Abou Erdaan in the Cloud! Crop planning, monitoring, and irrigation optimization system.
Revisiting assumptions • Targeting bottom-of-the-pyramid (BOP) is a good cause • Challenge on building a sustainable revenue model based on the BOP • Identified need to focus on low-hanging revenue generating opportunities (larger farmers) • Maintaining BOP objective as a long-term vision to work on. • Need to partner with other parties for BOP • Act as a main information hub for information aggregation
Challenges • Identifying expertise • Orchestrating multi-stakeholders relationships for the benefit of the farmer: – Government – Supplies providers – Rest of value chain
• Government. Conclusion: If we want to move, we need to make sure we don’t rely on government at all • Completely unstructured ecosystem