What Is Digital Transformation And Its Types.

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What Is Digital Transformation The term Digital Transformation means integrating digital technologies to remake a business process to meet changing market requirements. It plays a vital role when it comes to automating workflow and delivering more value to customers. The organizations take on digital transformation due to multiple reasons, but the key reason is to survive in a competitive environment.

Apart from businesses, government organizations, public sector agencies, and the institutions that tackle the societal challenges are also seeking digital transformation experts to streamline the workflow.

Goal Of Digital Transformation

The goal of digital transformation is to meet the current needs of the target market and the key stakeholders. Digital technology has changed everything the way we shop to the way we advertise our products and services. For instance, all the big clothing stores are shifting to online platforms, and people prefer to shop online rather than visiting shopping malls. Besides this, digital marketing strategies have overcome traditional style marketing. People are using email campaigns and social media marketing methods to connect with individual customers.

Types Of Digital Transformation

01 Process Transformation

02 Business Model Transformation

03

Cultural Transformation

Objectives Of Digital Transformation

One of the main goals of digital transformation is to improve the service.

It improves the communication flow between the staff members. For example, companies are deploying an intranet for internal collaboration.

Digitization also improves the efficiency of the company, which is very beneficial for the customers.

The powerful AI menial skill helps the business owners to save money as well as time.

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