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MARKETING PLANNER

V8.1

PRINT MEDIA

TRADE ME PROPERTY

PHOTO SIGNBOARDS

800 x 1200 stock board (with wings) 800 x 1200 (with wings)

1200 x 800 (landscape - no wings)

1500 x 1000 stock board (with wings)

1500 x 1000 (landscape - no wings)

GOOGLE DISPLAY ADS

2 $168.00 $336.00 $500.00 $316.25 $517.50 $799.25

ADVERTISING COMPONENTS

HOMES

Page Southern Homes ½ Page Southern Homes Full Page Southern Homes PROPERTY PRESS ½

Full

Front Cover & Full Page

SOUTHERN

Page Property Press

OPEN2VIEW AB PHOTOSIGNS $199.99 $190.00

Wing

Signboard 1200

1600

1700

1800

1200 Stock Board 1200

900 1600

900 1800

1200 2400 x 1200 $979.00 $699 00 $949.00 $549.00 $449.00

wrap

x 900

x 1055

Gold Package Gold Silver Package REALESTATE.CO.NZ Platinum Package Gold Package Silver Package Bronze Package $249.00 FACEBOOK

INSTAGRAM POSTING BOOST Boost $50.00 Extra Boost $100.00 Super Boost $150.00

AND

Daily Spend

ADS Minimum Daily Spend $15.00 All prices are GST inclusive. Professionals Papatoetoe Instagram Post Professionals Papatoetoe Facebook Post $190.00 $199.99 $213.00 $205.57 $223.15 $272.39 $329.24 $174.57 $190.65 $272.89 $325.24 HOUGARDEN Super Premium Plus Basic Starter $699.00 $349.00 $249.00 $199.00 $99.00 $0.00 $0.00

Minimum

$15.00 FACEBOOK SLIDESHOW

MARK CHUA

10 Photos

2D Floor Plan

*Travel costs may apply

NZ JUSTPHOTOS

PHOTOGRAPHY

Option A

(20+ images, Video Tour - Still Images)

Option B

(20+ Images, Floor Plan - 2D+3D, Video Tour - Still Images)

Option C

OPEN2VIEW PHOTOGRAPHY

$100.00 +$10.00 ea.

$100.00 (1 Level)

$150.00 (2 Level)

PHOTOGRAPHY

8 Photos + Aerial Photo

12 Photos

15 Photos

25 Photos

Rural/Lifestyle Photos (x26+)

Aerial Photography (x8)

$180.00

Twilight Photography (x15)

HD Videos (60 Seconds)

3D Home View Tour

Floor Plans

(20+ Images, Floor Plan 2D+3D, HD Real Video)

Option D

(20+ Images, Floor Plan 2D+3D, HD Real Video, Aeriel Video + Photo

SPECIAL

Twilight Shot

Aerial Photo

Floor Plan

VIDEO

HD Real Video

Agent Interview + Video Tour

EXTRA

Travel (from CBD 25km - 50km)

50km+

Large House (250sqm-300sqm)

8 Photos +Signboard

12 Photos + Signboard

15 Photos + Signboard

20 Photos + Signboard Upgrade to 1500 x 1000 Signboard

RYAN JAMES DIGITAL

PHOTOGRAPHY

Mini (10-15 Photos)

Standard (20-25 Photos)

Premium (30-35 Photos)

AERIAL PHOTOGRAPHY

Drone Shots (5-10 Photos)

IN-

$300.00 From $300.00 From $200.00

$150.00 $250.00 $350.00

$100.00

HOUSE PHOTOGRAPHY

AgentPhotos (Phone)

$0.00 $0.00

All

prices

PROFESSIONAL PHOTOGRAPHY & VIDEOGRAPHY OPTIONS

$260.00 $330.00

$340.00 $390.00 $430.00 $495.00 +$60.00

$175.00 $350.00 $220.00

$350.00 $225.00 $300.00 From

PHOTOGRAPHY + SIGNBOARD DEALS (1200 x 800) $250.00 $470.00 $570.00 $100.00 $150.00 $120.00 $300.00 $100.00 $30.00 +$1.50/km $50.00

are

DronePhotos (bySimBehgal)

GST

inclusive.

4 SOUTHERN HOMES 75,000 Circulation ADVERT SIZE OPTIONS Full Page Ad Half Page Ad Quarter Page Ad PROPERTY PRESS 31,500 Circulation Supporting the Child Cancer Foundation for over 20 years. Your S Your City MAGNIFICENT FAMILY LIVING IN A PRIME LOCATION This magnificent residence has been intelligently designed to provide a variety of living options for all your family activities. Wall to ceiling windows and vaulted ceilings provide a true feeling of light and space and the excellent layout enables fantastic flow throughout the home. The kitchen overlooks the family living room which extends out to an exceptional, private alfresco outdoor area and the generous formal lounge and dining room provide additional entertaining opportunities. There's a study nook, four or five bedrooms depending on your needs, great storage and a huge garage with room to accommodate four vehicles. This stunning home is immaculate from top to toe and one your family will love for many years to come. 5 3 4 VIEWBy Appointment Only PRICE$849,000+ CONTACT WEBSITEuniquerealty.co.nz/PNI3196 Unique Realty Ltd Unique Realty Ltd LICENSED REAA 2008 Telephone: 06 350 0007 210 Broadway Avenue, Palmerston North facebook.com/professionalsunique youtube.com/user/professionalsgroupnz twitter.com/professionalsNZ PALMERSTON NORTH JUST LISTED Supporting the Child Cancer Foundation for over 20 years. Your Street, Your City THE EPITOME OF FAMILY LIFESTYLE LIVING-CITY FRINGE Answering every family's needs with style and functionality this breathtaking lifestyle property on the city fringe ensures the benefits of a peaceful haven in a private, established setting. This home was extensively redeveloped by a Master Builder in the early 2000's while the current owners have magnificently transformed every aspect to create a sophisticated family home. Beautifully landscaped grounds and fabulous pool area complete this entertainers' delight. Much admired when featured in Hearts & Homes four years ago, it boasts five plus bedrooms, three separate living rooms including an open plan designer kitchen, a cleverly concealed study, three bathrooms (inc ensuite) plus American barn with office. 5+ 3 10 VIEWBy Appointment Only PRICEBy Negotiation CONTACTWEBSITEuniquerealty.co.nz/LS431 Your Street, Your City MAGNIFICENT FAMILY LIVING IN A PRIME LOCATION This magnificent residence has been intelligently designed to provide a variety of living options for all your family activities. Wall to ceiling windows and vaulted ceilings provide a true feeling of light and space and the excellent layout enables fantastic flow throughout the home. The kitchen overlooks the family living room which extends out to an exceptional, private alfresco outdoor area and the generous formal lounge and dining room provide additional entertaining opportunities. There's a study nook, four or five bedrooms depending on your needs, great storage and a huge garage with room to accommodate four vehicles. This stunning home is immaculate from top to toe and one your family will love for many years to come. 5 3 4 VIEWBy Appointment Only PRICE$849,000+ CONTACTWEBSITEuniquerealty.co.nz/PNI3196 Unique Realty Ltd Unique Realty Ltd LICENSED REAA 2008 Telephone: 06 350 0007 210 Broadway Avenue, Palmerston North facebook.com/professionalsunique youtube.com/user/professionalsgroupnz twitter.com/professionalsNZ PALMERSTON NORTH FOR SALE JUST LISTED Your Street, Your City MAGNIFICENT FAMILY LIVING -Intelligently designed family home with excellent flow throughout -Fantastic entertaining options both inside and out -4 or 5 bedrooms, 3 bathrooms, study nook, 4 car garaging -Immaculately presented home in a prime location WEBSITEuniquerealty.co.nz/PNI3196 VIEWBy Appointment Only PRICE$849,000+ CONTACT 5 3 4 Your Street, Your City LUXURY LIFESTYLE-CITY FRINGE -Superb 10mx4m swimming pool with heat pump and a Cabana -5+ bedrooms, three separate living rooms, three bathrooms -10 car garaging, 1 separate barn style garage with large office -Two heat pumps and two freestanding wood-burners WEBSITEuniquerealty.co.nz/LS431 VIEWBy Appointment Only PRICEBy Negotiation CONTACT 5+ 3 10 Your Street, Your City Your Street, Your City Unique Realty Ltd JUST LISTED FOR SALE JUST LISTED FOR SALE PRINT MEDIA SOUTHERN HOMES AND PROPERTY PRESS

5 PRINT MEDIA PHOTO SIGNBOARDS AND COREFLUTES

800 x 1200 Standard Corflute Sign - 900x600 1000 x 1500

PHOTO SIGNBOARDS

Bronze

GOLD PACKAGE

Showcasing your property, with the largest listing elevated high in relevant search results, as well as latest listings email alerts sent to potential buyers.

Your property’s position in the search results and email alerts can help build brand familiarity with potential sellers.

Gold listings are seen in search 155% more than a Base listing*^.

Placing your property near the top of search drives high engagement:

133% more views*^.

102% more watchlists*^.

Gold Package includes:

• Largest listing card in search for 6 months unless Sold or Withdrawn

• Your listing is elevated closer to the top of search results 5 times every 7 days, for 5 weeks

• Appear in the search carousel for one week

• High placement in search results with the largest listing card for Gold Packages, above Bronze, Starter Package and Base listings

• Embedded video and large hero images on the listing page for 6 months unless Sold or Withdrawn

• Access to Audience Extension

• Best position in homes.co.nz search results for maximum listing reach

Gold Package Boost includes:

• Listing is elevated back to the top of the default search results at the time of the Gold renewal

• Rotates back to the top of the search results on days 7, 14 and 21

• Re-appear in the search carousel for one week

• Largest listing card in search for 6 months unless Sold or Withdrawn.

6 TRADE ME PROPERTY

*^Trade Me Property site statistics, New Homes & Residential for Sale packages vs Base Listing (non-package listing), Apr - Jun 2021.

9 TRADE ME PROPERTY

GOLDGOLD

Platinum package – until sold

$949 investment incl. GST

• Premium Feature until sold

• Showcase Carousel until sold

• 12 x Refreshes (two per week)

• Digital Exposure – boost on social and Google

Gold package – 6 weeks

$549 investment incl. GST

• Get the gold standard in property marketing

• 6 weeks of premium positions on site and in app

• Featured until sold

Silver package – 4 weeks

SILVERSILVER

$449 investment incl. GST

• 4 weeks of premium positions on site and in app

• Featured until sold

Bronze package – 3 weeks

BRONZEBRONZE

$249 investment incl. GST

• 3 weeks of premium positions on site and in app

• Featured until sold

Terms and conditions: All prices are correct as at 01/01/2023.

Once purchased, products cannot be transferred or refunded.

The Digital Exposure product promotes listing on the Google Display Network. For full terms and conditions for realestate.co.nz visit agentpro.co.nz

Talk

8 REALESTATE.CO.NZ PRODUCTS

to us about Digital Boost and enhance your listings on Google, Facebook and Instagram.

PLATINUM

Our products

Showcase Carousel

• Premium position at the top of the page

• Greater exposure across surrounding suburb

• Not for individual sales

Premium Feature

• Appear above featured listings in search results

• Super-sized imagery with teaser photos

• Video shown in the search results if applicable on listing

• More property details on the listing tile

• More prominent branding

• Not for individual sales

Refresh

• Boost your listing back to the top of your feature section

• You must have an active feature for this product to activate

• Not for individual sales

Feature

• Larger imagery to capture attention

• Key positioning in search results

• Property details highlighted

Standard listing

REALESTATE.CO.NZ MARKETING CAMPAIGNS

Products

realestate.co.nz

Once purchased, products cannot be transferred or refunded. The Digital Exposure product promotes listing on the Google Display Network. For full terms and conditions for realestate.co.nz visit agentpro.co.nz

Talk to us about Digital Boost and enhance your listings on Google, Facebook and Instagram.

FACEBOOK POST BOOSTING

OUR CONTRIBUTION TO YOUR ADVERTISING & MARKETING

Sign – standard sign provided Teamwork – local sales teams committed to sell your property

BUT, WHAT DOES ALL THIS LOOK LIKE?

Examples on Following Pages

Advice – to help you prepare your property for best presentation to sell.

Homes.co.nz – your property advertised

Office Window – your property advertised

Professionals Website – your property advertised

Realestate.co.nz – base website costs paid

Agent Database Direct Marketing & Buyer Matching

Multiple Agent Websites – your property advertised

Facebook & Instagram – your property advertised

9. 10. 11. 12. 13. 14. 15. 16.

Homes Property Viewings

Open

Nationwide Professionals Referral Network Record of All Interest & Viewings of Your Property & Regular Reporting Information Flyers DLE Cards – ‘Just Listed’ cards (40) delivered nearby

Advice to Help You Prepare Your Property for Best Presentation to Sell

Pathway to preparing your home for sale. With a minimal amount of effort & a few handy tips from our guide, you can make your home the envy of buyers.

Your property advertised here, this website can help with all the property information you need.

Office Window

Your property displayed in window.

Professionals Website

Your property advertised online.

14 OUR CONTRIBUTION TO YOUR ADVERTISING & MARKETING EXAMPLES

1. 3. 4. 2. Homes.co.nz

Realestate.co.nz

Tap into a large, highly-targeted & highly-motivated audience.

Your property advertised on our individual agent websites.

Facebook

Your property advertised/shared to our social media audience.

5. 7. Multiple Agents Websites and Instagram . Agent Database Direct Marketing & Buyer Matching .

16 OUR CONTRIBUTION TO YOUR ADVERTISING & MARKETING EXAMPLES 9. Open Homes 10. Property Viewings Nationwide Professionals Referral Network Record of All Interest & Viewings of Your Property & Regular Reporting 11. 12.

Information Flyers

Flyers providing insights on your property. We will hand these out to prospective purchasers at your open homes.

DLE Cards

Just Listed Cards delivered near by.

Standard sign provided.

16. Teamwork

Local sales team committed to sell your property.

. 14. 15. Sign

Papatoetoe Haron & Co Limited LICENSED REAA 2008 13/77 St George Street, Old Papatoetoe Papatoetoe 09 278 6333 PROFESSIONALS.CO.NZ/OFFICES/AUCKLAND/PAPATOETOE