Katalog forum erc 2013 ch2

Page 1

УЧЕБНЫЕ МАТЕРИАЛЫ · Часть 2 (F–H) ·

2013


2013

........................................ 3

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36

........................................ 5

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 81

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33

ФОРУМ ПАРТНЕРОВ

СОДЕРЖАНИЕ


ФОРУМ ПАРТНЕРОВ

2013


ЕДИНАЯ ПЛАТФОРМА СЕТЕВОЙ БЕЗОПАСНОСТИ (UTM)

КОНСУЛЬТАЦИИ И ПОДДЕРЖКА ПАРТНЕРОВ

Межсетевые экраны FortiGate сочетают все функции безопасности в одном устройстве

Маршрутизация/коммутация VPNN VP Поддержка VoIP Предотвращение вторжений (IPS)

Контроль приложений Webb-фи We филь льтр трац ация ия Антиспам Антивирус

2013

Как выбрать решение по безопасности. подбор решения под задачу безопасности презентации и продвижение проектов демо-стенды в уучебном комплексе обучениее для инженеров оборудование вание для тестирований и консультации

Защита от утечек данных (DLP) Обна Об нару руже жени ниее уя уязв звим имос осте тейй WiFi-контроллер Оптимизация трафика

security@erc.ua ty@erc.ua

- и все это FortiGate. Осталось только выбрать модель:

FortiManager Для малого и среднего бизнеса FortiGate 20-300Series Устройства FortiGate отлично подходят для защиты небольших сетей в условиях ограниченного бюджета, р д , обеспечивая производительность до 8Гбит/с

Для крупного бизнеса FortiGate 300-1000Series Большие компании используют модели FortiGate с производительностью до 40Гбит/с для комплексной защиты от угроз и эффективных политик безопасности

Для сервис провайдеров FortiGate 1000-5000 Series Самые быстрые межсетевые экраны от Fortinet обеспечивают полную безопасность сети и QoS на скорости более 500Гбит/с - решение доступно также в виртуальной версии

БЕЗОПАСНАЯ ИНФРАСТРУКТУРА ИНФРАСТРУКТУР FortiAP

Широкий модельный ряд точек чек доступаа FortiAP для построения беспроводной роводной сети. Обеспечивают поддержку жку 802.11a/b/g/n и отлично работают отают в связке с контроллером FortiGate. Gate.

Продуктовая линейка FortiSwitch включает в себя 1 GbE, 10 GbE и PoE коммутаторы, имеющие очень конкурентные ценовые показатели, высокую производительность и масштабируемость.

FortiSwitch Sw witch

Сбор и анализ данных о событиях с устройств сетевой безопасности Fortinet или syslog-совместимых мых устройств. Устройства FortiAnalyzer позволяют построить оить огромный набор отчетов и проанализировать статус безопасности сети.

FortiAuthenticator h henticator

FortiDDoS Fort tiDDoS

Сколько стоитт время простоя сети? Устройства FortiDDoS обеспечат доступность, еспечат постоянную доступность автоматически обнаруживая и устраняя атаки на сеть.

А сколько скольк стоит простой веб-приложения для банка или интернет интернет-магазина? FortiWeb – обнаруживает уязвимости, балансир балансирует нагрузку, ускоряет работу, а также значительно снижает затраты на защиту сайтов и сервисов.

Агент для конечных точек FortiClient обеспечивает комплексную защиту от обеспечи разнообразного вредоносного ПО, а под разнообр управлением FortiGate еще и управлен централизованные политики безопасности. централи

FortiClient Forti iClient

4

FortiAnalyzer

БЕЗОПАСНОСТЬ КОРПОРАТИВНЫХ РЕСУРСОВ

БЕЗОПАСНЫЙ ДОСТУП Безопасный доступ к сетевой инфраструктуре, инфраструкт усильте аутентификацию аутентифика токенами с одноразовыми одноразовы паролями с помощью решения Fo FortiAuthenticator + FortiToken

ЦЦентрализованное управление политиками, конфигурациями и обновлениями устройств Fortinet. Устройства FortiManager позволяют построить единую систему управления информационной безопасностью

FortiMail Fort orttiM tiM

FortiWeb Устройства FortiMail для комплексной безопасности электронной почты: защита от спама, вирусов и фишинговых атак. Шифрование почты, карантин и архивация сообщений.

ФОРУМ ПАРТНЕРОВ

УПРАВЛЕНИЕ Е ИНФОРМАЦИОННОЙ НОЙ БЕЗОПАСНОСТЬЮ ЬЮ


ФОРУМ ПАРТНЕРОВ

2013


ɉɪɨɞɚɠɢ

Ȼɭɯɝɚɥɬɟɪɢɹ ɢ ɫɤɥɚɞ

Ɉɧɥɚɣɧ ɤɨɦɦɟɪɰɢɹ

ɉɪɨɟɤɬɢɪɨɜɚɧɢɟ ɢ ɞɢɡɚɣɧ

Ʉɪɢɬɢɱɟɫɤɢ ɜɚɠɧɵɟ ɡɚɞɚɱɢ ȼɢɪɬɭɚɥɢɡɚɰɢɹ

Ʉɪɢɬɢɱɟɫɤɢ ɜɚɠɧɵɟ ɡɚɞɚɱɢ Ɋɟɡɟɪɜɧɨɟ ɤɨɩɢɪɨɜɚɧɢɟ ɞɚɧɧɵɯ

ɇɨɭɬɛɭɤɢ ɢ ɩɥɚɧɲɟɬɧɵɟ ɉɄ

ɉɟɪɫɨɧɚɥɶɧɵɟ ɤɨɦɩɶɸɬɟɪɵ

Ɍɨɧɤɢɟ ɤɥɢɟɧɬɵ

ɋɟɪɜɟɪɵ

ɋɢɫɬɟɦɵ ɯɪɚɧɟɧɢɹ ɞɚɧɧɵɯ

Ɋɚɫɲɢɪɟɧɧɚɹ ɩɨɞɞɟɪɠɤɚ ɨɛɟɫɩɟɱɢɜɚɸɳɚɹ ɧɟɩɪɟɪɵɜɧɨɫɬɶ ɛɢɡɧɟɫɚ

ɋɟɪɜɢɫɵ )XMLWVX ©Ɇɵɫɥɢɬɶ ɝɥɨɛɚɥɶɧɨ ɞɟɣɫɬɜɨɜɚɬɶ ɥɨɤɚɥɶɧɨª

6

Ⱦɨɩɨɥɧɢɬɟɥɶɧɵɟ ɦɚɬɟɪɢɚɥɵ

Ʉɨɧɬɚɤɬɵ

2013

Ɉɛɡɨɪ ɪɟɲɟɧɢɣ

ФОРУМ ПАРТНЕРОВ

ɂɧɮɨɪɦɚɰɢɨɧɧɵɟ ɬɟɯɧɨɥɨɝɢɢ ɞɥɹ ɦɚɥɨɝɨ ɢ ɫɪɟɞɧɟɝɨ ɛɢɡɧɟɫɚ

Ɉ )XMLWVX Ɍɟɯɧɨɥɨɝɢɱɟɫɤɨɟ ɥɢɞɟɪɫɬɜɨ ɢ ɢɧɧɨɜɚɰɢɢ


2013

Ɉ )XMLWVX Ɍɟɯɧɨɥɨɝɢɱɟɫɤɨɟ ɥɢɞɟɪɫɬɜɨ ɢ ɢɧɧɨɜɚɰɢɢ

Ɉɛɡɨɪ ɪɟɲɟɧɢɣ

)XMLWVX ± ɨɞɢɧ ɢɡ ɩɪɢɡɧɚɧɧɵɯ ɥɢɞɟɪɨɜ ɪɵɧɤɚ ɢɧɮɨɪɦɚɰɢɨɧɧɵɯ ɢ ɤɨɦɦɭɧɢɤɚɰɢɨɧɧɵɯ ɬɟɯɧɨɥɨɝɢɣ ɩɪɟɞɥɚɝɚɸɳɢɣ ɩɨɥɧɵɣ ɫɩɟɤɬɪ ɜɵɫɨɤɨɬɟɯɧɨɥɨɝɢɱɧɵɯ ɩɪɨɞɭɤɬɨɜ ɪɟɲɟɧɢɣ ɢ ɭɫɥɭɝ ɫ ɝɨɞɚ

Ɂɚɥɨɝɨɦ ɭɫɩɟɯɚ ɢ ɤɨɧɤɭɪɟɧɬɨɫɩɨɫɨɛɧɨɫɬɢ ɤɨɦɩɚɧɢɣ ɥɢɞɟɪɨɜ ɧɚ ɥɸɛɨɦ ɪɵɧɤɟ ɫɥɭɠɚɬ ɚɦɛɢɰɢɢ ɝɨɬɨɜɧɨɫɬɶ ɤ ɩɟɪɟɦɟɧɚɦ ɫɩɨɫɨɛɧɨɫɬɶ ɛɵɫɬɪɨ ɢ ɤɚɱɟɫɬɜɟɧɧɨ ɪɟɚɝɢɪɨɜɚɬɶ ɧɚ ɩɨɬɪɟɛɧɨɫɬɢ ɡɚɤɚɡɱɢɤɨɜ ɂɌ ɪɟɲɟɧɢɹ ɩɪɟɞɥɚɝɚɟɦɵɟ )XMLWVX ɩɨɡɜɨɥɹɸɬ ɧɟ ɬɨɥɶɤɨ ɨɪɝɚɧɢɡɨɜɚɬɶ ɛɟɫɩɟɪɟɛɨɣɧɨɟ ɨɛɟɫɩɟɱɟɧɢɟ ɛɢɡɧɟɫ ɩɪɨɰɟɫɫɨɜ ɧɨ ɢ ɫɨɤɪɚɬɢɬɶ ɢɡɞɟɪɠɤɢ ɩɪɢ ɭɫɥɨɠɧɟɧɢɢ ɦɨɞɟɥɢ ɛɢɡɧɟɫɚ

)XMLWVX ɹɜɥɹɟɬɫɹ ɱɚɫɬɶɸ ɹɩɨɧɫɤɨɣ ɤɨɦɩɚɧɢɢ )XMLWVX *URXS Ɉɛɥɚɞɚɹ ɡɧɚɱɢɬɟɥɶɧɵɦɢ ɩɪɨɢɡɜɨɞɫɬɜɟɧɧɵɦɢ ɢ ɢɫɫɥɟɞɨɜɚɬɟɥɶɫɤɢɦɢ ɦɨɳɧɨɫɬɹɦɢ ɮɢɥɢɚɥɚɦɢ ɜ ɫɬɪɚɧɚɯ ȿɜɪɨɩɵ ɢ ɨɩɵɬɧɵɦ ɜɵɫɨɤɨɤɜɚɥɢɮɢɰɢɪɨɜɚɧɧɵɦ ɩɟɪɫɨɧɚɥɨɦ )XMLWVX ɡɚɧɢɦɚɟɬ ɥɢɞɢɪɭɸɳɢɟ ɩɨɡɢɰɢɢ ɧɚ ɟɜɪɨɩɟɣɫɤɨɦ ɪɵɧɤɟ ɢ ɭɫɩɟɲɧɨ ɫɨɬɪɭɞɧɢɱɚɟɬ ɫ ɜɟɞɭɳɢɦɢ ɤɨɦɩɚɧɢɹɦɢ ɦɢɪɨɜɨɣ ɂɌ ɢɧɞɭɫɬɪɢɢ ȼ ɩɚɪɬɧɟɪɫɤɭɸ ɫɟɬɶ )XMLWVX ɜɯɨɞɹɬ ɛɨɥɟɟ ɞɜɭɯ ɬɵɫɹɱ ɤɨɦɩɚɧɢɣ ɫɩɟɰɢɚɥɢɡɢɪɭɸɳɢɯɫɹ ɧɚ ɪɚɡɪɚɛɨɬɤɟ ɬɟɯɧɨɥɨɝɢɣ ɩɪɨɝɪɚɦɦɧɵɯ ɩɪɨɞɭɤɬɨɜ ɢ ɫɟɪɜɢɫɚ ɢ ɞɨɫɬɨɣɧɨ ɡɚɪɟɤɨɦɟɧɞɨɜɚɜɲɢɯ ɫɟɛɹ ɜ ɪɚɡɥɢɱɧɵɯ ɫɮɟɪɚɯ ɞɟɹɬɟɥɶɧɨɫɬɢ

ɍɩɪɚɜɥɟɧɢɟ ɢ ɚɞɦɢɧɢɫɬɪɚɰɢɹ

Ƚɥɚɜɧɵɣ ɨɮɢɫ )XMLWVX ɜ Ɋɨɫɫɢɢ ɪɚɫɩɨɥɨɠɟɧ ɜ Ɇɨɫɤɜɟ Ɏɢɥɢɚɥɵ ɤɨɦɩɚɧɢɢ ɪɚɛɨɬɚɸɬ ɜ ȿɤɚɬɟɪɢɧɛɭɪɝɟ ɇɨɜɨɫɢɛɢɪɫɤɟ Ɋɨɫɬɨɜɟ ɧɚ Ⱦɨɧɭ ɋɚɦɚɪɟ ɢ ɋɚɧɤɬ ɉɟɬɟɪɛɭɪɝɟ Ʉɨɦɩɚɧɢɹ ɬɚɤɠɟ ɢɦɟɟɬ ɩɪɟɞɫɬɚɜɢɬɟɥɶɫɬɜɚ ɜ ɞɪɭɝɢɯ ɫɬɪɚɧɚɯ ɋɇȽ ɜ Ʉɚɡɚɯɫɬɚɧɟ Ⱥɥɦɚɬɵ Ⱥɫɬɚɧɚ ɍɡɛɟɤɢɫɬɚɧɟ Ɍɚɲɤɟɧɬ ɍɤɪɚɢɧɟ Ʉɢɟɜ )XMLWVX ɩɪɟɞɥɚɝɚɟɬ ɤɥɢɟɧɬɚɦ ɂɌ ɩɪɨɞɭɤɬɵ ɪɟɲɟɧɢɹ ɢ ɫɟɪɜɢɫɵ ± ɨɬ ɪɚɛɨɱɢɯ ɦɟɫɬ ɞɨ ɪɟɲɟɧɢɣ ɩɨ ɨɪɝɚɧɢɡɚɰɢɢ ɰɟɧɬɪɨɜ ɨɛɪɚɛɨɬɤɢ ɞɚɧɧɵɯ ɐɈȾ ɢ ɭɫɥɭɝ ɩɨ ɭɩɪɚɜɥɟɧɢɸ ɂɌ ɢɧɮɪɚɫɬɪɭɤɬɭɪɚɦɢ ɚ ɬɚɤɠɟ ɢɧɮɪɚɫɬɪɭɤɬɭɪɭ ɤɚɤ ɭɫɥɭɝɭ Ȼɥɚɝɨɞɚɪɹ ɲɢɪɨɤɨɦɭ ɫɩɟɤɬɪɭ ɪɟɲɟɧɢɣ ɤɨɦɩɚɧɢɹ ɫɩɨɫɨɛɧɚ ɭɞɨɜɥɟɬɜɨɪɢɬɶ ɡɚɩɪɨɫɵ ɤɚɤ ɤɪɭɩɧɵɯ ɤɨɪɩɨɪɚɰɢɣ ɬɚɤ ɢ ɤɨɦɩɚɧɢɣ ɦɚɥɨɝɨ ɢ ɫɪɟɞɧɟɝɨ ɛɢɡɧɟɫɚ ɋɆȻ

ɉɥɚɧɲɟɬɧɵɟ ɉɄ 67</<67,& ɍɥɶɬɪɚɛɭɤɢ /,)(%22.

ɉɪɨɞɚɠɢ

ɇɨɭɬɛɭɤɢ /,)(%22. Ɇɨɧɨɛɥɨɤɢ (635,02

ɉɄ (635,02 Ɍɨɧɤɢɟ ɤɥɢɟɧɬɵ )8752

Ɂɚɤɚɡɱɢɤɚɦ ɜ ɫɟɝɦɟɧɬɟ ɦɚɥɵɯ ɢ ɫɪɟɞɧɢɯ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɦɩɚɧɢɹ ɩɪɟɞɥɚɝɚɟɬ ɝɢɛɤɢɟ ɩɪɨɫɬɵɟ ɜ ɭɫɬɚɧɨɜɤɟ ɢ ɷɤɫɩɥɭɚɬɚɰɢɢ ɂɌ ɪɟɲɟɧɢɹ ɤɨɬɨɪɵɟ ɨɬɥɢɱɚɸɬ Ŷ Ʉɨɦɩɥɟɤɫɧɵɣ ɩɨɞɯɨɞ Ƚɚɪɚɧɬɢɪɭɟɬ ɜɵɫɨɤɨɟ ɤɚɱɟɫɬɜɨ ɢ ɷɮɮɟɤɬɢɜɧɨɫɬɶ ɉɨɡɜɨɥɹɟɬ ɩɪɟɞɥɨɠɢɬɶ ɧɟɛɨɥɶɲɢɦ ɨɪɝɚɧɢɡɚɰɢɹɦ ɫ ɦɚɥɨɱɢɫɥɟɧɧɵɦ ɂɌ ɩɟɪɫɨɧɚɥɨɦ ɝɨɬɨɜɵɟ ɬɢɩɨɜɵɟ ɪɟɲɟɧɢɹ ɜ ɮɨɪɦɚɬɟ ©ɤɭɩɢ ɢ ɩɨɥɶɡɭɣɫɹª ɫ ɧɟɜɵɫɨɤɨɣ ɫɬɨɢɦɨɫɬɶɸ ɩɪɨɟɤɬɢɪɨɜɚɧɢɹ ɢ ɜɧɟɞɪɟɧɢɹ Ŷ Ɇɚɫɲɬɚɛɢɪɭɟɦɨɫɬɶ Ɉɛɟɫɩɟɱɢɜɚɟɬ ɝɨɬɨɜɧɨɫɬɶ ɂɌ ɢɧɮɪɚɫɬɪɭɤɬɭɪ ɧɟɛɨɥɶɲɢɯ ɢ ɫɪɟɞɧɢɯ ɤɨɦɩɚɧɢɣ ɤ ɛɭɞɭɳɟɦɭ ɪɨɫɬɭ Ŷ ɋɨɨɬɜɟɬɫɬɜɢɟ ɢɧɞɭɫɬɪɢɚɥɶɧɵɦ ɫɬɚɧɞɚɪɬɚɦ ɍɩɪɨɳɚɟɬ ɢɧɬɟɝɪɚɰɢɸ ɝɨɬɨɜɵɯ ɪɟɲɟɧɢɣ ɜ ɫɭɳɟɫɬɜɭɸɳɭɸ ɂɌ ɢɧɮɪɚɫɬɪɭɤɬɭɪɭ ɋɩɨɫɨɛɫɬɜɭɟɬ ɭɫɩɟɲɧɨɦɭ ɜɧɟɞɪɟɧɢɸ ɪɟɲɟɧɢɣ ɤɨɦɩɚɧɢɢ ɜ ɛɚɧɤɨɜɫɤɨɣ ɫɬɨɢɬɟɥɶɧɨɣ ɩɪɨɢɡɜɨɞɫɬɜɟɧɧɨɣ ɫɮɟɪɚɯ ɧɚ ɩɪɟɞɩɪɢɹɬɢɹɯ ɪɨɡɧɢɱɧɨɣ ɬɨɪɝɨɜɥɢ ɢ ɝɨɫɬɢɧɢɱɧɨɝɨ ɛɢɡɧɟɫɚ Ŷ ɗɧɟɪɝɨɫɛɟɪɟɠɟɧɢɟ ɉɨɡɜɨɥɹɟɬ ɤɨɧɫɭɥɶɬɢɪɨɜɚɬɶ ɤɥɢɟɧɬɨɜ ɩɨ ɜɨɩɪɨɫɚɦ ɪɚɡɪɚɛɨɬɤɢ ɷɤɨɥɨɝɢɱɧɨɝɨ ɩɨɞɯɨɞɚ ɤ ɂɌ ɜ ɫɨɨɬɜɟɬɫɬɜɢɢ ɫ ɞɟɣɫɬɜɭɸɳɟɣ ɤɨɧɰɟɩɰɢɟɣ ɡɚɳɢɬɵ ɨɤɪɭɠɚɸɳɟɣ ɫɪɟɞɵ ɤɨɦɩɚɧɢɢ ɥɢɞɟɪɚ ɩɨ ɩɪɨɢɡɜɨɞɫɬɜɭ ɷɧɟɪɝɨɫɛɟɪɟɝɚɸɳɟɣ ɩɪɨɞɭɤɰɢɢ

ɂɌ ɨɬɞɟɥ

ɋɤɥɚɞ

ɇɚɩɨɥɶɧɵɟ ɫɟɪɜɟɪɵ 35,0(5*< 7; ɋɬɨɟɱɧɵɟ ɫɟɪɜɟɪɵ 35,0(5*< 5; ɋɢɫɬɟɦɵ ɯɪɚɧɟɧɢɹ (7(5186 ';

ɉɥɚɧɲɟɬɧɵɟ ɉɄ 67</<67,& Ɍɨɧɤɢɟ ɤɥɢɟɧɬɵ )8752

ɋɩɟɰɢɚɥɢɡɢɪɨɜɚɧɧɵɣ ɨɬɞɟɥ

Ɋɚɛɨɱɢɟ ɫɬɚɧɰɢɢ &(/6,86

7

ФОРУМ ПАРТНЕРОВ

Ȼɭɯɝɚɥɬɟɪɢɹ


ȿɫɬɶ ɡɚɞɚɱɚ"

ȿɫɬɶ ɪɟɡɭɥɶɬɚɬ

ɂɧɮɨɪɦɚɰɢɨɧɧɵɟ ɬɟɯɧɨɥɨɝɢɢ ɞɥɹ ɩɨɞɪɚɡɞɟɥɟɧɢɣ ɨɫɭɳɟɫɬɜɥɹɸɳɢɯ ɩɪɨɞɚɠɢ ɩɨɞɪɚɡɭɦɟɜɚɸɬ ɢɫɩɨɥɶɡɨɜɚɧɢɟ ɪɚɡɥɢɱɧɵɯ ɤɨɦɛɢɧɚɰɢɣ ɩɪɨɝɪɚɦɦɧɨɝɨ ɢ ɚɩɩɚɪɚɬɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ ȼ ɛɨɥɶɲɢɧɫɬɜɟ ɫɥɭɱɚɟɜ ɨɧɢ ɫɥɭɠɚɬ ɞɥɹ ɚɜɬɨɦɚɬɢɡɚɰɢɢ ɞɨɤɭɦɟɧɬɨɨɛɨɪɨɬɚ ɨɛɪɚɛɨɬɤɢ ɡɚɤɚɡɨɜ ɨɩɬɢɦɢɡɚɰɢɢ ɜɡɚɢɦɨɞɟɣɫɬɜɢɹ ɫ ɡɚɤɚɡɱɢɤɚɦɢ ɚ ɬɚɤɠɟ ɞɥɹ ɫɛɨɪɚ ɢ ɚɧɚɥɢɡɚ ɢɧɮɨɪɦɚɰɢɢ ɧɟɨɛɯɨɞɢɦɨɣ ɜ ɪɚɛɨɬɟ ɩɪɨɞɚɜɰɨɜ ɢ ɢɯ ɪɭɤɨɜɨɞɢɬɟɥɟɣ

ɋɟɪɜɟɪ 35,0(5*< 7; ² ɪɚɡɭɦɧɵɣ ɜɵɛɨɪ ɞɥɹ ɦɚɥɵɯ ɢ ɫɪɟɞɧɢɯ ɤɨɦɩɚɧɢɣ ɨɫɧɨɜɧɚɹ ɰɟɥɶ ɤɨɬɨɪɵɯ ɡɚɤɥɸɱɚɟɬɫɹ ɜ ɜɵɩɨɥɧɟɧɢɢ ɤɥɚɫɫɢɱɟɫɤɢɯ ɡɚɞɚɱ ɩɨ ɪɚɛɨɬɟ ɫ ɮɚɣɥɚɦɢ ɢ ɛɚɡɚɦɢ ɞɚɧɧɵɯ ɩɟɱɚɬɶɸ ɨɮɢɫɧɵɦɢ ɩɪɢɥɨɠɟɧɢɹɦɢ ɫ ɦɚɤɫɢɦɚɥɶɧɨɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶɸ ɧɚ ɟɞɢɧɢɰɭ ɩɨɬɪɟɛɥɟɧɢɹ ɷɥɟɤɬɪɨɷɧɟɪɝɢɢ Ŷ Ɉɬɥɢɱɚɟɬɫɹ ɩɪɨɫɬɨɬɨɣ ɷɤɫɩɥɭɚɬɚɰɢɢ ɛɥɚɝɨɞɚɪɹ ɩɚɤɟɬɭ ɉɈ 35,0(5*< 6HUYHU9LHZ 6XLWH ɤɨɬɨɪɵɣ ɫɧɢɠɚɟɬ ɧɚɝɪɭɡɤɭ ɧɚ ɚɞɦɢɧɢɫɬɪɢɪɨɜɚɧɢɟ ɫɢɫɬɟɦɵ Ŷ Ɋɟɧɬɚɛɟɥɶɧɨɫɬɶ ɢɧɜɟɫɬɢɰɢɣ ɨɛɟɫɩɟɱɢɜɚɟɬɫɹ ɤɨɦɩɥɟɤɬɚɦɢ ɞɥɹ ɩɪɟɨɛɪɚɡɨɜɚɧɢɹ ɧɚɩɨɥɶɧɵɯ ɫɟɪɜɟɪɨɜ ɜ ɫɬɨɟɱɧɵɟ ɞɨɫɬɭɩɧɵɦɢ ɞɥɹ ɛɨɥɶɲɟɣ ɱɚɫɬɢ ɫɢɫɬɟɦ 7;

ȿɫɬɶ ɪɟɲɟɧɢɟ«

ɋ ɉɪɟɞɩɪɢɹɬɢɟ ɤɥɢɟɧɬɫɤɚɹ ɱɚɫɬɶ

ɋɟɪɜɟɪ ɋ ɉɪɟɞɩɪɢɹɬɢɟ

ɋɟɪɜɟɪ ɛɚɡ ɞɚɧɧɵɯ 06 64/ 6HUYHU ɢɥɢ 3RVWJUH64/

ɇɚɩɨɥɶɧɵɣ ɫɟɪɜɟɪ )XMLWVX 35,0(5*< 7;

8

ФОРУМ ПАРТНЕРОВ

ɋɢɫɬɟɦɚ ɩɪɨɝɪɚɦɦ ɋ ɉɪɟɞɩɪɢɹɬɢɟ ± ɷɬɨ ɧɟɡɚɦɟɧɢɦɵɣ ɩɨɦɨɳɧɢɤ ɩɪɢ ɜɟɞɟɧɢɢ ɭɱɟɬɚ ɧɚ ɩɪɟɞɩɪɢɹɬɢɹɯ ɪɚɡɧɵɯ ɪɚɡɦɟɪɨɜ ɫɮɟɪ ɢ ɜɢɞɨɜ ɞɟɹɬɟɥɶɧɨɫɬɢ ɉɪɨɝɪɚɦɦɵ ɋ ɦɨɝɭɬ ɪɚɫɫɱɢɬɚɬɶ ɪɚɡɥɢɱɧɵɟ ɩɨɤɚɡɚɬɟɥɢ ɞɥɹ ɩɪɨɦɵɲɥɟɧɧɵɯ ɨɪɝɚɧɢɡɚɰɢɣ ɩɪɟɞɩɪɢɹɬɢɣ ɡɚɧɹɬɵɯ ɜ ɬɨɪɝɨɜɥɟ ɥɟɝɤɨɣ ɩɪɨɦɵɲɥɟɧɧɨɫɬɢ ɢ ɬ ɞ

Ⱦɥɹ ɧɟɛɨɥɶɲɢɯ ɢ ɫɪɟɞɧɢɯ ɤɨɦɩɚɧɢɣ ɩɪɢɛɥɢɡɢɬɟɥɶɧɨ ɞɨ ɩɨɥɶɡɨɜɚɬɟɥɟɣ ɤɨɦɩɚɧɢɹ )XMLWVX ɩɪɟɞɥɚɝɚɟɬ ɪɟɚɥɢɡɨɜɚɬɶ ɬɪɟɯɭɪɨɜɧɟɜɭɸ ɤɥɢɟɧɬ ɫɟɪɜɟɪɧɭɸ ɚɪɯɢɬɟɤɬɭɪɭ ɧɚ ɨɫɧɨɜɟ ɧɚɩɨɥɶɧɨɝɨ ɫɟɪɜɟɪɚ 35,0(5*< 7; ɢ ɩɪɨɝɪɚɦɦɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ ɋ ɉɪɟɞɩɪɢɹɬɢɟ

ɂɧɮɨɪɦɚɰɢɨɧɧɚɹ ɛɚɡɚ

2013

Ɋɟɲɟɧɢɟ ɉɪɨɞɚɠɢ


ȿɫɬɶ ɡɚɞɚɱɚ"

ȿɫɬɶ ɪɟɲɟɧɢɟ«

Ⱥɜɬɨɦɚɬɢɡɚɰɢɹ ± ɜɚɠɧɚɹ ɫɨɫɬɚɜɥɹɸɳɚɹ ɜɟɞɟɧɢɹ ɛɭɯɝɚɥɬɟɪɫɤɨɝɨ ɭɱɟɬɚ ɞɥɹ ɥɸɛɨɝɨ ɩɪɟɞɩɪɢɹɬɢɹ Ȼɥɚɝɨɞɚɪɹ ɚɜɬɨɦɚɬɢɡɚɰɢɢ ɧɟ ɬɨɥɶɤɨ ɩɨɜɵɲɚɟɬɫɹ ɷɮɮɟɤɬɢɜɧɨɫɬɶ ɭɩɪɚɜɥɟɧɢɹ ɩɪɟɞɩɪɢɹɬɢɟɦ ɧɨ ɢ ɜɨɡɪɚɫɬɚɟɬ ɤɚɱɟɫɬɜɨ ɜɟɞɟɧɢɹ ɛɭɯɭɱɟɬɚ Ɋɭɤɨɜɨɞɢɬɟɥɹɦ ɫɨɜɪɟɦɟɧɧɵɯ ɩɪɟɞɩɪɢɹɬɢɣ ɧɟɨɛɯɨɞɢɦɨ ɩɪɢɧɢɦɚɬɶ ɫɟɪɶɟɡɧɵɟ ɪɟɲɟɧɢɹ ɡɚɱɚɫɬɭɸ ɜ ɭɫɥɨɜɢɹɯ ɩɨɜɵɲɟɧɧɨɝɨ ɪɢɫɤɚ ɢ ɧɟɞɨɫɬɚɬɤɚ ɢɧɮɨɪɦɚɰɢɢ ɗɬɨ ɬɪɟɛɭɟɬ ɜɟɞɟɧɢɹ ɫɬɪɨɝɨɝɨ ɤɨɧɬɪɨɥɹ ɨɫɧɨɜɧɵɯ ɩɨɤɚɡɚɬɟɥɟɣ ɮɢɧɚɧɫɨɜɨ ɯɨɡɹɣɫɬɜɟɧɧɨɣ ɞɟɹɬɟɥɶɧɨɫɬɢ ɨɬɪɚɠɚɸɳɢɯɫɹ ɜ ɛɨɥɶɲɨɦ ɤɨɥɢɱɟɫɬɜɟ ɭɱɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɇɚɥɢɱɢɟ ɫɢɫɬɟɦɚɬɢɡɢɪɨɜɚɧɧɵɯ ɢ ɩɪɚɜɢɥɶɧɨ ɨɛɪɚɛɨɬɚɧɧɵɯ ɞɚɧɧɵɯ ɥɟɠɢɬ ɜ ɨɫɧɨɜɟ ɷɮɮɟɤɬɢɜɧɨɝɨ ɭɩɪɚɜɥɟɧɢɹ ɩɪɟɞɩɪɢɹɬɢɟɦ ɚ ɨɬɫɭɬɫɬɜɢɟ ɞɨɫɬɨɜɟɪɧɨɣ ɢɧɮɨɪɦɚɰɢɢ ɜ ɧɭɠɧɵɣ ɦɨɦɟɧɬ ɦɨɠɟɬ ɩɪɢɜɟɫɬɢ ɤ ɬɨɦɭ ɱɬɨ ɭɩɪɚɜɥɟɧɱɟɫɤɢɟ ɪɟɲɟɧɢɹ ɨɤɚɠɭɬɫɹ ɢɥɢ ɦɚɥɨɷɮɮɟɤɬɢɜɧɵɦɢ ɢɥɢ ɞɚɠɟ ɤɚɬɚɫɬɪɨɮɢɱɟɫɤɢɦɢ ɞɥɹ ɩɪɟɞɩɪɢɹɬɢɹ

2013

Ɋɟɲɟɧɢɟ Ȼɭɯɝɚɥɬɟɪɢɹ ɢ ɫɤɥɚɞ

Ⱦɥɹ ɫɪɟɞɧɢɯ ɤɨɦɩɚɧɢɣ ɩɪɢɛɥɢɡɢɬɟɥɶɧɨ ɩɨɥɶɡɨɜɚɬɟɥɟɣ )XMLWVX ɩɪɟɞɥɚɝɚɟɬ ɪɟɚɥɢɡɨɜɚɬɶ ɬɪɟɯɭɪɨɜɧɟɜɭɸ ɤɥɢɟɧɬ ɫɟɪɜɟɪɧɭɸ ɚɪɯɢɬɟɤɬɭɪɭ ɧɚ ɨɫɧɨɜɟ ɞɜɭɯ ɫɬɨɟɱɧɵɯ ɫɟɪɜɟɪɨɜ 35,0(5*< 5; ɢ 5; ɉɟɪɜɵɣ ɢɫɩɨɥɶɡɭɟɬɫɹ ɤɚɤ ɫɟɪɜɟɪ ɋ ɉɪɟɞɩɪɢɹɬɢɟ ɜɬɨɪɨɣ ± ɹɜɥɹɟɬɫɹ ɫɟɪɜɟɪɨɦ ɛɚɡ ɞɚɧɧɵɯ

Ŷ ɋɟɪɜɟɪ 35,0(5*< 5; ɩɪɟɞɨɫɬɚɜɥɹɟɬ ɨɞɢɧ ɢɡ ɫɚɦɵɯ ɞɨɫɬɭɩɧɵɯ ɜɚɪɢɚɧɬɨɜ ɫɨɡɞɚɧɢɹ ɨɬɤɚɡɨɭɫɬɨɣɱɢɜɨɣ ɤɨɧɮɢɝɭɪɚɰɢɢ ɫɨɡɞɚɧɢɟ ɤɥɚɫɬɟɪɚ ɫɟɪɜɟɪɨɜ ɋ ɉɪɟɞɩɪɢɹɬɢɟ ɩɭɬɟɦ ɩɪɢɨɛɪɟɬɟɧɢɹ ɜɬɨɪɨɝɨ ɫɟɪɜɟɪɚ 35,0(5*< 5; Ŷ ɍɩɪɨɳɚɸɬ ɩɪɨɰɟɫɫ ɚɞɦɢɧɢɫɬɪɢɪɨɜɚɧɢɹ ɜɫɟɣ ɫɢɫɬɟɦɵ ɨɬɞɟɥɶɧɵɟ ɮɭɧɤɰɢɨɧɚɥɶɧɵɟ ɤɨɦɩɨɧɟɧɬɵ ɦɨɝɭɬ ɨɛɫɥɭɠɢɜɚɬɶɫɹ ɛɟɡ ɧɚɪɭɲɟɧɢɹ ɪɚɛɨɬɨɫɩɨɫɨɛɧɨɫɬɢ ɨɫɬɚɥɶɧɵɯ Ŷ Ɋɟɚɥɢɡɭɸɬ ɜɨɡɦɨɠɧɨɫɬɶ ɢɧɞɢɜɢɞɭɚɥɶɧɨɝɨ ɡɚɩɢɬɵɜɚɧɢɹ ɤɚɠɞɨɝɨ ɫɟɪɜɟɪɚ ɨɛɟɫɩɟɱɟɧɢɹ ɰɟɧɬɪɚɥɢɡɨɜɚɧɧɨɣ ɡɚɳɢɬɵ ɩɢɬɚɧɢɹ ɢ ɭɩɪɚɜɥɟɧɢɹ Ŷ ɉɨɞɞɟɪɠɢɜɚɸɬ ɧɟɨɛɯɨɞɢɦɭɸ ɬɟɦɩɟɪɚɬɭɪɭ ɨɪɝɚɧɢɡɚɰɢɹ ɨɛɳɟɣ ɜɟɧɬɢɥɹɰɢɢ ɢ ɨɯɥɚɠɞɟɧɢɹ Ŷ ɏɚɪɚɤɬɟɪɢɡɭɸɬɫɹ ɨɩɬɢɦɚɥɶɧɵɦ ɫɨɨɬɧɨɲɟɧɢɟɦ ©ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɷɧɟɪɝɨɩɨɬɪɟɛɥɟɧɢɟª 35,0(5*< 5; ɜɵɫɨɤɨɣ ɦɚɫɲɬɚɛɢɪɭɟɦɨɣ ɩɪɨɩɭɫɤɧɨɣ ɫɩɨɫɨɛɧɨɫɬɶɸ ɜɜɨɞɚ ɜɵɜɨɞɚ ɜɨɡɦɨɠɧɨɫɬɶɸ ɭɫɬɚɧɨɜɤɢ ɞɨ ɠɟɫɬɤɢɯ ɞɢɫɤɨɜ ɢ ɪɚɫɲɢɪɟɧɢɹ ɞɢɫɤɨɜɨɝɨ ɩɪɨɫɬɪɚɧɫɬɜɚ ɞɨɩɨɥɧɢɬɟɥɶɧɵɦɢ ɦɨɞɭɥɹɦɢ 35,0(5*< 5; Ŷ Ⱦɟɦɨɧɫɬɪɢɪɭɸɬ ɧɚɢɜɵɫɲɭɸ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɢ ɧɚɞɟɠɧɨɫɬɶ ɜ ɤɨɦɩɚɤɬɧɨɦ ɮɨɪɦ ɮɚɤɬɨɪɟ ɨɬɤɚɡɨɭɫɬɨɣɱɢɜɨɫɬɶ ɡɚ ɫɱɟɬ ɪɚɛɨɬɵ ɜɟɧɬɢɥɹɬɨɪɨɜ ɢ ɛɥɨɤɨɜ ɩɢɬɚɧɢɹ ɫ ɜɨɡɦɨɠɧɨɫɬɶɸ ɝɨɪɹɱɟɣ ɡɚɦɟɧɵ ɢ ɞɭɛɥɢɪɨɜɚɧɢɟɦ ɜɨɡɦɨɠɧɨɫɬɢ ɝɨɪɹɱɟɝɨ ɪɟɡɟɪɜɢɪɨɜɚɧɢɹ ɢ ɡɟɪɤɚɥɢɪɨɜɚɧɢɹ ɩɚɦɹɬɢ

ɋ Ȼɭɯɝɚɥɬɟɪɢɹ ɤɥɢɟɧɬɫɤɚɹ ɱɚɫɬɶ

ɋɟɪɜɟɪ ɋ ɉɪɟɞɩɪɢɹɬɢɟ

ɋɟɪɜɟɪ ɛɚɡ ɞɚɧɧɵɯ 06 64/ 6HUYHU ɢɥɢ 3RVWJUH64/

)XMLWVX 35,0(5*< 5; ɂɧɮɨɪɦɚɰɢɨɧɧɚɹ ɛɚɡɚ

9

ФОРУМ ПАРТНЕРОВ

ȿɫɬɶ ɪɟɡɭɥɶɬɚɬ


ɉɨ ɚɪɯɢɬɟɤɬɭɪɟ ɢ ɩɪɢɧɰɢɩɚɦ ɪɚɛɨɬɵ :HE ɩɪɢɥɨɠɟɧɢɹ ɡɚɦɟɬɧɨ ɨɬɥɢɱɚɸɬɫɹ ɨɬ ɨɛɵɱɧɵɯ ɩɪɨɝɪɚɦɦ ɪɚɛɨɬɚɸɳɢɯ ɧɚ ɉɄ ɪɚɛɨɱɢɯ ɫɬɚɧɰɢɹɯ ɢɥɢ ɫɟɪɜɟɪɚɯ ɥɨɤɚɥɶɧɨɣ ɫɟɬɢ :HE ɩɪɢɥɨɠɟɧɢɹ ɢɡɧɚɱɚɥɶɧɨ ɦɧɨɝɨɩɨɬɨɱɧɵ ɢ ɩɨɷɬɨɦɭ ɢɯ ɨɬɧɨɫɢɬɟɥɶɧɨ ɩɪɨɫɬɨ ɪɚɡɜɟɪɧɭɬɶ ɧɚ ɧɟɫɤɨɥɶɤɢɯ ɮɢɡɢɱɟɫɤɢɯ ɫɟɪɜɟɪɚɯ ȼ ɞɚɧɧɨɦ ɫɥɭɱɚɟ ɨɩɬɢɦɚɥɶɧɵɦ ɪɟɲɟɧɢɟɦ ɹɜɥɹɟɬɫɹ ɢɫɩɨɥɶɡɨɜɚɧɢɟ ɤɥɚɫɬɟɪɢɡɚɰɢɢ 1HWZRUN /RDG %DODQFLQJ ɱɬɨ ɨɛɟɫɩɟɱɢɜɚɟɬ ɬɪɟɛɭɟɦɭɸ ɧɚɞɟɠɧɨɫɬɶ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɢ ɦɚɫɲɬɚɛɢɪɭɟɦɨɫɬɶ

ȿɫɬɶ ɡɚɞɚɱɚ" ȼɫɟ ɛɨɥɶɲɟɟ ɱɢɫɥɨ ɨɬɟɱɟɫɬɜɟɧɧɵɯ ɢ ɡɚɪɭɛɟɠɧɵɯ ɤɨɦɩɚɧɢɣ ɩɪɨɹɜɥɹɟɬ ɢɧɬɟɪɟɫ ɤ ɛɢɡɧɟɫɭ ɜ ɂɧɬɟɪɧɟɬɟ ɗɬɨ ɨɛɴɹɫɧɹɟɬɫɹ ɜɨɡɦɨɠɧɨɫɬɶɸ ɩɪɟɞɥɚɝɚɬɶ ɬɨɜɚɪɵ ɢ ɭɫɥɭɝɢ ɩɨ ɜɫɟɦɭ ɦɢɪɭ ɛɟɡ ɡɧɚɱɢɬɟɥɶɧɵɯ ɮɢɧɚɧɫɨɜɵɯ ɡɚɬɪɚɬ Ɉɛɟɫɩɟɱɢɜɚɹ ɞɨɫɬɭɩ ɤ ɢɧɮɨɪɦɚɰɢɨɧɧɵɦ ɫɢɫɬɟɦɚɦ ɢ ɛɚɡɚɦ ɞɚɧɧɵɯ ɱɟɪɟɡ ɂɧɬɟɪɧɟɬ ɢɥɢ ɢɧɬɪɚɫɟɬɶ :HE ɩɪɢɥɨɠɟɧɢɹ ɫɬɚɧɨɜɹɬɫɹ ɨɞɧɢɦ ɢɡ ɧɚɢɛɨɥɟɟ ɷɮɮɟɤɬɢɜɧɵɯ ɢɧɫɬɪɭɦɟɧɬɨɜ ɜɟɞɟɧɢɹ ɫɨɜɪɟɦɟɧɧɨɝɨ ɛɢɡɧɟɫɚ ɇɚɢɛɨɥɟɟ ɪɚɫɩɪɨɫɬɪɚɧɟɧɧɵɟ ɨɛɥɚɫɬɢ ɩɪɢɦɟɧɟɧɢɹ :HE ɩɪɢɥɨɠɟɧɢɣ ɷɬɨ ɢɧɬɟɪɧɟɬ ɦɚɝɚɡɢɧɵ ɛɢɪɠɢ ɷɥɟɤɬɪɨɧɧɵɟ ɤɨɧɮɟɪɟɧɰɢɢ ɞɨɫɤɢ ɨɛɴɹɜɥɟɧɢɣ ɫɢɫɬɟɦɵ ɨɛɳɟɧɢɹ ɜ ɪɟɚɥɶɧɨɦ ɜɪɟɦɟɧɢ ɩɪɟɞɧɚɡɧɚɱɟɧɧɵɟ ɞɥɹ ɨɛɦɟɧɚ ɢɧɮɨɪɦɚɰɢɟɣ ɦɟɠɞɭ ɩɨɥɶɡɨɜɚɬɟɥɹɦɢ ɂɧɬɟɪɧɟɬɚ ɫɢɫɬɟɦɵ ɜɢɞɟɨɤɨɧɮɟɪɟɧɰɢɣ ɩɪɨɜɨɞɢɦɵɯ ɜ ɂɧɬɟɪɧɟɬɟ ɂɧɬɟɪɧɟɬ ɬɟɥɟɮɨɧɢɹ ɢ ɬ ɞ

ȿɫɬɶ ɪɟɲɟɧɢɟ« ɇɚɩɨɥɶɧɵɟ ɫɟɪɜɟɪɵ )XMLWVX 35,0(5*< 7; 6 ɢ 7; 6 ɨɩɬɢɦɚɥɶɧɨ ɫɨɨɬɜɟɬɫɬɜɭɸɬ ɬɪɟɛɨɜɚɧɢɹɦ ɧɟɛɨɥɶɲɢɯ ɤɨɦɩɚɧɢɣ ɢ ɮɢɥɢɚɥɨɜ ɡɚɢɧɬɟɪɟɫɨɜɚɧɧɵɯ ɜ ɨɛɟɫɩɟɱɟɧɢɢ ɛɟɡɨɬɤɚɡɧɨɝɨ ɢ ɷɮɮɟɤɬɢɜɧɨɝɨ ɮɭɧɤɰɢɨɧɢɪɨɜɚɧɢɹ :HE ɩɪɢɥɨɠɟɧɢɣ

0LFURVRIW &OXVWHU 1/%

:LQGRZV 6HUYHU

35,0(5*< 7; 7;

ȿɫɬɶ ɪɟɡɭɥɶɬɚɬ

,QWHUQHW ,QIRUPDWLRQ 6HUYLFHV ,,6

Ŷ Ɉɛɟɫɩɟɱɢɜɚɸɬ ɜɵɫɨɤɢɣ ɭɪɨɜɟɧɶ ɧɚɞɟɠɧɨɫɬɢ Ŷ Ɉɬɥɢɱɚɸɬɫɹ ɩɪɨɫɬɨɬɨɣ ɷɤɫɩɥɭɚɬɚɰɢɢ ɛɥɚɝɨɞɚɪɹ ɩɚɤɟɬɭ ɉɈ 35,0(5*< 6HUYHU9LHZ 6XLWH ɤɨɬɨɪɵɣ ɫɧɢɠɚɟɬ ɧɚɝɪɭɡɤɭ ɧɚ ɫɢɫɬɟɦɧɵɯ ɚɞɦɢɧɢɫɬɪɚɬɨɪɨɜ ɢ ɪɚɫɯɨɞɵ ɧɚ ɨɩɥɚɬɭ ɢɯ ɬɪɭɞɚ Ŷ ɉɨɞɬɜɟɪɠɞɚɸɬ ɪɟɧɬɚɛɟɥɶɧɨɫɬɶ ɡɚ ɫɱɟɬ ɨɛɟɫɩɟɱɟɧɢɹ ɤɨɦɩɥɟɤɬɚɦɢ ɞɥɹ ɩɪɟɨɛɪɚɡɨɜɚɧɢɹ ɧɚɩɨɥɶɧɵɯ ɫɟɪɜɟɪɨɜ ɜ ɫɬɨɟɱɧɵɟ ɞɨɫɬɭɩɧɵɦɢ ɞɥɹ ɛɨɥɶɲɟɣ ɱɚɫɬɢ ɫɢɫɬɟɦ 7; Ŷ ɉɨɡɜɨɥɹɸɬ ɫɷɤɨɧɨɦɢɬɶ ɧɚ ɜɧɟɲɧɟɦ ɦɨɞɭɥɟ ɯɪɚɧɟɧɢɹ ɡɚ ɫɱɟɬ ɜɨɡɦɨɠɧɨɫɬɢ ɭɫɬɚɧɨɜɤɢ ɞɨ ɠɟɫɬɤɢɯ ɞɢɫɤɨɜ ɪɚɡɦɟɪɨɦ ɞɸɣɦɚ

:LQGRZV 6HUYHU

/$1

35,0(5*< 7; 7;

/$1

± ɭɫɬɪɨɣɫɬɜɨ ɩɨɞɤɥɸɱɟɧɨ ɤ ɫɟɬɢ /$1

/$1

ɋɛɨɣ ɜ ɪɚɛɨɬɟ :HE ɩɪɢɥɨɠɟɧɢɹ ɦɨɠɟɬ ɩɪɢɜɟɫɬɢ ɤ ɨɫɬɚɧɨɜɤɟ ɨɧɥɚɣɧ ɩɪɨɞɚɠ ɢ ɩɨɬɟɪɟ ɞɨɯɨɞɨɜ ɢɡ ɡɚ ɩɪɨɫɬɨɹ ɛɢɡɧɟɫɚ ɉɨɷɬɨɦɭ ɧɟɨɛɯɨɞɢɦɨ ɦɢɧɢɦɢɡɢɪɨɜɚɬɶ ɜɟɪɨɹɬɧɨɫɬɶ ɜɵɯɨɞɚ ɫɟɪɜɟɪɨɜ ɢɡ ɫɬɪɨɹ ɤɚɤ ɢɡ ɡɚ ɨɬɤɚɡɚ ɟɞɢɧɢɱɧɵɯ ɤɨɦɩɨɧɟɧɬɨɜ ɬɚɤ ɢ ɜ ɫɥɭɱɚɟ ɩɨɥɨɦɤɢ ɜɫɟɝɨ ɫɟɪɜɟɪɚ

1HWZRUN /RDG %DODQFLQJ 1/% ɷɬɨ ɩɪɨɝɪɚɦɦɧɚɹ ɪɚɡɪɚɛɨɬɤɚ ɢɫɩɨɥɶɡɭɟɦɚɹ ɜ ɤɥɚɫɬɟɪɢɡɚɰɢɢ 0LFURVRIW :LQGRZV ɞɥɹ ɦɚɫɲɬɚɛɢɪɨɜɚɧɢɹ ɪɚɛɨɬɵ ,3 ɩɪɨɝɪɚɦɦ ɩɭɬɟɦ ɪɚɫɩɪɟɞɟɥɟɧɢɹ ɤɥɢɟɧɬɫɤɢɯ ɡɚɩɪɨɫɨɜ ɫɪɟɞɢ ɧɟɫɤɨɥɶɤɢɯ ɫɟɪɜɟɪɨɜ ɜ ɤɥɚɫɬɟɪɟ

10

ФОРУМ ПАРТНЕРОВ

,QWHUQHW ,QIRUPDWLRQ 6HUYLFHV ,,6

2013

Ɋɟɲɟɧɢɟ Ɉɧɥɚɣɧ ɤɨɦɦɟɪɰɢɹ


2013

Ɋɟɲɟɧɢɟ ɉɪɨɟɤɬɢɪɨɜɚɧɢɟ ɢ ɞɢɡɚɣɧ ȿɫɬɶ ɡɚɞɚɱɚ"

ȿɫɬɶ ɪɟɡɭɥɶɬɚɬ

Ⱦɢɡɚɣɧ ɫɟɝɨɞɧɹ ɩɪɨɧɢɤɚɟɬ ɜɨ ɜɫɟ ɫɮɟɪɵ ɧɚɲɟɣ ɠɢɡɧɢ Ɋɚɡɪɚɛɨɬɤɚ ɞɢɡɚɣɧɚ ɥɸɛɨɝɨ ɨɛɴɟɤɬɚ ɬɪɟɛɭɟɬ ɧɟ ɬɨɥɶɤɨ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɵɯ ɡɧɚɧɢɣ ɧɨ ɢ ɧɚɞɟɠɧɨɣ ɬɟɯɧɨɥɨɝɢɱɟɫɤɨɣ ɛɚɡɵ ɤɨɬɨɪɚɹ ɩɨɡɜɨɥɢɬ ɫɩɟɰɢɚɥɢɫɬɭ ɩɨɞɝɨɬɨɜɢɬɶ ɞɢɡɚɣɧ ɩɪɨɟɤɬ ɢ ɩɪɟɞɫɬɚɜɢɬɶ ɟɝɨ ɡɚɤɚɡɱɢɤɭ ɜ ɦɚɤɫɢɦɚɥɶɧɨ ɩɪɢɜɥɟɤɚɬɟɥɶɧɨɦ ɮɨɪɦɚɬɟ

ȿɫɬɶ ɪɟɲɟɧɢɟ« Ɉɛɥɚɞɚɹ ɧɚɢɜɵɫɲɟɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶɸ ɪɚɛɨɱɚɹ ɫɬɚɧɰɢɹ )XMLWVX &(/6,86 5 ɩɪɟɜɨɫɯɨɞɢɬ ɨɠɢɞɚɧɢɹ ɤɥɢɟɧɬɨɜ ɗɬɚ ɧɚɞɟɠɧɚɹ ɜɵɫɨɤɨɤɥɚɫɫɧɚɹ ɞɜɭɯɩɪɨɰɟɫɫɨɪɧɚɹ ɪɚɛɨɱɚɹ ɫɬɚɧɰɢɹ ɢɧɞɢɜɢɞɭɚɥɶɧɨ ɧɚɫɬɪɚɢɜɚɟɬɫɹ ɞɥɹ ɛɨɥɶɲɢɧɫɬɜɚ ɷɧɟɪɝɨɟɦɤɢɯ ɧɟɩɪɟɪɵɜɧɨ ɮɭɧɤɰɢɨɧɢɪɭɸɳɢɯ ɫɪɟɞ

ȿɫɬɶ ɪɟɡɭɥɶɬɚɬ Ŷ Ɉɛɟɫɩɟɱɢɜɚɟɬ ɧɢɡɤɢɣ ɭɪɨɜɟɧɶ ɲɭɦɚ ɜɫɟɝɨ ɞȻ Ŷ ɂɦɟɟɬ ɜɫɟɫɬɨɪɨɧɧɸɸ ɫɟɪɬɢɮɢɤɚɰɢɸ ɧɟɡɚɜɢɫɢɦɵɦɢ ɩɨɫɬɚɜɳɢɤɚɦɢ ɉɈ ɤɨɬɨɪɚɹ ɝɚɪɚɧɬɢɪɭɟɬ ɭɫɬɨɣɱɢɜɭɸ ɪɚɛɨɬɭ ɩɪɢɥɨɠɟɧɢɣ Ŷ ɉɨɡɜɨɥɹɟɬ ɩɨɜɵɲɚɬɶ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ Ŷ Ɉɛɥɚɞɚɟɬ ɭɩɪɨɳɟɧɧɨɣ ɜɨɡɦɨɠɧɨɫɬɶɸ ɩɨɫɥɟɞɭɸɳɟɝɨ ɪɚɫɲɢɪɟɧɢɹ ɡɚ ɫɱɟɬ ɭɞɨɛɧɨɝɨ ɞɨɫɬɭɩɚ ɞɥɹ ɡɚɦɟɧɵ ɠɟɫɬɤɨɝɨ ɞɢɫɤɚ ɛɟɡ ɨɬɤɪɵɬɢɹ ɤɨɪɩɭɫɚ ɫ ɩɟɪɟɞɧɟɣ ɩɚɧɟɥɢ

/$1

Ⱥ ɬɚɤɠɟ« Ⱦɥɹ ɬɨɝɨ ɱɬɨɛɵ ɨɛɟɫɩɟɱɢɜɚɬɶ ɫɜɨɢɯ ɤɥɢɟɧɬɨɜ ɥɭɱɲɢɦɢ ɪɟɲɟɧɢɹɦɢ ɤɨɦɩɚɧɢɹ )XMLWVX ɚɤɬɢɜɧɨ ɫɨɬɪɭɞɧɢɱɚɟɬ ɫ ɜɟɞɭɳɢɦɢ ɩɪɨɢɡɜɨɞɢɬɟɥɹɦɢ ɂɌ ɢɧɞɭɫɬɪɢɢ

Ⱦɢɡɚɣɧ ɢ ɜɢɡɭɚɥɢɡɚɰɢɹ ɫ ɬɟɯɧɨɥɨɝɢɟɣ 19,',$ 0$;,086 ɍɧɢɤɚɥɶɧɨɟ ɫɨɱɟɬɚɧɢɟ ɝɪɚɮɢɱɟɫɤɨɝɨ ɩɪɨɰɟɫɫɨɪɚ 19,',$ 7HVOD & ɯɚɪɚɤɬɟɪɢɡɭɸɳɟɝɨɫɹ ɜɵɫɨɤɨɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶɸ ɜɵɱɢɫɥɟɧɢɣ ɢ ɜɨɡɦɨɠɧɨɫɬɶɸ ɬɪɟɯɦɟɪɧɨɣ ɜɢɡɭɚɥɢɡɚɰɢɢ ɢ ɝɪɚɮɢɱɟɫɤɢɯ ɩɪɨɰɟɫɫɨɪɨɜ 19,',$ 4XDGUR ɫ ɮɭɧɤɰɢɹɦɢ ɢɧɬɟɪɚɤɬɢɜɧɨɝɨ ɩɪɨɟɤɬɢɪɨɜɚɧɢɹ ɩɨɡɜɨɥɹɟɬ ɭɫɬɪɚɧɢɬɶ ɡɚɞɟɪɠɤɢ ɜ ɪɚɛɨɬɟ

ȿɫɬɶ ɪɟɲɟɧɢɟ« ȼ ɫɥɭɱɚɹɯ ɤɨɝɞɚ ɬɪɟɛɭɟɬɫɹ ɦɚɤɫɢɦɚɥɶɧɚɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɪɚɛɨɱɟɣ ɫɬɚɧɰɢɢ ɢ ɩɨɥɧɵɣ ɫɩɟɤɬɪ ɩɪɟɢɦɭɳɟɫɬɜ ɰɟɧɬɪɚ ɨɛɪɚɛɨɬɤɢ ɞɚɧɧɵɯ ɪɟɡɟɪɜɧɨɟ ɤɨɩɢɪɨɜɚɧɢɟ ɞɚɧɧɵɯ ɰɟɧɬɪɚɥɢɡɢɪɨɜɚɧɧɨɟ ɡɚɳɢɳɟɧɧɨɟ ɩɢɬɚɧɢɟ ɛɟɡɨɩɚɫɧɨɫɬɶ ɞɚɧɧɵɯ ɨɬɫɭɬɫɬɜɢɟ ɲɭɦɚ ɧɚ ɪɚɛɨɱɟɦ ɦɟɫɬɟ ɪɟɲɟɧɢɟɦ ɫɥɭɠɢɬ ɤɨɦɩɚɤɬɧɚɹ ɫɬɚɧɰɢɹ )XMLWVX &(/6,86 & ɞɥɹ ɪɚɡɦɟɳɟɧɢɹ ɜ ɨɬɞɟɥɶɧɨɦ ɩɨɦɟɳɟɧɢɢ ɫ ɜɨɡɦɨɠɧɨɫɬɶɸ ɭɫɬɚɧɨɜɤɢ ɜ ɫɬɨɣɤɭ 8

11

ФОРУМ ПАРТНЕРОВ

Ŷ ɏɚɪɚɤɬɟɪɢɡɭɟɬɫɹ ɢɞɟɚɥɶɧɵɦ ɫɨɱɟɬɚɧɢɟɦ ɜɵɫɨɤɨɤɥɚɫɫɧɨɣ ɝɪɚɮɢɤɢ ɢ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɨɞɧɨɝɨ ɩɪɨɰɟɫɫɨɪɚ ɫ ɜɵɫɨɱɚɣɲɢɦ ɭɪɨɜɧɟɦ ɩɥɨɬɧɨɫɬɢ Ŷ Ɂɚɧɢɦɚɟɬ ɧɟɛɨɥɶɲɨɟ ɩɪɨɫɬɪɚɧɫɬɜɨ Ŷ əɜɥɹɟɬɫɹ ɨɩɬɢɦɚɥɶɧɨɣ ɫɢɫɬɟɦɨɣ ɞɥɹ ɜɫɟɯ ɩɨɥɶɡɨɜɚɬɟɥɟɣ ɩɪɢɥɨɠɟɧɢɣ ɚɜɬɨɦɚɬɢɡɢɪɨɜɚɧɧɨɝɨ ɩɪɨɟɤɬɢɪɨɜɚɧɢɹ ɫɨɡɞɚɧɢɹ ɰɢɮɪɨɜɨɝɨ ɤɨɧɬɟɧɬɚ ɜɢɡɭɚɥɢɡɚɰɢɢ ɢɥɢ ɜɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɵɯ ɜɵɱɢɫɥɟɧɢɣ Ŷ Ɉɛɟɫɩɟɱɢɜɚɟɬ ɜɨɡɦɨɠɧɨɫɬɶ ɩɪɨɫɬɨɝɨ ɞɨɫɬɭɩɚ ɤ ɪɚɛɨɱɟɣ ɫɬɚɧɰɢɢ &(/6,86 & ɜ ɰɟɧɬɪɟ ɨɛɪɚɛɨɬɤɢ ɞɚɧɧɵɯ ɥɢɛɨ ɧɚɩɪɹɦɭɸ ɥɢɛɨ ɜ ɤɥɚɫɬɟɪɟ Ʉɥɢɟɧɬ ɫ ɜɨɡɦɨɠɧɨɫɬɶɸ ɨɛɪɚɛɨɬɤɢ ɩɪɨɬɨɤɨɥɚ 3&R,3 ,&$ 5'3 ɢɥɢ 5HPRWH); ɨɬɜɟɱɚɟɬ ɜɫɟɦ ɬɪɟɛɨɜɚɧɢɹɦ ɡɚɤɚɡɱɢɤɚ ɉɨɥɧɚɹ ɛɟɡɨɩɚɫɧɨɫɬɶ ɞɨɫɬɢɝɚɟɬɫɹ ɡɚ ɫɱɟɬ ɪɚɡɦɟɳɟɧɢɹ ɜɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɨɣ ɪɚɛɨɱɟɣ ɫɬɚɧɰɢɢ &(/6,86 & ɜ ɰɟɧɬɪɟ ɨɛɪɚɛɨɬɤɢ ɞɚɧɧɵɯ Ŷ ɉɨɦɢɦɨ ɨɞɧɨɣ ɝɪɚɮɢɱɟɫɤɨɣ ɩɥɚɬɵ ɜɵɫɨɱɚɣɲɟɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɦɨɠɟɬ ɬɚɤɠɟ ɪɚɛɨɬɚɬɶ ɢ ɫ ɤɚɪɬɨɣ ɝɪɚɮɢɱɟɫɤɨɝɨ ɩɪɨɰɟɫɫɨɪɚ *38 ɨɛɟɫɩɟɱɢɜɚɹ ɦɚɤɫɢɦɚɥɶɧɭɸ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɩɨ ɨɛɪɚɛɨɬɤɟ ɝɪɚɮɢɤɢ


Ɍɟɯɧɨɥɨɝɢɹ 19,',$ 0D[LPXV ɨɛɴɟɞɢɧɹɟɬ ɜɨɡɦɨɠɧɨɫɬɢ ɜɢɡɭɚɥɢɡɚɰɢɢ ɢ ɢɧɬɟɪɚɤɬɢɜɧɨɝɨ ɩɪɨɟɤɬɢɪɨɜɚɧɢɹ ɝɪɚɮɢɱɟɫɤɢɯ ɩɪɨɰɟɫɫɨɪɨɜ 19,',$ 4XDGUR ɫ ɜɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɣ ɜɵɱɢɫɥɢɬɟɥɶɧɨɣ ɦɨɳɧɨɫɬɶɸ ɝɪɚɮɢɱɟɫɤɢɯ ɩɪɨɰɟɫɫɨɪɨɜ 19,',$ 7HVOD ɧɚ ɨɞɧɨɣ ɪɚɛɨɱɟɣ ɫɬɚɧɰɢɢ ɋɨɩɪɨɰɟɫɫɨɪɵ 7HVOD ɚɜɬɨɦɚɬɢɱɟɫɤɢ ɛɟɪɭɬ ɧɚ ɫɟɛɹ ɜɵɩɨɥɧɟɧɢɟ ɜɵɱɢɫɥɟɧɢɣ ɞɥɹ ɢɧɠɟɧɟɪɧɨɝɨ ɦɨɞɟɥɢɪɨɜɚɧɢɹ ɗɬɨ ɫɧɢɦɚɟɬ ɧɚɝɪɭɡɤɭ ɫ ɪɟɫɭɪɫɨɜ &38 ɜɵɫɜɨɛɨɠɞɚɹ ɦɨɳɧɨɫɬɢ ɞɥɹ ɪɚɛɨɬɵ ɞɥɹ ɜɵɩɨɥɧɟɧɢɹ ɤɨɬɨɪɨɣ ɨɧɢ ɛɨɥɶɲɟ ɜɫɟɝɨ ɩɨɞɯɨɞɹɬ ɩɨɡɜɨɥɹɹ ɩɪɢ ɷɬɨɦ ɝɪɚɮɢɱɟɫɤɨɦɭ ɩɪɨɰɟɫɫɨɪɭ 4XDGUR ɨɫɭɳɟɫɬɜɥɹɬɶ ɬɪɟɛɭɸɳɟɟ ɜɵɫɨɤɨɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɢɧɬɟɪɚɤɬɢɜɧɨɟ ɩɪɨɟɤɬɢɪɨɜɚɧɢɟ

ȿɫɬɶ ɡɚɞɚɱɚ" Ɇɧɨɝɢɟ ɨɪɝɚɧɢɡɚɰɢɢ ɜ ɭɫɥɨɜɢɹɯ ɛɵɫɬɪɨ ɪɚɫɬɭɳɢɯ ɢɥɢ ɩɨɫɬɨɹɧɧɨ ɢɡɦɟɧɹɸɳɢɯɫɹ ɬɪɟɛɨɜɚɧɢɣ ɛɢɡɧɟɫɚ ɫɬɚɥɤɢɜɚɸɬɫɹ ɫ ɬɚɤɢɦɢ ɩɪɨɛɥɟɦɚɦɢ ɤɚɤ Ŷ ɧɟɞɨɫɬɚɬɨɱɧɚɹ ɡɚɝɪɭɡɤɚ ɫɟɪɜɟɪɨɜ ɧɟ ɛɨɥɟɟ Ŷ ɨɬɫɭɬɫɬɜɢɟ ɫɩɟɰɢɮɢɱɟɫɤɨɝɨ ɢ ɨɛɹɡɚɬɟɥɶɧɨɝɨ ɤ ɢɫɩɨɥɶɡɨɜɚɧɢɸ ɚɩɩɚɪɚɬɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ Ŷ ɧɟɨɛɯɨɞɢɦɨɫɬɶ ɜ ɷɮɮɟɤɬɢɜɧɨɦ ɭɩɪɚɜɥɟɧɢɢ ɛɨɥɶɲɢɦ ɩɚɪɤɨɦ ɫɟɪɜɟɪɨɜ Ŷ ɧɟɨɛɯɨɞɢɦɨɫɬɶ ɩɨɞɞɟɪɠɤɢ ɛɟɫɩɟɪɟɛɨɣɧɨɝɨ ɪɟɠɢɦɚ ɪɚɛɨɬɵ ɫɟɪɜɟɪɨɜ ɫ ɦɚɥɵɦ ɜɪɟɦɟɧɟɦ ɩɪɨɫɬɨɹ Ŷ ɡɧɚɱɢɬɟɥɶɧɵɟ ɡɚɬɪɚɬɵ ɧɚ ɚɩɩɚɪɚɬɧɨɟ ɨɛɟɫɩɟɱɟɧɢɟ ɢ ɷɥɟɤɬɪɨɷɧɟɪɝɢɸ Ŷ ɦɟɞɥɟɧɧɚɹ ɪɟɚɤɰɢɹ ɂɌ ɨɬɞɟɥɚ ɧɚ ɢɡɦɟɧɹɸɳɢɟɫɹ ɩɨɬɪɟɛɧɨɫɬɢ ɛɢɡɧɟɫɚ ɢ ɞɪ

$872'(6. Ɋɚɛɨɱɢɟ ɫɬɚɧɰɢɢ )XMLWVX &(/6,86 ɨɩɬɢɦɢɡɢɪɨɜɚɧɵ ɢ ɢɧɞɢɜɢɞɭɚɥɶɧɨ ɫɤɨɧɮɢɝɭɪɢɪɨɜɚɧɵ ɞɥɹ ɪɚɛɨɬɵ ɫ ɩɪɨɝɪɚɦɦɧɵɦɢ ɤɨɦɩɥɟɤɫɚɦɢ $XWRGHVN Ȼɥɚɝɨɞɚɪɹ ɜɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɵɦ ɩɪɨɰɟɫɫɨɪɚɦ ,QWHO ɢ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɵɦ ɝɪɚɮɢɱɟɫɤɢɦ ɚɞɚɩɬɟɪɚɦ 19,',$ ɪɚɛɨɱɢɟ ɫɬɚɧɰɢɢ )XMLWVX &(/6,86 ɨɛɟɫɩɟɱɢɜɚɸɬ ɷɮɮɟɤɬɢɜɧɵɣ ɪɟɧɞɟɪɢɧɝ ɜ ɪɟɠɢɦɟ ɪɟɚɥɶɧɨɝɨ ɜɪɟɦɟɧɢ ɬɨɱɧɨɟ ɦɨɞɟɥɢɪɨɜɚɧɢɟ ɢ ɤɨɦɩɥɟɤɫɧɭɸ ɪɟɚɥɢɡɚɰɢɸ ɢɧɵɯ ɫɥɨɠɧɵɯ ɩɪɨɟɤɬɨɜ Ɋɚɛɨɱɢɟ ɫɬɚɧɰɢɢ &(/6,86 ɢɞɟɚɥɶɧɨ ɩɨɞɯɨɞɹɬ ɞɥɹ ɪɟɲɟɧɢɹ ɥɸɛɵɯ ɡɚɞɚɱ ɧɚɱɢɧɚɹ ɨɬ ɭɫɤɨɪɟɧɧɨɣ ɨɛɪɚɛɨɬɤɢ ɜɢɞɟɨ ɫ ɢɫɩɨɥɶɡɨɜɚɧɢɟɦ ɦɨɳɧɨɫɬɟɣ ɝɪɚɮɢɱɟɫɤɨɝɨ ɩɪɨɰɟɫɫɨɪɚ ɢ ɪɚɛɨɬɵ ɬɪɟɯɦɟɪɧɵɯ ɩɪɢɥɨɠɟɧɢɣ ɋȺɉɊ ɢ ɡɚɤɚɧɱɢɜɚɹ ɜɵɩɨɥɧɟɧɢɟɦ ɢɧɠɟɧɟɪɧɵɯ ɪɚɫɱɟɬɨɜ

ɋ ɷɬɢɦɢ ɩɪɨɛɥɟɦɚɦɢ ɥɟɝɤɨ ɫɩɪɚɜɥɹɟɬɫɹ ɜɢɪɬɭɚɥɢɡɚɰɢɹ ɉɥɚɬɮɨɪɦɚ ɜɢɪɬɭɚɥɢɡɚɰɢɢ ± ɷɬɨ ɫɩɟɰɢɚɥɶɧɨɟ ɩɪɨɝɪɚɦɦɧɨɟ ɨɛɟɫɩɟɱɟɧɢɟ ɤɨɬɨɪɨɟ ɩɨɡɜɨɥɹɟɬ ɫɨɡɞɚɬɶ ɧɚ ɨɞɧɨɦ ɮɢɡɢɱɟɫɤɨɦ ɫɟɪɜɟɪɟ ɧɟɫɤɨɥɶɤɨ ɧɟɡɚɜɢɫɢɦɵɯ ɜɢɪɬɭɚɥɶɧɵɯ ɫɟɪɜɟɪɨɜ ɤɨɬɨɪɵɟ ɫɨɜɦɟɫɬɧɨ ɢɫɩɨɥɶɡɭɸɬ ɚɩɩɚɪɚɬɧɵɟ ɪɟɫɭɪɫɵ ɉɪɢ ɷɬɨɦ ɜɨɡɦɨɠɧɨ ɨɞɧɨɜɪɟɦɟɧɧɨɟ ɢɫɩɨɥɶɡɨɜɚɧɢɟ ɪɚɡɥɢɱɧɵɯ ɜɟɪɫɢɣ Ɉɋ ɢɥɢ ɧɚɩɪɢɦɟɪ ɨɞɧɨɜɪɟɦɟɧɧɵɣ ɡɚɩɭɫɤ :LQGRZV ɢ /LQX[ ɦɚɲɢɧ Ȼɥɚɝɨɞɚɪɹ ɷɬɨɦɭ ɩɨɹɜɥɹɟɬɫɹ ɜɨɡɦɨɠɧɨɫɬɶ ɛɨɥɟɟ ɷɮɮɟɤɬɢɜɧɨɝɨ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɜɵɱɢɫɥɢɬɟɥɶɧɵɯ ɪɟɫɭɪɫɨɜ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɤɚɤ ɩɥɚɬɧɨɝɨ ɩɨɞ :LQGRZV ɬɚɤ ɢ ɛɟɫɩɥɚɬɧɨɝɨ ɩɨɞ /LQX[ ɉɈ ɞɥɹ ɨɩɬɢɦɢɡɚɰɢɢ ɫɭɦɦɚɪɧɨɣ ɫɬɨɢɦɨɫɬɢ ɷɤɫɩɥɭɚɬɚɰɢɢ ɂɫɩɨɥɶɡɨɜɚɧɢɟ ɞɨɫɬɭɩɧɵɯ ɜ ɜɢɪɬɭɚɥɶɧɨɣ ɫɪɟɞɟ ɬɟɯɧɨɥɨɝɢɣ ɦɢɝɪɚɰɢɢ ɜɢɪɬɭɚɥɶɧɵɯ ɦɚɲɢɧ ɦɟɠɞɭ ɪɚɡɥɢɱɧɵɦɢ ɚɩɩɚɪɚɬɧɵɦɢ ɫɟɪɜɟɪɚɦɢ ɩɨɡɜɨɥɹɟɬ ɩɨɜɵɫɢɬɶ ɭɫɬɨɣɱɢɜɨɫɬɶ ɫɢɫɬɟɦɵ ɤ ɚɩɩɚɪɚɬɧɵɦ ɫɛɨɹɦ Ⱦɥɹ ɩɨɫɬɪɨɟɧɢɹ ɨɬɤɚɡɨɭɫɬɨɣɱɢɜɨɝɨ ɪɟɲɟɧɢɹ ɧɟɨɛɯɨɞɢɦɚ ɨɛɳɚɹ ɫɢɫɬɟɦɚ ɯɪɚɧɟɧɢɹ ɞɚɧɧɵɯ ɋɏȾ ɤɨɬɨɪɚɹ ɞɨɫɬɭɩɧɚ ɜɫɟɦ ɫɟɪɜɟɪɚɦ ɨɞɧɨɜɪɟɦɟɧɧɨ ȼ ɬɚɤɨɦ ɫɥɭɱɚɟ ɩɪɢ ɜɵɯɨɞɟ ɢɡ ɫɬɪɨɹ ɨɞɧɨɝɨ ɫɟɪɜɟɪɚ ɜɫɟ ɞɚɧɧɵɟ ɨɫɬɚɸɬɫɹ ɞɨɫɬɭɩɧɵɦɢ ɞɥɹ ɨɫɬɚɥɶɧɵɯ ɫɟɪɜɟɪɨɜ ȼɵɛɨɪ ɫɢɫɬɟɦɵ ɯɪɚɧɟɧɢɹ ± ɨɞɧɚ ɢɡ ɨɫɧɨɜɧɵɯ ɡɚɞɚɱ ɩɪɢ ɩɪɨɟɤɬɢɪɨɜɚɧɢɢ ɜɵɱɢɫɥɢɬɟɥɶɧɨɝɨ ɤɨɦɩɥɟɤɫɚ ɬɚɤ ɤɚɤ ɚɩɩɚɪɚɬɧɵɟ ɪɟɫɭɪɫɵ ɞɥɹ ɜɢɪɬɭɚɥɢɡɨɜɚɧɧɵɯ ɫɟɪɜɟɪɨɜ ɜɫɟɝɞɚ ɦɨɠɧɨ ɡɚɦɟɧɢɬɶ ɢɥɢ ɞɨɛɚɜɢɬɶ ɩɪɢ ɧɟɨɛɯɨɞɢɦɨɫɬɢ ɨɞɧɚɤɨ ɋɏȾ ɧɟ ɞɨɥɠɧɚ ɨɫɬɚɧɚɜɥɢɜɚɬɶɫɹ ɧɢ ɧɚ ɫɟɤɭɧɞɭ ɢ ɢɦɟɧɧɨ ɟɟ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɜɨ ɦɧɨɝɢɯ ɫɥɭɱɚɹɯ ɨɝɪɚɧɢɱɢɜɚɟɬ ɜɨɡɦɨɠɧɨɫɬɢ ɦɚɫɲɬɚɛɢɪɨɜɚɧɢɹ ɤɨɦɩɥɟɤɫɚ ɋɢɫɬɟɦɚ ɯɪɚɧɟɧɢɹ ɞɚɧɧɵɯ )XMLWVX (7(5186 '; ɩɨɡɜɨɥɹɟɬ ɧɚɱɚɬɶ ɩɨɫɬɪɨɟɧɢɟ ɂɌ ɢɧɮɪɚɫɬɪɭɤɬɭɪɵ ɥɸɛɨɝɨ ɪɚɡɦɟɪɚ ± ɨɬ ɩɚɪɵ ɞɨ ɫɨɬɟɧ ɫɟɪɜɟɪɨɜ

ɉɈ $GREH &UHDWLYH 6XLWH ɩɨɡɜɨɥɢɬ ɪɟɚɥɢɡɨɜɵɜɚɬɶ ɬɜɨɪɱɟɫɤɢɟ ɜɡɝɥɹɞɵ Ʌɢɧɟɣɤɚ ɧɚɫɬɨɥɶɧɵɯ ɢ ɦɨɛɢɥɶɧɵɯ ɪɚɛɨɱɢɯ ɫɬɚɧɰɢɣ &(/6,86 ɤɨɦɩɚɧɢɢ )XWMLWVX ɨɩɬɢɦɢɡɢɪɨɜɚɧɧɵɯ ɞɥɹ ɩɪɨɞɭɤɬɨɜ $GREH ɨɬɤɪɵɜɚɟɬ ɞɨɫɬɭɩ ɤ ɬɟɯɧɨɥɨ ɝɢɹɦ ɞɥɹ ɪɟɚɥɢɡɚɰɢɢ ɬɜɨɪɱɟɫɤɢɯ ɩɪɨɟɤɬɨɜ ² ɜ ɫɬɭɞɢɢ ɥɚɛɨɪɚɬɨɪɢɢ ɢɥɢ ɜ ɩɭɬɢ

Ʉɨɧɫɬɪɭɤɬɨɪɵ ɢ ɢɧɠɟɧɟɪɵ ɬɟɩɟɪɶ ɦɨɝɭɬ ɨɞɧɨɜɪɟɦɟɧɧɨ ɨɫɭɳɟɫɬɜɥɹɬɶ ɚɜɬɨɦɚɬɢɡɢɪɨɜɚɧɧɨɟ ɤɨɧɫɬɪɭɢɪɨɜɚɧɢɟ ɪɟɧɞɟɪɢɧɝ ɢɥɢ ɫɬɪɭɤɬɭɪɧɵɣ ɚɧɚɥɢɡ ɠɢɞɤɢɯ ɬɟɥ ɧɚ ɬɨɣ ɠɟ ɫɢɫɬɟɦɟ ɤɨɬɨɪɚɹ ɢɫɩɨɥɶɡɭɟɬɫɹ ɞɥɹ ɩɪɨɟɤɬɢɪɨɜɚɧɢɹ Ⱥ ɩɪɨɮɟɫɫɢɨɧɚɥɵ ɩɨ ɫɨɡɞɚɧɢɸ ɤɨɧɬɟɧɬɚ ɦɨɝɭɬ ɛɵɫɬɪɟɟ ɪɟɞɚɤɬɢɪɨɜɚɬɶ ɜɢɞɟɨ ɫɨɡɞɚɜɚɬɶ ɷɮɮɟɤɬɵ ɢ ɚɧɢɦɚɰɢɸ

12

ФОРУМ ПАРТНЕРОВ

ȿɫɬɶ ɪɟɲɟɧɢɟ«

$'2%( Ɋɚɛɨɱɢɟ ɫɬɚɧɰɢɢ &(/6,86 ɨɩɬɢɦɢɡɢɪɨɜɚɧɧɵɟ ɞɥɹ ɩɪɨɞɭɤɬɨɜ $GREH ² ɷɬɨ ɫɩɥɚɜ ɬɜɨɪɱɟɫɤɢɯ ɫɩɨɫɨɛɧɨɫɬɟɣ ɢ ɬɟɯɧɢɱɟɫɤɨɝɨ ɨɩɵɬɚ

2013

Ʉɪɢɬɢɱɟɫɤɢ ɜɚɠɧɵɟ ɡɚɞɚɱɢ ȼɢɪɬɭɚɥɢɡɚɰɢɹ


2013

ȼɬɨɪɨɣ ɨɫɧɨɜɧɨɣ ɡɚɞɚɱɟɣ ɩɪɢ ɩɪɨɟɤɬɢɪɨɜɚɧɢɢ ɨɬɤɚɡɨɭɫɬɨɣɱɢɜɨɝɨ ɪɟɲɟɧɢɹ ɹɜɥɹɟɬɫɹ ɜɵɛɨɪ ɩɥɚɬɮɨɪɦɵ ɜɢɪɬɭɚɥɢɡɚɰɢɢ ɋɪɟɞɢ ɨɫɧɨɜɧɵɯ ɢɝɪɨɤɨɜ ɧɚ ɪɵɧɤɟ ɛɟɡɭɫɥɨɜɧɵɦ ɥɢɞɟɪɨɦ ɹɜɥɹɟɬɫɹ ɤɨɦɩɚɧɢɹ 90ZDUH ɫ ɩɪɨɞɭɤɬɨɦ Y6SKHUH Ʉɨɦɩɚɧɢɢ )XMLWVX ɢ 90ZDUH ɬɟɫɧɨ ɫɨɬɪɭɞɧɢɱɚɸɬ ɞɥɹ ɞɨɫɬɢɠɟɧɢɹ ɫɨɜɦɟɫɬɢɦɨɫɬɢ ɢ ɦɚɤɫɢɦɚɥɶɧɨɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɉɈ ɜɢɪɬɭɚɥɢɡɚɰɢɢ ɧɚ ɩɪɨɢɡɜɨɞɢɦɵɯ ɫɟɪɜɟɪɚɯ ɱɬɨ ɩɨɞɬɜɟɪɠɞɚɟɬɫɹ ɩɟɪɜɵɦɢ ɩɨɡɢɰɢɹɦɢ ɤɨɬɨɪɵɟ ɫɟɪɜɟɪɵ )XMLWVX ɡɚɧɢɦɚɸɬ ɜ ɪɟɡɭɥɶɬɚɬɚɯ ɬɟɫɬɨɜ ɫɢɫɬɟɦ ɜɢɪɬɭɚɥɢɡɚɰɢɢ 90PDUN

ɉɪɟɢɦɭɳɟɫɬɜɚ ɜɢɪɬɭɚɥɢɡɚɰɢɢ Ŷ Ʉɨɧɫɨɥɢɞɚɰɢɹ ɫɟɪɜɟɪɨɜ ɢ ɨɩɬɢɦɢɡɚɰɢɹ ɢɧɮɪɚɫɬɪɭɤɬɭɪɵ ² ɫ ɩɨɦɨɳɶɸ ɜɢɪɬɭɚɥɢ ɡɚɰɢɢ ɦɨɠɧɨ ɞɨɫɬɢɱɶ ɡɧɚɱɢɬɟɥɶɧɨ ɛɨɥɟɟ ɷɮɮɟɤɬɢɜɧɨɝɨ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɪɟɫɭɪɫɨɜ Ŷ ɋɨɤɪɚɳɟɧɢɟ ɪɚɫɯɨɞɨɜ ɧɚ ɮɢɡɢɱɟɫɤɭɸ ɢɧɮɪɚɫɬɪɭɤɬɭɪɭ ² ɜɢɪɬɭɚɥɢɡɚɰɢɹ ɩɨɡɜɨɥɹɟɬ ɫɨɤɪɚɬɢɬɶ ɤɨɥɢɱɟɫɬɜɨ ɫɟɪɜɟɪɨɜ ɢ ɫɜɹɡɚɧɧɨɝɨ ɫ ɧɢɦɢ ɂɌ ɨɛɨɪɭɞɨɜɚɧɢɹ Ŷ ɉɨɜɵɲɟɧɢɟ ɝɢɛɤɨɫɬɢ ɂɌ ɫɢɫɬɟɦɵ ɢ ɫɤɨɪɨɫɬɢ ɟɺ ɪɟɚɝɢɪɨɜɚɧɢɹ ɧɚ ɢɡɦɟɧɹɸɳɢɟɫɹ ɧɚɝɪɭɡɤɢ Ŷ ɉɨɜɵɲɟɧɢɟ ɞɨɫɬɭɩɧɨɫɬɢ ɩɪɢɥɨɠɟɧɢɣ ɢ ɨɛɟɫɩɟɱɟɧɢɟ ɧɟɩɪɟɪɵɜɧɨɫɬɢ ɪɚɛɨɬɵ ɩɪɟɞɩɪɢɹɬɢɹ

ɋɌɈȿɑɇɕɃ ɋȿɊȼȿɊ

ɋɌɈȿɑɇɕɃ ɋȿɊȼȿɊ

%0 0

%0

%0

%0

%0

%0

%0

%0

%0

%0

%0

% %0

%0 0

%0

%0

%0

%0

%0

%0

%0

ȽɂɉȿɊȼɂɁɈɊ Ƚɂɉȿ ȼɂɁɈɊ

ȼɨɡɦɨɠɧɨɫɬɢ )XMLWVX (7(5186 ';

ȽɂɉȿɊȼɂɁɈɊ

Y6SKHUH

Ŷ Ɉɛɥɚɞɚɟɬ ɥɭɱɲɟɣ ɜ ɫɜɨɟɦ ɤɥɚɫɫɟ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶɸ ɢ ɨɬɥɢɱɧɨɣ ɦɚɫɲɬɚɛɢɪɭɟɦɨɫɬɶɸ ɞɨ ɞɢɫɤɨɜ Ŷ ɉɨɡɜɨɥɹɟɬ ɩɨɫɬɪɨɢɬɶ ɷɮɮɟɤɬɢɜɧɭɸ ɫɪɟɞɭ ɫ ɦɧɨɝɨɭɪɨɜɧɟɜɵɦ ɯɪɚɧɟɧɢɟɦ ɞɚɧɧɵɯ ɛɥɚɝɨɞɚɪɹ ɩɨɞɞɟɪɠɤɟ ɪɚɡɥɢɱɧɵɯ ɬɢɩɨɜ ɞɢɫɤɨɜ ɜ ɫɦɟɲɚɧɧɵɯ ɤɨɧɮɢɝɭɪɚɰɢɹɯ Ŷ ɂɦɟɟɬ ɜɨɡɦɨɠɧɨɫɬɶ ɧɚɪɚɳɢɜɚɧɢɹ ɟɦɤɨɫɬɢ ɫɢɫɬɟɦɵ ɢ ɦɨɞɟɪɧɢɡɚɰɢɢ

ɋɌɈȿɑɇɕɃ ɋȿɊȼȿɊ

Y6SKHUH

Y6SKHUH

/$1 35,0(5*< 5;

ȽɂɉȿɊȼɂɁɈɊ

6$1

/$1 35,0(5*< 5;

6$1

/$1 35,0(5*< 5;

ȾɂɋɄɈȼȺə ɋɏȾ

/$1 (7(5186 ';

6$1

± ɭɫɬɪɨɣɫɬɜɨ ɩɨɞɤɥɸɱɟɧɨ ɤ ɫɟɬɢ /RFDO $UHD 1HWZRUN /$1

± ɭɫɬɪɨɣɫɬɜɨ ɩɨɞɤɥɸɱɟɧɨ ɤ ɫɟɬɢ 6WRUDJH $UHD 1HWZRUN 6$1

13

6$1

ФОРУМ ПАРТНЕРОВ

ȿɫɬɶ ɪɟɡɭɥɶɬɚɬ ɂɫɩɨɥɶɡɨɜɚɧɢɟ ɫɟɪɜɟɪɨɜ 35,0(5*< ɝɚɪɚɧɬɢɪɭɟɬ ɜɵɫɨɱɚɣɲɭɸ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɫɢɫɬɟɦ ɜɢɪɬɭɚɥɢɡɚɰɢɢ ZZZ YPZDUH FRP D YPPDUN ɇɚ ɤɚɠɞɨɦ ɚɩɩɚɪɚɬɧɨɦ ɫɟɪɜɟɪɟ ɦɨɠɧɨ ɡɚɩɭɫɬɢɬɶ ɧɟɫɤɨɥɶɤɨ ɜɢɪɬɭɚɥɶɧɵɯ ɦɚɲɢɧ ɱɬɨ ɩɨɜɵɲɚɟɬ ɭɬɢɥɢɡɚɰɢɸ ɜɵɱɢɫɥɢɬɟɥɶɧɵɯ ɪɟɫɭɪɫɨɜ ɂɫɩɨɥɶɡɨɜɚɧɢɟ ɫɢɫɬɟɦɵ ɜɢɪɬɭɚɥɢɡɚɰɢɢ ɧɚ ɨɫɧɨɜɟ ɫɟɪɜɟɪɨɜ 35,0(5*< ɫɨɜɦɟɫɬɧɨ ɫ ɫɢɫɬɟɦɨɣ ɯɪɚɧɟɧɢɹ ɞɚɧɧɵɯ (7(5186 ɩɨɡɜɨɥɹɟɬ ɪɟɚɥɢɡɨɜɚɬɶ ɦɝɧɨɜɟɧɧɭɸ ɦɢɝɪɚɰɢɸ ɜɢɪɬɭɚɥɶɧɵɯ ɦɚɲɢɧ ɦɟɠɞɭ ɚɩɩɚɪɚɬɧɵɦɢ ɪɟɫɭɪɫɚɦɢ ɱɬɨ ɨɛɟɫɩɟɱɢɜɚɟɬ ɛɚɥɚɧɫɢɪɨɜɚɧɢɟ ɧɚɝɪɭɡɨɤ ɢ ɫɰɟɧɚɪɢɢ ɨɬɤɚɡɨɭɫɬɨɣɱɢɜɨɫɬɢ ɬɚɤ ɤɚɤ ɜɢɪɬɭɚɥɶɧɭɸ ɦɚɲɢɧɭ ɦɨɠɧɨ ɡɚɩɭɫɬɢɬɶ ɧɚ ɥɸɛɨɦ ɫɟɪɜɟɪɟ


Ⱦɨɩɨɥɧɢɬɟɥɶɧɵɟ ɦɚɬɟɪɢɚɥɵ ɇɨɭɬɛɭɤɢ ɢ ɩɥɚɧɲɟɬɧɵɟ ɉɄ

ȿɫɬɶ ɡɚɞɚɱɚ"

ɋɬɢɥɶɧɵɟ ɢ ɤɨɦɩɚɤɬɧɵɟ

2013

Ʉɪɢɬɢɱɟɫɤɢ ɜɚɠɧɵɟ ɡɚɞɚɱɢ Ɋɟɡɟɪɜɧɨɟ ɤɨɩɢɪɨɜɚɧɢɟ ɞɚɧɧɵɯ

ɇɨɭɬɛɭɤ /,)(%22. 6 ɗɬɨɬ ɧɨɭɬɛɭɤ ɜɟɫɨɦ ɜɫɟɝɨ ɤɝ ɩɪɟɞɨɫɬɚɜɥɹɟɬ ɨɩɬɢɦɚɥɶɧɨɟ ɫɨɱɟɬɚɧɢɟ ɦɨɛɢɥɶɧɨɫɬɢ ɢ ɩɪɨɫɬɨɬɵ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɛɥɚɝɨɞɚɪɹ ɤɨɦɩɚɤɬɧɨɦɭ ɤɨɪɩɭɫɭ ɞɢɫɩɥɟɸ ɫɦ ɞɸɣɦɚ ɢ ɞɥɢɬɟɥɶɧɨɦɭ ɜɪɟɦɟɧɢ ɪɚɛɨɬɵ ɨɬ ɚɤɤɭɦɭɥɹɬɨɪɚ ȿɝɨ ɦɨɞɭɥɶɧɵɣ ɨɬɫɟɤ ɞɚɟɬ ɜɨɡɦɨɠɧɨɫɬɶ ɩɪɨɞɥɢɬɶ ɜɪɟɦɹ ɪɚɛɨɬɵ ɨɬ ɚɤɤɭɦɭɥɹɬɨɪɚ ɭɫɬɚɧɨɜɢɬɶ ɜɬɨɪɨɣ ɠɟɫɬɤɢɣ ɞɢɫɤ ɢ ɞɨɩɨɥɧɢɬɟɥɶɧɵɣ ɩɚɬɟɧɬɨɜɚɧɧɵɣ ɩɪɨɟɤɬɨɪ )XMLWVX ɱɬɨ ɝɚɪɚɧɬɢɪɭɟɬ ɦɚɤɫɢɦɚɥɶɧɭɸ ɮɭɧɤɰɢɨɧɚɥɶɧɨɫɬɶ ɜɨ ɜɪɟɦɹ ɤɨɦɚɧɞɢɪɨɜɨɤ

Ɍɪɚɞɢɰɢɨɧɧɵɟ ɫɢɫɬɟɦɵ ɪɟɡɟɪɜɧɨɝɨ ɤɨɩɢɪɨɜɚɧɢɹ ɜ ɂɌ ɢɧɮɪɚɫɬɪɭɤɬɭɪɚɯ ɤɨɦɩɚɧɢɣ ɫɪɟɞɧɟɝɨ ɭɪɨɜɧɹ ɱɚɫɬɨ ɧɟ ɫɨɨɬɜɟɬɫɬɜɭɸɬ ɪɚɫɬɭɳɢɦ ɬɪɟɛɨɜɚɧɢɹɦ ɤ ɩɪɨɢɡɜɨɞɢ ɬɟɥɶɧɨɫɬɢ ɢ ɛɟɡɨɬɤɚɡɧɨɫɬɢ ɜɨɫɫɬɚɧɨɜɥɟɧɢɹ ɞɚɧɧɵɯ ɋɢɫɬɟɦɵ ɤɨɩɢɪɨɜɚɧɢɹ ɫ ɞɢɫɤɨɜ ɧɚ ɞɢɫɤɢ ɩɨɡɜɨɥɹɸɬ ɭɜɟɥɢɱɢɬɶ ɫɤɨɪɨɫɬɶ ɢ ɧɚɞɟɠɧɨɫɬɶ ɪɟɡɟɪɜɧɨɝɨ ɤɨɩɢɪɨɜɚɧɢɹ ɧɨ ɨɧɢ ɫɥɢɲɤɨɦ ɛɵɫɬɪɨ ɢɫɱɟɪɩɵɜɚɸɬ ɟɦɤɨɫɬɶ ɞɢɫɤɨɜɨɝɨ ɯɪɚɧɢɥɢɳɚ ɩɨɞɞɟɪɠɢɜɚɸɬ ɨɝɪɚɧɢɱɟɧɧɨɟ ɤɨɥɢɱɟɫɬɜɨ ɬɨɱɟɤ ɜɨɫɫɬɚɧɨɜɥɟɧɢɹ ɢ ɧɟ ɹɜɥɹɸɬɫɹ ɞɨɫɬɚɬɨɱɧɨ ɩɪɚɤɬɢɱɧɵɦɢ ɪɟɲɟɧɢɹɦɢ ɞɥɹ ɚɜɚɪɢɣɧɨɝɨ ɜɨɫɫɬɚɧɨɜɥɟɧɢɹ ɞɚɧɧɵɯ

Ɋɟɲɟɧɢɟ )XMLWVX (7(5186 &6 ɜɵɩɨɥɧɹɟɬ ɪɟɡɟɪɜɧɨɟ ɤɨɩɢɪɨɜɚɧɢɟ ɧɚ ɞɢɫɤ ɫ ɮɭɧɤɰɢɟɣ ɞɟɞɭɩɥɢɤɚɰɢɢ ɨɛɟɫɩɟɱɢɜɚɹ ɫɭɳɟɫɬɜɟɧɧɨɟ ɫɨɤɪɚɳɟɧɢɟ ɡɚɬɪɚɬ ɡɚ ɫɱɟɬ ɫɧɢɠɟɧɢɹ ɬɪɟɛɨɜɚɧɢɣ ɤ ɟɦɤɨɫɬɢ ɞɨ Ⱦɟɞɭɩɥɢɤɚɰɢɹ ɩɨɡɢɰɢɨɧɢɪɭɟɬɫɹ ɤɚɤ ɚɥɶɬɟɪɧɚɬɢɜɚ ɬɪɚɞɢɰɢɨɧɧɨɣ ɫɯɟɦɟ ɪɟɡɟɪɜɧɨɝɨ ɤɨɩɢɪɨɜɚɧɢɹ Ɋɟɲɟɧɢɹ ɩɨ ɞɟɞɭɩɥɢɤɚɰɢɢ ɫɬɪɨɹɬɫɹ ɧɚ ɝɨɪɚɡɞɨ ɛɨɥɟɟ ɝɥɭɛɨɤɨɦ ɚɧɚɥɢɡɟ ɞɚɧɧɵɯ ɉɪɢ ɪɟɚɥɢɡɚɰɢɢ ɬɟɯɧɨɥɨɝɢɢ ɞɟɞɭɩɥɢɤɚɰɢɢ ɧɚɢɛɨɥɟɟ ɪɟɫɭɪɫɨɟɦɤɢɦ ɹɜɥɹɟɬɫɹ ɬɨɥɶɤɨ ɩɟɪɜɨɟ ɪɟɡɟɪɜɧɨɟ ɤɨɩɢɪɨɜɚɧɢɟ Ⱦɚɥɶɧɟɣɲɟɟ ɛɷɤɚɩɢɪɨɜɚɧɢɟ ɡɚɧɢɦɚɟɬ ɦɢɧɢɦɚɥɶɧɨɟ ɜɪɟɦɹ ɬɚɤ ɤɚɤ ɩɟɪɟɞɚɸɬɫɹ ɬɨɥɶɤɨ ɢɡɦɟɧɟɧɧɵɟ ɞɚɧɧɵɟ

ɉɥɚɧɲɟɬɧɵɣ ɤɨɦɩɶɸɬɟɪ 67</,67,& 4 ɉɥɚɧɲɟɬɧɵɣ ɤɨɦɩɶɸɬɟɪ )XMLWVX 67</,67,& 4 ± ɷɬɨ ɬɨɧɤɨɟ ɭɫɬɪɨɣɫɬɜɨ ɫ ɷɤɪɚɧɨɦ ɞɢɚɝɨɧɚɥɶɸ ɫɦ ɞɸɣɦɚ ɢ ɜɟɫɨɦ ɝ ɫ ɩɨɞɞɟɪɠɤɨɣ ɫɟɧɫɨɪɧɨɝɨ ɜɜɨɞɚ ɢ ɜɜɨɞɚ ɞɚɧɧɵɯ ɩɟɪɨɦ ɋɦɟɧɧɵɣ ɚɤɤɭɦɭɥɹɬɨɪ ɩɨɡɜɨɥɹɟɬ ɪɚɛɨɬɚɬɶ ɛɟɡ ɩɟɪɟɪɵɜɚ ɚ ɞɨɤ ɫɬɚɧɰɢɹ ɨɛɟɫɩɟɱɢɜɚɟɬ ɭɞɨɛɫɬɜɨ ɪɚɛɨɬɵ ɡɚ ɫɬɨɥɨɦ * /7( ɞɟɦɨɧɫɬɪɢɪɭɟɬ ɭɧɢɤɚɥɶɧɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɛɟɫɩɪɨɜɨɞɧɨɝɨ ɩɨɞɤɥɸɱɟɧɢɹ ɍɥɶɬɪɚɛɭɤ /,)(%22. 8 8/75$%22. ɋɬɢɥɶɧɵɣ ɢ ɩɪɢ ɷɬɨɦ ɩɨɥɧɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɧɨɭɬɛɭɤ ɨɛɥɚɞɚɸɳɢɣ ɭɧɢɤɚɥɶɧɵɦɢ ɧɟɛɨɥɶɲɢɦɢ ɪɚɡɦɟɪɚɦɢ ɜɟɫɨɦ ɤɝ ɢ ɛɟɡɪɚɦɧɵɦ ɞɢɫɩɥɟɟɦ ɫɦ ɞɸɣɦɨɜ Ȼɥɚɝɨɞɚɪɹ ɞɥɢɬɟɥɶɧɨɦɭ ɜɪɟɦɟɧɢ ɪɚɛɨɬɵ ɨɬ ɛɚɬɚɪɟɢ ɜɵɫɨɤɨɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɭɧɢɤɚɥɶɧɵɦ ɩɨɤɚɡɚɬɟɥɹɦ ɛɟɡɨɩɚɫɧɨɫɬɢ ɷɬɨɬ ɧɨɭɬɛɭɤ ɨɛɟɫɩɟɱɢɜɚɟɬ ɜɫɟ ɜɨɡɦɨɠɧɨɫɬɢ ɞɥɹ ɦɨɛɢɥɶɧɨɣ ɪɚɛɨɬɵ ɜ ɤɨɦɚɧɞɢɪɨɜɤɚɯ

ɉɨɞ ɞɟɞɭɩɥɢɤɚɰɢɟɣ ɞɚɧɧɵɯ ɩɨɧɢɦɚɸɬ ɬɟɯɧɨɥɨɝɢɸ ɤɨɬɨɪɚɹ ɨɛɧɚɪɭɠɢɜɚɟɬ ɢ ɢɫɤɥɸɱɚɟɬ ɢɡɛɵɬɨɱɧɵɟ ɞɚɧɧɵɟ ɜ ɞɢɫɤɨɜɨɦ ɪɟɩɨɡɢɬɨɪɢɢ ɯɪɚɧɢɥɢɳɟ ȼ ɪɟɡɭɥɶɬɚɬɟ ɷɬɨɣ ɨɩɟɪɚɰɢɢ ɩɨɬɪɟɛɧɨɫɬɢ ɜ ɯɪɚɧɟɧɢɢ ɩɪɢ ɬɟɯ ɠɟ ɫɚɦɵɯ ɨɛɴɟɦɚɯ ɞɚɧɧɵɯ ɫɨɤɪɚɳɚɸɬɫɹ ɧɚɩɨɥɨɜɢɧɭ ɢ ɛɨɥɟɟ ɜ ɡɚɜɢɫɢɦɨɫɬɢ ɨɬ ɤɨɥɢɱɟɫɬɜɚ ɢɡɛɵɬɨɱɧɵɯ ɤɨɩɢɣ

ɉɥɚɧɲɟɬɧɵɣ ɉɄ 67</,67,& 4 ȼ ɪɟɠɢɦɟ ɩɪɢɫɨɟɞɢɧɟɧɧɨɣ ɤɥɚɜɢɚɬɭɪɵ ɷɬɨɬ ɥɟɝɤɢɣ ɝɢɛɪɢɞɧɵɣ ɩɥɚɧɲɟɬɧɵɣ ɉɄ ɩɨɡɜɨɥɹɟɬ ɫɨɡɞɚɜɚɬɶ ɤɨɧɬɟɧɬ ɢ ɤɨɦɮɨɪɬɧɨ ɪɚɛɨɬɚɬɶ ɫ ɧɢɦ 67</,67,& 4 ɦɨɠɧɨ ɢɫɩɨɥɶɡɨɜɚɬɶ ɥɢɛɨ ɤɚɤ ɩɥɚɧɲɟɬɧɵɣ ɉɄ ɜ ɩɨɟɡɞɤɚɯ ɥɢɛɨ ɩɪɟɜɪɚɬɢɬɶ ɟɝɨ ɜ ɨɛɵɱɧɵɣ ɧɨɭɬɛɭɤ ɞɥɹ ɩɨɜɵɲɟɧɢɹ ɭɞɨɛɫɬɜɚ ɢɫɩɨɥɶɡɨɜɚɧɢɹ

ȿɫɬɶ ɪɟɡɭɥɶɬɚɬ Ŷ Ɉɛɟɫɩɟɱɢɜɚɟɬ ɜɵɫɨɱɚɣɲɭɸ ɦɚɫɲɬɚɛɢɪɭɟɦɨɫɬɶ ɢ ɛɵɫɬɪɨɞɟɣɫɬɜɢɟ Ŷ ɂɦɟɟɬ ɢɫɤɥɸɱɢɬɟɥɶɧɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɪɚɫɲɢɪɟɧɢɹ ɞɥɹ ɩɨɞɞɟɪɠɤɢ ɲɢɪɨɤɨɝɨ ɤɪɭɝɚ ɂɌ ɫɪɟɞ Ŷ Ɉɩɬɢɦɢɡɢɪɭɟɬ ɦɟɬɨɞɵ ɪɟɡɟɪɜɧɨɝɨ ɤɨɩɢɪɨɜɚɧɢɹ ɜɨɫɫɬɚɧɨɜɥɟɧɢɹ ɮɚɣɥɨɜɵɯ ɫɢɫɬɟɦ ɢ ɞɚɧɧɵɯ ɩɪɢɥɨɠɟɧɢɣ ɫ ɦɟɧɶɲɢɦɢ ɡɚɬɪɚɬɚɦɢ ɩɨ ɫɪɚɜɧɟɧɢɸ ɫ ɬɪɚɞɢɰɢɨɧɧɵɦɢ ɪɟɲɟɧɢɹɦɢ

ɇɨɭɬɛɭɤ /,)(%22. 3 ɍɧɢɜɟɪɫɚɥɶɧɵɣ ɢ ɥɟɝɤɢɣ ɧɨɭɬɛɭɤ ɞɥɹ ɩɨɜɫɟɞɧɟɜɧɵɯ ɞɟɥɨɜɵɯ ɨɩɟɪɚɰɢɣ Ʉɨɦɩɚɤɬɧɵɣ ɪɚɡɦɟɪ ɧɨɭɬɛɭɤɚ ɷɤɪɚɧ ɫ ɞɢɚɝɨɧɚɥɶɸ ɫɦ ɞɸɣɦɚ ɢ ɞɥɢɬɟɥɶɧɨɟ ɜɪɟɦɹ ɪɚɛɨɬɵ ɨɬ ɛɚɬɚɪɟɢ ɨɛɟɫɩɟɱɢɜɚɸɬ ɩɨɜɵɲɟɧɧɭɸ ɦɨɛɢɥɶɧɨɫɬɶ ɉɪɨɱɧɵɣ ɦɚɝɧɢɟɜɵɣ ɤɨɪɩɭɫ ɢ ɪɚɫɲɢɪɟɧɧɵɟ ɮɭɧɤɰɢɢ ɛɟɡɨɩɚɫɧɨɫɬɢ ɨɛɟɫɩɟɱɚɬ ɝɚɪɚɧɬɢɪɨɜɚɧɧɭɸ ɡɚɳɢɬɭ ɜɚɲɢɯ ɞɚɧɧɵɯ ɧɟ ɬɨɥɶɤɨ ɜ ɨɮɢɫɟ ɧɨ ɢ ɜ ɩɭɬɢ

14

ФОРУМ ПАРТНЕРОВ

ɇɨɭɬɛɭɤ /,)(%22. 8+ 8/75$%22. ɋɬɢɥɶɧɵɣ ɫɜɟɪɯɬɨɧɤɢɣ )XMLWVX /,)(%22. 8+ 8OWUDERRN ± ɨɩɬɢɦɚɥɶɧɵɣ ɜɵɛɨɪ ɞɥɹ ɜɵɩɨɥɧɟɧɢɹ ɩɨɜɫɟɞɧɟɜɧɵɯ ɡɚɞɚɱ Ɉɛɥɚɞɚɹ ɤɨɦɩɚɤɬɧɵɦ ɮɨɪɦ ɮɚɤɬɨɪɨɦ ɧɨɭɬɛɭɤ ɩɪɟɞɨɫɬɚɜɥɹɟɬ ɲɢɪɨɤɢɟ ɜɨɡɦɨɠɧɨɫɬɢ ɞɥɹ ɫɜɹɡɢ ɚ ɫɬɢɥɶɧɵɣ ɞɢɡɚɣɧ ɢ ɞɜɚ ɰɜɟɬɨɜɵɯ ɪɟɲɟɧɢɹ ɩɪɢɜɥɟɤɚɸɬ ɜɧɢɦɚɧɢɟ ɨɤɪɭɠɚɸɳɢɯ ɉɪɨɞɭɦɚɧɧɵɟ ɮɭɧɤɰɢɢ ɛɟɡɨɩɚɫɧɨɫɬɢ ɢ ɜɵɫɨɤɚɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɨɛɟɫɩɟɱɢɜɚɸɬ ɭɞɨɛɫɬɜɨ ɪɚɛɨɬɵ ɜ ɥɸɛɵɯ ɭɫɥɨɜɢɹɯ

ȿɫɬɶ ɪɟɲɟɧɢɟ«


$'9$1&(' 7+()7 3527(&7,21 ɂɫɩɨɥɶɡɭɹ ɦɨɞɭɥɶɧɵɣ ɩɨɞɯɨɞ $GYDQFHG 7KHIW 3URWHFWLRQ ɱɟɬɤɨ ɨɬɜɟɱɚɟɬ ɬɪɟɛɨɜɚɧɢɹɦ ɤɪɭɩɧɨɝɨ ɫɪɟɞɧɟɝɨ ɢ ɦɚɥɨɝɨ ɛɢɡɧɟɫɚ ɢ ɩɪɟɞɨɫɬɚɜɥɹɟɬ ɫɥɟɞɭɸɳɢɟ ɜɨɡɦɨɠɧɨɫɬɢ ɛɥɨɤɢɪɨɜɤɚ ɧɨɭɬɛɭɤɚ ɫ ɩɨɦɨɳɶɸ ɞɢɫɬɚɧɰɢɨɧɧɨɣ ɤɨɦɚɧɞɵ ɢ ɪɚɡɛɥɨɤɢɪɨɜɤɚ ɩɨɫɥɟ ɜɨɡɜɪɚɳɟɧɢɹ ɚɩɩɚɪɚɬɧɨɟ ɨɛɟɫɩɟɱɟɧɢɟ ɫ ɡɚɳɢɬɨɣ ɨɬ ɧɟɫɚɧɤɰɢɨɧɢɪɨɜɚɧɧɨɝɨ ɜɦɟɲɚɬɟɥɶɫɬɜɚ ɭɞɚɥɟɧɧɚɹ ɢ ɚɜɬɨɦɚɬɢɱɟɫɤɚɹ ɨɱɢɫɬɤɚ ɧɨɭɬɛɭɤɚ ɨɬ ɜɚɠɧɨɣ ɢɧɮɨɪɦɚɰɢɢ ɫ ɡɚɩɢɫɶɸ ɜ ɠɭɪɧɚɥ ɚɭɞɢɬɚ ɨɩɪɟɞɟɥɟɧɢɟ ɩɪɨɲɥɨɝɨ ɢ ɬɟɤɭɳɟɝɨ ɦɟɫɬɨɩɨɥɨɠɟɧɢɹ ɧɨɭɬɛɭɤɚ ɜɵɹɜɥɟɧɢɟ ɢɡɦɟɧɟɧɢɣ ɜ ɩɪɨɝɪɚɦɦɧɨɦ ɢ ɚɩɩɚɪɚɬɧɨɦ ɨɛɟɫɩɟɱɟɧɢɢ

ɉɟɪɫɨɧɚɥɶɧɵɣ ɤɨɦɩɶɸɬɟɪ (635,02 4 ɉɟɪɫɨɧɚɥɶɧɵɣ ɤɨɦɩɶɸɬɟɪ ɩɪɢɜɥɟɤɚɸɳɢɣ ɤ ɫɟɛɟ ɜɧɢɦɚɧɢɟ ɂɫɤɥɸɱɢɬɟɥɶɧɨ ɤɨɦɩɚɤɬɧɵɣ ɢ ɷɥɟɝɚɧɬɧɵɣ )XMLWVX (635,02 4 Ɇɢɧɢɤɨɦɩɶɸɬɟɪ ɫɨɱɟɬɚɟɬ ɜ ɫɟɛɟ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɩɨɥɧɨɫɬɶɸ ɭɤɨɦɩɥɟɤɬɨɜɚɧɧɨɝɨ ɧɚɫɬɨɥɶɧɨɝɨ ɉɄ ɧɢɡɤɨɟ ɷɧɟɪɝɨɩɨɬɪɟɛɥɟɧɢɟ ɫɟɪɬɢɮɢɤɚɰɢɸ (1(5*< 67$5 ɨɬɫɭɬɫɬɜɢɟ ɲɭɦɚ ɛɨɥɶɲɨɟ ɤɨɥɢɱɟɫɬɜɨ ɩɨɥɟɡɧɵɯ ɢɧɬɟɪɮɟɣɫɨɜ ± ɜɫɟ ɧɚ ɨɱɟɧɶ ɧɟɛɨɥɶɲɨɣ ɩɥɨɳɚɞɢ ɜ ɨɛɴɟɦɟ ɜɫɟɝɨ ɥɢɬɪɚ

(5$6(',6. ɗɬɚ ɨɩɰɢɹ ɩɨɡɜɨɥɹɟɬ ɤɨɦɩɚɧɢɹɦ ɨɛɯɨɞɢɬɶɫɹ ɛɟɡ ɭɫɥɭɝ ɫɬɨɪɨɧɧɢɯ ɨɪɝɚɧɢɡɚɰɢɣ ɩɨ ɭɞɚɥɟɧɢɸ ɢɧɮɨɪɦɚɰɢɢ ɫɨ ɫɬɚɪɵɯ ɉɄ ɢ ɬɚɤɢɦ ɨɛɪɚɡɨɦ ɫɨɤɪɚɳɚɬɶ ɡɚɬɪɚɬɵ ɋ (UDVH'LVN ɤɨɦɩɚɧɢɢ ɫɦɨɝɭɬ ɩɨɪɭɱɢɬɶ ɷɬɭ ɨɩɟɪɚɰɢɸ ɫɚɦɢɦ ɩɨɥɶɡɨɜɚɬɟɥɹɦ ɢɥɢ ɚɞɦɢɧɢɫɬɪɚɬɨɪɚɦ ɩɪɢ ɷɬɨɦ ɩɨɥɭɱɚɹ ɝɚɪɚɧɬɢɢ ɜ ɧɟɜɨɡɦɨɠɧɨɫɬɢ ɜɨɫɫɬɚɧɨɜɥɟɧɢɹ ɞɚɧɧɵɯ ɉɨɫɥɟ ɡɚɜɟɪɲɟɧɢɹ ɩɪɨɰɟɫɫɚ ɭɞɚɥɟɧɢɹ ɤɨɦɩɚɧɢɹ ɫɦɨɠɟɬ ɩɟɪɟɞɚɬɶ ɫɬɚɪɨɟ ɨɛɨɪɭɞɨɜɚɧɢɟ ɜ ɞɚɪ ɢɥɢ ɪɟɚɥɢɡɨɜɚɬɶ ɟɝɨ ɜɦɟɫɬɨ ɬɨɝɨ ɱɬɨɛɵ ɭɬɢɥɢɡɢɪɨɜɚɬɶ

ɉɟɪɫɨɧɚɥɶɧɵɣ ɤɨɦɩɶɸɬɟɪ (635,02 ; ɋɬɢɥɶɧɵɣ )XMLWVX (635,02 ; ɨɛɥɚɞɚɟɬ ɜɫɟɦɢ ɩɪɟɢɦɭɳɟɫɬɜɚɦɢ ɉɄ ɨɫɧɚɳɟɧ ɦɧɨɝɨɩɨɡɢɰɢɨɧɧɵɦ ɀɄ ɞɢɫɩɥɟɟɦ ɫ ɞɢɚɝɨɧɚɥɶɸ ɫɦ ɞɸɣɦɚ ɢ ɢɧɧɨɜɚɰɢɨɧɧɨɣ ɮɭɧɤɰɢɟɣ ɭɞɨɛɧɨɝɨ ɜɯɨɞɚ ɜ ɫɢɫɬɟɦɭ Ɍɟɯɧɨɥɨɝɢɢ 'HVN9LHZ ɢ ,QWHO Y3UR ɨɛɟɫɩɟɱɢɜɚɸɬ ɡɧɚɱɢɬɟɥɶɧɭɸ ɷɤɨɧɨɦɢɸ ɧɚ ɫɨɜɨɤɭɩɧɨɣ ɫɬɨɢɦɨɫɬɢ ɜɥɚɞɟɧɢɹ ɚ ɞɨɩɨɥɧɢɬɟɥɶɧɵɣ ɦɨɞɭɥɶ 730 ɡɚɳɢɳɚɟɬ ɤɨɧɮɢɞɟɧɰɢɚɥɶɧɵɟ ɞɚɧɧɵɟ Ʉɨɦɩɶɸɬɟɪ )XMLWVX (635,02 ; ɩɨɦɨɠɟɬ ɜɚɦ ɩɪɢɜɟɫɬɢ ɜ ɩɨɪɹɞɨɤ ɫɜɨɟ ɪɚɛɨɱɟɟ ɦɟɫɬɨ ɡɚ ɫɱɟɬ ɫɨɤɪɚɳɟɧɢɹ ɱɢɫɥɚ ɤɚɛɟɥɶɧɵɯ ɩɨɞɤɥɸɱɟɧɢɣ ɒɢɪɨɤɢɟ ɜɨɡɦɨɠɧɨɫɬɢ ɩɪɨɫɦɨɬɪɚ ɧɚ ɬɨɧɤɨɦ ɚɧɬɢɛɥɢɤɨɜɨɦ ɷɤɪɚɧɟ ɫ ɩɚɧɟɥɶɸ ,36 ɢ ɜɵɫɨɤɨɟ ɤɚɱɟɫɬɜɨ ɩɨɜɟɪɯɧɨɫɬɢ ɞɟɥɚɸɬ ɦɨɧɢɬɨɪ ɧɚɫɬɨɹɳɢɦ ɭɤɪɚɲɟɧɢɟɦ ɥɸɛɨɝɨ ɪɚɛɨɱɟɝɨ ɫɬɨɥɚ

)8// ',6. (1&5<37,21 Ɏɭɧɤɰɢɹ ɲɢɮɪɨɜɚɧɢɹ ɫɨɞɟɪɠɢɦɨɝɨ ɠɟɫɬɤɨɝɨ ɞɢɫɤɚ )XOO 'LVN (QFU\SWLRQ )'( ɩɨɡɜɨɥɹɟɬ ɡɚɳɢɬɢɬɶ ɯɪɚɧɹɳɢɟɫɹ ɧɚ ɧɟɦ ɞɚɧɧɵɟ ɜ ɫɥɭɱɚɟ ɭɬɟɪɢ ɢɥɢ ɤɪɚɠɢ ɭɫɬɪɨɣɫɬɜɚ 75867(' 3/$7)250 02'8/( 7UXVWHG 3ODWIRUP 0RGXOH ± ɷɬɨ ɤɨɦɩɨɧɟɧɬ ɫɢɫɬɟɦɧɨɣ ɩɥɚɬɵ ɉɄ ɢɥɢ ɧɨɭɬɛɭɤɚ ɪɚɡɪɚɛɨɬɚɧɧɵɣ ɞɥɹ ɫɨɡɞɚɧɢɹ ɩɪɨɝɪɚɦɦɧɨ ɚɩɩɚɪɚɬɧɵɯ ɪɟɲɟɧɢɣ ɡɚɳɢɬɵ ɞɚɧɧɵɯ ȼ 730 ɦɨɞɭɥɟ ɦɨɝɭɬ ɯɪɚɧɢɬɶɫɹ ɩɚɪɨɥɢ ɰɢɮɪɨɜɵɟ ɫɟɪɬɢɮɢɤɚɬɵ ɢ ɤɥɸɱɢ ɫ ɟɝɨ ɩɨɦɨɳɶɸ ɦɨɠɧɨ ɲɢɮɪɨɜɚɬɶ ɨɬɞɟɥɶɧɵɟ ɩɚɩɤɢ ɢ ɮɚɣɥɵ ɚ ɬɚɤɠɟ ɫɨɡɞɚɜɚɬɶ ɥɨɝɢɱɟɫɤɢ ɡɚɲɢɮɪɨɜɚɧɧɵɟ ɞɢɫɤɢ 730 ɦɨɞɭɥɶ ɞɨɫɬɭɩɟɧ ɜ ɉɄ )XMLWVX (635,02 ɩɥɚɧɲɟɬɧɵɯ ɉɄ 67</,67,& ɧɨɭɬɛɭɤɚɯ /,)(%22. ɪɚɛɨɱɢɯ ɫɬɚɧɰɢɹɯ &(/6,86 ɢ ɬɨɧɤɢɯ ɤɥɢɟɧɬɚɯ )8752

ɋ ɩɨɥɧɵɦ ɦɨɞɟɥɶɧɵɦ ɪɹɞɨɦ ɩɪɨɞɭɤɰɢɢ )XMLWVX ɜɵ ɦɨɠɟɬɟ ɨɡɧɚɤɨɦɢɬɶɫɹ ɧɚ ɫɚɣɬɟ ɤɨɦɩɚɧɢɢ KWWS ZZZ IXMLWVX FRP UX

ɋ ɩɨɥɧɵɦ ɦɨɞɟɥɶɧɵɦ ɪɹɞɨɦ ɩɪɨɞɭɤɰɢɢ )XMLWVX ɜɵ ɦɨɠɟɬɟ ɨɡɧɚɤɨɦɢɬɶɫɹ ɧɚ ɫɚɣɬɟ ɤɨɦɩɚɧɢɢ KWWS ZZZ IXMLWVX FRP UX

15

2013

)XMLWVX ɩɪɟɞɫɬɚɜɥɹɟɬ ɲɢɪɨɤɭɸ ɥɢɧɟɣɤɭ ɉɄ ɫɩɪɨɟɤɬɢɪɨɜɚɧɧɵɯ ɜ ɪɚɦɤɚɯ ɟɞɢɧɨɣ ɩɟɪɟɞɨɜɨɣ ɤɨɧɰɟɩɰɢɢ Ɉɧɢ ɫɨɨɬɜɟɬɫɬɜɭɸɬ ɫɬɪɨɝɢɦ ɷɪɝɨɧɨɦɢɱɟɫɤɢɦ ɫɬɚɧɞɚɪɬɚɦ ɢ ɩɨɡɜɨɥɹɸɬ ɩɨɥɭɱɚɬɶ ɪɟɚɥɶɧɵɟ ɩɪɟɢɦɭɳɟɫɬɜɚ ɋɢɫɬɟɦɵ ɫɟɪɢɣ (635,02 ± ɨɬɥɢɱɧɵɣ ɜɵɛɨɪ ɗɬɢ ɉɄ ɫɩɨɫɨɛɧɵ ɭɞɨɜɥɟɬɜɨɪɢɬɶ ɜɫɟ ɩɨɬɪɟɛɧɨɫɬɢ ɤɥɢɟɧɬɨɜ ɞɢɚɩɚɡɨɧ ɪɟɲɟɧɢɣ ɩɪɨɫɬɢɪɚɟɬɫɹ ɨɬ ɧɚɞɟɠɧɵɯ ɉɄ ɞɥɹ ɩɨɜɫɟɞɧɟɜɧɨɣ ɪɚɛɨɬɵ ɞɨ ɜɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɵɯ ɫɢɫɬɟɦ ɧɚ ɛɚɡɟ ɧɨɜɟɣɲɢɯ ɬɟɯɧɨɥɨɝɢɣ ɍɠɟ ɥɟɬ ɤɨɦɩɚɧɢɹ ɭɞɟɥɹɟɬ ɨɫɨɛɨɟ ɜɧɢɦɚɧɢɟ ɢɧɧɨɜɚɰɢɹɦ ɜ ɨɛɥɚɫɬɢ ɨɯɪɚɧɵ ɨɤɪɭɠɚɸɳɟɣ ɫɪɟɞɵ

Ɂɚɳɢɬɚ ɞɚɧɧɵɯ ɤɥɚɫɫɚ KLJK HQG Ɂɚɳɢɬɚ ɜɚɲɟɝɨ ɧɨɭɬɛɭɤɚ ɨɬ ɧɟɫɚɧɤɰɢɨɧɢɪɨɜɚɧɧɨɝɨ ɞɨɫɬɭɩɚ ɢ ɤɪɚɠɢ ȼɵ ɡɚɞɭɦɵɜɚɥɢɫɶ ɱɬɨ ɦɨɠɟɬ ɩɪɨɢɡɨɣɬɢ ɟɫɥɢ ɜɚɠɧɚɹ ɞɥɹ ɜɚɲɟɝɨ ɛɢɡɧɟɫɚ ɢɧɮɨɪɦɚɰɢɹ ɫɬɚɧɟɬ ɢɡɜɟɫɬɧɚ ɩɨɫɬɨɪɨɧɧɢɦ" ɋ ɡɚɳɢɬɨɣ ɨɬ )XMLWVX ɜɚɦ ɧɟ ɩɪɢɞɟɬɫɹ ɨɛ ɷɬɨɦ ɩɟɪɟɠɢɜɚɬɶ ɂɡɭɱɢɜ ɧɚɲɢ ɩɪɟɞɥɨɠɟɧɢɹ ɜɵ ɩɨɣɦɟɬɟ ɞɥɹ ɛɟɫɩɨɤɨɣɫɬɜɚ ɧɟɬ ɩɨɜɨɞɚ

ФОРУМ ПАРТНЕРОВ

ɉɟɪɫɨɧɚɥɶɧɵɟ ɤɨɦɩɶɸɬɟɪɵ


ɋɟɪɜɟɪɵ

ɉɪɢ ɫɨɡɞɚɧɢɢ ɫɨɜɪɟɦɟɧɧɨɝɨ ɪɚɛɨɱɟɝɨ ɦɟɫɬɚ ɜɨ ɦɧɨɝɢɯ ɫɥɭɱɚɹɯ ɩɪɢɦɟɧɹɸɬɫɹ ɬɟɯɧɨɥɨɝɢɢ ɬɟɪɦɢɧɚɥɶɧɨɝɨ ɞɨɫɬɭɩɚ ɢ ɜɢɪɬɭɚɥɶɧɵɟ ɪɚɛɨɱɢɟ ɫɬɨɥɵ 9', Ⱦɥɹ ɞɨɫɬɭɩɚ ɤ ɫɟɪɜɟɪɧɵɦ ɪɟɫɭɪɫɚɦ ɱɚɳɟ ɜɫɟɝɨ ɢɫɩɨɥɶɡɭɟɬɫɹ ɬɨɧɤɢɣ ɤɥɢɟɧɬ ɫɩɟɰɢɚɥɢɡɢɪɨɜɚɧɧɨɟ ɭɫɬɪɨɣɫɬɜɨ ɫ ɦɢɧɢɦɚɥɶɧɵɦ ɧɚɛɨɪɨɦ ɚɩɩɚɪɚɬɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ ɢ ɜɫɬɪɨɟɧɧɨɣ Ɉɋ Ɍɚɤɨɟ ɭɫɬɪɨɣɫɬɜɨ ɢ ɤɨɧɰɟɩɰɢɹ ɟɝɨ ɩɪɢɦɟɧɟɧɢɹ ɢɦɟɟɬ ɫɥɟɞɭɸɳɢɟ ɞɨɫɬɨɢɧɫɬɜɚ Ŷ ɜɵɫɨɤɚɹ ɧɚɞɟɠɧɨɫɬɶ ɡɚ ɫɱɟɬ ɨɬɫɭɬɫɬɜɢɹ ɞɜɢɠɭɳɢɯɫɹ ɱɚɫɬɟɣ ɚ ɬɚɤɠɟ ɩɨɥɧɨɟ ɨɬɫɭɬɫɬɜɢɟ ɲɭɦɚ Ŷ ɧɢɡɤɨɟ ɷɧɟɪɝɨɩɨɬɪɟɛɥɟɧɢɟ Ŷ ɰɟɧɬɪɚɥɢɡɨɜɚɧɧɨɟ ɭɞɚɥɟɧɧɨɟ ɚɞɦɢɧɢɫɬɪɢɪɨɜɚɧɢɟ Ʉɨɦɩɚɧɢɹ )XMLWVX ɩɪɟɞɥɚɝɚɟɬ ɲɢɪɨɤɢɣ ɦɨɞɟɥɶɧɵɣ ɪɹɞ ɬɨɧɤɢɯ ɤɥɢɟɧɬɨɜ )8752 ɢ ɢɧɮɪɚɫɬɪɭɤɬɭɪɧɵɟ ɪɟɲɟɧɢɹ ɞɥɹ ɫɨɡɞɚɧɢɹ ɫɨɜɪɟɦɟɧɧɵɯ ɪɚɛɨɱɢɯ ɦɟɫɬ ȼɚɠɧɟɣɲɢɟ ɩɪɟɢɦɭɳɟɫɬɜɚ ɪɟɲɟɧɢɣ )XMLWVX Ŷ ɩɨɥɧɵɣ ɰɢɤɥ ɪɚɡɪɚɛɨɬɤɢ ɢ ɩɪɨɢɡɜɨɞɫɬɜɚ ɭɫɬɪɨɣɫɬɜ ɜɟɞɟɬɫɹ ɧɚ ɡɚɜɨɞɟ ɜ ɝ Ⱥɭɝɫɛɭɪɝ Ƚɟɪɦɚɧɢɹ Ŷ ɜ ɤɚɱɟɫɬɜɟ Ɉɋ ɢɫɩɨɥɶɡɭɸɬɫɹ ɫɬɚɧɞɚɪɬɧɵɟ ɪɟɲɟɧɢɹ 0LFURVRIW :LQGRZV (PEHGGHG ɢɥɢ ɨɞɧɚ ɢɡ ɥɭɱɲɢɯ ɜ ɫɜɨɟɦ ɤɥɚɫɫɟ Ɉɋ H/X[ ɪɚɡɪɚɛɚɬɵɜɚɟɦɚɹ ɧɚɲɟɣ ɤɨɦɩɚɧɢɟɣ Ŷ ɉɈ 6FRXW (QWHUSULVH ɞɥɹ ɩɨɥɧɨɝɨ ɭɩɪɚɜɥɟɧɢɹ ɚɩɩɚɪɚɬɧɵɦɢ ɢ ɩɪɨɝɪɚɦɦɧɵɦɢ ɤɨɦɩɨɧɟɧɬɚɦɢ ɩɚɪɤɚ ɬɨɧɤɢɯ ɤɥɢɟɧɬɨɜ Ŷ ɩɨɫɬɚɜɤɚ ɢɧɞɢɜɢɞɭɚɥɶɧɵɯ ɤɨɧɮɢɝɭɪɚɰɢɣ ɭɫɬɪɨɣɫɬɜ ɧɚɢɛɨɥɟɟ ɩɨɥɧɵɦ ɨɛɪɚɡɨɦ ɫɨɨɬɜɟɬɫɬɜɭɸɳɢɯ ɡɚɞɚɱɚɦ ɤɚɠɞɨɝɨ ɡɚɤɚɡɱɢɤɚ Ŷ ɩɟɪɜɵɣ ɢ ɟɞɢɧɫɬɜɟɧɧɵɣ ɧɚ ɪɵɧɤɟ ɬɨɧɤɢɣ ɤɥɢɟɧɬ ɩɪɟɦɢɭɦ ɤɥɚɫɫɚ ɜ ɮɨɪɦɚɬɟ ɦɨɧɨɛɥɨɤɚ ɫ ɫɟɧɫɨɪɧɵɦ ɭɩɪɚɜɥɟɧɢɟɦ

ɋɟɪɜɟɪɵ )XMLWVX 35,0(5*< ɢɫɩɨɥɶɡɭɸɬ ɫɬɚɧɞɚɪɬɧɭɸ ɚɪɯɢɬɟɤɬɭɪɭ [ ɨɛɟɫɩɟɱɢɜɚɸɳɭɸ ɧɚɢɥɭɱɲɟɟ ɫɨɨɬɧɨɲɟɧɢɟ ɰɟɧɵ ɢ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɇɨɜɟɣɲɢɟ ɩɪɨɰɟɫɫɨɪɵ ,QWHO ;HRQ ɨɛɟɫɩɟɱɢɜɚɸɬ ɩɪɟɜɨɫɯɨɞɧɭɸ ɜɵɱɢɫɥɢɬɟɥɶɧɭɸ ɦɨɳɶ Ⱦɨɩɨɥɧɢɬɟɥɶɧɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɦɚɫɲɬɚɛɢɪɨɜɚɧɢɹ ɩɨɡɜɨɥɹɸɬ ɧɚɪɚɳɢɜɚɬɶ ɩɚɦɹɬɶ ɞɢɫɤɨɜɨɟ ɩɪɨɫɬɪɚɧɫɬɜɨ ɞɨɛɚɜɥɹɬɶ ɤɨɦɦɭɧɢɤɚɰɢɨɧɧɵɟ ɢ ɞɪɭɝɢɟ ɩɥɚɬɵ ɪɚɫɲɢɪɟɧɢɹ ɢ ɫɬɪɨɢɬɶ ɤɨɧɮɢɝɭɪɚɰɢɢ ɨɩɬɢɦɢɡɢɪɨɜɚɧɧɵɟ ɩɨɞ ɡɚɞɚɱɢ ɡɚɤɚɡɱɢɤɨɜ Ⱦɟɦɨɧɫɬɪɢɪɭɹ ɥɢɞɢɪɭɸɳɢɟ ɪɟɡɭɥɶɬɚɬɵ ɩɨ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɫɟɪɜɟɪɵ 35,0(5*< ɨɞɧɨɜɪɟɦɟɧɧɨ ɩɨɤɚɡɵɜɚɸɬ ɩɪɟɤɪɚɫɧɨɟ ɫɨɨɬɧɨɲɟɧɢɟ ɜɵɱɢɫɥɢɬɟɥɶɧɨɣ ɦɨɳɧɨɫɬɢ ɤ ɷɧɟɪɝɨɩɨɬɪɟɛɥɟɧɢɸ ± ɬɨ ɟɫɬɶ ɹɜɥɹɸɬɫɹ ɨɱɟɧɶ ɷɧɟɪɝɨɷɮɮɟɤɬɢɜɧɵɦɢ Ɉɧɢ ɩɪɨɫɬɵ ɜ ɭɫɬɚɧɨɜɤɟ ɩɨɞɞɟɪɠɢɜɚɸɬ ɜɫɟ ɤɥɸɱɟɜɵɟ ɨɩɟɪɚɰɢɨɧɧɵɟ ɫɢɫɬɟɦɵ ɢ ɫɢɫɬɟɦɵ ɜɢɪɬɭɚɥɢɡɚɰɢɢ Ʉɚɠɞɵɣ ɫɟɪɜɟɪ ɭɤɨɦɩɥɟɤɬɨɜɵɜɚɟɬɫɹ ɩɚɤɟɬɨɦ ɉɈ 6HUYHU9LHZ 6XLWH ɞɥɹ ɨɛɫɥɭɠɢɜɚɧɢɹ ɠɢɡɧɟɧɧɨɝɨ ɰɢɤɥɚ ɫɟɪɜɟɪɚ ± ɨɬ ɧɚɱɚɥɶɧɨɣ ɢɧɫɬɚɥɥɹɰɢɢ ɢ ɞɨ ɭɞɚɥɟɧɧɨɝɨ ɚɞɦɢɧɢɫɬɪɢɪɨɜɚɧɢɹ

ɉɨɥɶɡɨɜɚɬɟɥɶ

ɉɨɥɶɡɨɜɚɬɟɥɶ ɉɨɥɶɡɨɜɚɬɟɥɶ

ɉɨɥɶɡɨɜɚɬɟɥɶ

ɉɊɂɅɈɀȿɇɂȿ ɉɨɥɶɡɨɜɚɬɟɥɶ ɉɨɥɶɡɨɜɚɬɟɥɶ

ɉɨɥɶɡɨɜɚɬɟɥɶ

ɉɊɂɅɈɀȿɇɂȿ

ɉɊɂɅɈɀȿɇɂȿ ɋȿɊȼȿɊɇȺə Ɉɋ

16

ФОРУМ ПАРТНЕРОВ

ɋɟɪɜɟɪɵ 35,0(5*< ɩɨɡɜɨɥɹɸɬ ɤɥɢɟɧɬɚɦ ɭɩɪɨɫɬɢɬɶ ɪɚɛɨɬɭ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɬɶ ɫɢɫɬɟɦɭ ɭɩɪɚɜɥɟɧɢɹ ɂɌ ɢɧɮɪɚɫɬɪɭɤɬɭɪɨɣ ɢ ɩɨɜɵɫɢɬɶ ɷɧɟɪɝɟɬɢɱɟɫɤɭɸ ɷɮɮɟɤɬɢɜɧɨɫɬɶ ɩɪɢ ɨɞɧɨɜɪɟɦɟɧɧɨɦ ɫɨɤɪɚɳɟɧɢɢ ɫɨɜɨɤɭɩɧɨɣ ɫɬɨɢɦɨɫɬɢ ɜɥɚɞɟɧɢɹ

Ɉɛɳɚɹ ɤɨɧɰɟɩɰɢɹ ɢɧɮɪɚɫɬɪɭɤɬɭɪɵ ɬɨɧɤɢɯ ɤɥɢɟɧɬɨɜ

ɉɨɥɶɡɨɜɚɬɟɥɶ

2013

Ɍɨɧɤɢɟ ɤɥɢɟɧɬɵ


Ɋɚɫɲɢɪɟɧɧɚɹ ɩɨɞɞɟɪɠɤɚ ɨɛɟɫɩɟɱɢɜɚɸɳɚɹ ɧɟɩɪɟɪɵɜɧɨɫɬɶ ɛɢɡɧɟɫɚ

ɂɫɩɨɥɶɡɭɹ ɫɬɪɚɬɟɝɢɸ ©ɭɧɢɜɟɪɫɚɥɶɧɨɝɨ ɢ ɛɟɡɨɩɚɫɧɨɝɨ ɯɪɚɧɟɧɢɹ ɞɚɧɧɵɯª )XMLWVX ɪɚɡɪɚɛɚɬɵɜɚɟɬ ɢ ɩɨɫɬɚɜɥɹɟɬ ɞɢɫɤɨɜɵɟ ɫɢɫɬɟɦɵ (7(5186 '; ɪɚɛɨɬɚɸɳɢɟ ɧɚ ɭɪɨɜɧɟ ɛɥɨɤɨɜ ɞɚɧɧɵɯ ɢ ɭɫɬɪɨɣɫɬɜɚ ɡɚɳɢɬɵ ɞɚɧɧɵɯ (7(5186 ɩɨɡɜɨɥɹɹ ɤɥɢɟɧɬɚɦ ɝɢɛɤɨ ɭɩɪɚɜɥɹɬɶ ɭɜɟɥɢɱɢɜɚɸɳɢɦɢɫɹ ɨɛɴɟɦɚɦɢ ɞɚɧɧɵɯ ɫ ɦɟɧɶɲɢɦɢ ɡɚɬɪɚɬɚɦɢ ɚ ɬɚɤɠɟ ɩɨɥɶɡɨɜɚɬɶɫɹ ɩɪɟɢɦɭɳɟɫɬɜɚɦɢ ɜ ɜɵɫɲɟɣ ɫɬɟɩɟɧɢ ɧɚɞɟɠɧɨɣ ɚɪɯɢɬɟɤɬɭɪɵ ɢ ɪɚɞɢɤɚɥɶɧɨɝɨ ɭɩɪɨɳɟɧɢɹ ɪɚɛɨɱɢɯ ɩɪɨɰɟɫɫɨɜ

2013

ɋɢɫɬɟɦɵ ɯɪɚɧɟɧɢɹ ɞɚɧɧɵɯ

)XMLWVX ɭɞɟɥɹɟɬ ɨɫɨɛɨɟ ɜɧɢɦɚɧɢɟ ɫɟɪɜɢɫɧɨɦɭ ɢ ɝɚɪɚɧɬɢɣɧɨɦɭ ɨɛɫɥɭɠɢɜɚɧɢɸ ȼ Ɋɨɫɫɢɢ ɢ ɞɪɭɝɢɯ ɫɬɪɚɧɚɯ ɋɇȽ ɫ )XMLWVX ɫɨɬɪɭɞɧɢɱɚɟɬ ɛɨɥɟɟ ɤɨɦɩɚɧɢɣ ɩɚɪɬɧɟɪɨɜ ɢ ɫɟɪɜɢɫɧɵɯ ɰɟɧɬɪɨɜ

ɉɚɤɟɬɵ ɭɫɥɭɝ ɩɨ ɩɨɞɞɟɪɠɤɟ ɚɩɩɚɪɚɬɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ +: 6XSSRUW 3DFNV ɨɛɟɫɩɟɱɢɜɚɸɬ ɫɟɪɜɢɫɧɭɸ ɩɨɞɞɟɪɠɤɭ ɜɨɫɫɬɚɧɨɜɥɟɧɢɟ ɪɚɛɨɬɨɫɩɨɫɨɛɧɨɫɬɢ ɜɚɲɢɯ ɂɌ ɫɢɫɬɟɦ ɜ ɫɨɨɬɜɟɬɫɬɜɢɢ ɫ ɜɵɛɪɚɧɧɵɦ ɭɪɨɜɧɟɦ ɨɛɫɥɭɠɢɜɚɧɢɹ Ɉɩɪɟɞɟɥɢɜ ɧɟɨɛɯɨɞɢɦɵɣ ɭɪɨɜɟɧɶ ɞɨɫɬɭɩɧɨɫɬɢ ɜɵ ɦɨɠɟɬɟ ɜɵɛɪɚɬɶ ɩɨɞɯɨɞɹɳɟɟ ɜɪɟɦɹ ɨɠɢɞɚɧɢɹ ɫɩɟɰɢɚɥɢɫɬɚ ɢɥɢ ɜɪɟɦɹ ɜɨɫɫɬɚɧɨɜɥɟɧɢɹ ɢɧɮɪɚɫɬɪɭɤɬɭɪɵ ɫɪɟɞɢ ɩɪɟɞɥɨɠɟɧɧɵɯ ɜɚɪɢɚɧɬɨɜ ɍɪɨɜɧɢ ɨɛɫɥɭɠɢɜɚɧɢɹ Ŷ ȼɪɟɦɹ ɪɟɚɤɰɢɢ ɜɨɫɫɬɚɧɨɜɥɟɧɢɹ ɱɚɫɚ ɱɚɫɨɜ ɢ 1%' Ŷ Ɉɤɧɨ ɨɛɫɥɭɠɢɜɚɧɢɹ ɯ ɢ ɯ ɞɨɫɬɭɩɧɵ ɧɚ ɨɩɢɫɚɧɧɵɯ ɭɫɥɨɜɢɹɯ ɞɥɹ ɦɟɫɬ ɭɫɬɚɧɨɜɤɢ ɨɛɨɪɭɞɨɜɚɧɢɹ ɤɨɬɨɪɵɟ ɧɚɯɨɞɹɬɫɹ ɧɚ ɪɚɫɫɬɨɹɧɢɢ ɞɨ ɤɦ ɨɬ ɚɜɬɨɪɢɡɨɜɚɧɧɨɝɨ ɫɟɪɜɢɫɧɨɝɨ ɰɟɧɬɪɚ )XMLWVX ɧɨ ɧɟ ɛɨɥɟɟ ɨɞɧɨɝɨ ɱɚɫɚ ɟɡɞɵ ɉɚɤɟɬɵ ɭɫɥɭɝ ɩɨ ɩɨɞɞɟɪɠɤɟ ɩɪɨɝɪɚɦɦɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ 6: 6XSSRUW 3DFNV ɨɛɟɫɩɟɱɢɜɚɸɬ ɛɟɫɩɟɪɟɛɨɣɧɭɸ ɪɚɛɨɬɭ ɜɚɲɟɣ ɩɪɨɝɪɚɦɦɧɨɣ ɢɧɮɪɚɫɬɪɭɤɬɭɪɵ ɛɥɚɝɨɞɚɪɹ ɭɫɬɪɚɧɟɧɢɸ ɧɟɩɨɥɚɞɨɤ ɩɭɬɟɦ ɬɟɥɟɮɨɧɧɵɯ ɤɨɧɫɭɥɶɬɚɰɢɣ ɢ ɭɫɬɚɧɨɜɤɢ ɨɛɧɨɜɥɟɧɢɣ ɫɪɚɡɭ ɩɨɫɥɟ ɢɯ ɨɮɢɰɢɚɥɶɧɨɝɨ ɜɵɯɨɞɚ ȼɵ ɬɚɤɠɟ ɛɭɞɟɬɟ ɨɛɟɫɩɟɱɟɧɵ ɧɨɜɵɦɢ ɜɟɪɫɢɹɦɢ ɩɪɨɝɪɚɦɦɧɵɯ ɩɪɨɞɭɤɬɨɜ ɧɚ ɭɫɥɨɜɢɹɯ ɭɫɬɚɧɨɜɥɟɧɧɵɯ ɨɛɥɚɞɚɬɟɥɟɦ ɥɢɰɟɧɡɢɢ ɢɥɢ ɩɨɫɬɚɜɳɢɤɨɦ ɉɈ

ɉɚɤɟɬɵ ɭɫɥɭɝ ɩɨ ɩɪɨɞɥɟɧɢɸ ɝɚɪɚɧɬɢɢ 3URORQJDWLRQ 3DFNV ɩɨɡɜɨɥɹɸɬ ɩɪɨɞɥɢɬɶ ɫɭɳɟɫɬɜɭɸɳɢɟ ɝɚɪɚɧɬɢɣɧɵɟ ɨɛɹɡɚɬɟɥɶɫɬɜɚ ɜ ɬɨɦ ɱɢɫɥɟ ɢ ɩɪɢ ɧɚɥɢɱɢɢ ɞɨɩɨɥɧɢɬɟɥɶɧɵɯ ɫɨɝɥɚɲɟɧɢɣ ɤ ɫɬɚɧɞɚɪɬɧɨɣ ɝɚɪɚɧɬɢɢ ɜ ɩɟɪɢɨɞ ɞɟɣɫɬɜɢɹ ɫɬɚɧɞɚɪɬɧɨɣ ɝɚɪɚɧɬɢɢ ɢɥɢ ɩɪɢɨɛɪɟɬɟɧɧɨɝɨ ɪɚɧɟɟ ɩɚɤɟɬɚ ɭɫɥɭɝ

17

ФОРУМ ПАРТНЕРОВ

ɉɚɤɟɬ ɭɫɥɭɝ ± ɷɬɨ ɞɨɩɨɥɧɢɬɟɥɶɧɨɟ ɫɨɝɥɚɲɟɧɢɟ ɤ ɫɬɚɧɞɚɪɬɧɨɣ ɝɚɪɚɧɬɢɢ ɩɪɟɞɨɫɬɚɜɥɹɟɦɨɟ ɩɨ ɮɢɤɫɢɪɨɜɚɧɧɨɣ ɰɟɧɟ ɧɚ ɭɫɥɨɜɢɹɯ ɩɪɟɞɨɩɥɚɬɵ ɢ ɞɟɣɫɬɜɭɸɳɟɟ ɜ ɬɟɱɟɧɢɟ ɨɩɪɟɞɟɥɟɧɧɨɝɨ ɩɟɪɢɨɞɚ ɉɪɢɨɛɪɟɫɬɢ ɢ ɚɤɬɢɜɢɪɨɜɚɬɶ ɩɚɤɟɬɵ ɭɫɥɭɝ ɞɥɹ ɩɪɨɞɭɤɰɢɢ )XMLWVX ɦɨɠɧɨ ɜ ɬɟɱɟɧɢɟ ɩɟɪɜɨɝɨ ɝɨɞɚ ɢɫɩɨɥɶɡɨɜɚɧɢɹ

ȼ ɬɨ ɜɪɟɦɹ ɤɚɤ ɬɪɚɞɢɰɢɨɧɧɵɟ ɩɨɫɬɚɜɳɢɤɢ ɩɪɟɞɥɚɝɚɸɬ ɪɚɡɧɨɨɛɪɚɡɧɵɟ ɪɚɡɪɨɡɧɟɧɧɵɟ ɚɪɯɢɬɟɤɬɭɪɵ ɯɪɚɧɟɧɢɹ ɞɚɧɧɵɯ ɤɚɤ ɞɥɹ ɧɚɱɚɥɶɧɨɝɨ ɢ ɫɪɟɞɧɟɝɨ ɫɟɝɦɟɧɬɨɜ ɪɵɧɤɚ ɬɚɤ ɢ ɞɥɹ ɫɟɝɦɟɧɬɚ ɤɥɚɫɫɚ KLJK HQG ɫɢɫɬɟɦɵ (7(5186 '; ɨɛɟɫɩɟɱɢɜɚɸɬ ɭɧɢɮɢɰɢɪɨɜɚɧɧɨɟ ɭɩɪɚɜɥɟɧɢɟ ɯɪɚɧɟɧɢɟɦ ɞɚɧɧɵɯ Ⱦɚɧɧɵɣ ɩɨɞɯɨɞ ɤ ɩɨɫɬɪɨɟɧɢɸ ɚɪɯɢɬɟɤɬɭɪɵ ɜɵɝɨɞɟɧ ɞɥɹ ɡɚɤɚɡɱɢɤɚ ɬɚɤ ɤɚɤ ɨɧ ɩɨɡɜɨɥɹɟɬ ɫɨɤɪɚɬɢɬɶ ɡɚɬɪɚɬɵ ɫɜɹɡɚɧɧɵɟ ɫ ɨɛɟɫɩɟɱɟɧɢɟɦ ɪɨɫɬɚ ɛɢɡɧɟɫɚ ɭɩɪɨɫɬɢɬɶ ɪɚɛɨɱɢɟ ɩɪɨɰɟɫɫɵ ɢ ɩɨɜɵɫɢɬɶ ɫɬɟɩɟɧɶ ɭɧɢɜɟɪɫɚɥɶɧɨɫɬɢ ɫɢɫɬɟɦ ɋɢɫɬɟɦɵ (7(5186 '; ɨɪɢɟɧɬɢɪɨɜɚɧɵ ɧɚ ɤɥɢɟɧɬɨɜ ɤɨɬɨɪɵɦ ɧɟɨɛɯɨɞɢɦɨ ɯɪɚɧɟɧɢɟ ɢɧɮɨɪɦɚɰɢɢ ɧɚ ɭɪɨɜɧɟ ɛɥɨɤɨɜ ɞɚɧɧɵɯ ɜ ɨɛɥɚɫɬɹɯ ɮɚɣɥɨɜɵɯ ɫɢɫɬɟɦ ɢ ɭɧɢɮɢɰɢɪɨɜɚɧɧɵɯ ɞɢɫɤɨɜɵɯ ɫɢɫɬɟɦ ɯɪɚɧɟɧɢɹ ɞɚɧɧɵɯ )XMLWVX ɬɟɫɧɨ ɫɨɬɪɭɞɧɢɱɚɟɬ ɫ ɤɨɦɩɚɧɢɟɣ 1HW$SS ɩɪɟɞɥɚɝɚɹ ɫɚɦɵɟ ɩɟɪɟɞɨɜɵɟ ɬɟɯɧɨɥɨɝɢɱɟɫɤɢɟ ɪɟɲɟɧɢɹ


ɇɟɜɨɡɜɪɚɬɧɵɟ ɠɟɫɬɤɢɟ ɞɢɫɤɢ +'' UHWHQWLRQ

Ⱦɚɧɧɵɣ ɞɨɩɨɥɧɢɬɟɥɶɧɵɣ ɤɨɦɩɨɧɟɧɬ ɩɚɤɟɬɚ ɭɫɥɭɝ ɩɨ ɩɨɞɞɟɪɠɤɟ ɚɩɩɚɪɚɬɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ )XMLWVX ɩɪɟɞɧɚɡɧɚɱɟɧ ɞɥɹ Ɂɚɤɚɡɱɢɤɨɜ ɤɨɬɨɪɵɟ ɜ ɫɥɭɱɚɟ ɜɨɡɧɢɤɧɨɜɟɧɢɹ ɧɟɢɫɩɪɚɜɧɨɫɬɟɣ ɜ ɪɚɛɨɬɟ ɨɛɨɪɭɞɨɜɚɧɢɹ ɧɟ ɯɨɬɹɬ ɩɟɪɟɞɚɜɚɬɶ ɫɜɨɢ ɧɨɫɢɬɟɥɢ ɞɚɧɧɵɯ ɠɟɫɬɤɢɟ ɞɢɫɤɢ ɢɥɢ ɬɜɟɪɞɨɬɟɥɶɧɵɟ ɧɚɤɨɩɢɬɟɥɢ ɫ ɤɨɧɮɢɞɟɧɰɢɚɥɶɧɨɣ ɢɧɮɨɪɦɚɰɢɟɣ ɤɨɪɩɨɪɚɰɢɢ )XMLWVX ɢɥɢ ɚɜɬɨɪɢɡɨɜɚɧɧɨɦɭ ɫɟɪɜɢɫɧɨɦɭ ɰɟɧɬɪɭ Ɂɚɤɚɡɱɢɤɢ ɤɨɬɨɪɵɟ ɩɪɢɨɛɪɟɬɚɸɬ ɞɚɧɧɵɣ ɤɨɦɩɨɧɟɧɬ ɩɚɤɟɬɚ ɭɫɥɭɝ ɩɨ ɩɨɞɞɟɪɠɤɟ ɚɩɩɚɪɚɬɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ )XMLWVX ɢɦɟɸɬ ɜɨɡɦɨɠɧɨɫɬɶ ɨɫɬɚɜɥɹɬɶ ɭ ɫɟɛɹ ɧɟɢɫɩɪɚɜɧɵɟ ɠɟɫɬɤɢɟ ɞɢɫɤɢ ɤɨɬɨɪɵɟ ɩɨɞɥɟɠɚɬ ɡɚɦɟɧɟ ȼ ɞɚɧɧɨɦ ɫɥɭɱɚɟ ɤɨɪɩɨɪɚɰɢɹ )XMLWVX ɧɟ ɧɚɫɬɚɢɜɚɟɬ ɧɚ ɫɜɨɟɦ ɩɪɚɜɟ ɫɨɛɫɬɜɟɧɧɨɫɬɢ ɧɚ ɧɟɢɫɩɪɚɜɧɵɟ ɠɟɫɬɤɢɟ ɞɢɫɤɢ ɩɪɢ ɩɪɟɞɨɫɬɚɜɥɟɧɢɢ ɡɚɦɟɧɵ Ɂɚɤɚɡɱɢɤ ɧɟɫɟɬ ɩɨɥɧɭɸ ɨɬɜɟɬɫɬɜɟɧɧɨɫɬɶ ɡɚ ɡɚɳɢɬɭ ɤɨɧɮɢɞɟɧɰɢɚɥɶɧɵɯ ɞɚɧɧɵɯ ɯɪɚɧɹɳɢɯɫɹ ɧɚ ɧɟɢɫɩɪɚɜɧɨɦ ɠɟɫɬɤɨɦ ɞɢɫɤɟ

Ɉɪɝɚɧɢɡɚɰɢɹ ɩɪɟɞɨɫɬɚɜɥɟɧɢɹ ɭɫɥɭɝ )XMLWVX ɯɚɪɚɤɬɟɪɢɡɭɟɬɫɹ ɫɥɨɝɚɧɨɦ ³7KLQN *OREDO ± $FW /RFDO´ ɧɚɪɹɞɭ ɫ ɧɚɥɢɱɢɟɦ ɪɭɤɨɜɨɞɢɬɟɥɟɣ ɩɪɨɟɤɬɨɜ ɫɨɛɫɬɜɟɧɧɨɣ ɷɤɫɩɟɪɬɧɨɣ ɝɪɭɩɩɵ ɢɧɠɟɧɟɪɨɜ ɢ ɫɮɨɪɦɢɪɨɜɚɧɧɨɣ ɩɚɪɬɧɟɪɫɤɨɣ ɫɟɬɢ ɩɨ ɜɫɟɣ Ɋɨɫɫɢɢ ɢ ɋɇȽ ɥɨɤɚɥɶɧɨɟ ɩɪɟɞɫɬɚɜɢɬɟɥɶɫɬɜɨ )XMLWVX ɢɦɟɟɬ ɧɚɥɚɠɟɧɧɭɸ ɫɯɟɦɭ ɜɡɚɢɦɨɞɟɣɫɬɜɢɹ ɫ ɰɟɧɬɪɚɦɢ ɤɨɦɩɟɬɟɧɰɢɣ ɜ Ƚɟɪɦɚɧɢɢ ɢ əɩɨɧɢɢ ɚ ɬɚɤɠɟ ɫ ɰɟɧɬɪɚɦɢ ɩɨ ɩɪɟɞɨɫɬɚɜɥɟɧɢɸ ɭɫɥɭɝ ɩɨ ɜɫɟɦɭ ɦɢɪɭ ± ɷɬɨ ɜɨɫɟɦɶ ɰɟɧɬɪɨɜ ɭɞɚɥɟɧɧɨɝɨ ɦɨɧɢɬɨɪɢɧɝɚ )XMLWVX ɢ ɩɹɬɶ ɦɭɥɶɬɢɹɡɵɱɧɵɯ ɫɥɭɠɛ 6HUYLFH 'HVN

2013

ɋɟɪɜɢɫɵ )XMLWVX ©Ɇɵɫɥɢɬɶ ɝɥɨɛɚɥɶɧɨ ɞɟɣɫɬɜɨɜɚɬɶ ɥɨɤɚɥɶɧɨª

ɋɟɝɨɞɧɹ ɦɨɠɧɨ ɫ ɭɜɟɪɟɧɧɨɫɬɶɸ ɝɨɜɨɪɢɬɶ ɨ ɧɚɥɢɱɢɢ ɭ )XMLWVX ɩɨɥɧɨɝɨ ɤɨɦɩɥɟɤɬɚ ɂɌ ɭɫɥɭɝ ɞɥɹ ɭɞɨɜɥɟɬɜɨɪɟɧɢɹ ɩɨɬɪɟɛɧɨɫɬɟɣ ɤɥɢɟɧɬɨɜ ɩɪɚɤɬɢɱɟɫɤɢ ɢɡ ɜɫɟɯ ɨɬɪɚɫɥɟɣ ɉɨɪɬɮɨɥɢɨ ɭɫɥɭɝ )XMLWVX ɦɨɠɧɨ ɭɫɥɨɜɧɨ ɪɚɡɞɟɥɢɬɶ ɧɚ ɬɪɢ ɨɛɥɚɫɬɢ

ɉɚɤɟɬɵ ɭɫɥɭɝ ɩɨ ɫɛɨɪɤɟ ɦɨɧɬɚɠɭ ɢ ɩɭɫɤɨ ɧɚɥɚɞɤɟ ɫɟɪɜɟɪɨɜ ɢ ɋɏȾ ,QVWDOODWLRQ 3DFNV

ɉɨɞ ɭɫɥɭɝɚɦɢ ɩɨ ɭɫɬɚɧɨɜɤɟ ɢ ɧɚɫɬɪɨɣɤɟ ɂɌ ɨɛɨɪɭɞɨɜɚɧɢɹ ɩɨɧɢɦɚɸɬɫɹ ɩɪɨɝɪɚɦɦɵ ɩɨ ɭɫɬɚɧɨɜɤɟ ɭ ɤɨɧɟɱɧɨɝɨ ɤɥɢɟɧɬɚ ɂɌ ɨɛɨɪɭɞɨɜɚɧɢɹ ɢ ɫɢɫɬɟɦɧɵɯ ɩɪɢɥɨɠɟɧɢɣ ɞɥɹ ɩɪɨɞɭɤɬɨɜ )XMLWVX Ɇɵ ɩɪɟɞɥɚɝɚɟɦ ɬɪɢ ɩɪɨɝɪɚɦɦɵ ɩɨ ɭɫɬɚɧɨɜɤɟ ɢ ɧɚɫɬɪɨɣɤɟ ɩɨɫɬɚɜɥɹɟɦɨɝɨ ɂɌ ɨɛɨɪɭɞɨɜɚɧɢɹ ɢ ɪɟɲɟɧɢɣ Ȼɚɡɨɜɚɹ %DVLF Ɋɚɫɲɢɪɟɧɧɚɹ $GYDQFHG ɢ ɂɧɞɢɜɢɞɭɚɥɶɧɚɹ ,QGLYLGXDO ɉɪɨɝɪɚɦɦɵ Ȼɚɡɨɜɚɹ %DVLF ɢ Ɋɚɫɲɢɪɟɧɧɚɹ $GYDQFHG ɞɨɫɬɭɩɧɵ ɞɥɹ ɛɨɥɶɲɢɧɫɬɜɚ ɩɪɨɞɭɤɬɨɜ ɩɨ ɮɢɤɫɢɪɨɜɚɧɧɨɣ ɰɟɧɟ ɧɨ ɞɥɹ ɧɟɤɨɬɨɪɵɯ ɰɟɧɚ ɜɵɞɚɟɬɫɹ ɩɨ ɡɚɩɪɨɫɭ Ⱦɨɩɨɥɧɢɬɟɥɶɧɵɟ ɭɫɥɭɝɢ ɩɨ ɦɨɧɬɚɠɭ ɢ ɭɫɬɚɧɨɜɤɟ ɫɥɨɠɧɵɯ ɢɧɮɪɚɫɬɪɭɤɬɭɪ ɬɚɤɠɟ ɪɚɫɫɱɢɬɵɜɚɸɬɫɹ ɨɬɞɟɥɶɧɨ

ɍɫɥɭɝɢ ɩɨ ɪɚɡɪɚɛɨɬɤɟ ɜɧɟɞɪɟɧɢɸ ɫɨɩɪɨɜɨɠɞɟɧɢɸ ɩɪɢɥɨɠɟɧɢɣ $SSOLFDWLRQ VHUYLFHV ɜɤɥɸɱɚɸɬ ɢɧɞɭɫɬɪɢɚɥɶɧɵɟ ɪɟɲɟɧɢɹ ɩɨ ɚɭɬɫɨɪɫɢɧɝɭ ɭɩɪɚɜɥɟɧɢɸ ɩɪɢɥɨɠɟɧɢɹɦɢ ɭɩɪɚɜɥɟɧɢɸ ɢɧɮɨɪɦɚɰɢɟɣ ɪɚɡɪɚɛɨɬɤɭ ɢ ɢɧɬɟɝɪɚɰɢɸ ɩɪɢɥɨɠɟɧɢɣ ɩɪɟɞɨɫɬɚɜɥɟɧɢɟ ɩɪɢɥɨɠɟɧɢɣ ɤɚɤ ɫɟɪɜɢɫɨɜ $DD6 ɉɨɪɬɮɟɥɶ ɭɫɥɭɝ ɞɥɹ ɂɌ ɢɧɮɪɚɫɬɪɭɤɬɭɪ 0DQDJHG ,QIUDVWUXFWXUH 6HUYLFHV ɫɮɨɪɦɢɪɨɜɚɧ ɬɚɤɢɦ ɨɛɪɚɡɨɦ ɱɬɨɛɵ ɭɞɨɜɥɟɬɜɨɪɢɬɶ ɥɸɛɵɟ ɩɨɬɪɟɛɧɨɫɬɢ ɡɚɤɚɡɱɢɤɚ ɜ ɬɟɯɧɢɱɟɫɤɨɦ ɫɨɩɪɨɜɨɠɞɟɧɢɢ ɢ ɨɛɫɥɭɠɢɜɚɧɢɢ ɂɌ ɪɟɲɟɧɢɣ Ɂɚɤɚɡɱɢɤ ɦɨɠɟɬ ɪɚɫɲɢɪɢɬɶ ɭɫɥɨɜɢɹ ɫɬɚɧɞɚɪɬɧɨɣ ɝɚɪɚɧɬɢɢ ɢɥɢ ɡɚɤɚɡɚɬɶ ɭɫɥɭɝɢ ɩɨ ɡɚɩɭɫɤɭ ɢ ɢɧɬɟɝɪɚɰɢɢ ɪɟɲɟɧɢɣ ɜ ɂɌ ɢɧɮɪɚɫɬɪɭɤɬɭɪɭ

ɉɚɤɟɬɵ ɭɫɥɭɝ ɩɨ ɢɧɬɟɝɪɚɰɢɢ ɪɟɲɟɧɢɣ 'HSOR\PHQW 3DFNV

ɋɬɚɧɞɚɪɬɧɚɹ ɭɫɥɭɝɚ ɤɨɦɩɚɧɢɢ )XMLWVX ɩɨ ɪɚɡɜɟɪɬɵɜɚɧɢɸ ɋɏȾ )XMLWVX (7(5186 '; ɪɟɲɟɧɢɣ (7(5186 &6 ɢ ɱɚɫɬɧɨɣ ɨɛɥɚɱɧɨɣ ɩɥɚɬɮɨɪɦɵ ', %/2&. ɩɨɡɜɨɥɹɟɬ ɜɵɩɨɥɧɢɬɶ ɛɵɫɬɪɭɸ ɢ ɷɮɮɟɤɬɢɜɧɭɸ ɭɫɬɚɧɨɜɤɭ ɢ ɪɟɚɥɢɡɚɰɢɸ ɜɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɵɯ ɪɟɲɟɧɢɣ ɨɬ )XMLWVX Ɉɩɢɪɚɹɫɶ ɧɚ ɨɩɵɬ ɢ ɫɬɪɭɤɬɭɪɢɪɨɜɚɧɧɵɟ ɩɪɨɰɟɫɫɵ ɢɧɠɟɧɟɪɵ )XMLWVX ɨɛɟɫɩɟɱɢɜɚɸɬ ɧɚɞɟɠɧɭɸ ɜɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɭɸ ɭɫɬɚɧɨɜɤɭ ɢ ɪɟɚɥɢɡɚɰɢɸ ɤɨɬɨɪɵɟ ɫɨɤɪɚɳɚɸɬ ɜɪɟɦɹ ɪɚɡɜɟɪɬɵɜɚɧɢɹ ɢ ɫɥɭɠɚɬ ɨɫɧɨɜɨɣ ɞɥɹ ɩɨɜɵɲɟɧɢɹ ɭɫɬɨɣɱɢɜɨɫɬɢ ɢ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɗɬɨ ɩɨɡɜɨɥɹɟɬ ɂɌ ɩɟɪɫɨɧɚɥɭ ɧɚɲɢɯ ɤɥɢɟɧɬɨɜ ɫɤɨɧɰɟɧɬɪɢɪɨɜɚɬɶɫɹ ɧɚ ɜɨɩɪɨɫɚɯ ɧɚɢɛɨɥɟɟ ɜɚɠɧɵɯ ɞɥɹ ɢɯ ɛɢɡɧɟɫɚ ȼ ɪɟɡɭɥɶɬɚɬɟ ɩɪɨɢɫɯɨɞɢɬ ɩɥɚɜɧɨɟ ɜɧɟɞɪɟɧɢɟ ɫɢɫɬɟɦ )XMLWVX ɱɬɨ ɩɨɡɜɨɥɹɟɬ ɛɵɫɬɪɨ ɩɨɜɵɫɢɬɶ ɩɪɨɞɭɤɬɢɜɧɨɫɬɶ

ȼɧɟ ɡɚɜɢɫɢɦɨɫɬɢ ɨɬ ɬɨɝɨ ɩɪɢɧɚɞɥɟɠɢɬ ɥɢ ɢɧɮɪɚɫɬɪɭɤɬɭɪɚ ɡɚɤɚɡɱɢɤɭ ɢɥɢ ɨɛɟɫɩɟɱɢɜɚɟɬɫɹ )XMLWVX ɪɟɲɟɧɢɟ ɦɨɠɟɬ ɫɨɞɟɪɠɚɬɶ ɫɥɟɞɭɸɳɢɟ ɨɫɧɨɜɧɵɟ ɷɥɟɦɟɧɬɵ ɂɧɮɪɚɫɬɪɭɤɬɭɪɚ ɐɟɧɬɪɨɜ Ɉɛɪɚɛɨɬɤɢ Ⱦɚɧɧɵɯ ± ɢɧɠɟɧɟɪɧɵɟ ɫɢɫɬɟɦɵ ɫɟɪɜɟɪɵ ɫɢɫɬɟɦɵ ɯɪɚɧɟɧɢɹ ɞɚɧɧɵɯ ɫɟɬɟɜɨɟ ɨɛɨɪɭɞɨɜɚɧɢɟ ɍɫɥɭɝɢ ɭɩɪɚɜɥɟɧɢɹ ± ɚɞɦɢɧɢɫɬɪɢɪɨɜɚɧɢɟ ɢ ɭɩɪɚɜɥɟɧɢɟ ɫɢɫɬɟɦɚɦɢ ɡɚɤɚɡɱɢɤɚ Ɋɚɛɨɱɢɟ ɦɟɫɬɚ ± ɩɨɥɶɡɨɜɚɬɟɥɶɫɤɢɟ ɭɫɬɪɨɣɫɬɜɚ ɤɨɬɨɪɵɟ ɩɨɡɜɨɥɹɸɬ ɩɨɥɭɱɚɬɶ ɞɨɫɬɭɩ ɢ ɷɮɮɟɤɬɢɜɧɨ ɨɛɦɟɧɢɜɚɬɶɫɹ ɢɧɮɨɪɦɚɰɢɟɣ ɋɥɭɠɛɚ ɩɨɞɞɟɪɠɤɢ ± ɟɞɢɧɚɹ ɬɨɱɤɚ ɤɨɧɬɚɤɬɚ ɢ ɨɬɜɟɬɫɬɜɟɧɧɨɫɬɢ ɩɪɢ ɜɡɚɢɦɨɞɟɣɫɬɜɢɢ ɩɨɥɶɡɨɜɚɬɟɥɟɣ ɢ ɩɨɫɬɚɜɳɢɤɨɜ ɭɫɥɭɝ ,DD6 ,QIUDVWUXFWXUH DV D 6HUYLFH ɢ 6DD6 6RIWZDUH DV D 6HUYLFH ɭɫɥɭɝɢ )XMLWVX ± ɜɨɡɦɨɠɧɨɫɬɶ ɡɚɞɟɣɫɬɜɨɜɚɬɶ ɢ ɨɩɥɚɱɢɜɚɬɶ ɂɌ ɪɟɫɭɪɫɵ ɩɨ ɮɚɤɬɢɱɟɫɤɨɦɭ ɨɛɴɟɦɭ ɩɨɬɪɟɛɥɹɟɦɵɯ ɭɫɥɭɝ

18

ФОРУМ ПАРТНЕРОВ

ɍɫɥɭɝɢ ɩɨ ɨɩɬɢɦɢɡɚɰɢɢ ɛɢɡɧɟɫ ɩɪɨɰɟɫɫɨɜ %XVLQHVV VHUYLFHV ɩɨɞɪɚɡɭɦɟɜɚɸɬ ɢɧɞɭɫɬɪɢɚɥɶɧɵɟ ɭɫɥɭɝɢ ɜ ɱɚɫɬɢ ɚɭɬɫɨɪɫɢɧɝɚ ɛɢɡɧɟɫ ɩɪɨɰɟɫɫɨɜ ɧɚɩɪɢɦɟɪ ɨɩɬɢɦɢɡɚɰɢɢ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɪɟɫɭɪɫɨɜ ɚɭɬɫɨɪɫɢɧɝɚ ɭɩɪɚɜɥɟɧɢɹ ɩɟɪɫɨɧɚɥɨɦ ɛɢɡɧɟɫ ɤɨɧɫɚɥɬɢɧɝ ɫɬɪɚɬɟɝɢɹ ɂɌ ɭɩɪɚɜɥɟɧɢɟ ɬɪɟɛɨɜɚɧɢɹɦɢ ɤ ɂɌ ɫɨɨɬɜɟɬɫɬɜɢɟ ɬɪɟɛɨɜɚɧɢɹɦ ɢ ɪɢɫɤɢ ɂɌ ɩɨɜɵɲɟɧɢɟ ɪɟɡɭɥɶɬɚɬɢɜɧɨɫɬɢ ɂɌ ɭɩɪɚɜɥɟɧɢɟ ɂɌ ɡɚɬɪɚɬɚɦɢ ɩɨɜɵɲɟɧɢɟ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɂɌ ɪɟɫɭɪɫɨɜ ɢ ɬ ɩ


)XMLWVX ɜ Ɋɨɫɫɢɢ ɐɟɧɬɪɚɥɶɧɵɣ ɮɟɞɟɪɚɥɶɧɵɣ ɨɤɪɭɝ Ɇɨɫɤɜɚ ɭɥ Ɂɟɦɥɹɧɨɣ ȼɚɥ ɞ ɨɣ ɷɬɚɠ ɬɟɥ ɮɚɤɫ H PDLO UXVVLD#WV IXMLWVX FRP ɉɪɢɜɨɥɠɫɤɢɣ ɮɟɞɟɪɚɥɶɧɵɣ ɨɤɪɭɝ ɋɚɦɚɪɚ ɭɥ ȼɨɞɧɢɤɨɜ ɞ ɨɮɢɫ W Ɂɚɣɰɟɜ Ⱥɥɟɤɫɚɧɞɪ ɬɟɥ

Швеция

Финляндия Россия

Великобритания Канада

Эстония

Северная Ирландия

США

Германия

Ⱦɚɥɶɧɟɜɨɫɬɨɱɧɵɣ ɢ ɍɪɚɥɶɫɤɢɣ ɮɟɞɟɪɚɥɶɧɵɟ ɨɤɪɭɝɚ ȿɤɚɬɟɪɢɧɛɭɪɝ ɭɥ Ɋɨɡɵ Ʌɸɤɫɟɦɛɭɪɝ ɞ ɨɮɢɫ ɇɢɤɢɬɢɧ ȼɢɬɚɥɢɣ ɬɟɥ

Польша

Китай Япония

Португалия Индия

Коста-Рика

Таиланд Малайзия

ɋɟɜɟɪɨ Ɂɚɩɚɞɧɵɣ ɮɟɞɟɪɚɥɶɧɵɣ ɨɤɪɭɝ ɋɚɧɤɬ ɉɟɬɟɪɛɭɪɝ ɭɥ Ⱥɪɬɢɥɥɟɪɢɣɫɤɚɹ ɞ ɨɮɢɫ Ȼɪɹɧɰɟɜ Ⱥɥɟɤɫɚɧɞɪ ɬɟɥ

Филиппины Сингапур

Бразилия Австралия

ɋɢɛɢɪɫɤɢɣ ɮɟɞɟɪɚɥɶɧɵɣ ɨɤɪɭɝ ɇɨɜɨɫɢɛɢɪɫɤ ɭɥ Ɉɪɞɠɨɧɢɤɢɞɡɟ ɞ ɑɟɪɧɚɜɢɧ Ⱥɪɤɚɞɢɣ ɬɟɥ

Южная Африка

ɝɥɨɛɚɥɶɧɵɯ ɦɧɨɝɨɹɡɵɱɧɵɯ ɫɥɭɠɛ ©ɋɟɪɜɢɫ ɞɟɫɤ ª

ɪɟɝɢɨɧɚɥɶɧɵɯ ɰɟɧɬɪɨɜ ɩɪɟɞɨɫɬɚɜɥɟɧɢɹ ɭɫɥɭɝ

Ʌɨɤɚɥɶɧɵɟ ɫɟɪɜɢɫ ɞɟɫɤɢ ɞɥɹ ɦɟɫɬɧɵɯ ɩɪɨɟɤɬɨɜ

ɐɈȾ )XMLWVX ɨɫɧɨɜɧɵɟ

ɘɠɧɵɣ ɮɟɞɟɪɚɥɶɧɵɣ ɨɤɪɭɝ Ɋɨɫɬɨɜ ɧɚ Ⱦɨɧɭ ɭɥ ɋɨɰɢɚɥɢɫɬɢɱɟɫɤɚɹ ɞ ɨɮɢɫ ɋɦɨɥɹɧɢɰɤɢɣ ɂɝɨɪɶ ɬɟɥ

ɝɥɨɛɚɥɶɧɵɯ ɰɟɧɬɪɚ ɩɪɟɞɨɫɬɚɜɥɟɧɢɹ ɭɫɥɭɝ ɭɞɚɥɟɧɧɨɟ ɭɩɪɚɜɥɟɧɢɟ ɢɧɮɪɚɫɬɪɭɤɬɭɪɨɣ ɢ ɉɈ

Ɇɟɪɨɩɪɢɹɬɢɹ ɂɫɬɨɪɢɢ ɭɫɩɟɯɚ ɋɩɟɰɢɚɥɶɧɵɟ ɩɪɟɞɥɨɠɟɧɢɹ

19

)XMLWVX ɜ ɍɤɪɚɢɧɟ Ⱥɡɟɪɛɚɣɞɠɚɧ Ⱥɪɦɟɧɢɹ Ȼɟɥɚɪɭɫɶ Ƚɪɭɡɢɹ Ɇɨɥɞɨɜɚ ɍɤɪɚɢɧɚ

ɍɤɪɚɢɧɚ ɝ Ʉɢɟɜ ɭɥ ɂɧɫɬɢɬɭɬɫɤɚɹ ɞ ɬɟɥ ɮɚɤɫ H PDLO XNUDLQH#WV IXMLWVX FRP )XMLWVX ɜ Ʉɚɡɚɯɫɬɚɧɟ Ʉɚɡɚɯɫɬɚɧ Ʉɵɪɝɵɡɫɬɚɧ

Ʉɚɡɚɯɫɬɚɧ ɝ Ⱥɫɬɚɧɚ ɭɥ ɋɚɪɵ Ⱥɪɤɚ ɞ ɛɢɡɧɟɫ ɰɟɧɬɪ ©ɂɫɤɟɪª ɨɮɢɫ ɬɟɥ ɮɚɤɫ Ʉɚɡɚɯɫɬɚɧ ɝ Ⱥɥɦɚɬɵ ɩɪ Ⱦɨɫɬɵɤ ɞ ɬɟɥ ɮɚɤɫ )XMLWVX ɜ ɍɡɛɟɤɢɫɬɚɧɟ Ɍɚɞɠɢɤɢɫɬɚɧ Ɍɭɪɤɦɟɧɢɫɬɚɧ ɍɡɛɟɤɢɫɬɚɧ

ɍɡɛɟɤɢɫɬɚɧ ɝ Ɍɚɲɤɟɧɬ ɩɪ Ɇɭɫɬɚɤɢɥɥɢɤ ɞ ɬɟɥ ɮɚɤɫ H PDLO X]EHNLVWDQ#WV IXMLWVX FRP

ФОРУМ ПАРТНЕРОВ

ɍɩɪɚɜɥɟɧɢɟ ɂɌ Ɇɨɧɢɬɨɪɢɧɝ ɏ *OREDO &/28' 0DQDJHG 6HUYLFHV 6/$ ɉɪɨɟɤɬɵ ɋɟɬɶ ɩɚɪɬɧɟɪɨɜ ɐɈȾ Ʉɨɧɫɚɥɬɢɧɝ ɂɧɬɟɝɪɚɰɢɹ

2013

Ʉɨɧɬɚɤɬɵ


ФОРУМ ПАРТНЕРОВ

2013


2013 Genius

2013-DŽƵƐĞ ZŽĂĚŵĂƉ

High Middle

Touch

Mouse 6000

Ergo 8800

DX-8500

Entry

Traveler 9150BT

DX-ECO

DX-L8000

DX-81000 $29.9

Traveler

9010LS

Traveler

9000LS

Energy Mouse (Power Bank)

Traveler D6600 (Two Receivers) / (AA/AAA x 1 )

DX-6810 (AA/AAA x 1 ) DX-6800 (AA/AAA x 1 )

Micro Traveler 9000R

NX-6550 (AA/AAA x 1)

NX-6500

Traveler 9005BT

DX-7100

Cam Mouse

NS-6000 White

NS-6015 (AA/AAA x 1 )

Traveler

6000

Traveler

6000X

NX-ECO

NS-6010 (AA/AAA x 1 )

Traveler

6000Z

NS-6005 (AA/AAA x 1 )

NS-6000

KƉƚŝĐĂů

/Z

DX-7020

DX-7010

DX-7000

DX-7005

ůƵĞ LJĞ

>ĂƐĞƌ

WƌŽĚƵĐƚ ǁŝƚŚ ĂĚĚĞĚ ǀĂůƵĞƐ

21

NS-6000 Black

Traveler 6000Z

ФОРУМ ПАРТНЕРОВ

ʺ̛̼̹ Genius

©Ⱥɤɫɟɫɫɭɚɪɵ ɞɥɹ ɉɄ ɢ ɉɥɚɧɲɟɬɨɜ ɍɫɬɪɨɣɫɬɜɚ ɫɬɚɧɨɜɹɬɫɹ ɟɳɟ ɭɞɨɛɧɟɟª


2013

NS-6005

NX-6550

NS-6010

NX-6810

NX-8500

ʽ̨̭̖̦̍​̨̛̦̭̯:

ͻ NS-6015

ͻ ͻ

ʽ̡̯̭̖ Ϯ ̏ ϭ ̣̔́ ̨̨̛̛̭̪̣̦̽̏̌́̚ ̯̬̖̍̌̌​̡̖ ̭̯̦̬̯̌̔̌̌ Žƌ ďĂƚƚĞƌLJ tŝŶĚŽǁƐ ϴ ̴̶̡̛̱̦​̛͗ ̨̼̭̯̬̖̍ ̸̡̛̪̖̬̖̣̖̦̖̀ ̥̖̙̱̔ ̸̨̛̛̬̥̌̍ ̨̛̭̯̣̥̌ ̸̨̡̛̛̪̣̯ͨͩ ̛ ̭̯̦̬̯̦̼̜̌̔̌͘ ʰ̴̡̦̬̬̭̦̼̜̌̌ ̨̭̖̦̭̬͘ ʿ̨̛̦̙̖̦​̨̦̖ ̨̛̪̯̬̖̣̖̦̖̍ ̛̦̖̬̾̐​̛͘ ˀ̨̯̌̍̌ ̨̔ ϭϴ ̶̥̖̭̖́̏ ʿ̨̛̬̬̖̦̖̦̚​̦̼̖ ̨̡̨̛̦̼̍̏

Micro Traveler 9000R

ʽ̨̭̖̦̍​̨̛̦̭̯: ͻ ͻ ͻ ͻ Ergo 8800

ͻ ͻ ͻ

ʥ̨̨̣̹̜̽ ̬̥̖̬̌̚ ̛ ̸̨̨̛̬̦̥̦̼̜̾̐ ̛̜̦̔̌̚ ʥ̖̚​̸̨̱̦̖̏̚ ̛̦̙̯̖̌̌ ̡̛̣̹̌̏ ʻ̨̡̭̯̬̜̌̌ ̛̬̬̖̹̖̦̌́̚ ̦̌ ̣̖̯̱ ϴϬϬͬϭϮϬϬͬϭϲϬϬ ĚƉŝ ʿ̨̨̨̛̬̣̙̯̖̣̦̭̯̔̽̽ ̨̬̯̼̌̍ ̨̔ ϯϲ ̶̥̖̭̖́̏ ʦ̨̨̨̥̙̦̭̯̽̚ ̨̨̛̭̪̣̯̽̏̌̽̚ Ϯ ʤʤ ̛̛̣ ʤʤʤ ̡̛̯̬̖̜̍̌̌ ʿ̨̛̬̬̖̦̖̦̚​̦̼̖ ̨̡̨̛̦̼̍̏ ˄̸̣̱̹̖̦ ̴̶̡̨̛̱̦̦̣̌ ̶̛̛̦̌̏̐̌​̛ ̏ tŝŶĚŽǁƐ ϴ

ʽ̨̭̖̦̍​̨̛̦̭̯: ͻ ͻ

ͻ

22

ʰ̴̡̦̬̬̭̦̼̜̌̌ ̨̭̖̦̭̬ ʦ̨̭̯̬̖̦​̦̼̜ Li-/ŽŶ ̡̌​̡̨̱̥̱̣̯̬́ ϮϰϬmA͘ ʿ̨̨̨̛̬̣̙̯̖̣̦̭̯̔̽̽ ̨̬̯̼̌̍ ̦̌ ̨̨̦̥̔ ̬̖̌́̔̚ ϰ ̛̦̖̖̣̔ ʿ̨̛̬̬̖̦̖̦̚​̦̼̖ ̨̡̨̛̦̼̍̏

ФОРУМ ПАРТНЕРОВ

ͻ


2013

ʽ̨̭̖̦̍​̨̛̦̭̯:

ͻ

ˁ̨̯̬̖̦​̦̌́ ̡̥̖̬̌̌ Ϯ͘ϬD ϳϮϬW , ʥ̼̭̯̬̌́ ̶̡̛̛̯̌̏̌́ ̛̪̬ ̨̨̛̪̥̺ ̨̡̛̯̬̼̯́ ̨̛̺̯̦̜̌̚ ̨̡̛̹̯̬ ʦ̨̨̨̥̙̦̭̯̽̚ ̖̣̯̔̌̽ ̴̨̨̯͕ ̛̪̭̼̯̌̏̌̽̚ ̨̛̖͕̏̔ ̡̨̛̭̦̬̯̌̏̌̽ YZ ̡̨̼̔

QR – ɤɨɞ ɫɤɚɧɟɪ Ⱥɜɬɨɦɚɬɢɱɟɫɤɨɟ ɨɬɤɪɵɬɢɟ ɜ ɛɪɚɭɡɟɪɟ

Ɂɚɝɪɭɡɤɚ ɮɨɬɨ ɜɢɞɟɨ ɜ ɫɨɰɢɚɥɶɧɵɟ ɫɟɬɢ ɢ ɧɚ YouTube

ʽ̨̭̖̦̍​̨̛̦̭̯: ͻ ͻ ͻ ͻ

Li-/ŽŶ ̯̬̖̍̌̌́ ϮϳϬϬmAh ˇ̶̡̛̱̦́ WŽǁĞƌ ĂŶŬ ̣̔́ ̡̛̬̌́̔̚ ̴̨̯̖̣̖̦̌ ʰ̡̨̛̦̯̬̔̌ ̨̱̬̦̏́ ̬̌́̔̌̚ ̛̯̬̖̍̌̌ ˄̨̦̼̜̔̍ ̬̥̖̬̌̚ ̛ ̨̨̡̛̬̦̥̾̐̌͘ ʿ̨̛̬̬̖̦̖̦̚​̦̼̖ ̨̡̨̛̦̼̍̏

23

Ȼɵɫɬɪɨɟ ɪɟɞɚɤɬɢɪɨɜɚɧɢɟ ɮɨɬɨ ɧɚɥɨɠɟɧɢɟ ɷɮɮɟɤɬɨɜ

ФОРУМ ПАРТНЕРОВ

ͻ ͻ


2013 ʶ̛̣̯̱̬̼̌̏̌ ̛ ̡̨̡̥̪̣̖̯̼

ʽ̨̭̖̦̍​̨̛̦̭̯ ͻ ʶ̨̡̥̪̯̦̌̌́ ̨̡̯̦̌́ ̨̨̪̬̦̏̔̌́ ̡̛̣̯̱̬̌̏̌̌ ̣̔́ ̵̪̣̦̹̖̯̦̼̌ ʿʶ ͻ WůƵŐ ĂŶĚ WůĂLJ DŝĐƌŽ h^ ͻ ʿ̨̡̭̯̔̌̏̌ ̣̔́ ̪̣̦̹̖̯̌̌ ͻ K^烉 ŶĚƌŽŝĚ ϰ͘Ϭн

ʽ̨̭̖̦̍​̨̛̦̭̯ ͻ Ϯ͘ϰ',nj ̡̨̡̥̪̣̖̯ ̏ ̵̱̔̏ ̶̵̖̯̏̌ ͻ ϲ ̸̵̨̛̬̐́ ̛̥̖̔̌ ̡̛̣̹̌̏̽ ͻ ϭϮϬϬ ĚƉŝ ̥̼̹̽ ̭ ̨̨̭̖̦̭̬̥ ůƵĞ LJĞ

24

ФОРУМ ПАРТНЕРОВ

ʽ̨̭̖̦̍​̨̛̦̭̯ ͻ ˄̣̯̬̽̌ ̨̡̯̦̌́ ̡̛̣̯̱̬̌̏̌̌ ̭ ̵̨̨̪̬̖̭̦̼̥̏̔ ̡̛̯̯̣̦̼̥̌̽ ̨̛̺̱̺̖̦̖̥ ͻ Ϯ ̨̨̛̪̣̦̯̖̣̦̼̖̔̽ ̡̨̡̛̦̪ ̣̔́ ̨̡̛̛̬̖̱̣̬̐̏ ̨̡̨̛̬̥̭̯̐ ͻ ϭϮϬϬ ĚƉŝ ̛̬̬̖̹̖̦̖̌̚ ̡̛̥̼̹ ͻ ʿ̨̨̨̛̬̣̙̯̖̣̦̭̯̔̽̽ ̨̬̯̼̌̍ ̨̔ ϭϬ ̶̥̖̭̖́̏


2013

ʽ̨̭̖̦̍​̨̛̦̭̯ ͻ ʶ̨̡̥̪̯̦̌̌́ ̨̡̯̦̌́ ̨̨̪̬̦̏̔̌́ ̡̛̣̯̱̬̌̏̌̌ ̣̔́ ̵̪̣̦̹̖̯̦̼̌ ʿʶ ͻ ʶ̨̙̦̼̜̌ ̸̵̨̖̣ ̣̔́ ̨̪̣̦̹̖̯̌̏ ̭ ̨̛̦̣̔̌̐̌̽̀ 7-8” ͻ WůƵŐ ĂŶĚ ƉůĂLJ DŝĐƌŽ h^ ͻ ˉ̖̯̏̌͗ ̸̖̬̦̼̜͕ ̡̬̭̦̼̜͕̌ ̖̣̼̜̍

ʤ̡̡̛̱̭̯̌ Genius ʽ̨̭̖̦̍​̨̛̦̭̯: ͻ ůƵĞƚŽŽƚŚ ϯ͘Ϭ͕ ̨̣̖̍​̖ ̸̨̛̱̭̯̜̏̌́ ̭̏́̽̚ ̛ ̡̨̨̛̦̥̾́ ̛̦̖̬̾̐​̛ ͻ ˀ̨̬̯̦̌̌̍̌̚ ̣̔́ ŝWĂĚ ŵŝŶŝ ͻ ůŝƉ-ĂŶĚ-ŐŽ ̡̛̬̖̪̣̖̦̖͕ ̸̨̡̨̛̯̥̯̖̭̖̌̏̌ ̨̛̪̬̱̙̖̦̖ͨ̍̔ͩ ̛̪̬ ̨̡̛̯̬̼̯​̛ ̡̡̛̬̼̹ ͻ ʦ̨̭̯̬̖̦​̦̌́ Li-/ŽŶ ̯̬̖͕̍̌̌́ ̨̨̨̛̪̬̣̙̯̖̣̦̭̯̔̽̽ ̨̬̯̼̌̍ ̨̔ ϭϴϬ ̸̨̭̌̏

25

ФОРУМ ПАРТНЕРОВ

ʽ̨̭̖̦̍​̨̛̦̭̯ ͻ ʶ̨̡̥̪̯̦̌̌́ ̨̡̯̦̌́ ůƵĞƚŽŽƚŚ ̡̛̣̯̱̬̌̏̌̌ ̣̔́ ̵̪̣̦̹̖̯̦̼̌ ʿʶ ͻ ʿ̛̛̯̦̖̌ ̨̯ ̵̱̔̏ ̯̬̖̍̌̌​̡̖ ̭̯̦̬̯̌̔̌̌ ʤʤʤ ͻ ʤ̸̨̡̨̛̯̥̯̖̭̖̏̌ ̸̨̡̛̯̣̖̦̖͕̀ ̛̭̼̪̦̖͕ͨ̌̌ͩ̚ ̣̔́ ̡̨̨̛̦̥̾​̛ ̛̦̖̬̾̐​̛ ͻ ˉ̖̯̏̌͗ ˋ̖̬̦̼̜͕ ʥ̖̣̼̜


SP-$ $ $

SP-' 63-D150

Ɇɨɳɧɨɫɬɶ ɜɚɬɬ ɉɢɬɚɧɢɟ ɨɬ ɫɟɬɢ 50*90mm ɪɚɡɦɟɪ ɞɢɧɚɦɢɤɚ Ɋɟɝɭɥɢɪɨɜɤɚ ɝɪɨɦɤɨɫɬɢ ɐɜɟɬɚ ɱɟɪɧɵɣ ɢ ɡɟɥɟɧɵɣ

Ɇɨɳɧɨɫɬɶ ɜɚɬɬ ɉɢɬɚɧɢɟ ɨɬ ɫɟɬɢ 50*90mm ɪɚɡɦɟɪ ɞɢɧɚɦɢɤɚ Ɋɟɝɭɥɢɪɨɜɤɚ ɝɪɨɦɤɨɫɬɢ ɢ ɞɨɩɨɥɧɢɬɟɥɶɧɵɣ ɥɢɧɟɣɧɵɣ ɜɯɨɞ ɐɜɟɬ ɨɪɚɧɠɟɜɵɣ

Ɇɨɳɧɨɫɬɶ ɜɚɬɬ ɉɢɬɚɧɢɟ ɨɬ ɫɟɬɢ 50*90mm ɪɚɡɦɟɪ ɞɢɧɚɦɢɤɚ Ɋɟɝɭɥɢɪɨɜɤɚ ɝɪɨɦɤɨɫɬɢ ɢ ɞɨɩɨɥɧɢɬɟɥɶɧɵɣ ɥɢɧɟɣɧɵɣ ɜɯɨɞ ɐɜɟɬɚ ɫɟɪɵɣ ɢ ɛɢɪɸɡɨɜɵɣ

ʶ̨̥̪̯̖̬̦̽̀̌́ ̡̡̛̱̭̯̌̌

Ɇɨɳɧɨɫɬɶ ɜɚɬɬ ɉɢɬɚɧɢɟ ɨɬ USB ´ ɞɢɧɚɦɢɤ Ƚɥɹɧɰɟɜɨɟ ɩɨɤɪɵɬɢɟ Ɋɟɝɭɥɢɪɨɜɤɚ ɝɪɨɦɤɨɫɬɢ

Ɇɨɳɧɨɫɬɶ ɜɚɬɬ ɉɢɬɚɧɢɟ ɨɬ USB ´ ɞɢɧɚɦɢɤ Ƚɥɹɧɰɟɜɨɟ ɩɨɤɪɵɬɢɟ Ɋɟɝɭɥɢɪɨɜɤɚ ɝɪɨɦɤɨɫɬɢ

ʶ̨̥̪̯̖̬̦̽̀̌́ ̡̡̛̱̭̯̌̌ Ϯ͘ϭ SW- 6HULHV

SP-HF150

Ɇɨɳɧɨɫɬɶ ɜɚɬɬ Ɇɚɬɟɪɢɚɥ ɞɟɪɟɜɨ ɉɢɬɚɧɢɟ ɨɬ USB

´ ɞɢɧɚɦɢɤɢ Ɋɟɝɭɥɢɪɨɜɤɚ ɝɪɨɦɤɨɫɬɢ ɐɜɟɬɚ ɋɟɪɟɛɪɹɧɵɣ ©ɞɟɪɟɜɨª ɱɟɪɧɵɣ

26

SW- Ɇɨɳɧɨɫɬɶ ɜɚɬɬ (RMS) - ɋɚɛɜɭɮɟɪ ɜɚɬɬ - ɋɚɬɟɥɥɢɬɵ ɜɚɬɬ (ɧɚ ɤɚɧɚɥ) Ⱦɟɪɟɜɹɧɧɵɣ ɫɚɛɜɭɮɟɪ ɇɚɫɬɪɨɣɤɚ ɛɚɫɨɜ ɢ ɝɪɨɦɤɨɫɬɢ Ⱦɨɩɨɥɧɢɬɟɥɶɧɵɣ ɩɪɨɜɨɞɧɨɣ ɤɨɧɬɪɨɥɥɟɪ ɝɪɨɦɤɨɫɬɢ Ⱦɠɟɤ ɞɥɹ ɧɚɭɲɧɢɤɨɜ Ⱦɜɚ ɜɯɨɞɚ ɞɥɹ ɩɨɞɤɥɸɱɟɧɢɹ ɪɚɡɧɵɯ ɭɫɬɪɨɣɫɬɜ

SW- 3 MP3 ɞɟɤɨɞɟɪ 86% 6' 00& ɫɨɥɬ FM ɬɸɧɟɪ

SW- %7 ZLWK 1)& %7 1)&

2013

ʶ̨̥̪̯̖̬̦̽̀̌́ ̡̡̛̱̭̯̌̌

ФОРУМ ПАРТНЕРОВ

ʶ̨̥̪̯̖̬̦̽̀̌́ ̡̡̛̱̭̯̌̌


SP-900BT

SW-+)

ȼɫɬɪɨɟɧɧɵɣ ɞɟɤɨɞɟɪ MP3 ɫ ɩɨɞɞɟɪɠɤɨɣ ɮɚɣɥɨɜɨɣ ɫɢɫɬɟɦɵ )$7 ɍɩɪɚɜɥɟɧɢɟ ɜɨɫɩɪɨɢɡɜɟɞɟɧɢɟɦ ɩɟɪɟɦɨɬɤɚ ɩɚɭɡɚ Ɇɨɳɧɨɫɬɶ ɜɚɬɬ -ɋɚɛɜɭɮɟɪ ɜɚɬɬ -ɋɚɬɟɥɥɢɬɵ ɜɚɬɬ x 5 Ⱦɢɧɚɦɢɤɢ -ɋɚɛɜɭɮɟɪ ɞɸɣɦɨɜ -ɉɟɪɟɞɧɢɟ [ ´ ɬɜɢɬɟɪ [ ´ ɢ [ ´ ɞɢɧɚɦɢɤɢ -Ɂɚɞɧɢɟ [ ´ ɬɜɢɬɟɪ [ ´ ɞɢɧɚɦɢɤ -ɐɟɧɬɪ [ ´ ɬɜɢɬɟɪ [ ´ ɞɢɧɚɦɢɤ Ɋɟɠɢɦ ɨɠɢɞɚɧɢɹ ɉɭɥɶɬ Ⱦɍ /&' ɞɢɫɩɥɟɣ

%OXHWRRWK ɉɨɞɤɥɸɱɟɧɢɟ ɤ ɫɦɚɪɬɮɨɧɭ ɢɥɢ ɩɥɚɧɲɟɬɭ ȼɫɬɪɨɟɧɧɵɣ ɦɢɤɪɨɮɨɧ ɞɥɹ ɝɪɨɦɤɨɣ ɫɜɹɡɢ ȼɫɬɪɨɟɧɧɵɣ Li-Ion ɚɤɤɭɦɭɥɹɬɨɪ 00 ɜɯɨɞ Ⱥɭɞɢɨ ɤɚɛɟɥɶ ɜ ɤɨɦɩɥɟɤɬɟ ɑɟɯɨɥ ɞɥɹ ɭɞɨɛɧɨɣ ɬɪɚɧɫɩɨɪɬɢɪɨɜɤɢ ɢ ɯɪɚɧɟɧɢɹ

ůƵĞƚŽŽƚŚ ̨̛̪̬̯̯̦̌̏̌́ ̡̡̛̱̭̯̌̌ SP-960BT

Ɇɨɳɧɨɫɬɶ : %OXHWRRWK ɉɨɞɤɥɸɱɟɧɢɟ ɫɦɚɪɬɮɨɧɨɜ ɢ ɩɥɚɧɲɟɬɨɜ ȼɫɬɪɨɟɧɧɚɹ Li-Ion ɛɚɬɚɪɟɹ ɉɨɞɞɟɪɠɤɚ ɫɬɚɧɞɚɪɬɨɜ $ '3 $95&3 Ʉɧɨɩɤɢ ɪɟɝɭɥɢɪɨɜɤɢ ɝɪɨɦɤɨɫɬɢ ɫɬɚɪɬ ɫɬɨɤ ɜɩɟɪɟɞ ɧɚɡɚɞ ɩɚɭɡɚ PP ɞɠɟɤ ɞɥɹ ɜɯɨɞɚ

ʦ̖̍-̡̥̖̬̼̌ Genius

27

2013

ůƵĞƚŽŽƚŚ ̨̛̪̬̯̯̦̌̏̌́ ̡̡̛̱̭̯̌̌

ФОРУМ ПАРТНЕРОВ

ʶ̨̥̪̯̖̬̦̽̀̌́ ̡̡̛̱̭̯̌̌ ϱ͘ϭ


ɉɟɪɜɚɹ ɜɟɛ-ɤɚɦɟɪɚ HD720P ɫ ɩɨɞɞɟɪɠɤɨɣ ɭɝɥɚ ɨɛɡɨɪɚ ɜ 120Ʊ ɉɨɞɞɟɪɠɤɚ ɡɚɩɢɫɢ ɜ 720p HD ɒɢɪɨɤɨɭɝɨɥɶɧɚɹ ɥɢɧɡɚ ɫ ɪɭɱɧɨɣ ɮɨɤɭɫɢɪɨɜɤɨɣ ɍɞɨɛɧɨ ɩɪɢ ɩɪɨɜɟɞɟɧɢɢ ɤɨɧɮɟɪɟɧɰɢɣ. ɉɨɞɞɟɪɠɤɚ Plug&Play USB2.0. ɍɧɢɜɟɪɫɚɥɶɧɨɟ ɤɪɟɩɥɟɧɢɟ ɩɨɞɨɣɞɟɬ ɤɚɤ ɞɥɹ ɨɛɵɱɧɨɝɨ ɦɨɧɢɬɨɪɚ ɬɚɤ ɢ ɞɥɹ ɧɨɭɬɛɭɤɚ. Ɂɚɝɪɭɡɤɚ ɜɢɞɟɨ ɧɚ Youtube, Twitter or Facebook ɨɞɧɨɣ ɤɧɨɩɤɨɣ

ɉɟɪɜɚɹ ɜɟɛ-ɤɚɦɟɪɚ VGA ɫ ɩɨɞɞɟɪɠɤɨɣ ɭɝɥɚ ɨɛɡɨɪɚ 100Ʊ

ɒɢɪɨɤɨɭɝɨɥɶɧɚɹ ɥɢɧɡɚ ɫ ɪɭɱɧɨɣ ɮɨɤɭɫɢɪɨɜɤɨɣ. 8MP ɢɧɬɟɪɩɨɥɹɰɢɹ 3X ɰɢɮɪɨɜɨɣ ɡɭɦɦ ɍɧɢɜɟɪɫɚɥɶɧɨɟ ɤɪɟɩɥɟɧɢɟ ɤɚɤ ɞɥɹ ɧɨɭɬɛɭɤɚ ɬɚɤ ɢ ɞɥɹ ɨɛɵɱɧɨɝɨ ɦɨɧɢɬɨɪɚ Ɂɚɝɪɭɡɤɚ ɜɢɞɟɨ ɧɚ Youtube, Twitter ɢɥɢ Facebook ɨɞɧɨɣ ɤɧɨɩɤɨɣ

tŝĚĞ Ăŵ &ϭϬϬ

&ĂĐĞ Ăŵ ϭϬϮϬ ɉɟɪɜɚɹ ɜɟɛ-ɤɚɦɟɪɚ 1080p FHD ɫ ɩɨɞɞɟɪɠɤɨɣ ɭɝɥɚ ɨɛɡɨɪɚ 120Ʊ ɉɨɞɞɟɪɠɤɚ ɡɚɩɢɫɢ 1080p Full HD ɋɬɟɪɟɨ ɦɢɤɪɨɮɨɧ Ʌɢɧɡɚ ɫ ɪɭɱɧɨɣ ɮɨɤɭɫɢɪɨɜɤɨɣ. ɋɬɟɤɥɹɧɧɚɹ ɥɢɧɡɚ Ɏɨɬɨ ɫ ɪɚɡɪɟɲɟɧɢɟɦ ɞɨ ɦɟɝɚɩɢɤɫɟɥɟɣ Ɂɚɝɪɭɡɤɚ ɜɢɞɟɨ ɧɚ Youtube, Twitter ɢɥɢ Facebook ɨɞɧɨɣ ɤɧɨɩɤɨɣ

@30fps

Ʉɚɱɟɫɬɜɨ HD ɞɨ 30fps Ⱦɟɥɚɟɬ ɤɚɪɬɢɧɤɭ ɩɥɚɜɧɨɣ @15fps 35Ʊ

Stereo microphone Provide better speaking quality Up to 4M distance

28

HD720P/1.3M pixel ɫɟɧɫɨɪ. HD720P ɞɨ 30 fps. Ⱥɜɬɨɦɚɬɢɱɟɫɤɢɣ ɮɨɤɭɫ. ɇɨɜɵɣ ɞɢɡɚɣɧ ɤɪɟɩɥɟɧɢɹ. Supports plug and play, ɞɪɚɣɜɟɪ ɧɟ ɧɭɠɟɧ! ȼɫɬɪɨɟɧɧɵɣ ɦɢɤɪɨɮɨɧ. IPM (Image Protection Mechanism) ɩɨɡɜɨɥɹɟɬ ɡɚɳɢɬɢɬɶ ɨɬ ɧɟɫɚɧɤɰɢɨɧɢɪɨɜɚɧɧɨɝɨ ɞɨɫɬɭɩɚ Ʉɨɦɩɥɟɤɬ ɩɨɫɬɚɜɤɢ ɜɤɥɸɱɚɟɬ ɉɈ ɞɥɹ ɪɟɞɚɤɬɢɪɨɜɚɧɢɹ ɜɢɞɟɨ ɢ ɡɚɝɪɭɡɤɢ ɟɝɨ ɧɚ Youtube

2013

tŝĚĞ Ăŵ ϭϬϱϬ

ФОРУМ ПАРТНЕРОВ

tŝĚĞ Ăŵ ϯϮϬ


2013

>ŝŐŚƚ Ăŵ ϭϬϮϬ

Ⱥɜɬɨɦɚɬɢɱɟɫɤɚɹ ɢɧɮɪɚ-ɤɪɚɫɧɚɹ ɩɨɞɫɜɟɬɤɚ ɞɥɹ ɫɴɟɦɤɢ ɜ ɬɟɦɧɨɬɟ Ɋɚɡɪɟɲɟɧɢɟ HD 720P, 30 fps ȼɫɬɪɨɟɧɧɵɣ ɦɢɤɪɨɮɨɧ ɍɝɨɥ ɩɨɜɨɪɨɬɚ ɝɪɚɞɭɫɨɜ

(&2-u306

ɏɚɪɚɤɬɟɪɢɫɬɢɤɢ

ɏɚɪɚɤɬɟɪɢɫɬɢɤɢ

ȿɦɤɨɫɬɶ ɛɚɬɚɪɟɢ 2600mAh. Li-Ion Ɉɞɢɧ ɪɚɡɴɟɦ USB ɞɥɹ ɩɨɞɤɥɸɱɟɧɢɹ ɤɚɛɟɥɹ Ȼɵɫɬɪɚɹ ɡɚɪɹɞɤɚ LED ɢɧɞɢɤɚɬɨɪɵ ɭɪɨɜɧɹ ɡɚɪɹɞɚ ɛɚɬɚɪɟɢ ȼɟɫ ɝɪɚɦɦɚ ȼ ɤɨɦɩɥɟɤɬɟ ɤɚɛɟɥɶ Micro-USB

ȿɦɤɨɫɬɶ ɛɚɬɚɪɟɢ 3000mAh. Li-Ion Ɉɞɢɧ ɪɚɡɴɟɦ USB ɞɥɹ ɩɨɞɤɥɸɱɟɧɢɹ ɤɚɛɟɥɹ ȼɫɬɪɨɟɧɧɵɣ ɤɚɛɟɥɶ MicroUSB Ȼɵɫɬɪɚɹ ɡɚɪɹɞɤɚ LED ɢɧɞɢɤɚɬɨɪɵ ɭɪɨɜɧɹ ɡɚɪɹɞɚ ɛɚɬɚɪɟɢ ȼɟɫ 100 ɝɪɚɦɦ

29

ФОРУМ ПАРТНЕРОВ

(&2-X

WŽǁĞƌ ĂŶŬ Genius


2013

(&2-u500

(&2-u700

ɏɚɪɚɤɬɟɪɢɫɬɢɤɢ ɏɚɪɚɤɬɟɪɢɫɬɢɤɢ ȿɦɤɨɫɬɶ ɛɚɬɚɪɟɢ 5200mAh. Li-Ion ɛɚɬɚɪɟɹ Samsung Class A ȼɫɬɪɨɟɧɧɵɣ Micro-USB ɤɚɛɟɥɶ 4 LED ɢɧɞɢɤɚɬɨɪɚ ɭɪɨɜɧɹ ɡɚɪɹɞɚ 2 USB ɜɵɯɨɞɚ ɞɥɹ ɡɚɪɹɞɤɢ ɞɨɩɨɥɧɢɬɟɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ȼɟɫ ɝɪɚɦɦɚ ȼɵɯɨɞɧɚɹ ɦɨɳɧɨɫɬɶ - Micro-86% 9 – 1A - 86% 9 – 2A

(&2-u1000

sZ ZĞĐŽƌĚĞƌƐ 'ĞŶŝƵƐ ɏɚɪɚɤɬɟɪɢɫɬɢɤɢ ȿɦɤɨɫɬɶ ɛɚɬɚɪɟɢ 10400mAh. Li-Ion ɛɚɬɚɪɟɹ Samsung Class A ȼɫɬɪɨɟɧɧɵɣ Micro-USB ɤɚɛɟɥɶ 4 LED ɢɧɞɢɤɚɬɨɪɚ ɭɪɨɜɧɹ ɡɚɪɹɞɚ 2 USB ɜɵɯɨɞɚ ɞɥɹ ɡɚɪɹɞɤɢ ɞɨɩɨɥɧɢɬɟɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ȼɟɫ 248 ɝɪɚɦɦɚ ȼɵɯɨɞɧɚɹ ɦɨɳɧɨɫɬɶ - Micro-86% 9 – 1A - 86% 9 – 2A

30

ФОРУМ ПАРТНЕРОВ

ȿɦɤɨɫɬɶ ɛɚɬɚɪɟɢ 7800mAh. Li-Ion ɛɚɬɚɪɟɹ Samsung Class A ȼɫɬɪɨɟɧɧɵɣ Micro-USB ɤɚɛɟɥɶ 4 LED ɢɧɞɢɤɚɬɨɪɚ ɭɪɨɜɧɹ ɡɚɪɹɞɚ 2 USB ɜɵɯɨɞɚ ɞɥɹ ɡɚɪɹɞɤɢ ɞɨɩɨɥɧɢɬɟɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ȼɟɫ 80 ɝɪɚɦɦɚ ȼɵɯɨɞɧɚɹ ɦɨɳɧɨɫɬɶ - Micro-86% 9 – 1A - 86% 9 – 2A


2013

'95-HD565

¾ Ɋɚɡɪɟɲɟɧɢɟ HD 1280x720P/30fps ¾ ɍɝɨɥ ɨɛɡɨɪɚ 120 ɝɪɚɞɭɫɨɜ ¾ 2.4” ɞɢɫɩɥɟɣ ¾ ɂɧɮɪɚɤɪɚɫɧɚɹ ɩɨɞɫɜɟɬɤɚ ¾ ɐɢɤɥɢɱɟɫɤɚɹ ɡɚɩɢɫɶ ¾ Ɋɟɠɢɦ ɜɢɞɟɨ-ɤɚɦɟɪɵ ¾ HDMI port (ɤɚɛɟɥɶ ɜ ɤɨɦɩɥɟɤɬ ɧɟ ɜɤɥɸɱɟɧ)

¾ Ɋɚɡɪɟɲɟɧɢɟ 1280 x 720p/30fps ¾ ɍɝɨɥ ɨɛɡɨɪɚ 120 ɝɪɚɞɭɫɨɜ ¾ ɂɧɮɪɚɤɪɚɫɧɚɹ ɩɨɞɫɜɟɬɤɚ ¾ ɐɢɤɥɢɱɧɚɹ ɡɚɩɢɫɶ ¾ SDHC ɤɚɪɬɵ ɞɨ 32GB ¾ ȼɫɬɪɨɟɧɧɚɹ li-ion ɛɚɬɚɪɟɹ

'95-HD500D

'95-FHD568

¾Ⱦɜɟ ɤɚɦɟɪɵ - ɩɟɪɟɞɧɹɹ HD 1280 x 720p; - ɡɚɞɧɹɹ VGA 640 x 480p ¾ɍɝɨɥ ɨɛɡɨɪɚ - ɩɟɪɟɞɧɹɹ ɝɪɚɞɭɫɨɜ - ɡɚɞɧɹɹ ɝɪɚɞɭɫɨɜ. ¾2.7” TFT ɞɢɫɩɥɟɣ ¾ɂɧɮɪɚɤɪɚɫɧɚɹ ɩɨɞɫɜɟɬɤɚ ¾G sensor ɞɥɹ ɛɥɨɤɢɪɨɜɤɢ ɨɬ ɫɬɢɪɚɧɢɹ ©ɚɜɚɪɢɣɧɵɯª ɡɚɩɢɫɟɣ ¾Ʉɨɞɟɤ H.264

¾Ɋɚɡɪɟɲɟɧɢɟ Full HD 1920x1080P/30fps ¾ɍɝɨɥ ɨɛɡɨɪɚ 140 ɝɪɚɞɭɫɨɜ ¾2.4” ɞɢɫɩɥɟɣ ¾ȼɵɫɨɤɨ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɵɣ ɫɟɧɫɨɪ (4G1P) ɞɥɹ ɯɨɪɨɲɟɝɨ ɤɚɱɟɫɬɜɚ ɡɚɩɢɫɢ ɩɪɢ ɧɟɞɨɫɬɚɬɨɱɧɨɣ ɨɫɜɟɳɟɧɧɨɫɬɢ ɢ ɭɦɟɧɶɲɟɧɢɹ ©ɲɭɦɨɜª ¾G ɫɟɧɫɨɪ ɡɚɳɢɳɚɟɬ ©ɚɜɚɪɢɣɧɵɟª ɡɚɩɢɫɢ ɨɬ ɫɬɢɪɚɧɢɹ ¾ɐɢɤɥɢɱɧɚɹ ɡɚɩɢɫɶ

31

ФОРУМ ПАРТНЕРОВ

'95-535


2013

'95-FHD650

ФОРУМ ПАРТНЕРОВ

¾Ɋɚɡɪɟɲɟɧɢɟ Full HD 1920x1080P/30fps ¾ɍɝɨɥ ɨɛɡɨɪɚ 127 ɝɪɚɞɭɫɨɜ ¾2.4” ɞɢɫɩɥɟɣ ¾ȼɵɫɨɤɨ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɵɣ ɫɟɧɫɨɪ (6G1P) ɞɥɹ ɯɨɪɨɲɟɝɨ ɤɚɱɟɫɬɜɚ ɡɚɩɢɫɢ ɩɪɢ ɧɟɞɨɫɬɚɬɨɱɧɨɣ ɨɫɜɟɳɟɧɧɨɫɬɢ ɢ ɭɦɟɧɶɲɟɧɢɹ ©ɲɭɦɨɜª ¾Ɍɟɯɧɨɥɨɝɢɹ SHDR (Super High Dynamic Range) ¾G ɫɟɧɫɨɪ ɡɚɳɢɳɚɟɬ ©ɚɜɚɪɢɣɧɵɟª ɡɚɩɢɫɢ ɨɬ ɫɬɢɪɚɧɢɹ ¾ɐɢɤɥɢɱɟɫɤɚɹ ɡɚɩɢɫɶ

32


ФОРУМ ПАРТНЕРОВ

2013


FEATURES SUMMARY

FEATURES SUMMARY OS: Android 4.2 CPU: MediaTek MT6589 at 1.2GHz Quad Core GSM: 850/900/1800/1900 MHz UMTS 900/2100MHz UMTS: 900/2100MH GPRS/EDGE/HSPA WLAN: 802.11b/g/n Bluetooth V3.0 4.5" FWVGA TFT-LCD, Capacitive touchscreen Back camera 5.0M AF Front camera 0.3M FF Dual SIM

OS: Android 4.2 CPU: MediaTek MT6589T at 1.5GHz Quad-core GSM: 850/900/1800/1900 UMTS: 900/2100 GPRS/EDGE/HSPA+ WLAN 802.11b/g/n & Bluetooth V3.0 5.0" HD IPS LCD, capacitive touchscreen Back camera 13 M AF Front camera 2 M FF Dual SIM Dual Standby

DETAILED SPECIFICATIONS

DETAILED SPECIFICATIONS GENERAL CHARACTERISTICS Size

GENERAL CHARACTERISTICS Size 136*67*12.35mm 145g

Dimension (LxWxH, mm) Weight (g) (with battery)

Lithium-ion 2000mAh 5hrs 333hrs

Battery Type Talk Time Standby Time

Screen type Colors Screen size (inch) Screen resolution (pixels) GSM Band UMTS Band Android Internal memory External storage

GPRS EDGE WCDMA HSDPA HSUPA Bluetooth USB Wi-Fi Audio jack GPS AGPS

Rear Camera (Main) Front Camera (Sub) Video Formats Audio Formats FM radio G Sensor Light Sensor Proximity Sensor

145.5 x 72.5 x 8.9mm 168g Power Management

Power Management

Li-ion 2000mAh 4.5 hrs 600 hrs Display and User Interface

Display and User Interface TFT-LCD, capacitive touchscreen 16.7 M 4.5" 854×480 (FWVGA) Radio 850/900/1800/1900 MHz 900/2100 MHz Operation system android 4.2 Jelly Bean MEMORY 4GB ROM + 1GB RAM microSD, up to 32GB CONNECTIVITY Radio Yes, class 12 Yes (Downlink only) Yes Yes, 7.2Mbps Yes, 5.76Mbps Data Transfer / Interface 3.0 Micro USB 802.11/b/g/n 3.5 mm (L/R/M/G) Yes Yes MULTIMEDIA Camera 5M AF 0.3M FF Video & Images MPEG4, 3GPP, H.264 MP3, WAV, MIDI, AAC Audio Yes S Sensors Yes Yes Yes

Screen Type Colors Screen Size (inch) Screen Resolution (pixels)

IPS LCD, Capacitive touchscreen 16.7M 5.0" 1280×720 (HD) Radio

GSM Band UMTS Band

850, 900, 1800, 1900 (MHz) 900/2100 (MHz) Operation system

Android

android 4.2 Jelly Bean MEMORY

Internal Memory External Storage

4GB ROM + 1GB RAM microSD, up to 32GB CONNECTIVITY Radio

GPRS EDGE WCDMA HSDPA HSUPA

Class 12 Class 12 Yes Yes, 42Mbps p Yes, 11Mbps Data Transfer / Interface

Bluetooth USB Wi-Fi Audio Jack GPS AGPS

3.0 Micro USB 802.11/b/g/n 3.5 mm (L/R/M/G) Yes Yes MULTIMEDIA Camera

Rear Camera (Main) Front Camera (Sub)

13M AF 2M FF Video & Images

Video Formats Audio Formats

MPEG4, 3GPP, H.264 MP3, WAV, MIDI, AAC Audio

FM radio

Yes Sensors

G Sensor E-Compass Light Sensor Proximity Sensor

34

Yes Yes Yes Yes

ФОРУМ ПАРТНЕРОВ

Dimension (LxWxH, mm) Weight (g) (with battery) Battery type Talk time Standby time

2013

Sierra S1 PRODUCT SPECIFICATION

Aku A1 PRODUCT SPECIFICATION


2013

Simba SX1 PRODUCT SPECIFICATION

Maya M1 v2 (S18i) PRODUCT SPECIFICATION

FEATURES SUMMARY FEATURES SUMMARY

OS: Android 4.2 CPU: Qualcomm Snapdragon 400, MSM8230 at 1.4GHz GSM: 850/900/1800/1900 UMTS: 900/2100 or 850/2100 (Option) GPRS/EDGE/HSDPA/HSUPA WLAN 802.11b/g/n & Bluetooth V3.0 5" HD IPS LCD, capacitive touchscreen Back camera 8M AF Front camera 1.3M HD FF Dual SIM Dual Active

OS: Android 4.2 CPU: MT6589M at 1.2GHz Quad core Modem MTK MT6167 GPU SGX544 238MHz GSM: 850/900/1800/1900 UMTS:900/2100 GPRS/EDGE/HSUPA WLAN 802.11 b/g/n Bluetooth 3.0 5.0" FWVGA TFT (Capacitive) touch screen Back camera 8M AF Front camera 2M FF Dual SIM

DETAILED SPECIFICATIONS

DETAILED SPECIFICATIONS

GENERAL CHARACTERISTICS Size

GENERAL CHARACTERISTICS Size

144 x 73 x 9.5 mm 165g

Dimension (LxWxH, mm) Weight (g) (with battery)

Li-ion 1900mAh TBD TBD

Battery type Talk time Standby time

HD Capacitive 5" IPS LCD 1280*720

Screen type Colors Screen size (inch) Screen resolution (pixels)

850, 900, 1800, 1900 (MHz) 900/2100 MHz or 850/2100 MHz (option)

GSM Band UMTS Band

Power Management Battery type Talk time Standby time

Radio GSM Band UMTS Band

4.2

Android

4GB ROM + 1GB RAM microSD, up to 32GB

Internal memory External storage

GPRS EDGE WCDMA HSDPA HSUPA WLAN/ BT/ GPS/ FM chipset Bluetooth USB Wi-Fi Audio jack GPS AGPS

Bluetooth 3.0 Micro USB 802.11b/g/n 3.5 mm (L/R/G/M) Yes Yes

Rear Camera (Main) Rear Video recording resolution Video recording format Front Camera (Sub) Video recording resolution Video recording format

8M AF 1.3M HD FF MPEG4, 3GPP, H.264 MP3, WAV, WMA, MIDI, AAC Audio

8M AF 720p @30fps HD .3gp 2M FF 720p @30fps HD .3gp Video & Images

Video formats Video Decode Video Encode Audio formats

Yes Sensors

G Sensor E-Compass Light Sensor Proximity Sensor

MT6628 3.0 Micro USB 802.11 b/g/n 3.5 mm Pin define(L/R/M/G) Yes Yes MULTIMEDIA Camera

MULTIMEDIA Video & Images

FM radio

Class 12 Class 12 Yes Yes 21Mbps Yes 11Mbps Data Transfer / Interface

Data Transfer / Interface

Rear Camera (Main) Front Camera (Sub) Video formats Audio formats

4GB ROM+1GB RAM microSD, up to 32GB CONNECTIVITY Radio

Class 12 Class 12 Yes Yes Yes

Bluetooth USB Wi-Fi Audio jack GPS AGPS

android 4.2 Jelly Bean MEMORY

CONNECTIVITY Radio GPRS EDGE WCDMA HSDPA HSUPA

850/900/1800/1900(MHz) 900/2100 (MHz) Operation system

MEMORY Internal memory External storage

TFT IPS 16.7M 4.5" 540x960(qHD) Radio

Operation system Android

Li-ion 1700mAh 4.5 hrs 500 hrs Display and User Interface

Display and User Interface Screen type Screen size (inch) Screen resolution (pixels)

136 x 67 x 9.7mm 147g Power Management

Yes Yes Yes Yes

MPEG4, 3GPP,H.264 720p @30fps 720p @30fps MP3,WAV,MIDI, AAC Audio

FM radio

Yes Sensors

Gyroscope G Sensor E-Compass Light Sensor Proximity Sensor

NO Yes Yes Yes Yes Other Features

Dual microphone

35

No

ФОРУМ ПАРТНЕРОВ

Dimension (LxWxH, mm) Weight (g) (with battery)


ФОРУМ ПАРТНЕРОВ

2013


2013

ʽʥˀʤˍʫʻʰʫ ʶ ʿʤˀ˃ʻʫˀʤʺ ERC

ʰʻˇʽˀʺʤˉʰʽʻʻʽʫ ʿʽˁʽʥʰʫ ʪʸ˔ ʿʤˀ˃ʻʫˀʽʦ ERC ˁ̖̦̯̬́̍̽ 2013

ɍɜɚɠɚɟɦɵɟ ɩɚɪɬɧɟɪɵ ɤɨɦɩɚɧɢɢ ERC,

Ȼɥɚɝɨɞɚɪɢɦ ɜɚɫ ɡɚ ɢɧɬɟɪɟɫ ɤ ɧɟɦɟɰɤɨɣ ɤɨɦɩɚɧɢɢ Gigaset Communications ɢ ɩɪɨɞɭɤɰɢɢ ɛɪɟɧɞɚ Gigaset.ɋɞɟɥɚɧɨ ɜ Ƚɟɪɦɚɧɢɢ – ɷɬɨ ɧɟ ɩɪɨɫɬɨ ɫɥɨɝɚɧ, ɷɬɨ ɩɪɢɡɧɚɧɧɵɣ ɜɨ ɜɫɟɦ ɦɢɪɟ ɡɧɚɤ ɤɚɱɟɫɬɜɚ. Ɇɧɨɝɨɥɟɬɧɢɣ ɨɩɵɬ ɪɚɛɨɬɵ ɜ ɨɛɥɚɫɬɢ ɬɟɥɟɤɨɦɦɭɧɢɤɚɰɢɨɧɧɨɝɨ ɨɛɨɪɭɞɨɜɚɧɢɹ, ɫɩɟɰɢɚɥɢɡɚɰɢɹ ɧɚ ɪɚɡɪɚɛɨɬɤɟ ɢ ɩɪɨɢɡɜɨɞɫɬɜɟ ɬɟɥɟɮɨɧɢɢ, ɜɤɥɸɱɚɹ ɛɟɫɩɪɨɜɨɞɧɵɟ, IP, ɩɪɨɜɨɞɧɵɟ ɬɟɥɟɮɨɧɵ, ɩɨɡɜɨɥɹɟɬ ɧɚɦ ɭɞɟɪɠɢɜɚɬɶ ɥɢɞɢɪɭɸɳɢɟ ɪɵɧɨɱɧɵɟ ɩɨɡɢɰɢɢ, ɹɜɥɹɬɶɫɹ ɬɟɯɧɨɥɨɝɢɱɟɫɤɢɦ ɷɤɫɩɟɪɬɨɦ ɞɚɧɧɨɣ ɢɧɞɭɫɬɪɢɢ. Ɇɵ ɩɪɟɞɥɚɝɚɟɦ ɲɢɪɨɤɢɣ ɚɫɫɨɪɬɢɦɟɧɬ ɜɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɵɯ, ɧɚɞɟɠɧɵɯ ɬɟɥɟɮɨɧɧɵɯ ɚɩɩɚɪɚɬɨɜ ɢ ɪɟɲɟɧɢɣ, ɩɨɡɧɚɤɨɦɢɬɶɫɹ ɫ ɤɨɬɨɪɵɦɢ ɩɨɞɪɨɛɧɟɟ ȼɵ ɫɦɨɠɟɬɟ ɜ ɞɚɧɧɨɦ ɂɧɮɨɪɦɚɰɢɨɧɧɨɦ ɩɨɫɨɛɢɢ. Ʉɨɦɩɚɧɢɹ Gigaset Communications ɩɨɫɬɨɹɧɧɨ ɪɚɡɜɢɜɚɟɬɫɹ, ɜɵɯɨɞɢɬ ɧɚ ɧɨɜɵɟ ɪɵɧɤɢ, ɜɫɟɝɞɚ ɪɚɞɚ ɩɨɹɜɥɟɧɢɸ ɧɨɜɵɯ ɧɚɞɟɠɧɵɯ ɛɢɡɧɟɫ-ɩɚɪɬɧɟɪɨɜ. ɋɬɚɧɨɜɢɬɟɫɶ ɧɚɲɢɦ ɩɚɪɬɧɟɪɨɦ, ɪɚɡɜɢɜɚɣɬɟ ȼɚɲ ɫɨɛɫɬɜɟɧɧɵɣ ɛɢɡɧɟɫ ɜɦɟɫɬɟ ɢ ɫɨɜɦɟɫɬɧɨ ɫ ɧɚɦɢ. ɋ ɭɜɚɠɟɧɢɟɦ, ɤɨɦɚɧɞɚ Gigaset Communications, Ɋɨɫɫɢɹ ɢ ɋɇȽ

Gigaset Communications GIGASET: ʦʪʽˈʻʽʦʸ˔˓ˍʫʫ ʽʥˍʫʻʰʫ ˁʪʫʸʤʻʽ ʦ ʧʫˀʺʤʻʰʰ

37

ФОРУМ ПАРТНЕРОВ


2013

38

ФОРУМ ПАРТНЕРОВ

1. ʶʽʺʿʤʻʰ˔ ʰ ʥˀʫʻʪ


39

ФОРУМ ПАРТНЕРОВ

2013


2013

2. ʿˀʽʪ˄ʶˉʰ˔ GIGASET

40

ФОРУМ ПАРТНЕРОВ


2013

˄ʻʰʶʤʸːʻˏʫ ʿˀʽʪ˄ʶ˃ˏ ʰ ʻʽʦʰʻʶʰ

41

ФОРУМ ПАРТНЕРОВ


2013

ʿʽʸʫʯʻʤ˔ ʰʻˇʽˀʺʤˉʰ˔

42

ФОРУМ ПАРТНЕРОВ


2013

ʽ̦̣̜̦̌ ̨̪̬̯̣̌ Gigaset ̣̔́ ̨̪̬̯̦̖̬̌̏

ʽ̸̱̺̍̌̀̌́ ̨̦̣̜̦̌Ͳ̨̪̬̬̥̐̌​̥̌ Gigaset

43

ФОРУМ ПАРТНЕРОВ


ФОРУМ ПАРТНЕРОВ

2013


2013 ʜ̨̼̼Ě–̸̛̖̭̥̖̏ ̨̹̯̌Ě?̹̥Ě› HP

ʺ̨̖̣̟̔̽̌Ěœ ĚŹÍ Ě” ̨̹̯̌Ě?̨̹̥Ě? HP

Š Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Š Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

ʿ̸̨Ě–ĚĽĚą ̨̥̼̪̯̖̟̽̀̏ ̛̛̣ ̨̹̯̌Ě?̹̥Ě› HP?

– – – – –

ɇɚɞÉ&#x;É É§É¨ÉŤÉŹÉś ɢ ÉžɨɼÉ?ɨÉœÉ&#x;ɹɧɨɍɏɜ ɋɏɚɛɢɼɜɧɨɍɏɜ ÉŠÉĽÉšɏɎɨɪɌɾ ɢ ÉžɼɢɏÉ&#x;ɼɜɧɨɍɏɜ É É˘ÉĄÉ§É§É&#x;É?ɨ ɰɢɤɼÉš ČťÉ&#x;ɥɨɊÉšɍɧɨɍɏɜ ɢ É­ÉŠÉŞÉšÉœÉĽÉšÉ&#x;Ɍɨɍɏɜ ČźÉ¨ÉĄÉŚÉ¨É É§É¨ÉŤÉŹÉś ɨÉ›ɧɨÉœÉĽÉ&#x;ɧɢɚ ɢ ÉŞÉšɍɲɢɪÉ&#x;ɧɢɚ ɎɭɧɤɰɢɨɧÉšɼɜɧɨɍɏɢ ÉšɤɍÉ&#x;ɍɍɭɚɪɚɌɢ HP É?ɏɢɼɢɏɾ ɊɨÉœɾɲÉšɸɳɢÉ&#x; ɊɪɨɢɥÉœɨÉžɢɏÉ&#x;ɼɜɧɨɍɏɜ

– – – – –

ɆɨÉžÉ&#x;ɼɜɧɾɣ ɪɚɞ

É ÉšɳɢɏÉš ɢɧÉœÉ&#x;ɍɏɢɰɢɣ ɉɨɞɞÉ&#x;ÉŞÉ É¤Éš ÉžÉšÉ É&#x; ɭɍɏɚɪÉ&#x;ÉœɲÉ&#x;É?ɨ ɉɈ Ƚɚɪɚɧɏɢɚ ɉɪɨÉžɭɤɏɾ ɪɚɥɪɚɛɨɏÉšɧɾ Éœ ɍɨɨɏÉœÉ&#x;ÉŹÉŤÉŹÉœɢɢ ÉŤ ɧɨɪɌÉšɌɢ ÉĄÉšɳɢɏɾ É¨É¤ÉŞÉ­É ÉšɸɳÉ&#x;ÉŁ ÉŤÉŞÉ&#x;ɞɾ É’ɢɪɨɤɢɣ ÉžɢɚɊɚɥɨɧ ɤɨɧɎɢÉ?ɭɪɢɪɨɜɚɧɢɚ ɢ ÉŠÉŞÉ&#x;ɞɭɍɏɚɧɨÉœÉĽÉ&#x;ɧɧɨÉ?ɨ ɊɪɨÉ?ÉŞÉšɌɌɧɨÉ?ɨ ɨÉ›É&#x;ÉŤÉŠÉ&#x;ÉąÉ&#x;ɧɢɚ

900 800 600 400 200 HP EliteBook

45

HP EliteBook

HP ProBook

HP ProBook

HP

ФĐžĐ ĐŁĐœ Đ&#x;Đ?РТĐ?ЕРОВ

2013


Ʉɨɪɩɨɪɚɬɢɜɧɵɣ ɭɥɶɬɪɚɛɭɤ

• • • • • •

900

ʿ̵̨̨̬̖̭̦̼̜̏̔ ̛̜̦̔̌̚ ʤ̛̛̣̥̦̖̼̜̀̏ ̡̨̬̪̱̭ ˃̨̛̣̺̦̌ ̡̨̬̪̱̭̌ ̥̖̦̖​̖ 16 ̥​̥ ʦ̖̭ ̨̯ 1.54 ̡̐ ʻ̖̙̦̼̜̌̔ ʪ̨̛̣̯̖̣̦̖̽ ̬̖̥̏́ ̨̬̯̼̌̍ ̨̯ ̛̯̬̖̍̌̌

ʽ̨̭̖̦̍​̨̛̦̭̯͗ • ˃̨̡̨̣̽ SSD ̡̨̛̛̦̪̯̖̣̌ • LTEΎ ̛̛̣ ϯG* • ʤ̪̯̖̬̔̌ ̦̌ VGA/RJ-45* • ˃̨̡̦̌́ ̨̡̔-̶̛̭̯̦̌́

* - ̶̨̨̨̛̪̦̣̦̌̽

HP EliteBook 900 series: timeline Jun

Q4-FY13 Jul

Aug

Sep

Q1-FY14 Oct

Nov

Dec

Q2-FY14 Jan

Feb

Mar

Q3-FY14 Apr

May

HP EliteBook (Folio) 940 – 14” HP EliteBook Folio 9470m – 14”

ʰ̨̭̪̣̱̖̯̭̽́̚ ̸̭̖̜̭̌… HP EliteBook Elit Folio 9 9470m

ˁ̨ ̛̛̭̣̖̱̺̥̔̀ ̨̛̛̯̬̖̦̥̍̏̌́… • ˃̨̡̛̦̜ ̛ ̡̛̣̖̜̐ • ˁ̨​̨̛̯̖̯̭̯̖̏̏ ̨̛̯̬̖̦̥̍̏̌́ ̵̡̨̨̛̬̪̬̯̦̼̌̏ ̨̭̯̦̬̯̌̔̌̏ • ʻ̖̙̦̼̜̌̔ • ʥ̨̨̖̪̭̦̭̯̌̽̚ ̡̨̨̨̨̛̬̪̬̯̦̌̏̐ ̡̣̭̌​̭̌

800

ʻ̨̏̌́ ̨̥̖̣̔̽ HP EliteBook 940 40

EliteBook

46

ФОРУМ ПАРТНЕРОВ

• ʻ̡̨̛̖̚ ̨̨̛̦̖̬̪̯̬̖̣̖̦̖̾̐̍ • ʿ̶̨̬̖̭​̨̭̬̼ Intel ULV • HD+ ̛̛̣ FHD ̛̭̪̣̖̜̔ • ʶ̛̣̯̱̬̌̏̌̌ ̭ ̨̡̨̪̭̖̯̜̔̏ • TPM ̨̥̱̣̔̽

EliteBook

Q3-FY13 May

2013

̨̛̦̣̔̌̐̌̽: 14”

EliteBook 940


EliteBook 800 series vs p-series

ɇɨɭɬɛɭɤ ɞɥɹ ɛɢɡɧɟɫɚ

• • • • •

31.0mm

ʺ̨̺̦̼̜ ʻ̖̙̦̼̜̌̔ ˃̨̛̣̺̦̌ ̡̨̬̪̱̭̌ ̨̭̖̏̐ Ϯϭ͕ϱ ̥​̥ ˁ̨​̨̛̯̖̯̭̯̖̏̏ ̡̨̨̛̬̪̬̯̦̼̥̌̏ ̨̛̯̬̖̦̥̍̏̌́ ̨̨̛̖̪̭̦̭̯̍̌̚ ʻ̡̨̡̨̖̭̣̽ ̴̨̬̥-̴̡̨̨̯̬̌̏

21.5mm

ʽ̨̭̖̦̍​̨̛̦̭̯͗ • ʻ̡̨̛̖̚ ̨̨̛̦̖̬̪̯̬̖̣̖̦̖̾̐̍ • ʿ̶̨̬̖̭​̨̭̬̼ Intel ULV • ʶ̛̣̯̱̬̌̏̌̌ ̭ ̨̡̨̪̭̖̯̜̔̏ • TPM ̨̥̱̣̔̽ • Touch-̛̭̪̣̖̜̔Ύ (̣̔́ 14.0”)

31.0mm

hp industrial design | confidential

• ʿ̨̛̣̥̖̬̦̌́ ̯̬̖̍̌̌́ • ʧ̛̛̬̦̼̜̍̔ ̡̛̙̖̭̯̜ ̡̛̭̔Ύ • LTEΎ ̛̛̣ 3G* • ˃̨̡̦̌́ ̨̡̔-̶̛̭̯̦̌́ • ʽ̛̯̭̱̯̭̯̖̏ ̸̨̡̨̨̛̪̯̖̭̐ ̨̛̪̬̏̔̌

21.5mm

hp industrial design | confidential

* - ̶̨̨̨̛̪̦̣̦̌̽

EliteBook 810

2013

̨̛̦̣̔̌̐̌̽: 12.5”, 14”, 15”

̨̛̦̣̔̌̐̌̽: 11.6”

HP EliteBook 800 series: timeline

ɇɨɭɬɛɭɤ-ɬɪɚɧɫɮɨɪɦɟɪ ɞɥɹ ɛɢɡɧɟɫɚ

ʽ̨̛̛̛̪̯̥̬̦̏̌̚ ̣̔́ ̨̬̯̼̌̍ ̭ Windows 8

ʿ̨̨̨̬̯̦̼̜̏ ̛̭̪̣̖̜̔ 11.6” HD (1366 x 768)

ʺ̨̨̙̦ ̴̨̨̛̯̬̦̭̬̥̬̯̌̏̌̽ ̏ ̪̣̦̹̖̯̌

Touch-̡̬̦̾̌

ʿ̶̨̬̖̭​̨̭̬ Intel Core i7*

˃̨̛̣̺̦̌ 22 ̥​̥

ʦ̖̭ ϭ͕ϱϰ ̡̐

ʯ̡̱̏ DTS Studio Sound

TPM ̨̥̱̣̔̽

ʦ̨̨̨̥̙̦̭̯̽̚ ̨̡̛̱̭̯̦̌̏ ̦̌ ̨̡̔-̶̛̭̯̦̌̀

Q3-FY13 May

Q4-FY13 Jun

Jul

Q1-FY14 Aug

Sep

Oct

Q2-FY14 Nov

Dec

Jan

HP EliteBook 2170p – 11,6” HP EliteBook 2570p – 12,5” HP EliteBook 810 – 11,6” HP EliteBook 820 – 12,5” HP EliteBook 8470p – 14” HP EliteBook 840– 14” HP EliteBook 8570p– 15” HP EliteBook 850 – 15”

* - ̶̨̨̨̛̪̦̣̦̌̽

47

Q3-FY14 Feb

Mar

Apr

May

ФОРУМ ПАРТНЕРОВ

EliteBook 800 series


2013

HP EliteBook 800 series transition ˁ̨ ̛̛̭̣̖̱̺̥̔̀ ̨̛̛̯̬̖̦̥̍̏̌́…

ʻ̨̏̌́ ̨̥̖̣̔̽

HP EliteBook 2570p

• ʻ̨̛̖̜̹̖̏ ̵̨̨̛̯̖̦̣̐​̛ • ˃̨̡̛̦̜ ̛ ̡̛̣̖̜̐ • ˃̨̯ ̙̖ ̡̬̦̾̌ 12.5”͕ ̨̦ ̡̨̬̪̱̭ ̦̌ 30% ̨̯̦̹̖̽, ̛ ̦̌ 18% ̸̣̖̖̐

HP EliteBook ok 820

HP EliteBook 2170p

• ʻ̨̛̖̜̹̖̏ ̵̨̨̛̯̖̦̣̐​̛ • ˃̨̡̛̦̜ ̛ ̡̛̣̖̜̐ • ˑ̡̬̦̌ ̨̣̹̖͕̍̽ ̨̦ ̡̨̬̪̱̭ ̦̌ 20% ̨̯̦̹̖̽

HP EliteBook ok 820

HP EliteBook 8470p

HP EliteBook 8570p

• ʶ̨̬̪̱̭ ̛̚ ̵̡̛̣̖̐ ̨̛̥̯̖̬̣̌̌̏ • ʥ̨̣̖​̖ ̡̛̪̬̣̖̯̖̣̦̼̜̏̌̽ ̛̜̦̔̌̚ • ʶ̨̨̛̬̪̬̯̦̼̜̌̏ ̨̱̬̖̦̏̽ ̨̨̛̖̪̭̦̭̯̍̌̚ ̛ ̨̛̦̖̙̦̭̯̌̔

• ʻ̨̛̖̜̹̖̏ ̵̨̨̛̯̖̦̣̐​̛ • ʥ̨̣̖​̖ ̨̡̛̯̦̜ ̛ ̡̛̣̖̜̐ • ʶ̨̨̛̬̪̬̯̦̼̜̌̏ ̨̱̬̖̦̏̽ ̨̨̛̖̪̭̦̭̯̍̌̚ ̛ ̨̛̦̖̙̦̭̯̌̔

HP EliteBook ok 850

ProBook 600 series

Ʉɨɪɩɨɪɚɬɢɜɧɵɣ ɧɨɭɬɛɭɤ ɒɢɪɨɱɚɣɲɢɟ ɜɨɡɦɨɠɧɨɫɬɢ ɞɥɹ ɤɨɧɮɢɝɭɪɢɪɨɜɚɧɢɹ •

• • • •

600

HP EliteBook ok 840

ProBook

̨̛̦̣̔̌̐̌̽: 14”, 15”

ProBook 600 series vs b-series 34.0mm

ʿ̶̨̬̖̭​̨̭̬̼ Intel ̛̛̣ AMD ʻ̖̙̦̼̜̌̔ ˁ̥̌̌́ ̨̡̼̭̏̌́ ̨̨̨̯̦̥̦̭̯̌̏̽ ̏ ̨̭̖̥̏ ̡̣̭̌​̭̖ ˁ̨​̨̛̯̖̯̭̯̖̏̏ ̡̨̨̛̬̪̬̯̦̼̥̌̏ ̨̛̯̬̖̦̥̍̏̌́ ̨̨̛̖̪̭̦̭̯̍̌̚ ʻ̡̨̡̨̖̭̣̽ ̴̨̬̥-̴̡̨̨̯̬̌̏

24mm

34.0mm mm

ʽ̨̭̖̦̍​̨̛̦̭̯ : • ʶ̨̬̪̱̭ ̦̌ ϭϳй ̨̯̦̹̖̽ • ˃̨̡̛̦̜ ̸̨̡̛̛̪̯̖̭̜ ̨̛̪̬̏̔ • TPM ̨̥̱̣̔̽ • ʦ̭̖ ̨̪̬̯̼ USB 3.0

29.0mm

• ʿ̨̛̣̥̖̬̦̌́ ̯̬̖̍̌̌́ • ʧ̛̛̬̦̼̜̍̔ ̡̛̙̖̭̯̜ ̡̛̭̔Ύ • LTEΎ ̛̛̣ 3G* • ʪ̨̡-̶̛̭̯̦̌́ * - ̶̨̨̨̛̪̦̣̦̌̽

hp industrial design | confidential

48

ФОРУМ ПАРТНЕРОВ

ʰ̨̭̪̣̱̖̯̭̽́̚ ̸̭̖̜̭̌…


2013

HP ProBook 600 series: timeline Q3-FY13 May

Q4-FY13 Jun

Jul

Q1-FY14 Aug

Sep

Oct

Q2-FY14 Nov

Dec

Jan

Q3-FY14 Feb

Mar

Apr

May

HP ProBook 650 – 15”

400

HP ProBook 6470b – 14” HP ProBook 640 – 14” HP ProBook 6475b – 14” HP ProBook 645 – 14”

ProBook

ȼɚɲ ɛɢɡɧɟɫ ɩɚɪɬɧɟɪ ɪ ɪ

ProBook 400 series • • • • •

̨̛̦̣̔̌̐̌̽: 13”, 14”, 15”

ProBook 430

ʿ ʿ̶̨̬̖̭​̨̭̬̼ Intel ̛̛̣ AMD ʻ̖̙̦̼̜̌̔ ʻ ʺ̛̛̱̣̯̥̖̜̦̼̖̽̔ ̨̨̨̛̥̙̦̭̯̏̚ ̣̔́ ̨̥̔̌ ʺ ˁ̛̯̣̦̼̜̽ ̛̜̦̔̌̚ ˁ ʻ̡̨̡̨̖̭̣̽ ̴̨̬̥-̴̡̨̨̯̬̌̏ ʻ

Ɇɟɬɚɥɥ

ɉɚɧɟɥɶ ɫ ɞɢɧɚɦɢɤɚɦɢ

ʽ̨̭̖̦̍​̨̛̦̭̯͗ • ʺ̖̯ ʺ̖̯̣̌​̸̡̛̣̖̭̌́ ̵̨̨̪̖̬̦̭̯̏̽ ̨̡̬̱̏̐ ̨̪̖̏ ̡̛̣̯̱̬̼̌̏̌ ̡̣̌̏ ʶ̡̬̼̹̌ ̛̚ soft-touch • ʶ̬̼ ̡̛̪̣̭̯̌̌ ̪̣̭̌ ʯ̡̱̏ DTS Sound+ • ʯ̡̱̏ • SSD ̡̛̭̔Ύ

33 mm

• Touch-̡̬̦̾̌Ύ • ʦ̨̛̣̺̺̖̦̌̐̌̚​̦̌́ ̡̛̣̯̱̬̌̏̌̌ • LTEΎ ̛̛̣ 3G* • ˁ̡̦̖̬̌ ̸̨̡̨̯̪̖̯̌̏ ̶̪̣̖̌̽̏

21.0mm

* - ̶̨̨̨̛̪̦̣̦̌̽

49

ФОРУМ ПАРТНЕРОВ

HP ProBook 6570b – 15”


2013

HP ProBook 400 series: timeline Q3-FY13 May

Q4-FY13 Jun

Jul

Q1-FY14 Aug

Sep

Oct

Q2-FY14 Nov

Dec

Jan

Q3-FY14 Feb

Mar

Apr

May

HP ProBook 4340s – 13”

200

HP ProBook 4540s – 15” HP ProBook 450 – 15” HP ProBook 4545s – 15” HP ProBook 455 – 15” HP ProBook 4740s – 17”

HP

HP ProBook 470 – 17”

Ⱦɨɫɬɭɩɧɨɟ ɪɟɲɟɧɢɟ

̨̛̦̣̔̌̐̌̽: 15”

HP 200 series • •

HP ProBook 200 series: timeline Q3-FY13

ʺ̛̣̹̖̌̔ ̶̨̪̬̖̭​̨̭̬̼ Intel ̛̛̣ AMD ˁ̥̼̜̌ ̨̭̯̱̪̦̼̜̔ ̡̨̥​̸̡̛̥̖̬̖̭̜ ̨̡̦̱̯̱̍ HP

May

Q4-FY13 Jun

HP 650 – 15” HP 250 – 15”

ʽ̨̭̖̦̍​̨̛̦̭̯͗

HP 655 – 15” HP 255 – 15”

• ʤ̡̡̛̱̭̯̌ Altec Lansing • ʿ̡̨̛̣̭̯̼̜̌̏ ̡̨̬̪̱̭ • HDMI ̨̪̬̯

50

Jul

Q1-FY14 Aug

Sep

Oct

Q2-FY14 Nov

Dec

Jan

Q3-FY14 Feb

Mar

Apr

May

ФОРУМ ПАРТНЕРОВ

HP ProBook 430 – 13”


• • • • •

ʿ̵̨̨̬̖̭̦̼̜̏̔ ̛̜̦̔̌̚ ʤ̛̛̣̥̦̖̼̜̀̏ ̡̨̬̪̱̭ ˃̨̛̣̺̦̌ ̡̨̬̪̱̭̌ ϵ͕Ϯ ̥​̥ ʦ̖̭ 630 ̐ ˁ̨​̨̛̯̖̯̭̯̖̏̏ ̡̨̨̛̬̪̬̯̦̼̥̌̏ ̨̛̯̬̖̦̥̍̏̌́ ̨̨̛̖̪̭̦̭̯̍̌̚

2013

ɉɨ ɧɚɫɬɨɹɳɟɦɭ ɛɢɡɧɟɫ ɩɥɚɧɲɟɬ

̨̛̦̣̔̌̐̌̽: 10.6”

ElitePad 900

ʽ̨̭̖̦̍​̨̛̦̭̯͗

ElitePad

• TPM ̨̥̱̣̔̽ • ʯ̡̱̏ SRS Audio • ʻ̡̨̛̪̯̖̣̌̽ Flash ̨̔ ϭϮϴʧʥ • MicroSD ̨̭̣̯

* - ̶̨̨̨̛̪̦̣̦̌̽

ElitePad 900 ɷɤɨɫɢɫɬɟɦɚ

Spectre XT PRO

51

ФОРУМ ПАРТНЕРОВ

• ʿ̶̨̬̖̭​̨̭̬ Intel Atom 1.8 ʧʧ̶ • ˇ̨̬̦̯̣̦̌̽̌́ ̡̥̖̬̌̌ 1080p • ʶ̥̖̬̌̌ ̦̌ ̦̖̜̌̔̚ ̛̪̦̖̣̌ 8 ʺʿ • 3G ̛ GPS ̨̛̥̱̣̔Ύ


• • • • • •

2013

ɂɞɟɚɥɶɧɵɣ ɫɩɭɬɧɢɤ

̨̛̦̣̔̌̐̌̽: 13”

Spectre XT PRO

ʿ̵̨̨̬̖̭̦̼̜̏̔ ̛̜̦̔̌̚ ʤ̛̛̣̥̦̖̼̜̀̏ ̡̨̬̪̱̭ ˃̨̛̣̺̦̌ ̡̨̬̪̱̭̌ ̥̖̦̖​̖ 15 ̥​̥ ʦ̖̭ 1.ϯϵ ̡̐ ʻ̖̙̦̼̜̌̔ ʪ̨̛̣̯̖̣̦̖̽ ̬̖̥̏́ ̨̬̯̼̌̍ ̨̯ ̛̯̬̖̍̌̌

ɇɨɭɬɛɭɤɢ HP ɞɥɹ ɪɨɡɧɢɰɵ

ʽ̨̭̖̦̍​̨̛̦̭̯͗

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Ɇɨɞɟɥɶɧɵɣ ɪɹɞ

HP Spectre

HP ENVY

HP Pavilion

HP 2000

HP Spectre

HP x2

52

ФОРУМ ПАРТНЕРОВ

• ʻ̡̨̛̖̚ • TPM ̨̥̱̣̔̽ ̨̨̛̦̖̬̪̯̬̖̣̖̦̖̾̐̍ • ʯ̡̱̏ Beats Audio • ʿ̶̨̬̖̭​̨̭̬̼ Intel ULV • ˃̨̡̨̣̽ SSD ̡̨̛̛̦̪̯̖̣̌ • ʶ̛̣̯̱̬̌̏̌̌ ̭ ̨̡̨̪̭̖̯̜̔̏


2013

HP Spectre13 Ultrabook™ ʥ̡̨̨̛̖̭̥̪̬̥̭​̭̦̼̜ ̡̱̣̯̬̱̽̌̍. ɇɨɜɟɣɲɢɟ ɬɟɯɧɨɥɨɝɢɢ ɜ ɬɨɧɤɨɦ ɤɨɪɩɭɫɟ

Intel Core i5 ɢɥɢ i7

Ɉɩɬɢɦɢɡɢɪɨɜɚɧɧɵɣ ɞɥɹ ɪɚɛɨɬɵ ɫ Windows 8

Windows 8.1

ȼɵɫɨɤɚɹ ɚɜɬɨɧɨɦɧɨɫɬɶ (7+ ɱɚɫɨɜ)

ɉɪɟɦɢɭɦ ɦɚɬɟɪɢɚɥɵ

Ɂɜɭɤ Beats Audio™

2 ɝɨɞɚ ɛɟɫɩɥɚɬɧɨɝɨ

ɨɛɥɚɱɧɨɝɨ ɯɪɚɧɢɥɢɳɚ

SSD ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense Ʉɥɚɜɢɚɬɭɪɚ ɫ ɩɨɞɫɜɟɬɤɨɣ

HP ENVY

ɢɫɩɨɥɶɡɨɜɚɧɢɹ 50GB

HP TrueVision Full HD ɜɟɛɤɚɦɟɪɚ

Ⱦɢɚɝɨɧɚɥɶ: 13.3”

ˉ̖̯̏̌:

Ɍɨɥɳɢɧɚ ɜɫɟɝɨ ɦɦ Truffle Brown

Champagne Gold

HP ENVY 15 Notebook

HP ENVY TouchSmart 15 Notebook

ʦ̼̺̭̔̌̀̌́́ ̨̨̨̛̛̪̬̯̖̣̦̭̯̏̔̽̽̚ ̛ ̛̜̦̔̌̚

ʻ̨̛̭̯̺̜̌́ ̡̬̣̖̯̖̣̦̼̜̌̏̌̽̚ ̶̖̦̯̬

ɉɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɷɥɟɤɬɪɨɫɬɚɧɰɢɢ Ɍɨɧɤɢɣ ɢ ɥɟɝɤɢɣ ɞɢɡɚɣɧ Ȼɨɥɟɟ ɩɪɨɞɜɢɧɭɬɵɣ ɱɟɦ ɤɨɝɞɚ-ɥɢɛɨ ȼɚɲɚ ɥɸɛɢɦɚɹ ɦɭɡɵɤɚ ɢ ɮɢɥɶɦɵ ɫ Beats Audio™

Ȼɨɥɶɲɟ ɠɟɫɬɨɜ ɫ Touch ɷɤɪɚɧɨɦ Ɍɨɧɤɢɣ ɢ ɥɟɝɤɢɣ ɞɢɡɚɣɧ Ȼɨɥɟɟ ɩɪɨɞɜɢɧɭɬɵɣ ɱɟɦ ɤɨɝɞɚ-ɥɢɛɨ ɨ ȼɚɲɚ ɥɸɛɢɦɚɹ ɦɭɡɵɤɚ ɢ ɮɢɥɶɦɵ ɫ Beats Audio™

Ⱦɢɫɩɥɟɣ Full HD*

ɐɢɮɪɨɜɚɹ ɤɥɚɜɢɚɬɭɪɚ

Ⱦɢɫɩɥɟɣ Full HD*

ɐɢɮɪɨɜɚɹ ɤɥɚɜɢɚɬɭɪɚ

Ɂɜɭɤ Beats Audio™

Ɍɟɯɧɨɥɨɝɢɹ HP SimplePass

Touch ɷɤɪɚɧ

Ɍɟɯɧɨɥɨɝɢɹ HP SimplePass

HP TrueVision HD ɜɟɛɤɚɦɟɪɚ

Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense

Ɂɜɭɤ Beats Audio™HP

Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense

Ʉɥɚɜɢɚɬɭɪɚ ɫ ɩɨɞɫɜɟɬɤɨɣ

Ɍɟɯɧɨɥɨɝɢɹ HP ProtectSmart

TrueVision HD ɜɟɛɤɚɦɟɪɚ

Ɍɟɯɧɨɥɨɝɢɹ HP ProtectSmart rt

Ɋɚɛɨɬɚɣɬɟ ɢɥɢ ɢɝɪɚɣɬɟ ɛɟɡ ɩɟɪɟɡɚɪɹɞɤɢ

Ⱦɢɚɝɨɧɚɥɶ: 15.6”

Ʉɥɚɜɢɚɬɭɪɚ ɫ ɩɨɞɫɜɟɬɤɨɣ

Ⱦɢɚɝɨɧɚɥɶ: 15.6”

Ɋɚɛɨɬɚɣɬɟ ɢɥɢ ɢɝɪɚɣɬɟ ɛɟɡ ɩɟɪɟɡɚɪɹɞɤɢ * - ̶̨̨̨̛̪̦̣̦̌̽

* - ̶̨̨̨̛̪̦̣̦̌̽

53

ФОРУМ ПАРТНЕРОВ

əɪɤɢɣ ɞɢɫɩɥɟɣ 13.3" ɫ ɪɚɡɪɟɲɟɧɢɟɦ Full HD ɢɥɢ QHD ɋɬɟɤɥɹɧɧɵɣ ɬɚɱɩɚɞ,


2013

HP ENVY 17 Notebook ʿ̨̯̬̭̺́̌̀̌́ ̛̛̥̱̣̯̥̖̽̔̌ ̨̨̨̛̛̪̬̯̖̣̦̭̯̏̔̽̽̚

Ⱦɢɫɩɥɟɣ Full HD*

ɐɢɮɪɨɜɚɹ ɤɥɚɜɢɚɬɭɪɚ

Ɂɜɭɤ Beats Audio™

Ɍɟɯɧɨɥɨɝɢɹ HP SimplePass

HP TrueVision HD ɜɟɛɤɚɦɟɪɚ

Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense

Ʉɥɚɜɢɚɬɭɪɚ ɫ ɩɨɞɫɜɟɬɤɨɣ

Ɍɟɯɧɨɥɨɝɢɹ HP ProtectSmart

HP Pavilion

Ⱦɢɚɝɨɧɚɥɶ: 17.3”

Ɋɚɛɨɬɚɣɬɟ ɢɥɢ ɢɝɪɚɣɬɟ ɛɟɡ ɩɟɪɟɡɚɪɹɞɤɢ

* - ̶̨̨̨̛̪̦̣̦̌̽

HP Pavilion11 TouchSmart Notebook PC

HP Pavilion14 Notebook PC

ˁ̨̦̔̌̚ ̣̔́ ̡̨̨̛̛̪̬̭̦̖̦̜̏

˃̨̡̦̌́ ̨̨̨̛̛̪̬̯̖̣̦̭̯̏̔̽̽̚ Ⱦɢɫɩɥɟɣ Full HD*

Ɍɟɯɧɨɥɨɝɢɹ HP SimplePass

Ɂɜɭɤ DTS+

Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense

HP TrueVision HD ɜɟɛɤɚɦɟɪɚ

Ɍɟɯɧɨɥɨɝɢɹ HP ProtectSmart

Touch ɷɤɪɚɧ

Ɂɜɭɤ DTS+ ɫɬɟɪɟɨ HP TrueVision HD ɜɟɛɤɚɦɟɪɚ

9

ɀɟɫɬɤɢɣ ɞɢɫɤ ɞɨ ɌȻ

9

ɉɪɨɢɡɜɨɞɢɬɟɥɶɧɚɹ

ˉ̖̯̏̌:

ɜɢɞɟɨɤɚɪɬɚ Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense

Ɍɟɯɧɨɥɨɝɢɹ HP ProtectSmart

Anodized Silver/Black Metal

Pearl White

Mineral Black

Ⱦɢɚɝɨɧɚɥɶ: 14”

ˉ̖̯̏̌: Ⱦɢɚɝɨɧɚɥɶ: 11.6” Anodized Silver/Black Metal

* - ̶̨̨̨̛̪̦̣̦̌̽ ̨̪

54

ФОРУМ ПАРТНЕРОВ

ɉɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɷɥɟɤɬɪɨɫɬɚɧɰɢɢ ɫ ɧɨɜɟɣɲɢɦɢ ɩɪɨɰɟɫɫɨɪɚɦɢ Intel ɢ ɝɪɚɮɢɱɟɫɤɢɦɢ ɤɚɪɬɚɦɢ NVIDIA ȼɚɲɚ ɥɸɛɢɦɚɹ ɦɭɡɵɤɚ ɢ ɮɢɥɶɦɵ ɫ Beats Audio™


HP Pavilion15 Notebook PC

˃̨̡̦̌́ ̨̨̨̛̛̪̬̯̖̣̦̭̯̏̔̽̽̚

˃̨̡̦̌́ ̨̨̨̛̛̪̬̯̖̣̦̭̯̏̔̽̽̚ Ⱦɢɫɩɥɟɣ 15.6”

Ɍɟɯɧɨɥɨɝɢɹ HP SimplePass

Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense

Ɂɜɭɤ DTS+

Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense

Ɍɟɯɧɨɥɨɝɢɹ HP ProtectSmart

HP TrueVision HD ɜɟɛɤɚɦɟɪɚ

Ɍɟɯɧɨɥɨɝɢɹ HP ProtectSmart

9

ɀɟɫɬɤɢɣ ɞɢɫɤ ɞɨ ɌȻ

ɐɢɮɪɨɜɚɹ ɤɥɚɜɢɚɬɭɪɚ

9

ɉɪɨɢɡɜɨɞɢɬɟɥɶɧɚɹ

Ⱦɢɫɩɥɟɣ 14”

Ɍɟɯɧɨɥɨɝɢɹ HP SimplePass

Ɂɜɭɤ DTS+ HP TrueVision HD ɜɟɛɤɚɦɟɪɚ ɀɟɫɬɤɢɣ ɞɢɫɤ ɞɨ ɌȻ

9

ɉɪɨɢɡɜɨɞɢɬɟɥɶɧɚɹ

ˉ̖̯̏̌:

ˉ̖̯̏̌:

ɜɢɞɟɨɤɚɪɬɚ*

ɜɢɞɟɨɤɚɪɬɚ* Anodized Silver/Black Metal

Touch ɷɤɪɚɧ

Pearl White

Mineral Black Anodized Sparkling Silver/Black Black Metal

Ⱦɢɚɝɨɧɚɥɶ: 14”

Pearl White

Mineral Black

Goji Berry

Ⱦɢɚɝɨɧɚɥɶ: 15.6”

* - ̶̨̨̨̛̪̦̣̦̌̽

* - ̶̨̨̨̛̪̦̣̦̌̽ ̨̪

HP Pavilion TouchSmart15 Notebook PC

HP Pavilion17 Notebook PC

˃̨̡̦̌́ ̨̨̨̛̛̪̬̯̖̣̦̭̯̏̔̽̽̚

ʪ̣́ ̨̣̜̀̍ ̸̛̌̔̌̚

Ⱦɢɫɩɥɟɣ 15.6”

Ɍɟɯɧɨɥɨɝɢɹ HP SimplePass

Ɂɜɭɤ DTS+

Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense

HP TrueVision HD ɜɟɛɤɚɦɟɪɚ

Ɍɟɯɧɨɥɨɝɢɹ HP ProtectSmart

9

ɀɟɫɬɤɢɣ ɞɢɫɤ ɞɨ ɌȻ

ɐɢɮɪɨɜɚɹ ɤɥɚɜɢɚɬɭɪɚ

9

ɉɪɨɢɡɜɨɞɢɬɟɥɶɧɚɹ

ˉ̖̯̏̌:

ɜɢɞɟɨɤɚɪɬɚ*

Ⱦɢɫɩɥɟɣ 17.3” HD+

Ɍɟɯɧɨɥɨɝɢɹ HP SimplePass

Ɂɜɭɤ DTS+

Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense

HP TrueVision HD ɜɟɛɤɚɦɟɪɚ

Ɍɟɯɧɨɥɨɝɢɹ HP ProtectSmart

9

ɀɟɫɬɤɢɣ ɞɢɫɤ ɞɨ ɌȻ

ɐɢɮɪɨɜɚɹ ɤɥɚɜɢɚɬɭɪɚ

9

ɉɪɨɢɡɜɨɞɢɬɟɥɶɧɚɹ ɜɢɞɟɨɤɚɪɬɚ*

Touch ɷɤɪɚɧ Anodized Sparkling Silver/Black Black Metal

Pearl White

Mineral Black

Goji Berry

ˉ̖̯̏̌:

Ⱦɢɚɝɨɧɚɥɶ: 15.6”

Sparkling Black

* - ̶̨̨̨̛̪̦̣̦̌̽

Ⱦɢɚɝɨɧɚɥɶ: 17.3”

* - ̶̨̨̨̛̪̦̣̦̌̽

55

ФОРУМ ПАРТНЕРОВ

9

2013

HP Pavilion14 TouchSmart Notebook PC


2013

HP 2000 Notebook PC ˁ̥̼̜̌ ̨̭̯̱̪̦̼̜̔ ̨̡̦̱̯̱̍

Ⱦɢɫɩɥɟɣ 15.6”

Ɍɟɯɧɨɥɨɝɢɹ HP CoolSense

HP TrueVision HD ɜɟɛɤɚɦɟɪɚ

Ɍɟɯɧɨɥɨɝɢɹ HP ProtectSmart

ˉ̖̯̏̌:

HP 2000

Sparkling Black

HP SlateBook10 x2 Ϯ ̏ ϭ

ʪ̛̭̪̣̖̜ Full HD IPS ȼɵɫɨɤɚɹ ɚɜɬɨɧɨɦɧɨɫɬɶ Ɍɪɚɧɫɮɨɪɦɟɪ Touch ̡̬̦̾̌ Ɍɟɯɧɨɥɨɝɢɹ HP E-Print

HP x2

ʿ̶̨̬̖̭​̨̭̬ NVIDIA Tegra 4 Quad Core ʽ̶̨̛̪̖̬̦̌​̦̌́ ̛̭̭̯̖̥̌ Android

Ⱦɢɚɝɨɧɚɥɶ: 10.1”

56

ФОРУМ ПАРТНЕРОВ

Ⱦɢɚɝɨɧɚɥɶ: 15.6”


2013

ɒɢɪɨɱɚɣɲɢɣ ɫɩɟɤɬɪ ɚɤɫɟɫɫɭɚɪɨɜ

HP Wireless Portable Speaker HP Headset

HP Webcam HD

HP Case

HP Compact Speaker System

HP AC Adapter HP Backpack HP USB Docking Station

HP Accessories

HP Headphone Notebook Sleeve

HP Extended Life Batteries HP Keyboard

ˁ̨̛̪̭̌̍

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

57

ФОРУМ ПАРТНЕРОВ

HP Mouse


2013

01 ɉɪɢɧɬɟɪɵ ɇɊ

Ɇɨɧɨɯɪɨɦɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW

Ɇɨɧɨɯɪɨɦɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW

Ʌɢɧɟɣɤɚ ɭɫɬɪɨɣɫɬɜ

Ʌɢɧɟɣɤɚ ɧɚɫɬɨɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ

ɋɥɨɠɧɨ ɩɪɟɜɡɨɣɬɢ ɩɪɨɫɬɨɬɭ ɢ ɧɚɞɟɠɧɨɫɬɶ ɭɫɬɪɨɣɫɬɜ +3 ɞɥɹ ɦɨɧɨɯɪɨɦɧɨɣ ɩɟɱɚɬɢ ɇɚɫɬɨɥɶɧɵɟ ɭɫɬɪɨɣɫɬɜɚ

ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

+3 /DVHU-HW 3UR 3 GQ

+3 /DVHU-HW 3

+3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ⱦɜɭɫɬɨɪɨɧɧɹɹ ɩɟɱɚɬɶ ɩɨ ɫɟɬɢ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɨɮɢɫɨɜ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ȼɵɫɬɪɵɣ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ ɫ ɜɨɡɦɨɠɧɨɫɬɶɸ ɪɚɛɨɬɵ ɜ ɫɟɬɢ ɢ ɨɩɰɢɨɧɚɥɶɧɨɣ ɮɭɧɤɰɢɟɣ ɞɜɭɫɬɨɪɨɧɧɟɣ ɩɟɱɚɬɢ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɍɩɪɨɳɟɧɢɟ ɭɩɪɚɜɥɟɧɢɹ ɂɌ ɢ ɡɚɳɢɬɚ ɞɚɧɧɵɯ

+3 /DVHU-HW 3UR 3 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ Ʉɨɦɩɚɤɬɧɵɣ ɢ ɞɨɫɬɭɩɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW

ɉɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɒɢɪɨɤɢɣ ɧɚɛɨɪ ɮɭɧɤɰɢɣ ɞɥɹ ɩɪɨɫɬɨɝɨ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɢ ɦɨɛɢɥɶɧɨɫɬɢ

+3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɉɪɢɧɬɟɪ ɜɵɫɨɱɚɣɲɟɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ +3 ɞɥɹ ɪɚɛɨɱɟɣ ɝɪɭɩɩɵ ɨɛɟɫɩɟɱɢɜɚɟɬ ɩɪɟɢɦɭɳɟɫɬɜɚ ɜ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɭɩɪɚɜɥɹɟɦɨɫɬɢ ɢ ɛɟɡɨɩɚɫɧɨɫɬɢ

ȼɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɵɣ ɩɪɢɧɬɟɪ ɦɨɠɧɨ ɩɪɢɨɛɪɟɫɬɢ ɩɨ ɪɚɡɭɦɧɨɣ ɰɟɧɟ ɧɢ ɱɟɦ ɩɪɢ ɷɬɨɦ ɧɟ ɠɟɪɬɜɭɹ ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɨɬɞɟɥɨɜ +3 /DVHU-HW Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ȼɵɫɨɤɨɫɤɨɪɨɫɬɧɨɣ ɲɢɪɨɤɨɮɨɪɦɚɬɧɵɣ ɩɪɢɧɬɟɪ ɫ ɮɭɧɤɰɢɟɣ ɤɨɧɟɱɧɨɣ ɨɛɪɚɛɨɬɤɢ ɜɵɩɨɥɧɹɸɳɢɣ ɩɟɱɚɬɶ ɛɨɥɶɲɢɦɢ ɬɢɪɚɠɚɦɢ +3 /DVHU-HW Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ⱦɨɫɬɭɩɧɵɣ ɢ ɧɚɞɟɠɧɵɣ ɩɪɢɧɬɟɪ ɞɥɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɣ ɩɟɱɚɬɢ ɢ ɤɨɧɟɱɧɨɣ ɨɛɪɚɛɨɬɤɢ ɞɨɤɭɦɟɧɬɨɜ

+3 /DVHU-HW 3UR 3 x x x

+3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɇɚɞɟɠɧɨɫɬɶ ɩɪɢ ɜɵɫɨɤɢɯ ɧɚɝɪɭɡɤɚɯ ɢ ɧɟɜɟɪɨɹɬɧɚɹ ɫɤɨɪɨɫɬɶ

x

+3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɇɚɞɟɠɧɚɹ ɢɧɬɟɧɫɢɜɧɨ ɢɫɩɨɥɶɡɭɸɳɚɹɫɹ ³ɪɚɛɨɱɚɹ ɥɨɲɚɞɤɚ´ ɫ ɜɵɫɨɤɨɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶɸ ɢ ɢɧɬɭɢɬɢɜɧɨ ɩɨɧɹɬɧɵɦɢ ɫɪɟɞɫɬɜɚɦɢ ɭɩɪɚɜɥɟɧɢɹ

58

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ Ʉɨɦɩɚɤɬɧɵɣ ɢ ɞɨɫɬɭɩɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW Ⱦɨ ɫɬɪ ɦɢɧ ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ ɩɨɫɥɟ ɜɵɯɨɞɚ ɢɡ ɪɟɠɢɦɚ 3RZHU6DYH ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɞɨɦɚ ɢɥɢ ɜ ɧɟɛɨɥɶɲɢɯ ɨɮɢɫɚɯ ɞɥɹ ɬɟɯ ɤɨɦɭ ɧɟɨɛɯɨɞɢɦ ɞɨɫɬɭɩɧɵɣ ɛɟɫɩɪɨɜɨɞɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW

+3 /DVHU-HW 3UR 3 GQ x x x

x

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ ȼɨɡɦɨɠɧɨɫɬɶ ɪɚɛɨɬɵ ɩɨ ɫɟɬɢ ɢ ɞɜɭɫɬɨɪɨɧɧɟɣ ɩɟɱɚɬɢ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɨɮɢɫɨɜ Ⱦɨ ɫɬɪ ɦɢɧ ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ ɩɨɫɥɟ ɜɵɯɨɞɚ ɢɡ ɪɟɠɢɦɚ 3RZHU6DYH ɉɪɟɤɪɚɫɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɨɮɢɫɨɜ ɝɞɟ ɛɵɫɬɪɵɣ ɧɚɫɬɨɥɶɧɵɣ ɥɚɡɟɪɧɵɣ ɩɪɢɧɬɟɪ ɫ ɜɨɡɦɨɠɧɨɫɬɶɸ ɫɨɜɦɟɫɬɧɨɝɨ ɞɨɫɬɭɩɚ ɩɨɦɨɠɟɬ ɫɧɢɡɢɬɶ ɜɨɡɞɟɣɫɬɜɢɟ ɧɚ ɨɤɪɭɠɚɸɳɭɸ ɫɪɟɞɭ

ФОРУМ ПАРТНЕРОВ

Ɋɟɲɟɧɢɹ ɞɥɹ ɩɟɱɚɬɢ ɢ ɨɛɪɚɛɨɬɤɢ ɢɡɨɛɪɚɠɟɧɢɣ ɇɊ


Ʌɢɧɟɣɤɚ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

Ʌɢɧɟɣɤɚ ɩɪɢɧɬɟɪɨɜ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

ɉɪɢɧɬɟɪɵ +3 /DVHU-HW ɞɥɹ ɩɟɱɚɬɢ ɛɨɥɶɲɢɦɢ ɬɢɪɚɠɚɦɢ ɩɨɦɨɳɶ ɪɚɛɨɱɢɦ ɝɪɭɩɩɚɦ ɩɨ ɜɫɟɦɭ ɦɢɪɭ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - ɒɢɪɨɤɢɣ ɧɚɛɨɪ ɮɭɧɤɰɢɣ ɞɥɹ ɩɪɨɫɬɨɝɨ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɢ ɦɨɛɢɥɶɧɨɫɬɢ ɉɟɱɚɬɶ ɢ ɤɨɩɢɪɨɜɚɧɢɟ ɞɨ ɫɬɪ ɦɢɧ $ ,62 ɉɪɟɤɪɚɫɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɧɭɠɞɚɸɳɢɯɫɹ ɜ ɛɵɫɬɪɨɦ ɩɪɢɧɬɟɪɟ ɫ ɩɨɞɤɥɸɱɟɧɢɟɦ ɤ ɂɧɬɟɪɧɟɬɭ

ɉɪɢɧɬɟɪ +3 /DVHU-HW ɫɟɪɢɢ 3 ವ Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɫɬɪɚɧɢɰ ವ Ȼɵɫɬɪɵɣ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ ɫ ɜɨɡɦɨɠɧɨɫɬɶɸ ɪɚɛɨɬɵ ɜ ɫɟɬɢ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɧɧɨɣ ɩɚɧɟɥɶɸ ɭɩɪɚɜɥɟɧɢɹ ɞɨɩɨɥɧɢɬɟɥɶɧɨɣ ɮɭɧɤɰɢɟɣ ɞɜɭɫɬɨɪɨɧɧɟɣ ɩɟɱɚɬɢ ɢ ɥɨɬɤɚɦɢ ɞɥɹ ɛɭɦɚɝɢ

+3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

+3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

+3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

+3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

ɍɫɬɪɨɣɫɬɜɨ +3 ɨɫɭɳɟɫɬɜɥɹɟɬ ɛɨɥɶɲɨɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɛɥɚɝɨɞɚɪɹ ɥɟɝɟɧɞɚɪɧɨɣ ɧɚɞɟɠɧɨɫɬɢ

ɇɚɞɟɠɧɨɫɬɶ ɩɪɢ ɜɵɫɨɤɢɯ ɧɚɝɪɭɡɤɚɯ ɢ ɧɟɜɟɪɨɹɬɧɚɹ ɫɤɨɪɨɫɬɶ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ — – ɫɬɪɚɧɢɰ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ — – ɫɬɪɚɧɢɰ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ — – ɫɬɪɚɧɢɰ

Ⱦɨ ɫɬɪ ɦɢɧ ɮɨɪɦɚɬ $ ɜɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ

Ⱦɨ ɫɬɪ ɦɢɧ $ ɜɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ — ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ

ɉɪɢɧɬɟɪ ɜɵɫɨɱɚɣɲɟɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ +3 ɞɥɹ ɪɚɛɨɱɟɣ ɝɪɭɩɩɵ ɨɛɟɫɩɟɱɢɜɚɟɬ ɩɪɟɢɦɭɳɟɫɬɜɚ ɜ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɭɩɪɚɜɥɹɟɦɨɫɬɢ ɢ ɛɟɡɨɩɚɫɧɨɫɬɢ

ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɝɞɟ ɬɪɟɛɭɟɬɫɹ ɩɟɱɚɬɶ ɞɨɤɭɦɟɧɬɨɜ ɛɨɥɶɲɢɦɢ ɨɛɴɟɦɚɦɢ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɧɧɵɟ ɮɭɧɤɰɢɢ ɛɟɡɨɩɚɫɧɨɫɬɢ ɢ ɭɩɪɚɜɥɟɧɢɹ ɜɤɥɸɱɚɹ -ɤɥɚɜɢɲɧɭɸ ɤɥɚɜɢɚɬɭɪɭ ɞɥɹ ɛɟɡɨɩɚɫɧɨɣ ɩɟɱɚɬɢ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ — – ɫɬɪɚɧɢɰ

Ⱦɨ ɫɬɪ ɦɢɧ $ ɜɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ — ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ

Ⱦɨ ɫɬɪ ɦɢɧ ɢɡɨɛɪ ɦɢɧ ɜ ɪɟɠɢɦɟ ɞɜɭɫɬɨɪɨɧɧɟɣ ɩɟɱɚɬɢ $ ɫɬɪ ɦɢɧ ɢɡɨɛɪ ɦɢɧ ɜ ɪɟɠɢɦɟ ɞɜɭɫɬɨɪɨɧɧɟɣ ɩɟɱɚɬɢ $

ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɝɞɟ ɬɪɟɛɭɟɬɫɹ ɩɟɱɚɬɶ ɞɨɤɭɦɟɧɬɨɜ ɫ ɜɵɫɨɤɨɣ ɫɤɨɪɨɫɬɶɸ ɢ ɛɨɥɶɲɢɦɢ ɨɛɴɟɦɚɦɢ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɧɧɵɟ ɮɭɧɤɰɢɢ ɛɟɡɨɩɚɫɧɨɫɬɢ ɢ ɭɩɪɚɜɥɟɧɢɹ

ɂɞɟɚɥɶɧɨɟ ɩɪɨɫɬɨɟ ɜ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɪɟɲɟɧɢɟ ɭɱɢɬɵɜɚɸɳɟɟ ɛɭɞɭɳɢɟ ɩɨɬɪɟɛɧɨɫɬɢ ɤɨɬɨɪɨɟ ɭɩɪɨɳɚɟɬ ɭɩɪɚɜɥɟɧɢɟ ɂɌ ɢ ɨɛɟɫɩɟɱɢɜɚɟɬ ɡɚɳɢɬɭ ɞɚɧɧɵɯ ɷɤɨɧɨɦɢɹ ɪɟɫɭɪɫɨɜ ɤɨɧɬɪɨɥɶ ɪɚɫɯɨɞɨɜ — ɭɜɟɥɢɱɟɧɢɟ ɮɨɪɦɚɬɚ ɢ ɭɫɤɨɪɟɧɢɟ ɩɟɱɚɬɢ ɛɨɥɶɲɢɦɢ ɬɢɪɚɠɚɦɢ ɛɥɚɝɨɞɚɪɹ ɟɦɤɨɫɬɢ ɞɨ ɥɢɫɬɨɜ

ವ Ⱦɨ ɫɬɪ ɦɢɧ $ ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɱɟɪɟɡ ɫɟɤɭɧɞ ವ ɉɪɟɤɪɚɫɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɜɵɩɨɥɧɹɸɳɢɯ ɩɟɱɚɬɶ ɜ ɛɨɥɶɲɟɦ ɨɛɴɟɦɟ ɢ ɤɨɬɨɪɵɦ ɧɟɨɛɯɨɞɢɦɵ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɧɧɵɟ ɮɭɧɤɰɢɢ

ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɭɩɪɚɜɥɹɟɦɵɯ ɫɪɟɞ ɩɟɱɚɬɢ ɞɥɹ ɤɨɬɨɪɵɯ ɬɪɟɛɭɟɬɫɹ ɛɵɫɬɪɵɣ ɢ ɧɚɞɟɠɧɵɣ ɩɪɢɧɬɟɪ ɫ ɥɨɬɤɚɦɢ ɞɥɹ ɛɭɦɚɝɢ ɩɨɜɵɲɟɧɧɨɣ ɟɦɤɨɫɬɢ ɨɛɟɫɩɟɱɢɜɚɸɳɢɣ ɭɫɬɨɣɱɢɜɨɟ ɞɨɫɬɢɠɟɧɢɟ ɰɟɥɟɣ ɡɚɳɢɬɭ ɤɨɧɮɢɞɟɧɰɢɚɥɶɧɵɯ ɞɚɧɧɵɯ ɢ ɩɪɨɫɬɭɸ ɢɧɬɟɝɪɚɰɢɸ ɧɨɜɵɯ ɪɟɲɟɧɢɣ

Ȼɚɡɨɜɚɹ ɟɦɤɨɫɬɶ ɥɨɬɤɨɜ ɞɥɹ ɛɭɦɚɝɢ ɩɪɢɧɬɟɪɚ +3 /DVHU-HW (QWHUSULVH 0 [K ɫɨɫɬɚɜɥɹɟɬ ɥɢɫɬɨɜ ɥɨɬɤɚ ɩɨ ɥɢɫɬɨɜ ɦɧɨɝɨɰɟɥɟɜɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ ɢ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ ɉɪɢ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɞɨɩɨɥɧɢɬɟɥɶɧɵɯ ɩɪɢɧɚɞɥɟɠɧɨɫɬɟɣ ɦɚɤɫɢɦɚɥɶɧɚɹ ɟɦɤɨɫɬɶ ɫɨɫɬɚɜɥɹɟɬ ɥɢɫɬɨɜ

ɐɜɟɬɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW

Ɇɨɧɨɯɪɨɦɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW

Ʌɢɧɟɣɤɚ ɭɫɬɪɨɣɫɬɜ

Ʌɢɧɟɣɤɚ ɞɥɹ ɨɬɞɟɥɨɜ

Ɉɰɟɧɢɬɟ ɜɟɥɢɤɨɥɟɩɧɭɸ ɰɜɟɬɨɩɟɪɟɞɚɱɭ

ɉɪɢɧɬɟɪɵ +3 ɫ ɲɢɪɨɤɢɦɢ ɮɭɧɤɰɢɨɧɚɥɶɧɵɦɢ ɜɨɡɦɨɠɧɨɫɬɹɦɢ ɞɥɹ ɨɬɞɟɥɨɜ ɜɵɩɨɥɧɹɸɳɢɯ ɩɟɱɚɬɶ ɛɨɥɶɲɢɦɢ ɬɢɪɚɠɚɦɢ

ɇɚɫɬɨɥɶɧɵɟ ɭɫɬɪɨɣɫɬɜɚ ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW ɫɟɪɢɢ 0

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɉɪɨɫɬɚɹ ɜɨɡɦɨɠɧɨɫɬɶ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ ɢɡ ɨɮɢɫɚ ɢɥɢ ɫɨ ɫɦɚɪɬɮɨɧɚ

ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɉɪɢɧɬɟɪ +3 &RORU /DVHU-HW (QWHUSULVH &3 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ⱦɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɫɟɬɟɜɨɣ ɥɚɡɟɪɧɵɣ ɩɪɢɧɬɟɪ ɞɥɹ ɷɮɮɟɤɬɢɜɧɨɣ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

+3 /DVHU-HW

+3 /DVHU-HW

ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ &3

x

x

x

x x

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ Ⱦɨɫɬɭɩɧɵɣ ɢ ɧɚɞɟɠɧɵɣ ɩɪɢɧɬɟɪ ɨɛɟɫɩɟɱɢɜɚɸɳɢɣ ɩɨɜɵɲɟɧɧɭɸ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɝɢɛɤɢɟ ɜɨɡɦɨɠɧɨɫɬɢ ɩɨɞɚɱɢ ɢ ɭɤɥɚɞɤɢ ɛɭɦɚɝɢ ɢ ɜɵɫɨɤɭɸ ɫɤɨɪɨɫɬɶ ɩɟɱɚɬɢ Ⱦɨ ɫɬɪ ɦɢɧ ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ ɂɞɟɚɥɶɧɨɟ ɷɤɨɧɨɦɢɱɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɨɬɞɟɥɨɜ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɩɨɜɵɲɟɧɧɚɹ ɷɮɮɟɤɬɢɜɧɨɫɬɶ ɪɚɛɨɬɵ ɨɛɟɫɩɟɱɢɜɚɸɳɟɟ ɜɵɫɨɤɭɸ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɢ ɭɧɢɜɟɪɫɚɥɶɧɨɟ

ɗɤɨɧɨɦɢɹ ɜɪɟɦɟɧɢ ɢ ɪɚɡɜɢɬɢɟ ɛɢɡɧɟɫɚ ɛɥɚɝɨɞɚɪɹ ɜɵɫɨɱɚɣɲɟɣ ɫɤɨɪɨɫɬɢ ɩɟɱɚɬɢ ɩɪɢɧɬɟɪɚ ɮɨɪɦɚɬɚ $ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

x

x x

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ ɒɢɪɨɤɨɮɨɪɦɚɬɧɵɣ ɩɪɢɧɬɟɪ ɞɥɹ ɩɟɱɚɬɢ ɛɨɥɶɲɢɦɢ ɬɢɪɚɠɚɦɢ ɫ ɪɚɡɧɨɨɛɪɚɡɧɵɦɢ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɧɧɵɦɢ ɫɪɟɞɫɬɜɚɦɢ ɩɨɞɚɱɢ ɢ ɭɤɥɚɞɤɢ ɛɭɦɚɝɢ ɚ ɬɚɤɠɟ ɩɨɜɵɲɟɧɧɵɦɢ ɭɪɨɜɧɹɦɢ ɛɟɡɨɩɚɫɧɨɫɬɢ Ⱦɨ ɫɬɪ ɦɢɧ ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɨɬɞɟɥɨɜ ɤɨɬɨɪɵɦ ɞɥɹ ɜɵɩɨɥɧɟɧɢɹ ɛɨɥɶɲɢɯ ɨɛɴɟɦɨɜ ɩɟɱɚɬɢ ɬɪɟɛɭɟɬɫɹ ɜɵɫɨɤɚɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɷɬɨɬ ɬɳɚɬɟɥɶɧɨ ɩɪɨɬɟɫɬɢɪɨɜɚɧɧɵɣ ɩɪɢɧɬɟɪ ɨɛɟɫɩɟɱɢɜɚɟɬ ɫɚɦɵɟ ɧɢɡɤɢɟ ɷɤɫɩɥɭɚɬɚɰɢɨɧɧɵɟ ɪɚɫɯɨɞɵ ɫɪɟɞɢ ɩɪɢɧɬɟɪɨɜ +3 /DVHU-HW

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɞɨɦɚɲɧɢɯ ɨɮɢɫɨɜ ɢ ɧɟɛɨɥɶɲɢɯ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɬɨɪɵɦ ɧɭɠɧɚ ɛɵɫɬɪɨɬɚ ɭɫɬɚɧɨɜɤɢ ɢ ɩɪɨɫɬɨɬɚ ɬɟɯɧɢɱɟɫɤɨɝɨ ɨɛɫɥɭɠɢɜɚɧɢɹ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɐɜɟɬɧɚɹ ɩɟɱɚɬɶ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ ɢɧɬɭɢɬɢɜɧɨ-ɩɨɧɹɬɧɵɟ ɫɪɟɞɫɬɜɚ ɭɩɪɚɜɥɟɧɢɹ ɢ ɜɨɡɦɨɠɧɨɫɬɢ ɪɚɫɲɢɪɟɧɢɹ ɦɢɪɨɜɨɝɨ ɭɪɨɜɧɹ

ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɉɟɱɚɬɶ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ ɧɚ ɩɪɨɫɬɨɦ ɜ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɧɟɞɨɪɨɝɨɦ ɫɟɬɟɜɨɦ ɩɪɢɧɬɟɪɟ

ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR 0 D

59

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɩɪɨɮɟɫɫɢɨɧɚɥɨɜ ɜ ɫɮɟɪɟ ɛɢɡɧɟɫɚ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɰɜɟɬɧɨɣ ɩɪɢɧɬɟɪ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ

ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɉɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ &3

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɛɵɫɬɪɨɣ ɩɟɱɚɬɢ ɲɢɪɨɤɨɮɨɪɦɚɬɧɵɯ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɛɥɚɝɨɞɚɪɹ ɥɨɬɤɭ ɩɨɜɵɲɟɧɧɨɣ ɟɦɤɨɫɬɢ ɬɪɟɛɭɟɬ ɭɦɟɪɟɧɧɨɝɨ ɜɦɟɲɚɬɟɥɶɫɬɜɚ ɂɌɫɩɟɰɢɚɥɢɫɬɨɜ

ɉɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ &3

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɍɧɢɜɟɪɫɚɥɶɧɵɣ ɞɨɫɬɭɩɧɵɣ ɧɚɫɬɨɥɶɧɵɣ ɰɜɟɬɧɨɣ ɩɪɢɧɬɟɪ ɮɨɪɦɚɬɚ $ ɨɛɟɫɩɟɱɢɜɚɸɳɢɣ ɫɬɚɛɢɥɶɧɨ ɜɵɫɨɤɨɟ ɤɚɱɟɫɬɜɨ ɩɟɱɚɬɢ ɢ ɧɚɞɟɠɧɨɫɬɶ

ɉɪɢɧɬɟɪ +3 &RORU /DVHU-HW (QWHUSULVH &3

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ⱦɥɹ ɛɵɫɬɪɨ ɪɚɡɜɢɜɚɸɳɢɯɫɹ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɫɟɬɟɜɨɣ ɥɚɡɟɪɧɵɣ ɩɪɢɧɬɟɪ ɞɥɹ ɛɵɫɬɪɨɣ ɢ ɛɟɡɨɩɚɫɧɨɣ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ ɞɥɹ ɧɟɫɤɨɥɶɤɢɯ ɩɨɥɶɡɨɜɚɬɟɥɟɣ

ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɨɬɞɟɥɨɜ ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW ɫɟɪɢɢ &3

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ɇɚɤɫɢɦɚɥɶɧɚɹ ɝɢɛɤɨɫɬɶ – ɜɨɡɦɨɠɧɨɫɬɶ ɩɟɱɚɬɢ ɨɛɵɱɧɵɯ ɨɮɢɫɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɛɨɥɶɲɢɦɢ ɨɛɴɟɦɚɦɢ ɚ ɬɚɤɠɟ ɨɬɥɢɱɧɵɯ ɦɚɪɤɟɬɢɧɝɨɜɵɯ ɦɚɬɟɪɢɚɥɨɜ

ФОРУМ ПАРТНЕРОВ

ȼɨɡɦɨɠɧɨɫɬɢ ɩɪɟɜɨɫɯɨɞɹɳɢɟ ɨɠɢɞɚɧɢɹ ɫɤɨɪɨɫɬɶ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɪɚɛɨɬɚ ɜ ɫɟɬɢ ɢ ɭɩɪɚɜɥɹɟɦɨɫɬɶ

ɉɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

2013

Ɇɨɧɨɯɪɨɦɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW

Ɇɨɧɨɯɪɨɦɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW


ɐɜɟɬɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW

Ʌɢɧɟɣɤɚ ɧɚɫɬɨɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ

ɉɪɢɧɬɟɪɵ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

ɋɨɡɞɚɜɚɣɬɟ ɞɟɥɨɜɵɟ ɞɨɤɭɦɟɧɬɵ ɨɬɥɢɱɚɸɳɢɟɫɹ ɜɟɥɢɤɨɥɟɩɧɨɣ ɰɜɟɬɨɩɟɪɟɞɚɱɟɣ

ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ ɫɬɪɚɧɢɰ ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɜ ɱɟɪɧɨ-ɛɟɥɨɦ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ ɞɨ ɫɬɪ ɦɢɧ $ ȼɫɬɪɨɟɧɧɵɣ ɦɨɞɭɥɶ ɛɟɫɩɪɨɜɨɞɧɨɣ ɫɜɹɡɢ ɫɟɬɟɜɨɟ ɨɛɨɪɭɞɨɜɚɧɢɟ ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɞɨɦɚɲɧɢɯ ɨɮɢɫɨɜ ɢ ɧɟɛɨɥɶɲɢɯ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɬɨɪɵɦ ɧɭɠɧɚ ɛɵɫɬɪɨɬɚ ɭɫɬɚɧɨɜɤɢ ɢ ɩɪɨɫɬɨɬɚ ɬɟɯɧɢɱɟɫɤɨɝɨ ɨɛɫɥɭɠɢɜɚɧɢɹ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ ɫɬɪɚɧɢɰ ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɜ ɱɟɪɧɨ-ɛɟɥɨɦ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ ɞɨ ɫɬɪ ɦɢɧ ȼɨɡɦɨɠɧɨɫɬɶ ɩɟɱɚɬɢ ɢɡ ɨɮɢɫɚ ɢɥɢ ɫɨ ɫɦɚɪɬɮɨɧɚ ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɞɨɦɚɲɧɢɯ ɨɮɢɫɨɜ ɢ ɦɚɥɵɯ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɩɪɨɫɬɨɣ ɜ ɷɤɫɩɥɭɚɬɚɰɢɢ ɧɟɞɨɪɨɝɨɣ ɫɟɬɟɜɨɣ ɩɪɢɧɬɟɪ ɫ ɩɨɞɞɟɪɠɤɨɣ ɛɟɫɩɪɨɜɨɞɧɨɣ ɫɟɬɢ ɞɥɹ ɩɟɱɚɬɢ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ

ɋɨɡɞɚɧɢɟ ɩɪɢɜɥɟɤɚɬɟɥɶɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɫɜɨɢɦɢ ɫɢɥɚɦɢ

ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR 0 D

ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ &3

x

x

x

x

x

x

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ ɫɬɪɚɧɢɰ Ⱦɨ ɫɬɪ ɦɢɧ $ ɜ ɱɟɪɧɨ-ɛɟɥɨɦ ɢ ɰɜɟɬɧɨɦ ɪɟɠɢɦɚɯ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɩɪɨɮɟɫɫɢɨɧɚɥɨɜ ɜ ɫɮɟɪɟ ɛɢɡɧɟɫɚ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɩɪɨɫɬɨɣ ɜ ɷɤɫɩɥɭɚɬɚɰɢɢ ɧɟɞɨɪɨɝɨɣ ɩɪɢɧɬɟɪ ɞɥɹ ɩɟɱɚɬɢ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ +3 /DVHU-HW

x x

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ ɫɬɪɚɧɢɰ Ⱦɨ ɫɬɪ ɦɢɧ $ ɜ ɱɟɪɧɨɛɟɥɨɦ ɢ ɰɜɟɬɧɨɦ ɪɟɠɢɦɚɯ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɢɡ ɱɟɥɨɜɟɤ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɩɪɨɫɬɨɣ ɜ ɷɤɫɩɥɭɚɬɚɰɢɢ ɧɟɞɨɪɨɝɨɣ ɫɟɬɟɜɨɣ ɩɪɢɧɬɟɪ ɫ ɩɨɞɞɟɪɠɤɨɣ ɛɟɫɩɪɨɜɨɞɧɨɣ ɫɟɬɢ ɞɥɹ ɩɟɱɚɬɢ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ +3 /DVHU-HW

x

x

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ ɫɬɪɚɧɢɰ Ⱦɨ ɫɬɪ ɦɢɧ $ ɜ ɱɟɪɧɨɛɟɥɨɦ ɢ ɰɜɟɬɧɨɦ ɪɟɠɢɦɚɯ ɜɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɱɟɪɟɡ ɫɟɤɭɧɞ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɤɪɭɩɧɵɯ ɢ ɧɟɛɨɥɶɲɢɯ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɬɨɪɵɦ ɬɪɟɛɭɸɬɫɹ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɵɟ ɫɪɟɞɫɬɜɚ ɭɩɪɚɜɥɟɧɢɹ ɰɜɟɬɧɨɣ ɩɟɱɚɬɶɸ ɢ ɞɨɤɭɦɟɧɬɚɦɢ

ɉɪɢɧɬɟɪɵ +3 &RORU /DVHU-HW

ɉɪɢɧɬɟɪɵ +3 &RORU /DVHU-HW

Ʌɢɧɟɣɤɚ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

Ʌɢɧɟɣɤɚ ɞɥɹ ɨɬɞɟɥɨɜ

ȼɫɟɝɞɚ ɩɪɟɜɨɫɯɨɞɹɬ ɨɠɢɞɚɧɢɹ

Ⱦɨɛɟɣɬɟɫɶ ɭɫɩɟɯɚ ɛɥɚɝɨɞɚɪɹ ɜɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɵɦ ɪɟɡɭɥɶɬɚɬɚɦ ɩɟɱɚɬɢ

ɉɪɢɧɬɟɪ +3 &RORU /DVHU-HW (QWHUSULVH &3

ɉɪɢɧɬɟɪ +3 &RORU /DVHU-HW 3URIHVVLRQDO &3

x

x

x

x

x

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɫɬɪɚɧɢɰ ɇɚɞɟɠɧɵɣ ɫɟɬɟɜɨɣ ɩɪɢɧɬɟɪ ɞɥɹ ɩɟɱɚɬɢ ɦɚɬɟɪɢɚɥɨɜ ɛɨɥɶɲɢɦɢ ɬɢɪɚɠɚɦɢ ɨɬɥɢɱɚɸɳɢɣɫɹ ɜɵɫɨɤɨɣ ɫɤɨɪɨɫɬɶɸ ɩɟɱɚɬɢ ɢ ɜɟɥɢɤɨɥɟɩɧɨɣ ɰɜɟɬɨɩɟɪɟɞɚɱɟɣ Ⱦɨ ɫɬɪ ɦɢɧ ɮɨɪɦɚɬɚ $ ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɱɟɪɟɡ ɫɟɤɭɧɞ ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɛɨɥɟɟ ɤɪɭɩɧɵɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɷɮɮɟɤɬɢɜɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɰɜɟɬɧɨɣ ɥɚɡɟɪɧɨɣ ɩɟɱɚɬɢ

x

x

x

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - ɫɬɪɚɧɢɰ ɍɧɢɜɟɪɫɚɥɶɧɵɣ ɞɨɫɬɭɩɧɵɣ ɧɚɫɬɨɥɶɧɵɣ ɰɜɟɬɧɨɣ ɩɪɢɧɬɟɪ ɮɨɪɦɚɬɚ $ ɨɛɟɫɩɟɱɢɜɚɸɳɢɣ ɫɬɚɛɢɥɶɧɨ ɜɵɫɨɤɨɟ ɤɚɱɟɫɬɜɨ ɩɟɱɚɬɢ ɢ ɧɚɞɟɠɧɨɫɬɶ Ⱦɨ ɫɬɪ ɦɢɧ ɮɨɪɦɚɬɚ $ ɜɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɭɧɢɜɟɪɫɚɥɶɧɵɣ ɩɪɢɧɬɟɪ ɞɥɹ ɜɵɩɨɥɧɟɧɢɹ ɜɫɟɯ ɡɚɞɚɱ ɩɟɱɚɬɢ ɨɬ ɩɟɱɚɬɢ ɷɥɟɤɬɪɨɧɧɵɯ ɬɚɛɥɢɰ ɦɚɪɤɟɬɢɧɝɨɜɵɯ ɦɚɬɟɪɢɚɥɨɜ ɢ ɤɥɢɟɧɬɫɤɢɯ ɩɪɟɡɟɧɬɚɰɢɣ ɞɨ ɞɨɤɭɦɟɧɬɨɜ ɛɨɥɶɲɨɝɨ ɮɨɪɦɚɬɚ

ɉɪɢɧɬɟɪ ɫɟɪɢɢ +3 &RORU /DVHU-HW (QWHUSULVH &3 +3 &RORU /DVHU-HW

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ ɫɬɪɚɧɢɰ

x

ɉɟɱɚɬɶ ɜ ɪɚɛɨɱɢɯ ɝɪɭɩɩɚɯ ɢɥɢ ɦɚɫɫɨɜɚɹ ɩɟɱɚɬɶ ɲɢɪɨɤɨɮɨɪɦɚɬɧɵɯ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ

x

Ⱦɨ ɫɬɪ ɦɢɧ ɮɨɪɦɚɬɚ $ ɜɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ

x x x

ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɩɟɱɚɬɢ ɜ ɪɚɛɨɱɢɯ ɝɪɭɩɩɚɯ ɢɥɢ ɦɚɫɫɨɜɨɣ ɩɟɱɚɬɢ ɲɢɪɨɤɨɮɨɪɦɚɬɧɵɯ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɫ ɢɫɩɨɥɶɡɨɜɚɧɢɟɦ ɧɚɩɨɥɶɧɨɝɨ ɩɪɢɧɬɟɪɚ ɫ ɥɨɬɤɨɦ ɩɨɜɵɲɟɧɧɨɣ ɟɦɤɨɫɬɢ ɬɪɟɛɭɸɳɟɝɨ ɭɦɟɪɟɧɧɨɝɨ ɜɦɟɲɚɬɟɥɶɫɬɜɚ ɂɌɫɩɟɰɢɚɥɢɫɬɨɜ

x

x

60

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - ɫɬɪɚɧɢɰ ȼɨɡɦɨɠɧɨɫɬɢ ɲɢɪɨɤɨɮɨɪɦɚɬɧɨɣ ɩɟɱɚɬɢ 65$ ɧɚ ɞɸɣɦɨɜ Ⱦɨ ɫɬɪ ɦɢɧ ɮɨɪɦɚɬɚ $ ɋɟɪɜɟɪ ɩɟɱɚɬɢ +3 -HWGLUHFW *LJDELW (WKHUQHW ɉɪɨɰɟɫɫɨɪ ɆȽɰ ɢ ɈɁɍ ɆȻ ɜɨɡɦɨɠɧɨɫɬɶ ɪɚɫɲɢɪɟɧɢɹ ɞɨ ȽȻ ɉɟɱɚɬɶ ɩɪɨɦɵɲɥɟɧɧɨɝɨ ɤɚɱɟɫɬɜɚ ɫ ɢɫɩɨɥɶɡɨɜɚɧɢɟɦ ɬɟɯɧɨɥɨɝɢɢ +3 ,PDJH5(W Ⱥɜɬɨɦɚɬɢɱɟɫɤɚɹ ɞɜɭɯɫɬɨɪɨɧɧɹɹ ɩɟɱɚɬɶ

x

x

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ ɫɬɪɚɧɢɰ Ⱦɨ ɫɬɪ ɦɢɧ ɜ ɱɟɪɧɨ-ɛɟɥɨɦ ɢ ɰɜɟɬɧɨɦ ɪɟɠɢɦɚɯ ɜɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɩɪɢ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ ɱɟɪɟɡ ɫɟɤɭɧɞɵ ɜ ɪɟɠɢɦɟ ɝɨɬɨɜɧɨɫɬɢ ɉɪɟɤɪɚɫɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɫɟɬɟɜɨɣ ɥɚɡɟɪɧɵɣ ɩɪɢɧɬɟɪ ɞɥɹ ɷɮɮɟɤɬɢɜɧɨɣ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ

ФОРУМ ПАРТНЕРОВ

ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ &3

2013

ɐɜɟɬɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW


Ʌɢɧɟɣɤɚ ɩɟɪɫɨɧɚɥɶɧɵɯ ɩɪɢɧɬɟɪɨɜ

Ɇɨɛɢɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 2IILFHMHW ɗɬɨɬ ɧɚɞɟɠɧɵɣ ɩɪɢɧɬɟɪ ɫɨ ɜɫɬɪɨɟɧɧɨɣ ɛɟɫɩɪɨɜɨɞɧɨɣ ɬɟɯɧɨɥɨɝɢɟɣ %OXHWRRWK ɦɨɠɧɨ ɢɫɩɨɥɶɡɨɜɚɬɶ ɞɚɠɟ ɜ ɩɭɬɢ

ɉɟɪɫɨɧɚɥɶɧɵɟ ɉɪɢɧɬɟɪ +3 2IILFHMHW 3UR GZ ɍɩɪɨɳɟɧɢɟ ɨɮɢɫɧɵɯ ɡɚɞɚɱ ɛɥɚɝɨɞɚɪɹ ɮɭɧɤɰɢɹɦ ɫɩɨɫɨɛɫɬɜɭɸɳɢɦ ɷɤɨɧɨɦɢɢ ɜɪɟɦɟɧɢ ɗɤɨɧɨɦɢɹ ɪɟɫɭɪɫɨɜ ɛɟɡ ɭɳɟɪɛɚ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɉɪɨɫɬɨɟ ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɫɟɬɢ

ɒɢɪɨɤɨɮɨɪɦɚɬɧɵɣ ɢɧɬɟɪɧɟɬɩɪɢɧɬɟɪ +3 2IILFHMHW - + D Ⱦɨɫɬɭɩɧɚɹ ɲɢɪɨɤɨɮɨɪɦɚɬɧɚɹ ɞɨ $ ɩɟɱɚɬɶ ɦɚɬɟɪɢɚɥɨɜ ɜɵɫɨɤɨɝɨ ɤɚɱɟɫɬɜɚ

ɂɧɬɟɪɧɟɬ-ɩɪɢɧɬɟɪ +3 2IILFHMHW 3UR ɇɚɞɟɠɧɵɣ ɢ ɞɨɫɬɭɩɧɵɣ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɵɣ ɰɜɟɬɧɨɣ ɩɪɢɧɬɟɪ ɩɨɜɵɲɟɧɧɨɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɫ ɜɨɡɦɨɠɧɨɫɬɶɸ ɫɟɬɟɜɨɣ ɢ ɦɨɛɢɥɶɧɨɣ ɩɟɱɚɬɢ

ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

ɍɜɟɥɢɱɟɧɢɟ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɪɚɛɨɬɵ ɜ ɨɮɢɫɟ ɢ ɫɨɤɪɚɳɟɧɢɟ ɷɤɫɩɥɭɚɬɚɰɢɨɧɧɵɯ ɪɚɫɯɨɞɨɜ ɛɥɚɝɨɞɚɪɹ ɛɵɫɬɪɨɣ ɩɟɱɚɬɢ ɥɚɡɟɪɧɨɝɨ ɤɚɱɟɫɬɜɚ ɧɢɡɤɨɣ ɫɬɨɢɦɨɫɬɢ ɩɟɱɚɬɢ ɨɞɧɨɣ ɫɬɪɚɧɢɰɵ ɢ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɣ ɰɜɟɬɨɩɟɪɟɞɚɱɟ

ɉɪɢɧɬɟɪ +3 2IILFHMHW 3UR ; GZ Ȼɟɫɩɪɨɜɨɞɧɚɹ ɩɟɱɚɬɶ ɢ ɜɨɡɦɨɠɧɨɫɬɢ ɨɛɳɟɝɨ ɞɨɫɬɭɩɚ ɫ ɧɟɫɤɨɥɶɤɢɯ ɉɄ ɩɥɚɧɲɟɬɧɵɯ ɢ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ɞɚɠɟ ɩɪɢ ɨɬɫɭɬɫɬɜɢɢ ɫɟɬɢ ɢɥɢ ɦɚɪɲɪɭɬɢɡɚɬɨɪɚ

ɉɪɢɧɬɟɪ +3 2IILFHMHW 3UR ; GZ ɒɢɪɨɤɨɮɨɪɦɚɬɧɵɣ ɩɪɢɧɬɟɪ ɧɨɜɨɝɨ ɩɨɤɨɥɟɧɢɹ ɫɨ ɫɤɨɪɨɫɬɶɸ ɜ ɞɜɚ ɪɚɡɚ ɛɨɥɶɲɟɣ 3 ɚ ɫɬɨɢɦɨɫɬɶɸ ɩɟɱɚɬɢ ɨɞɧɨɣ ɫɬɪɚɧɢɰɵ ɜ ɞɜɚ ɪɚɡɚ ɦɟɧɶɲɟɣ ɱɟɦ ɭ ɰɜɟɬɧɵɯ ɥɚɡɟɪɧɵɯ ɩɪɢɧɬɟɪɨɜ

ɂɧɬɟɪɧɟɬ-ɩɪɢɧɬɟɪ +3 2IILFHMHW ɉɟɱɚɬɶ ɞɨɥɝɨɜɟɱɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɭɫɬɨɣɱɢɜɵɯ ɤ ɜɵɰɜɟɬɚɧɢɸ ɜɨɡɞɟɣɫɬɜɢɸ ɜɨɞɵ ɢ ɦɚɪɤɟɪɚ ɫ ɩɨɦɨɳɶɸ ɧɨɜɵɯ ɱɟɪɧɢɥ +3 2IILFHMHW

ɂɧɬɟɪɧɟɬ-ɩɪɢɧɬɟɪ +3 2IILFHMHW

ɂɧɬɟɪɧɟɬ-ɩɪɢɧɬɟɪ +3 2IILFHMHW 3UR 1 D ɉɪɢɧɬɟɪ +3 2IILFHMHW 3UR GZ

ɉɟɱɚɬɶ ɞɨɥɝɨɜɟɱɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɭɫɬɨɣɱɢɜɵɯ ɤ ɜɵɰɜɟɬɚɧɢɸ ɜɨɡɞɟɣɫɬɜɢɸ ɜɨɞɵ ɢ ɦɚɪɤɟɪɚ ɫ ɩɨɦɨɳɶɸ ɧɨɜɵɯ ɱɟɪɧɢɥ 2IILFHMHW ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɫ ɥɚɡɟɪɧɵɦ ɤɚɱɟɫɬɜɨɦ — ɞɨ ɫɬɪ ɦɢɧ ɜ ɱɟɪɧɨ-ɛɟɥɨɦ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ Ɉɩɬɢɦɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɞɨɫɬɭɩɧɨɣ ɩɟɱɚɬɢ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ ɧɚ ɛɟɫɩɪɨɜɨɞɧɨɦ ɩɪɢɧɬɟɪɟ ɫ ɩɨɞɞɟɪɠɤɨɣ ɩɨɞɤɥɸɱɟɧɢɹ ɤ ɫɟɬɢ ɢ ɩɟɱɚɬɢ ɫ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ

ɉɪɨɮɟɫɫɢɨɧɚɥɶɧɨɟ ɤɚɱɟɫɬɜɨ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ ɫɬɨɢɦɨɫɬɶ ɨɞɧɨɣ ɫɬɪɚɧɢɰɵ ɤɨɬɨɪɨɣ ɧɚ ɩɪɨɰɟɧɬɨɜ ɧɢɠɟ ɱɟɦ ɩɪɢ ɥɚɡɟɪɧɨɣ ɩɟɱɚɬɢ ɉɪɨɫɬɨɬɚ ɦɨɛɢɥɶɧɨɣ ɩɟɱɚɬɢ ɢ ɩɨɞɤɥɸɱɟɧɢɹ ɤ ɫɟɬɢ ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɜ ɱɟɪɧɨ-ɛɟɥɨɦ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ — ɞɨ ɫɬɪ ɦɢɧ ,62 Ɉɩɬɢɦɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɧɚɞɟɠɧɨɣ ɢ ɞɨɫɬɭɩɧɨɣ ɩɟɱɚɬɢ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ ɚ ɬɚɤɠɟ ɞɥɹ ɩɨɜɵɲɟɧɢɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɛɥɚɝɨɞɚɪɹ ɭɞɨɛɧɵɦ ɫɟɬɟɜɵɦ ɮɭɧɤɰɢɹɦ ɢ ɜɨɡɦɨɠɧɨɫɬɹɦ ɩɟɱɚɬɢ ɫ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ

ɗɮɮɟɤɬɢɜɧɨɟ ɭɩɪɚɜɥɟɧɢɟ ɫɪɟɞɨɣ ɩɟɱɚɬɢ ɢ ɛɸɞɠɟɬɨɦ ɛɥɚɝɨɞɚɪɹ ɮɭɧɤɰɢɹɦ ɫɩɨɫɨɛɫɬɜɭɸɳɢɦ ɷɤɨɧɨɦɢɢ ɜɪɟɦɟɧɢ ɢ ɩɪɨɫɬɨɦɭ ɩɨɞɤɥɸɱɟɧɢɸ ɤ ɫɟɬɢ ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɫ ɥɚɡɟɪɧɵɦ ɤɚɱɟɫɬɜɨɦ — ɞɨ ɫɬɪ ɦɢɧ ɜ ɱɟɪɧɨ-ɛɟɥɨɦ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ ,62 ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɩɪɟɞɩɪɢɹɬɢɣ

ɉɨ ɫɪɚɜɧɟɧɢɸ ɫ ɛɨɥɶɲɢɧɫɬɜɨɦ ɰɜɟɬɧɵɯ ɥɚɡɟɪɧɵɯ ɩɪɢɧɬɟɪɨɜ ɫɬɨɢɦɨɫɬɶɸ ɦɟɧɟɟ ɟɜɪɨ ɛɟɡ ɇȾɋ ɩɨ ɫɨɫɬɨɹɧɢɸ ɧɚ ɦɚɪɬ ɝ ɉɨɞɪɨɛɧɟɟ ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP HXU RMIDFWV Ⱦɚɧɧɵɟ ɩɨ ɪɟɫɭɪɫɭ ɞɥɹ ɭɫɬɪɨɣɫɬɜ 2- 3UR ɩɪɢɜɟɞɟɧɵ ɜ ɫɨɨɬɜɟɬɫɬɜɢɢ ɫɨ ɫɬɚɧɞɚɪɬɨɦ ,62 ɩɪɢ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɤɚɪɬɪɢɞɠɟɣ ɧɚɢɛɨɥɶɲɟɣ ɟɦɤɨɫɬɢ ɢ ɧɟɩɪɟɪɵɜɧɨɣ ɩɟɱɚɬɢ ɉɨɞɪɨɛɧɟɟ ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR OHDUQDERXWVXSSOLHV ȼɨɡɦɨɠɧɨɫɬɶ ɫɜɹɡɢ ɱɟɪɟɡ ɛɟɫɩɪɨɜɨɞɧɭɸ ɫɟɬɶ ɡɚɜɢɫɢɬ ɨɬ ɮɢɡɢɱɟɫɤɨɣ ɫɪɟɞɵ ɢ ɭɞɚɥɟɧɧɨɫɬɢ ɨɬ ɬɨɱɤɢ ɞɨɫɬɭɩɚ ɉɨɞɞɟɪɠɢɜɚɸɬɫɹ ɬɨɥɶɤɨ ɛɟɫɩɪɨɜɨɞɧɵɟ ɦɚɪɲɪɭɬɢɡɚɬɨɪɵ ɪɚɛɨɬɚɸɳɢɟ ɧɚ ɱɚɫɬɨɬɟ ȽȽɰ Ⱦɚɧɧɵɟ ɨɛ ɭɫɬɨɣɱɢɜɨɫɬɢ ɤ ɜɵɰɜɟɬɚɧɢɸ ɨɫɧɨɜɚɧɵ ɧɚ ɩɪɨɝɧɨɡɚɯ ɛɭɦɚɠɧɨɣ ɩɪɨɦɵɲɥɟɧɧɨɫɬɢ ɞɥɹ ɛɟɫɤɢɫɥɨɬɧɨɣ ɛɭɦɚɝɢ ɢ ɨɪɢɝɢɧɚɥɶɧɵɯ ɱɟɪɧɢɥ +3 ɞɚɧɧɵɟ ɨ ɫɬɨɣɤɨɫɬɢ ɤɪɚɫɢɬɟɥɟɣ ɨɫɧɨɜɚɧɵ ɧɚ ɚɧɚɥɨɝɢɱɧɵɯ ɫɢɫɬɟɦɚɯ ɩɪɨɬɟɫɬɢɪɨɜɚɧɧɵɯ ɩɪɢ ɤɨɦɧɚɬɧɨɣ ɬɟɦɩɟɪɚɬɭɪɟ ɜ ɫɨɨɬɜɟɬɫɬɜɢɢ ɫ ,62 ɢ ,62 Ⱦɚɧɧɵɟ ɨ ɜɨɞɨɫɬɨɣɤɨɫɬɢ ɨɫɧɨɜɚɧɵ ɧɚ ɪɟɡɭɥɶɬɚɬɚɯ ɜɧɭɬɪɟɧɧɟɝɨ ɬɟɫɬɢɪɨɜɚɧɢɹ +3 ɩɪɨɜɟɞɟɧɧɨɝɨ ɞɥɹ ɛɭɦɚɝɢ ɫ ɥɨɝɨɬɢɩɨɦ &RORU/RN

ɉɪɟɞɫɬɚɜɥɹɟɦ

ɉɪɢɧɬɟɪɵ +3 2IILFHMHW 3UR

ɫɟɪɢɸ ɩɪɢɧɬɟɪɨɜ +3 2IILFHMHW 3UR ; ;

Ʌɢɧɟɣɤɚ ɩɪɢɧɬɟɪɨɜ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɉɨɥɭɱɟɧɢɟ ɧɟɨɛɯɨɞɢɦɵɯ ɝɢɛɤɢɯ ɜɨɡɦɨɠɧɨɫɬɟɣ ɞɥɹ ɥɸɛɵɯ ɜɢɞɨɜ ɩɟɱɚɬɢ - ɨɬ ɩɨɜɫɟɞɧɟɜɧɨɣ ɤɨɪɪɟɫɩɨɧɞɟɧɰɢɢ ɢ ɨɬɱɟɬɨɜ ɞɨ ɲɢɪɨɤɨɮɨɪɦɚɬɧɵɯ ɷɥɟɤɬɪɨɧɧɵɯ ɬɚɛɥɢɰ ɢ ɜɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɵɯ ɦɚɪɤɟɬɢɧɝɨɜɵɯ ɦɚɬɟɪɢɚɥɨɜ

Ɋɟɜɨɥɸɰɢɹ ɜ ɩɟɱɚɬɢ — ɫɚɦɵɣ ɛɵɫɬɪɵɣ ɜ ɦɢɪɟ ɧɚɫɬɨɥɶɧɵɣ ɩɪɢɧɬɟɪ

ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɩɨɱɬɢ ɜɞɜɨɟ ɜɵɲɟ ɚ ɡɚɬɪɚɬɵ — ɜɞɜɨɟ ɧɢɠɟ ɱɟɦ ɭ ɥɚɡɟɪɧɵɯ ɩɪɢɧɬɟɪɨɜ ɉɪɢɧɬɟɪ +3 2IILFHMHW 3UR ; GZ

ɉɪɢɧɬɟɪ +3 2IILFHMHW 3UR ; GZ

ȼɨɡɦɨɠɧɨɫɬɶ ɨɛɟɫɩɟɱɢɬɶ ɪɚɛɨɱɢɟ ɝɪɭɩɩɵ ɩɪɨɫɬɵɦ ɜ ɭɩɪɚɜɥɟɧɢɢ ɨɞɧɨɮɭɧɤɰɢɨɧɚɥɶɧɵɦ ɩɪɢɧɬɟɪɨɦ

ɉɟɱɚɬɶ ɫ ɛɟɲɟɧɨɣ ɫɤɨɪɨɫɬɶɸ ɛɥɚɝɨɞɚɪɹ ɬɟɯɧɨɥɨɝɢɢ +3 3DJH:LGH

ɗɤɨɧɨɦɢɹ ɪɟɫɭɪɫɨɜ ɜ ɨɮɢɫɟ ɢɥɢ ɜ ɩɨɟɡɞɤɚɯ

ɉɨɞɤɥɸɱɟɧɢɟ ɢ ɩɟɱɚɬɶ — ɜ ɨɮɢɫɟ ɢɥɢ ɜ ɩɨɟɡɞɤɚɯ

ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɜ ɱɟɪɧɨɛɟɥɨɦ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ – ɞɨ ɫɬɪ ɦɢɧ ,62

ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɜ ɱɟɪɧɨɛɟɥɨɦ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ – ɞɨ ɫɬɪ ɦɢɧ ,62

ɗɤɨɧɨɦɢɹ ɪɟɫɭɪɫɨɜ ɛɟɡ ɭɳɟɪɛɚ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ

ɂɞɟɚɥɶɧɵɣ ɜɚɪɢɚɧɬ ɞɥɹ ɩɪɟɞɩɪɢɹɬɢɣ ɨɛɟɫɩɟɱɢɜɚɸɳɢɯ ɪɚɡɜɢɬɢɟ ɫɜɨɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɡɚ ɫɱɟɬ ɫɪɟɞɫɬɜ ɩɪɨɚɤɬɢɜɧɨɝɨ ɭɩɪɚɜɥɟɧɢɹ

ɂɞɟɚɥɶɧɵɣ ɜɚɪɢɚɧɬ ɞɥɹ ɛɟɫɩɪɨɜɨɞɧɨɣ ɩɟɱɚɬɢ ɢ ɨɛɳɟɝɨ ɞɨɫɬɭɩɚ ɫ ɧɟɫɤɨɥɶɤɢɯ ɉɄ ɪɚɛɨɱɢɯ ɦɟɫɬ ɢ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ3ɞɚɠɟ ɩɪɢ ɨɬɫɭɬɫɬɜɢɢ ɧɚ ɩɪɟɞɩɪɢɹɬɢɢ ɫɟɬɢ ɢɥɢ ɦɚɪɲɪɭɬɢɡɚɬɨɪɚ

ɉɟɱɚɬɶ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ ɛɥɚɝɨɞɚɪɹ ɬɟɯɧɨɥɨɝɢɢ +3 3DJH:LGH ɉɟɱɚɬɶ ɫɨ ɫɤɨɪɨɫɬɶɸ ɞɨ ɫɬɪ ɦɢɧ 3 — ɭɞɨɫɬɨɟɧ ɫɟɪɬɢɮɢɤɚɬɚ ɤɧɢɝɢ ɪɟɤɨɪɞɨɜ Ƚɢɧɧɟɫɚ ɤɚɤ ɫɚɦɵɣ ɛɵɫɬɪɵɣ ɜ ɦɢɪɟ ɧɚɫɬɨɥɶɧɵɣ ɩɪɢɧɬɟɪ

ɉɨɫɥɟ ɜɵɜɨɞɚ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɢɥɢ ɩɟɪɜɨɝɨ ɤɨɦɩɥɟɤɬɚ ɩɪɨɛɧɵɯ ɫɬɪɚɧɢɰ ɩɨ ɫɬɚɧɞɚɪɬɭ ,62 ɉɨɞɪɨɛɧɟɟ ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR SULQWHUFODLPV Ɍɪɟɛɭɟɬɫɹ ɢɧɬɟɪɧɟɬ-ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɩɪɢɧɬɟɪɭ +3 ɩɨɞɞɟɪɠɢɜɚɸɳɟɦɭ ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɂɧɬɟɪɧɟɬɭ ɢ ɪɟɝɢɫɬɪɚɰɢɹ ɭɱɟɬɧɨɣ ɡɚɩɢɫɢ +3 H3ULQW ɫɩɢɫɨɤ ɫɨɨɬɜɟɬɫɬɜɭɸɳɢɯ ɩɪɢɧɬɟɪɨɜ ɩɨɞɞɟɪɠɢɜɚɟɦɵɯ ɬɢɩɨɜ ɞɨɤɭɦɟɧɬɨɜ ɢ ɢɡɨɛɪɚɠɟɧɢɣ ɚ ɬɚɤɠɟ ɞɪɭɝɢɟ ɫɜɟɞɟɧɢɹ ɨ +3 H3ULQW ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR HSULQWFHQWHU Ⱦɥɹ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ɬɪɟɛɭɟɬɫɹ ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɂɧɬɟɪɧɟɬɭ ɢ ɜɨɡɦɨɠɧɨɫɬɶ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɷɥɟɤɬɪɨɧɧɨɣ ɩɨɱɬɵ Ɇɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɛɟɫɩɪɨɜɨɞɧɚɹ ɬɨɱɤɚ ɞɨɫɬɭɩɚ Ɇɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɨɬɞɟɥɶɧɨɟ ɩɪɢɨɛɪɟɬɟɧɢɟ ɩɥɚɧɨɜ ɩɟɪɟɞɚɱɢ ɞɚɧɧɵɯ ɢɥɢ ɨɩɥɚɬɚ ɡɚ ɢɯ ɢɫɩɨɥɶɡɨɜɚɧɢɟ ȼɪɟɦɹ ɩɟɱɚɬɢ ɢ ɫɤɨɪɨɫɬɶ ɩɨɞɤɥɸɱɟɧɢɹ ɦɨɝɭɬ ɜɚɪɶɢɪɨɜɚɬɶɫɹ ȼɨɡɦɨɠɧɨɫɬɶ ɫɜɹɡɢ ɱɟɪɟɡ ɛɟɫɩɪɨɜɨɞɧɭɸ ɫɟɬɶ ɡɚɜɢɫɢɬ ɨɬ ɮɢɡɢɱɟɫɤɨɣ ɫɪɟɞɵ ɢ ɭɞɚɥɟɧɧɨɫɬɢ ɨɬ ɬɨɱɤɢ ɞɨɫɬɭɩɚ ɉɨɞɞɟɪɠɢɜɚɸɬɫɹ ɬɨɥɶɤɨ ɛɟɫɩɪɨɜɨɞɧɵɟ ɦɚɪɲɪɭɬɢɡɚɬɨɪɵ ɪɚɛɨɬɚɸɳɢɟ ɧɚ ɱɚɫɬɨɬɟ ȽȽɰ Ⱦɥɹ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɩɪɹɦɨɣ ɛɟɫɩɪɨɜɨɞɧɨɣ ɩɟɱɚɬɢ +3 ɦɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɫɩɟɰɢɚɥɶɧɨɟ ɩɪɢɥɨɠɟɧɢɟ ɢɥɢ ɞɪɚɣɜɟɪ Ⱦɥɹ ɩɨɥɭɱɟɧɢɹ ɞɨɩɨɥɧɢɬɟɥɶɧɨɣ ɢɧɮɨɪɦɚɰɢɢ ɩɨɫɟɬɢɬɟ ɜɟɛ-ɫɚɣɬ KSFRQQHFWHG FRP ȼɨɡɦɨɠɧɨɫɬɶ ɫɜɹɡɢ ɱɟɪɟɡ ɛɟɫɩɪɨɜɨɞɧɭɸ ɫɟɬɶ ɡɚɜɢɫɢɬ ɨɬ ɮɢɡɢɱɟɫɤɨɣ ɫɪɟɞɵ ɢ ɭɞɚɥɟɧɧɨɫɬɢ ɨɬ ɬɨɱɤɢ ɞɨɫɬɭɩɚ

+HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

61

ФОРУМ ПАРТНЕРОВ

Ɇɨɛɢɥɶɧɵɟ

ɐɜɟɬɧɵɟ ɫɬɪɭɣɧɵɟ ɩɪɢɧɬɟɪɵ ɮɨɪɦɚɬɚ $ ɢ [

2013

ɉɪɢɧɬɟɪɵ +3 2IILFHMHW ɢ 2IILFHMHW 3UR

ɉɪɢɧɬɟɪɵ +3 2IILFHMHW ɢ 2IILFHMHW 3UR Ʌɢɧɟɣɤɚ ɭɫɬɪɨɣɫɬɜ


ɇɨɜɢɧɤɚ

ɇɨɜɵɟ ɜɨɡɦɨɠɧɨɫɬɢ

ɇɨɜɢɧɤɚ

ɉɪɢɧɬɟɪ +3 2IILFHMHW 3UR ɇɨɦɟɪ ɩɨ ɤɚɬɚɥɨɝɭ ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɱɟɪɧɨ-ɛɟɥɵɣ ɰɜɟɬɧɨɣ ɪɟɠɢɦ ɮɨɪɦɚɬ $ OHWWHU ȼɪɟɦɹ ɜɵɜɨɞɚ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɱɟɪɧɨɛɟɥɵɣ ɰɜɟɬɧɨɣ ɪɟɠɢɦ ɮɨɪɦɚɬ $ OHWWHU ȼɯɨɞɧɚɹ ɟɦɤɨɫɬɶ ɫɬɚɧɞɚɪɬɧɚɹ ɞɨɩɨɥɧɢɬɟɥɶɧɚɹ ȼɵɯɨɞɧɚɹ ɟɦɤɨɫɬɶ Ɇɨɞɭɥɶ ɚɜɬɨɦɚɬɢɱɟɫɤɨɣ ɞɜɭɫɬɨɪɨɧɧɟɣ ɩɟɱɚɬɢ

ɉɪɢɧɬɟɪ +3 2IILFHMHW 3UR ; GZ

ɉɪɢɧɬɟɪ +3 2IILFHMHW 3UR ; GZ

&1 $ ɉɪɨɮɟɫɫɢɨɧɚɥɶɧɵɣ ɪɟɠɢɦ ɞɨ ɫɬɪ ɦɢɧ Ɉɛɵɱɧɵɣ ɨɮɢɫɧɵɣ ɪɟɠɢɦ ɞɨ ɫɬɪ ɦɢɧ

&9 $ ɉɪɨɮɟɫɫɢɨɧɚɥɶɧɵɣ ɪɟɠɢɦ ɞɨ ɫɬɪ ɦɢɧ Ɉɛɵɱɧɵɣ ɨɮɢɫɧɵɣ ɪɟɠɢɦ ɞɨ ɫɬɪ ɦɢɧ

ɫɟɤɭɧɞ ɢɡ ɪɟɠɢɦɚ ɝɨɬɨɜɧɨɫɬɢ

ɫɟɤɭɧɞ ɢɡ ɪɟɠɢɦɚ ɝɨɬɨɜɧɨɫɬɢ

ɥɢɫɬɨɜ

ɥɢɫɬɨɜ

Ⱦɨ ɥɢɫɬɨɜ

Ⱦɨ ɥɢɫɬɨɜ

¥

¥

ɉɚɧɟɥɶ ɭɩɪɚɜɥɟɧɢɹ

Ɇɨɧɨɯɪɨɦɧɵɣ ɝɪɚɮɢɱɟɫɤɢɣ ɞɢɫɩɥɟɣ ɫɦ

ɐɜɟɬɧɨɣ ɫɟɧɫɨɪɧɵɣ ɷɤɪɚɧ ɫɦ

ɉɪɨɰɟɫɫɨɪ ɢ ɩɚɦɹɬɶ

ɆȽɰ ɈɁɍ ɆȻ

ɆȽɰ ɈɁɍ ɆȻ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ

Ɉɬ ɞɨ

Ɉɬ ɞɨ

Ⱦɨ ɫɬɪɚɧɢɰ

Ⱦɨ ɫɬɪɚɧɢɰ

ɋɟɬɟɜɵɟ ɜɨɡɦɨɠɧɨɫɬɢ

ȼɫɬɪɨɟɧɧɵɣ (WKHUQHW %DVH-7;

ȼɫɬɪɨɟɧɧɵɣ (WKHUQHW %DVH-7; :L-)L E J Q

ȼɨɡɦɨɠɧɨɫɬɢ ɦɨɛɢɥɶɧɨɣ ɩɟɱɚɬɢ

+3 H3ULQW ɦɨɛɢɥɶɧɵɟ ɩɪɢɥɨɠɟɧɢɹ +3 H3ULQW *RRJOH &ORXG 3ULQW +3 H3ULQW :LUHOHVV 'LUHFW $SSOH $LU3ULQW

+3 H3ULQW ɦɨɛɢɥɶɧɵɟ ɩɪɢɥɨɠɟɧɢɹ +3 H3ULQW *RRJOH &ORXG 3ULQW +3 H3ULQW :LUHOHVV 'LUHFW $SSOH $LU3ULQW

¥

¥

ɇɚɝɪɭɡɤɚ ɮɨɪɦɚɬ $ OHWWHU

ɋɨɨɬɜɟɬɫɬɜɢɟ ɬɪɟɛɨɜɚɧɢɹɦ (QHUJ\ 6WDU®

+3 2IILFHMHW 3UR ; ; ɩɨ ɫɪɚɜɧɟɧɢɸ ɫ ɰɜɟɬɧɵɦ ɩɪɢɧɬɟɪɨɦ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0 ɉɟɱɚɬɶ ɫ ɪɟɤɨɪɞɧɨɣ ɫɤɨɪɨɫɬɶɸ — ɭɞɨɫɬɨɟɧ ɫɟɪɬɢɮɢɤɚɬɚ ɤɧɢɝɢ ɪɟɤɨɪɞɨɜ Ƚɢɧɧɟɫɚ ɤɚɤ ɫɚɦɵɣ ɛɵɫɬɪɵɣ ɜ ɦɢɪɟ ɧɚɫɬɨɥɶɧɵɣ ɩɪɢɧɬɟɪ Ɍɟɯɧɨɥɨɝɢɹ +3 3DJH:LGH — ɞɥɹ ɩɪɢɧɬɟɪɚ ɫ ɧɟɩɨɞɜɢɠɧɨɣ ɩɟɱɚɬɚɸɳɟɣ ɝɨɥɨɜɤɨɣ Ɇɨɥɧɢɟɧɨɫɧɚɹ ɫɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɞɨ ɫɬɪ ɦɢɧ ; ɫɬɪ ɦɢɧ ɜ ɨɛɵɱɧɨɦ ɨɮɢɫɧɨɦ ɪɟɠɢɦɟ ; 3 ɇɚ ɦɟɧɶɲɚɹ ɫɟɛɟɫɬɨɢɦɨɫɬɶ ɫɬɪɚɧɢɰɵ Ɉɬɫɭɬɫɬɜɢɟ ɧɟɨɛɯɨɞɢɦɨɫɬɢ ɡɚɦɟɧɵ ɛɚɪɚɛɚɧɚ ɢɥɢ ɞɪɭɝɢɯ ɤɨɦɩɨɧɟɧɬɨɜ ɫɢɫɬɟɦɵ ɩɟɱɚɬɢ Ȼɨɥɟɟ ɛɵɫɬɪɵɣ ɜɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɜɫɟɝɨ ɱɟɪɟɡ ɫɟɤ Ȼɨɥɶɲɚɹ ɟɦɤɨɫɬɶ ɥɨɬɤɨɜ ɞɨ ɥɢɫɬɨɜ ɛɥɚɝɨɞɚɪɹ ɦɭ ɞɨɩɨɥɧɢɬɟɥɶɧɨɦɭ ɥɨɬɤɭ ɜɵɯɨɞɧɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ Ȼɨɥɶɲɚɹ ɧɚɝɪɭɡɤɚ ɞɨ ; ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ ; Ȼɨɥɶɲɢɣ ɨɛɴɟɦ ɩɚɦɹɬɢ ɆȻ ɐɜɟɬɧɨɣ ɫɟɧɫɨɪɧɵɣ ɷɤɪɚɧ ɫɦ ɬɨɥɶɤɨ ; Ɇɟɧɶɲɢɣ ɜɟɫ ɦɟɧɟɟ ɤɝ ɇɚ ɦɟɧɶɲɟɟ ɩɨɬɪɟɛɥɟɧɢɟ ɷɧɟɪɝɢɢ +HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

+HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

ɍɩɪɚɜɥɟɧɢɟ ɩɚɪɤɨɦ ɭɫɬɪɨɣɫɬɜ — ɫɭɳɟɫɬɜɟɧɧɵɟ ɨɬɥɢɱɢɹ

ɉɨɥɧɵɣ ɨɛɡɨɪ ɩɪɨɞɭɤɬɚ ȼɫɬɪɨɟɧɧɚɹ ɛɟɫɩɪɨɜɨɞɧɚɹ ɫɟɬɶ Ʌɟɝɤɨɞɨɫɬɭɩɧɵɣ ɩɨɪɬ 86% ɞɥɹ ɫɨɯɪɚɧɟɧɢɹ ɢ ɩɪɹɦɨɣ ɩɟɱɚɬɢ ɬɨɥɶɤɨ ; GZ Ⱦɨɫɬɭɩ ɞɥɹ ɭɫɬɪɚɧɟɧɢɹ ɡɚɦɹɬɢɣ ɱɟɪɟɡ ɟɞɢɧɫɬɜɟɧɧɭɸ ɞɜɟɪɰɭ ɍɞɨɛɧɵɣ ɞɨɫɬɭɩ ɱɟɪɟɡ ɩɟɪɟɞɧɸɸ ɞɜɟɪɰɭ ɞɥɹ ɩɪɨɫɬɨɣ ɡɚɦɟɧɵ ɫɬɪɭɣɧɵɯ ɤɚɪɬɪɢɞɠɟɣ ɉɟɪɜɵɣ ɦɧɨɝɨɰɟɥɟɜɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ ɫ ɜɵɞɜɢɝɚɸɳɟɣɫɹ ɩɨɞɫɬɚɜɤɨɣ

Ʉɨɦɩɚɧɢɟɣ +3 ɫɨɡɞɚɧ ɧɚɛɨɪ ɮɭɧɤɰɢɣ ɞɥɹ ɭɩɪɚɜɥɟɧɢɹ ɩɚɪɤɨɦ ɭɫɬɪɨɣɫɬɜ ɪɚɫɩɪɟɞɟɥɟɧɧɨɝɨ ɩɪɟɞɩɪɢɹɬɢɹ — ɞɥɹ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɭɩɪɚɜɥɟɧɢɟ ɭɫɬɪɨɣɫɬɜɚɦɢ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɮɢɥɢɚɥɚ ɢ ɭɞɚɥɟɧɧɵɯ ɨɮɢɫɨɜ Ⱦɚɧɧɵɟ ɮɭɧɤɰɢɢ ɭɩɪɚɜɥɟɧɢɹ ɡɚɩɭɫɤɚɸɬɫɹ ɩɪɢ ɩɨɦɨɳɢ ɉɈ :HE -HWDGPLQ ɢ ɢɥɢ ɜɫɬɪɨɟɧɵ ɜ ɧɨɜɵɟ ɩɪɢɧɬɟɪɵ ɢ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɟ ɭɫɬɪɨɣɫɬɜɚ +3 2IILFHMHW 3UR ɫɟɪɢɢ ; ɇɢɠɟ ɩɪɟɞɫɬɚɜɥɟɧ ɪɹɞ ɨɫɧɨɜɧɵɯ ɨɬɥɢɱɢɣ

; GZ ɰɜɟɬɧɨɣ ɫɟɧɫɨɪɧɵɣ ɝɪɚɮɢɱɟɫɤɢɣ ɞɢɫɩɥɟɣ ɫ ɞɢɚɝɨɧɚɥɶɸ ɫɦ ; GZ ɦɨɧɨɯɪɨɦɧɵɣ ɝɪɚɮɢɱɟɫɤɢɣ ɞɢɫɩɥɟɣ ɫ ɞɢɚɝɨɧɹɥɶɸ ɫɦ ɧɟ ɩɨɤɚɡɚɧ ȼɵɯɨɞɧɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ ȼɵɞɜɢɝɚɸɳɚɹɫɹ ɜɫɬɚɜɤɚ ɜɵɯɨɞɧɨɝɨ ɥɨɬɤɚ

Ɋɚɫɩɪɟɞɟɥɟɧɧɵɟ ɩɪɟɞɩɪɢɹɬɢɹ +3 2IILFHMHW 3UR ɫɟɪɢɢ ;

ɉɪɟɞɩɪɢɹɬɢɹ +3 /DVHU-HW (QWHUSULVH

Ɉɬɫɟɤ ɞɥɹ ɯɪɚɧɟɧɢɹ ɛɭɦɚɝɢ ɪɚɫɯɨɞɧɵɯ ɦɚɬɟɪɢɚɥɨɜ

Ɋɚɡɜɟɪɬɵɜɚɧɢɟ ɩɚɪɤɚ ɭɫɬɪɨɣɫɬɜ

Ɉɫɧɨɜɧɵɟ ɧɚɫɬɪɨɣɤɢ ɬɚɤɢɟ ɤɚɤ ɨɞɧɨ ɞɜɭɫɬɨɪɨɧɧɹɹ ɩɟɱɚɬɶ ɜɨɡɦɨɠɧɨɫɬɢ ɩɨɞɤɥɸɱɟɧɢɹ ɢ ɫɤɚɧɢɪɨɜɚɧɢɟ ɜ ɩɚɩɤɭ

ɉɥɸɫ ɪɚɫɲɢɪɟɧɧɵɣ ɧɚɛɨɪ ɮɭɧɤɰɢɣ ɬɚɤɢɯ ɤɚɤ ɫɪɟɞɫɬɜɚ ɛɵɫɬɪɨɣ ɧɚɫɬɪɨɣɤɢ ɩɪɢɥɨɠɟɧɢɹ ɞɥɹ ɝɥɚɜɧɨɝɨ ɷɤɪɚɧɚ ɫɪɟɞɫɬɜɚ ɯɪɚɧɟɧɢɹ ɡɚɞɚɧɢɣ ɨɝɪɚɧɢɱɟɧɢɹ ɩɨ ɤɨɥɢɱɟɫɬɜɭ ɯɪɚɧɢɦɵɯ ɡɚɞɚɧɢɣ ɪɟɠɢɦɵ ɩɟɱɚɬɢ ɛɨɥɶɲɢɦɢ ɨɛɴɟɦɚɦɢ ɮɭɧɤɰɢɢ ɩɨɫɥɟɩɟɱɚɬɧɨɣ ɨɛɪɚɛɨɬɤɢ ɛɭɦɚɝɢ ɢ ɫɥɭɠɛɚ ɰɢɮɪɨɜɨɣ ɨɬɩɪɚɜɤɢ

Ɋɟɲɟɧɢɟ ɩɪɨɛɥɟɦ

ɋɨɫɬɨɹɧɢɟ ɭɫɬɪɨɣɫɬɜɚ ɧɚɫɬɪɨɣɤɚ ,3-ɚɞɪɟɫɚ ɞɨɫɬɭɩ ɤ ɫɟɪɜɟɪɭ (:6 ɩɨɫɥɟɞɧɢɟ ɨɩɨɜɟɳɟɧɢɹ ɢ ɫɫɵɥɤɚ ɧɚ ɫɥɭɠɛɭ ɩɨɞɞɟɪɠɤɢ +3

ɉɥɸɫ ɨɛɪɚɛɨɬɤɚ ɨɲɢɛɨɤ -HW'LUHFW ɡɚɳɢɳɟɧɧɵɣ ɠɟɫɬɤɢɣ ɞɢɫɤ ɢ ɞɢɫɩɥɟɣ ɧɚ ɩɚɧɟɥɢ ɭɩɪɚɜɥɟɧɢɹ

ɉɪɨɚɤɬɢɜɧɨɟ ɭɩɪɚɜɥɟɧɢɟ

Ɉɩɨɜɟɳɟɧɢɹ ɨɛ ɭɪɨɜɧɟ ɱɟɪɧɢɥ ɜ ɤɚɪɬɪɢɞɠɚɯ ɨ ɫɨɫɬɨɹɧɢɢ ɧɨɫɢɬɟɥɟɣ ɚ ɬɚɤɠɟ ɨɬɱɟɬɵ ɨɛ ɨɲɢɛɤɚɯ

ɉɥɸɫ ɨɩɨɜɟɳɟɧɢɹ ɨ ɫɨɫɬɨɹɧɢɢ ɞɢɫɤɨɜɨɝɨ ɨɛɨɪɭɞɨɜɚɧɢɹ ɮɚɣɥɨɜɨɣ ɫɢɫɬɟɦɵ ɢ ɬɟɪɦɨɮɢɤɫɚɬɨɪɚ

Ȼɟɡɨɩɚɫɧɨɫɬɶ ɩɚɪɤɚ ɭɫɬɪɨɣɫɬɜ

Ɉɫɧɨɜɧɵɟ ɧɚɫɬɪɨɣɤɢ ɛɟɡɨɩɚɫɧɨɫɬɢ ɩɚɪɤɚ ɭɫɬɪɨɣɫɬɜ ɜ ɬɨɦ ɱɢɫɥɟ ɛɥɨɤɢɪɨɜɤɚ ɩɚɧɟɥɢ ɭɩɪɚɜɥɟɧɢɹ ɢ ɨɬɤɥɸɱɟɧɢɟ ɩɨɪɬɨɜ ɩɪɹɦɨɝɨ ɩɨɞɤɥɸɱɟɧɢɹ

ɉɥɸɫ ɞɨɫɬɭɩ ɩɨɥɶɡɨɜɚɬɟɥɟɣ ɫ ɩɨɦɨɳɶɸ ɜɯɨɞɚ /'$3 3,1-ɤɨɞɚ ɤɚɪɬɵ ɛɟɡɨɩɚɫɧɵɟ ɪɟɠɢɦɵ ɭɞɚɥɟɧɢɹ ɮɚɣɥɨɜ ɢ ɭɪɨɜɧɢ ɲɢɮɪɨɜɚɧɢɹ ɤɨɧɬɪɨɥɶ ɤɨɧɮɢɝɭɪɚɰɢɢ ɢ ɞɨɫɬɭɩɚ ɤ ɮɚɣɥɨɜɨɣ ɫɢɫɬɟɦɟ ɩɨɥɢɬɢɤɚ ,SVHF

Ɉɬɱɟɬɧɨɫɬɶ ɢ ɨɩɬɢɦɢɡɚɰɢɹ

ɋɬɚɧɞɚɪɬɧɚɹ ɨɬɱɟɬɧɨɫɬɶ ɜ ɬɨɦ ɱɢɫɥɟ ɤɨɥɢɱɟɫɬɜɨ ɫɬɪɚɧɢɰ ɰɜɟɬ ɢ ɱɢɫɥɨ ɤɨɩɢɣ

ɉɥɸɫ ɢɧɮɨɪɦɚɰɢɹ ɨɛ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɭɫɬɪɨɣɫɬɜ ɨɬɞɟɥɶɧɵɦɢ ɩɨɥɶɡɨɜɚɬɟɥɹɦɢ ɢ ɨ ɠɟɫɬɤɨɦ ɞɢɫɤɟ

ɍɧɢɜɟɪɫɚɥɶɧɵɣ ɞɪɚɣɜɟɪ ɩɟɱɚɬɢ

ɉɨɞɞɟɪɠɢɜɚɟɬɫɹ +3 83'

ɉɨɞɞɟɪɠɢɜɚɟɬɫɹ +3 83' ɜ ɬɨɦ ɱɢɫɥɟ ɩɟɱɚɬɶ ɫ ɩɨɦɨɳɶɸ 3,1-ɤɨɞɚ ɢ ɛɟɡɨɩɚɫɧɚɹ ɩɟɱɚɬɶ ɫ ɲɢɮɪɨɜɚɧɢɟɦ

ȼɬɨɪɨɣ ɜɯɨɞɧɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ ɋɟɬɟɜɨɣ ɩɨɪɬ (WKHUQHW %DVH-7;

Ʉɧɨɩɤɚ ɜɤɥɸɱɟɧɢɹ ɜɵɤɥɸɱɟɧɢɹ ɩɢɬɚɧɢɹ Ⱦɨɩɨɥɧɢɬɟɥɶɧɵɣ ɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ 3 Ɋɚɡɴɟɦɵ ɜɜɨɞɚɜɵɜɨɞɚ ɧɚ ɡɚɞɧɟɣ ɩɚɧɟɥɢ

ɉɨɪɬ 86% ɞɥɹ ɩɨɞɤɥɸɱɟɧɢɹ ɭɫɬɪɨɣɫɬɜ ɫɬɨɪɨɧɧɢɯ ɩɪɨɢɡɜɨɞɢɬɟɥɟɣ ɬɨɥɶɤɨ ; GZ ȼɵɫɨɤɨɫɤɨɪɨɫɬɧɨɣ ɩɨɪɬ 86% ɞɥɹ ɩɟɱɚɬɢ ɫ ɤɨɦɩɶɸɬɟɪɚ

ɉɨɤɚɡɚɧ ɩɪɢɧɬɟɪ +3 2IILFHMHW 3UR ; GZ +HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

+HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

62

ФОРУМ ПАРТНЕРОВ

Ʉɨɪɨɬɤɨ ɨ ɫɟɪɢɢ

ɇɨɜɢɧɤɚ ɇɨɜɢɧɤɚ

2013

ɇɨɜɵɟ ɤɨɦɩɨɧɟɧɬɵ ɢ ɬɟɯɧɨɥɨɝɢɢ

ɋɟɪɢɹ ɩɪɢɧɬɟɪɨɜ +3 2IILFHMHW 3UR ; ;


ɞɥɹ ɭɫɬɪɨɣɫɬɜ +3 2IILFHMHW 3UR ɫɟɪɢɢ ;

2013

ȼɧɭɬɪɟɧɧɢɣ ɪɚɛɨɱɢɣ ɩɪɨɰɟɫɫ ɜɫɬɪɨɟɧɧɵɟ ɦɨɛɢɥɶɧɵɟ ɪɟɲɟɧɢɹ ɢ ɪɟɲɟɧɢɹ ɛɟɡɨɩɚɫɧɨɫɬɢ

ɋɨɜɦɟɫɬɢɦɨɫɬɶ ɷɤɨɧɨɦɢɱɧɵɯ ɪɟɲɟɧɢɣ ɢ ɭɫɥɭɝ

ɞɥɹ ɭɫɬɪɨɣɫɬɜ +3 2IILFHMHW 3UR ɫɟɪɢɢ ;

ɍɧɢɜɟɪɫɚɥɶɧɵɣ ɞɪɚɣɜɟɪ ɩɪɢɧɬɟɪɚ +3

ɉɪɨɝɪɚɦɦɧɨɟ ɨɛɟɫɩɟɱɟɧɢɟ +3 :HE -HWDGPLQ

ɈȾɂɇ ɞɪɚɣɜɟɪ ɞɥɹ ɡɚɩɭɫɤɚ ɜɫɟɝɨ ɩɚɪɤɚ ɭɫɬɪɨɣɫɬɜ

ȼɟɞɭɳɟɟ ɜ ɨɬɪɚɫɥɢ ɨɬɦɟɱɟɧɧɨɟ ɧɚɝɪɚɞɚɦɢ ɫɪɟɞɫɬɜɨ ɋɟɪɬɢɮɢɤɚɬ ɧɚ ɛɚɡɨɜɵɟ ɩɨɜɵɲɟɧɢɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɂɌ ɤɨɧɬɪɚɤɬɵ ɢ ɤɨɧɬɪɚɤɬɵ ɧɚ ɗɤɨɧɨɦɢɹ ɜɪɟɦɟɧɢ ɢ ɫɪɟɞɫɬɜ ɩɨɥɶɡɨɜɚɧɢɟ FOLFN FRQWUDFWV ɡɚ ɫɱɟɬ ɫɨɜɪɟɦɟɧɧɵɯ ɫɪɟɞɫɬɜ ȼɨɡɦɨɠɧɨɫɬɶ ɭɩɪɚɜɥɹɬɶ ɧɟ ɪɚɡɜɟɪɬɵɜɚɧɢɹ ɢ ɧɚɫɬɪɨɣɤɢ ɩɪɢɧɬɟɪɚɦɢ ɚ ɜɫɟɦ ɩɪɟɞɩɪɢɹɬɢɟɦ ɋɨɫɬɚɜɥɟɧɢɟ ɰɟɧɧɵɯ ɨɬɱɟɬɨɜ ɜ ɰɟɥɹɯ ɩɪɢɧɹɬɢɹ ɥɭɱɲɢɯ ɞɟɥɨɜɵɯ ɪɟɲɟɧɢɣ ɢ ɥɭɱɲɟɝɨ ɪɚɡɦɟɳɟɧɢɹ ɩɪɢɧɬɟɪɚ

ɉɪɨɫɬɨɟ ɭɩɪɚɜɥɟɧɢɟ ɩɨɥɢɬɢɤɨɣ ɩɟɱɚɬɢ ɜ ɰɟɥɹɯ ɫɨɤɪɚɳɟɧɢɹ ɨɬɯɨɞɨɜ ɛɭɦɚɝɢ ɤɨɧɬɪɨɥɹ ɞɨɫɬɭɩɚ ɤ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ ɢ ɩɚɪɚɦɟɬɪɨɜ ɤɚɱɟɫɬɜɚ ɩɟɱɚɬɢ ɩɪɢ ɩɨɦɨɳɢ ɭɧɢɜɟɪɫɚɥɶɧɨɝɨ ɞɪɚɣɜɟɪɚ ɩɪɢɧɬɟɪɚ ɢ ɞɨɩɨɥɧɢɬɟɥɶɧɵɯ ɫɪɟɞɫɬɜ

Ɉɩɬɢɦɢɡɚɰɢɹ ɪɚɫɯɨɞɚ ɛɭɦɚɝɢ — ɚɜɬɨɦɚɬɢɱɟɫɤɚɹ ɞɜɭɫɬɨɪɨɧɧɹɹ ɩɟɱɚɬɶ

í

í í

í

ȼɫɬɪɨɟɧɧɵɟ ɮɭɧɤɰɢɢ ɫɤɚɧɢɪɨɜɚɧɢɹ ɜ ɷɥ ɩɨɱɬɭ ɢ ɩɚɩɤɭ

ɉɟɱɚɬɶ ɫɨ ɫɦɚɪɬɮɨɧɚ ɢɥɢ ɩɥɚɧɲɟɬɧɨɝɨ ɤɨɦɩɶɸɬɟɪɚ ɫ ɩɨɦɨɳɶɸ ɮɭɧɤɰɢɢ +3 H3ULQW ɩɪɚɤɬɢɱɟɫɤɢ ɢɡ ɥɸɛɨɣ ɬɨɱɤɢ ɦɢɪɚ

Ȼɟɫɩɪɨɜɨɞɧɚɹ ɩɟɱɚɬɶ ɫ ɭɫɬɪɨɣɫɬɜ L3DG L3KRQH ɢɥɢ L3RG 7RXFK ɩɨ :L-)L

Ȼɟɫɩɪɨɜɨɞɧɚɹ ɩɟɱɚɬɶ ɜ ɨɬɫɭɬɫɬɜɢɟ ɫɟɬɢ ɢɥɢ ɦɚɪɲɪɭɬɢɡɚɬɨɪɚ ɛɥɚɝɨɞɚɪɹ ɬɟɯɧɨɥɨɝɢɢ :LUHOHVV 'LUHFW

ɉɟɱɚɬɶ ɞɨɤɭɦɟɧɬɨɜ ɛɟɡ ɭɫɬɚɧɨɜɤɢ ɞɪɚɣɜɟɪɚ

Ȼɟɡɨɩɚɫɧɨɫɬɶ Ɂɚɳɢɬɚ ɭɫɬɪɨɣɫɬɜ ɡɚɳɢɬɚ ɫɟɪɜɟɪɚ (:6 ɩɚɪɨɥɟɦ ɛɥɨɤɢɪɨɜɤɚ ɩɚɧɟɥɢ ɭɩɪɚɜɥɟɧɢɹ ɛɪɚɧɞɦɚɭɷɪ ɭɫɬɪɨɣɫɬɜɚ ɨɬɤɥɸɱɟɧɢɟ ɩɪɨɬɨɤɨɥɨɜ ɩɨɞɩɢɫɚɧɧɚɹ ɦɢɤɪɨɩɪɨɝɪɚɦɦɚ ɫɢɫɬɟɦɧɵɣ ɠɭɪɧɚɥ ɫɟɪɬɢɮɢɤɚɬɵ ɫɨɨɬɜɟɬɫɬɜɢɹ ɢ ɢɞɟɧɬɢɮɢɤɚɰɢɢ ɭɫɬɪɨɣɫɬɜ Ɂɚɳɢɬɚ ɫɟɬɢ 66/ 7/6 :(3ɲɢɮɪɨɜɚɧɢɟ :3$-36. ɛɟɫɩɪɨɜɨɞɧɚɹ ɩɪɨɜɟɪɤɚ ɩɨɞɥɢɧɧɨɫɬɢ ɩɨ ɩɪɨɬɨɤɨɥɭ :3$ ɤɨɪɩɨɪɚɬɢɜɧɨɝɨ ɭɪɨɜɧɹ ($3-7/6 3($3 /($3

Ⱦɥɹ ɩɨɥɶɡɨɜɚɧɢɹ ɜɫɟɦɢ ɜɵɲɟɭɤɚɡɚɧɧɵɦɢ ɮɭɧɤɰɢɹɦɢ ɧɟ ɧɭɠɟɧ ɧɢ ɉɄ ɧɢ ɞɨɩɨɥɧɢɬɟɥɶɧɨɟ ɉɈ

ȼɤɥɸɱɟɧɢɟ ɜɵɤɥɸɱɟɧɢɟ ɧɚɫɬɪɨɟɤ ɚɞɦɢɧɢɫɬɪɚɬɨɪɨɦ +HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

Ɍɟɯɧɨɥɨɝɢɹ +3 3DJH:LGH

Ɍɟɯɧɨɥɨɝɢɹ $SSOH $LU3ULQW

ȼɨɡɦɨɠɧɨɫɬɶ ɩɪɨɫɬɨ ɩɨɞɨɣɬɢ ɢ ɜɵɩɨɥɧɢɬɶ ɩɟɱɚɬɶ ɫ ɮɥɟɲ-ɞɢɫɤɚ 86% ɢɥɢ ɫɤɚɧɢɪɨɜɚɧɢɟ ɧɚ ɧɟɝɨ

ɉɪɨɝɪɚɦɦɵ ɩɟɪɟɪɚɛɨɬɤɢ ɪɚɫɯɨɞɧɵɯ ɦɚɬɟɪɢɚɥɨɜ ɜ ɫɬɪɚɧɚɯ ɛɥɚɝɨɞɚɪɹ ɩɪɨɝɪɚɦɦɟ +3 3ODQHW 3DUWQHUV

+HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

ȼɫɬɪɨɟɧɧɚɹ ɩɟɱɚɬɚɸɳɚɹ ɝɨɥɨɜɤɚ ɢ ɫɢɫɬɟɦɚ ɩɨɞɚɱɢ ɱɟɪɧɢɥ

Ɍɟɯɧɨɥɨɝɢɢ +3 H3ULQW ɢ :LUHOHVV 'LUHFW

ȼɫɬɪɨɟɧɧɵɟ ɮɭɧɤɰɢɢ ɨɬɩɪɚɜɤɢ ɩɪɢɧɹɬɨɝɨ ɮɚɤɫɚ ɜ ɷɥ ɩɨɱɬɭ ɢ ɩɚɩɤɭ

ɩɪɢɧɬɟɪɚɦɢ — ɫɨɨɬɜɟɬɫɬɜɢɟ ɫɬɚɧɞɚɪɬɭ (1(5*< 67$5

ɐɢɮɪɨɜɨɣ ɪɚɛɨɱɢɣ ɩɪɨɰɟɫɫ

ɉɟɪɟɞɨɜɚɹ ɬɟɯɧɨɥɨɝɢɹ ɱɟɪɧɢɥ ȿɞɢɧɚɹ ɩɟɱɚɬɚɸɳɚɹ ɲɬɚɧɝɚ ɢ ɫɢɫɬɟɦɚ ɩɨɞɴɟɦɚ

ɂɧɬɟɪɮɟɣɫ ɛɥɨɤɚ ɫɬɪɭɣɧɵɯ ɤɚɪɬɪɢɞɠɟɣ ɋɢɫɬɟɦɚ ɛɟɡ ɫɭɲɢɥɶɧɨɝɨ ɭɫɬɪɨɣɫɬɜɚ

Ȼɥɨɤ ɢɡ ɫɨɩɟɥ ɲɢɪɢɧɨɣ ɫɦ ɉɟɱɚɬɶ ɫɬɪɚɧɢɰɵ ɡɚ ɨɞɢɧ ɩɪɨɯɨɞ ɫ ɩɨɦɨɳɶɸ ɧɟɩɨɞɜɢɠɧɨɣ ɩɟɱɚɬɚɸɳɟɣ ɝɨɥɨɜɤɢ Ⱦɜɢɠɟɬɫɹ ɬɨɥɶɤɨ ɛɭɦɚɝɚ ɉɨɜɵɲɟɧɢɟ ɤɚɱɟɫɬɜɚ ɡɚ ɫɱɟɬ ɜɫɬɪɨɟɧɧɨɣ ɫɢɫɬɟɦɵ ɪɟɡɟɪɜɢɪɨɜɚɧɢɹ — ɞɭɛɥɢɪɨɜɚɧɢɟ ɪɚɛɨɬɵ ɤɚɠɞɨɝɨ ɫɨɩɥɚ ɫɦɟɠɧɵɦ ɫɨɩɥɨɦ ɇɢɤɚɤɢɯ ɪɚɫɯɨɞɧɵɯ ɦɚɬɟɪɢɚɥɨɜ ɤɪɨɦɟ ɱɟɪɧɢɥ Ȼɥɨɤ ɫɨɩɟɥ ɲɢɪɢɧɨɣ ɜɨ ɜɫɸ ɫɬɪɚɧɢɰɭ

ɉɪɚɜɢɥɶɧɨɟ ɩɨɥɨɠɟɧɢɟ ɜɵɯɨɞ ɥɢɰɟɜɨɣ ɫɬɨɪɨɧɨɣ ɜɧɢɡ ɉɪɨɫɬɨɬɚ ɡɚɦɟɧɵ ɪɚɫɯɨɞɧɵɯ ɦɚɬɟɪɢɚɥɨɜ

ɋɢɫɬɟɦɚ ɞɢɚɝɧɨɫɬɢɤɢ ɩɟɱɚɬɧɵɯ ɲɬɚɧɝ ɞɥɹ ɩɨɜɵɲɟɧɢɹ ɧɚɞɟɠɧɨɫɬɢ ɫɨɩɟɥ Ɂɨɧɚ ɩɟɱɚɬɢ ɲɢɪɢɧɨɣ ɜ ɫɬɪɚɧɢɰɭ ɫ ɮɭɧɤɰɢɹɦɢ ɦɟɠɫɬɪɚɧɢɱɧɨɝɨ ɨɛɫɥɭɠɢɜɚɧɢɹ Ɇɧɨɝɨɰɟɥɟɜɨɣ ɥɨɬɨɤ

ȼɨɞɨɫɬɨɣɤɢɟ ɩɢɝɦɟɧɬɧɵɟ ɱɟɪɧɢɥɚ

ȼɧɭɬɪɟɧɧɢɣ ɬɪɚɤɬ ɞɜɭɫɬɨɪɨɧɧɟɣ ɩɟɱɚɬɢ

Ɉɫɧɨɜɧɨɣ ɥɨɬɨɤ

Ⱦɨɩɨɥɧɢɬɟɥɶɧɵɣ ɥɨɬɨɤ

ɋɟɪɜɢɫɧɵɟ ɩɥɚɬɮɨɪɦɵ ɲɢɪɢɧɨɣ ɜɨ ɜɫɸ ɫɬɪɚɧɢɰɭ ɞɥɹ ɩɨɜɵɲɟɧɢɹ ɧɚɞɟɠɧɨɫɬɢ ɫɨɩɟɥ

ȿɞɢɧɚɹ -ɰɜɟɬɧɚɹ ɫɢɫɬɟɦɚ ɩɟɱɚɬɢ ɲɢɪɢɧɨɣ ɜɨ ɜɫɸ ɫɬɪɚɧɢɰɭ +HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

+HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

63

ФОРУМ ПАРТНЕРОВ

ɋɨɤɪɚɳɟɧɢɟ ɱɢɫɥɚ ɨɛɪɚɳɟɧɢɣ ɜ ɫɥɭɠɛɭ ɩɨɞɞɟɪɠɤɢ ɛɥɚɝɨɞɚɪɹ ɨɩɟɪɚɬɢɜɧɵɦ ɫɜɟɞɟɧɢɹɦ ɨɛ ɭɫɬɪɨɣɫɬɜɚɯ

ɍɫɥɭɝɢ +3 ɩɨ ɭɩɪɚɜɥɟɧɢɸ Ɋɟɲɟɧɢɹ +3 (FR6ROXWLRQ ɤɨɪɩɨɪɚɬɢɜɧɵɦɢ ɫɢɫɬɟɦɚɦɢ ɗɤɨɧɨɦɢɹ ɷɧɟɪɝɢɢ ɞɨ ɩɨ ɫɪɚɜɧɟɧɢɸ ɫ ɰɜɟɬɧɵɦɢ ɥɚɡɟɪɧɵɦɢ ɩɟɱɚɬɢ


ɞɥɹ ɭɫɬɪɨɣɫɬɜ +3 2IILFHMHW 3UR ɫɟɪɢɢ ;

ɫɨɩɟɥ ɩɨ ɞɥɹ ɤɚɠɞɨɝɨ ɰɜɟɬɚ Ⱦɟɫɹɬɶ ɫɨɜɦɟɳɟɧɧɵɯ ɩɟɱɚɬɚɸɳɢɯ ɝɨɥɨɜɨɤ ɧɚ ɜɫɸ ɲɢɪɢɧɭ ɫɬɪɚɧɢɰɵ

ɉɢɝɦɟɧɬɧɵɟ ɱɟɪɧɢɥɚ +3

Ɍɨɱɧɚɹ ɫɢɫɬɟɦɚ ɩɪɨɞɜɢɠɟɧɢɹ ɛɭɦɚɝɢ

ɇɚɞɟɠɧɨɫɬɶ ɤɚɱɟɫɬɜɚ ɩɟɱɚɬɢ

Ȼɵɫɬɪɨɫɨɯɧɭɳɢɟ ɭɫɬɨɣɱɢɜɵɟ ɤ ɜɨɡɞɟɣɫɬɜɢɸ ɜɨɞɵ ɢ ɦɚɪɤɟɪɚ ɱɟɪɧɢɥɚ ɞɥɹ ɩɨɥɭɱɟɧɢɹ ɞɨɥɝɨɜɟɱɧɵɯ ɨɬɩɟɱɚɬɤɨɜ

ȼɵɫɨɤɚɹ ɩɪɨɩɭɫɤɧɚɹ ɫɩɨɫɨɛɧɨɫɬɶ

ɋɬɨɣɤɢɟ ɱɟɪɧɢɥɚ ɞɥɹ ɞɨɥɝɨɜɟɱɧɨɣ ɩɟɱɚɬɧɨɣ ɝɨɥɨɜɤɢ

ɇɚɞɟɠɧɚɹ ɪɚɛɨɬɚ

Ⱦɜɚ ɪɟɡɟɪɜɧɵɯ ɫɨɩɥɚ

Ⱥɜɬɨɦɚɬɢɱɟɫɤɨɟ ɨɛɫɥɭɠɢɜɚɧɢɟ ɩɟɱɚɬɚɸɳɟɣ ɝɨɥɨɜɤɢ

ɇɚɫɵɳɟɧɧɵɣ ɱɟɪɧɵɣ ɢ ɞɪɭɝɢɟ ɰɜɟɬɚ

Ⱥɜɬɨɦɚɬɢɱɟɫɤɚɹ ɩɪɨɜɟɪɤɚ ɢ ɡɚɦɟɧɚ ɫɨɩɟɥ

ɇɢɡɤɚɹ ɫɟɛɟɫɬɨɢɦɨɫɬɶ ɫɬɪɚɧɢɰɵ

+HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

+HZOHWW-3DFNDUG 'HYHORSPHQW &RPSDQ\ / 3 ɂɧɮɨɪɦɚɰɢɹ ɫɨɞɟɪɠɚɳɚɹɫɹ ɜ ɞɚɧɧɨɦ ɞɨɤɭɦɟɧɬɟ ɦɨɠɟɬ ɛɵɬɶ ɢɡɦɟɧɟɧɚ ɛɟɡ ɩɪɟɞɜɚɪɢɬɟɥɶɧɨɝɨ ɭɜɟɞɨɦɥɟɧɢɹ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW

Ʌɢɧɟɣɤɚ ɭɫɬɪɨɣɫɬɜ Ȼɨɥɟɟ ɛɵɫɬɪɚɹ ɢ ɷɮɮɟɤɬɢɜɧɚɹ ɪɚɛɨɬɚ ɛɟɡ ɨɫɨɛɵɯ ɭɫɢɥɢɣ +3 ɩɨɦɨɠɟɬ ɫɩɪɚɜɢɬɶɫɹ ɫ ɥɸɛɵɦ ɡɚɞɚɧɢɟɦ

ɇɚɫɬɨɥɶɧɵɟ ɭɫɬɪɨɣɫɬɜɚ

ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

ɆɎɉ +3 /- 3UR ɫɟɪɢɢ 0

ɐɜɟɬɧɨɣ ɆɎɉ +3 /- (QWHUSULVH ɫɟɪɢɢ 0

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɐɜɟɬɧɨɣ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ ɫ ɩɨɞɞɟɪɠɤɨɣ ɛɟɫɩɪɨɜɨɞɧɨɣ ɫɜɹɡɢ ɞɥɹ ɨɩɬɢɦɢɡɚɰɢɢ ɩɪɨɰɟɫɫɚ ɜɵɩɨɥɧɟɧɢɹ ɨɮɢɫɧɵɯ ɡɚɞɚɱ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ɋɟɲɟɧɢɟ ɦɢɪɨɜɨɝɨ ɤɥɚɫɫɚ ɞɥɹ ɪɚɡɜɟɪɬɵɜɚɧɢɹ ɭɩɪɚɜɥɟɧɢɹ ɢ ɡɚɳɢɬɵ ɩɚɪɤɚ ɩɟɱɚɬɧɵɯ ɭɫɬɪɨɣɫɬɜ

ɐɜɟɬɧɨɣ ɆɎɉ +3 &/- 3UR ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - ɋɚɦɵɣ ɦɚɥɟɧɶɤɢɣ ɰɜɟɬɧɨɣ ɆɎɉ +3 ɐɜɟɬɧɚɹ ɩɟɱɚɬɶ Ɇɨɧɨɯɪɨɦɧɚɹ ɩɟɱɚɬɶ ɆɎɉ +3 /- 3UR 0 GQI Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ⱦɜɭɫɬɨɪɨɧɧɹɹ ɩɟɱɚɬɶ ɫɤɚɧɢɪɨɜɚɧɢɟ ɢ ɚɪɯɢɜɢɪɨɜɚɧɢɟ ɜɚɠɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɚ ɬɚɤɠɟ ɮɭɧɤɰɢɢ ɤɨɩɢɪɨɜɚɧɢɹ ɢ ɮɚɤɫɢɦɢɥɶɧɨɣ ɫɜɹɡɢ ɆɎɉ +3 /- ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ⱦɨɫɬɭɩɧɵɣ ɆɎɉ ɫ ɦɚɤɫɢɦɚɥɶɧɵɦ ɧɚɛɨɪɨɦ ɮɭɧɤɰɢɣ ɨɬɤɪɨɟɬ ɞɥɹ ɜɚɫ ɧɨɜɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɆɎɉ +3 /- 3UR 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɉɟɱɚɬɶ ɫɤɚɧɢɪɨɜɚɧɢɟ ɤɨɩɢɪɨɜɚɧɢɟ ɢ ɮɚɤɫ ɧɚ ɨɞɧɨɦ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɦ ɭɫɬɪɨɣɫɬɜɟ ɩɪɟɞɥɚɝɚɟɦɨɦ ɩɨ ɞɨɫɬɭɩɧɨɣ ɰɟɧɟ

ɐɜɟɬɧɨɣ ɆɎɉ +3 /- 3UR ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɋɨɡɞɚɧɢɟ ɷɮɮɟɤɬɧɵɯ ɰɜɟɬɧɵɯ ɦɚɬɟɪɢɚɥɨɜ ɢ ɩɨɜɵɲɟɧɢɟ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ

Ʌɢɧɟɣɤɚ ɧɚɫɬɨɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ

ɐɜɟɬɧɨɣ ɆɎɉ +3 /- (QWHUSULVH ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ɋɚɫɲɢɪɟɧɢɟ ɜɨɡɦɨɠɧɨɫɬɟɣ ɛɥɚɝɨɞɚɪɹ ɜɵɫɨɤɨɣ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɩɨ ɞɨɫɬɭɩɧɨɣ ɰɟɧɟ ɧɚɞɟɠɧɵɟ ɮɭɧɤɰɢɢ ɫɤɚɧɢɪɨɜɚɧɢɹ ɢ ɨɛɟɫɩɟɱɟɧɢɹ ɛɟɡɨɩɚɫɧɨɫɬɢ ɐɜɟɬɧɨɣ ɆɎɉ +3 /- &0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɥɚɡɟɪɧɵɣ ɩɪɢɧɬɟɪ ɫ ɮɚɤɫɨɦ ɞɥɹ ɛɵɫɬɪɨɣ ɩɟɱɚɬɢ ɛɨɥɶɲɢɦɢ ɬɢɪɚɠɚɦɢ ɨɛɟɫɩɟɱɢɜɚɸɳɢɣ ɦɚɤɫɢɦɚɥɶɧɭɸ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɢ ɤɚɱɟɫɬɜɨ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ

ɐɜɟɬɧɨɣ ɆɎɉ +3 /- ɫɟɪɢɢ

ɐɜɟɬɧɨɣ ɆɎɉ +3 /- &0

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɍɧɢɜɟɪɫɚɥɶɧɨɫɬɶ ɩɪɢɦɟɧɟɧɢɹ ɢ ɰɜɟɬɧɚɹ ɩɟɱɚɬɶ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ȼɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɵɣ ɩɪɢɧɬɟɪ ɮɨɪɦɚɬɚ $ ɨɛɟɫɩɟɱɢɜɚɸɳɢɣ ɫɬɚɛɢɥɶɧɨɟ ɤɚɱɟɫɬɜɨ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ ɩɨɞɯɨɞɢɬ ɞɥɹ ɥɸɛɨɝɨ ɨɮɢɫɚ

ɆɎɉ +3 /- (QWHUSULVH ɫɟɪɢɢ 0

ɐɜɟɬɧɨɣ ɆɎɉ +3 &/- &0

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - ɉɟɪɜɨɤɥɚɫɫɧɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɭɩɪɚɜɥɟɧɢɹ ɢ ɨɛɟɫɩɟɱɟɧɢɹ ɛɟɡɨɩɚɫɧɨɫɬɢ ɲɢɪɨɤɢɟ ɜɨɡɦɨɠɧɨɫɬɢ ɤɨɦɩɚɤɬɧɵɣ ɪɚɡɦɟɪ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɋɚɦɵɟ ɷɮɮɟɤɬɢɜɧɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɭɩɪɚɜɥɟɧɢɹ ɢ ɪɚɫɲɢɪɟɧɢɹ ɢ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɧɧɵɟ ɮɭɧɤɰɢɢ ɛɟɡɨɩɚɫɧɨɫɬɢ ɨɛɟɫɩɟɱɢɜɚɸɳɢɟ ɡɚɳɢɬɭ ɞɚɧɧɵɯ

ɆɎɉ +3 /- 3UR ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - ɉɨɜɵɲɟɧɢɟ ɷɮɮɟɤɬɢɜɧɨɫɬɢ ɢ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɆɎɉ +3 /- 3UR ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – Ȼɨɥɟɟ ɜɵɫɨɤɚɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɞɚɠɟ ɜɨ ɜɪɟɦɹ ɩɨɟɡɞɨɤ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɟ ɭɫɬɪɨɣɫɬɜɚ +3 ɩɪɨɫɬɵɟ ɢ ɞɨɫɬɭɩɧɵɟ ɪɟɲɟɧɢɹ ɞɥɹ ɜɵɩɨɥɧɟɧɢɹ ɪɚɡɥɢɱɧɵɯ ɨɮɢɫɧɵɯ ɨɩɟɪɚɰɢɣ

ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɨɬɞɟɥɨɜ ɤɪɭɩɧɵɯ ɤɨɦɩɚɧɢɣ

ɆɎɉ +3 /- (QWHUSULVH ɫɟɪɢɢ 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - Ɋɚɫɲɢɪɟɧɧɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɩɟɱɚɬɢ ɢ ɫɤɚɧɢɪɨɜɚɧɢɹ ɨɩɬɢɦɢɡɚɰɢɹ ɞɟɥɨɜɵɯ ɪɚɛɨɱɢɯ ɩɪɨɰɟɫɫɨɜ ɛɨɥɶɲɚɹ ɟɦɤɨɫɬɶ ɨɬɥɢɱɧɚɹ ɭɩɪɚɜɥɹɟɦɨɫɬɶ ɆɎɉ +3 /- 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɉɟɱɚɬɶ ɤɨɩɢɪɨɜɚɧɢɟ ɫɤɚɧɢɪɨɜɚɧɢɟ ɧɚ 86%-ɧɚɤɨɩɢɬɟɥɶ ɰɢɮɪɨɜɚɹ ɨɬɩɪɚɜɤɚ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɮɚɤɫɢɦɢɥɶɧɚɹ ɫɜɹɡɶ ɢ ɪɚɫɲɢɪɟɧɧɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɩɨɞɚɱɢ ɢ ɭɤɥɚɞɤɢ ɛɭɦɚɝɢ

ɆɎɉ +3 /DVHU-HW 3UR 0

ɐɜɟɬɧɨɣ ɆɎɉ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

ɆɎɉ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ –

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ –

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ –

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ –

ɉɟɱɚɬɶ ɫɤɚɧɢɪɨɜɚɧɢɟ ɤɨɩɢɪɨɜɚɧɢɟ ɢ ɮɚɤɫ ɧɚ ɨɞɧɨɦ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɦ ɭɫɬɪɨɣɫɬɜɟ ɩɪɟɞɥɚɝɚɟɦɨɦ ɩɨ ɞɨɫɬɭɩɧɨɣ ɰɟɧɟ

Ⱦɨɫɬɭɩɧɵɣ ɆɎɉ ɫ ɦɚɤɫɢɦɚɥɶɧɵɦ ɧɚɛɨɪɨɦ ɮɭɧɤɰɢɣ ɨɬɤɪɨɟɬ ɞɥɹ ɜɚɫ ɧɨɜɵɟ ɜɨɡɦɨɠɧɨɫɬɢ

ɉɟɱɚɬɶ ɤɨɩɢɪɨɜɚɧɢɟ ɮɚɤɫɢɦɢɥɶɧɚɹ ɫɜɹɡɶ ɢ ɫɤɚɧɢɪɨɜɚɧɢɟ

ɋɚɦɵɣ ɦɚɥɟɧɶɤɢɣ ɰɜɟɬɧɨɣ ɆɎɉ HP

ɋɤɨɪɨɫɬɶ ɚɜɬɨɦɚɬɢɱɟɫɤɨɝɨ ɭɫɬɪɨɣɫɬɜɚ ɩɨɞɚɱɢ ɞɨ ɫɬɪ ɦɢɧ

ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɤɨɩɢɪɨɜɚɧɢɹ ɞɨ ɫɬɪ ɦɢɧ $

Ⱦɨ ɫɬɪ ɦɢɧ ɜ ɱɟɪɧɨ-ɛɟɥɨɦ ɢ ɞɨ ɫɬɪ ɦɢɧ ɜ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ $

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɰɜɟɬɧɨɣ ɩɪɢɧɬɟɪ ɫ ɩɨɞɞɟɪɠɤɨɣ ɛɟɫɩɪɨɜɨɞɧɨɣ ɫɜɹɡɢ ɞɥɹ ɨɩɬɢɦɢɡɚɰɢɢ ɩɪɨɰɟɫɫɚ ɜɵɩɨɥɧɟɧɢɹ ɨɮɢɫɧɵɯ ɡɚɞɚɱ

ɗɤɨɧɨɦɢɱɧɵɣ ɫɟɬɟɜɨɣ ɆɎɉ ɢɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɜ ɧɟɛɨɥɶɲɢɯ ɨɮɢɫɚɯ ɞɥɹ ɩɟɱɚɬɢ ɞɜɭɫɬɨɪɨɧɧɢɯ ɞɨɤɭɦɟɧɬɨɜ ɫɤɚɧɢɪɨɜɚɧɢɹ ɤɨɩɢɪɨɜɚɧɢɹ ɢ ɪɚɛɨɬɵ ɫ ɮɚɤɫɨɦ

ȼɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɜɫɟɝɨ ɱɟɪɟɡ ɫɟɤɭɧɞɵ

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ – ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ

ɇɟɞɨɪɨɝɨɣ ɤɨɦɩɚɤɬɧɵɣ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ ɢɞɟɚɥɶɧɨ ɩɨɞɨɣɞɟɬ ɤɥɢɟɧɬɚɦ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɩɟɱɚɬɶ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɜ ɫɨɛɫɬɜɟɧɧɨɦ ɨɮɢɫɟ ɚ ɬɚɤɠɟ ɩɨɞɞɟɪɠɤɚ ɛɟɫɩɪɨɜɨɞɧɨɣ ɫɜɹɡɢ ɢ ɩɟɱɚɬɢ ɫ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ

ɂɞɟɚɥɶɧɚɹ ɩɪɨɫɬɨɬɚ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɫ ɜɨɡɦɨɠɧɨɫɬɶɸ ɩɨɞɤɥɸɱɟɧɢɹ ɤ ɂɧɬɟɪɧɟɬɭ ɭɧɢɜɟɪɫɚɥɶɧɨɫɬɶ ɜɵɫɨɤɚɹ ɷɮɮɟɤɬɢɜɧɨɫɬɶ ɪɚɛɨɬɵ ɜ ɫɟɬɢ ɚ ɬɚɤɠɟ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɟ ɤɚɱɟɫɬɜɨ ɰɜɟɬɚ ɢ ɪɟɡɭɥɶɬɚɬɨɜ ɩɟɱɚɬɢ

64

ɆɎɉ +3 /DVHU-HW 3UR 0 GQI

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ –

ɆɎɉ +3 /- 0 0 Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - ȼɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɚɹ ɩɟɱɚɬɶ ɜ ɮɨɪɦɚɬɟ $ ɤɨɩɢɪɨɜɚɧɢɟ ɫ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɧɧɵɦɢ ɮɭɧɤɰɢɹɦɢ ɩɨɞɚɱɢ ɢ ɭɤɥɚɞɤɢ ɛɭɦɚɝɢ ɪɚɡɥɢɱɧɵɟ ɜɚɪɢɚɧɬɵ ɩɨɫɥɟɩɟɱɚɬɧɨɣ ɨɛɪɚɛɨɬɤɢ ɢ ɭɥɭɱɲɟɧɧɵɣ ɩɪɨɰɟɫɫ ɰɢɮɪɨɜɨɣ ɨɬɩɪɚɜɤɢ

ɆɎɉ +3 /DVHU-HW 0 QI

Ⱦɨ ɫɬɪ ɦɢɧ ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞɵ Ⱦɨɫɬɭɩɧɵɣ ɢ ɩɪɨɫɬɨɣ ɜ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ ɢɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɩɟɱɚɬɢ ɤɨɩɢɪɨɜɚɧɢɹ ɢ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɨɦɚ ɢɥɢ ɜ ɧɟɛɨɥɶɲɢɯ ɨɮɢɫɚɯ

Ⱦɨ ɫɬɪ ɦɢɧ ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞɵ

Ⱦɨɫɬɭɩɧɵɣ ɩɨɥɧɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɆɎɉ ɢɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɞɨɦɚ ɢɥɢ ɜ ɧɟɛɨɥɶɲɢɯ ɨɮɢɫɚɯ ɞɥɹ ɪɟɲɟɧɢɹ ɩɨɜɫɟɞɧɟɜɧɵɯ ɡɚɞɚɱ ɩɟɱɚɬɢ ɤɨɩɢɪɨɜɚɧɢɹ ɫɤɚɧɢɪɨɜɚɧɢɹ ɢ ɨɬɩɪɚɜɤɢ ɮɚɤɫɨɜ

ФОРУМ ПАРТНЕРОВ

ɋɢɫɬɟɦɚ ɩɟɱɚɬɢ ɲɢɪɢɧɨɣ ɜɨ ɜɫɸ ɫɬɪɚɧɢɰɭ

2013

0 ɆɎɍ ɇɊ

Ʉɥɸɱɟɜɵɟ ɷɥɟɦɟɧɬɵ ɬɟɯɧɨɥɨɝɢɢ +3 3DJH:LGH


Ɉɩɬɢɦɚɥɶɧɨɟ ɫɨɱɟɬɚɧɢɟ ɮɭɧɤɰɢɣ ɩɟɱɚɬɶ ɤɨɩɢɪɨɜɚɧɢɟ ɫɤɚɧɢɪɨɜɚɧɢɟ ɪɚɛɨɬɚ ɫ ɮɚɤɫɚɦɢ ȼɫɟ ɷɬɨ ɦɨɠɧɨ ɜɵɩɨɥɧɹɬɶ ɟɳɟ ɢ ɜ ɰɜɟɬɟ

ɉɪɟɢɦɭɳɟɫɬɜɚ

ɆɎɉ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

ɆɎɉ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

ɆɎɉ +3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

ɐɜɟɬɧɨɣ ɆɎɉ +3 /DVHU-HW ɫɟɪɢɢ

ɐɜɟɬɧɨɣ ɆɎɉ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

ɗɬɨɬ ɩɪɨɫɬɨɣ ɜ ɭɩɪɚɜɥɟɧɢɢ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ ɨɛɟɫɩɟɱɢɜɚɸɳɢɣ ɜɵɫɨɤɭɸ ɫɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɢ ɨɫɧɚɳɟɧɧɵɣ ɢɧɫɬɪɭɦɟɧɬɚɦɢ ɨɩɬɢɦɢɡɚɰɢɢ ɪɚɛɨɱɟɝɨ ɩɪɨɰɟɫɫɚ ɫɩɨɫɨɛɫɬɜɭɸɳɢɦɢ ɡɧɚɱɢɬɟɥɶɧɨɣ ɷɤɨɧɨɦɢɢ ɜɪɟɦɟɧɢ ɩɨɦɨɠɟɬ ɩɨɜɵɫɢɬɶ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɢ ɷɮɮɟɤɬɢɜɧɨɫɬɶ ɪɚɛɨɬɵ

Ⱦɨ ɫɬɪ ɦɢɧ $

ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɦɚɥɵɯ ɢ ɫɪɟɞɧɢɯ ɩɪɟɞɩɪɢɹɬɢɣ ɚ ɬɚɤɠɟ ɩɪɟɞɩɪɢɹɬɢɣ ɫɬɪɟɦɹɳɢɯɫɹ ɤ ɷɤɨɧɨɦɢɢ ɤɨɬɨɪɵɦ ɬɪɟɛɭɸɬɫɹ ɪɚɫɲɢɪɟɧɧɵɟ ɮɭɧɤɰɢɢ ɫɤɚɧɢɪɨɜɚɧɢɹ ɢ ɞɨɫɬɭɩ ɤ ɷɤɨɧɨɦɹɳɢɦ ɜɪɟɦɹ ɤɨɦɚɧɞɚɦ ɫ ɩɨɦɨɳɶɸ ɩɪɨɫɬɨɝɨ ɜ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɫɟɧɫɨɪɧɨɝɨ ɷɤɪɚɧɚ

Ȼɨɝɚɬɵɣ ɧɚɛɨɪ ɥɟɝɤɨ ɢɧɬɟɝɪɢɪɭɟɦɵɯ ɪɟɲɟɧɢɣ ɡɧɚɱɢɬɟɥɶɧɨ ɪɚɫɲɢɪɹɟɬ ɜɨɡɦɨɠɧɨɫɬɢ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɜ ɫɮɟɪɟ ɩɟɱɚɬɢ ɉɟɪɜɨɤɥɚɫɫɧɚɹ ɡɚɳɢɬɚ

Ⱦɨ ɫɬɪ ɦɢɧ $

ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɭɩɪɚɜɥɟɧɢɹ ɞɨɤɭɦɟɧɬɚɦɢ ɢ ɡɚɞɚɱɚɦɢ ɢ ɰɟɧɬɪɚɥɢɡɨɜɚɧɧɨɝɨ ɭɩɪɚɜɥɟɧɢɹ ɫɪɟɞɨɣ ɩɟɱɚɬɢ Ȼɵɫɬɪɵɟ ɧɚɫɬɪɨɣɤɢ ɩɨɡɜɨɥɹɸɬ ɡɚɩɭɫɤɚɬɶ ɪɚɛɨɱɢɣ ɩɪɨɰɟɫɫ ɨɞɧɢɦ ɧɚɠɚɬɢɟɦ ɤɧɨɩɤɢ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ -

ɇɟɜɟɪɨɹɬɧɨ ɜɵɫɨɤɚɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɢ ɷɮɮɟɤɬɢɜɧɨɫɬɶ ɉɟɱɚɬɶ ɰɜɟɬɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ ɫɨɛɫɬɜɟɧɧɵɦɢ ɫɢɥɚɦɢ

Ⱦɨ ɫɬɪ ɦɢɧ $

ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɧɟɛɨɥɶɲɢɯ ɢ ɫɪɟɞɧɢɯ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɜɨɡɦɨɠɧɨɫɬɶ ɫɨɡɞɚɧɢɹ ɫɨɛɫɬɜɟɧɧɵɯ ɰɜɟɬɧɵɯ ɦɚɪɤɟɬɢɧɝɨɜɵɯ ɦɚɬɟɪɢɚɥɨɜ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ ɫɪɟɞɫɬɜɚ ɪɚɛɨɬɵ ɜ ɫɟɬɢ ɩɨɞɞɟɪɠɤɚ ɦɧɨɠɟɫɬɜɚ ɮɭɧɤɰɢɣ ɢ ɜɨɡɦɨɠɧɨɫɬɶ ɦɨɛɢɥɶɧɨɣ ɩɟɱɚɬɢ

Ɋɚɫɲɢɪɟɧɧɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɩɨ ɫɨɡɞɚɧɢɸ ɷɮɮɟɤɬɧɵɯ ɰɜɟɬɧɵɯ ɦɚɬɟɪɢɚɥɨɜ ɜɵɫɨɤɨɫɤɨɪɨɫɬɧɨɣ ɫɤɚɧɟɪ ɫ ɞɜɭɦɹ ɝɨɥɨɜɤɚɦɢ

Ⱦɨ ɫɬɪ ɦɢɧ $

ɗɬɨɬ ɞɨɫɬɭɩɧɵɣ ɆɎɉ ɹɜɥɹɟɬɫɹ ɢɞɟɚɥɶɧɵɦ ɪɟɲɟɧɢɟɦ ɞɥɹ ɪɚɡɜɢɬɢɹ ɛɢɡɧɟɫɚ ɢ ɩɨɜɵɲɟɧɢɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ -

Ȼɨɥɟɟ ɛɵɫɬɪɨɟ ɡɚɜɟɪɲɟɧɢɟ ɡɚɞɚɧɢɣ ɩɟɱɚɬɶ ɜɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɚ ɬɚɤɠɟ ɩɪɨɫɬɨɬɚ ɫɤɚɧɢɪɨɜɚɧɢɹ ɢ ɨɛɳɟɝɨ ɞɨɫɬɭɩɚ ɤ ɮɚɣɥɚɦ Ȼɵɫɬɪɚɹ ɧɚɫɬɪɨɣɤɚ ɢ ɩɨɞɤɥɸɱɟɧɢɟ Ɉɬɩɪɚɜɤɚ ɛɵɫɬɪɵɯ ɤɨɦɚɧɞ ɫ ɩɨɦɨɳɶɸ ɰɜɟɬɧɨɝɨ ɫɟɧɫɨɪɧɨɝɨ ɷɤɪɚɧɚ ɫ ɢɧɬɭɢɬɢɜɧɨ ɩɨɧɹɬɧɵɦ ɭɩɪɚɜɥɟɧɢɟɦ ɉɪɨɫɬɚɹ ɷɤɨɧɨɦɢɹ ɪɟɫɭɪɫɨɜ ɢ ɭɬɢɥɢɡɚɰɢɹ ɢɫɩɨɥɶɡɨɜɚɧɧɵɯ ɤɚɪɬɪɢɞɠɟɣ

ɐɜɟɬɧɨɣ ɆɎɉ +3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

ɇɚɞɟɠɧɨɟ ɪɟɲɟɧɢɟ ɦɢɪɨɜɨɝɨ ɤɥɚɫɫɚ ɞɥɹ ɪɚɡɜɟɪɬɵɜɚɧɢɹ ɭɩɪɚɜɥɟɧɢɹ ɢ ɡɚɳɢɬɵ ɩɚɪɤɚ ɩɟɱɚɬɧɵɯ ɭɫɬɪɨɣɫɬɜ

Ⱦɨ ɫɬɪ ɦɢɧ $

ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɬɟɯ ɤɨɦɭ ɬɪɟɛɭɟɬɫɹ ɷɮɮɟɤɬɧɚɹ ɰɜɟɬɧɚɹ ɩɟɱɚɬɶ ɢ ɜɵɫɨɤɚɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɮɭɧɤɰɢɢ ɩɪɨɫɦɨɬɪɚ ɢ ɪɟɞɚɤɬɢɪɨɜɚɧɢɹ ɢɡɨɛɪɚɠɟɧɢɣ ɩɟɪɟɞ ɫɤɚɧɢɪɨɜɚɧɢɟɦ ɢ ɜɨɡɦɨɠɧɨɫɬɶ ɰɟɧɬɪɚɥɢɡɨɜɚɧɧɨɝɨ ɭɩɪɚɜɥɟɧɢɹ ɜɫɟɣ ɫɪɟɞɨɣ ɩɟɱɚɬɢ

Ȼɵɫɬɪɨɬɚ ɫɨɡɞɚɧɢɹ ɨɰɢɮɪɨɜɤɢ ɢ ɩɟɱɚɬɢ ɞɨɤɭɦɟɧɬɨɜ ɉɨɜɵɲɟɧɢɟ ɷɮɮɟɤɬɢɜɧɨɫɬɢ ɛɥɚɝɨɞɚɪɹ ɩɪɨɫɬɨɦɭ ɜ ɭɩɪɚɜɥɟɧɢɢ ɆɎɉ Ȼɵɫɬɪɚɹ ɧɚɫɬɪɨɣɤɚ ɢ ɩɨɞɞɟɪɠɤɚ ɫɜɹɡɢ Ɉɩɬɢɦɢɡɚɰɢɹ ɡɚɬɪɚɬ ɧɚ ɷɥɟɤɬɪɨɷɧɟɪɝɢɸ ɢ ɷɤɨɧɨɦɢɹ ɪɟɫɭɪɫɨɜ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ -

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ –

Ɍɟɯɧɨɥɨɝɢɹ +3 $XWR :LUHOHVV &RQQHFW ɩɨɞɞɟɪɠɢɜɚɟɬɫɹ ɧɟ ɜɨ ɜɫɟɯ ɫɢɫɬɟɦɧɵɯ ɤɨɧɮɢɝɭɪɚɰɢɹɯ ȼɨɡɦɨɠɧɨɫɬɶ ɫɜɹɡɢ ɱɟɪɟɡ ɛɟɫɩɪɨɜɨɞɧɭɸ ɫɟɬɶ ɡɚɜɢɫɢɬ ɨɬ ɮɢɡɢɱɟɫɤɨɣ ɫɪɟɞɵ ɢ ɭɞɚɥɟɧɧɨɫɬɢ ɨɬ ɬɨɱɤɢ ɞɨɫɬɭɩɚ ɂɧɮɨɪɦɚɰɢɸ ɨ ɫɨɜɦɟɫɬɢɦɨɫɬɢ ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR DXWRZLUHOHVVFRQQHFW ɉɟɱɚɬɶ ɫ ɢɫɩɨɥɶɡɨɜɚɧɢɟɦ ɬɟɯɧɨɥɨɝɢɣ +3 :LUHOHVV 'LUHFW ɢ +3 $XWR :LUHOHVV &RQQHFW ɚ ɬɚɤɠɟ ɜɫɬɪɨɟɧɧɚɹ ɜɨɡɦɨɠɧɨɫɬɶ ɛɟɫɩɪɨɜɨɞɧɨɝɨ ɩɨɞɤɥɸɱɟɧɢɹ ɞɨɫɬɭɩɧɵ ɬɨɥɶɤɨ ɧɚ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɦ ɩɪɢɧɬɟɪɟ +3 /DVHU-HW 3UR 0 GZ Ⱦɨɫɬɭɩɧɨɫɬɶ ɩɪɨɝɪɚɦɦɵ ɡɚɜɢɫɢɬ ɨɬ ɪɟɝɢɨɧɚ ȼ ɧɚɫɬɨɹɳɟɟ ɜɪɟɦɹ ɩɪɨɝɪɚɦɦɚ +3 3ODQHW 3DUWQHUV ɩɨɞɪɚɡɭɦɟɜɚɸɳɚɹ ɜɨɡɜɪɚɬ ɢ ɭɬɢɥɢɡɚɰɢɸ ɨɪɢɝɢɧɚɥɶɧɵɯ ɤɚɪɬɪɢɞɠɟɣ +3 ɞɟɣɫɬɜɭɟɬ ɛɨɥɟɟ ɱɟɦ ɜ ɫɬɪɚɧɚɯ ɚɞɦɢɧɢɫɬɪɚɬɢɜɧɵɯ ɟɞɢɧɢɰɚɯ ɢ ɪɟɝɢɨɧɚɯ Ⱥɡɢɢ ȿɜɪɨɩɵ ɋɟɜɟɪɧɨɣ ɢ ɘɠɧɨɣ Ⱥɦɟɪɢɤɢ Ⱦɥɹ ɩɨɥɭɱɟɧɢɹ ɞɨɩɨɥɧɢɬɟɥɶɧɨɣ ɢɧɮɨɪɦɚɰɢɢ ɩɨɫɟɬɢɬɟ ɜɟɛ-ɫɚɣɬ KS FRP UHF\FOH

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ -

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

ȼɨɡɦɨɠɧɨɫɬɢ

Ɉɛɡɨɪ ɩɪɨɞɭɤɬɚ

Ȼɨɥɟɟ ɛɵɫɬɪɨɟ ɡɚɜɟɪɲɟɧɢɟ ɡɚɞɚɧɢɣ ɡɚ ɫɱɟɬ ɫɨɤɪɚɳɟɧɢɹ ɜɪɟɦɟɧɢ ɛɟɡɞɟɣɫɬɜɢɹ ɛɥɚɝɨɞɚɪɹ ɨɞɧɨɩɪɨɯɨɞɧɨɦɭ ɫɤɚɧɢɪɨɜɚɧɢɸ ɫ ɢɫɩɨɥɶɡɨɜɚɧɢɟɦ ɞɜɭɯ ɝɨɥɨɜɨɤ

ȼɨɡɦɨɠɧɨɫɬɶ ɩɟɱɚɬɢ ɡɚɞɚɧɢɣ ɫ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ɢ ɧɟɩɨɫɪɟɞɫɬɜɟɧɧɨ ɫ ɭɫɬɪɨɣɫɬɜ ɩɚɦɹɬɢ ɫ ɩɨɦɨɳɶɸ ɩɨɪɬɚ 86%

ɐɟɧɬɪɚɥɢɡɨɜɚɧɧɵɣ ɢ ɩɪɨɫɬɨɣ ɞɨɫɬɭɩ ɤ ɮɭɧɤɰɢɹɦ ɷɧɟɪɝɨɫɛɟɪɟɠɟɧɢɹ ɢ ɧɚɫɬɪɨɣɤɚɦ ɩɪɢɧɬɟɪɚ ɫ ɩɨɦɨɳɶɸ ɤɨɧɫɨɥɢ +3 (FR60$57

ɗɤɨɧɨɦɢɹ ɷɧɟɪɝɢɢ ɬɟɯɧɨɥɨɝɢɹɦ +3 $XWR-2Q $XWR-2II ,QVWDQW-RQ &RS\ ɢ ,QVWDQW-RQ

ɋɤɚɧɢɪɨɜɚɧɢɟ ɞɨɤɭɦɟɧɬɨɜ ɢ ɨɬɩɪɚɜɤɚ ɰɢɮɪɨɜɵɯ ɮɚɣɥɨɜ ɜ ɷɥɟɤɬɪɨɧɧɭɸ ɩɨɱɬɭ ɨɛɥɚɤɨ ɫɟɬɟɜɵɟ ɩɚɩɤɢ ɢɥɢ ɧɚ 86%-ɧɚɤɨɩɢɬɟɥɶ ɫ ɩɨɦɨɳɶɸ ɨɞɧɨɝɨ ɩɪɨɫɬɨɝɨ ɞɟɣɫɬɜɢɹ

10

11

Ɍɪɟɛɭɟɬɫɹ ɢɧɬɟɪɧɟɬ-ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɩɪɢɧɬɟɪɭ +3 ɩɨɞɞɟɪɠɢɜɚɸɳɟɦɭ ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɂɧɬɟɪɧɟɬɭ ɢ ɪɟɝɢɫɬɪɚɰɢɹ ɭɱɟɬɧɨɣ ɡɚɩɢɫɢ +3 H3ULQW ɫɩɢɫɨɤ ɫɨɨɬɜɟɬɫɬɜɭɸɳɢɯ ɩɪɢɧɬɟɪɨɜ ɩɨɞɞɟɪɠɢɜɚɟɦɵɟ ɬɢɩɵ ɞɨɤɭɦɟɧɬɨɜ ɢ ɢɡɨɛɪɚɠɟɧɢɣ ɚ ɬɚɤɠɟ ɞɪɭɝɢɟ ɫɜɟɞɟɧɢɹ ɨ +3 H3ULQW ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KSFRQQHFWHG FRP Ⱦɥɹ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ɬɪɟɛɭɟɬɫɹ ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɂɧɬɟɪɧɟɬɭ ɢ ɜɨɡɦɨɠɧɨɫɬɶ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɷɥɟɤɬɪɨɧɧɨɣ ɩɨɱɬɵ Ɇɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɛɟɫɩɪɨɜɨɞɧɚɹ ɬɨɱɤɚ ɞɨɫɬɭɩɚ Ɇɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɨɬɞɟɥɶɧɨɟ ɩɪɢɨɛɪɟɬɟɧɢɟ ɩɥɚɧɨɜ ɩɟɪɟɞɚɱɢ ɞɚɧɧɵɯ ɢɥɢ ɨɩɥɚɬɚ ɡɚ ɢɯ ɢɫɩɨɥɶɡɨɜɚɧɢɟ ȼɪɟɦɹ ɩɟɱɚɬɢ ɢ ɫɤɨɪɨɫɬɶ ɩɨɞɤɥɸɱɟɧɢɹ ɦɨɝɭɬ ɪɚɡɥɢɱɚɬɶɫɹ Ⱦɥɹ ɧɟɤɨɬɨɪɵɯ ɩɪɢɧɬɟɪɨɜ +3 /DVHU-HW ɦɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɨɛɧɨɜɥɟɧɢɟ ɦɢɤɪɨɩɪɨɝɪɚɦɦɵ Ɇɨɛɢɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ ɞɨɥɠɧɨ ɩɨɞɞɟɪɠɢɜɚɬɶ ɛɟɫɩɪɨɜɨɞɧɭɸ ɫɜɹɡɶ ɉɪɢɧɬɟɪ ɞɨɥɠɟɧ ɩɨɞɞɟɪɠɢɜɚɬɶ ɮɭɧɤɰɢɸ +3 H3ULQW Ⱦɥɹ ɪɚɛɨɬɵ ɮɭɧɤɰɢɢ ɦɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɡɚɝɪɭɡɤɚ ɞɪɚɣɜɟɪɨɜ ɢɥɢ ɩɪɢɥɨɠɟɧɢɣ ɞɨɫɬɭɩɧɵɯ ɧɚ ɜɟɛ-ɫɚɣɬɟ KSFRQQHFWHG FRP ɉɟɱɚɬɶ ɫ ɢɫɩɨɥɶɡɨɜɚɧɢɟɦ ɬɟɯɧɨɥɨɝɢɣ +3 :LUHOHVV 'LUHFW ɢ +3 $XWR :LUHOHVV &RQQHFW ɚ ɬɚɤɠɟ ɜɫɬɪɨɟɧɧɚɹ ɜɨɡɦɨɠɧɨɫɬɶ ɛɟɫɩɪɨɜɨɞɧɨɝɨ ɩɨɞɤɥɸɱɟɧɢɹ ɞɨɫɬɭɩɧɵ ɬɨɥɶɤɨ ɧɚ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɦ ɩɪɢɧɬɟɪɟ +3 /DVHU-HW 3UR 0 GZ Ɍɟɯɧɨɥɨɝɢɢ ɚɜɬɨɦɚɬɢɱɟɫɤɨɝɨ ɜɤɥɸɱɟɧɢɹ ɢ ɜɵɤɥɸɱɟɧɢɹ +3 ɡɚɜɢɫɹɬ ɨɬ ɩɪɢɧɬɟɪɚ ɢ ɟɝɨ ɧɚɫɬɪɨɟɤ Ɂɚɹɜɥɟɧɧɵɟ ɞɚɧɧɵɟ ɞɥɹ ɬɟɯɧɨɥɨɝɢɢ ɦɝɧɨɜɟɧɧɨɝɨ ɜɤɥɸɱɟɧɢɹ ɨɫɧɨɜɚɧɵ ɧɚ ɫɪɚɜɧɟɧɢɢ ɫ ɭɫɬɪɨɣɫɬɜɚɦɢ ɜ ɤɨɬɨɪɵɯ ɢɫɩɨɥɶɡɭɟɬɫɹ ɬɪɚɞɢɰɢɨɧɧɚɹ ɬɟɯɧɨɥɨɝɢɹ ɬɟɪɦɨɡɚɤɪɟɩɥɟɧɢɹ Ɂɚɹɜɥɟɧɧɵɟ ɞɚɧɧɵɟ ɞɥɹ ɬɟɯɧɨɥɨɝɢɢ ɦɝɧɨɜɟɧɧɨɝɨ ɤɨɩɢɪɨɜɚɧɢɹ ɨɫɧɨɜɚɧɵ ɧɚ ɫɪɚɜɧɟɧɢɢ ɫ ɭɫɬɪɨɣɫɬɜɚɦɢ ɜ ɤɨɬɨɪɵɯ ɢɫɩɨɥɶɡɭɸɬɫɹ ɮɥɭɨɪɟɫɰɟɧɬɧɵɟ ɥɚɦɩɵ

ɂɡɨɛɪɚɠɟɧ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR 0 GZ

65

Ɉɞɧɨɩɪɨɯɨɞɧɵɣ ɫɤɚɧɟɪ ɫ ɞɜɨɣɧɨɣ ɝɨɥɨɜɤɨɣ ɢ ɡɟɪɤɚɥɶɧɵɦ ɫɬɟɤɥɨɦ Ʌɟɝɤɨɞɨɫɬɭɩɧɵɣ ɩɨɪɬ 86% ɋɟɧɫɨɪɧɵɣ ɀɄ-ɞɢɫɩɥɟɣ ɫ ɞɢɚɝɨɧɚɥɶɸ ɫɦ ɤɧɨɩɤɢ ©Ⱦɨɦɨɣª ©Ɉɬɦɟɧɚª ©ɋɩɪɚɜɤɚª ɫɬɪɟɥɤɢ ©ɜɩɪɚɜɨª ©ɜɥɟɜɨª ©ɇɚɡɚɞª ɫɜɟɬɨɞɢɨɞɧɵɟ ɢɧɞɢɤɚɬɨɪɵ ©Ƚɨɬɨɜª ©Ɉɲɢɛɤɚª ȼɵɯɨɞɧɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ Ⱦɨɫɬɭɩ ɤ ɤɚɪɬɪɢɞɠɚɦ +3 ɱɟɪɟɡ ɩɟɪɟɞɧɸɸ ɞɜɟɪɰɭ Ɇɧɨɝɨɰɟɥɟɜɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ ȼɯɨɞɧɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ ɂɧɞɢɤɚɬɨɪ ɡɚɩɨɥɧɟɧɢɹ ɥɨɬɤɚ ɍɫɬɪɨɣɫɬɜɨ ɚɜɬɨɦɚɬɢɱɟɫɤɨɣ ɩɨɞɚɱɢ ɧɚ ɥɢɫɬɨɜ ȼɫɬɪɨɟɧɧɚɹ ɮɭɧɤɰɢɹ ɚɜɬɨɦɚɬɢɱɟɫɤɨɣ ɞɜɭɫɬɨɪɨɧɧɟɣ ɩɟɱɚɬɢ ɉɨɪɬɵ ɜɜɨɞɚ-ɜɵɜɨɞɚ ɧɚ ɡɚɞɧɟɣ ɩɚɧɟɥɢ ɜɵɫɨɤɨɫɤɨɪɨɫɬɧɨɣ ɩɨɪɬ 86% ɜɫɬɪɨɟɧɧɵɣ ɩɨɪɬ (WKHUQHW %DVH-7; ɩɨɪɬ ɞɥɹ ɬɟɥɟɤɨɦɦɭɧɢɤɚɰɢɨɧɧɨɝɨ ɨɛɨɪɭɞɨɜɚɧɢɹ ɩɨɪɬ ɞɥɹ ɩɨɞɤɥɸɱɟɧɢɹ ɬɟɥɟɮɨɧɚ Ʉɧɨɩɤɚ ɜɤɥɸɱɟɧɢɹ ɜɵɤɥɸɱɟɧɢɹ ɩɢɬɚɧɢɹ

1

ȼɨɡɦɨɠɧɨɫɬɶ ɩɟɱɚɬɢ ɫɨ ɫɦɚɪɬɮɨɧɚ ɢɥɢ ɩɥɚɧɲɟɬɧɨɝɨ ɤɨɦɩɶɸɬɟɪɚ ɫ ɩɨɦɨɳɶɸ ɮɭɧɤɰɢɢ +3 H3ULQW ɉɪɨɫɬɚɹ ɨɬɩɪɚɜɤɚ ɡɚɞɚɧɢɣ ɩɟɱɚɬɢ ɫ ɛɟɫɩɪɨɜɨɞɧɨɝɨ ɭɫɬɪɨɣɫɬɜɚ ɛɟɡ ɩɨɞɤɥɸɱɟɧɢɹ ɤ ɫɟɬɢ

ФОРУМ ПАРТНЕРОВ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ ɫ ɩɨɞɤɥɸɱɟɧɢɟɦ ɤ ɂɧɬɟɪɧɟɬɭ ɧɚɦɧɨɝɨ ɩɨɜɵɲɚɸɳɢɣ ɷɮɮɟɤɬɢɜɧɨɫɬɶ ɪɚɛɨɬɵ ɜ ɨɮɢɫɚɯ Ⱦɨ ɫɬɪ ɦɢɧ $ ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɛɢɡɧɟɫɩɨɥɶɡɨɜɚɬɟɥɟɣ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɭɧɢɜɟɪɫɚɥɶɧɵɣ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW ɫ ɫɟɬɟɜɵɦ ɩɨɞɤɥɸɱɟɧɢɟɦ ɞɥɹ ɩɨɞɞɟɪɠɤɢ ɬɚɤɢɯ ɩɨɜɫɟɞɧɟɜɧɵɯ ɨɮɢɫɧɵɯ ɨɩɟɪɚɰɢɣ ɤɚɤ ɮɚɤɫɢɦɢɥɶɧɚɹ ɫɜɹɡɶ ɤɨɩɢɪɨɜɚɧɢɟ ɫɤɚɧɢɪɨɜɚɧɢɟ ɞɥɹ ɨɬɩɪɚɜɤɢ ɩɨ ɷɥɟɤɬɪɨɧɧɨɣ ɩɨɱɬɟ ɢ ɜ ɫɟɬɟɜɵɟ ɩɚɩɤɢ ɞɨɫɬɭɩ ɤ ɛɢɡɧɟɫɩɪɢɥɨɠɟɧɢɹɦ ɫ ɩɨɦɨɳɶɸ ɫɟɧɫɨɪɧɨɝɨ ɷɤɪɚɧɚ ɢ ɜɨɡɦɨɠɧɨɫɬɶ ɩɟɱɚɬɢ ɫ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ –

2013

Ʌɢɧɟɣɤɚ ɩɪɢɧɬɟɪɨɜ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW 3UR ɫɟɪɢɢ 0

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW


ɏɚɪɚɤɬɟɪɢɫɬɢɤɢ

ɉɪɟɢɦɭɳɟɫɬɜɚ

ɍɜɟɥɢɱɟɧɢɟ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɢ ɛɨɥɟɟ ɛɵɫɬɪɨɟ ɡɚɜɟɪɲɟɧɢɟ ɡɚɞɚɱ ɫɤɚɧɢɪɨɜɚɧɢɹ ɛɥɚɝɨɞɚɪɹ ɨɞɧɨɩɪɨɯɨɞɧɨɦɭ ɫɤɚɧɢɪɨɜɚɧɢɸ ɫ ɢɫɩɨɥɶɡɨɜɚɧɢɟɦ ɞɜɭɯ ɝɨɥɨɜɨɤ

Ȼɨɥɟɟ ɛɵɫɬɪɨɟ ɜɵɩɨɥɧɟɧɢɟ ɡɚɞɚɧɢɣ ɩɟɱɚɬɶ ɤɪɚɫɨɱɧɵɯ ɰɜɟɬɧɵɯ ɦɚɬɟɪɢɚɥɨɜ ɚ ɬɚɤɠɟ ɛɵɫɬɪɚɹ ɭɫɬɚɧɨɜɤɚ ɢ ɩɨɞɤɥɸɱɟɧɢɟ 1 ɉɟɱɚɬɶ ɫɨ ɫɦɚɪɬɮɨɧɚ ɢɥɢ ɩɥɚɧɲɟɬɧɨɝɨ ɤɨɦɩɶɸɬɟɪɚ ɫ ɩɨɦɨɳɶɸ ɫɥɭɠɛɵ +3 H3ULQW ɉɪɨɫɬɚɹ ɷɤɨɧɨɦɢɹ ɪɟɫɭɪɫɨɜ ɢ ɭɬɢɥɢɡɚɰɢɹ ɢɫɩɨɥɶɡɨɜɚɧɧɵɯ ɤɚɪɬɪɢɞɠɟɣ

ɉɟɱɚɬɶ ɞɨɤɭɦɟɧɬɨɜ ɫɨ ɫɤɨɪɨɫɬɶɸ ɞɨ ɫɬɪ ɦɢɧ Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɝɚɪɚɧɬɢɪɨɜɚɧɧɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ ɨɬ ɞɨ ɫɬɪɚɧɢɰ ɉɪɟɨɛɪɚɡɨɜɚɧɢɟ ɛɭɦɚɠɧɵɯ ɤɨɩɢɣ ɜ ɰɢɮɪɨɜɵɟ ɮɚɣɥɵ ɞɥɹ ɭɩɪɨɳɟɧɢɹ ɪɚɫɩɪɨɫɬɪɚɧɟɧɢɹ ɢ ɯɪɚɧɟɧɢɹ ɚ ɬɚɤɠɟ ɫɨɡɞɚɧɢɹ ɛɟɡɭɤɨɪɢɡɧɟɧɧɵɯ ɤɨɩɢɣ ɉɪɨɫɬɨɬɚ ɨɛɪɚɛɨɬɤɢ ɡɚɞɚɧɢɣ ɞɥɹ ɩɨɞɞɟɪɠɚɧɢɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɫ ɢɫɩɨɥɶɡɨɜɚɧɢɟɦ ɭɫɬɪɨɣɫɬɜɚ ɚɜɬɨɦɚɬɢɱɟɫɤɨɣ ɩɨɞɚɱɢ ɧɚ ɥɢɫɬɨɜ ɢ ɚɜɬɨɦɚɬɢɱɟɫɤɨɝɨ ɞɜɭɫɬɨɪɨɧɧɟɝɨ ɫɤɚɧɢɪɨɜɚɧɢɹ

ɍɜɟɥɢɱɟɧɢɟ ɩɨɬɟɧɰɢɚɥɚ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ Ⱦɟɦɨɧɫɬɪɚɰɢɹ ɦɨɳɧɵɯ ɜɨɡɦɨɠɧɨɫɬɟɣ ɰɜɟɬɧɨɣ ɩɟɱɚɬɢ Ȼɵɫɬɪɚɹ ɧɚɫɬɪɨɣɤɚ ɢ ɩɨɞɞɟɪɠɤɚ ɫɜɹɡɢ ɋɧɢɠɟɧɢɟ ɧɟɝɚɬɢɜɧɨɝɨ ɜɨɡɞɟɣɫɬɜɢɹ ɧɚ ɨɤɪɭɠɚɸɳɭɸ ɫɪɟɞɭ Ȼɵɫɬɪɚɹ ɨɛɪɚɛɨɬɤɚ ɞɨɤɭɦɟɧɬɨɜ ɫ ɩɨɦɨɳɶɸ ɜɵɫɨɤɨɫɤɨɪɨɫɬɧɨɝɨ ɫɤɚɧɟɪɚ ɫ ɞɜɭɦɹ ɝɨɥɨɜɤɚɦɢ

ɂɡɝɨɬɨɜɥɟɧɢɟ ɩɟɪɜɨɤɥɚɫɫɧɵɯ ɦɚɪɤɟɬɢɧɝɨɜɵɯ ɦɚɬɟɪɢɚɥɨɜ ɜ ɨɮɢɫɟ ɧɚ ɫɚɦɵɯ ɪɚɡɥɢɱɧɵɯ ɦɚɬɟɪɢɚɥɚɯ ɢ ɫɚɦɵɯ ɪɚɡɧɵɯ ɮɨɪɦɚɬɨɜ Ȼɨɥɟɟ ɷɮɮɟɤɬɢɜɧɨɟ ɢɫɩɨɥɶɡɨɜɚɧɢɟ ɪɟɫɭɪɫɨɜ ɛɥɚɝɨɞɚɪɹ ɫɟɬɟɜɨɦɭ ɦɨɞɭɥɸ *LJDELW 7 (WKHUQHW ɢɥɢ ɩɨɞɞɟɪɠɤɢ ɛɟɫɩɪɨɜɨɞɧɨɣ ɫɟɬɢ — ɩɪɨɫɬɨɬɚ ɞɨɫɬɭɩɚ ɩɟɱɚɬɢ ɢ ɩɟɪɟɞɚɱɢ ɍɩɪɟɠɞɚɸɳɟɟ ɭɩɪɚɜɥɟɧɢɟ ɷɬɢɦ ɆɎɉ ɫ ɩɨɦɨɳɶɸ ɩɪɨɝɪɚɦɦɵ +3 :HE -HWDGPLQ ɞɥɹ ɭɞɚɥɟɧɧɨɝɨ ɦɨɧɢɬɨɪɢɧɝɚ ɨɮɢɫɧɨɣ ɩɟɱɚɬɢ ɢ ɫɨɫɬɨɹɧɢɹ ɭɫɬɪɨɣɫɬɜ

ɂɡɦɟɪɟɧɢɹ ɫɤɨɪɨɫɬɢ ɩɟɱɚɬɢ ɩɪɨɜɟɞɟɧɵ ɩɨ ɫɬɚɧɞɚɪɬɭ ,62 ,(& ɛɟɡ ɭɱɟɬɚ ɩɟɪɜɨɝɨ ɤɨɦɩɥɟɤɬɚ ɬɟɫɬɨɜɵɯ ɞɨɤɭɦɟɧɬɨɜ Ⱦɨɩɨɥɧɢɬɟɥɶɧɭɸ ɢɧɮɨɪɦɚɰɢɸ ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR SULQWHUFODLPV Ȼɟɫɩɪɨɜɨɞɧɚɹ ɫɜɹɡɶ ɞɨɫɬɭɩɧɚ ɬɨɥɶɤɨ ɧɚ ɰɜɟɬɧɨɦ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɦ ɩɪɢɧɬɟɪɟ +3 /DVHU-HW 3UR 0 GZ ȼɨɡɦɨɠɧɨɫɬɶ ɛɟɫɩɪɨɜɨɞɧɨɣ ɩɟɱɚɬɢ ɡɚɜɢɫɢɬ ɨɬ ɮɢɡɢɱɟɫɤɨɣ ɫɪɟɞɵ ɢ ɭɞɚɥɟɧɧɨɫɬɢ ɨɬ ɬɨɱɤɢ ɞɨɫɬɭɩɚ ɢ ɦɨɠɟɬ ɛɵɬɶ ɨɝɪɚɧɢɱɟɧɚ ɩɪɢ ɚɤɬɢɜɧɵɯ 931-ɩɨɞɤɥɸɱɟɧɢɹɯ Ɍɟɯɧɨɥɨɝɢɢ ɚɜɬɨɦɚɬɢɱɟɫɤɨɝɨ ɜɤɥɸɱɟɧɢɹ ɢ ɜɵɤɥɸɱɟɧɢɹ +3 ɡɚɜɢɫɹɬ ɨɬ ɩɪɢɧɬɟɪɚ ɢ ɟɝɨ ɧɚɫɬɪɨɟɤ Ɂɚɹɜɥɟɧɧɵɟ ɞɚɧɧɵɟ ɞɥɹ ɬɟɯɧɨɥɨɝɢɢ ɦɝɧɨɜɟɧɧɨɝɨ ɜɤɥɸɱɟɧɢɹ ɨɫɧɨɜɚɧɵ ɧɚ ɫɪɚɜɧɟɧɢɢ ɫ ɭɫɬɪɨɣɫɬɜɚɦɢ ɜ ɤɨɬɨɪɵɯ ɢɫɩɨɥɶɡɭɟɬɫɹ ɬɪɚɞɢɰɢɨɧɧɚɹ ɬɟɯɧɨɥɨɝɢɹ ɬɟɪɦɨɡɚɤɪɟɩɥɟɧɢɹ Ɂɚɹɜɥɟɧɧɵɟ ɞɚɧɧɵɟ ɞɥɹ ɬɟɯɧɨɥɨɝɢɢ ɦɝɧɨɜɟɧɧɨɝɨ ɤɨɩɢɪɨɜɚɧɢɹ ɨɫɧɨɜɚɧɵ ɧɚ ɫɪɚɜɧɟɧɢɢ ɫ ɭɫɬɪɨɣɫɬɜɚɦɢ ɜ ɤɨɬɨɪɵɯ ɢɫɩɨɥɶɡɭɸɬɫɹ ɮɥɭɨɪɟɫɰɟɧɬɧɵɟ ɥɚɦɩɵ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɟ ɩɪɢɧɬɟɪɵ +3 /DVHU-HW

ɐɜɟɬɧɨɣ ɆɎɉ +3 /DVHU-HW 3UR 0

Ʌɢɧɟɣɤɚ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

Ɉɛɡɨɪ ɩɪɨɞɭɤɬɚ

Ɇɨɳɧɨɫɬɶ ɤɚɱɟɫɬɜɨ ɧɚɞɟɠɧɨɫɬɶ — ɜɫɟ ɱɬɨ ɧɟɨɛɯɨɞɢɦɨ ɞɥɹ ɜɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɵɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

ɉɨɤɚɡɚɧ ɰɜɟɬɧɨɣ ɆɎɉ +3 /DVHU-HW 3UR 0 GZ

ɍɫɬɪɨɣɫɬɜɨ ɚɜɬɨɦɚɬɢɱɟɫɤɨɣ ɩɨɞɚɱɢ ɧɚ ɥɢɫɬɨɜ ȼɵɯɨɞɧɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ Ⱦɨɫɬɭɩ ɤ ɤɚɪɬɪɢɞɠɚɦ ɱɟɪɟɡ ɩɟɪɟɞɧɸɸ ɞɜɟɪɰɭ ȼɯɨɞɧɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ ɐɜɟɬɧɨɣ ɩɥɚɧɲɟɬɧɵɣ ɫɤɚɧɟɪ ɉɚɧɟɥɶ ɭɩɪɚɜɥɟɧɢɹ ɫ ɢɧɬɭɢɬɢɜɧɵɦ ɰɜɟɬɧɵɦ ɫɟɧɫɨɪɧɵɦ ɷɤɪɚɧɨɦ ɞɢɚɝɨɧɚɥɶɸ ɫɦ ɞɸɣɦɨɜ Ʉɧɨɩɤɢ Ⱦɨɦɨɣ Ɉɬɦɟɧɚ ɋɩɪɚɜɤɚ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW ɫɟɪɢɢ 0

ɫɬɪɟɥɤɢ ɜɩɪɚɜɨ ɜɥɟɜɨ ɇɚɡɚɞ ɋɜɟɬɨɞɢɨɞɧɵɟ ɢɧɞɢɤɚɬɨɪɵ Ƚɨɬɨɜ Ɉɲɢɛɤɚ Ȼɟɫɩɪɨɜɨɞɧɚɹ

ɋɬɚɛɢɥɶɧɚɹ ɩɪɨɞɭɤɬɢɜɧɚɹ ɪɚɛɨɬɚ ɪɚɫɲɢɪɟɧɧɚɹ ɡɚɳɢɬɚ ɜɚɠɧɨɣ ɢɧɮɨɪɦɚɰɢɢ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ - ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ

Ɇɧɨɝɨɰɟɥɟɜɨɣ ɥɨɬɨɤ ɧɚ ɥɢɫɬɨɜ Ɋɚɡɴɟɦɵ ɜɜɨɞɚ-ɜɵɜɨɞɚ ɜɫɬɪɨɟɧɧɵɣ ɩɨɪɬ *LJDELW

7 (WKHUQHW ɜɵɫɨɤɨɫɤɨɪɨɫɬɧɨɣ ɩɨɪɬ 86% ɯɨɫɬ-ɩɨɪɬ 86%

Ʉɧɨɩɤɚ ɜɤɥɸɱɟɧɢɹ ɜɵɤɥɸɱɟɧɢɹ ɩɢɬɚɧɢɹ

Ȼɟɫɩɪɨɜɨɞɧɚɹ ɫɜɹɡɶ ɞɨɫɬɭɩɧɚ ɬɨɥɶɤɨ ɧɚ ɰɜɟɬɧɨɦ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɦ ɩɪɢɧɬɟɪɟ +3 /DVHU-HW 3UR 0 GZ ȼɨɡɦɨɠɧɨɫɬɶ ɪɚɛɨɬɵ ɱɟɪɟɡ ɛɟɫɩɪɨɜɨɞɧɭɸ ɫɟɬɶ ɡɚɜɢɫɢɬ ɨɬ ɮɢɡɢɱɟɫɤɨɣ ɫɪɟɞɵ ɢ ɭɞɚɥɟɧɧɨɫɬɢ ɨɬ ɬɨɱɤɢ ɞɨɫɬɭɩɚ ɢ ɦɨɠɟɬ ɛɵɬɶ ɨɝɪɚɧɢɱɟɧɚ ɩɪɢ ɚɤɬɢɜɧɵɯ 931-ɩɨɞɤɥɸɱɟɧɢɹɯ Ɇɨɛɢɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ ɞɨɥɠɧɨ ɩɨɞɞɟɪɠɢɜɚɬɶ ɛɟɫɩɪɨɜɨɞɧɭɸ ɫɜɹɡɶ ɉɪɢɧɬɟɪ ɞɨɥɠɟɧ ɩɨɞɞɟɪɠɢɜɚɬɶ ɬɟɯɧɨɥɨɝɢɸ +3 H3ULQW Ⱦɥɹ ɪɚɛɨɬɵ ɮɭɧɤɰɢɢ ɦɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɡɚɝɪɭɡɤɚ ɞɪɚɣɜɟɪɨɜ ɢɥɢ ɩɪɢɥɨɠɟɧɢɣ ɞɨɫɬɭɩɧɵɯ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR HSULQWFHQWHU Ɍɟɯɧɨɥɨɝɢɹ +3 $XWR :LUHOHVV &RQQHFW ɩɨɞɞɟɪɠɢɜɚɟɬɫɹ ɧɟ ɜɨ ɜɫɟɯ ɫɢɫɬɟɦɧɵɯ ɤɨɧɮɢɝɭɪɚɰɢɹɯ ȼɨɡɦɨɠɧɨɫɬɶ ɪɚɛɨɬɵ ɱɟɪɟɡ ɛɟɫɩɪɨɜɨɞɧɭɸ ɫɟɬɶ ɡɚɜɢɫɢɬ ɨɬ ɮɢɡɢɱɟɫɤɨɣ ɫɪɟɞɵ ɢ ɭɞɚɥɟɧɧɨɫɬɢ ɨɬ ɬɨɱɤɢ ɞɨɫɬɭɩɚ ɂɧɮɨɪɦɚɰɢɸ ɨ ɫɨɜɦɟɫɬɢɦɨɫɬɢ ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR DXWRZLUHOHVVFRQQHFW

Ⱦɨ ɫɬɪ ɦɢɧ ɮɨɪɦɚɬ /HWWHU ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɧɭɠɞɚɸɳɢɯɫɹ ɜ ɥɭɱɲɢɯ ɫɪɟɞɫɬɜɚɯ ɭɩɪɚɜɥɟɧɢɹ ɢ ɮɭɧɤɰɢɹɯ ɷɧɟɪɝɨɫɛɟɪɟɠɟɧɢɹ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

ɐɜɟɬɧɨɣ ɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW ɫɟɪɢɢ 0

ȼɫɟ ɱɬɨ ɧɟɨɛɯɨɞɢɦɨ ɞɥɹ ɩɨɜɵɲɟɧɢɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ

Ⱦɨ ɫɬɪ ɦɢɧ ɜɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɱɟɪɟɡ ɫɟɤɭɧɞ ɩɪɢ ɩɟɱɚɬɢ ɢ ɱɟɪɟɡ ɫɟɤɭɧɞ ɩɪɢ ɤɨɩɢɪɨɜɚɧɢɢ

Ɉɛɟɫɩɟɱɢɜɚɟɬ ɜɵɩɨɥɧɟɧɢɟ ɩɟɱɚɬɢ ɛɨɥɶɲɢɦɢ ɨɛɴɟɦɚɦɢ ɞɨ ɮɨɪɦɚɬɚ $ ɫ ɦɚɤɫɢɦɚɥɶɧɨɣ ɜɯɨɞɧɨɣ ɟɦɤɨɫɬɶɸ ɥɢɫɬɨɜ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ –

Ⱦɨ ɫɬɪ ɦɢɧ ɮɨɪɦɚɬ /HWWHU ɢ ɞɨ ɫɬɪ ɦɢɧ ɮɨɪɦɚɬ $ ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɧɚɞɟɠɧɵɣ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ ɫ ɩɟɪɜɨɤɥɚɫɫɧɵɦɢ ɮɭɧɤɰɢɹɦɢ ɭɩɪɚɜɥɟɧɢɹ ɢ ɨɛɟɫɩɟɱɟɧɢɹ ɛɟɡɨɩɚɫɧɨɫɬɢ

ɂɞɟɚɥɶɧɚɹ ɭɩɪɚɜɥɹɟɦɨɫɬɶ ɢ ɪɚɫɲɢɪɹɟɦɨɫɬɶ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɧɧɵɟ ɮɭɧɤɰɢɢ ɛɟɡɨɩɚɫɧɨɫɬɢ ɞɥɹ ɡɚɳɢɬɵ ɞɚɧɧɵɯ

ɐɜɟɬɧɨɣ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW ɫɟɪɢɢ &0

Ʉɨɧɤɭɪɟɧɬɧɨɟ ɤɚɱɟɫɬɜɨ ɩɟɱɚɬɢ ɧɚɛɨɪ ɷɮɮɟɤɬɢɜɧɵɯ ɮɭɧɤɰɢɣ ɢ ɭɧɢɜɟɪɫɚɥɶɧɨɫɬɶ ɭɩɪɚɜɥɟɧɢɹ ɞɨɤɭɦɟɧɬɚɦɢ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ

Ⱦɨ ɫɬɪ ɦɢɧ ɜ ɰɜɟɬɧɨɦ ɢ ɱɟɪɧɨ-ɛɟɥɨɦ ɪɟɠɢɦɚɯ ɮɨɪɦɚɬ /HWWHU

ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɭɫɬɪɨɣɫɬɜɨ ɨɛɴɟɞɢɧɹɸɳɟɟ ɜ ɫɟɛɟ ɲɢɪɨɤɢɣ ɧɚɛɨɪ ɮɭɧɤɰɢɣ ɢ ɜɨɡɦɨɠɧɨɫɬɶ ɩɟɱɚɬɢ ɜ ɪɚɡɥɢɱɧɵɯ ɮɨɪɦɚɬɚɯ ɜɩɥɨɬɶ ɞɨ $

ɐɜɟɬɧɨɣ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW ɫɟɪɢɢ &0

ȼɵɫɨɤɚɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɶ ɩɟɱɚɬɶ ɩɪɨɦɵɲɥɟɧɧɨɝɨ ɤɚɱɟɫɬɜɚ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɧɧɵɟ ɮɭɧɤɰɢɢ ɩɨɞɚɱɢ ɢ ɭɤɥɚɞɤɢ ɛɭɦɚɝɢ ɢ ɨɛɪɚɛɨɬɤɢ ɡɚɞɚɧɢɣ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ –

Ⱦɨ ɫɬɪ ɦɢɧ

ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɨɞɧɨ ɷɮɮɟɤɬɢɜɧɨɟ ɭɫɬɪɨɣɫɬɜɨ ɫɩɨɫɨɛɫɬɜɭɸɳɟɟ ɭɜɟɥɢɱɟɧɢɸ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

Ⱦɥɹ ɨɛɟɫɩɟɱɟɧɢɹ ɦɚɤɫɢɦɚɥɶɧɨɣ ɟɦɤɨɫɬɢ ɛɭɦɚɝɢ ɜ ɥɢɫɬɨɜ ɬɪɟɛɭɟɬɫɹ ɩɪɢɨɛɪɟɫɬɢ ɞɨɩɨɥɧɢɬɟɥɶɧɵɟ ɩɪɢɧɚɞɥɟɠɧɨɫɬɢ ɞɥɹ ɥɨɬɤɚ ɞɥɹ ɛɭɦɚɝɢ

66

ɐɜɟɬɧɨɣ ɩɪɢɧɬɟɪ +3 /DVHU-HW (QWHUSULVH ɫɟɪɢɢ 0

ɉɨɜɵɲɟɧɢɟ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɨɩɬɢɦɢɡɚɰɢɹ ɪɚɛɨɱɟɝɨ ɩɪɨɰɟɫɫɚ ɛɥɚɝɨɞɚɪɹ ɧɚɞɟɠɧɨɦɭ ɫɤɚɧɢɪɨɜɚɧɢɸ ɢ ɫɢɫɬɟɦɟ ɛɟɡɨɩɚɫɧɨɫɬɢ ɦɚɫɲɬɚɛɢɪɭɟɦɵɦ ɜ ɫɨɨɬɜɟɬɫɬɜɢɢ ɫ ɬɟɤɭɳɢɦɢ ɩɨɬɪɟɛɧɨɫɬɹɦɢ

Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ –

Ⱦɨ ɫɬɪ ɦɢɧ ɮɨɪɦɚɬ /HWWHU ɫ ɜɵɜɨɞɨɦ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɦɟɧɟɟ ɱɟɦ ɱɟɪɟɡ ɫɟɤɭɧɞ

ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɤɨɬɨɪɵɦ ɬɪɟɛɭɸɬɫɹ ɧɢɡɤɢɟ ɡɚɬɪɚɬɵ ɧɚ ɩɪɢɨɛɪɟɬɟɧɢɟ ɚ ɬɚɤɠɟ ɜɨɡɦɨɠɧɨɫɬɢ ɨɪɝɚɧɢɡɚɰɢɢ ɪɚɛɨɱɟɝɨ ɩɪɨɰɟɫɫɚ ɫ ɢɫɩɨɥɶɡɨɜɚɧɢɟɦ ɜɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɝɨ ɭɫɬɪɨɣɫɬɜɚ ɚɜɬɨɦɚɬɢɱɟɫɤɨɣ ɩɨɞɚɱɢ ɫ ɩɚɧɟɥɶɸ ɭɩɪɚɜɥɟɧɢɹ (DV\ 6HOHFW

ФОРУМ ПАРТНЕРОВ

ɗɤɨɧɨɦɢɹ ɷɧɟɪɝɢɢ ɛɥɚɝɨɞɚɪɹ ɬɟɯɧɨɥɨɝɢɹɦ ɚɜɬɨɦɚɬɢɱɟɫɤɨɝɨ ɜɤɥɸɱɟɧɢɹ ɜɵɤɥɸɱɟɧɢɹ ɚ ɬɚɤɠɟ ɬɟɯɧɨɥɨɝɢɹɦ ɦɝɧɨɜɟɧɧɨɝɨ ɜɤɥɸɱɟɧɢɹ ɢ ɦɝɧɨɜɟɧɧɨɝɨ ɤɨɩɢɪɨɜɚɧɢɹ +3 3

ɑɟɪɧɵɣ ɥɚɡɟɪɧɵɣ ɤɚɪɬɪɢɞɠ +3 /DVHU-HW ; ɜ ɤɨɦɩɥɟɤɬ ɧɟ ɜɯɨɞɢɬ ɩɪɢɨɛɪɟɬɚɟɬɫɹ ɨɬɞɟɥɶɧɨ Ɍɪɟɛɭɟɬɫɹ ɢɧɬɟɪɧɟɬ-ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɩɪɢɧɬɟɪɭ +3 ɩɨɞɞɟɪɠɢɜɚɸɳɟɦɭ ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɂɧɬɟɪɧɟɬɭ ɢ ɪɟɝɢɫɬɪɚɰɢɹ ɭɱɟɬɧɨɣ ɡɚɩɢɫɢ +3 H3ULQW ɫɩɢɫɨɤ ɫɨɨɬɜɟɬɫɬɜɭɸɳɢɯ ɩɪɢɧɬɟɪɨɜ ɩɨɞɞɟɪɠɢɜɚɟɦɵɟ ɬɢɩɵ ɞɨɤɭɦɟɧɬɨɜ ɢ ɢɡɨɛɪɚɠɟɧɢɣ ɚ ɬɚɤɠɟ ɞɪɭɝɢɟ ɫɜɟɞɟɧɢɹ ɨ +3 H3ULQW ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR HSULQWFHQWHU Ⱦɥɹ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ɬɪɟɛɭɟɬɫɹ ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɂɧɬɟɪɧɟɬɭ ɢ ɜɨɡɦɨɠɧɨɫɬɶ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɷɥɟɤɬɪɨɧɧɨɣ ɩɨɱɬɵ Ɇɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɛɟɫɩɪɨɜɨɞɧɚɹ ɬɨɱɤɚ ɞɨɫɬɭɩɚ Ɇɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɨɬɞɟɥɶɧɨɟ ɩɪɢɨɛɪɟɬɟɧɢɟ ɩɥɚɧɨɜ ɩɟɪɟɞɚɱɢ ɞɚɧɧɵɯ ɢɥɢ ɨɩɥɚɬɚ ɡɚ ɢɯ ɢɫɩɨɥɶɡɨɜɚɧɢɟ ȼɪɟɦɹ ɩɟɱɚɬɢ ɢ ɫɤɨɪɨɫɬɶ ɩɨɞɤɥɸɱɟɧɢɹ ɦɨɝɭɬ ɪɚɡɥɢɱɚɬɶɫɹ Ⱦɥɹ ɧɟɤɨɬɨɪɵɯ ɩɪɢɧɬɟɪɨɜ +3 /DVHU-HW ɦɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɨɛɧɨɜɥɟɧɢɟ ɦɢɤɪɨɩɪɨɝɪɚɦɦɵ Ⱦɨɫɬɭɩɧɨɫɬɶ ɩɪɨɝɪɚɦɦɵ ɡɚɜɢɫɢɬ ɨɬ ɪɟɝɢɨɧɚ ȼɨɡɜɪɚɬ ɢ ɩɟɪɟɪɚɛɨɬɤɭ ɨɪɢɝɢɧɚɥɶɧɵɯ ɤɚɪɬɪɢɞɠɟɣ +3 ɜ ɧɚɫɬɨɹɳɟɟ ɜɪɟɦɹ ɦɨɠɧɨ ɨɫɭɳɟɫɬɜɢɬɶ ɛɨɥɟɟ ɱɟɦ ɜ ɫɬɪɚɧɚɯ ɪɟɝɢɨɧɚɯ ɢ ɨɛɥɚɫɬɹɯ Ⱥɡɢɢ ȿɜɪɨɩɵ ɋɟɜɟɪɧɨɣ ɢ ɘɠɧɨɣ Ⱥɦɟɪɢɤɢ ɜ ɪɚɦɤɚɯ ɩɪɨɝɪɚɦɦɵ +3 3ODQHW 3DUWQHUV Ⱦɥɹ ɩɨɥɭɱɟɧɢɹ ɞɨɩɨɥɧɢɬɟɥɶɧɨɣ ɢɧɮɨɪɦɚɰɢɢ ɩɨɫɟɬɢɬɟ ɜɟɛ-ɭɡɟɥ KS FRP UHF\FOH

1

2013

ɐɜɟɬɧɨɣ ɆɎɉ +3 /DVHU-HW 3UR 0

ɐɜɟɬɧɨɣ ɆɎɉ +3 /DVHU-HW 3UR 0


Ʌɢɧɟɣɤɚ ɭɫɬɪɨɣɫɬɜ

Ʌɢɧɟɣɤɚ ɞɥɹ ɨɬɞɟɥɨɜ

Ɇɨɛɢɥɶɧɨɟ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ

Ʉɨɦɩɚɧɢɹ +3 ɩɪɟɜɨɫɯɨɞɢɬ ɨɠɢɞɚɧɢɹ ɜɚɲɟɝɨ ɨɬɞɟɥɚ ɩɪɟɞɥɚɝɚɹ ɭɫɬɪɨɣɫɬɜɚ ɨɛɪɚɛɨɬɤɢ ɢɡɨɛɪɚɠɟɧɢɣ ɢ ɩɟɱɚɬɢ ɫ ɲɢɪɨɤɢɦɢ ɮɭɧɤɰɢɨɧɚɥɶɧɵɦɢ ɜɨɡɦɨɠɧɨɫɬɹɦɢ

Ɇɨɛɢɥɶɧɨɟ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ +3 2IILFHMHW $OO-LQ-2QH 3ULQWHU ɂɞɟɚɥɶɧɨɟ ɫɪɟɞɫɬɜɨ ɭɩɪɚɜɥɟɧɢɹ ɪɚɛɨɱɢɦ ɩɪɨɰɟɫɫɨɦ ɧɚ ɯɨɞɭ ɋɤɚɧɢɪɨɜɚɧɢɟ ɩɟɱɚɬɶ ɤɨɩɢɪɨɜɚɧɢɟ ɜ ɩɭɬɢ ɫ ɩɢɬɚɧɢɟɦ ɨɬ ɞɨɥɝɨɜɟɱɧɨɝɨ ɥɢɬɢɟɜɨ-ɢɨɧɧɨɝɨ ɚɤɤɭɦɭɥɹɬɨɪɚ

x x

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ +3 2IILFHMHW 3UR H-$OO-LQ-2QH VHULHV - 1 ɂɞɟɚɥɶɧɚɹ ɜɨɡɦɨɠɧɨɫɬɶ ɜɨɫɩɪɨɢɡɜɟɞɟɧɢɹ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɵɯ ɰɜɟɬɧɵɯ ɦɚɬɟɪɢɚɥɨɜ ɩɪɢ ɫɬɨɢɦɨɫɬɢ ɨɞɧɨɣ ɫɬɪɚɧɢɰɵ ɧɚ ɧɢɠɟ ɱɟɦ ɩɪɢ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɥɚɡɟɪɧɨɝɨ ɩɪɢɧɬɟɪɚ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ +3 2IILFHMHW H-$OO-LQ-2QH VHULHV - + ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɩɟɱɚɬɢ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɵɯ ɰɜɟɬɧɵɯ ɦɚɬɟɪɢɚɥɨɜ ɫ ɧɢɡɤɨɣ ɫɟɛɟɫɬɨɢɦɨɫɬɶɸ ɫɬɪɚɧɢɰɵ ɞɨɦɚ ɢɥɢ ɜ ɧɟɛɨɥɶɲɨɦ ɨɮɢɫɟ

ɇɚɝɪɭɡɤɚ ɞɨ ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ Ɋɟɤɨɦɟɧɞɭɟɦɵɣ ɟɠɟɦɟɫɹɱɧɵɣ ɨɛɴɟɦ ɩɟɱɚɬɢ – ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ ȼɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɚɹ ɲɢɪɨɤɨɮɨɪɦɚɬɧɚɹ ɩɟɱɚɬɶ ɢ ɤɨɩɢɪɨɜɚɧɢɟ ɫ ɭɫɨɜɟɪɲɟɧɫɬɜɨɜɚɧɧɵɦɢ ɮɭɧɤɰɢɹɦɢ ɩɨɞɚɱɢ ɢ ɭɤɥɚɞɤɢ ɛɭɦɚɝɢ ɨɛɪɚɛɨɬɤɢ ɡɚɞɚɧɢɣ ɢ ɭɥɭɱɲɟɧɧɵɣ ɩɪɨɰɟɫɫ ɨɬɩɪɚɜɤɢ ɜ ɰɢɮɪɨɜɨɦ ɜɢɞɟ Ⱦɨ ɫɬɪ ɦɢɧ ɢɥɢ ɫɬɪ ɦɢɧ ɜɵɜɨɞ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɩɪɢɦɟɪɧɨ ɱɟɪɟɡ ɫɟɤɭɧɞ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɬɨɪɵɦ ɧɟɨɛɯɨɞɢɦɨ ɨɛɴɟɞɢɧɢɬɶ ɪɟɫɭɪɫɵ ɫɢɫɬɟɦɵ ɞɨɤɭɦɟɧɬɨɨɛɨɪɨɬɚ

ɍɫɬɪɨɣɫɬɜɚ ɮɨɪɦɚɬɚ $ ɢ [ Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɟ ɲɢɪɨɤɨɮɨɪɦɚɬɧɨɟ ɭɫɬɪɨɣɫɬɜɨ +3 2IILFHMHW $ H-$OO-LQ-2QH — ( D ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɩɪɟɞɩɪɢɹɬɢɣ ɤɨɬɨɪɵɦ ɬɪɟɛɭɸɬɫɹ ɜɨɡɦɨɠɧɨɫɬɢ ɞɥɹ ɭɧɢɜɟɪɫɚɥɶɧɨɣ ɲɢɪɨɤɨɮɨɪɦɚɬɧɨɣ ɩɟɱɚɬɢ ɭɩɪɨɳɟɧɢɹ ɨɮɢɫɧɵɯ ɡɚɞɚɱ ɡɚ ɫɱɟɬ ɮɭɧɤɰɢɣ ɫɩɨɫɨɛɫɬɜɭɸɳɢɯ ɷɤɨɧɨɦɢɢ ɜɪɟɦɟɧɢ ɩɨɞɤɥɸɱɟɧɢɹ ɢ ɩɟɱɚɬɢ ɜ ɨɮɢɫɟ ɢɥɢ ɜ ɩɨɟɡɞɤɚɯ ɢ ɫɨɤɪɚɳɟɧɢɹ ɜɨɡɞɟɣɫɬɜɢɹ ɧɚ ɨɤɪɭɠɚɸɳɭɸ ɫɪɟɞɭ ɛɟɡ ɭɳɟɪɛɚ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ

ɍɫɬɪɨɣɫɬɜɚ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ +3 2IILFHMHW 3UR ; GZ ɂɞɟɚɥɶɧɵɣ ɲɚɧɫ ɨɛɟɫɩɟɱɢɬɶ ɪɚɛɨɱɢɟ ɝɪɭɩɩɵ ɩɪɟɞɩɪɢɹɬɢɹ ɫɪɟɞɫɬɜɨɦ ɩɟɱɚɬɢ ɫ ɪɟɤɨɪɞɧɨɣ ɫɤɨɪɨɫɬɶɸ ɢ ɜɨɡɦɨɠɧɨɫɬɹɦɢ ɩɟɱɚɬɢ ɫɨ ɫɦɚɪɬɮɨɧɚ ɢɥɢ ɩɥɚɧɲɟɬɧɨɝɨ ɭɫɬɪɨɣɫɬɜɚ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ +3 2IILFHMHW 3UR ; GZ ɂɞɟɚɥɶɧɵɣ ɜɚɪɢɚɧɬ ɞɥɹ ɩɪɟɞɩɪɢɹɬɢɣ ɫɬɪɟɦɹɳɢɯɫɹ ɨɛɨɪɭɞɨɜɚɬɶ ɨɮɢɫɵ ɫɪɟɞɫɬɜɨɦ ɩɟɱɚɬɢ ɧɨɜɨɝɨ ɩɨɤɨɥɟɧɢɹ - ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɦ ɭɫɬɪɨɣɫɬɜɨɦ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɫ ɮɭɧɤɰɢɹɦɢ ɩɪɨɚɤɬɢɜɧɨɝɨ ɭɩɪɚɜɥɟɧɢɹ ɢ ɷɤɨɧɨɦɢɢ ɜɪɟɦɟɧɢ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ +3 2IILFHMHW 3UR GZ ɂɞɟɚɥɶɧɵɣ ɢɧɫɬɪɭɦɟɧɬ ɞɥɹ ɷɮɮɟɤɬɢɜɧɨɝɨ ɪɟɲɟɧɢɹ ɨɮɢɫɧɵɯ ɡɚɞɚɱ ɛɥɚɝɨɞɚɪɹ ɦɧɨɠɟɫɬɜɭ ɪɚɡɥɢɱɧɵɯ ɮɭɧɤɰɢɣ ɢ ɩɪɨɫɬɨɦɭ ɩɨɞɤɥɸɱɟɧɢɸ ɤ ɫɟɬɢ

ɇɨɭɬɛɭɤ ɢɥɢ ɧɟɬɛɭɤ ɞɨɥɠɟɧ ɩɨɞɞɟɪɠɢɜɚɬɶ ɬɟɯɧɨɥɨɝɢɸ %OXHWRRWK Ɋɚɫɩɪɨɫɬɪɚɧɹɟɬɫɹ ɢ ɧɚ ɬɟɥɟɮɨɧɵ ɫ :LQGRZV 0RELOH ɉɪɢ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɫɬɨɪɨɧɧɢɯ ɩɨɫɬɚɜɳɢɤɨɜ ɭɫɥɭɝ ɞɥɹ ɫɦɚɪɬɮɨɧɨɜ %ODFN%HUU\ ɩɨɬɪɟɛɭɟɬɫɹ ɞɨɩɨɥɧɢɬɟɥɶɧɚɹ ɩɥɚɬɚ ɉɨ ɫɪɚɜɧɟɧɢɸ ɫ ɛɨɥɶɲɢɧɫɬɜɨɦ ɰɜɟɬɧɵɯ ɥɚɡɟɪɧɵɯ ɦɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ɫɬɨɢɦɨɫɬɶɸ ɦɟɧɟɟ ɞɨɥɥɚɪɨɜ ɋɒȺ ɩɨ ɫɨɫɬɨɹɧɢɸ ɧɚ ɦɚɪɬ ɝ Ⱦɨɩɨɥɧɢɬɟɥɶɧɭɸ ɢɧɮɨɪɦɚɰɢɸ ɫɦ ɧɚ ɫɚɣɬɟ KS FRP JR RIILFHMHW Ⱦɚɧɧɵɟ ɞɥɹ ɭɫɬɪɨɣɫɬɜ 2- 3UR ɩɨ ɪɟɫɭɪɫɭ ɜ ɫɨɨɬɜɟɬɫɬɜɢɢ ɫɨ ɫɬɚɧɞɚɪɬɨɦ ,62 ɩɪɢ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɤɚɪɬɪɢɞɠɟɣ ɧɚɢɛɨɥɶɲɟɣ ɟɦɤɨɫɬɢ ɢ ɧɟɩɪɟɪɵɜɧɨɣ ɩɟɱɚɬɢ ɫɦ ɩɨ ɚɞɪɟɫɭ KS FRP JR OHDUQDERXWVXSSOLHV Ɍɪɟɛɭɟɬɫɹ ɩɨɞɤɥɸɱɟɧɢɟ ɩɪɢɧɬɟɪɚ ɤ ɂɧɬɟɪɧɟɬɭ Ⱦɚɧɧɚɹ ɮɭɧɤɰɢɹ ɩɨɞɞɟɪɠɢɜɚɟɬɫɹ ɧɚ ɥɸɛɵɯ ɭɫɬɪɨɣɫɬɜɚɯ ɫ ɞɨɫɬɭɩɨɦ ɤ ɂɧɬɟɪɧɟɬɭ ɢ ɷɥɟɤɬɪɨɧɧɨɣ ɩɨɱɬɟ ȼɪɟɦɹ ɩɟɱɚɬɢ ɦɨɠɟɬ ɜɚɪɶɢɪɨɜɚɬɶɫɹ Ⱦɥɹ ɧɟɤɨɬɨɪɵɯ ɩɪɢɧɬɟɪɨɜ +3 /DVHU-HW ɦɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɨɛɧɨɜɥɟɧɢɟ ɦɢɤɪɨɩɪɨɝɪɚɦɦɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ ɋɩɢɫɨɤ ɩɨɞɞɟɪɠɢɜɚɟɦɵɯ ɞɨɤɭɦɟɧɬɨɜ ɢ ɬɢɩɨɜ ɢɡɨɛɪɚɠɟɧɢɣ ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR HSULQWFHQWHU ɂɧɮɨɪɦɚɰɢɸ ɨ ɞɨɩɨɥɧɢɬɟɥɶɧɵɯ ɪɟɲɟɧɢɹɯ ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR PRELOH-SULQWLQJ-VROXWLRQV Ɍɪɟɛɭɟɬɫɹ ɢɧɬɟɪɧɟɬ-ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɩɪɢɧɬɟɪɭ +3 ɩɨɞɞɟɪɠɢɜɚɸɳɟɦɭ ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɂɧɬɟɪɧɟɬɭ ɢ ɪɟɝɢɫɬɪɚɰɢɹ ɭɱɟɬɧɨɣ ɡɚɩɢɫɢ +3 H3ULQW ɋɩɢɫɨɤ ɫɨɨɬɜɟɬɫɬɜɭɸɳɢɯ ɩɪɢɧɬɟɪɨɜ ɩɨɞɞɟɪɠɢɜɚɟɦɵɟ ɬɢɩɵ ɞɨɤɭɦɟɧɬɨɜ ɢ ɢɡɨɛɪɚɠɟɧɢɣ ɚ ɬɚɤɠɟ ɞɪɭɝɢɟ ɫɜɟɞɟɧɢɹ ɨ +3 H3ULQW ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KSFRQQHFWHG FRP Ⱦɥɹ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ɬɪɟɛɭɟɬɫɹ ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɂɧɬɟɪɧɟɬɭ ɢ ɜɨɡɦɨɠɧɨɫɬɶ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɷɥɟɤɬɪɨɧɧɨɣ ɩɨɱɬɵ Ɇɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɛɟɫɩɪɨɜɨɞɧɚɹ ɬɨɱɤɚ ɞɨɫɬɭɩɚ Ɇɨɠɟɬ ɩɨɬɪɟɛɨɜɚɬɶɫɹ ɨɬɞɟɥɶɧɨɟ ɩɪɢɨɛɪɟɬɟɧɢɟ ɩɥɚɧɨɜ ɩɟɪɟɞɚɱɢ ɞɚɧɧɵɯ ɢɥɢ ɨɩɥɚɬɚ ɡɚ ɢɯ ɢɫɩɨɥɶɡɨɜɚɧɢɟ ȼɪɟɦɹ ɩɟɱɚɬɢ ɢ ɫɤɨɪɨɫɬɶ ɩɨɞɤɥɸɱɟɧɢɹ ɦɨɝɭɬ ɪɚɡɥɢɱɚɬɶɫɹ

0 ɋɤɚɧɟɪɵ ɇɊ

ɉɪɢɧɬɟɪɵ +3 2IILFHMHW ɢ 2IILFHMHW 3UR Ʌɢɧɟɣɤɚ ɩɪɢɧɬɟɪɨɜ ɞɥɹ ɧɟɛɨɥɶɲɢɯ ɪɚɛɨɱɢɯ ɝɪɭɩɩ

ɆɎɉ +3 2IILFHMHW 3UR GZ

ɆɎɉ +3 2IILFHMHW 3UR ; GZ

ɆɎɉ +3 2IILFHMHW 3UR ; GZ

ɍɩɪɨɳɟɧɢɟ ɨɮɢɫɧɵɯ ɡɚɞɚɱ ɛɥɚɝɨɞɚɪɹ ɦɧɨɠɟɫɬɜɭ ɪɚɡɥɢɱɧɵɯ ɮɭɧɤɰɢɣ ɢ ɩɪɨɫɬɨɦɭ ɩɨɞɤɥɸɱɟɧɢɸ ɤ ɫɟɬɢ ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɜ ɱɟɪɧɨ-ɛɟɥɨɦ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ — ɞɨ ɫɬɪ ɦɢɧ ,62 ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɩɟɱɚɬɢ ɰɜɟɬɧɵɯ ɢ ɱɟɪɧɨ-ɛɟɥɵɯ ɞɨɤɭɦɟɧɬɨɜ ɩɪɨɮɟɫɫɢɨɧɚɥɶɧɨɝɨ ɤɚɱɟɫɬɜɚ ɫ ɧɢɡɤɨɣ ɫɟɛɟɫɬɨɢɦɨɫɬɶɸ ɫɬɪɚɧɢɰɵ ɨɫɧɚɳɟɧɧɨɟ ɩɨɥɧɵɦ ɧɚɛɨɪɨɦ ɢɧɫɬɪɭɦɟɧɬɨɜ ɤɨɩɢɪɨɜɚɧɢɹ ɢ ɫɤɚɧɢɪɨɜɚɧɢɹ ɫ ɪɚɫɲɢɪɟɧɧɵɦɢ ɜɨɡɦɨɠɧɨɫɬɹɦɢ ɩɨɞɚɱɢ ɢ ɭɤɥɚɞɤɢ ɛɭɦɚɝɢ

Ɇɧɨɠɟɫɬɜɨ ɪɚɡɥɢɱɧɵɯ ɮɭɧɤɰɢɣ ɢ ɩɪɨɫɬɨɬɚ ɭɩɪɚɜɥɟɧɢɹ ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɢ ɤɨɩɢɪɨɜɚɧɢɹ ɞɨ ɫɬɪ ɦɢɧ ɜ ɱɟɪɧɨɛɟɥɨɦ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɩɟɱɚɬɢ ɹɪɤɢɯ ɰɜɟɬɧɵɯ ɢɡɨɛɪɚɠɟɧɢɣ ɫ ɧɟɜɟɪɨɹɬɧɨɣ ɫɤɨɪɨɫɬɶɸ ɜ ɰɟɥɹɯ ɷɤɨɧɨɦɢɢ ɜɪɟɦɟɧɢ ɢ ɪɟɫɭɪɫɨɜ ɗɬɨ ɜɨɡɦɨɠɧɨ ɛɥɚɝɨɞɚɪɹ ɬɟɯɧɨɥɨɝɢɢ +3 3DJH:LGH

ɉɪɟɜɨɫɯɨɞɧɨɟ ɤɚɱɟɫɬɜɨ ɩɟɱɚɬɢ ɩɪɢ ɛɟɲɟɧɨɣ ɫɤɨɪɨɫɬɢ ɋɤɨɪɨɫɬɶ ɩɟɱɚɬɢ ɢ ɤɨɩɢɪɨɜɚɧɢɹ ɞɨ ɫɬɪ ɦɢɧ ɜ ɱɟɪɧɨɛɟɥɨɦ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ ɂɞɟɚɥɶɧɵɣ ɲɚɧɫ ɨɛɟɫɩɟɱɢɬɶ ɪɚɛɨɱɢɟ ɝɪɭɩɩɵ ɩɪɟɞɩɪɢɹɬɢɹ ɫɪɟɞɫɬɜɨɦ ɩɟɱɚɬɢ ɫ ɪɟɤɨɪɞɧɨɣ ɫɤɨɪɨɫɬɶɸ ɢ ɜɨɡɦɨɠɧɨɫɬɹɦɢ ɩɟɱɚɬɢ ɫɨ ɫɦɚɪɬɮɨɧɚ ɢɥɢ ɩɥɚɧɲɟɬɧɨɝɨ ɭɫɬɪɨɣɫɬɜɚ

ɉɨɫɥɟ ɜɵɜɨɞɚ ɩɟɪɜɨɣ ɫɬɪɚɧɢɰɵ ɢɥɢ ɩɟɪɜɨɝɨ ɤɨɦɩɥɟɤɬɚ ɩɪɨɛɧɵɯ ɫɬɪɚɧɢɰ ɩɨ ɫɬɚɧɞɚɪɬɭ ,62 ɉɨɞɪɨɛɧɟɟ ɫɦ ɧɚ ɜɟɛ-ɫɚɣɬɟ KS FRP JR SULQWHUFODLPV

67

ФОРУМ ПАРТНЕРОВ

x

ɉɟɪɫɨɧɚɥɶɧɵɟ ɭɫɬɪɨɣɫɬɜɚ

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ +3 2IILFHMHW H-$OO-LQ-2QH VHULHV ɂɞɟɚɥɶɧɵɣ ɲɚɧɫ ɞɥɹ ɤɪɭɩɧɵɯ ɦɚɥɵɯ ɩɪɟɞɩɪɢɹɬɢɣ ɨɛɟɫɩɟɱɢɬɶ ɪɚɡɜɢɬɢɟ ɛɢɡɧɟɫɚ ɢ ɜɨɡɦɨɠɧɨɫɬɶ ɩɟɱɚɬɢ ɜ ɩɭɬɢ ɫ ɦɨɛɢɥɶɧɵɯ ɭɫɬɪɨɣɫɬɜ ɛɥɚɝɨɞɚɪɹ ɩɨɞɞɟɪɠɤɟ +3 H3ULQW3

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɨɟ ɭɫɬɪɨɣɫɬɜɨ +3 /DVHU-HW 0 0 x x

2013

ɉɪɢɧɬɟɪɵ +3 2IILFHMHW ɢ 2IILFHMHW 3UR

Ɇɧɨɝɨɮɭɧɤɰɢɨɧɚɥɶɧɵɟ ɭɫɬɪɨɣɫɬɜɚ +3 /DVHU-HW


ɋɤɚɧɟɪ +3 6FDQMHW

Ʌɢɧɟɣɤɚ ɭɫɬɪɨɣɫɬɜ Ɉɮɢɫɧɨɟ ɨɛɨɪɭɞɨɜɚɧɢɟ ɨɛɳɟɝɨ ɧɚɡɧɚɱɟɧɢɹ

+3 6FDQMHW *

Ʌɢɧɟɣɤɚ ɮɨɬɨɫɤɚɧɟɪɨɜ +3 6FDQMHW

ɋɤɚɧɢɪɨɜɚɧɢɟ ɜɫɟɜɨɡɦɨɠɧɵɯ ɫɥɚɣɞɨɜ ɢ ɧɟɝɚɬɢɜɨɜ ɚ ɬɚɤɠɟ ɨɬɥɢɱɧɚɹ ɬɨɱɧɨɫɬɶ ɰɜɟɬɨɩɟɪɟɞɚɱɢ ɩɪɢ ɢɫɩɨɥɶɡɨɜɚɧɢɢ -ɰɜɟɬɧɨɝɨ ɪɟɠɢɦɚ ɫɤɚɧɢɪɨɜɚɧɢɹ ɫ ɝɥɭɛɢɧɨɣ ɰɜɟɬɚ ɛɢɬ

Ȼɵɫɬɪɨɟ ɫɤɚɧɢɪɨɜɚɧɢɟ ɞɨɤɭɦɟɧɬɨɜ ɫɨ ɫɤɨɪɨɫɬɶɸ ɞɨ ɫɬɪ ɦɢɧ ɫ ɩɨɦɨɳɶɸ ɧɚɞɟɠɧɨɝɨ ɢ ɩɪɨɫɬɨɝɨ ɜ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɫɤɚɧɟɪɚ

+3 6FDQMHW *

+3 6FDQMHW 1

ɋɤɚɧɢɪɨɜɚɧɢɟ ɮɨɬɨɝɪɚɮɢɣ ɜ -ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ ɫ ɝɥɭɛɢɧɨɣ ɰɜɟɬɚ ɛɢɬ ɚ ɬɚɤɠɟ ɫɥɚɣɞɨɜ ɢ ɧɟɝɚɬɢɜɨɜ ɫ ɪɚɡɪɟɲɟɧɢɟɦ [ ɬ ɞ

ɉɪɨɫɬɨɟ ɫɨɜɦɟɫɬɧɨɟ ɢɫɩɨɥɶɡɨɜɚɧɢɟ ɫɤɚɧɟɪɚ ɧɟɫɤɨɥɶɤɢɦɢ ɩɨɥɶɡɨɜɚɬɟɥɹɦɢ

+3 6FDQMHW 1

+3 6FDQMHW

Ȼɵɫɬɪɨɟ ɫɤɚɧɢɪɨɜɚɧɢɟ ɩɪɚɤɬɢɱɟɫɤɢ ɥɸɛɵɯ ɦɚɬɟɪɢɚɥɨɜ ɢ ɩɪɨɫɬɨɬɚ ɭɩɪɚɜɥɟɧɢɹ ɩɪɨɰɟɫɫɨɦ ɫ ɢɫɩɨɥɶɡɨɜɚɧɢɟɦ ɩɥɚɧɲɟɬɧɨɝɨ ɫɤɚɧɟɪɚ ɢ ɩɪɢɥɚɝɚɟɦɨɝɨ ɩɪɨɝɪɚɦɦɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ

ɗɮɮɟɤɬɢɜɧɵɟ ɢɧɬɭɢɬɢɜɧɨ ɩɨɧɹɬɧɵɟ ɫɪɟɞɫɬɜɚ ɭɩɪɚɜɥɟɧɢɹ ɫɤɚɧɢɪɨɜɚɧɢɟɦ ɫ ɜɵɫɨɤɢɦ ɪɚɡɪɟɲɟɧɢɟɦ ɜɨɡɦɨɠɧɨɫɬɢ ɜɵɡɨɜɚ ɮɭɧɤɰɢɣ ɫɤɚɧɢɪɨɜɚɧɢɹ ɧɚɠɚɬɢɟɦ ɨɞɧɨɣ ɤɧɨɩɤɢ

+3 6FDQMHW 1

ɂɧɬɟɥɥɟɤɬɭɚɥɶɧɨɟ ɢ ɧɚɞɟɠɧɨɟ ɫɤɚɧɢɪɨɜɚɧɢɟ ɩɨɦɨɝɚɟɬ ɭɩɪɨɫɬɢɬɶ ɪɚɛɨɬɭ ɢ ɫɷɤɨɧɨɦɢɬɶ ɜɪɟɦɹ Ɉɰɢɮɪɨɜɤɚ ɦɚɬɟɪɢɚɥɨɜ ɞɥɹ ɫɨɡɞɚɧɢɹ ɮɚɣɥɨɜ ɤɨɬɨɪɵɟ ɭɞɨɛɧɨ ɯɪɚɧɢɬɶ ɩɟɪɟɞɚɜɚɬɶ ɧɚɯɨɞɢɬɶ ɢ ɪɟɞɚɤɬɢɪɨɜɚɬɶ

ɉɨɜɵɲɟɧɢɟ ɜɨɡɦɨɠɧɨɫɬɟɣ ɨɪɝɚɧɢɡɚɰɢɢ ɪɚɛɨɱɟɝɨ ɩɪɨɰɟɫɫɚ ɛɥɚɝɨɞɚɪɹ ɜɵɫɨɤɨɣ ɫɤɨɪɨɫɬɢ ɩɟɱɚɬɢ ɜɨ ɜɫɟɯ ɰɜɟɬɨɜɵɯ ɪɟɠɢɦɚɯ

Ɋɚɛɨɱɚɹ ɫɬɚɧɰɢɹ ɞɥɹ ɨɰɢɮɪɨɜɤɢ ɞɨɤɭɦɟɧɬɨɜ +3 6FDQMHW (QWHUSULVH Q Q[

Ɉɩɬɢɦɢɡɚɰɢɹ ɪɚɛɨɬɵ ɡɚ ɫɱɟɬ ɛɵɫɬɪɨɝɨ ɫɤɚɧɢɪɨɜɚɧɢɹ ɨɬɞɟɥɶɧɵɯ ɥɢɫɬɨɜ ɮɨɪɦɚɬɚ $

Ɋɚɛɨɱɚɹ ɫɬɚɧɰɢɹ ɞɥɹ ɨɰɢɮɪɨɜɤɢ ɞɨɤɭɦɟɧɬɨɜ +3 6FDQMHW (QWHUSULVH IQ

+3 6FDQMHW 3URIHVVLRQDO 1000 ȼɨɡɦɨɠɧɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɩɪɚɤɬɢɱɟɫɤɢ ɜɟɡɞɟ ɫ ɩɨɦɨɳɶɸ ɩɨɪɬɚɬɢɜɧɨɝɨ ɫɤɚɧɟɪɚ +3

ɂɧɬɭɢɬɢɜɧɨ ɩɨɧɹɬɧɵɟ ɫɪɟɞɫɬɜɚ ɭɩɪɚɜɥɟɧɢɹ ɫɤɚɧɢɪɨɜɚɧɢɟɦ ɫ ɜɵɫɨɤɢɦ ɪɚɡɪɟɲɟɧɢɟɦ ɜɵɡɨɜ ɮɭɧɤɰɢɣ ɫɤɚɧɢɪɨɜɚɧɢɹ ɧɚɠɚɬɢɟɦ ɨɞɧɨɣ ɤɧɨɩɤɢ ɛɵɫɬɪɵɣ ɞɨɫɬɭɩ ɤ ɢɧɬɟɪɧɟɬ-ɫɚɣɬɚɦ ɨɛɳɟɝɨ ɩɨɥɶɡɨɜɚɧɢɹ

Ɉɩɬɢɦɢɡɚɰɢɹ ɞɨɤɭɦɟɧɬɨɨɛɨɪɨɬɚ ɜ ɥɸɛɨɣ ɬɨɱɤɟ ɫɟɬɢ Ⱦɚɧɧɚɹ ɨɛɳɟɞɨɫɬɭɩɧɚɹ ɪɚɛɨɱɚɹ ɫɬɚɧɰɢɹ ɞɥɹ ɨɰɢɮɪɨɜɤɢ ɞɨɤɭɦɟɧɬɨɜ ɨɛɟɫɩɟɱɢɜɚɟɬ ɜɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɟ ɧɚɞɟɠɧɨɟ ɫɤɚɧɢɪɨɜɚɧɢɟ ɪɚɡɥɢɱɧɵɯ ɞɟɥɨɜɵɯ ɞɨɤɭɦɟɧɬɨɜ

+3 6FDQMHW

ɋɤɚɧɢɪɨɜɚɧɢɟ ɧɟɩɨɫɪɟɞɫɬɜɟɧɧɨ ɜ ɫɟɬɟɜɭɸ ɩɚɩɤɭ ɧɚ )73-ɭɡɟɥ ɚɞɪɟɫ ɷɥɟɤɬɪɨɧɧɨɣ ɩɨɱɬɵ ɞɢɫɤ 86% ɫɚɣɬ 6KDUH3RLQW ɢɥɢ ɫɟɬɟɜɨɣ ɩɪɢɧɬɟɪ

ɗɮɮɟɤɬɢɜɧɨɟ ɭɩɪɚɜɥɟɧɢɟ ɪɚɡɥɢɱɧɵɦɢ ɞɨɤɭɦɟɧɬɚɦɢ ɫ ɩɨɦɨɳɶɸ ɧɚɞɟɠɧɨɝɨ ɜɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɝɨ ɫɤɚɧɟɪɚ

+3 6FDQMHW

+3 6FDQMHW (QWHUSULVH

+3 6FDQMHW

ɉɪɨɮɟɫɫɢɨɧɚɥɶɧɵɟ ɪɟɡɭɥɶɬɚɬɵ — ɨɩɬɢɱɟɫɤɨɟ ɪɚɡɪɟɲɟɧɢɟ ɬ ɞ ɭɫɬɪɨɣɫɬɜɨ ɚɜɬɨɦɚɬɢɱɟɫɤɨɣ ɩɨɞɚɱɢ ɫ ɮɭɧɤɰɢɟɣ ɞɜɭɫɬɨɪɨɧɧɟɣ ɩɟɱɚɬɢ ɜɯɨɞɹɳɢɣ ɜ ɤɨɦɩɥɟɤɬ ɩɨɫɬɚɜɤɢ ɚɞɚɩɬɟɪ ɞɥɹ ɩɪɨɡɪɚɱɧɵɯ ɦɚɬɟɪɢɚɥɨɜ ɢ ɩɪɨɝɪɚɦɦɧɨɟ ɨɛɟɫɩɟɱɟɧɢɟ ɞɥɹ ɨɛɪɚɛɨɬɤɢ ɞɨɤɭɦɟɧɬɨɜ

ɋɤɚɧɟɪ +3 6FDQMHW (QWHUSULVH V ɫ ɩɨɥɢɫɬɨɜɨɣ ɩɨɞɚɱɟɣ

ɗɬɨɬ ɩɥɚɧɲɟɬɧɵɣ ɫɤɚɧɟɪ ɮɨɪɦɚɬɚ $ ɨɛɟɫɩɟɱɢɜɚɟɬ ɜɵɫɨɤɭɸ ɫɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɥɹ ɩɨɜɵɲɟɧɢɹ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ

+3 6FDQMHW (QWHUSULVH

+3 6FDQMHW

+3 6FDQMHW * ɉɥɚɧɲɟɬɧɵɣ ɫɤɚɧɟɪ ɩɨɡɜɨɥɹɸɳɢɣ ɩɨɥɭɱɚɬɶ ɨɬɥɢɱɧɵɟ ɨɬɫɤɚɧɢɪɨɜɚɧɧɵɟ ɢɡɨɛɪɚɠɟɧɢɹ ɪɚɡɧɨɨɛɪɚɡɧɵɯ ɨɛɴɟɤɬɨɜ ɢ ɫ ɥɟɝɤɨɫɬɶɸ ɚɪɯɢɜɢɪɨɜɚɬɶ ɢ ɪɟɞɚɤɬɢɪɨɜɚɬɶ ɢɯ

ɋɤɚɧɟɪɵ ɧɚɱɚɥɶɧɨɝɨ ɭɪɨɜɧɹ ɩɪɟɞɧɚɡɧɚɱɟɧɧɵɟ ɞɥɹ ɭɞɨɜɥɟɬɜɨɪɟɧɢɹ ɩɨɬɪɟɛɧɨɫɬɟɣ ɦɚɥɵɯ ɩɪɟɞɩɪɢɹɬɢɣ

ɍɩɪɚɜɥɟɧɢɟ ɞɨɤɭɦɟɧɬɚɦɢ

+3 6FDQMHW 3UR V ɫ ɩɨɥɢɫɬɨɜɨɣ ɩɨɞɚɱɟɣ

ɉɪɨɢɡɜɨɞɢɬɟɥɶɧɵɣ ɩɥɚɧɲɟɬɧɵɣ ɫɤɚɧɟɪ ɫɨ ɫɬɟɤɥɨɦ ɮɨɪɦɚɬɚ /HJDO ɧɚɞɟɠɧɵɦɢ ɫɪɟɞɫɬɜɚɦɢ ɩɨɞɚɱɢ ɢ ɭɤɥɚɞɤɢ ɛɭɦɚɝɢ ɢ ɜɵɫɨɤɨɣ ɫɤɨɪɨɫɬɶɸ ɪɚɛɨɬɵ

Ȼɵɫɬɪɨɟ ɫɤɚɧɢɪɨɜɚɧɢɟ ɞɟɥɨɜɵɯ ɞɨɤɭɦɟɧɬɨɜ ɫ ɩɨɦɨɳɶɸ ɜɵɞɟɥɟɧɧɵɯ ɤɧɨɩɨɤ ɹɪɥɵɤɨɜ ɡɚɞɚɧɢɣ ɢ ɩɪɨɫɬɨɝɨ ɜ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɩɪɨɝɪɚɦɦɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ

+3 6FDQMHW

+3 6FDQMHW

+3 6FDQMHW *

+3 6FDQMHW *

+3 6FDQMHW *

ɋɤɚɧɢɪɨɜɚɧɢɟ ɮɨɬɨɝɪɚɮɢɢ [ ɫɦ [ ɞɸɣɦɨɜ ɫ ɪɚɡɪɟɲɟɧɢɟɦ ɬ ɞ ɜɫɟɝɨ ɡɚ ɫɟɤɭɧɞ ɩɪɟɞɜɚɪɢɬɟɥɶɧɵɣ ɩɪɨɫɦɨɬɪ ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɞɨɦɚ ɢ ɧɚ ɪɚɛɨɬɟ ɞɥɹ ɬɟɯ ɤɨɦɭ ɧɭɠɟɧ ɤɨɦɩɚɤɬɧɵɣ ɩɪɨɫɬɨɣ ɜ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɫɤɚɧɟɪ ɞɥɹ ɫɤɚɧɢɪɨɜɚɧɢɹ ɮɨɬɨɝɪɚɮɢɣ ɢ ɞɨɤɭɦɟɧɬɨɜ ɫ ɜɵɫɨɤɢɦ ɪɚɡɪɟɲɟɧɢɟɦ ɚ ɬɚɤɠɟ ɛɵɫɬɪɨɣ ɨɛɪɚɛɨɬɤɢ ɫɨɯɪɚɧɟɧɢɹ ɢ ɨɬɩɪɚɜɤɢ ɢɡɨɛɪɚɠɟɧɢɣ

ɋɤɚɧɢɪɨɜɚɧɢɟ ɮɨɬɨɝɪɚɮɢɢ [ ɫɦ [ ɞɸɣɦɨɜ ɫ ɪɚɡɪɟɲɟɧɢɟɦ ɬ ɞ ɜɫɟɝɨ ɡɚ ɫɟɤɭɧɞ ɩɪɟɞɜɚɪɢɬɟɥɶɧɵɣ ɩɪɨɫɦɨɬɪ ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɞɨɦɚ ɢ ɧɚ ɪɚɛɨɬɟ ɞɥɹ ɬɟɯ ɤɨɦɭ ɧɭɠɟɧ ɤɨɦɩɚɤɬɧɵɣ ɩɪɨɫɬɨɣ ɜ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɫɤɚɧɟɪ ɞɥɹ ɫɤɚɧɢɪɨɜɚɧɢɹ ɮɨɬɨɝɪɚɮɢɣ ɢ ɞɨɤɭɦɟɧɬɨɜ ɫ ɜɵɫɨɤɢɦ ɪɚɡɪɟɲɟɧɢɟɦ ɚ ɬɚɤɠɟ ɛɵɫɬɪɨɣ ɨɛɪɚɛɨɬɤɢ ɫɨɯɪɚɧɟɧɢɹ ɢ ɨɬɩɪɚɜɤɢ ɢɡɨɛɪɚɠɟɧɢɣ

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɨ ɫ

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɨ ɫ

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɨ ɫ

ɋɤɚɧɢɪɨɜɚɧɢɟ ɫɥɚɣɞɨɜ ɢɥɢ ɧɟɝɚɬɢɜɨɜ

ɋɤɚɧɢɪɨɜɚɧɢɟ ɫɥɚɣɞɨɜ ɢɥɢ ɧɟɝɚɬɢɜɨɜ

ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɜɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɨɝɨ ɫɤɚɧɢɪɨɜɚɧɢɹ ɮɨɬɨɝɪɚɮɢɣ ɫɥɚɣɞɨɜ ɢɥɢ ɜɚɠɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɞɥɹ ɪɟɞɚɤɬɢɪɨɜɚɧɢɹ ɢɥɢ ɨɛɦɟɧɚ ɫ ɩɨɦɨɳɶɸ ɮɭɧɤɰɢɢ ɫɤɚɧɢɪɨɜɚɧɢɹ ɧɚɠɚɬɢɟɦ ɨɞɧɨɣ ɤɧɨɩɤɢ ɢ ɩɪɨɫɬɨɝɨ ɜ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɩɪɨɝɪɚɦɦɧɨɝɨ ɨɛɟɫɩɟɱɟɧɢɹ ɫɤɚɧɢɪɨɜɚɧɢɹ

ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɜɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɨɝɨ ɫɤɚɧɢɪɨɜɚɧɢɹ ɮɨɬɨɝɪɚɮɢɣ ɫɥɚɣɞɨɜ ɧɟɝɚɬɢɜɨɜ ɢ ɞɨɤɭɦɟɧɬɨɜ ɜ -ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ ɫ ɝɥɭɛɢɧɨɣ ɰɜɟɬɚ ɛɢɬ ɤɨɬɨɪɵɣ ɢɦɟɟɬɫɹ ɬɨɥɶɤɨ ɧɚ ɨɛɨɪɭɞɨɜɚɧɢɢ HP

ɋɤɚɧɢɪɨɜɚɧɢɟ ɫɥɚɣɞɨɜ ɢɥɢ ɧɟɝɚɬɢɜɨɜ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɷɮɮɟɤɬɢɜɧɨɝɨ ɜɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɨɝɨ ɫɤɚɧɢɪɨɜɚɧɢɹ ɮɨɬɨɝɪɚɮɢɣ ɫɥɚɣɞɨɜ ɧɟɝɚɬɢɜɨɜ ɢ ɞɨɤɭɦɟɧɬɨɜ ɜ -ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ ɫ ɝɥɭɛɢɧɨɣ ɰɜɟɬɚ ɛɢɬ ɤɨɬɨɪɵɣ ɢɦɟɟɬɫɹ ɬɨɥɶɤɨ ɧɚ ɨɛɨɪɭɞɨɜɚɧɢɢ +3

Ɍɨɥɶɤɨ ɜɪɟɦɹ ɫɤɚɧɢɪɨɜɚɧɢɹ ɛɟɡ ɭɱɟɬɚ ɜɪɟɦɟɧɢ ɩɟɪɟɞɚɱɢ ɞɚɧɧɵɯ ɧɚ ɐɉ

ɋɤɚɧɟɪ +3 6FDQMHW

ɋɤɚɧɟɪ +3 6FDQMHW

Ʌɢɧɟɣɤɚ ɨɮɢɫɧɨɝɨ ɨɛɨɪɭɞɨɜɚɧɢɹ ɨɛɳɟɝɨ ɧɚɡɧɚɱɟɧɢɹ

Ʌɢɧɟɣɤɚ ɭɫɬɪɨɣɫɬɜ ɞɥɹ ɭɩɪɚɜɥɟɧɢɹ ɞɨɤɭɦɟɧɬɚɦɢ

ɋɤɚɧɟɪɵ ɞɥɹ ɭɧɢɜɟɪɫɚɥɶɧɨɝɨ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɧɚ ɩɪɟɞɩɪɢɹɬɢɢ ɜɤɥɸɱɚɹ ɱɚɫɬɨɟ ɫɤɚɧɢɪɨɜɚɧɢɟ ɞɨɤɭɦɟɧɬɨɜ ɢ ɮɨɬɨɝɪɚɮɢɣ

+3 6FDQMHW 3URIHVVLRQDO

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ ɫɬɪɚɧɢɰ ɜ ɞɟɧɶ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɫɤɚɧɢɪɨɜɚɧɢɹ ɜ ɩɭɬɢ ɜ ɭɞɚɥɟɧɧɵɯ ɨɮɢɫɚɯ ɫ ɨɝɪɚɧɢɱɟɧɧɵɦ ɩɪɨɫɬɪɚɧɫɬɜɨɦ ɢɥɢ ɧɚ ɜɵɟɡɞɚɯ

+3 6FDQMHW

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ ɩɪɢ ɢɫɩɨɥɶɡɨɜɚɧɢɢ ɭɫɬɪɨɣɫɬɜɚ ɚɜɬɨɦɚɬɢɱɟɫɤɨɣ ɩɨɞɚɱɢ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɜɵɫɨɤɨɤɚɱɟɫɬɜɟɧɧɨɝɨ ɫɤɚɧɢɪɨɜɚɧɢɹ ɢ ɤɨɩɢɪɨɜɚɧɢɹ ɢɡɨɛɪɚɠɟɧɢɣ ɫɤɚɧɢɪɨɜɚɧɢɹ ɦɧɨɝɨɫɬɪɚɧɢɱɧɵɯ ɢ ɞɜɭɫɬɨɪɨɧɧɢɯ ɞɨɤɭɦɟɧɬɨɜ ɫɤɚɧɢɪɨɜɚɧɢɹ ɜ ɷɥɟɤɬɪɨɧɧɭɸ ɩɨɱɬɭ ɢ ɮɚɣɥɵ ɩɨɩɭɥɹɪɧɵɯ ɮɨɪɦɚɬɨɜ

+3 6FDQMHW 3UR V

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ Ⱦɨ ɫɬɪɚɧɢɰ ɜ ɞɟɧɶ ɂɞɟɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɧɚɞɟɠɧɨɝɨ ɫɤɚɧɢɪɨɜɚɧɢɹ ɤɨɬɨɪɨɟ ɩɨɦɨɠɟɬ ɭɩɪɨɫɬɢɬɶ ɩɪɨɰɟɫɫɵ ɢ ɫɷɤɨɧɨɦɢɬɶ ɜɪɟɦɹ ɚ ɬɚɤɠɟ ɨɰɢɮɪɨɜɚɬɶ ɦɚɬɟɪɢɚɥɵ ɩɪɟɜɪɚɬɢɜ ɢɯ ɜ ɮɚɣɥɵ ɤɨɬɨɪɵɟ ɭɞɨɛɧɨ ɯɪɚɧɢɬɶ ɩɟɪɟɞɚɜɚɬɶ ɧɚɯɨɞɢɬɶ ɢ ɪɟɞɚɤɬɢɪɨɜɚɬɶ

+3 6FDQMHW 1

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɞɜɭɫɬɨɪɨɧɧɟɝɨ ɫɤɚɧɢɪɨɜɚɧɢɹ ɮɨɬɨɝɪɚɮɢɣ ɫɥɚɣɞɨɜ ɢ ɧɟɝɚɬɢɜɨɜ ɚ ɬɚɤɠɟ ɦɚɬɟɪɢɚɥɨɜ ɪɚɡɧɨɝɨ ɪɚɡɦɟɪɚ ɨɬ ɜɢɡɢɬɧɵɯ ɤɚɪɬɨɱɟɤ ɞɨ ɞɨɤɭɦɟɧɬɨɜ ɮɨɪɦɚɬɚ /HJDO

+3 6FDQMHW 1

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɦɚɥɵɯ ɨɮɢɫɨɜ ɢ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɜ ɧɟɭɩɪɚɜɥɹɟɦɵɯ ɂɌ-ɫɪɟɞɚɯ ɝɞɟ ɬɪɟɛɭɟɬɫɹ ɨɛɳɢɣ ɞɨɫɬɭɩ ɤ ɫɟɬɟɜɨɦɭ ɫɤɚɧɟɪɭ ɞɥɹ ɨɛɳɟɝɨ ɨɮɢɫɧɨɝɨ ɢɫɩɨɥɶɡɨɜɚɧɢɹ

+3 6FDQMHW

+3 6FDQMHW

+3 6FDQMHW

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ ɫɬɪɚɧɢɰ ɜ ɦɟɫɹɰ ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɛɵɫɬɪɨɝɨ ɫɤɚɧɢɪɨɜɚɧɢɹ ɦɧɨɝɨɫɬɪɚɧɢɱɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɨɞɧɨ- ɢ ɞɜɭɫɬɨɪɨɧɧɢɯ ɚ ɬɚɤɠɟ ɮɨɬɨɝɪɚɮɢɣ ɫɥɚɣɞɨɜ ɢ ɧɟɝɚɬɢɜɨɜ

68

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ – ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ Ɋɚɛɨɱɚɹ ɧɚɝɪɭɡɤɚ – ɞɨ ɫɬɪɚɧɢɰ ɜ ɞɟɧɶ Ɉɩɬɢɦɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɩɪɨɫɬɨɝɨ ɢ ɛɵɫɬɪɨɝɨ ɫɤɚɧɢɪɨɜɚɧɢɹ ɢ ɭɩɪɚɜɥɟɧɢɹ ɞɨɤɭɦɟɧɬɚɦɢ ɞɥɹ ɨɛɳɢɯ ɨɮɢɫɧɵɯ ɢ ɩɨɜɫɟɞɧɟɜɧɵɯ ɧɭɠɞ

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ – ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ ɜ ɱɟɪɧɨ-ɛɟɥɨɦ ɪɟɠɢɦɟ ɫ ɨɬɬɟɧɤɚɦɢ ɫɟɪɨɝɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ ɜ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ Ɋɚɛɨɱɚɹ ɧɚɝɪɭɡɤɚ – ɫɬɪɚɧɢɰ ɜ ɞɟɧɶ ɂɞɟɚɥɶɧɵɣ ɜɚɪɢɚɧɬ ɞɥɹ ɨɩɬɢɦɢɡɚɰɢɢ ɪɚɛɨɱɢɯ ɩɪɨɰɟɫɫɨɜ ɢ ɭɩɪɚɜɥɟɧɢɹ ɞɨɤɭɦɟɧɬɚɦɢ ɛɥɚɝɨɞɚɪɹ ɛɵɫɬɪɨɦɭ ɫɤɚɧɢɪɨɜɚɧɢɸ ɞɨɤɭɦɟɧɬɨɜ ɧɚɩɪɢɦɟɪ ɡɚɹɜɥɟɧɢɣ ɧɚ ɩɨɥɭɱɟɧɢɟ ɫɫɭɞɵ ɦɟɞɢɰɢɧɫɤɢɯ ɡɚɩɢɫɟɣ ɢ ɫɱɟɬɨɜ-ɮɚɤɬɭɪ ɜɫɟɯ ɫɪɚɡɭ

Ɋɚɛɨɱɚɹ ɫɬɚɧɰɢɹ ɞɥɹ ɨɰɢɮɪɨɜɤɢ ɞɨɤɭɦɟɧɬɨɜ +3 6FDQMHW (QWHUSULVH Q Q[

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ – ɞɨ ɫɬɪ ɦɢɧ ɢɡɨɛɪ ɦɢɧ ɜ ɱɟɪɧɨɛɟɥɨɦ ɪɟɠɢɦɟ ɫ ɨɬɬɟɧɤɚɦɢ ɫɟɪɨɝɨ ɫɬɪ ɦɢɧ ɢɡɨɛɪ ɦɢɧ ɜ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ Ɋɚɛɨɱɚɹ ɧɚɝɪɭɡɤɚ – ɫɬɪɚɧɢɰ ɜ ɞɟɧɶ Ɉɩɬɢɦɢɡɚɰɢɹ ɪɚɛɨɱɟɝɨ ɩɪɨɰɟɫɫɚ ɢ ɩɨɜɵɲɟɧɢɟ ɩɪɨɢɡɜɨɞɢɬɟɥɶɧɨɫɬɢ ɫ ɩɨɦɨɳɶɸ ɨɛɳɟɞɨɫɬɭɩɧɨɣ ɪɚɛɨɱɟɣ ɫɬɚɧɰɢɢ ɞɥɹ ɨɰɢɮɪɨɜɤɢ ɞɨɤɭɦɟɧɬɨɜ ɤɨɬɨɪɚɹ ɨɛɟɫɩɟɱɢɜɚɟɬ ɷɮɮɟɤɬɢɜɧɵɟ ɮɭɧɤɰɢɢ ɭɩɪɚɜɥɟɧɢɹ ɪɚɫɲɢɪɟɧɧɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɞɥɹ ɩɨɞɤɥɸɱɟɧɢɹ ɤ ɫɟɬɢ ɢ ɨɛɟɫɩɟɱɟɧɢɹ ɛɟɡɨɩɚɫɧɨɫɬɢ

ɋɤɚɧɟɪ +3 6FDQMHW (QWHUSULVH V ɫ ɩɨɥɢɫɬɨɜɨɣ ɩɨɞɚɱɟɣ

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ – ɞɨ ɫɬɪ ɦɢɧ ɢɡɨɛɪ ɦɢɧ ɜ ɱɟɪɧɨɛɟɥɨɦ ɪɟɠɢɦɟ ɢ ɜ ɨɬɬɟɧɤɚɯ ɫɟɪɨɝɨ ɢ ɫɬɪ ɦɢɧ ɢɡɨɛɪ ɦɢɧ ɜ ɰɜɟɬɧɨɦ ɪɟɠɢɦɟ Ɋɚɛɨɱɚɹ ɧɚɝɪɭɡɤɚ – ɞɨ ɫɬɪɚɧɢɰ ɜ ɞɟɧɶ Ɉɩɬɢɦɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɜ ɭɩɪɚɜɥɹɟɦɵɯ ɫɪɟɞɚɯ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɜɵɫɨɤɨɫɤɨɪɨɫɬɧɨɣ ɩɨɞɤɥɸɱɚɟɦɵɣ ɤ ɤɨɦɩɶɸɬɟɪɭ ɫɤɚɧɟɪ ɩɨɡɜɨɥɹɸɳɢɣ ɨɩɬɢɦɢɡɢɪɨɜɚɬɶ ɪɚɛɨɱɢɟ ɩɪɨɰɟɫɫɵ ɢ ɭɩɪɚɜɥɟɧɢɟ ɞɨɤɭɦɟɧɬɚɦɢ ɢ ɩɨɞɞɟɪɠɢɜɚɸɳɢɣ ɪɚɡɧɨɨɛɪɚɡɧɵɟ ɮɨɪɦɚɬɵ ɛɭɦɚɝɢ

+3 6FDQMHW (QWHUSULVH

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ – ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ Ɋɚɛɨɱɚɹ ɧɚɝɪɭɡɤɚ – ɞɨ ɫɬɪɚɧɢɰ ɜ ɞɟɧɶ Ɉɩɬɢɦɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɢɧɬɟɝɪɚɰɢɢ ɜ ɢɦɟɸɳɭɸɫɹ ɫɢɫɬɟɦɭ ɭɩɪɚɜɥɟɧɢɹ ɞɨɤɭɦɟɧɬɚɦɢ Ȼɵɫɬɪɨɟ ɫɤɚɧɢɪɨɜɚɧɢɟ ɢ ɧɚɞɟɠɧɨɟ ɭɩɪɚɜɥɟɧɢɟ ɩɨɞɚɱɟɣ ɛɥɚɝɨɞɚɪɹ ɬɟɯɧɨɥɨɝɢɹɦ +3 3UHFLVLRQ )HHG

Ɋɚɛɨɱɚɹ ɫɬɚɧɰɢɹ ɞɥɹ +3 6FDQMHW (QWHUSULVH ɨɰɢɮɪɨɜɤɢ ɞɨɤɭɦɟɧɬɨɜ +3 6FDQMHW (QWHUSULVH IQ ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ – ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ – ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ ɢɡɨɛɪ ɦɢɧ Ɋɚɛɨɱɚɹ ɧɚɝɪɭɡɤɚ – Ɋɚɛɨɱɚɹ ɧɚɝɪɭɡɤɚ – ɫɬɪɚɧɢɰ ɜ ɞɟɧɶ ɫɬɪɚɧɢɰ ɜ ɞɟɧɶ Ɉɩɬɢɦɚɥɶɧɨɟ ɪɟɲɟɧɢɟ Ɉɩɬɢɦɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɰɢɮɪɨɜɨɣ ɞɥɹ ɪɚɛɨɱɢɯ ɝɪɭɩɩ ɜ ɚɜɬɨɦɚɬɢɡɚɰɢɢ ɛɢɡɧɟɫɭɩɪɚɜɥɹɟɦɵɯ ɫɪɟɞɚɯ ɩɪɨɰɟɫɫɨɜ ɛɚɧɤɨɜɫɤɢɟ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɩɪɢɥɨɠɟɧɢɹ ɫɤɚɧɢɪɨɜɚɧɢɟ ɛɨɥɶɲɢɯ ɝɨɫɭɞɚɪɫɬɜɟɧɧɵɟ ɨɛɴɟɦɨɜ ɞɨɤɭɦɟɧɬɨɜ ɢ ɛɥɚɧɤɢ ɢɥɢ ɛɥɚɧɤɢ ɨɛɳɢɣ ɞɨɫɬɭɩ ɢ ɤɨɬɨɪɵɟ ɬɟɫɬɨɜ ɞɨɤɭɦɟɧɬɵ ɩɨ ɫɬɪɟɦɹɬɫɹ ɧɟɞɜɢɠɢɦɨɫɬɢ ɢ ɨɩɬɢɦɢɡɢɪɨɜɚɬɶ ɚɪɯɢɜɢɪɨɜɚɧɢɹ ɪɚɛɨɱɢɣ ɩɪɨɰɟɫɫ ɢ ɤɚɪɬɨɬɟɤ ɭɩɪɚɜɥɟɧɢɟ ɞɨɤɭɦɟɧɬɚɦɢ

+3 6FDQMHW 1

ɋɤɨɪɨɫɬɶ ɫɤɚɧɢɪɨɜɚɧɢɹ – ɞɨ ɫɬɪ ɦɢɧ ɢɥɢ ɢɡɨɛɪ ɦɢɧ Ɋɚɛɨɱɚɹ ɧɚɝɪɭɡɤɚ – ɫɬɪɚɧɢɰ ɜ ɞɟɧɶ Ɉɩɬɢɦɚɥɶɧɨɟ ɪɟɲɟɧɢɟ ɞɥɹ ɨɬɞɟɥɨɜ ɤɨɬɨɪɵɦ ɬɪɟɛɭɟɬɫɹ ɫɤɚɧɢɪɨɜɚɧɢɟ ɛɨɥɶɲɢɯ ɨɛɴɟɦɨɜ ɞɨɤɭɦɟɧɬɨɜ ɢɥɢ ɞɥɹ ɨɩɬɢɦɢɡɚɰɢɢ ɪɚɛɨɱɟɝɨ ɩɪɨɰɟɫɫɚ ɨɛɟɫɩɟɱɢɜɚɟɬ ɫɤɚɧɢɪɨɜɚɧɢɟ ɞɨɤɭɦɟɧɬɨɜ ɮɨɪɦɚɬɨɦ ɞɨ $ ɢ ɨɬɫɥɟɠɢɜɚɧɢɟ ɫɤɚɧɢɪɨɜɚɧɧɵɯ ɞɨɤɭɦɟɧɬɨɜ ɫ ɩɨɦɨɳɶɸ ɫɬɪɭɣɧɨɝɨ ɜɩɟɱɚɬɵɜɚɸɳɟɝɨ ɭɫɬɪɨɣɫɬɜɚ

ФОРУМ ПАРТНЕРОВ

Ɏɨɬɨɫɤɚɧɟɪɵ

2013

ɋɤɚɧɟɪ +3 6FDQMHW


Ɋɟɲɟɧɢɹ ɞɥɹ ɫɟɬɟɜɨɣ ɩɟɱɚɬɢ

2013

0 Ɋɟɲɟɧɢɹ ɞɥɹ ɫɟɬɟɜɨɣ ɩɟɱɚɬɢ ɇɊ

Ʌɢɧɟɣɤɚ ɜɧɟɲɧɢɯ ɫɟɪɜɟɪɨɜ ɩɟɱɚɬɢ ȼɧɟɲɧɢɣ ɫɟɪɜɟɪ ɩɟɱɚɬɢ +3 ɨɛɟɫɩɟɱɢɜɚɟɬ ɫɨɜɦɟɫɬɧɨɟ ɢɫɩɨɥɶɡɨɜɚɧɢɟ ɩɪɢɧɬɟɪɚ ɢɥɢ ɆɎɉ ɜ ɫɟɬɢ ɱɟɪɟɡ ɟɝɨ ɩɚɪɚɥɥɟɥɶɧɵɣ ɩɨɪɬ ɢɥɢ ɩɨɪɬ 86% Ⱦɥɹ ɧɟɝɨ ɧɟɨɛɯɨɞɢɦ ɜɧɟɲɧɢɣ ɢɫɬɨɱɧɢɤ ɩɢɬɚɧɢɹ ɢ ɫɨɛɫɬɜɟɧɧɨ ɦɟɫɬɨ ɞɥɹ ɭɫɬɚɧɨɜɤɢ Ɉɧ ɯɨɪɨɲɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɨɛɵɱɧɨɝɨ ɭɫɬɪɨɣɫɬɜɚ ɜ ɤɨɬɨɪɨɦ ɧɟ ɩɪɟɞɭɫɦɨɬɪɟɧɚ ɩɨɞɞɟɪɠɤɚ ɜɧɭɬɪɟɧɧɟɝɨ ɫɟɪɜɟɪɚ ɩɟɱɚɬɢ

ɋɟɪɜɟɪ ɩɟɱɚɬɢ +3 -HWGLUHFW [ )DVW (WKHUQHW ɇɨɦɟɪ ɩɪɨɞɭɤɬɚ - * Ɉɛɳɢɣ ɞɨɫɬɭɩ ɤ ɬɪɟɦ ɩɪɢɧɬɟɪɚɦ ɫ ɩɚɪɚɥɥɟɥɶɧɵɦ ɩɨɞɤɥɸɱɟɧɢɟɦ ɫ ɩɨɦɨɳɶɸ ɫɟɪɜɟɪɚ ɫ ɬɪɟɦɹ ɩɨɪɬɚɦɢ ɋɟɬɟɜɨɣ ɩɨɪɬ )DVW (WKHUQHW %DVH-7; ɉɪɨɫɬɨɟ ɩɨɞɤɥɸɱɟɧɢɟ ɱɟɪɟɡ ɩɚɪɚɥɥɟɥɶɧɵɣ ɩɨɪɬ ɫ ɩɨɞɞɟɪɠɤɨɣ ,33

Ɋɟɲɟɧɢɹ ɞɥɹ ɫɟɬɟɜɨɣ ɩɟɱɚɬɢ

Ɋɟɲɟɧɢɹ ɞɥɹ ɫɟɬɟɜɨɣ ɩɟɱɚɬɢ

Ʌɢɧɟɣɤɚ ɜɧɭɬɪɟɧɧɢɯ ɫɟɪɜɟɪɨɜ ɩɟɱɚɬɢ

Ʌɢɧɟɣɤɚ ɛɟɫɩɪɨɜɨɞɧɵɯ ɫɟɪɜɟɪɨɜ ɩɟɱɚɬɢ Ȼɟɫɩɪɨɜɨɞɧɨɣ ɫɟɪɜɟɪ ɩɟɱɚɬɢ +3 ɩɨɡɜɨɥɹɟɬ ɧɚɩɪɚɜɥɹɬɶ ɡɚɞɚɧɢɹ ɩɟɱɚɬɢ ɧɚ ɩɪɢɧɬɟɪ ɢɥɢ ɆɎɉ ɱɟɪɟɡ ɫɨɟɞɢɧɟɧɢɟ ɛɟɫɩɪɨɜɨɞɧɨɣ ɥɨɤɚɥɶɧɨɣ ɫɟɬɢ :/$1 ɍɫɬɪɨɣɫɬɜɨ ɦɨɠɧɨ ɭɫɬɚɧɨɜɢɬɶ ɜ ɥɸɛɨɦ ɭɞɨɛɧɨɦ ɦɟɫɬɟ ɬɚɤ ɤɚɤ ɞɥɹ ɧɟɝɨ ɧɟ ɧɭɠɟɧ ɫɟɬɟɜɨɣ ɤɚɛɟɥɶ ɉɪɨɛɥɟɦ ɫ ɩɟɱɚɬɶɸ ɛɨɥɶɲɟ ɧɟ ɛɭɞɟɬ Ȼɟɫɩɪɨɜɨɞɧɵɟ ɪɟɲɟɧɢɹ +3 ɨɛɟɫɩɟɱɢɜɚɸɬ ɫɚɦɵɟ ɫɨɜɪɟɦɟɧɧɵɟ ɜɨɡɦɨɠɧɨɫɬɢ ɲɢɮɪɨɜɚɧɢɹ ɞɚɧɧɵɯ ɢ ɩɪɨɜɟɪɤɢ ɩɨɞɥɢɧɧɨɫɬɢ ɱɬɨ ɩɨɡɜɨɥɹɟɬ ɩɪɟɞɨɬɜɪɚɬɢɬɶ ɧɟɫɚɧɤɰɢɨɧɢɪɨɜɚɧɧɵɣ ɞɨɫɬɭɩ ɩɨ ɫɟɬɢ

ȼɧɭɬɪɟɧɧɢɟ ɫɟɪɜɟɪɵ ɩɟɱɚɬɢ +3 -HWGLUHFW ɩɪɟɞɧɚɡɧɚɱɟɧɧɵɟ ɝɥɚɜɧɵɦ ɨɛɪɚɡɨɦ ɞɥɹ ɤɨɪɩɨɪɚɬɢɜɧɵɯ ɩɨɤɭɩɚɬɟɥɟɣ ɩɨɞɤɥɸɱɚɸɬɫɹ ɱɟɪɟɡ ɪɚɡɴɟɦ (,2 ɧɚ ɭɫɬɪɨɣɫɬɜɟ ɨɛɟɫɩɟɱɢɜɚɸɬ ɜɵɫɨɤɭɸ ɩɪɨɩɭɫɤɧɭɸ ɫɩɨɫɨɛɧɨɫɬɶ ɢ ɧɟ ɬɪɟɛɭɸɬ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɜɧɟɲɧɟɝɨ ɛɥɨɤɚ ɩɢɬɚɧɢɹ ɢɥɢ ɢɧɬɟɪɮɟɣɫɧɨɝɨ ɤɚɛɟɥɹ

ɋɟɪɜɟɪ ɩɟɱɚɬɢ +3 -HWGLUHFW Q )DVW (WKHUQHW

ɋɟɪɜɟɪ ɩɟɱɚɬɢ +3 -HWGLUHFW Q

ȼɧɟɲɧɢɣ ɫɟɪɜɟɪ +3 -HWGLUHFW Z ɫ ɩɨɪɬɨɦ 86% ȼɧɟɲɧɢɣ ɫɟɪɜɟɪ +3 -HWGLUHFW HZ

ɇɨɦɟɪ ɩɪɨɞɭɤɬɚ - *

ɇɨɦɟɪ ɩɪɨɞɭɤɬɚ - $

ɇɨɦɟɪ ɩɪɨɞɭɤɬɚ - $

ɇɨɦɟɪ ɩɪɨɞɭɤɬɚ - $

ɇɨɦɟɪ ɩɪɨɞɭɤɬɚ - $

ȼɵɫɨɤɨɫɤɨɪɨɫɬɧɚɹ ɬɟɯɧɨɥɨɝɢɹ )DVW (WKHUQHW 7 ɩɪɨɩɭɫɤɧɚɹ ɫɩɨɫɨɛɧɨɫɬɶ ɞɨ Ɇɛɢɬ ɫɟɤ

ȼɵɫɨɤɨɫɤɨɪɨɫɬɧɨɟ ɩɪɨɜɨɞɧɨɟ ɭɫɬɪɨɣɫɬɜɨ ɨɛɟɫɩɟɱɢɜɚɸɳɟɟ ɩɪɨɫɬɨɬɭ ɧɚɫɬɪɨɣɤɢ ɩɨɥɧɭɸ ɭɩɪɚɜɥɹɟɦɨɫɬɶ ɢ ɨɛɪɚɬɧɭɸ ɫɨɜɦɟɫɬɢɦɨɫɬɶ

ȼɨɡɦɨɠɧɨɫɬɶ ɨɛɧɚɪɭɠɟɧɢɹ ɩɪɢɧɬɟɪɚ ɢ ɆɎɉ ɬɚɦ ɝɞɟ ɨɧɢ ɧɭɠɧɵ

ȼɵɫɨɤɨɩɪɨɢɡɜɨɞɢɬɟɥɶɧɚɹ ɪɚɛɨɬɚ ɜ ɩɪɨɜɨɞɧɨɣ ɫɟɬɢ )DVW (WKHUQHW ɢ ɛɟɫɩɪɨɜɨɞɧɨɣ ɫɟɬɢ E J

ɋɟɬɟɜɨɟ ɪɟɲɟɧɢɟ ɩɨɥɧɨɫɬɶɸ ɝɨɬɨɜɨɟ ɞɥɹ ɢɫɩɨɥɶɡɨɜɚɧɢɹ ɩɪɨɜɨɞɧɨɣ ɢ ɛɟɫɩɪɨɜɨɞɧɨɣ ɫɜɹɡɢ

ȼɨɡɦɨɠɧɨɫɬɶ ɨɛɧɨɜɥɟɧɢɹ ɩɨɥɧɚɹ ɩɨɞɞɟɪɠɤɚ ɨɩɟɪɚɰɢɨɧɧɵɯ ɫɢɫɬɟɦ ɢ ɩɪɨɬɨɤɨɥɨɜ ɨɬɥɢɱɧɵɟ ɮɭɧɤɰɢɢ ɛɟɡɨɩɚɫɧɨɫɬɢ

ɉɨɞɞɟɪɠɢɜɚɟɬ ɮɭɧɤɰɢɢ ɨɛɟɫɩɟɱɟɧɢɹ ɛɟɡɨɩɚɫɧɨɫɬɢ ɤɨɪɩɨɪɚɬɢɜɧɨɝɨ ɤɥɚɫɫɚ ɨɛɟɫɩɟɱɢɜɚɟɬ ɜɵɫɨɤɭɸ ɫɤɨɪɨɫɬɶ ɩɟɪɟɞɚɱɢ ɞɚɧɧɵɯ ɢ ɩɨɦɨɝɚɟɬ ɫɨɤɪɚɬɢɬɶ ɪɚɫɯɨɞɵ ɧɚ ɚɞɦɢɧɢɫɬɪɢɪɨɜɚɧɢɟ ɢ ɷɤɫɩɥɭɚɬɚɰɢɸ

ȼɵɫɨɤɢɟ ɜɨɡɦɨɠɧɨɫɬɢ ɩɨɞɤɥɸɱɟɧɢɹ ɱɟɪɟɡ ɜɵɫɨɤɨɫɤɨɪɨɫɬɧɨɣ ɩɨɪɬ 86%

Ɏɭɧɤɰɢɢ ɨɛɟɫɩɟɱɟɧɢɹ ɛɟɡɨɩɚɫɧɨɫɬɢ ɤɨɪɩɨɪɚɬɢɜɧɨɝɨ ɤɥɚɫɫɚ

ɉɪɨɫɬɨɬɚ ɭɫɬɚɧɨɜɤɢ ɢ ɢɫɩɨɥɶɡɨɜɚɧɢɹ

Ɉɛɟɫɩɟɱɢɜɚɟɬ ɛɟɫɩɪɨɜɨɞɧɨɟ ɩɨɞɤɥɸɱɟɧɢɟ ɤ ɩɪɢɧɬɟɪɭ ɩɨ ɩɪɨɬɨɤɨɥɭ E J Q ɞɥɹ ɞɢɫɬɚɧɰɢɨɧɧɵɯ ɩɨɥɶɡɨɜɚɬɟɥɟɣ ɢɥɢ ɭɞɚɥɟɧɧɵɯ ɨɮɢɫɨɜ

ɂɞɟɚɥɶɧɨ ɩɨɞɯɨɞɢɬ ɞɥɹ ɫɚɦɵɯ ɪɚɡɧɵɯ ɫɪɟɞ ɩɟɱɚɬɢ ɝɞɟ ɬɪɟɛɭɟɬɫɹ ɛɟɡɨɩɚɫɧɚɹ ɢɧɬɟɝɪɚɰɢɹ ɜ ɛɟɫɩɪɨɜɨɞɧɭɸ ɫɟɬɶ ɩɪɢɧɬɟɪɚ ɢɥɢ ɆɎɉ

ȼɫɬɪɨɟɧɧɵɣ ɫɟɪɜɟɪ +3 -HWGLUHFW QZ

ȼɨɡɦɨɠɧɨɫɬɶ ɛɟɫɩɪɨɜɨɞɧɨɣ ɩɟɱɚɬɢ ɡɚɜɢɫɢɬ ɨɬ ɮɢɡɢɱɟɫɤɨɣ ɫɪɟɞɵ ɢ ɭɞɚɥɟɧɧɨɫɬɢ ɨɬ ɬɨɱɤɢ ɞɨɫɬɭɩɚ ɢ ɦɨɠɟɬ ɛɵɬɶ ɨɝɪɚɧɢɱɟɧɚ ɩɪɢ ɚɤɬɢɜɧɵɯ 931-ɩɨɞɤɥɸɱɟɧɢɹɯ

69

ФОРУМ ПАРТНЕРОВ

ȼɨɡɦɨɠɧɨɫɬɶ ɨɛɧɨɜɥɟɧɢɹ ɛɥɚɝɨɞɚɪɹ ɮɥɷɲ-ɩɚɦɹɬɢ ɨɛɴɟɦɨɦ ɆȻ


Доступность

Низкая стоимость владения

HP Supplies Intro

Надежность

Повышение продуктивности

Бизнес-метрика

Gross Margin розничного партнера Частота посещения магазина розничным покупателем Средняя сумма чека / Gross Margin Оборот с покупателя за 3 года / Gross Margin

For HP channel partners

Andriy Melnyk CIS Supplies Brand Manager

2013

Почему расходные материалы важны для бизнеса? Качество

Постоянно высокое качество печати

Принтеры

Расходные материалы

$60 / $6 $60 / $6

$18 / $5.4 $162 / $48.6

10% average; 15% max 1 раз в 3 года

25% min; 30% average 3 раза в год Æ 9 раз за 3 года

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

2

Специальные предложения по тонерным и струйным картриджам

Струйные картриджи

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

4

70

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

ФОРУМ ПАРТНЕРОВ

постоянная доступность оригинальных расходных материалов HP Æ 8-кратная прибыль по сравнению с продажами принтеров Æ увеличение трафика в магазинах Æ увеличение лояльности клиентов Æ привлечение клиентов других операторов рынка


2013

Струйные картриджи

HP Multipack Promotion

Специальные экономпредложения

Экономьте до 20% на тройных упаковках картриджей HP в сравнении со стандартными упаковками

5

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Цветной принтер / МФУ

Стандартные картриджи

CLJ CP1025, Pro 100 color MFP M175 CLJ Pro 200 color MFP M275

CE311A, CE312A,CE313A

CF341A

CLJ CP1215/ CP1515/ CM1312mfp

CB541A, CB542A, CB543A

CF373AM

CLJ CP1525/CM1415mfp

CE321A, CE322A, CE323A

CF371AM

6

CLJ CP2025/CM2320MFP CC532A, CC533A © Copyright 2012 Hewlett-Packard Development Company, L.P. The information containedCC531A, herein is subject to change without notice.

CF372AM

8

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

HP Multipack Promotion

7

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

71

Специальная упаковка

ФОРУМ ПАРТНЕРОВ

Multipacks

•CF370AM •CF371AM •CF372AM •CF373AM •CF341A


2013

Полезные информационные ресурсы

Важные ресурсы Продуктовая информация Таблицы совместимости

Как можно какие расходные материалы подходят к моему принтеру? ожно узнать, к •

ресурсы для нахождения картриджа HP к каждой из моделей принтеров: https://h30042.www3.hp.com/SureSupply/?AppName=CustomerCare_docs#2 - сайт программы SureSupply, позволяет находить совместимые картриджи для введенной пользователем модели принтера http://h41131.www4.hp.com/ecompat/hp/iwsles/ua/ru - позволяет находить совместимые принтеры для введенной пользователем модели картриджа сайт с информацией о картриджах, опциях и аксессуарах: http://h10010.www1.hp.com/wwpc/ru/ru/sm/WF11a/18972.html

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

10

Важные ресурсы

Важные ресурсы

Сертификаты

Ресурсы по борьбе с подделкой / Anti-Counterfeit (ACF)

Требуются ли сертификаты безопасности или гигиенические сертификаты для картриджей?

Борьба с подделками

Нет, не требуются.

Где находятся сертификаты на расходные материалы HP?

Anti-Counterfeit Program | Главный источник информации о борьбе с подделками и способах их обнаружения http://www8.hp.com/ua/ru/campaign/printers/anticounterfeit/whatiscounterfeit.html

http://www8.hp.com/uk/en/certifications/technical/regulations-certificates.html - на данном сайте можно скачать любые сертификаты, которыми обладает продукция HP, продающаяся на рынках EMEA

Руководство для корпоративных заказчиков об отличиях оригинальных и поддельных струйных и лазерных картриджей

ISO 9001 - система менеджмента качества ISO 14001 - система экологического менеджмента ISO 11798 - certificate and compliance guaranties that printouts has a certified durability for wear and tear, often referred to as "archiveability test". Archiveability is certified through this ISO 11798 certification.

ПО для определения оригинальности картриджей по QR-коду на упаковке

http://www.hp.com/pageyield/pyisorpts/index1.html - здесь можно увидеть результаты внутреннего тестирования картриджей согласно требований стандартов ISO/IEC 19752 и 24711 вверсия ер рси рсия сия сия си ия для дл д ля ля A Andr And Andro An Android n ndro nd d dro ro roiid d

ISO/IEC 19752 - стандарт оценки ресурса монохромных тонерных картриджей. Method for the determination of toner cartridge yield for monochromatic electrophotographic printers and multi-function devices that contain printer components is an ISO standard method for the determination of toner cartridge yield for monochrome laser printers, introduced in June 2004. Сертификаты HP не публикует.

версия для iOS

ISO/IEC 24711 - стандарт оценки ресурса цветных струйных картриджей 11

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

12

72

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

ФОРУМ ПАРТНЕРОВ


Важные ресурсы

Гарантия на картриджи

Рекомендованные планограммы для розницы

2013

Важные ресурсы Ограниченная гарантия для чернильных картриджей, печатающих головок и других расходных материалов HP (для заказчиков) : http://h10025.www1.hp.com/ewfrf/wc/document?docname=c02901984&lc=ru&cc=ua&destPage=document&dlc=ru

Dealer Warranty Guide по струйным картриджам (для партнеров):

http://enhanced1.sharepoint.hp.com/teams/Consumer_Product_Management/Supplies_Product_Marketing/PL%201N%20Ink%20Catridges/Forms/AllItems.aspx?RootFolder=%2fteams%2fConsumer_Product_Management%2fSupplies_ Product_Marketing%2fPL%201N%20Ink%20Catridges%2fWarranty&FolderCTID=0x01200005D6761BD55606458E129502D5BC3DCD&View=%7b3A1B8BE8-5FD6-439B-B6D5-FC76BF302CF3%7d

Информация о сроке годности чернил (у большинства расходных материалов HP нет срока годности чернил. Эта проблема касается только небольшого количества старых расходных материалов HP!)

http://h10060.www1.hp.com/pageyield/ru-150/articles/inkExpiration.html?cCode=ru

Ограниченная гарантия для тонерных картриджей http://h20000.www2.hp.com/bizsupport/TechSupport/Document.jsp?&objectID=c01848047

(доступна только на английском языке)

Ресурс картриджей Информация о методике вычисления ресурса струйных картриджей HP http://h10060.www1.hp.com/pageyield/ru-150/articles/inkjetPageYields.html?cCode=ru

Другое Другая полезная информация об оригинальных расходных материалах HP (для партнеров и заказчиков) 14

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Спасибо за внимание

15

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

73

ФОРУМ ПАРТНЕРОВ

http://h10060.www1.hp.com/pageyield/ru-150/index.html?cCode=ru

13


Защитите Вашу компанию от подделок

Почему борьба с подделками имеет значение Программа борьбы с подделками НР Как определить подозрительный продукт Ваши действия

Юрий Гасюк Руководитель демоцентра HP PPS © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 1

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Почему борьба с подделками имеет значение

Контрафактные расходные материалы явно ассоциируются с низким качеством. 70% корпоративных клиетов ассоциируют контрафакт с низким или непостоянным качеством печати* * Согласо обзору, проведенному Forrester Consulting для НР в июне 2012.

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

74

ФОРУМ ПАРТНЕРОВ

1. 2. 3. 4.

2013

Содержание

Программа борьбы с подделками НР


Что такое поддельный картридж? Поддельный картридж – это перезаправленный или восстановленный картридж, упакованный в поддельную коробку НР, для того, чтобы создать у потребителя впечатление, что он покупает оригинальный продукт НР.

2013

Продажа подделки неизбежно ведет к потере клиентов Более 80% корпоративных заказчиков поменяют поставщика, если поставщик продаст им подделку*

Контрафакт незаконен. Использованная/поддельная упаковка

перезаправленный/восстановленный картридж

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 6

Партнеры имеют исключительную возможность получать знания

Программа НР по борьбе с контрафактом

Более 60% клиентов используют своих поставщиков как важный источник достоверной информации*. * Согласо обзору, проведенному Forrester Consulting для НР в июне 2013.

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

75

ФОРУМ ПАРТНЕРОВ

* Согласо обзору, проведенному Forrester Consulting для НР в июне 2012.


2013

Три составляющих Программы

Расследования (расходные материалы) В Европе, Африке и на Ближнем Востоке

~1.5 million

~330

Изъятой незаконной продукции (картриджи и компоненты)

Рейдов правоохранительных органов

~1,250

~650

Обработанных обращений по подозрению на подделку

Партнерских аудитов и аудитов поставок конечным пользователям

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 9

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 10

Расследования (расходные материалы)

Расследования (расходные материалы)

В Центральной и Восточной Европе и СНГ Центральная и Восточная Европа и СНГ (2012 -2013 ):

СНГ (2012 -2013 ):

~ 21,000

~ 60

~ 5,600

~ 40

Изъятой незаконной продукции

Рейдов правоохранительных органов

Изъятой незаконной продукции

Рейдов правоохранительных органов

~300

~300

~200

~110

Обработанных обращений по подозрению на подделку

Партнерских аудитов и аудитов поставок конечным пользователям

Обработанных обращений по подозрению на подделку

Партнерских аудитов и аудитов поставок конечным пользователям

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 11

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 12

76

ФОРУМ ПАРТНЕРОВ

Весь регион (2012-2013):

1. Обучение и предотвращение 2. Развитие продукта и упаковки 3. Расследования


В Центральной и Восточной Европе РФ, Москва, Декабрь 2012:

2013

Как определить подозрительный продукт

Недавние акции против контрафакторства

изъято более 4 000 поддельных картриджей

РФ, Москва, Июнь 2012: изъято ~ 200 поддельных картриджей и компонентов

Украина, Киев, Январь 2012: конфисковано ~ 200 картриджей

Босния и Герцоговина, Баня-Лука, Январь 2012:

Подделка, изъятая в РФ в декабре 2012

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 13

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Проверяйте защитные марки НР

Используйте возможности мобильной аутентификации НР – решение еще до покупки

Расположение марки

Голографические эффекты Сфотографируйте QR код

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 15

Или введите серийный номер на странице www.hp.com/go/ok

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 16

77

ФОРУМ ПАРТНЕРОВ

~ 2,000 поддельных картриджей и компонентов изъято из оборота


Используйте программу аутентификации HP – решение после покупки

Инструктируйте своих клиентов:

1. Определите совместимость картриджа или принтера с ПО www.hp.com/go/TonerCheck 2. Загрузите и установите ПО 3. Используйте ПО для проверки устанавливаемых картриджей

2.

Обращать внимание на признаки повторного использования упаковки. Не продавайте и не отдавайте пустые коробки из под картриджей

При подозрении на подделку ПО подскажет, что делать дальше.

В общем, и Вам и Вашим клиентам следует всегда обращать внимание на внешний вид коробки и самого картриджа. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 17

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 18

Ваши действия

Просмотрите новый модуль ACF Учитесь сами и обучайте клиентов он-лайн Ссылка hpretailtraining.com/counterfeits • Партнеры могут зайти в модуль с паролем 552409 • Корпоративные клиенты также могут зайти на сайт с паролем 690394

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 20

78

ФОРУМ ПАРТНЕРОВ

1.

2013

Принимайте меры против контрафакта в повторно используемых коробках


Запрашивайте аудиты поставок к

Развивайте свой бизнес, предлагая ознакомиться с ACF Buying Guide:

Для крупных клиентов, наша программа предлагает бесплатные инспекции подозрительных поставок:

• Загрузите брошюру с Smart Portal (на 31 языке)

2013

Пользуйтесь возможностями ACF Buying Guide

• Сообщайте нам о подозрительных поставках крупным клиентам или же сомнительных ценовых выхх предложениях в тендерах

• Распечатайте копию и включите ее в свои материалы, когда Вы подаете заявки на участие в тендерах и закупках • Крупные клиенты будут иметь полную информацию, чтобы избежать подделок

• В соответствующих обстоятельствах мы предожим ж им аудит поставки бесплатно

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 21

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 22

Поддержка и тренинги по антиконтрафакту

Дополнительно

Используйте коробочное решение, чтобы использовать антиконтрафакт как одну из тем Ваших мероприятий:

Делитесь ссылкой на ресурсы (hp.com/go/anticounterfeit)

Загружайте и делитесь Информационными бюллетнями, историями успеха и новостями

• Загрузите решение с Smart Portal • Распечатайте ключевые моменты для Вашей аудитории • Оставьте отзыв

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 23

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 24

79

Используйте ACF материалы для совместного маркетинга

ФОРУМ ПАРТНЕРОВ

• Сообщите нам, почему у Вас возникли подозрения, нияя, а также детали о количестве и цене продуктов


2013

Сообщите о любых подозрениях программе по борьбе с подделками Доступны все каналы коммуникаций: E-Mail:

Web:

acf.emea@hp.com (на любом языке)

www.hp.com/go/anticounterfeit следовать навигации ‘Contact HP’ Æ ‘ACF online reporting form’ (включает опцию анонимного сообщения)

Спасибо за внимание!

Почта:

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 25

80

ФОРУМ ПАРТНЕРОВ

EMEA Anti-counterfeit Programme Hewlett-Packard International S.à.r.l. 150 Route du Nant d'Avril 1217 Meyrin, Switzerland


ФОРУМ ПАРТНЕРОВ

2013


2013

Huawei Update Headline

NO.1

MAKE IT POSSIBLE

telecom solution provider

150,000+

Revenues of

$35B

as of 2012

Innovation Journey Headline

Brand Architecture Headline E220

E180

IDEOS

Best MBB Device E5 MT880 First Mob Mobile WiFi Global Best-Selling ADSL Home Gateway

HUAWEI CONSUMER BG BRAND VISION

First Affordable SP with Google

VOX

First Dual Uplink Voice Gateway

MAKE IT POSSIBLE

Ascend P6 Ascend Mate/Ascend D2

E392

Ascend D1 Quad

Ascend P1

First LTE The Slimmest SP Multi-mode mode Dongle

The Largest Screen SP The Most Powerful SP

The BEST Design 6.18mm

Product Strategy

Business Strategy Phase 1͹ MAKE Best Hardware & Design POSSIBLE Phase 2͹ MAKE Best Software & UI POSSIBLE Phase 3͹ REDEFINE CATEGORY

The Fastest Quad-core SP

Ascend D

Ascend P

Ultimate Technology

Ultimate Fashion

Ascend G Ultimate Value

Ascend Y Ultimate Affordability

MBB Ubiquitous Broadband

HOME Best Convergence

Brand Communication Strategy Transform HUAWEI from an unknown brand to a loved consumer brand. Deploy ȔMake it Possibleȕ in all communication channels.

82

ФОРУМ ПАРТНЕРОВ

employees, 46% of whom are engaged in R&D, 70% of R&D staff hold Masters or Doctorate degrees, average age of 31


Retail Development Headline

2013

Full-Range Smart Phone Headline

D Series P Series

G Series Y Series MAKE Best Affordability POSSIBLE

MAKE Great Value POSSIBLE

MAKE ultimate fashion POSSIBLE

MAKE Ultimate technology Advancement POSSIBLE

2013 Retail Building Strategy

• • •

ФОРУМ ПАРТНЕРОВ

From ODM to OEM; From FP to SP; From Low-end SP to Full-Range SP

Enhance retail coverage, especially expand chain store and flagship store in important big cities Improve consumer experience based on shopper marketing theory Retail management: Store, Location, Display, Promoter and IT systems

83


Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.