Project 5 Syntax & Semantics

Describe it to me...

It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair, we had everything before us, we had nothing before us, we were all going direct to Heaven, we were all going direct the other way—in short, the period was so far like the present period, that some of its noisiest authorities insisted on its being received, for good or for evil, in the superlative degree of comparison only.There were a king with a large jaw and a queen with a plain face, on thethrone of England; there were a king with a large jaw and a queen with a fair face, on the throne of France.

Syntax (visual elements & relationships)

An irregularly shaped rectangular form. It is outlined in a gray hue, and that mirrors the some of the inputs on the device. The bulk of the instrument is a white block. Other buttons have a their uses displayed in a text form above, or imposed upon them. The lay out is somewhat symmetrical and conveys a feeling of usefulness and simplicity. There is a simple electronic readout that displays information to the user, such as position, time, battery levels and others.

Semantics: Denotation (specifics)

Remote Device >Furniture Remote control> FlexFit plus Bed Remote

Semantics: Connotations (associations)

Expensive, useful, furniture, mattresses, comfort, convenience, technology, luxury

Semantics: Expression (feelings)

Peace, discomfort or pleasure, calm, dependence,

Presence (contextual)

Little: a Mattress Store

Large: a Military Base

Syntax (visual elements & relationships)

Off-white form with playful safe curves. There are many brightly colored buttons all over. The contrast of the many colors draw your attention. Its purpose is not what it appears to be, but still visually resembles ones that have a completely different function. The way it is designed effectively conveys a sense of child-like wonder and encourages exploring.

Semantics: Denotation (specifics)

Electronic Learning > Preschool Toys > Play Remote

Semantics: Connotations (associations)

Childhood, obnoxious noises (personal experience), learning, fun

Semantics: Expression (feelings)

Nostalgia, curiosity, engagement, joy

Presence (contextual)

Little: a Preschool or childcare facility

Large: at a College relationships) It is outlined in the inputs on a white block. in a text form out is somewhat usefulness and readout that position, time, control> FlexFit plus comfort, dependence, relationships) There are many contrast of the many not what it ones that have is designed wonder and Play Remote experience),

Syntax (visual elements & relationships)

A black oblong rectangular device, with rounded corners. The bottom portion is shiny and smooth, while the top half is matte. There are round raised areas on the surface, all with icons and text imposed on the surfaces. Near the very top is a small notch. The dark tone and smooth lines convey a sense of futurism and sleekness. Overall the simplicity of the design is complemented throughout.

Semantics: Denotation (specifics)

Device>remote control > Apple TV Remote

Semantics: Connotations (associations)

Technology, big business, connection, leisure

Semantics: Expression (feelings)

Delight, entertained, confusion, anger (when lost), novelty

Presence (contextual)

Little: In an Apple Store, or homes across the US

Large: On a camping trip

Syntax (visual elements & relationships)

A long rectangular form, with a rounded chalky tone. Near the top is a display that shows vertical and horizontal lines. Beneath are different sized rubber nodules for input. Over each there is black text that details its function. The layout and design of the buttons clearly show the specifics of its purpose. The pop of color adds some interest to the overall feel of the instrument. The plainness of the object conveys its utilitarian nature.

Semantics: Denotation (specifics)

Household amenity > Remote > A/C-Thermostat Remote

Semantics: Connotations (associations)

Wealth, Homeowner, Personal experiences; a vacation I had years ago, there was one at the home we were staying in.

Semantics: Expression (feelings)

Indifference, Novelty, possibly joy

Presence (contextual)

Little: A Hotel, or Resort

Large: At a Zoo

Philip Lloyd

Personal: philcommerce4@gmail.com

USC email: pelloyD@sc.edu

Phone: (803) 908-1014

ARTS 102-Spring 2023

Professor Catherine Chi