SEASON & COLOR REPORT

5.ECO-INNOVATION
6.FABRICS & DECORATION HIGHLIGHTS
7.FABRICS SHIRTING TAILORING WOOLENS
CASUAL WEAR KNITS
8.DECORATION PRINTS JACQUARDS
EMBROIDERY LACES
Unpredictability is the new normal. Be it geopolitics, economic exchanges, resources, or climate issues, change comes fast and without warning—yet it is necessary. In this rapidly shifting world, where nothing feels certain, Première Vision stands by those who continue to dream in times of turmoil, who see creativity in discomfort, and who embrace change as an opportunity: the entrepreneurs, inventors, experimenters, and disseminators. Innovation and technology now define the September editions of PV Paris, opening up every avenue of exploration available today.
Nature-driven innovation, grounded in biomimicry, explores the strategies embedded in all forms of life, from bio-fabrication to regenerative biological resources and biotechnological breakthroughs. On a broader level, it encompasses the concept of a symbiotic economy and a “perma-industry” as key elements in constructing a sustainable, postfossil future.
At its September 2025 edition, Première Vision placed innovation and technology at the heart of its programme, underlining their strategic role in the evolution of the textile industry. Having become pillars of ecological transition, they are now defining a future in which performance and responsibility will converge for the long term.
From biotechnology to artificial intelligence, and from the rediscovery of natural fibers to the preservation of traditional textile knowhow, innovation goes well beyond cuttingedge technologies. The combination of these complementary avenues — rather than competition between them — is shaping a dynamic landscape and a new way of conceiving and producing, at a time when regulation is tightening, and consumers are ever more attentive to the impact of their choices.
The season’s second theme, Eco-Ego, is reconnecting environmental challenges to human health issues, elevating fashion into a veritable vector of care.
The pursuit of well-being and the search for harmony have become prerequisites here, supported by a more sensorial relationship with the products. This direction is highlighting the links between technology and well-being, between innovation and sustainability.
Eco-design is drawing on biomimetic technologies to develop healthier raw materials, reduce environmental impact and strive for chemical harmlessness.
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Within this theme, the most fundamental axis for envisioning cuts and silhouettes stems from this pursuit of well-being and softness.
Plush velvets and plump wide ribs, fluid knits and washed silks with powdery gleams, enveloping cloths and drapeable leathers — these thickened and comforting winter fabrics, welcome us into their beguiling softness, with their gently fleecy surfaces.
This call to softness is heightened by their benevolent qualities, extending to nature itself through reduced-impact compositions that show genuine care for the environment.