TRAINER GUIDANCE
Level 1 Training Guide | CrossFit
Frequently Asked Questions, continued
Frequently Asked Questions Can I teach “CrossFit” classes with a CrossFit Level 1 Trainer Certificate? If you are teaching at a licensed affiliate, you may teach CrossFit® classes and advertise that you are a CF-L1 at that affiliate. If you are not at a licensed affiliate, such as at a commercial gym, you cannot use the CrossFit® brand name in any way to advertise your classes. If I am a CF-L1, can I advertise or market training similar to CrossFit without using the CrossFit® name? As a CF-L1, you may use the CrossFit® methodology and you may train people on your own, but only affiliation entitles you to use the CrossFit® trademark (and other CrossFit, Inc. protected intellectual property) to describe your own programming and advertise your services as “CrossFit.” To learn more about becoming a licensed affiliate, visit CrossFit.com. If I am a CF-L1, can I tell my clients we are doing “CrossFit” without advertising it in any written or marketing materials? No. Word-of-mouth marketing of CrossFit® training is not permitted without first becoming an affiliate. As a CF-L1, you may use the CrossFit® methodology and you may train people on your own, but only affiliation entitles you to use the CrossFit® trademark to describe your own programming, even by word of mouth. If I hold a CrossFit Level 1 Trainer Certificate but do not work at an affiliate, how can I promote that I do CrossFit® training without opening a gym? A personal trainer with a CrossFit Level 1 Trainer Certificate who trains clients in non-affiliate locations (e.g., at their homes, commercial gyms) cannot use the CrossFit® trademark without becoming an affiliate. See above. However, as outlined in the Agreement, a CF-L1 may state their credential on a business card, resume, or trainer biography. Can I call myself a “Certified” CrossFit Trainer? No. This terminology is reserved for CrossFit Level 3 trainers and above. The correct terminology to describe your certificate is “CrossFit Level 1 Trainer” or “CF-L1 Trainer.” What does obtaining a CrossFit Level 1 Trainer Certificate afford an individual beyond a designation? Your status as a CF-L1 means you will be listed in the CrossFit Trainer Directory, an online database for the public to locate licensed CrossFit® trainers. The CrossFit Level 1 Trainer Certificate also is a prerequisite for trainers to earn Specialty Course designations in the CrossFit Trainer Directory (e.g., “CrossFit Gymnastics Certificate”).
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