RED BULL CURATES: THE CANVAS COOLER PROJECT

FOR IMMEDIATE RELEASE

EMERGING LOCAL ARTISTS ARE CELEBRATED IN THE RED BULL CURATES: THE CANVAS COOLER PROJECT National Tour Unites Orlando’s Most Innovative Artists with Local Venues to Create Standout Pieces of Art

WHAT:

Kicking off the third year of its national tour, Red Bull Curates: The Canvas Cooler Project will stop in Orlando, Florida, on Thursday, July 24, 2014, and pair 20 handpicked local artists with venue owners from some of the city’s hottest bars, lounges and restaurants. Selected artists will be given a one-day challenge to transform a blank, canvas-wrapped Red Bull cooler into an inspired work of art customized for permanent display at each venue. The art created will be exhibited in a one-night only public showcase at Orchid Garden at Church Street Station. Attending guests and a panel of judges will vote on each piece, ultimately selecting two artists to represent their City at SCOPE Art Show, running concurrently with Art Basal Miami Beach come December.

In addition to the two Orlando artists selected by a renowned panel of judges the night of the showcase, two additional Orlando artists will be entered into the People’s Choice Award pool, which gives one more artist the opportunity to show their work at SCOPE Art Show. The two artists will be chosen based upon the number of social media mentions using their custom hashtag on Twitter the night of the event, and the People’s Choice Award winner will be announced in November.

The Orlando exhibition is the fifth of this national art tour of eight cities, six of which are new stops this year as Red Bull Curates aims to expand its reach in providing emerging artists from all over the country a chance to show on an international stage. The tour has visited Los Angeles, Chicago, Portland, Denver and New Orleans, and plans to continue with additional exhibitions in Houston and Philadelphia, honoring a diverse group of artists from mixed disciplines including fine art, street art, graphic design and more. By combining social media, local industry and a no-boundaries stance on art style, this forward-thinking art tour has set a new tone for taking local artists communities and placing them on a global platform.

WHO:

Featuring 20 Orlando artists: Brandon McLean, Andrew Spear, Adaro Art, Wink Styles, Soco Freire, Gregorii, Marcos Cruz, Peter Van Flores III, DRES13, Chris Tobar, Holly Tharp, Christopher Reason, SKIP, German Lemus, Swamburger, Peterson Guerrier, Sean Hartman, Christie Miga, SPEN and Wolfrich.

The esteemed panel of judges who will choose the two selected artists are: Patrick Kahn, founder of art

concept Snap! Orlando and gallery Snap! Space; Patty Sheehan, Orlando City Council Commissioner and local artist; Coralie Claeysen-Gleyzon, Jai Gallery director and curator; Erin Sullivan, editor at Orlando Weekly; Jay Bonadio, owner and creator of Brimskins and Sam Flax, supporter of the arts through community engagement and a premier art and design supply store.

WHEN:

Thursday, July 24 Private Media Event: 7 – 8 p.m.

Open to the Public: 8 – 11 p.m.

WHERE:

Orchid Garden at Church Street Station 122 W Church St Orlando, Florida 32801

ADMISSION:

Free and open to the public over 21 years of age, RSVP at www.redbull.com/curates Join the conversation on Facebook or follow @redbullORL on Twitter and Instagram, #CanvasCooler. ###

Media Contact: For artist interviews or more information, please contact Jack Wolfe at 786.326.6763 or jack@impactpublicity.com.

About the Arts Fund: Arts Fund produces and invests in independent music, art, and film initiatives and their connections to the audience. To learn more, please visit http://facebook.com/ArtsFund and http://facebook.com/TermOfArt. About SCOPE Miami: With over 65 art fairs spanning more than a decade, SCOPE is the largest and most global art fair in the world, celebrated as the premier showcase for international emerging contemporary art and multi-disciplinary creative programming. Renowned for its uncanny ability to forecast new visual trends that are embraced globally, SCOPE Art Shows in Miami, Basel, New York, London and the Hamptons have garnered extensive critical acclaim, with sales of over $700 million and attendance of over 900,000 visitors. Learn more at www.scope-art.com.

Through the Red Bull network, hi-res video and still images are captured and made immediately available for editorial use for all media channels including television, film, print, mobile and digital. The content is centrally located in the Red Bull Content Pool for media partners at www.redbullcontentpool.com.