SEOProjects CaseStudies for 2024




SEO, or Search Engine Optimization, is the practice of improving a website's visibility and ranking in search engine results pages (SERPs). It involves optimizing various aspects of a website, such as its content, ucture, and technical elements, to make it more appealing to search gines and users alike.
benefits of SEO are numerous. First and foremost, it helps drive anic traffic to a website, as higher rankings in search results increase the chances of users clicking on the site's link. This can result in increased brand visibility, website visits, and potential conversions.
SEO is fundamentally a set of methodologies that make it easier for search engines to find, include, categorize and rank your web content.
Lee Odden
Thesitewasnot rankingforany keywords backlinkswere tive.
For iApply, our approach was methodical and professional: We enhanced our web pages with targeted keywords and high-quality content, a cornerstone of our On-Page SEO strategy. Concurrently, we strengthened our Off-Page SEO efforts by developing robust backlink profiles and engaging actively on social media On the technical front, we focused on optimizing our website's perform ensuring fast load times and seamless mobile responsiveness, key Technical SEO strategy.
Keyword Optimization
High-Quality Content
User Experience (UX)
Internal Linking
Meta Tags
Image Optimization
Backlink Building
Social Media Engagement
Influencer Outreach
Guest Blogging
Local Listings and Directories
Optimization
Website (HTTPS)
StatsofiApplyinDecember2022
Progressin1year
A significant increase in DR, UR, Backlinks, Referring Domains, and Keywords have been recorded since the content was published and more and more keywords with high and average volumes are coming in rank for iApply. So far the stats have improved by an overall of 60% compared to the previous period that we tracked.% compared to the previous period that we tracked.
Keywords whenwe started!
Keyword “Ai job finder” having a traffic volume of 1,800 improved ranks from 43 to 33 in just a few days of backlinks creation.
A comprehensive analysis of web traffic patterns and user engagement as revealed by Google Analytics, emphasizing new user acquisition and conversion rates.
For Kays, the SEO strategy encompassed several key components. Firstly, we concentrated on creating high-quality backlinks, a vital factor for improving the site's authority and visibility. Seco we implemented comprehensive site optimization, ensurin the website was fully streamlined for better performance. Additionally, our content strategy focused on targeting sp focus keywords, which were crucial for enhancing relevance and search rankings. Furthermore, we undertook rigorous on-page optimization to improve the on-page score and ensure efficient indexing of the pages. This multifaceted approach was fundamental in boosting Kays' SEO effectiveness.
Keyword Optimization
High-Quality Content
User Experience (UX)
Internal Linking
Meta Tags
Image Optimization
Backlink Building
Social Media Engagement
Influencer Outreach
Guest Blogging
Local Listings and Directories
May2023-Kay’sCounselling
ProgressAchieved-September2023
In May 2023, Kays's Counselling showed a solid SEO health score of 99, with a gradual improvement in domain rating to 4.5. The site experienced an increase in referring domains and backlinks, boosting organic traffic to 172 and organic keywords to 236. By September 2023, the backlink profile dramatically improved, with the domain rating climbing to 15. The site's organic search presence grew, with keywords in top positions increasing to 309 and a notable rise in organic traffic to 443, reflecting the success of the implemented SEO strategies.
The October 2023 analytics for Kays indicate a fluctuating but overall positive trend in conversion rates, with peaks suggesting successful user engagement on specific days. The conversion event, labeled as 'booking_form,' achieved a total of 66 organic conversions throughout the month, highlighting the effectiveness of the optimization strategies deployed for this particular conversion goal.
Keywords whenwe started!
Keyword “Counselling Birmingham” having a traffic volume of 1,200 improved ranks from 7th to 3rd - it is the same spot where it was stucked and improved.
Keyword “Private therapist near me”” having a traffic volume of 500 improved ranks from 6th to 2nd spot.
Keyword “Therapy Birmingham” having a traffic volume of 1,300 improved ranks from 8th to 3rd spot.
Keyword “Therapy Birmingham” having a traffic volume of 1,300 improved ranks from 8th to 3rd spot.