Caribbean & Latin America LOOK BOOK PORTFOLIO
Real Living Productions creates world-class, high-impact marketing campaigns for the luxury real estate, hospitality and tourism industries.
We deliver qualified U.S. and Canadian leads through effective marketing strategy, stunning visuals, smart technology and sharp analysis. We have worked on hundreds of marketing projects for developers and brands at destinations throughout the Caribbean, Latin America and the United States, leading to billions in sales.
Our success is driven by three key factors:
Market Knowledge and Strategy
Targeted Lead Generation Tactics
Real Estate and Travel Industry Expertise
A marketing agency unlike the rest.
We know THE MARKET Targeted U.S. MEDIA
We have built successful campaigns for resorts and real estate brands in Belize, Costa Rica, Mexico, Panama, the Caribbean and others.
PLANS
To find the best leads, we use proven paid media keyword research to put your digital ads in front of the right audience.
Proven Industry EXPERTISE
Our team has deep knowledge of luxury real estate and hospitality because they have worked in the industry for years. We understand your challenges and goals.
MARKET KNOWLEDGE & STRATEGY
Because of our experience marketing around the world, we know how to engage United States and Canadian luxury buyers that are eager to purchase in Latin America and the Caribbean. We also carefully consider a development’s unique position in a destination, its potential and specific audience to identify the best ways to raise awareness and increase sales. In addition to helping define project goals and scale, we identify opportunities, analyze key audience insights and devise effective ways for our clients to stand out.
Here’s how we do it.
1. GENERATION
Online, print and next-level marketing services aimed at generating qualified leads
TARGETED LEAD GENERATION
We integrate digital and print marketing reach and engage U.S. and Canadian buyers. We use the latest technology— interactive media, content management, mobile applications, analytics—to deliver the precise mix of marketing initiatives to capture qualified leads that convert to sales.
2. CAPTURE
Assurances that new leads go into the client’s CRM with alerts to sales teams of new prospects
3. NURTURE
A steady series of targeted campaigns are activated that directly appeal to lead’s requests
4. SALES
Provide sales assistance at any level of necessity, helping with FAQs, documentation & advising in sales releases up to closings
5. REPORT
Regular reporting showing how lead generation results are connected to sales
INDUSTRY EXPERTISE & NETWORK
Bilingual, with Latin American and Caribbean market expertise, Real Living Productions is a dream team of the best marketing strategists, copywriters, graphic designers and web developers in the real estate, hospitality and tourism industry. Partnering with developers, real estate sales directors and project leadership, the team creates a strategy built to elevate your project, achieving our unique lead generation goals through strategy, design and technology.
Oscar Alfaro
CLIENT PARTNERSHIP
DIRECTOR
- LATAM
Based in Costa Rica, Oscar has over 20 years of experience in sales, marketing and event experience production.
His distinctive blend of creative vision and operational expertise are shaped by his background in leadership roles at some of the most celebrated resort communities throughout Central America.
We’re experts at crafting world class lead generation marketing, creative and copy to help our clients communicate with buyers in the most effective ways.
47-Time Recipient of the American Advertising Federation’s Addy Award
2024 Best In Show American Advertising Federation
2-Time Recipient of HSMAI Global Inspire Award
$3 Billion in Generated Revenue for Clients
OUR TEAM
The Real Living Productions team is built for your success. Our experience spans digital, mobile, social, identity, print, environment and beyond.
MANAGING DIRECTOR
CLIENT PARTNERSHIP DIRECTOR
ACCOUNTING MANAGER
CLIENT PARTNERSHIP DIRECTOR
CONTENT STRATEGIST
DIRECTOR OF OPERATIONS
DIRECTOR OF MARKETING
CREATIVE
OUR CLIENTS
For decades, Real Living Productions has worked with real estate and hospitality brands at destinations throughout Latin America, the Caribbean and the United States.
