Utility Magazine Media Kit

Smarter B2B marketing with Utility

Utility is a title of choice for decision-makers across water and energy utilities, as well as other major players such as consulting engineers and first-tier contractors.

Our circulation, web traffic and audience engagement provide an effective option, and our audience of senior decision-makers turns to Utility for our coverage of the latest news, developments and policies shaping the industry.

Whether you need to build brand awareness, educate the market, generate actionable leads or all of the above, our integrated print, digital, content and social options can provide a solid and measurable return on investment.

How does Utility get real and measurable marketing results?

Our audience is engaged

We are a must-read publication in the utility industry, with a focus on quality content and timely news

We are integrated across print, online and digital marketing

We have an innovative range of marketing options, from traditional advertising to content to custom digital solutions

We listen to you

We work with our clients to find the right marketing solution for their goals, and can customise campaigns to suit their needs

Utility is a channel of choice for senior decision-makers in the utility sector. Many water and energy utilities, councils, engineering consultants and large contractors get their information from Utility magazine, website, newsletter, social media, and live and virtual events.

Senior management (23%)

Engineer/project manager (53%)

Technician/superintendant/ operator (19%)

Other (4%)

State

Job Role Company Sector

NSW (33%)

VIC (30%)

SA (5%)

QLD (20%)

WA (8%)

Other (4%)

Water/sewer (32%)

Energy (35%)

Communications (17%)

Multi-disciplinary (16%)

Utility (28%)

Consulting engineer (25%)

Construction contractor (39%)

Equipment supplier (8%)

South Gippsland Water, Southern Rural Water, Southern Water, State Water NSW, Sunwater, Sydney Water, Taswater, Unitywater, Upper Parramatta River Catchment Trust, Wannon Water, Water Corporation (WA), Watercare, Yarra Valley Water.

UTILITY IS READ BY ALL ELECTRICITY AND GAS DISTRIBUTION COMPANIES, INCLUDING:

TransGrid, Ausgrid, Endeavour Energy, Essential Energy, Ergon Energy, Energex, Powerlink, ElectraNet, SA Power Networks, TasNetworks, CitiPower/Powercor, Horizon Power, Western Power, Power and Water, Actew AGL, United Energy/Multinet Gas, AusNet Services, Jemena, Australian Gas Networks, TasGas, and ATCO Gas.

UTILITY IS READ BY ALL ENERGY RETAILERS, INCLUDING: AGL, Momentum, Simply Energy, Red Energy, Powershop, Click and Tango.

E-NEWS SUBSCRIBERS/EDM LIST

Average open rate: 27%

Subscribers: 8,122

PRINT MAGAZINE

Print subscribers: 2,792

Events distributed: 2,570

Print readers: 18,767

DIGITAL MAGAZINE

Average impressions: 152,262

Average reads: 2,771

Average read time: 4:11 minutes

SOCIAL AUDIENCE

LinkedIn followers: 3,487

LinkedIn audience reach: 17,337

100,502

Marketing Fit for Purpose

Far more than just a place to run an ad, Utility can help you understand the audience, create the strategy, develop the creative, and improve your entire marketing strategy. Whether you’re looking to generate awareness, engagement, leads or sales, you can work with the team that has the content expertise and resources to reach our highly targeted audience.

Step 1: What are your goals?

Decide your goals. Are they any of the below?

Building your brand, improving your reputation and perception

If you’re not sure about your goals, check out our article here

Educating the marketing, informing current customers and new prospects about your products and services, including any ways they are unique, or new releases

Generating new leads for the sales team to use

Step 2: Choose the package that meets your goals.

In Utility, we offer a range of packages that have been specifically designed to achieve these goals. Over pages 7–11, look for the packages with the symbol that aligns to your goals.

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The Prime Creative Media Trade Network

Beyond Utility, Prime Creative Media also publishes five other titles – Pump Industry, Infrastructure, Energy, Council and Mining – providing you with a comprehensive network of B2B industry titles. If you’re looking to target more than one industry sector, we can work with you to develop a tailored plan that connects you with senior decision makers in every sector you cover.

Custom marketing: made to measure

In addition to offering distribution opportunities in Utility and the other titles in the Prime Creative Media Trade Network, our Marketing Agency provides a full suite of strategy, content, lead generation, nurture and sales solutions to clients working in the industries we cover. If you’re looking for a fully developed marketing plan that covers content creation, distribution and lead generation, this is the option for you.

The Complete Solution

The Complete Solution

For clients looking for a complete and customised service, this option brings together our agency skills with our targeted audience to generate, nurture and qualify leads for you. We create high-quality content for your brand, and distribute it via our channels and other targeted campaigns.

Strategy and set up

• Consultation to identify goals, target audience and messages

• Business process mapping to identify pain points where an automated communication track will help, such as reengaging cold leads, serving current clients or helping steer your sales team towards the hottest leads

• Setting up and managing digital lead capture, including creating landing pages forms and managing data

• Creation of lead bait whitepaper and nurture content

• Creation of a calculator or quiz to qualify and filter leads

Monthly services

Content

• Monthly creation of thought leadership content and blog posts

• Creation of LinkedIn and other social media posts

Distribution

• Feature your content in Utility e-news, magazine and EDMs to relevant audience segments

• Managed LinkedIn paid campaign, including creating custom LinkedIn lookalike audiences

• Sending a monthly nurture newsletter to your growing list of leads

Results

• Leads provided in real time

• Monthly reporting and analytics

• Ongoing adjustments to the campaign to maximise ROI

Optional add-ons

SEO Package

• Use the content we create to improve your site’s search engine optimisation. Includes an initial health check, technical fixes, and a competitor comparison baseline report from $4,950. Then get the content we create added to your site and monthly web maintenance and SEO reporting for just an additional $650 per month.

Enhanced content

• Go deeper with whitepapers, infographics, video and other powerful and engaging forms of content created by our industry experts.

Increased coverage

• Maximise your results by reaching a wider audience through the Prime Creative Media trade network and targeted LinkedIn campaigns. Identify key sectors, company types and job roles and we can provide a custom quote.

CRM integration

• Integrate the marketing funnel with your own CRM to ensure a seamless process from lead generation to sales.

Price: From $15,000 or discountable with an ongoing monthly commitment

Price: from $3,450 per month

Price on application

Integrated Packages

Industry Leader

The full works, this package allows you to demonstrate your industry leadership.

Print

• Full page ad in every print edition (4 per year)

• Ad placement in best position available

• Print ad repeated in digital replica edition

• Editorial opportunity in every edition

Digital

• Option of: Leaderboard banner, (10% of impressions over the whole quarter)

OR slider story or home page picture story on website (100% of impressions for a single week per quarter)

• 5 newsletter banners per quarter (including at least 1 top section banner)

• 1 Lead Partner Content in newsletter per quarter

• Additional content, such as press releases, included in the newsletter and website if provided

Annual Bonuses

All Growth & Visibility inclusions, plus:

• One additional bonus to suit your goals. Choose from;

• Branding: One quarter of remarketing (see page 10)

• Education: Your best content featured on the home page slider for a week each quarter

• Lead Generation: A custom-hosted lead page and 20 guaranteed leads (subject to the lead guarantee terms and conditions)

• 15% discount on all custom digital options

• Exclusive quarterly consultation – Ahead of each issue of Utility magazine, catch up with the editor to discuss some of the critical issues affecting the indusw try, and explore how you can leverage your advertising and content to catch the audience’s attention

Price: $6,670 per quarter for four quarters, or $23,980 to pay upfront for one year 10% discount for WIOA, WSAA and ENA members

Integrated packages take the best of all worlds, giving you a consistent campaign across print and digital, making use of display advertising and content as well as giving you access to our dedicated marketing help and social media channels.

Growth & Visibility

Our most popular option, the Growth & Visibility Package gives you a big profile at an economical rate.

Print

• Full page ad in every print edition (4 per year)

• Print ad repeated in digital replica edition

• Editorial opportunity in two editions

Digital

• Option of: wide web banner

OR sidebox (10% of impressions over the whole quarter)

OR home page sponsor story on website (20% of impressions over the whole quarter)

• 3 newsletter banners per quarter

• Additional content, such as press releases, included in the newsletter and website if provided

Annual Bonuses

All Small Business inclusions, plus:

• A bonus ‘editorial video’. Our team will turn one piece of your content into a video, and share it on the Utility site and in the newsletter

Valued at $1,650. See page 14 for more details.

• 10% discount on all custom digital options

Small Business

Businesses of all sizes and budgets deserve to have the best marketing and this package allows you to be seen on a budget.

Print

• Half page ad in every print edition (4 per year)

• Print ad repeated in digital replica edition

• Editorial opportunity in 1 edition per year

Digital

• Inline banner (10% impressions) on website

• 2 newsletter banners per quarter

• Additional content, such as press releases, included in the newsletter and website if provided

Annual Bonuses

• Sharing your content on the Utility social media channels

• Dedicated marketing assistance in putting together your ad artwork and editorial

• Gift subscriptions of Utility magazine to your customers and prospects

• 5% discount on all custom digital options

Price: $5,630 per quarter for four quarters, or $19,980 to pay upfront for one year 10% discount for WIOA, WSAA and ENA members

Price: $4,370 per quarter for four quarters, or $15,700 to pay upfront for one year 10% discount for WIOA, WSAA and ENA members

10% DISCOUNT for WIOA, WSAA, and ENA members

Digital Packages

Digital Industry Leader

A commanding online presence – this package allows you to demonstrate your industry leadership as well as giving you access to our custom Lead Generation options.

Inclusions

• Option of:

Leaderboard banner on Utility website (shared on rotation with other banners)

OR slider story or home page picture story on website (100% of impressions for a single week per quarter)

• 5 newsletter inclusions per quarter (can be banners or preambles)

• Remarketing campaign to our audience via the Google Display Network (estimated 20,000 impressions per quarter)

Annual Bonuses

• Dedicated marketing assistance in putting together your ad artwork and online editorial

• Sharing your content on the Utility social media channels

• Guaranteed 20,000 impressions per quarter across all channels

Price: $5,520 per quarter for four quarters, or $19,870 to pay upfront for one year 10% discount for WIOA, WSAA and ENA members

Looking for leads?

See the Lead Generator options on the next page, or combine both options at a discounted rate.

If you are looking for a trackable and measurable marketing option, our digital packages allow you to deliver your message directly and include full reporting on all opens, clicks and leads. These options are focused on maximum impressions.

Digital Growth & Visibility

Keep your profile high to drive your growth – this package gives you a big impact at an economical rate.

Inclusions

• Wide web banner or MREC/Sidebox on Utility website (shared on rotation with other banners)

• 3 newsletter inclusions per quarter (can be banners or preambles)

• Remarketing campaign to our audience via the Google Display Network (estimated 10,000 impressions per quarter)

Digital Small Business

Business of all sizes and budgets can still stand out online – this package allows you to be regularly seen on a budget.

Inclusions

• Inline banner on Utility website (shared on rotation with other banners)

• 2 newsletter inclusions per quarter (can be banners or preambles)

• Remarketing campaign to our audience via the Google Display Network (estimated 5,000 impressions per quarter)

Annual Bonuses

• Dedicated marketing assistance in putting together your ad artwork and online editorial

• Sharing your content on the Utility social media channels

Annual Bonuses

• Sharing your content on the Utility social media channels

Price: $3,790 per quarter for four quarters, or $13,600 to pay upfront for one year 10% discount for WIOA, WSAA and ENA members

Price: $2,390 per quarter for four quarters, or $8,790 to pay upfront for one year 10% discount for WIOA, WSAA and ENA members

Looking to use content to educate the market? Take advantage of the preambles in this package. A preamble is a short piece of text in the weekly email newsletter; it can link to a longer piece on our website, or your own website or a landing page. If you don’t have the resources to create contentour team can help. Brand Awareness Educating the Market Good

Generator

Inclusions

• Consultation with our editorial and marketing team about your messaging and content

• Assistance to create a custom EDM, landing page and marketing copy

• Your content promoted in 4 editions of the newsletter, on LinkedIn and through a custom EDM to the Utility Magazine list

• All leads provided to you

• Generate at least 25 leads or we keep running the campaign until you do*

• *Subject to these terms and conditions

• Provide a valuable piece of content such as a whitepaper, e-book or webinar as lead bait, or we can create something for you for an extra fee. If you are supplying your own content, it is subject to quality approval from our editors

• Allow us to create and manage your landing page and direct all your campaign assets to this page

• Leads are defined as Utility subscribers, matching the profile of our audience as set out in this media kit, who have voluntarily opted in to receive information about your company. All lead forms will be hosted by Prime Creative Media and will collect first name, last name, company name, job title and email address

Price: $7,950

Optional whitepaper creation: +$2,970

Plus a 10% discount on any Digital Packages (see previous page for details)

Inclusions

• Consultation with our editorial and marketing team about your messaging and content

• Assistance to create a custom EDM, landing page and marketing copy

• Your content promoted in multiple editions of the newsletter, on LinkedIn and through two EDMs to our subscribers or a custom segmented list

• All leads provided to you

• Generate at least 50 leads or we keep running the campaign until you do*

• *Subject to these terms and conditions

• Provide a valuable piece of content such as a whitepaper, e-book or webinar as lead bait, or we can create something for you for an extra fee. If you are supplying your own content, it is subject to quality approval from our editors

• Allow us to create and manage your landing page and direct all your campaign assets to this page

• Lead demographics to be agreed at outset of campaign, who have voluntarily opted in to receive information about your company. All lead forms will be hosted by Prime Creative Media and will collect first name, last name, company name, job title and email address

Price: from $14,970

Plus a 15% discount on any Digital Packages (see previous page for details)

Inclusions

This custom solution can include

• Account Based Marketing – target and exclude specific accounts

• Advanced creation of custom audience segments

• An agreed lead guarantee

• Filtering leads and additional nurture content or multiple touch points

Price: from $29,800

Plus a 20% discount on any Digital Packages (see previous page for details)

Looking for more impressions?

See the Digital Packages on the previous page, or combine both options at a discounted rate.

Lead Nurture

Lead Nurture

The Lead Nurture Starter Ongoing Lead Nurture

Build on the impression you’ve made with your initial whitepaper or webinar with a series of additional content pieces that take customers on a journey from their high-level interest to answer queries, overcome objections and lead to a deeper understanding of your product.

Inclusions

• Creating a series of 4 content pieces to be used in a nurture track, leading from whitepaper to action

• Creation of a series of 3 additional sales templates, drawing on the themes of the above content but pushing for a more specific response

Price: $6,950

Keep in touch with leads from all campaigns, and even trade shows, and rekindle interest from stale leads

Inclusions

• Set up and design of a monthly nurture newsletter, based around topical industry content

• Creation of one monthly content piece

• Inclusion of additional content in the newsletter if provided

• Set up and sending of newsletter

• Reporting on the most engaged leads

The Complete Lead Generation and Nurture Solution

Keep your marketing funnel running like a well oiled machine. This solution manages ongoing lead generation across Prime Creative Media, social and other platforms, and continues to nurture leads in an ongoing way.

Inclusions

• Ongoing Lead Generation

• Content Creation

• Managing your marketing funnel and Lead Nurture

Add-ons

Price: from $2,350 per month (minimum of 6 months)

Price: from $3,450 per month, plus set up costs

Combine with the Lead Nurture Starter, or create automated triggers for when subscribers receive additional information. We can set up a new lead nurture platform or configure your existing system.

Price: $4,850 or included free with 12 month commitment

Custom Digital Packages

Custom EDMs

Create custom email newsletters or EDM (electronic direct mail) for a targeted result.

Good for:

Utility offers a range of custom digital packages that allow you to achieve your marketing goals. Whether it is educating the market, increasing your social profile, improving SEO, establishing your company as a thought leader, generating actionable leads, or any combination of the above, we can help you. Generating Leads Educating the Market

Inclusions

• Send to highly targeted segments matching your customer profile

• Track the results and generate actionable leads

• Custom EDMs can include whatever message you provide (subject to editorial approval)

• Provide your own html or get our team’s help to create from $900

Exclusive Custom Webinar

An exclusive opportunity to present your products and solutions to the audience you want, without any other competitors. Host your own session of the popular Digital Utilities series.

Good for:

Brand Awareness

Inclusions

With an exclusive custom webinar, you will:

• Work with our editors to develop a topic that promotes your messages and resonates with our audience

• Get significant brand recognition through our initial campaign via targeted EDMs, our newsletters and social media

• Present for up to 45 minutes, either solo or in partnership with one of our editors (for example, in a Q&A session)

• Have your logo and branding appear throughout the webinar

• Receive the contact details for everyone who registers

• Gain access to the recording afterwards, which you can share at will – or we can continue to gate the content and gather additional leads for you

• Have the opportunity to post webinar coverage in our newsletter channel

Remarketing

You can now use the combined power of Utility and Google to create the impression that your brand is everywhere.

Good for:

Brand Awareness

Inclusions

• At Utility we’ve built a powerful display network reaching over 50,000 individuals per month. This means your ads can follow Utility readers across the web, reaching them on other sites and social pages that they visited

• This unique combination uses the power and the trackability of Google, as well as the niche and targeted audience of Utility. You can reach them in significant numbers and on every device with this option

• All campaigns include at least 20,000 impressions per quarter and are fully trackable and reportable through Google

• Our team can create all the materials needed for this campaign

Include a Whitepaper and get all leads directly sent to you: +$2,970

Price: $5,650

Technical requirements

Your presenters will need to have access to a webcam and microphone, and use Zoom.

Price: From $15,600 (Strictly limited to one event per month)

Price: $4,480 for a single quarter (at least 20,000 impressions)

Or get 4 quarters for the price of 3: Annual package $13,440

Add-ons

Add any of the below on to an existing package to enhance your results.

The Lead Guarantee Premium Service Package

Enhance any campaign by getting guaranteed leads. Attract their interest with a whitepaper, e-book or webinar and get all the contact details of those who opt in.

Good for:

Generating Leads

Inclusions

We can guarantee your results, as long as you work with us to achieve them. To get a lead guarantee, you need to:

• Run an approved campaign from this media kit

• Provide a valuable piece of content such as a whitepaper, e-book or webinar as lead bait, or we can create something for you for an extra fee. If you are supplying your own content, it is subject to quality approval from our editors

• Allow us to create and manage your landing page and direct all your campaign assets to this page

Leads are defined as Utility subscribers, matching the profile of our audience as set out in this media kit, who have voluntarily opted in to receive information about your company. All lead forms will be hosted by Utility and will collect first name, last name, company name, job title and email address. The guarantee applies to a single quarter or campaign, and if we don’t achieve it we will keep running the campaign at no extra cost until it is met. If you would like a larger guarantee for a longer period of time, we may require updated lead bait each quarter.

With this add-on, our team will take care of all the creative for you, ensuring you make the most of your campaign and don’t have to worry about missing anything.

For individual content add-ons see page 16

Inclusions

• A quarterly consultation with the marketing team to review your goals and provide industry insights

• Our editors will write all of your print content

• Our editors can adapt any press releases or product releases you supply into online news stories

• Our editors will create newsletter preambles which can link to full stories, or your own website or landing page

• Our design team will create a suite of ad material, including one version of each size of print and digital ad included in your campaign, plus updates and tweaks as required each quarter

• Exclusive access to Utility Data Insights report each quarter

Price: $2,200 for 20 leads with an approved campaign

Only available for annual packages.

Price: $1,280 per quarter to pay quarterly or $4,600 to prepay annually.

Print Packages

Advertising OR Partner Content Rates

Premium Pages (Advertising Only)

One

The preferred option for senior executives, Utility in print allows you to position yourself as a thought leader and build your brand. Take advantage of the deep attention span that our readers give the print magazine to really get your message across.

Partner content

Partner with Utility to include your own custom sponsored content in the magazine. This can be done independently or combined with advertising. High-quality content is a powerful way to engage and educate your target market. Our in-house journalists will work with you to create content that fits naturally into the magazine, as well as achieving your own marketing strategies.

Partner solutions content is now available at the same rates as advertising space when booked on its own, or at 50% off when combined with print advertising of the same space. Paid content will be marked as ‘Utility sponsored editorial’ and otherwise presented in the same format as other content in the magazine.

Technical Specs

• Preferred format is print-ready PDF.

• Full page ads should include 3mm bleed on all sides, which is trimmed after printing

• Use process colour (CMYK) only. We will convert spot colours to CMYK

• Avoid placing text within 15mm of edge

• Please submit articles in Microsoft Word format

• Images can be TIFF, EPS or JPG and must be at least 300 DPI

Full technical specs can be found here

Content Marketing Solutions

For clients looking for assistance with content creation, we also offer a range of individual content marketing options for discrete products.

Content marketing is a critical part of modern marketing, particularly in the B2B space, where the sales cycle is long, multiple decision-makers are involved and we are dealing with complex products.

Having a bank of high-quality content available for use on your website, e-newsletter, in industry publications and on social media is critical to developing a content marketing program that will work for you.

But developing this bank of content is challenging for most organisations, with employees flat out doing their day jobs and lacking the time or energy for content creation.

That’s where Utility comes in. Our team of editors, writers, designers, web developers and digital marketers can now help create content for you to use in campaigns with us, as well as in broader campaigns and on your own channels.

Multi-channel Content Creation

The writers, designers, web developers and digital marketers behind Utility can now help create content for you to use in campaigns with us, as well as in broader campaigns and on your own channels.

Many of our clients find they get the best results with rich media, multichannel and marketing, getting the same message out in many places through written content, infographics, video and more. Leverage our market knowledge and editorial expertise – Prime Creative Media excels at creating the Content Suite, but can also create individual items as required.

Complete Content Suite

Includes one master piece of content such as whitepaper or e-book, a spin off blog post, an infographic, a video and 3 social media posts

Content Suite Creation Components

$6,900

Add-on Content

For topics chosen by our editors to suit your company, or from a complete brief supplied by you. Prices apply when added to a marketing package

Large-scale Content Creation

Get access to our premium services if you’d like content created in your own voice, including getting help defining your messages, creating briefs, research or interviews.

Whitepaper/e-book creation (3000 words) $2,970

Already have a whitepaper that you want to spin off into a series of blogs, videos, infographics and surveys?

Content Suite distribution

article (where interview or research required)

Quarterly Reports

Campaign Report

Dates:1October2022-31August2023

Preparedby:EmilyGray

ClientGoalsandInclusions

Yourgoalwastobuildbrandawarenessandgenerateleads.

IntegratedGrowth&Visibility(Annual)

Integratedpackagesbringthebenefitsofprintanddigitalmarketingtogether,giving youaconsistentcampaignacrossmultipleplatformsandchannels.

KeyStatistics

Herewehaveoutlinedthekey statisticsoftheperformance ofyourcampaign.

The key to maximising ROI on your campaign comes from knowing your goals, and then measuring your campaigns against them.

By booking with Prime Creative Media, you get access to our detailed reporting so you can keep your campaign on track and measure it against your goals.

OnlineEditorial

Your online editorial publishedonJune15th thisyeargarnered294impressions ofwhich 142wereunique

WebBanners

Findings

TheFinanceConsultancyrana‘Growth&Visibility’campaignfor oneyear,beginningin2022withInfrastructure magazine.The inclusionswereconsistentlybranded,featuringsimilar characteristicsandgarneredstrongearlyengagementfromthe Infrastructure readership.

PrintThefullpageadfeaturedintheMarch2023editionwaswell-seen amongstourInfrastructure audience. The ad received 989 impressionsonthedigitalversion,inadditiontotheexposureof thousandsofsubscribersintheprintedcopy.Theinformation providedintheadshowedthatTheFinanceConsultancyhasalo toofferintermsofcontent,whichcanbeagreatwaytobuild andprovidevaluetoreaders.

CampaignReport

Print:

● 4xfull-pageprintads

● 2xfullpageprinteditorials.

-MonkeyMedia+TheFinanceConsultancy

CampaignReport

NewsletterStory YournewsletterstorypublishedonJuly5th was delivered to 12,475subscribers. Of those emailssent,8,083ofthemwereopened. There were 89totalclicks onyournewsletter story,45ofthoseclickswereunique

Companiesthatengaged

NewsletterBanners

Belowisasampleoforganisationsthatclickedonyournewslettercontent.

Your4webbannersgathered16,958average impressionsperbanner,withyourfirstbanner startinginOctoberhaving30,026 impressions. Inyourfinalandcurrentbanner,youhave alreadyamassed23clicks. You received a total of 33clicks on your banners.

● AcmenaGroupPtyLtd

● Aurecon

● Aurizon

● Australian Trade & Investment Commission (Austrade)

● CopperleafTechnologiesAsiaPtyLtd

● DavcorGroup

● Decmil

● DepartmentofStateDevelopment, Infrastructure,LocalGovernmentand PlanningQLD(DSDILGP)

● EslersLandConsulting

● FlindersPortsPtyLtd

-MonkeyMedia+TheFinanceConsultancy

CampaignReport

-MonkeyMedia+TheFinanceConsultancy

● FultonHogan

● Gamuda

● GHD

● HKA

● IFM Investors

● RailProjectsVictoria

● Randstad

● SigmaExecutive

Recommendations

Lookingatyourgoalsandthecampaignasawhole,wecansee thatyourpackageinclusionshelpedbuildbrandawareness effectivelywiththeInfrastructure magazineaudience.While generatingleadswasalsoagoal,westillhaveyourEDMtosend, whichwillserveasausefultooltogenerateleads,whenpaired with aleadgenerationinclusion. Tomaintainthesegreatresultsandeffectivelygrowbrand recognitionwiththeInfrastructure audience,werecommend consistentexposureoveranIntegratedIndustryLeaderannualpackage,whichincludesa20leadguarantee.

You ran a total of12newsletterbanners in our Infrastructure newsletter,whichaveraged 7,898opensperweekduringthecourseof yourcampaign. Youaveraged16totalclicks and 11unique clicks perbanner,withamaximumof27total clicks onyourfirstbannerwhichranin Octoberlastyear.

● EnergyQueenslandLimited

● Katherine Town Council

● LaingO'RourkeAustralia

● Lendlease

● Main Roads Western Australia

● Mott MacDonald

● MurrayandRoberts

● PermadecPtyLtd

● Powerlink

● QueenslandDeptofTransportandMain Roads

● QueenslandRail(QR)

-MonkeyMedia+TheFinanceConsultancy

CampaignReport

Key statistics

● Southern Rural Water

● SterlingGroup

● Strailastic Australia

● SuburbanRailLoopAuthority

● TfNSW

● TheHongKongPolytechnicUniversity

● Tract Consultants

● Transurban

● VictorianRegionalChannelsAuthority

● West Australian Local Government Association(WALGA)

See the key stats of each inclusion from your package, with insights drawn from the results.

Companies that engaged

See a list of the actual companies that have engaged with your content.

Findings and recommendations

The findings and recommendations section ties together your goals, package inclusions, results and recommendations.

Statistics breakdown

Raw data will be tabled at the end of your report for reference.

All packages include a detailed report each quarter. Talk to our team if you'd like anything more frequent.

Utility Features Schedule

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