PV2968 The Scoop - Spring 2015

the

Issue 1.1 | Spring 2015

products

pinevalleyfoods.com

catalogs

services

platinum

solutions

table of contents Products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4-17 Brochures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18-21 Collateral. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22-23 Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 Prize Program. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 Collation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 Data Entry . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 Selection. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 Shipment/Delivery . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25

Platinum Lead Generation. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26 Communication. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27 Cashiering. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27 Collections . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27 Commissioning. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27

Pine Valley Foods Spectrum of Products and Services

Products

Brochures

Collateral

Services

Ship./Delivery

Platinum

Pine Valley Foods At Pine Valley Foods, our foundation is built upon the tried and true of doing business.

A handshake - promises you can take to the bank. Picking up the phone when you call. Listening, understanding and responding with solutions based on knowledge and experience. All by people who believe in and implement this wisdom.

This philosophy fosters innovation and inspires fresh ideas. Empowering people to build and evolve a new path for integrated, turnkey solutions and fresh product lines. Ordinary marketing becomes extraordinary, and tried and true recipes become modern new cravings.

It’s this perfect recipe of people and innovation that build relationships you can count on and streamline processes you deserve.

Making good food and making good on promises.

COOKIE DOUGH

Masterfully Crafted - Undeniably Scrumptious - Easily Devoured Our cookie dough is made with special care and attention to provide you high quality ingredients you can rely on. Always conveniently packaged in a variety of sizes to suit your groups’ fundraising needs.

2.7 lb. TUB COOKIE DOUGH

2.7 lb. PREPORTIONED COOKIE DOUGH

Each 2.7 lb. resealable tub makes approx. 40 (qty.) 1.08 oz. cookies.

Our 40 (qty.) 1.08 oz. preportioned cookies come in a 2.7 lb. box.

2 lb. TUB COOKIE DOUGH

1.35 lb. PREPORTIONED COOKIE DOUGH

Each 2 lb. resealable tub makes approx. 30 (qty.) 1.08 oz. cookies.

Our 20 (qty.) 1.08 oz. preportioned cookies come in a 1.35 lb. box.

FLAVORS:

ALL OF OUR COOKIE DOUGH IS KOSHER CERTIFIED.

Chunky Chocolate Chip

Sugar

Available in: 2.7 lb. Tub, 2. lb. Tub, 2.7 lb. Preportioned, 1.35 lb. Preportioned

Available in: 2.7 lb. Tub, 2. lb. Tub, 2.7 lb. Preportioned

Peanut Butter

M&M’s® Candies*

Available in: 2.7 lb. Tub, 2. lb. Tub, 2.7 lb. Preportioned, 1.35 lb. Preportioned

Available in: 2.7 lb. Tub, 2.7 lb. Preportioned

Classic Sensations Variety Pack

s, r o v a 2 Fl ox!

1B

(Chunky Choc. Chip & White Chocolate Macadamia) Available in: 2.7 lb. Preportioned

!

KIE COO As R OU GH H t DOU ans fa 0 tr nD no ves A ati erv s e pr

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PRODUCTS

Peanut Butter Cup

Monster

Available in: 2.7 lb. Tub, 2.7 lb. Preportioned

Available in: 2.7 lb. Tub

White Chocolate Oatmeal Cranberry

Walnut Chunky Chocolate Chip

Available in: 2.7 lb. Tub, 2.7 lb. Preportioned

Available in: 2.7 lb. Tub, 2.7 lb. Preportioned

Lemon Drop

Snickerdoodle

Available in: 2.7 lb. Tub, 2.7 lb. Preportioned

Available in: 2.7 lb. Tub, 2. lb. Tub, 2.7 lb. Preportioned

White Chocolate Macadamia

Caramel Pecan Chocolate Chip

Available in: 2.7 lb. Tub, 2. lb.

Tub, 2.7 lb. Preportioned, 1.35 lb. Preportioned

Available in: 2.7 lb. Tub, 2.7 lb. Preportioned

Triple Chocolate

Oatmeal Raisin Available in: 2.7 lb. Tub, 2. lb. Tub, 2.7 lb. Preportioned

GLUTEN FREE CHOCOLATE CHIP No wheat no worries!

Where there’s a will there’s a way and a Gluten Free cookie. Filled with chocolate chips and mmm soo good for you goodies. These melty chocolaty chips are destined to tickle your taste buds – so go ahead and enjoy.

Available in: 2.7 lb. Tub, 2.7 lb. Preportioned, 1.35 lb. Preportioned

t hea ! w No ries r o no w

Available in: 2. lb. Tub

PRODUCTS

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TEAM DOUG H OFFICIALLY LICENSED

Our #1 cookie dough flavor, Chunky Chocolate Chip, has teamed up with your favorite college teams! Each officially licensed 2.5 lb. tub of dough makes approximately 37 (1.08 oz.) cookies.

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PRODUCTS

AVAILABLE TEAMS:

•

SPIRIT DOUGH

•

DECORATED SUGAR COOKIE KIT With Spirit Dough, you can now create your very own, perfectly customized cookies – and take your school spirit to a whole new level! Ideal as a quick after-school treat, or bake them all and prepare the perfect party platter. Fun, easy, and absolutely delicious, these cookies are sure to turn any get-together into a spontaneous pep rally!

Show your school spirit!

EACH KIT CONTAINS: 20 sugar cookie dough portions

1 white frosting packet

20 Edible Image® designs

FFA 2.5 lb. Tub

Learning to do, Doing to learn, Earning to Live, Living to serve.

Teaming up for a good cause! Available in: Chunky Chocolate Chip, Oatmeal Raisin, Sugar, Triple Chocolate, White Chocolate Macadamia, Snickerdoodle, and Lemon Drop.

PRODUCTS

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5 FUN THEMES! Just a dollop of frosting, topped off with your incredible Edible Image® design of choice and you’ve got a plate full of party-ready treats in minutes.

e.

Bak te. ora c e D y!

Enjo

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PRODUCTS

AUNTIE UP WITH GREAT FUNDRAISING IDEAS If you’re looking for some great fundraising ideas for your school, company or even nonprofit organization, you’ve come to the right place. Using Auntie Anne’s® delicious fundraising products, you can make some dough for your favorite organization!

Auntie Anne’s Soft Pretzels

Auntie Anne’s Pretzel Dogs

Auntie Anne’s Soft Pretzel Nuggets

Cinnabon® Baking Kit

Auntie Anne’s Pretzel Kit

AVAILABLE THRU MAY 2015

AVAILABLE THRU MAY 2015

Auntie Anne’s Pretzel Pockets Grilled Cheese

Auntie Anne’s Pretzel Pockets Cheese & Pepperoni

PRODUCTS

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POPCORN Each bag contains ONE GALLON of candy coated ready to eat popcorn!

AVAILABLE IN: • Classic Caramel • Kettle Corn • Chocolate Swirl • Birthday Cake 10

PRODUCTS

Zipper-Sealed BAG for Freshness!

POPCORN KITS Each kit makes almost TWO GALLONS of popped, seasoned popcorn!

tiple l u M stic a t p Po ors!

Flav

AVAILABLE IN: • Original Salted Butter • Cheddar Cheese • Maple Bacon • Pancake & Syrup • Zesty Buffalo Each Kit Includes: • Reusable Tub • (3) Packets Of Microwave Popcorn • (3) Packets Of Buttery Topping • (3) Packets Of Seasoning

Some like it HOT! (Or maybe NOT!) Tickle your temperamental tastebuds with our fabulous flavors of fresh, hot, make-it-yourself popcorn. From Zesty Buffalo to sweet Maple Bacon, it only takes 3 minutes to tame even the most constant of cravings!

PRODUCTS

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The Extreme Bakeover!

Homemade is simply the best! Meet the challenges of the day with an unmatched ‘can-do’ attitude utilizing our new Swiftlicious line of products. We proudly offer a blend of time-honored ingredients with a modern twist.

flatbread pizza baking kits Each kit makes two 12” Flatbread Pizzas Available Flavors:

Perfectly Peppi Simply Cheesetastic

bundt cake baking kits Each kit makes one 8½ inch Bundt Cake Available Flavors: Bundt Cake Pan Included

Chocolaty Escape Lemony Bliss Vanilla Bean

artisan cookie baking kits Each kit makes 24 - 1 oz. Cookies Available Flavors:

Chipnotic Day Chipper Peanut Better

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PRODUCTS

Introducing...Cheesecakes!

When it comes to cheesecake, nothing tops a blend of smooth cream cheese with a wholesome graham cracker crust. Our artisan cheesecake is created with the finest ingredients and handcrafted goodness - just the way homemade is meant to be. Great for family gatherings or a late-night snack. We’ve created the perfect sweet-ending!

New York, New York

Strawberry Dreams

Chocolate Swirl

Turtle-centric

All Aboard Assortment Pack

Contains each of the 4 available flavors.

All cheesecakes are 8 in.; 32 oz.

PRODUCTS

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PANTRY

PERFECT

PRODUCTS BLT Dip Mix | serves 16

Gusto Garlic Pesto Cheese Ball Mix serves 16

Jalape単o Sausage | 11 oz.

Beef Sausage | 11 oz. Beef Sticks | 8 oz.

Bacon Cheddar Cheese Spread Sharp Cheddar Cheese Spread 12 oz. deli cup each

Garden Vegetable Spread Haba単ero Cheese Spread Jalape単o Cheddar Cheese Spread 12 oz. deli cup each

Louisiana Gumbo Mix | Serves 12 Taco Soup Mix | Serves 6 Chicken Enchilada Soup Mix | Serves 8

Cool Lemonade Cheesecake Mix | Serves 8 Pumpkin Pie Cheesecake Mix | Serves 8 Caramel Apple Cheesecake Mix | Serves 8

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PRODUCTS

Funnel Cake Mix | serves 10

Three Cheese Garlic Biscuit Mix yields 15 biscuits

Snacks and appetizers and meals and desserts, oh my! We offer a variety of shelf-stable items to fill your groups’ cupboards.

Neon Sour Gummi Worms

Gummi Bears

Neapolitan Pretzel Mix

Chocolate Covered Pretzels

9 oz. bag

7 oz. bag

6 oz. bag

6 oz. bag

Chocolate Covered Almonds

Chocolate Covered Peanuts

Chocolate Covered Raisins

Chocolate Malted Milk Balls

5 oz. bag

7 oz. bag

7 oz. bag

7 oz. bag

Cranberry Trail Mix

Sweet N’ Crunchy Trail Mix

Salsa Trail Mix

Cashew Snack Mix

6 oz. bag

7 oz. bag

6 oz. bag

7 oz. bag

Peanut Squares

Butter Toffee Peanuts

Cashew Halves

Mixed Nuts with Peanuts

6 oz. bag

7 oz. bag

5 oz. bag

7 oz. bag

PRODUCTS

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READY-TO-EAT

SWEETS

From fruity to chocolaty treats – our selection of ready–to–eat snacks turn your taste buds into taste buddies in mere minutes. So gratifying you might just want to have seconds and thirds and... Go ahead! No one’s counting.

Pumpkin Roll | 20 oz. roll

Cookie Dough Bites | 16 oz. tub

Red Velvet Roll | 20 oz. roll

Apple Braided Bread | 20 oz. roll

Cream Cheese Braided Bread | 20 oz. roll 16

PRODUCTS

Fudgy Brownies | 11 oz. tray

Are you concerned about how the new Federal Wellness regulations may impact your sales? Are your customers unsure if they can sell food products?

There IS a solution!

GIFT CARDS

Have you considered Gift Cards?

Sign up for our gift card program and we will set up a microsite for each of your groups to redeem products. We offer Crazy about Cookies, Swiftlicious, Crazy about Popcorn, Team Dough, Restaurant.com and magazines. You pick the items you want to offer and we do the rest.

That’s right Gift Cards...

your solution to a successful regulation-free selling.

PRODUCTS

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STOCK BROCHURES We offer many enticing stock brochures all created by our masterful award-winning graphic designer. Our images are thoughtfully arranged by food stylists and captured by innovative industry photographers. Each brochure exquisitely features our scrumptious cookie dough in many mouth-watering flavors. Plus we offer other delicious treats. Cookie Dough in Tubs, Proportioned Cookie Dough, Gourmet Snacks & Treats, Gift Cards, Gluten Free, Popcorn… (Phew) – that’s a mouthful, and a yummy one at that!

PV2323 - Mmm’adness! - 4pg Tub & Preportioned Cookie Dough

PV2327 - Tizzy Treats - 8pg Preportioned Cookie Dough, Cookie Dough Bites & Snacks

ZC279 - Gift Card Catalog - 4pg CAC & Team Dough Gift Card

See page 21 for a full list of stock brochures.

ADD TEAM DOUGH TO A STOCK BROCHURE! Our #1 cookie dough flavor, Chunky Chocolate Chip, plus your favorite college team is a winning combination.

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BROCHURES

officially licensed Collectible tubs

Personalized

STOCK BROCHURES Personalized to the Group Level. Tempt your group with a brochure just for them!

PV2022 - Mmm’adness! - 4pg Tub & Preportioned Cookie Dough

1

1. Add banner with your organization’s name and/or logo

2

2. Change background color 3. Add “why we are raising money” 4. Choose Tub, Preportioned or both 5. Change out products and pricing 5 3

Each personalization is optional.

Change just one or change all five.

NO MINIMUM! 4

Personalized Example

BROCHURES

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Customized BROCHURES Why not make a custom brochure? Customized to the Distributor Level.

Cover we prefer green colors for the brochure

Port America Fundraising

Nice cookie shot our motto Inside Oatmeal Caramel Pecan Raisin

Sugar

Lemon Triple Drop Chocolate put tub info on inside

White Chocolate Macadamia

$16 each - tubs

Your Idea

Finished Brochure

WE CAN CREATE BROCHURES WITH: All PVF products Mix of PVF & your products Only your products

WE NEVER CHARGE AN ART FEE ON BROCHURES FEATURING ALL PINE VALLEY FOODS PRODUCTS.

Personalization of custom brochures is also available.

Why reinvent when you can completely redo? Why settle? In today’s fast-paced lifestyle filled with technology and innovation, we recognize that without the human element, success cannot truly be achieved. Let’s work together to create a brochure that best suits your and your customer’s needs. We’ll go to crazy lengths to get things done for you!

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BROCHURES

T N E CURR E L B A L I A V A K C O T S S E R U H C O R B Brochure # PV2322 PV2323 PV2325 PV2326 PV2327 PV2328 PV2329 PV2330 PV2331 PV2340 PV2351 PV2401 PV2538 PV2606 PV2620 PV2621 PV2744 PV2860 PV2861 PV2878 PV2882 PV2907 ZC276 ZC278 ZC279

Name

Pgs

CAC

CAC 2.7 lb. tub Mmm’adness Tub & PP

4

X

4

X

16

X

4 12 1 1 1

X X X X

1

X

Cookie Caboodle Tub & PP CAC 2.7 lb. pp Tizzy Treats PP Gluten Free Tag 2.7 lb. Tub Tag 2.7 lb. PP Tag $10 Dough Tub & PP Tag Popcorn Popcorn Tag Team Dough All Teams Deco. Sugar Cookie Kit Tag Auntie Anne’s Tag $10 Prize Program Prize Program FFA Tub Dough Cupboard Essentials W/ OT Swiftlicious W/ OT $10 Much a Bunch RTE Popcorn Tag SL Cheesecake Tag CAC HD $16 Team Dough HD $18 CAC and TD $18

4 1

CAP

Cookie Gluten Dough Free Bites X

Auntie Anne’s

Cakes/ Breads

X

X

Team Dough

Swiftlicious

X

Cheese Nuts & & Candy Sausage

X

X X

X

X X

X X X

1

X X

X

12 16 4 1 1 4 4 4

Mixes

X

4

1 4 4 4

Deco.

Sugar Cookies

X

X

X

X

X

X

X

X

X

X

X X X X X X

X X

BROCHURES

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COLLATERAL Posters

You can use one of ours or have us create one for you.

Envelopes This nice and roomy collection envelope is perfect for holding brochures and all the money collected.

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COLLATERAL

One stop shopping for all your fundraising collateral needs! You can pick just the items you need or get all of it and have it on hand as you need it. ((Group Name Here)) Cookie Dough Fundraiser Featuring “Crazy About Cookies” Gourmet Cookie Dough

((Group Name Here))

Starting today we are selling Crazy About Cookies Gourmet Cookie Dough. Please support our fundraising effort by offering these delicious cookie dough flavors to friends, family members and co-workers. Please do not sell door to door or to strangers! The proceeds from this fundraiser will go towards ((Enter items Here)).

Crazy About Cookies offers a variety of flavors that everyone will love!

Important Dates:

Parent Letter

Start Date: End Date: Delivery:

TODAY ((Enter End Date Here)).

3 - 4 weeks from receipt of orders

Instructions: •

Write your name on all brochures and the return envelope.

•

Please collect all money while taking orders.

•

Make all checks payable to ((Enter Pay to Name Here)).

•

Total all order forms when you are done selling.

• • •

Cookie Dough Fundraiser Featuring “Crazy About Cookies” Gourmet Cookie Dough

Starting today we are selling Crazy About Cookies Gourmet Cookie Dough. Please support our fundraising effort by offering these delicious cookie dough flavors to friends, family members and co-workers. Please do not sell door to door or to strangers! The proceeds from this fundraiser will go towards ((Enter items Here)).

Crazy About Cookies offers a variety of flavors that everyone will love!

Important Dates:

Date: matches TODAY DOUBLE CHECK ALL INFORMATION and make sure the money youStart collected the totals.

End Date: ((Enter End Date Here)).

Return all brochures and money in the envelope provided.

Delivery: 3 - 4 weeks from receipt of orders TURN IN ORDER AND MONEY ON ((Enter END DATE Here)).

Instructions:

• Write your name on all brochures and the return envelope.

TOP SELLER wILL RECEIvE

All you have to do is give us the dates of the fundraiser and we will provide you a parent letter.

(( Enter Prize Here ))•

Please collect all money while taking orders.

• Make all checks payable to ((Enter Pay to Name Here)).

See the enclosed “ENTER PRIZE PROGRAM HERE”• Total all order forms when you are done selling.

PRIZE PROGRAM • DOUBLE CHECK ALL INFORMATION and make sure the money you collected matches the totals.

Everyone who sells two items will earn a prize.Return all brochures and money in the envelope provided.

• It’s cumulative. The more items you sell the more prizes you receive.

• TURN IN ORDER AND MONEY ON ((Enter END DATE Here)).

Online Selling!

Help us surpass our goals with online fundraising!

It’s Easy, It’s Fun and it’s Profitable! Use your email, facebook and Twitter contacts. Contact all your friends and relatives.Follow the easy steps below and start today.

Help us surpass our goals with online fundraising!

Here’s How It Works!

It’s Easy, It’s Fun and it’s Profitable!Use your email, facebook and Twitter contacts. Contact all your To Register: friends and relatives.Follow the easy steps below and start today.

Go to seller registration at: http://NAME.shinespot.com/site/seller Here’s How It Works!

Enter this code: List code here To Register:

Online Selling!

To Sell:

Go to seller registration at: http://NAME.shinespot.com/site/seller Sell by asking your friends and relatives to support your organization through the use of emails and here Enter this code: List code social media sites. Share by sending emails and postings a personalized note on Sell: your favorite social To media page.

Sell by asking your friends and relatives to support your organization through the use of emails and social media sites. Share by sending emails and postings a personalized note on your favorite social media page.

Prize Flyer A $10 prize program and also a standard prize program are available to help your group reach their sales goals.

COLLATERAL

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Services

Our goal is to provide the products and services that best fits your needs. We offer a variety of choices which will compliment your fundraiser. Choose the ones that best work for you!

Prize Program We can bulk pack or student pack your prizes.

Offering our prize program is great way to entice the kids to sell more. Even better is that we have made it easy for you by doing the hard part.

Collation Let our team stuff your parent letters, brochures and/or prize flyer into the collection envelope and deliver it to your group.

Data-Entry If you have the time you can enter your orders online as a bulk order or a student pack order. If you find yourself needing a hand we can enter both your bulk and student pack orders for you.

Selection Bulk, Student packed and Home delivery are all possible when working with Pine Valley Foods.

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SERVICES

SHIPMENT DELIVERY Available

HOME SHIPMENT DELIVERY Methods: Order online with our gift cards and just sit back, relax and your items will be delivered right to your home.

1. FOB 2. DROP SHIP 3. GUARANTEED DELIVERY

You can pick the window just right for you.

We want your pickup day to go as smooth as possible. We offer: Guaranteed - Day Specific Guaranteed - Before Noon Guaranteed - 1 Hour Window and Home Delivery

SHIPMENT | DELIVERY

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PlatinumS Lead Generation

Lead generation tools designed to bring you a bevy of motivated groups ready to sell - sell - sell! We employ state of the art digital inbound and outbound marketing techniques such as:

PUBLIC RELATIONS

SOCIAL MEDIA

LEAD DIRECT MAIL CAMPAIGNS GENERATION

SEARCH ENGINE OPTIMIZATION

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PLATINUM

PAY PER CLICK

GEO-TARGETED DIRECT EMAIL MARKETING CAMPAIGNS

$

mServices Communications Announcements Need a script for the morning announcements? Want to send home a note to announce the fundraiser? Considering using fundraiser reminder notes?

No worries! We have what you are looking for.

okie o c a soon g n i iser! a Com r d n fu sale h g dough u ie do k o o c end. n a Our o ing t m o c is is h g u o okie d ookie o c e c Th . The g n i g. n i com m o is c dough

Cashiering | Collections | Commissioning As one of our platinum partners you will enjoy the fact we take care of all the details you don’t have time for.

We will invoice the groups for you. We will collect the money from the groups for you.

We offer the highest rate in the industry and also do a faster payout. All you have to do is sit back and collect your commissions!

PLATINUM

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Visit us a www.pinevalleyfoods.com Pine Valley Foods

#pinevalleyfoods

@pinevalleyfoods