SUMMER FREE FOR ALL We are proud to share the 2019 Stories of Summer, our annual report on Summer Free For All—along with our deepest thanks! Summer Free For All provides free, accessible, and family-friendly summer activities—live music, movies, crafts, sports, games, and lunches. It keeps kids active and healthy, builds community, and celebrates our diverse city. This year’s highlights include the Washington Park Summer Festival featuring local jazz and the Portland Cello Project, the 10th annual Portland World Soccer tournament, and several popular multicultural events—Festival Latino, Good In The Hood, Tonga Day, and the Slavic Festival. Your generosity makes it all possible. We are grateful for local small business owners, corporate donors, private foundations, community organizations, and individuals like you. This year, Portlanders contributed nearly $600,000 in cash and $1.9 million of in-kind support—a record year. We hope these stories and images of warm summer days in our cherished parks evoke joy and a sense of pride for your part in creating lasting memories for our community. Thank you for your support and investment! NICK FISH, COMMISSIONER
MARY RUBLE, BOARD CHAIR
ADENA LONG, DIRECTOR
RANDY GRAGG, EXECUTIVE DIRECTOR
OUR REACH OVER 13 WEEKS MICK HANGLAND-SKILL
Attendance 195,422 Free Lunches Served 87,762 Web Views 443,396 Facebook Reach 309,366 Radio Commercials THOUSANDS Thanks to iHeartMedia
Cable Commercials HUNDREDS Thanks to Comcast
Print/Digital Media Mentions 58 in English, Japanese, and Russian
Televised News Stories 13 in English, Korean, Russian, and Spanish
Summer Free For All builds community through free, inclusive, and family-friendly activities that celebrate Portland’s diverse cultures and local artists.
Languages Marketing SFFA 9 in Arabic, Burmese, Chinese, English, Nepali, Russian, Somali, Spanish, and Vietnamese
FRONT COVER PHOTOGRAPHY BY JOSHUA JAMES HUFF. BACK COVER PHOTOGRAPHY BY BOB KERNS.
Summer is the perfect time for kids to be active in Portland’s parks. Summer Free For All embodies Nike’s belief that kids aren’t made to sit still—they’re made to play. MATT GESCHKE, SENIOR DIRECTOR NIKE SOCIAL & COMMUNITY IMPACT IN NORTH AMERICA
Scenes from the 2019 summer season: Portland Trail Blazers basketball clinic inspires movement on the courts at Peninsula Park; families gather—and hop—thanks to Nike Made to Play at Luuwit View Park before a showing of Mary Poppins Returns; a little rain won't stop the music and laughter at the kick off of Summer Free For All; father and daughter are all set for Solo: A Star Wars Story at Khunamokwst Park; soulful sounds from the Rae Gordon Band provide the perfect moment at Sellwood Park; a powerful and sublime performance by Painted Sky Northstar Native Dance Company at the 2019 Washington Park Summer Festival. Photography courtesy of Benjamin Brink, Bob Kerns, Joshua James Huff, and Mick Hangland-Skill.
STORIES OF SUMMER
FREE ACTIVITIES AT 65 SITES
BRING ON THE PLAY When kids can’t get to a playground, Mobile Play brings the play to them. Every weekday over the summer, a minivan packed with games and activities traveled to apartment complexes or underdeveloped park sites in east Portland. Kids at each site reveled in the twice-weekly visits that included hula-hoop challenges, arts and crafts, and water play. This year, Summer Free For All worked with Meals on Wheels People to serve lunches at all five Mobile Play sites and through this partnership, 1,685 nutritious lunches were provided to kids—along with lots of summer fun. EAST PORTLAND JOSHUA JAMES HUFF
CELEBRATION IS A FORM OF RESISTANCE Festival Latino took on a new meaning in its fifth year. Just one week after the mass shooting in El Paso, and only days after immigration raids in Mississippi—Portlanders came together to celebrate Latinx culture through music, food, and community. A rare August downpour forced the annual event’s cancelation not long after the festivities had begun, but it didn’t dampen spirits. “In these dark times, our history tells us that we get up. We keep going and we celebrate.” says David Martinez, Deputy Director of Latino Network. Summer Free For All Supervisor Chariti Montez adds, “Celebration is a form of resistance—it’s saying that we’re not scared, we’re proud of our culture, and we’re proud of who we are.” CULLY PARK JOSHUA JAMES HUFF THE BEAUTIFUL GAME Mo Mohammad cheered from the sidelines as the Troncos warmed up for the championship match at the 10th annual Portland World Soccer tournament. Just then a Troncos player rushed over: they needed Mo to sub for an injured teammate. Thrilled, Mo sprinted to the field—wearing flip-flops. With help from one player, who happened to have one extra cleat, and a loan from another, Mo took the field with a black cleat on his right foot and a white one on his left; and assisted the team to second place victory! Portland World Soccer is a Portland Parks & Recreation program that builds community and supports resiliency among immigrant and refugee youth through their love of soccer. LENTS PARK
DAYS OF FREE LUNCHES + PLAY
SPECIAL ACTIVITIES AT LUNCH + PLAY SITES
SUMMER FREE FOR ALL | 2019 STORIES OF SUMMER
FREE SWIM SESSIONS
10 STEPS FORWARD With the sweet smell of fry bread in the air and the rhythmic sounds of Native American drumming, the Native American Youth and Family Center (NAYA) cohosted its first Summer Free For All Movie in the Park: Finding Nemo in Diné (Navajo) with English subtitles. Many in Portland’s urban Native community were excited to celebrate their culture and heritage and connect with fellow Diné. Moviegoer, Jackie Smalley, says it was “a very special night because our language was represented. I felt this event was 10 steps forward in the right direction.” CULLY PARK BOB KERNS
TEACHER IN TRAINING The hustle, bustle, and high energy at Lunch + Play sites is exactly the kind of environment Madalyn Davis thrives in. Madalyn aspires to be a teacher and this was her second summer working for the Lunch + Play program as a counselor at a big park with lots of kids. Madalyn’s bonus-mom says the experience “really challenged Madalyn to elevate her attentiveness, sense of responsibility, and professionalism.” As for Madalyn—she said, “working in the SFFA program is an experience that I'll hold forever. The connections I made gave me so much excitement JAMISON HOLTZ and pushed me to make each day better than the one before. The people I worked with, parents I connected with, and kids I influenced are the main reasons I love this job and will come back each year." LUUWIT VIEW PARK
SUMMER FREE FOR ALL EVENT LOCATIONS ACROSS PORTLAND
WORLD-CLASS JAZZ Jazz masters (and fan favorites) Mike Phillips, Saeeda Wright, Louis “King Louie” Pain, and LaRhonda Steele brought people to their feet with inspiring rhythms and soulful vocals at the Washington Park Summer Festival. From the stage or the audience—no one could resist the power of the music from legendary saxophonist Mike Phillip’s energetic set. Cohosted by PDX Jazz, this concert united Portlanders of all ages and backgrounds in a celebration of music and community. WASHINGTON PARK BOB KERNS
TITLE NIKE MADE TO PLAY
SPONSORS and SUPPORTERS SINCERE THANKS TO OUR THOUSANDS OF SUPPORTERS! Your support makes Summer Free For All possible. For every city dollar, community leaders gave $4.41. 18%
City of Portland General Fund
Community Donations at Events
In-kind and cash contributions from Sponsors, Community Partners, and Program Partners
Special thanks to NW Natural and Bank of America for their continued community partnership and special support of Summer Free For All's Sponsor Appreciation Night.
PRESENTING ADIDAS BANK OF AMERICA COMCAST VACASA PREMIER COLUMBIA SPORTSWEAR ELMER'S RESTAURANTS IHEART MEDIA PORTLAND LEAD Avangrid Renewables, LLC The Greenbrier Companies Kaiser Permanente Legacy Health New Seasons Market NW Natural OHSU health system Oregon Blue Print Pacific Power Portland General Electric Regence BlueCross BlueShield of Oregon Safeway, Inc. Slavic Family Media The Standard Travel Portland Wells Fargo Zupan's Market SUPPORTING Moda Health PepsiCo Harold and Arlene Schnitzer CARE Foundation T-Mobile The Portland Clinic Partners for a Hunger-Free Oregon U.S. Bank Vive Northwest PROGRAM PARTNERS The Bookmobile Babe Centennial School District CityWildPDX Community Music Center David Douglas School District Nutrition Services Friends of Noise Meals On Wheels People Multnomah Arts Center Multnomah County Library - Capitol Hill Multnomah County Library - Holgate Multnomah County Library - Outreach My Voice Music Oregon Food Bank Parkrose School District Nutrition Services PDX Jazz Portland Festival Symphony Portland Free Play Portland Game Store
Portland Opera Portland Public Schools Nutrition Services Portland SummerFest Portland Tennis Center "Tennis on the Go" Portland Trail Blazers Providence Stage Band Raymond Quinton – Ftn Press Reading Pirates Reynolds School District Nutrition Services TriMet Reduced Fare Program Urban Gleaners SERIES CHAMPION Bureau of Environmental Sevices Concordia Neighborhood Association Elmcroft of Sellwood Meetinghouse Apartments OnPoint Community Credit Union Portland Bureau of Transportation Portland Parks & Recreation, Equity & Inclusion CONTRIBUTING THE BEE Newspaper Green Oasis The Living Room Coffeehouse Oregon Symphony Roaming Hunger – CAULIPOWER Roseway Neighborhood Association Synchrony – Chevron Credit Card Whittemore Family Dentistry GOOD NEIGHBOR Aladdin Theater & The Lamp Albina Construction, LLC Amanda Haworth, Living Room Realty Amelie Marian, Hasson Company Realtors Brown’s Point S Tire and Auto Bui's Natural Tofu Concordia University, Office of the President Consolidated Community Credit Union Corkscrew Wine Bar Edward Jones Emily & Mike Watson Fressen Artisan Bakery Frock, Inc. Gazelle Natural Fiber Clothing Glisan Dental Holm at Sellwood Killer Burger Laurelwood SE Public House Lee Cannon Insurance Agency, Inc. Level Beer Lovejoy's Tea Room of Portland Maid Brigade of Portland Mathnasium of Northeast Portland McMenamins Kennedy School Mud Bay Multnomah University PDX Property Group The Place Portland Port of Portland Noise Management Department The Portland Bottle Shop Portland Parks & Recreation, Planning Team Portland Rowing Club
Portlock Properties Retirement Connection Reverend's BBQ Rossi Farms Savory Spice Shop Sellwood Medical Clinic Sellwood Moreland Business Alliance Sellwood Moreland Improvement League Sellwood Pet Supply Sojourn Church Spencer's Appliances Springwater Pilates Studio Tilde Tom Dwyer Automotive Services Umpqua Bank The Wellness Center PDX West Hills Village Senior Residence Westmoreland Ace Hardware Westmoreland Liquor Store Windermere Realty Trust Wise Counsel & Comfort COMMUNITY PARTNERS Alameda Neighborhood Association Argay Terrace Neighborhood Association Asian Pacific-American Network of Oregon (APANO) Beaumont-Wilshire Neighborhood Association Black Parent Initiative, Inc. (BPI) Boise Neighborhood Association Bollywood Dreams Entertainment Brentwood-Darlington Neighborhood Association Bridlemile Neighborhood Association Brooklyn Action Corps. Buckman Community Association Centennial Community Association Creston-Kenilworth Neighborhood Association Cully Association Of Neighbors Fernhill Summer Concerts Committee Friends of Spring Garden Park Good In the Hood Halprin Landscape Conservancy Hayhurst Neighborhood Association Hazelwood Neighborhood Association Historic Mississippi Business Association (HMBA) Home Forward Iraqi Society of Oregon Latino Network Maplewood Neighborhood Association Montavilla Neighborhood Association Native American Youth and Family Center (NAYA) New Columbia Campus Partners Overlook Neighborhood Association Pearl District Neighborhood Association Roseway Summer Concerts Committee The Rosewood Initiative Self Enhancement, Inc. (SEI) Sellwood Summer Concerts Committee Slavic Community Center of NW South Waterfront Community Relations Tonga Day 2019 Warner Pacific University Woodlawn Neighborhood Association AND MANY MORE!