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OPI launches ‘Fiji’ The OPI Fiji Collection was launched to the South African market on 17 February at an event hosted by distributor, The Prestige Cosmetics Group, in Parktown, Johannesburg.
OPI’s Bonieta Sonnekus and Jodie Forsyth
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vailable in Nail Lacquer, Infinite Shine and GelColor options, the Fiji Collection features 12 luscious island-inspired shades. OPI used the event to launch an exciting new incentive scheme for therapists, called ‘OPI Nail Nickels’. Said Leigh-Anne Wagner, GM for OPI: “Over the past year OPI didn’t really have an incentive scheme for stockists so we have now decided to give back to our spas and salons. Our new rewards programme, ‘OPI Nail Nickels’, is much like bank loyalty schemes such as eBucks and uCount, in that therapists earn points. These ‘OPI Nail Nickels’ points are then converted to a monetary value and can be spent anywhere.”
Schoon’s new book Face-To-Face with Doug Schoon Volume I: Science and Facts about Nails/Nail Products for the Educationally Inclined is now available from Amazon. The book contains factbased answers to questions posed by actual nail professionals. California-based Schoon is an internationallyrecognised scientist with a Masters’ Degree in Chemistry from UC-Irvine. Schoon, who is frequently referenced in articles that appear in Nail File, is a leading industry authority, known for his technical and regulatory work that has helped shape the beauty industry. He has authored several books, video and audio training programmes, as well as dozens of magazine articles about salon products, safety, and best practices for salon professionals.
Professional Beauty Mar/April 2017