PRS International Media Proposal @PRS International Group of Comapnies

Public Relations & Marketing Proposal THINK GAS

Agency Credentials & Approach

WHO WE ARE

Founded in 2007, we dreamed of a firm dedicated to the practice of public relations and committed to client service. Today, we boast to have grown from being the new kid on the block to one of the most active and preferred service provider in the region, but our focus remained the same – delivering outstanding results for clients. PRS International is a strategic communications consulting firm with unique understanding of the working of the communication process.

Our approach to PR is information-driven, rather than contact led, we also believe in fostering and nurturing relationships. Relationships with clients, staff and business associates. That is the secret of our continued growth over the years and our ability to consistently deliver value to our clients.

Regardless of size, all our clients receive high-level attention and consistent value for their money.

We provide strategic approach needed to connect your business with prospective customers and other key audiences across the globe. We provide higher credit at lower costs. Today, we boast to have grown from being a fledgling bird to a smooth flyer by becoming one of the loved and trusted names in the industry.

We are a PRS International providing hands-on contact with the agency principals with over 50 years of combined PR and marketing experience.

We create fully integrated campaigns including promotions, direct mail, entertainment industry relations, marketing and media relations.

Our agencies focus on luxury lifestyle, hospitality, travel, tourism and products targeting the upscale consumer.

AT PRS INTERNATIONAL, WE TAKE PRIDE IN OUR PAST PUBLIC RELATIONS AND MARKETING SUCCESS THAT HAS BEEN A DIRECT RESULT OF INTEGRITY, SPECIAL RELATIONSHIPS AND ATTENTION TO DETAIL.

We create a marketing partnership with our clients and maintain close involvement and regularcontact.

We only engage clients with whom we are passionate about their products.

Each client is handled on an individual basis. We study a company from all angles and develop programs that fulfi ll their monetary goals, budget and time line, which is created as part of a comprehensive We take pride in our strategic planning with innovative tactics designed to achieve results and enhance our clients’ bottom lines.

We have a reputation for designing custom creative campaigns that are direct, aesthetic and have an impact.

We aim to exceed expectations and deliver results that are based on our clients marketing objectives that assist in overall image development.

SERVICES WE WOULD EMPLOY TO MEET CLINT GOALS: OUR SERVICES

Press Kit/Collateral Development:

Audio/Visual Presentations:

Branding:

Communications Analysis:

Produce folder and write contents to include important staff bios, sales sheets, fact sheet, project sheets, etc.

Create simple and elegant announcements for each wine for direct mail and e-mail.

For sales presentations and events that involve media or otherwise, we can consult on presentation content and design.

We will communicate the Client brand message through media relation trade shows and consumer events, award submissions and wine reviews.

By building brand equity, PRS nternational can align Client for various marketing partnerships

• Develop ideas from winery that are pertinent to today’s lifestyle and trend issues.

Strategy Development:

Media Training:

Analyze existing marketing objectives including opportunities in each market and develop regional and national media campaigns and travel schedule.

• Identify PR objectives.

• Develop company PR guidelines for each projects.

• Develop PR strategies based on company marketing objectives.

• Review and confi rm all target markets based on wine distribution.

• Develop target media lists.

• Produce comprehensive PR plan.

• Review spokesperson capabilities.

• Consult with media training consultants based on needs.

OUR services

We can help you with our services like : -Public relations -Event management -Arranging press conference -Organising road shows -Inviting Media coverage -Organizing events -Communicating messages in regiounals areas.

-Public advocacy and Government liaisoning

HP LATEX Machine

PRINTING SERVICES

Deals Material

MANUFACTURERS

LED LETTERS LASER CNC CUTTING

&

MANUFACTURERS

GLOW SIGN NON LIGHT BOARDS

&

Media Relations Media Relation is the core of Public Relations activities. Liasoning with media and coverage is an art. Broadly, media is segmented into national, regional, local and international publications both for print & electronic media. But this segmetation differs with clients, media can be further categorised into niche publications and channels; financial & economic dailies; industry specific; health & lifestyle; gender; age and more so it is important to consider whims and fancies of media group while ensuring good coverage both in the print and electronic media.

NATIONAL & INTERNATIONAL MEDIA

ELECTRONIC MEDIA

OUR CLIENTS

Some of the Prestigious Government and Private Clients for whom we have executed projects.

OUR CLIENTS

OUR CLIENTS

Why US Public Relations is a way of life, even an infant is seen exhibiting qualities of a PR Person. An individual is always seen trying to influence their neighborhood, school, office, market or whatever place they go. It is our PR, that makes us what we are and brands our name in the society where we live in.

We at PRS International, values and understands this simple truth about PR industry.

In fact, our core team is an ensemble of these values and try to win industry with their pro PR Skills.

We at Press Conference Technology Platfom Delivery of result oriented work Interaction with niche media Untampered feedback on development and success of an organisation Team @ Press Conference Technology Platfom We are focused We have proper understanding of the market We value time We are Pro We believe in hearing our client before giving suggestion We believe in understanding market status of our client We try to save clients’ money and avoid any frivolous expenditure

OUR LATEST WORK WITH INDIAN OIL

CASE STUDY

CASE STUDY

CASE STUDY

CASE STUDY

CASE STUDY

SHIVRAJ SINGH CHOUHAN, (CHIEF MINISTER) MADHYA PRADESH It gives me immense pleasure to note that the PRSolution is celebrating 10 th foundation day. The primary goal of positive media is to inform, educate, awaken and motivate the masses. it is an arduous task to self-assigned credibility norms while executing professional responsibilities and keeping focus on social concerns. Though advent of Information Technology has intensified news dissemination, ethical standards have to be pursued carefully. I wish all the success for new ventures.

Testimonials

DR.LEO CORNELIO (ARCHBISHOP ) "The commendable services provided by PRS Internatoanl to archdiocese, substantiates its sprit of setting a bench mark in the national as well as international front. I send my best wishies to the company for its growth, success and prosperity in the coming years.

MUKESH SHARMA (CHIEF EXECUTIVE OFFICER CRISP) "PRS International has come up in a record time having spread its wing over the high seas. I wish that organisation grows up further to earn name and fame in thier areas of operation".

PRS International Group of Companies

In consideration of the recommendations and suggested programs, PRS International will charge a monthly retainer for our services as well as serving as full-time public relations and marketing counsel.The return on the investment will assist you in achieving and surpassing your goals.

Budget and Fees

At PRS International, we believe in delivering service beyond our clients’ expectations and have a 100% successful performance record. There is a 30day cancellation clause with written notice after an initial three-month term for all of our one year contracts. Our fee structure is comprised of a base fee that includes certain responsibilities. These include editing of pertinent press materials, development of a comprehensive public relations plan and time line, and overall media relations and public relations consultation.

Our rates and fees are competitive based on our position as an award winning leader in hospitality public relations. Our fees are based on our time, our experience and our relationships in luxury branding and luxury lifestyle communications.

Monthly retainer per month in fees based on all recommendations listed below This fee includes: · Delivering of PR plan, strategy and time line within first 45 days. This plan will be realized with the PRS team based on mutually agreed programs and elements · Consult on brand identity and collateral development · Development of key messaging for brand and winery to include visitor experience messaging and product messaging · Editing and reworking of press materials to include biographies, feature on winery/history, fact sheets on winery and wines for press dissemination. Additional writing assignments will be charged on an hourly basis · Responsible for pro-active and reactive media relations · Distribution of press releases (up to 2 in a Month) · Development of target media list (which is part of PR plan) · Photo and video distribution – We will organize and hire photographers on behalf of Clients · Media pitches/placements to targeted press with thorough follow up to maximize results Monthly reports · Twice monthly phone or on-line meetings · PRS supervision of all major press visits · Communications and marketing assistance for small events and events including · Procurement of stories on The client in target publications · Media monitoring · Comprehensive media and Monthly Dossier. · Development of editorial calendars

New Launch Event planning and production for the launch events

For major press event and consultation on ancillary events

This includes: · Set the dates for the events based on potential event conflicts. · Coordinate with invitation designer and create invitation and event concept · Write copy for invitation · Design and distribute Save the Date (electronic) · Provide names/affiliations for media list to target for event · Mail media and guest invitations · Follow up invitations sent to press to maximize attendance · Install RSVP line and record RSVPs · Coordinate a walk-though prior to event · Secure photographers and musicians for event · Pursue champagne and water sponsors if needed · Pursue major wine personalities as well as writers to attend event · Coordinate with event producer/caterer regarding menu, chef, security, fi re regulations/capacity and flowers/decor · Taste menu · Produce and fulfi ll gift bags · Follow up with press after event for press release/press kit distribution. · Gain exposure for event in trade publications and local, regional and national wine/lifestyle press · Hire photographer, review photography and disseminate appropriately · Arrange one-on-one media desk side briefings locally to brief pertinent local press and west coast based media for national press on key messaging, announcing opening and new programs. · Staffing at event for check in, supervision of press, photography and media relations · Consult on all aspects of event from design to security · Produce results wrap-up report

Public Policies "We can help in raising your voice to Government"

The policy is a set of principles to guide decisions and achieve rational and favorable outcomes. Policies are made to run the Institution or a sector based on pre-set norms.

These pre-set norms help in taking any kind of decision for the Institution.

Some policies are framed by the Institution itself to run on the pre-set guidelines for the long term without any change in it. The government also form policies for different sectors to guide the institutions as well as professionals working in that sector. The vision while framing the policy is to guide in their profession and give the best results while working on it.

Advocacy and Government - Liaisoning

Need of Policy

Sometimes some policies hamper the working professionals unexpectedly.

Some policies which are uniform for every profession also create a hurdle in making some decisions. Some governmental policies are not according to the institution or its working. These policies which hamper the organizational decisions need to be changed or amended.

How can PRS International Group help you?

PRS International group is a leading public relations firm in the country, introducing its new service of Public Advocacy and Government Liaisoning. PRS Internatonal group helps you to raise your voice to the government by communicate your suggestions regarding policy discrepancy and policy mendment to the government and influence the decision maker for incorporating the suggestions.

Liaisoning is a means of communication between two groups or the government. We help you to communicate your plans or ideas to improve the policy for the sector. Often it occurs that organizations suffer from certain governmental policies but don't know how to take action or appeal to the government for changes in these policies. They are unaware of the measures and steps they can take to resolve this.

PRS International group helps you in taking the right step after recognizing the policy discrepancy. We help you to establish connections with the government or the concerned governmental bodies to reconcile these policy-related matters.

Thank You For any comments or concerns, please feel free to email us at hello@prsolution.co.in