Globish Newsletter 2017

2016 A YEAR OF DISCOVERY http://globish.co.th fb.com/speakglobish External Relations 081-702-5555

Globish Academia (Thailand) Co.,Ltd. 12th Floor 50 Grammy Place Sukhumvit Road, Khlong Toei Nuea, Watthana, Bangkok 10110

1 | HIGHLIGHT OF THE YEAR

“

1

Globish : Online English Learning Platform For Everyone One of the Fastest Growing Ed-Tech Companies in Thailand On behalf of 24 young staff members who are making differences to over 2,000 students in the past 2 years, we appreciate all of your support to make this happen.

This year is the year of discovery. It has been amazing and satisfying. The business model has been mostly discovered. We have found the need from retail markets and the validation of our product has been done to serve them. On the way to dominate the 2,000 million THB Thai English market in 2 years, our growth and operation systems have been stable after numerous trials and errors.

Heading to the Year of Innovation, we aim to be well-perceived as the top English Learning Innovator for Better Career. Our product will be more advanced in terms of personalization, comprehensiveness, and relevance to corporate purposes.

Students’ career success is our goal. We will focus on the effectiveness of learning outcome in real life rather than through test scores. We would like to pass our gratitude to you for this coming New Year. Please stay connected, and we hope to thank you in person again soon.

TAKARN ANANTHOTHAI

FOUNDING CEO OF GLOBISH ACADEMIA

CONSTANT FINANCIAL GROWTH REVENUE GROWTH

BAHT

REVENUE

EXPENSE

CUSTOMER AQUSITION COST AND PURCHASE SIZE

BAHT

CUSTOMER AQUISITION COST (CAC)

BAHT

PURCHASE SIZE

”

HIGHLIGHT OF THE YEAR | 2

FACEBOOK FANPAGE ENGAGEMENT https://www.facebook.com/speakglobish/

PAGE LIKES GROWTH

490,729 Page Likes (28 Dec 2016)

REACH AND TOP CONTENT POSTS

English is so easy! (in Northeastern dialect)

How to look ‘classy’ when you start a sentence 5,282,886

Organic Reached (posted on 20 Sep 2016)

5,561,299

People Reached

6,906,893

Organic Reached (posted on 18 Nov 2016)

7,357,567 People Reached

PARTNERSHIP AND SPONSOR Won 3 Million Baht Fund from ‘Tiger Wing’

https://www.youtube.com/watch?v=UppaTOYG2xU&t=1125s

Globish Academia pitched in Start-Up funding show ‘Tiger Wing’ which is a collaboration between Mister Tan Passakornnatee and Mister Phaiboon Damrong Chaiyatham.

Start-up Voucher from Thailand TECH SHOW 2016

Received 800,000 baht ‘Start-up Voucher’ sponsorship from the Ministry of Science and Technology

3 | HIGHLIGHT OF THE YEAR

MEDIA EXPOSURE ON MAGAZINES SME START-UP December 2016

http://www.smethailandclub.com/pdfsmestartup/2016/39-December2016.pdf

Online

16 December 2016

“This 25-year-old woman is the Co-founder of one of the fastest growing Start-ups in Thailand” 48,217 views 5.25k shares

http://www.cleothailand.com/career/59969

ON NEWSPAPER

8 September 2016

The Nation, Byteline & Technology:

Online school targets Thais Seeking to improve their English 13 September 2016

Mathichon Daily

Globish: Start-up of the young English Teaching Online Platform Solve converstional English for Thais

ON NEWSPAPER AND OTHER MEDIA

Program At ThaiPBS Channel ThaiPBS 1 August 2016

Young Entrepreneur Globish: English Online Teaching Platform Start-Up https://www.youtube.com/watch?v=ac8XZM7nO5M&t=1416s

HIGHLIGHT OF THE YEAR | 4

OUR CORPORATE CLIENTS

Daonoi Suthinipaphan Managing Director of Thailand Tobacco Monopoly “I’ve seen Globish on the newspaper. its concept which you can manage your own class schedules and attend class anywhere anytime is suitable in the digital society and my lifestyle. Moreover, I was impressed by Mister Troy’s speech, the Ceo of Globish, stated that as a new generation he wanted to improve on Thai’s English proficiency and practicality to enable us to compete on the global stage. I support Globish because it’s owned by thais. In order to get my employees to sign up, I started learning myself as an example.

I enrolled 40 of my employees to prepare for machine inspection trip in Europe and I plan to sign up for 100 more people.

Doctor Ladapa Poonpolthong (Teacher Ae) Director of S&P Training Center S&P “ We decided to study with Globish which is our first English training course. We wanted to focus on branches that encounter foreigners such as Don Meung or Pattaya.

There are employees from office and operation, office employees like to study with this method because they can practice their Englsh and gain more confidence.

Peerawan Wanthanamaethawong (Yok) Sales Training Manager, Takeda Thailand “My first impression about Globish concept is that it is made for the new generation.

For me, Globish is one of the first online English conversational courses in Thailand which is convenuent, accessible and time-saving. The course is flexible and personalised my colleagues also gave positive feedback.”

5 | HIGHLIGHT OF THE YEAR

OUR 2,000 CUSTOMERS BUSINESS ENGLISH I work in a large company where my customers, business partners and colleages are foreigners. However, I lack confidence in speaking English due to having few opportunities to practice since I only have Thai friends. Whenever I had to speak, I usually improvised and felt nervous or stressed out. Not being able to speak English fluently hindered my career advancement such as getting a promotion.

Globish absolutely eased my pain point with its practical conversational class with coaches in one-on-one manner. It’s an online course so I don’t have to worry about transportation which in turn saves a lot of my time and money.

I exchange local news with the coach and I feel as if I’ve met new friends.

My English may still have some flaws but I can communicate successfully.

Mister Supakarn Manchupanee (Ae) Office worker Advance Your Career Course

DAILY CONVERSATIONAL ENGLISH Learning English with Globish improves my communication skill and boosts my confidence when speaking with foreigners.

After my tenth class, I got accustomed to the coach’s tone and accent. I studied with Coach Vuk at 3 a.m.; he pronounced each words clearly

and used body language to explain if neccessary.

Monk Surin (Secretary and International Relation of Thakrabeau Temple, Samuthsakorn) Get Started Course I’ve studied with Globish for 6 courses. Now it has become one of my daily routines because the Globish coaches are friendly and conduct fun classes. It’s like I’ve got new long distance friends and I have learnt a lot from them.

MD Pitchaya Thunthanavikrai (Children and Adolescent Psychiatrist at Payuhasaena Hospital) Freetalking Course

THIS YEAR OUTLOOK | 6

2017 PROJECTED GROWTH REVENUE

EXPENSE

REVENUE

฿1,001,000 ฿1,116,557 ฿1,245,888 ฿1,390,698 ฿1,552,910 ฿1,734,695 ฿1,938,509 ฿2,167,125 ฿2,423,682 ฿2,711,732 ฿3,035,296 ฿3,398,932

EXPENSE

฿1,248,648 ฿1,338,529 ฿1,437,711 ฿1,547,307 ฿1,668,573 ฿1,802,927 ฿1,951,970 ฿2,117,508 ฿2,301,587 ฿2,506,520 ฿2,734,923 ฿2,989,760

NET PROFIT /NET LOSS

-฿247,648

-฿221,972

-฿191,822

-฿156,609

-฿115,663

-฿68,232

-฿13,461

฿49,616

฿122,094

฿205,212

฿300,374

฿409,172

CORE STRATEGIES OF 2017 PENETRATE CORPORATE MARKET WITH COURSE CUSTOMIZATION AND ONE-STOP-SERVICE

IDENTIFY Identify your goal

in improving English.

PROPOSE Propose a suitable solution.

LEARN Start learning with Globish.

MOTIVATE Get motivated after classes.

REVIEW Review student’s development.

Traditional classroom or in-house training might be costly; taking e-learning courses by computer alone would reduce cost but it might not be effective and group sessions are not suitable for shy speakers. With all the constraints mentioned above, “Globish for Business”, the new section of our company provides a fully tailored consultation on English Proficiency. We offer on-site consultations, improve English conversational skill, customizable senarios that match the company and tailored courses for each student to reach company standard.

ADDITIONAL COMPREHENSIVE E-LEARNING AND

IELTS SPEAKING COURSE

After receiving feedback about our course content, we decided to improve on both beginner and advanced learners’ courses. Our IELTs Course is designed for Upper Intermediate Students (B1-B2) who want to pursue more complex conversation topics such as debates on economic and social issues. Another improvement is the addition of e-learning and video clips for beginners to enhance their vocabulary and grammar skills needed to maximize learning in Globish classes.

INDONESIA AND VIETNAM EXPANSION With a sustainable growth in Thailand, we foresee the possibility of expansion in Indonesia by the help of Inez Natalia Putri, Ex-Country Manager of AIESEC, to lead the expansion team. We planned to build student’s communities through our Facebook page and partner with other traditional English School in Indonesia. Inez received one week of training in Thailand and aimed to acquire 10% of the number of Thai student in the first 6 months.

7 | SOCIAL IMPACT SPEAK FOR CHANGE WITH PWD OUTSOURCE MANAGEMENT This project, a collaboration between Globish and PWD Outsource Management, gives disabled people chances to learn and practice their English for their potential jobs. Learning on an online platform alleviates the difficulties the disabled may face while traveling.

“I feel that this new technology of learning encorages us to practice. We listen and respond.

Now I have more confidence when I speak English” Piyanuch Thantung, a participant.

https://www.youtube.com/watch?v=rGTkpiwicks

PROJECT WITH GLAB AT SRITHANYA PSYCHIATRIC HOSPITAL

Globish partnered with GLab to hold an English training event for hospital’s staff, ex-patients, and general public at Srithanya Psychiatric Hospital. As an incubation for Universal Design-Based Social Enterprises, we encouraged and motivated ex-patients to improve their skills and inspired them to build their own social enterprises as well.

BORDERLESS CLASSROOM FOR UNDERPRIVILEGED CHILDREN In 2017, we are having a project with Damrongchaitham Foundation, GMM GRAMMY. We have observed that the hurdles in basic education come from a low number of teachers and large number of underprivileged children.

With the help of internet and technology, Globish represents a bridge between volunteers, volunteer the teachers and the participating children. The project will start phrase one in teaching English first then other subject such as science, mathematics and others to schools and community centers where sufficient internet is available.

อังกฤษแนวใหม่ใครๆก็พูดได้ BECOME COMPETITIVE IN GLOBAL MARKET EXPAND YOUR POSSIBILITIES WITH US THROUGH PARTNERSHIP COLLABORATE WITH US ON SOCIAL PROJECT

COLLABORATE WITH US IN

2017 A YEAR OF INNOVATION http://globish.co.th fb.com/speakglobish External Relations 081-702-5555