How Fashion PR Agency is changing the fashion industry in Dubai? The blooming fashion industry in Dubai is not going to stop. From the last two decades, Dubai has become the house of all the luxury fashion brands. Every week or month a new brand enters the market and competes with the existing ones. Now it is Fashion PR Agency who does all the job from brand activation to branding using traditional and modern methods.
Since expats from different parts of the world live here, Dubai has become a hub of publications. This mix of different cultures and Arab luxury life has come a long way in the fashion industry. Also, this is just a beginning as lots of fashion houses from Europe and America who are yet to enter the market are looking forward to it. And the existing ones are looking for the expansion. Fashion PR Agency is the source they use for branding in this procedure. Expansion of business requires exposure in the market and awareness too. Similarly new business requires recognition for which they rely on Public relations only. Fashion PR Agency uses different methods like influencer marketing, social media marketing, and products gifting. The Arab world is very much active in journalism. People here read newspapers and magazines; they follow social media and follow the current trend in the fashion world.