FASHION + STYLE BIGGER, BRIGHTER, MORE BEAUTIFUL ICONIC BOUTIQUE ‘THE CUPBOARD’ FOR ENCORE DESIGNER RECYCLE NOW IN PONSONBY AND PARNELL After bursting at the seams for quite a while, relief has come for owner, Siddhi Smith of Encore Designer Fashion Recycle, with the move to bigger, brighter and more beautiful premises. 305 Ponsonby Road was the old National Bank in Three Lamps, but it is now Encore’s new home. With wide open spaces and room to spread out, the clothes are now shown off to better advantage and are much easier to look through. “It’s the shop I’ve been wanting for quite a while with lots of light, high ceilings and plenty of room to move. I really wanted to stay in Three Lamps as it’s got a great village feel with plenty of foot traffic and parking. Also, the shop has been here for over 35 years now. I think my staff are even more excited than me, as they’ve had to work undertight space requirements for way too long. They’ve been very patient. With more space, we will have more trans-seasonal pieces for women who travel to the northern hemisphere. We will be stocking a lot more new samples and ends-of-lines too. We also are looking to collaborate with training institutions to showcase some of their students’ work to check out its commercial viability which will be very exciting.” As the longest running fashion store on Ponsonby Road, Encore continues to attract the best fashion labels from an ever expanding customer base to sell on their behalf. Encore is now accepting your spring/summer clothes, shoes and accessories. There are two 15 minute drop-off carparks available with entry at the top of College Hill under the ASB, if you can’t find a park nearby. F PN
Fashion trends come and go. Good style is perennial and ageless. For nearly four decades, The Cupboard has crafted an enduring statement in design excellence. New Zealand women and international clientele have visited our sophisticated fashion boutique to choose custom-made clothes and accessories, as well as unique prêt-à-porter styles. Many buy two or three pieces a season, investing in an enduring wardrobe which can be stylishly blended for years and worn with poise. These women love our exclusive labels, our professional staff, and a fit that perfectly suits their body. Until now, these things were only available at their iconic Parnell boutique. Now, The Cupboard is also at 14 St Mary’s Road in Ponsonby! Designer/director Diane Burkhardt says “I truly love our new boutique, and the huge design studio! It gives me more creative working space, and I can better offer customers immediate advice and consults. I can’t wait to show you our new shop and our spring designs!” F PN THE CUPBOARD, Ponsonby T: 09 378 4770 Parnell T: 09 379 9870 www.thecupboard.co.nz
ENCORE DESIGNER RECYCLE, 305 Ponsonby Road, Ponsonby (near ASB Bank) T: 09 376 1667 www.fashion-recycle.co.nz
BIGGER, BRIGHTER, BEAUTIFUL... WE HAVE MOVED TO OUR NEW STORE AT
305 PONSONBY RD (OLD NATIONAL BANK)
Gucci to Armani Margiela to Dries Walker to Cooper, Verge to Loobies Sylvester to Hogan as well as New Samples to One-offs... 305 PONSONBY ROAD, PONSONBY PH 376 1667
46 PONSONBY NEWS+ September 2013
PUBLISHED FIRST FRIDAY EACH MONTH (except January)