Crowded Dental Tourism Market A Challenge for Providers' Survival
With increasing awareness of the potential of the
dental tourism, more and more dental clinics are trying to get into the business of attracting “foreign patients”.
But how easy is it and
what it takes to be a competitive player in such an unpredictable industry? Company Logo
ď‚— Pramod Goel, CEO and founder
of PlacidWay, a leader in global medical travel and tourism, has found out what are the key factors when choosing a medical provider and what are the main trends of this industry.
Why would you choose to go to another country for dental care? No dental insurance Avoid excruciating costs in developed countries Holiday in a foreign country
e.g. Dental implants - U.S. - $4,000 - U.K. - $3,500 - Thailand - $1,500 - Turkey - $1,000 - Mexico, Costa Rica, Colombia - $850 - India, Argentina - $750 Company Logo
ď‚— Price being the main driving force towards the expansion of
the industry, countries such as India, Thailand, Mexico, Costa Rica, Colombia, Turkey and countries in eastern Europe have a big advantage due to lower cost of dental services.
They can compete on price!
www.themegallery.com Dental Tourism Trends for 2014
The dental tourism demand will continue to expand and PlacidWay has defined the main trends in this market:
Regional Solutions: â€˘ Dental tourism is a regional solution where distance traveled is a major factor as it equates to costs of travel. â€˘ North Americans will travel to Latin America, Europeans will travel to Eastern Europe, Asians will travel within Asia, Australians will go to South East Asia. Company Logo
Dental Tourism Trends for 2014 Costs/Price War: People will look for deals People look for total return
on investment, including treatment cost, travel cost, lodging and incidental expenses.
People travel when
savings are significant Company Logo
Huge Competition: ď‚— All dental clinics no matter of their size or infrastructure are
trying to compete under similar pretense and trying to attract the same patients.
ď‚— This is creating chaos,
confusion, and blurring of lines between good, bad, and ugly. This is propelling a price war! Company Logo
Transparency: ď‚— This is a growing concern in the dental tourism marketplace,
as there are instances when what is being marketed versus what is being delivered varied significantly. The lack of price and procedure transparency continues to grow and hence the consumer must do proper research before engaging in a treatment.
ď‚— The dental tourism market is definitely moving towards a commodity-type
market, where there are many suppliers and the demand for those services is becoming a common place.
ď‚— In order to gain a competitive advantage, the dental clinics need to re-think
more strategically and systematically to differentiate their specific offerings beyond costs, quality, and services.
ď‚— Therefore, to stay a competitive player in the market, dental providers have to
think more strategically and differentiate through innovation, efficiency, talent and the services offered. Company Logo
Your best resource for
Medical Tourism Ask for a Quote, itâ€™s
firstname.lastname@example.org Phone Number:+1.303.500.3821
Castle Rock, Colorado
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Published on May 29, 2014
Published on May 29, 2014
http://www.placidway.com/article/1351/ - Global dental tourism industry is booming as a full-fledged industry due to demand of low cost dent...