JUNE 2022
ASCEND 2022...
On May 19th I had the opportunity to attend the Ascend Executive Summit with Sandy Wickman Mason and Mike Durand in Charlotte, NC. WebPT has sponsored this event for several years. Sands and Mike have attended a few times and assured me that it was worth the time and travel. The event is unique in that it puts more than 100 people in the room for a day of collaboration, networking, and learning – people who on every other day of the year are competitors and perhaps even adversaries. This year, the PT space was represented by Athletico, Confluent Health, Doctors of PT, IVY Rehab, JAG-ONE, Pro PT and USPT as well as others. This event was created by former WebPT CEO Nancy Hamm, founded on her belief was that bringing people together who all advocated for the greater good of PT could accomplish great things. This year’s agenda included a broad list of topics and speakers which directly impact the world of physical therapy. Speakers and topics included: • WebPT CEO, Ashley Glover, provided an overview of the current PT landscape and market. • A former Walmart executive, Marcus Osborn, presented the data that made Walmart institute a “PT First” approach for employees. • Chris Throckmorton, CEO of Athletico, shared his “Lessons for a Successful Turnaround.” He helped turn Pivot into a profitable company and then sold it to Athletico before being recruited to became Athletico’s CEO. • TJ Carella, Director of the hedge fund Warburg Pincus, spoke on “Medicare Advantage Innovations and How They Will Impact PT.” • The Executive Director of APTQI, Nikesh Patel, spoke on the organization’s advocacy efforts on behalf of the profession. • Second Door CEO (and former StriveLabs CEO), Scott Hebert, ended the afternoon with a session on going “Direct to Consumer.”
Attendees are encouraged to ask questions following each presentation. During the sessions and in the networking discussions at the Roof Top Bar afterwards, some common themes emerged. There is a general acceptance that healthcare in this country is overpriced. That fact will continue to drive the search for alternative payment and delivery options, while employers, the Federal Government and Health Insurers are all seeking ways to control costs. The good news on this front is that physical therapy is gaining more momentum as a low cost, high value approach to addressing musculo-skeletal pain and injury. More doctors and patients are recognizing that we should be the first point of contact for this population. The second trend continuing to evolve is that more people are understanding the general benefits of receiving physical therapy for a broad range of issues. It’s generally accepted that only about ten percent of those who could benefit from PT are seeking treatment – if that percentage doubled in five years, our profession would be twice the current size and still only touch twenty percent of those who need us. Lastly, the shortage of physical therapists is a huge issue. I had conversations with leaders of national physical therapy businesses as well as owners of smaller rural practices and the story is the same across the board. Everyone is looking for help and struggling to find it.
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Overall, the summit for me was time well spent. Clearly, our profession faces challenges that will continue to evolve and change, however, the fundamental truth is physical therapy improves the quality of people’s lives. I am confident that what we do at PTSMC adds great value to “the system” and, more importantly, to those we serve.
“The office staff is very helpful and friendly. The therapists seem to do a great job at evaluating patients along the way, varying exercises to keep challenging and strengthening and seem like they work together as a team.” - Avon
Thanks,
“The staff is extremely knowledgeable and friendly. The therapist I worked with was Kelly (Hoisl) and she was attentive, extremely knowledgeable and knew exactly what she was doing! She also made me feel comfortable and explained exactly what was going on with my neck and trap injury.” - Windsor
Alan
“Scott (Olmstead) and Caitlyn (Ayotte) are absolutely wonderful! They are great at what they do, have great attitudes/personalities and my daughter feels very comfortable with them. We are seeing great results with our daughter’s recovery and we attribute that to having great PTs.“ - New London
2022 PTSMC SOCIALS COMING SOON! Let’s get together to enjoy summer weather, good food & refreshments, and spend time with the BEST co-workers. In August and September, we will be hosting PTSMC Socials at a few clinics across the state. Here are a few quick details: • All PTSMC employees are invited • Socials will be outdoors & weather permitting • Locations, Times & RSVP information coming soon • Expect tailgate style gatherings with local food trucks & backyard games
IN THIS ISSUE
“Emily Searle has been amazing, providing therapy for my pain issues and giving me exercises to do at home, as well. The entire staff at PTSMC in Branford has been great.” - Branford
Wednesday, June 29 | 4pm - 7pm 98 Mill Plain Road, Suite 3B RSVP to Emily Fillion at (860) 409-4595 x317 or Emily.Fillion@ptsmc.com.
“The staff at PTSMC is extraordinary! Every single person I encountered was friendly and delightful! I called with a severe neck injury and in excruciating pain - they got me in right away and I felt better as soon as I left the first day. The dry needling technique was a life saver. Eric (Horne), my PT is wonderful - could not have asked for a better therapist! Will be returning should I ever need PT again!” - Simsbury