Locally owned since 1975, we are the largest magazine group in Rhode Island
Hey Rhody Media Co. is the leader in Rhode Island lifestyle content, reaching well over 200,000 educated, affluent, and engaged readers every month through our free, hyper-local publications. We work diligently to discover what’s new and exciting across the entire state – from Woonsocket to Westerly – and every bright city and charming town in between.
We don’t just follow the trends, we set them by digging deep to discover and share about everything from the hottest new restaurants and the most inventive chefs to the coolest performances, and the vibrant creative scene that makes the Ocean State rich with culture. Our sweet spot is showcasing the local, independent, and small-but-mighty – just like us. Our valued readers trust us to deliver local lifestyle journalism that spotlights what makes Rhode Island the place we call home. Follow our lead and reach Rhode Islanders where they are.
Recent Awards
Rhode Island Press Association Awards
Best Cover
Hey Rhody - The Annual Summer Guide
Abigail Brown - Senior Editorial Designer
Providence Monthly - 300th Issue
Abigail Brown - Senior Editorial Designer
Providence Monthly - Shop Small
Nick DelGiudice - Creative Director
Best Feature Front Page
Providence Monthly - Design
Abigail Brown - Senior Editorial Designer
Best Special Section
Providence Monthly - Design
Abigail Brown - Senior Editorial Designer
Best Feature Photo
Providence Monthly - Editorial
Nick DelGiudice - Creative Director
Photographer of the Year
Hey Rhody Media Co - Photography
Nick DelGiudice - Creative Director
Art/Niche Columnist
Hey Rhody - Editorial
Elyse Major - Editor in Chief
Best Food Photo
Hey Rhody - Photography
Nick DelGiudice - Creative Director
Art Review/Criticism
Providence Monthly - Editorial
Karen Greco - Writer
Total Print Audience
203,000 58%
Majority Rhode Island Residents
89% 61% 83% Attended College Female
Aged 25-60
Map is representative of typical monthly total distribution for all products under the Hey Rhody Media Co. umbrella.
Publications & Distribution
77,500 copies distributed monthly across four publications
Hey Rhody
25,000 monthly | Statewide
Our premium statewide monthly, Hey Rhody . Special interest issues include Home, Dining, and seasonal guides.
Providence Monthly
26,000 monthly | Greater Providence
The only magazine dedicated to the Creative Capital, Providence Monthly has been the must-read source for what’s hot in dining, arts and culture, and style since 1996.
So Rhode Island
16,000 monthly | South County
With a focus on coastal dining, the arts, fun events, and home, So Rhode Island is the community’s indispensable monthly guide to the good life in South County.
The Bay
10,500 monthly | The East Bay
Life and style across the East Bay is showcased each month in The Bay. Discover new dining, makers, events, and much more!
Editorial Calendar
Celebrating the best of the Ocean State in every issue
All content is subject to change. For more detailed information please contact your account manager.
JANUARY
Who to Watch 2025
Editorial Content
Hey Rhody Media Co. finds rising stars poised to make an impact on their communities.
Feature: Health & Wellness
Special Advertising Section Finance Guide: Tips for making the most of your money with advice from local experts, state resources, and more.
FEBRUARY
Rhody Romance | Weddings
Editorial Content
From romantic restaurants to settings for first dates and anniversaries, learn hidden treasures around the state perfect for creating a mood!
Hey Rhody : The Ocean State is one of the top wedding destinations in the US and for good reason. In this popular issue with a long shelf-life, discover venues at a variety of price points, along with local goods and services to make your special day uniquely Rhode Island with food, drink, goods, primping, trends, and more.
Statewide Feature & Special Advertising Section:
Mark your milestone with us, in this special section commemorating mainstay businesses, in celebration of 50 years of Hey Rhody Media Co.
MARCH
Local Travel
Editorial Content
Whether you’re ready for a winter break or want to get ahead on summer planning, find tried-and-true information about a host of lodgings across the region, each with something special to offer – including specials!
Special Advertising Section
Leading Ladies: Our annual sponsored content section celebrating women making an impact in our communities.
APRIL
Spring Home & Garden
Editorial Content
See how designers and homeowners make the most of where they live with tours of all shapes and sizes, sure to inspire
Special Advertising Section
Boating & Water Sports: Expert tips from Rhody companies on getting the most out of your watercraft.
MAY
Food & Drink: Dining Issue
Editorial Content
With employees returning to the workplace, lunch is back and better than ever! Get the scoop on best bets.
JUNE
Summer Guide | Fashion Issue
Editorial Content
The beloved Summer Bucket List is back, filled with 100+ things to do all season long.
So Rhode Island : Find local boutiques and get the scoop on Summer & Fall fashion from local stylists.
Special Advertising Section
Rhody Pets: Sharing a love for pets and the businesses that help us keep them happy and healthy!
JULY
Fashion Issue | So Rhode Island Summer
Editorial Content
Find local boutiques and get the scoop on Summer & Fall fashion from local stylists.
So Rhode Island Summer : The blockbuster magazine as thick as a phonebook started as a travel guide for visitors with details about cities and towns, and has since merged with So Rhode Island to include everything locals need to know, too!
Special Advertising Section
Rhody Pets: Sharing a love for pets and the businesses that help us keep them happy and healthy!
AUGUST
Back To School & Enrichment for Educators
Editorial Content
Articles fit for Elementary through College. Local boutiques, school stores, movers and more to make your back to school experience incredible. PLUS: Tips, tricks, and best practices for educators to keep up with their mental and physical health during the school year.
Special Advertising Section
Rhody Pets: Sharing a love for pets and the businesses that help us keep them happy and healthy!
SEPTEMBER
Fall Guide | Destination Providence
Editorial Content
The beloved Bushel List, filled with 100+ things to do all season long.
Providence Monthly : Our editors share top picks around PVD, in this hyper-local guide to our capital city.
OCTOBER
Outdoors Issue
Editorial Content
The Annual Outdoors issue returns with ways to make the most of public lands via activities like hiking, camping, biking, birding, and more.
NOVEMBER
Special Holiday Issue
Editorial Content
The Nice List returns with 200+ activities and events from November through NYE!
Special Advertising Section Holiday Gift Guide
DECEMBER
Winter Wonderland
Editorial Content
Our winter issue returns with activities for enjoying the chilly season indoors and out! Keep busy ’til spring with everything from outdoor sports to fireside dining, and more.
Special Advertising Section: Holiday Gift Guide
Rates & Deadlines
Our premium statewide monthly, Hey Rhody covers the entire state. Special interest issues include Home, Dining, and seasonal guides.
The only magazine dedicated to the Creative Capital, Providence Monthly has been the must-read source for what’s hot in dining, arts and culture, and style since 1996.
Jun: 04/25/25
Jul: 05/27/25
Aug: 06/25/25
Sept: 07/28/25
Oct: 08/26/25
Nov: 09/26/25
Dec: 10/28/25
Rates & Deadlines
With a focus on coastal dining, the arts, fun events, and home, So Rhode Island is the community’s indispensable monthly guide to the good life in South County.
Run your ad alongside the Cover Story and Life & Style section in all four of our publications for one price!
Advertisers can submit their ad once at the beginning of a press cycle and the same ad will run in the same place in the middle of the magazine in all four of our publications. It has never been easier and more affordable to get your ad in 77,500 copies distributed statewide.
Inventory is limited so be sure to reserve your spot today!
1 Price | 4 Magazines | 77,500 Copies
Jan: 11/26/24
Feb: 12/30/24
Mar: 01/30/25
Apr: 02/26/25
May: 03/26/25
Jun: 04/25/25
Jul: 05/27/25
Aug: 06/25/25
Sept: 07/28/25
Oct: 08/26/25
Nov: 09/26/25
Dec: 10/28/25
Themes & Deadlines Quick Reference
January: Who To Watch
Feature: Health & Wellness
Special Advertising: Finance Guide
February: Rhody Romance
Hey Rhody : Weddings
March: Local Travel
Special Advertising: Leading Ladies
April: Spring Home & Garden
Special Advertising: Boating & Water Sports
May: Food & Drink - Dining Issue
June: Summer Guide
So Rhode Island : Fashion Issue
Special Advertising: Rhody Pets
July: Fashion Issue
So Rhode Island Summer
Special Advertising: Rhody Pets
August: Back to School & Ed Enrichment
Special Advertising: Rhody Pets
September: Fall Guide
Providence Monthly : Destination Providence
October: Outdoors Issue
November: Special Holiday Issue
Special Advertising: Holiday Gift Guide
December: Winter Wonderland
Special Advertising: Holiday Gift Guide
Providence
Jan: 11/26/24
Feb: 12/30/24
Mar: 01/30/25
Apr: 02/26/25
May: 03/26/25
Jun: 04/25/25
Jul: 05/27/25
Aug: 06/25/25
Sept: 07/28/25
Oct: 08/26/25
Nov: 09/26/25
Dec: 10/28/25
Hey Rhody
Jan: 12/09/24
Feb: 01/10/25
Mar: 02/10/25
Apr: 03/10/25
May: 04/08/25
Jun: 05/08/25
Jul: 06/09/25
Aug: 07/09/25
Sept: 08/08/25
Oct: 09/10/25
Nov: 10/09/25
Dec: 11/10/25
So RI
Jan: 11/29/24
Feb: 01/02/25
Mar: 02/03/25
Apr: 03/03/25
May: 03/31/25
Jun: 04/30/25
Jul: 05/30/25
Aug: 07/01/25
Sept: 07/31/25
Oct: 08/29/25
Nov: 10/01/25
Dec: 11/01/25
The Bay
Jan: 12/04/24
Feb: 01/07/25
Mar: 02/07/25
Apr: 03/07/25
May: 04/03/25
Jun: 05/05/25
Jul: 06/04/25
Aug: 07/03/25
Sept: 08/05/25
Oct: 09/05/25
Nov: 10/06/25
Dec: 11/05/25
Advertising Specs & Requirements
Requirements
• Our preferred file format is PDF
• Images must be 300dpi
• Color mode must be CMYK; RGB and spot colors will not print true to color
• Smallest type: 7pt, 10pt bold for knockout text
• Templates are available upon request.
• Ads accepted via file transfer or email by your account manager
Advertising Design Policy
In-house, agency-quality work is available at no extra charge to contract advertisers for ads running in Providence Media products.
Unflattened, unprotected PDFs of ads may be purchased for $75 per ad. Additional ad changes or formats are available at an additional charge. Original InDesign files cannot be provided, as they may contain fonts and images that are licensed to Hey Rhody Media Co.
Proud Members of: RI Press Association, Providence Warwick Convention Visitors Bureau, and the following chambers of commerce: Block Island, Charlestown, East Bay, East Greenwich, Jamestown, Narragansett, Newport County, North Kingstown, Southern RI, and Westerly-Pawcatuck
*Please ask your account manager for the full page template for more instructions
Siz es
Social Media
In the Information Age, it’s crucial to have a unique social presence, and our digital team is at the forefront with ways to connect, attract, engage, and entertain. Reach our many audiences via branded content on Instagram, Facebook, Twitter, and YouTube.
FOLLOW
US: @HeyRhody @So_RIMag
PVDMonthly
40,500 + Followers
37,900 + Followers
Sponsored Gallery Posts
Sponsored Story Posts
Partnered Reels
PAID PARTNERSHIP OPPORTUNITIES Instagram Facebook
Sponsored Posts
Content Promotion
24,000 + Followers
Sponsored Posts
Newsletter Advertising & Sponsorship
Reach 8,000+ loyal subscribers twice weekly with the award-winning Hey Rhody Newsletter. Each Tuesday and Thursday get info about the dining scene, must-do events, and so much more delivered to your inbox!
Rhody Real Estate Package
For real estate agents! An impactful way to highlight one of your properties to a statewide audience with a prominently displayed photo and listing info in four editions of the Hey Rhody Newsletter, home page placement on our websites for one month, Instagram stories on all four accounts, and shared on all four Facebook pages.
$600
Same listing can only run once per week in the newsletter
Newsletter Sponsor
Be a Tuesday OR Thursday Sponsor
Newsletter Display Ad
600px X 250px
A full-width display ad that fits seamlessly in with newsletter content and allows plenty of room for your message.
$250 - Runs in our newsletter two different times, dates picked by the advertiser and used within one month of purchase.
Have your logo featured at the head of our newsletter, get a 300-word article copywritten by our editorial team, and link your website and two social channels alongside the article. This unique opportunity allows your brand to have a long-form message strategically placed within the body of our content to maximize readership by subscribers. (See example on the previous page)
$425 - Runs in our newsletter two different times at least one week apart.
*A la carte advertising options are available. Ask your account manager for details.
Newsletter Advertising & Sponsorship
Reach 9,800+ subscribers with the MRKT – Hey Rhody Marketing Roundup Newsletter. Released every other Wednesday, it’s your industry go-to for small business insight. Discover the latest marketing trends and resources, plus local success stories about what works.
Newsletter Display Ad
600px X 250px
A full-width display ad that fits seamlessly in with newsletter content and allows plenty of room for your message.
$275 - Runs in our newsletter two different times, dates picked by the advertiser and used within one month of purchase.
Newsletter Sponsor
Stand out with an article and more!
Have your logo featured at the head of our newsletter, get a 300-word article copywritten by our editorial team, and link your website and two social channels alongside the article. This unique opportunity allows your brand to have a long-form message strategically placed within the body of our content to maximize readership by subscribers. (See example on pg. 33)
$450 - Newsletter Sponsor Click Here to Subscribe to the MRKT Newsletter *A la carte advertising options are available. Ask your Account Manager for details.
Web & Social Advertising
Reach a local and engaged audience quickly and affordably by advertising on Hey Rhody Media Co.’s suite of social media and web channels with the assistance of our knowledgable digital media team.
Short-Form Video (Reel) Package
Three Custom On-site Vertical Videos
Web Display Ads
Two web ad sizes are available in industry standard sizes.
300px X 250px
$10cpm - Cost per 1K impressions
300px X 600px
$15cpm - Cost per 1K impressions
Our digital media specialist will spend time at your place of business to create custom content. A general promotion, trending topic, and specialty video will be assembled and shared with you for your use. One video will be shared by our team to our social media channels as well as promoted in a story post.
$900 - Choice of content shared to HRMC social pages decided by HRMC.
Web Advertorial Package
Website | Newsletter | Social
300-word article copywritten by our editorial team that’s featured on our home page for one month, published (abridged) in newsletter one time with a link to the full article, and sponsored article shared once as a story on each Instagram and Facebook account within a month of publishing.
$600 - All content to be posted/shared within one month.
*A la carte advertising options are available. Ask your account manager for details.
Each Thursday, staff members Elyse, Jenna, and Nick bring the pages of our magazines to life with lively chatter and behind-the-scenes stories. Find episodes on the Hey Rhody YouTube channel and the Hey Rhody Facebook page.
The Brand Partner and Section Sponsor can be purchased by the week but you will receive more perks by signing up for the month.
Brand Partner
Video | Social | Podcast | Web
Episodes release weekly on Thursdays. Our Brand Partner receives a full segment surrounding their business with content catered to their business category. Examples being a food tasting in studio, and interview with the owners, an impromptu fashion show, and many other optons. Discuss options with our digital media specialist today.
Section Sponsor
Video | Web | Newsletter | Social Sponsor receives: choice of available themed segment; live mention with tagline during segment; “presented by” credit in lower third; segment with sponsor shared on social platforms; 300x250 web ad for same month, logo and contact info in full page HR Weekly print display ad(s).
$600/month OR $150/episode $300/episode
*HR Weekly full page ad runs in all four monthly publications.
Title Sponsor
Video | Print | Social | Newsletter | Web
Episodes release weekly on Thursdays. Sponsor receives: logo in title sequence “presented by”; lower third logo placement during video; 15 second mid-roll live-read or camera ready sponsor mention in opening segment; promotion in HR Newsletter; inclusion in HR Weekly social posts; ad in full page HR Weekly print display ads; mention in the HR Podcast; and a 300x600px web ad for same month.
$1,600/month Equals $400 per week
Our all new VLOG-style show on YouTube and Facebook, takes hosts Nick and Jenna out of the office to explore all of the things that make the Ocean State such a great place to live. Travel with them as they experience restaurants, shops, attend events, and more!
Brand Partner
Video | Social | Podcast | Web
Episodes release on Saturdays. Our Brand Partner receives a full segment surrounding their business with content catered to their business category. Our hosts will plan an experience at your place of business to highlight something specific that would like to promote. Segments will differ depending on the subject matter. Speak to our digital media specialist for more info.
$300/episode
MEET THE HOSTS
The First Three Episodes of Hey Rhody On The Road
80% of podcast listeners stay tuned in for most or all of the episodes they listen to (Edison Research)
34%
of those making $50,000 to 75,000 annually and 32% of those making $75,000 to 100,000 listen to podcasts daily (Edison Research)
54% podcast consumers say that they are more likely to consider the brands they hear advertised on podcasts (Edison Research)
32% of people listen to podcasts monthly (Edison Research)
22% of people listen to podcasts weekly (Edison Research)
Hey Rhody Podcast
Established in 2021, the Hey Rhody Podcast is focused on taking a deep dive into the Ocean State. Taking a granular look into the people, places and everything in between that inspire such big love for the smallest state. Hey Rhody hosts Chris Revill and Jenna Kaplan infuse their weekly conversations with local icons with a love for Rhode Island, a commitment to supporting small businesses, and a touch of humor.
