PHCC Wisconsin Summer 2017

APPRENTICESHIP COMPLETION DATA FOR WISCONSIN

VOLUME 12, NUMBER 2

ATTRACTING & TRAINING TOP INDUSTRY TALENT

SUMMER 2017

Master Plumbers/Heating & Cooling Contractors of Wisconsin

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Summer 2017

REPORTS 6 President’s Letter

PHCC Membership Is a Solid Investment for You and Our Industry

8 Executive Director’s Report

Nobody Dies from Bad Plumbing Because of the Regulations

10 Zone Director’s Report

PHCC Offers Enhanced Services Groups to Benefit Your Business

12 From the Capitol

Move to Eliminate Licensing Rescinded

14 Zone Director’s Report

New Zone Director Jeff Berndt

16 The Riso Report

A New Administration, A New Congress … Where Do We Stand?

INSIDE 18 CONNECT 2017 20 Your Company Logo Is a Branding Tool 21 Federated Insurance Update: The Eighty-Eight Percent 22 Wisconsin Plumbing Seminars 24 Attracting & Training Top Industry Talent 26 Young Adults & the Construction Trades 27 Apprenticeship Completion Data for Wisconsin 30 Renovation Spending is Up Among First-Time Home Buyers and Millennials

32 Engineers Design New Lead Detector for Water 34 Wisconsin Housing Data 35 News Briefs

By the Numbers Carol De Young Speaks at Bryant Heating & Cooling’s Women in HVAC Event Record-Size Group for ‘True Cost of Running Your Business’ First Supply Celebrates 120 Years in Business Plumbing Code Committee Holds First Meeting; POWTS Committee Sessions Continue PHCC-WI Seeking Board Members, Task Force Members Bucks Invest in Stadium, Careers in the Trades Facebook Reminders Construction Zones & Cell Phones Kohler Signature Store Receives LEED Gold Certification Gerhard’s Opens New Showroom in Delafield OSHA Promotes Inaugural Safe + Sound Week Best Wishes to Jim Murray Cross Connection Control Program a Hit with Attendees PHCC Launches New Estimating Tool

2017/18 BOARD OF DIRECTORS PHCC WISCONSIN ASSOCIATION Master Plumbers/Heating & Cooling Contractors of Wisconsin PHCC Wisconsin Association P.O. Box 833 • Germantown, WI 53022 888-782-6815 • Fax: 888-287-4116 mail@phcc-wi.org President/Treasurer: Carol De Young, Countryside Plumbing & Heating, Inc., 321 Wisconsin Drive, New Richmond, WI 54017-2614, 715-246-2660 • Fax: 715-246-2676, carol@countrysideph.com Vice President/Secretary: Fred Gardner, Badger State, Inc., 2507 Fortune Drive, Eau Claire, WI 54703-3898, 715-874-7777 • Fax: 715-874-7778, fred@badgerstateinc.com Immediate Past President: Greg Jones, Dave Jones, Inc., 2225 Kilgust Road, Madison, WI 53713, 608-222-8490 • Fax: 608-222-8503, gjones@davejonesinc.com Directors: Dale Arndt, Arndt & Son Plumbing, P.O. Box 70, Brooklyn, WI 53521, 608-455-6392 • Fax: 608-455-2113, arndtplumbing@frontier.net John Buresh, Tweet/Garot Mechanical, 2545 Larsen Road, P.O. Box 11767, Green Bay, WI 54307-1767, 920-498-0400 • Fax: 920-498-8130, john.buresh@tweetgarot.com Jeffrey Kuhn, S&K Pump & Plumbing, Inc., 20880 W. Enterprise Avenue, Brookfield, WI 53045, 262-782-7190 • Fax: 262-782-9642, jeff@snkpump.com Cal Watters, Watters Plumbing, 1303 Midway Road, P.O. Box 118, Menasha, WI 54952, 920-733-8125 • Fax: 920-733-2713, cwatters@wattersplumbing.net Industry Partner Reps: Howie Heier, Hydro-Flo Products, 3655 N. 124th Street, Brookfield, WI 53005, 920-428-2001 • Fax: 262-781-2228, hheier@hydro-flo.com Jon Hirsch, Auer Steel & Heating Supply, 2935 W. Silver Spring Drive, Milwaukee, WI 53209, 414-349-0019 • Fax: 414-463-0303, jon.hirsch@auersteel.com

Master Plumbers/Heating & Cooling ofBerndt, Wisconsin PHCC National Contractors Director (Zone 3): Jeff Best Plumbing

Rob Spence, Rundle-Spence, 2800 Industrial Drive, Madison, WI 53713, 608-222-0636 • Fax: 608-222-4164, robs@rundle-spence.com and Best Bath, 5080 8th Ave., Marion, IA 52302, 319-393-0255, jeffb@bestbathplumbing.com

Executive Director: Jeff Beiriger, P.O. Box 833, Germantown, WI 53022, 888-782-6815 • Fax: 888-287-4116, jeff@assocmgmtservices.com

43 Marketplace

44 Member Benefits/Advertiser Index/Calendar of Events 45 Wisconsin Code Book & POWTS 46 Membership Application

The Wisconsin PHC Contractor is published four times a year for the Wisconsin Association of Plumbing-Heating-Cooling Contractors

Senior Editor - Jeff Beiriger Advertising and Editorial Office:

Ron Sonntag Public Relations

16 4

40

The Wisconsin PHC Contractor

9406 N. 107th Street Milwaukee, WI 53224 p | 800.969.0200 f | 414.354.5317 | www.rspr.com

Master Plumbers/Heating & Cooling Contractors of Wisconsin

Advertising Inquiries: Patty Johnson, Ron Sonntag Public Relations, 800-969-0200, ext. 103, E-mail: patty@rspr.com. Editorial Submissions: Cynthia Marsh, Ron Sonntag Public Relations, 800-969-0200, ext. 104, E-mail: cynthia@rspr.com.

SUMMER 2017

BY CAROL DE YOUNG

PHCC MEMBERSHIP IS A SOLID INVESTMENT FOR YOU AND OUR INDUSTRY

CAROL DE YOUNG

The PHCC Wisconsin Association sincerely appreciates and values each and every member we have, and whether you are actively involved in our boards and committees, or you just pay your dues and leave the work to others, we greatly appreciate your support of the association and the industry.

The PHC Contractor Magazine goes out to a long President, Countryside list of plumbing and HVAC Plumbing & Heating professionals throughout She can be reached at the state. Just because you (715) 246-2660 or get this, doesn’t mean you carol@countrysideph.com or your employer are members of the PHCC. So if you are reading this magazine, and are NOT a member – why not? The investment you make in your annual dues will be repaid in many ways and you will be helping to support the goals and benefits that allow the association to do an even better job for you and your business.

I think the biggest (but underappreciated) advantage the PHCC offers to everyone in the industry in Wisconsin, is what Jeff Beiriger is able to do on our behalf in our legislature and state government. As a prime example, this spring Jeff has been working non-stop to help all the plumbers across the state protect the value of your hard-earned licenses.

If you are not aware of this issue, the state government was slated to remove the final test our apprentices are currently required to take before becoming journeyman. As this came to light, Jeff recognized that not only would this de-value the integrity of our hard-earned licenses, but could ultimately impact the health and safety of everyone in Wisconsin if less than highly qualified and skilled plumbers were allowed to be licensed in our state.

As soon as Jeff learned of this item in the state budget, he put on his battle gear and did what he does so well – knocking on the doors of our respected senators and assembly people that were on the Finance Committee. I am happy to report this issue was successfully resolved.

If you are anything like me, you like to do what you do best – plumbing and/or HVAC, and the mere thought of talking politics and government regulations is not only one of your least favorite chores, but also a little intimidating because

we don’t understand the protocols and procedures that are involved with battling this fight and protecting our values.

That alone is why your support and membership in the PHCC is vital to your success in this industry. The PHCC is here to fight those battles for you, on your behalf, so you can keep doing what you do best! The relationships in our state government that Jeff Beiriger has built and established in his time as your executive director are the catalyst to lending our collective voices to the people who represent us.

Don’t get me wrong, there are tons of other benefits you will get from your paid membership in the PHCC, but for me to not have to worry about what is happening at the capitol makes my life a lot more enjoyable.

Please join me in supporting what the PHCC is doing for all of us by sending in your membership application today! The membership form is on page 46!

Once you are a member, if you want to continue to show your support of our missions, we would also welcome you to have a voice on one of our committees or on our board of directors. It is a very small time commitment on your part, but a fantastic way to “pay it forward” to the industry that is allowing us to enjoy a satisfying and fulfilling lifestyle, for each of us as well as our co-workers and employees. Even if you think you are too busy, then consider encouraging someone else in your office or shop to represent you on our board or committees – that’s how I got started. Maybe your spouse or one of your managers, or dispatcher, or receptionist would like to represent you and your company to help you stay informed. We don’t discriminate and you don’t need a long list of attributes to be a valuable voice in our meetings – you just need a passion for supporting the plumbing and HVAC industry!

Like they say, “many hands make light work” – we need your hands (and ideas and suggestions)! Contact me, or the PHCC office, if you want to learn more.

Even if you think you are too busy, then consider encouraging someone else in your office or shop to represent you on our board or committees

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The Wisconsin PHC Contractor

SUMMER 2017

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Executive Director's

REPORT JEFF BEIRIGER

BY JEFF BEIRIGER

NOBODY DIES FROM BAD PLUMBING BECAUSE OF THE REGULATIONS My local newspaper has a section called “Back in Time” and this headline grabbed my attention: “Family poisoned by impure water falls ill.” The accompanying article originally ran in 1916 and was tucked between an article from 1891 in which a vandal was referred to as a “miscreant” and one from 1941 in which two teenagers confessed to a series of robberies where they stole everything from cash, to tools, to a vending machine.

Here’s the crux of the water-related story. A woman and her three children moved into a home and started to use a well that had not been used for some time. The result was a severe attack of illness, though the paper reported that the children were recovering rapidly but the mother remained seriously ill.

If you’ve been reading my column over the years, you might recall one in which the remarks of a government official were recounted. That official, when talking about government regulation, made the mistake of declaring to an industry group that nobody had ever died as a result of bad plumbing.

That’s just not the case. I don’t know about the ultimate fate of the mother in the 1916 story, but the point is clear.

The quality of our water matters. In fact, you’re probably more likely to be familiar with a statement that tells us that advances in plumbing systems have likely done more for public health and safety than advances in medicine.

So fast forward from 1916, when a family is “poisoned” by their water to just a few years ago. In Flint, Michigan, entire sections of that city were being poisoned by their water. In that case, there was political fallout because the city and state failed to act to prevent the situation. In a world of kneejerk politics, legislators in Michigan and around the country, including Wisconsin, have been proposing all sorts of ideas to try to address the lead issue. We applaud those efforts and are working with legislators to come up with practical ideas that work in our state.

At the very same time, however, there is a larger movement out there; one that suggests that codes, licenses, permits, inspections, and enforcement are all just needless government regulation. The same would seem to be true of advisory councils and committees designed to help regulators make better decisions. They too have been labeled as “needless government regulation” either because regulators believe they have all of the answers or because they believe that you don’t need advice on things that you no longer plan to regulate. This is an unfortunate trend….

Frankly, I’m not exactly sure I know how to define “needless government regulation.” There are some people and groups

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The Wisconsin PHC Contractor

out there, however, that seem perfectly willing to tell me the answer. By their definition, pretty much everything is needless government regulation and I wonder sometimes how they would like living in the world they would like to create.

Imagine a city with no stop signs. After all, a stop sign is government regulation. It tells me that I need to stop and so it is, to some, government intrusion into my life. The stop sign comes with a cost to purchase it, erect it, and maintain it. Enforcement comes at a price too. Perhaps worst of all, the stop sign comes at the cost of my personal liberty and creates a “nanny state” where the government is trying to tell me how to run my life. What next? Seat belts? Helmets on young cyclists?

Let’s be clear, I’m no fan of bureaucratic red tape, but I really do think there’s a place for government regulation. If a truly “free market” approach is to forego the stop signs and to have a callous attitude about personal health and safety, then count me out. It’s not enough for me to have insurance to cover the damages. I’d prefer that we do something to help prevent accidents in the first place.

We elect representatives for exactly that reason – to represent us – and while it’s OK for elected officials to have their personal beliefs and world view, they’re still there to represent us, not to impose their will on all of us.

Ask the people if they want safer roads and they’ll tell you that they do and that it’s OK to put up a few stop signs.

Ask them whether they want clean water in those same communities and they’ll tell you they want that too. Whether they realize it or not, clean water doesn’t just happen.

A family in 1916 didn’t have the benefit of regulations that may have prevented them from becoming sick. Through those regulations – licensing, permits, codes, inspections, enforcement – we’ve made stories about water-related illness so rare that people have forgotten the reasons for all of the regulations in the first place. You see, it’s not that regulations are unnecessary because nobody ever dies from bad plumbing, it’s that nobody dies from bad plumbing because of the regulations.

SUMMER 2017

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Zone Director's

REPORT Jeff Berndt

Owner of Best Plumbing and Best Bath He can be reached at (319) 393-0255 or jeffb@bestbathplumbing.com

BY JEFF BERNDT

PHCC OFFERS ENHANCED SERVICES GROUPS TO BENEFIT YOUR BUSINESS

First of all, I want to congratulate PHCC Wisconsin for its efforts on behalf of its members and the industry to support licensing examinations in our trades. The issue of licensing is one that is on the National’s radar too, so we’ve been following your fight closely.

Advocacy is an important part of what PHCC does at every level – local, state, and national. What we do, however, isn’t something that’s exclusive to members. Our work is supported by our membership, but the work is on behalf of the industry. If you think that means this work will be done regardless of whether you join, consider what would happen if everyone took that same approach. Not only would we no longer have the resources to do the work, we’d also have no credibility with legislators because we don’t have anyone backing us.

Truly, congratulations on your victory, but the war is far from over. We must be ready for whatever may come next.

If you value your license, don’t stop there. Turn “value” into a real number – the cost of membership.

While advocacy should be enough to justify a membership, we’re always looking for ways to do more to make the decision to join easily tip in your favor. One way we do that at PHCC National is through Enhanced Services Groups, which are specialized member segments of the Plumbing-HeatingCooling Contractors – National Association (PHCC).

At their respective winter conferences, the PHCC Enhanced Services Groups – Quality Service Contractors (QSC), UnionAffiliated Contractors (UAC) and Construction Contractors’ Alliance (CCA) – offered these key PHCC member segments opportunities to share best practices with fellow contractors and learn the latest approaches and technologies from expert speakers.

QSC POWER MEETING In February, QSC took its Power Meeting to Anaheim, California, where contractors in the service and repair industry got a mix of education and networking opportunities – as well as exclusive coaching sessions – to help them confront their toughest business challenges, improve operations, and grow their profits.

For example, Phil Gwoke of BridgeWorks presented powerful insights on how to communicate across generations – from traditionalists to millennials – each group bringing a unique set of attitudes, values and work styles. Attendees learned how to approach the talent gap, how to retain the generations they need most, and how to convert this form of diversity from an obstacle into an opportunity.

UAC UNITY MEETING Addressing the hottest topics among signatory contractors, UAC’s Unity Meeting – Feb. 27 - March 1 in Las Vegas – proved

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The Wisconsin PHC Contractor

the benefit of cultivating strong working relationships among the industry’s labor and business leaders. Attendees tuned into powerful sessions on innovative and integrated technology for planning, design, and construction of buildings; the “how’s and why’s” of market share studies; legal tips for UAC contractors; service contracting management and growth; and UA National Agreements. In a special address to the group, UA General President Mark McManus talked of the value of expanding partnerships with signatory contractors, growing apprentice programs, and bringing more diversity into the UA. The UAC Trustees continue their terms, with Tom Gent, France Mechanical Corp., Edwardsville, Illinois, as chair.

CCA MEETING Members in new construction convened in Park City, Utah, in early March for a packed program on business solutions, a contractor spotlight, commercial and residential breakout sessions, and valuable roundtable discussions where attendees shared challenges and best practices in the new construction arena. Of note, economist Dr. Alan Beaulieu of ITR Economics, delivered an insightful short- and long-term economic forecast, applying the forecast to how it would directly affect CCA members’ businesses. At the CCA Membership Meeting, Matt Erickson of C.J. Erickson Plumbing Co. was elected chair; he replaces Rob Kreutzer, Tatro Plumbing, Ulysses, Kansas.

“The real-life best practices and lessons learned provided at these events certainly reinforces the benefit of getting involved in these Enhanced Services Groups,” says PHCCNational Association President Patrick Wallner. “Face-toface contact with peers and experts in these specialized segments, as well as market insights – and solutions – to the specific challenges these groups face, goes a long way in extending the value of PHCC for our members.”

Membership in QSC, UAC, and CCA is available to PHCC members only. You can find out more about each of these groups and PHCC in general by calling the PHCC Wisconsin or PHCC National office. Better still, come check them out at CONNECT 2017, the National Convention that’s heading to your state later this year. There, you can “test drive” the programs and services and start to build your network of like-minded contractors who are using membership to improve their businesses.

SUMMER 2017

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From the

CAPITOL MOVE TO ELIMINATE LICENSING RESCINDED

The state budget included several items of interest to the P-H-C industry, but of particular note were two items related to the plumbing industry. The first, the proposed elimination of the Plumbing Council (which deals with licensing issues), was removed by the Committee on Joint Finance in early April noting that the proposal had no effect on state revenues or expenses and was, therefore, deemed to be policy only and not something that should be included in the budget bill.

The other, dealing with the licensing of journeyman plumbers, was something we were also hoping to see removed from the state budget as policy-only, but the Legislative Fiscal Bureau attached a price tag to the elimination of the journeyman licensing examination for graduates of plumbing, electrical and fire sprinkler apprenticeship programs. If included in the state budget, the elimination of licensing would result in lost revenue to the state, the industry needed to battle on to have the language removed.

And battle we did!

In early April, we circulated a letter to all members of the Joint Committee on Finance noting that negative fiscal impact on the state, the effects on reciprocity with neighboring states, the need for a demonstration of trade mastery upon completion of an apprenticeship program, the ability for out-of-state plumbers to forego testing on Wisconsin code, and a broader concern about the state dictating to the industry how it should train and qualify our workforce.

After circulating our letter to committee members, we went to work building a coalition of like-minded organizations to oppose this proposal. Among the groups who worked with us on the issue are the National Electrical Contractors Association – Wisconsin Chapter, the United Association of Plumbers & Pipefitters, the Mechanical Contractors Association of Wisconsin, the Wisconsin Builders Association, the Associated Builders and Contractors, and the Wisconsin Onsite Water Recycling Association. Coalition partners drafted a letter and lobbyists began making the rounds to various legislative offices indicating their opposition.

In the meantime, PHCC-WI put out a message to the industry via email and our PHCC-WI Association Facebook page. We sent messages to more than 7,000 people in the industry with each having a nearly 30 percent “open” rate, well above industry standards. Our Facebook posts were seen and shared and our total reach exceeded more than 2,000 people. All of this generated hundreds of calls and emails to legislators on Joint Finance asking them to oppose this provision in the budget.

The Committee on Joint Finance met on Thursday, May 11, to review all items related to the Department of Safety & Professional Services, including the journeyman licensing examinations.

Having worked with all of the members of Joint Finance, we were increasingly confident that a motion would be made, seconded, and approved by the committee to remove the language. While there were other options on the table besides the binary – “leave it in” or “take it out” – it was our hope that the simplest route would be the preferred route. By taking the language out, the committee would be avoiding a negative fiscal impact and the fallout that would Continued on page 14 >> 12

The Wisconsin PHC Contractor

NOT A MEMBER? WE COULD USE YOUR SUPPORT! PHCC-WI membership is available to contractors who do business in Wisconsin. While there are many benefits of membership, we hope that this battle reminds you of one of them – advocacy. PHCC-WI is your voice regarding matters of importance to the plumbing and HVAC trades.

So why is your membership an important part of our advocacy plan? Imagine going into a representative’s office and explaining that we are opposing a piece of legislation. One of the first questions they will ask is who we represent.

Which of the two following responses is more effective?

• “We represent 15 contractors, most of whom are located in southeastern Wisconsin.” or • “We represent more than 500 plumbing, heating, and cooling contractors from every part of the state. Through their work, our members are bringing clean water, removing waste water, and providing comfort heating and cooling for people in your district and every district.

Our members provide good-paying jobs that stay right here in Wisconsin.”

Imagine if PHCC-WI didn’t exist to represent you. What would happen then? Would your profession be better or worse? Would someone recreate a PHCC-WI out of a need to have a place at the table? Your support helps us deliver a more powerful message today and into the future.

Even if you never come to a seminar, never buy a code book, or never call us when you need some help making a connection, there’s still a reason to be a member. We need your support to protect your interests. The old political expression is all too true: If you’re not at the table, you’re probably on the menu. Help us to stay at the table!

SUMMER 2017

<< Continued from page 12 come from a decision that was contrary to the messages of so many people from so many places in Wisconsin.

Still, we held our breath, as we knew that there were people who were pushing for this change to be made.

Overall, there is a push in Wisconsin and in other states to review occupational licensing and its potential for being anti-consumer and a barrier to people getting work.

Whether that’s the case in some professions or not, what we had been told early on is that those licenses with a clear link to public health and safety would be the ones that would be least likely to be eliminated. In the end, all of the other licensing issues were removed from the state budget early on, and only this one, dealing with plumbing, electrical, and fire sprinkler trades – clearly health and safety-related – remained.

Throughout the process, we took a measured response.

Notwithstanding the trend to eliminate many occupational licenses, we believe that the industry and the general public have yet to be fully engaged in the debate. While our emails have generated a response that has helped us advance our position, we know that there is a lot more that can and will be done if this issue somehow reappears in the budget process or becomes a free-standing piece of legislation.

For everything you have done so far to help us, we thank you. Through your efforts, we won! We have also made a strong demonstration that the industry stands together on this issue and that we are prepared to fight again. This is just one battle in a larger war against licensing. We encourage you to continue to look to this magazine, our emails, Facebook posts, and in-person updates as we battle on behalf of all of the industry.

Water tight StructureS Storm Water Quality Vaults Retention Chambers Waste Water Tanks Large Septic Tanks Grease Interceptors Electric Vaults Valve Vaults

OTHER LEGISLATIVE MATTERS THE STATE BUDGET proposes that funding for failing POWTS systems continue at $840,000 per year, but also makes a subtle change to the fund, reclassifying the appropriation to the fund from “ongoing” to “onetime.” That difference could affect whether the fund will continue after 2019, with the industry pushing to continue the fund. Requests for funding for failing POWTS systems have fallen in recent years, but it’s unlikely that is a result of less need as much as it is local regulators discouraging property owners from applying.

A PROPOSAL to eliminate the Plumbers Council was removed from the state budget at the request of PHCCWI and several groups. What made success more likely was the change had no fiscal impact on the state.

Without a fiscal impact, the change amounts to a policy item only, most of which are removed from the budget early in the review process. While it’s appropriate to review such councils, boards, and committees from time to time, PHCC-WI believes that any perceived gains that legislators may tout from “less government” are more than offset by a loss of quality decision making and buy-in that results when there is less industry involvement in the decision process.

PHCC-WI and a broad array of construction-related groups are encouraging the state to maintain and even expand its capital investment in vertical buildings, citing studies that demonstrate that the value of these investments – especially through the jobs they create – provide a return far in excess of the building’s intended use (e.g., dormitory, research facility, office building, etc.).

EVEN AS THE BUDGET BILL reflects a seemingly antiregulation perspective, the Legislature has introduced three separate pieces of legislation that reflect the desires of some members to address the issue of lead in the water supply. Assembly Bill 76/Senate Bill 41 would require lead testing and disclosure for certain rental properties (water supply pipes). Assembly Bill 298 would require the testing of drinking water for lead in day care facilities. Assembly Bill 78/Senate Bill 48 provide a means for water utilities to finance lead service replacements using the property owner’s utility bill to repay the cost.

ASSEMBLY BILL 226 AND SENATE BILL 168 provide a means for local assistance for remediating contaminated wells and failing POWTS. Under the bill, the costs of remediation can be paid using low-interest loans made available through the state.

1-800-658-9045

info@crestprecastconcrete.com web - www.crestprecastconcrete.com Nationwide Delivery

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The Wisconsin PHC Contractor

RECENTLY, a member was asked to testify at a public hearing regarding the simplification of the state’s tax code. He described his experiences with sales and use tax audits and the range of interpretations and advice he has received from accountants and auditors. In the end, confusion still reigns and he, along with others, are helping legislators come up with ideas that will simplify taxes in the construction industry.

SUMMER 2017

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A NEW ADMINISTRATION, A NEW CONGRESS… WHERE DO WE STAND? Throughout history, public policy making – regardless of political party and whether it’s local, state, or national – is a tough business. To treat it like it’s a scorecard is ridiculous.

Every American president and every Member of Congress has the pressure to work toward improving the quality of life for a nation for this generation and future generations. This is nothing new. Absolutely this nation has endured lawmakers who have gotten off track, but we need to maintain the purity of the system. One of the toughest parts of public policy is to oppose something someone else is expressing, and still try to keep in mind that they are doing (in their heart) the right

• SUPREME COURT - Neil Gorsuch is our newest Supreme Court Justice.

• HEALTH CARE – As you know by now, the American Health Care Act passed the House and now the debate moves to the Senate. We can analyze the actions of the House and the details of the issues of what passed the House all day, but in truth, we now need to wait and understand what the Senate is thinking (this could take weeks or months and the Senate has vowed to significantly modify the House bill). Whether you agree or disagree with what the House did, we’re still in the first inning.

• TAX REFORM – This is one of the most positive actions in Washington, D.C., this year. A proposed tax reform plan (which has been talked about for the last three years) has been released and is now being worked on in the House and Senate. The proposed tax reform plan would:

ADVANCE TABCO

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A Watts Industries, Co.

thing. It’s a true challenge, but important. So, where do we stand in Washington, D.C.?

• Cut the number of income tax brackets from seven to three, with a top rate of 35 percent and lower rates of 25 percent and 10 percent. It is not clear what income ranges will fall under those brackets. It would also double the standard deduction.

• Decrease the corporate tax rate to 15 percent from 35 percent.

KD

• Tax income flow through entities at 15%.

• Eliminate tax deductions, with only a few exceptions, including the mortgage interest and charitable contribution deductions.

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.

.

• Establish “one-time tax” on the trillions of dollars held by corporations overseas though the rate for that tax has yet to be determined, including a repatriation rate.

• Repeal the “death tax.”

• Repeal the alternative minimum tax.

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SUMMER 2017

• REGULATORY REFORM - Much of what PHCC has pursued in terms of regulatory reform has been taken care of with Presidential Executive Orders. PHCC will continue to pursue legislative regulatory reform, but for now there is a hold on many of the rules and regulations we’ve fought. Regulatory reform is also conveyed in tax reform in the form of regulatory accountability (a process by which a regulatory agency must comply with its obligations in terms of conducting economic impact studies prior to finalizing a rule or regulation, so as to understand the harm – if any – of the new rule or regulation to small business).

On June 13-14, 2017, we will bring our collective voice to Capitol Hill. We need you to be involved and help the industry impact issues critical to the plumbing, heating, cooling industry. Contact PHCC National for more details.

• INFRASTRUCTURE SPENDING – A proposed $200 billion plan has been released. This is significant.

It signals that lawmakers understand the true parallel between the health of the economy and the health of its transportation system. It also signals that there is a true commitment to apply needed funding to infrastructure underground as it pertains to clean water.

None of these initiatives is unachievable and all are in play. The Plumbing-Heating-Cooling Contractors-National Association is the oldest construction trade association in the nation. PHCC may not set the agenda of what is considered in Washington, D.C., but PHCC certainly has a seat at the table when lawmakers need to make decisions on issues impacting the industry, and the best interest of the nation.

And we have the extensive product line to prove it.

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Whether bidding on future projects or providing solutions for an urgent plumbing issue today, it’s critical to know you have the right resources in place. That’s why T&S offers a vast selection of high-quality products that are easy to install and built to perform for years to come. And with a full assortment of in-stock items ready for same-day shipping, it’s no wonder contractors everywhere rely on T&S when it matters most.

Visit tsbrass.com and learn more about how we’re partnering with contractors just like you.

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SUMMER 2017

12/18/14 10:49 AM

The Wisconsin PHC Contractor

17

OCTOBER 4-6 MILWAUKEE HILTON HOTEL Don’t miss this opportunity to get insights on trends, ideas and technologies!

Join like-minded professionals for more than 20 Education Sessions targeted to your needs … and the needs of your customers.

Access the latest technologies and business strategies at the interactive Product & Technology Showcase.

Experience keynote presentations full of solutions that will improve your business operations … and your bottom line.

CONNECT PRELIMINARY HIGHLIGHTS October 4

Industry Partner Tours QSC Educational Program PHCC Education Sessions First-Timers Get Together Opening Reception PHCC PAC Event

October 5

Opening Breakfast Keynote Speaker Product & Technology Showcase Learning Labs Reception

October 6

PHCC Annual Business Meeting and Voting Keynote Speaker 2017 Awards Luncheon Education Sessions PHCC Installation and Closing Event at the Harley-Davidson Museum

FOR MORE INFORMATION, VISIT WWW.PHCCWEB.ORG/CONNECT. 18

The Wisconsin PHC Contractor

SUMMER 2017

ARE YOU PLANNING TO ATTEND? The line-up for CONNECT 2017 - the PHCC National Convention - is beginning to take shape!

If you've never given much thought to it, consider how many manufacturers there are in our state. PHCC National counts among its partners InSinkErator (Racine), Milwaukee Tool (Milwaukee), A.O. Smith (Milwaukee), and Kohler (Kohler). In addition, Bemis, Milwaukee Valve, Caleffi, Badger Meter, Zurn and others are located in close proximity to Milwaukee and the site of CONNECT 2017. By all accounts, this has everyone thinking that CONNECT 2017 will be one of the biggest and best conventions in some time.

HIGHLIGHTS INCLUDE: Tuesday and Wednesday – Factory tours

followed by a keynote on “The Future of the Security of Things.”

reception hosted by PHCC-WI and industry partners.

Wednesday – The Quality Service Contractors Business Excellence Day with a full day of top-shelf business instructors.

Thursday – Exhibit floor opens for four hours of what could be the biggest industry product show ever held in our state.

Friday – Discussion of our future workforce.

Wednesday – Opening Reception and some preliminary events related to the Plumbing and HVAC Apprentice Contests.

Thursday – Breakout sessions or attend a PHCC-WI sponsored code seminar on Water Calculations, Sizing, and Distribution Piping.

Thursday – Opening Breakfast

Thursday – Late afternoon

Friday – Keynote speaker Christopher Baldwin, President Kitchen and Bath Americas, Kohler Company.

Friday – Evening event at the Harley-Davidson Museum.

The agenda will continue to develop and more information will be coming soon about registration and hotel information (Hilton City Center). In the meantime, mark your calendar and plan to attend the biggest industry event of the year!

SUMMER 2017

The Wisconsin PHC Contractor

19

YOUR COMPANY LOGO IS A BRANDING TOOL Since joining PHCC, I have learned about the recent progress with brand unity that has occurred since the creation of the “Best People. Best Practices.®” campaign.

I am told that the Association has come a long way as a result of this effort and we have learned that a unified corporate image and logo are so important to achieve success, and requires that you diligently protect your corporate brand.

Your own business’s logo is considered your corporate asset because of the critical role it plays in product and service differentiation for your company. It also evokes subconscious emotions, and hence, establishes value alignment between your company and your employees and your customers.

“When it comes to identifying your brand, your logo is probably the first thing your customers will think of” and changing your corporate ideogram jeopardizes established brand loyalty and recognition, which is why your logo is considered a corporate asset to be protected.

To that end, you should have a “Logo Use” policy that reaffirms that your logo is a registered trademark and is the property and an asset of your company. PHCC established its trademark or logo use policy to permit members and affiliate associations to use its logo in certain ways and to prohibit its use in other ways.

Additionally, in order to protect its interest in the logo, PHCC is required by trademark law to police its use so that its asset is not misused or its value diminished. You should consider protecting your logo accordingly.

CREATING A LOGO IS BOTH AN ART AND SCIENCE Allowing others to reuse and change your logo can cause unintended subliminal reactions to your brand. When one changes the configuration and/or PMS colors of your logo, the modified logo drastically alters the original meaning.

COLOR

GENERAL FEELINGS

LIGHT SHADE

Red

“arouses feelings of power, energy, [and] passion.”

joy, passion, [and] sensitivity

Blue

“trust, security, order, and cleanliness”

health, healing, tranquility, understanding, and softness

used to promote products and services related to cleanliness (water purification filters, etc.)

“In heraldry, blue is used to symbolize piety and sincerity.”

White

“the color of perfection, safety, purity, and cleanliness” “In heraldry, white depicts faith and purity”

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For example, the PHCC logo contains red, white and blue PMS colors used to evoke specific subconscious feelings of associative value (to include feelings of strong patriotism and faith). Below are examples of how color variation changes the meaning of the image.

CO-BRANDING WITH THE PHCC LOGO PHCC encourages members to consider using the PHCC logo in conjunction with their corporate brand. Since 1883, PHCC has earned a high level of respect and its trademark plays a critical role in professionally representing its strength and success while simultaneously attracting more like-minded members whose values align with the PHCC Association.

As PHCC seeks “to become so relevant that clients and the public identifies a PHCC contractor as the best choice for a knowledgeable and reliable product and service” – we can collectively strengthen the PHCC brand identity for you through member contractors’ connections to the association.

Hence, PHCC members may grow market share. The more that the PHCC brand is displayed, the more awareness the consumers of products and services will associate members of our organization with a higher level of professionalism – something akin to what the Good Housekeeping magazine did with its “Good Housekeeping Seal.”

There are many customizable resources available for members to co-brand their promotional materials with PHCC. For example, check out the “Best People. Best Practices.®” marketing tools posted at phccweb.org/ besttools. And, tap into the new easy-to-use career DARK SHADE recruitment tools in the “More Resources: Plumbing and HVAC Career Info That Will Surprise You” section vigor, willpower, of the phccweb.org/workforce web page. By coleadership, [and] courage branding with PHCC, members will strengthen their own brand and drive home the message that they knowledge, power, are the most qualified choice for P-H-C services and integrity, and careers. seriousness Co-branding with PHCC is a privilege only available to members of our organization. For more information about membership in PHCC, contact membership@ naphcc.org or visit www.phccweb.org. If you see a nonmember company displaying the PHCC logo, please email membership@naphcc.org or call (800) 533-7694.

Sources:

http://added-value.com/brand-cohesion/

http://www.fastcompany.com/3028378/leadership-now/what-your-logocolor-says-about-your-company-infographic

http://blog.logodesignguru.com/meaning-and-uses-of-colors-in-logodesign/ http://www.color-wheel-pro.com/color-meaning.html

https://en.wikipedia.org/wiki/Logo

SUMMER 2017

Federated Insurance

UPDATE

THE EIGHTY-EIGHT PERCENT We hear a lot about millennials these days, and with good reason. They’re buying houses, paying off student debt, getting involved, and working at their first real job. You might have one or a few working for you right now. Give them what they need to be fulfilled by their job, and you have yourself energetic, innovative, valuable employees.

or break your business. Consider this actual Federated claim:

But, be aware: AAA® recently called young millennials (1924) the “worst behaved drivers in the U.S.”

Of course, driving statistics and examples are not enough reason to avoid hiring young adults. But, an awareness on a risk management level is sensible. Knowing that an employee driving mishap could be a possibility can be motivation for your risk manager to ensure a driving policy and employee training are in place and up-to-date.

The AAA Foundation for Traffic Safety released a driver survey, which found that within a 30-day timeframe 88 percent of millennials did at least one unsafe activity while driving, with texting, speeding, and running a red light the most common. This may not come as a surprise. What should be surprising is that they don’t think there’s anything wrong with that.

But – and this is nearly as troubling – the millennials were only 21 percentage points worse than the “safest” age group, the 60-74-year-olds, who admitted to risky driving behaviors more than 67 percent of the time. This means that two-thirds of the drivers sharing the road with you today aren’t paying attention to their driving. Millennials may be number one on a dismal list, but they’ve got company.

Statistically speaking, your millennial drivers may put your business at more risk for liability. But, do you and your other employees set a good example for your younger counterparts of what is and isn’t acceptable behavior? Does everyone adhere to your company’s driving policy? Or might you count yourselves part of the two-thirds?

The manager asked a staff member to go buy snacks for an employee meeting, and let the employee take a company car. The employee ran a red light while texting, and broadsided another vehicle in the intersection, severely injuring the other driver. CLAIM AMOUNT: $750,000.

Federated Insurance has an ongoing campaign against distracted driving, which includes a variety of risk management resources clients can access and subscribe to, to educate their employees, monitor their driving, and involve them in pledging to end distracted driving. In addition, the National Safety Council has a program to help employers clarify safe driving expectations for their employees of all ages, along with materials for implementing company policies.

For these and other risk management resources, log in to Federated’s Shield Network® or contact your local Federated representative for more details.

It takes just one employee-involved vehicle crash and the liability alone could be staggering. It could very well make SUMMER 2017

The Wisconsin PHC Contractor

21

Master Plumbers/Heating & Cooling Contractors of Wisconsin

TIME

SIGN UP TODAY!

PROGRAM SCHEDULE

7:30 - 8:30 a.m.

Registration & Product Display

8:30 - 9:45 a.m.

Welcome, Product Showcase, Safety Update

9:45 -10:00 a.m.

Break & Product Displays

10:00 - Noon

Code: Water Calculations, Sizing, Distribution – Part 1

Noon - 1:00 p.m.

Lunch & Product Displays

1:00 - 1:45 p.m.

Code: Water Calculations, Sizing, Distribution – Part 2

1:45 - 2:00 p.m.

Break

2:00 - 2:45 p.m.

Code: Water Calculations, Sizing, Distribution – Part 3

2:45 - 3:45 p.m.

Industry Update

3:45 - 4:00 p.m.

Wrap-Up & Door Prizes

All Day

Product Displays

CREDIT*

1.0 CE Credit

4.0 CE Credits

1.0 CE Credit

1.0 CE Credit

Don’t miss this great program and great chance to earn CE credits*!

About The Program/Instructors

Code is the foundation of everything we do in the plumbing industry. This year, PHCC-Wisconsin is continuing a series of code-related programs designed to get back to the basics of our trade. For this session, we will be focusing on Code: Water Calculations, Sizing and Distribution Piping. Leading the discussion is Jim Davis, a Master Plumber and an experienced plumbing instructor. Jim has taught apprentices for 20+ years and has experience teaching continuing education programs for groups such as the Water Quality Association and the Madison Plumbing Inspectors. The program also features time to interact with vendors, our vendor showcase, a brief safety presentation by Federated Insurance, and industry updates from Jeff Beiriger, Executive Director of PHCCWisconsin.

*Continuing Education Credits

Please note that the number of hours of approved continuing education may vary depending upon the credential you hold. MP and JP will receive 7.0 hours of credit for attending the entire day of program. For other credentials, contact the PHCC & MP/HC at (888) 782-6815 or mail@phcc-wi.org.

22 22

TheWisconsin WisconsinPHC PHCContractor Contractor The

SUMMER SUMMER 2017 2017

Northeast Wisconsin Plumbing Seminar

Northwest Wisconsin Plumbing Seminar

Friday, September 15, 2017

Friday, October 13, 2017

The Marq 3177 French Road De Pere, WI

The Sleep Inn /29 Pines 5872 33rd Ave. Eau Claire, WI

Central Wisconsin Plumbing Seminar

Friday, November 10, 2017 Stoney Creek Hotel & Conference Center 1100 Imperial Ave. Rothschild, WI

ATTENDEE REGISTRATION Registration Fee:

Location:

$60.00 per person for Member Companies & Employees. $90.00 per person for Non-Member Companies & Employees.

Includes full day of programs and meals De Pere

Eau Claire

Rothschild

Name__________________________________________________________________________________________ Name_______________________________________________________________________________________ Company __________________________________________________________________________________________ Address ____________________________________________________________________________________________ City, State, Zip ______________________________________________________________________________________ Phone, Fax __________________________________________________________________________________________ E-mail _____________________________________________________________________________________________

Check enclosed payable to PHCC-WI for $ __________ Pay by Visa or MasterCard by completing the information below.

Card Number ____________________________________________________Exp. Date___________________________ Cardholder’s Name______________________________________________CVC #_______________________________ Cardholder’s Signature_______________________________________________________________________________ Billing Address______________________________________________________________________________________ ___________________________________________________________________________________________________

Mail your registration form with payment to: PHCC & MP/HC – Wisconsin Association P.O. Box 833 Germantown, WI 53022

Fax your registration form with credit card information to: (888) 287-4116 E-mail your registration form with credit card information to: jane@assocmgmtservices.com

Questions? Contact PHCC & MP/HC-Wisconsin Association at (888) 782-6815.

Please note that registration confirmations will NOT be sent.

SUMMER SUMMER 2017 2017

TheWisconsin WisconsinPHC PHCContractor Contractor The

23 23

ATTRACTING & TRAINING TOP INDUSTRY TALENT: WHAT CAN YOU DO NOW? The projected worker shortage in the P-H-C industry is staggering. According to PHCC, the trades will need 21 percent more plumbers and 21 percent more HVAC technicians by 2022 … in addition to replacing workers who retire!

Many companies already are facing problems finding qualified workers, and there are more challenges to come.

PHCC and the PHCC Educational Foundation have implemented a special task force to assess ways p-h-c businesses can attract, train, and retain the next generation of skilled workers. In the meantime, here are some suggestions on how you can develop the workforce you need … now and in the future.

ATTRACT – THINGS YOU CAN DO IN YOUR AREA!

• Share your passion with local schools: lead a Career Day presentation and spark an interest in a student who hadn’t considered a plumbing or HVACR career; head a discussion on trade occupations at a PTA or PTO meeting; establish a co-op plumbing program in your local high school.

• Talk with school officials about the importance of career and technical education.

• Mentor students of all ages; start with your local Scouting troops (Boy Scouts of America offers merit

W140N5086 Lilly Rd Menomonee Falls, WI 53051 7150 143rd Ave NW Ramsey, MN 55303 soderholmrep.com 800.328.9858 An Employee-Owned Company

Market Influence. Customer Value.

24

The Wisconsin PHC Contractor

trade badges, including plumbing, welding, drafting, and

– coming soon – HVAC; learn more at www.meritbadge.org).

• Invite students and young adults to “shadow” you for a day to get a real-life perspective of a “day in the life” of a p-h-c professional.

• Partner with your local community and technical colleges on developing a shared vision for student outcomes and collaborating on both curriculum and instructor training.

• Bring industry partners into the conversation; work with manufacturers, wholesalers, etc. on establishing a relationship with a school by donating equipment, materials, or classroom assistance time.

• Educate your elected officials about the critical need for Career and Technical Education (CTE) and workforce program funding; call their offices or write a letter.

• Use social media. This popular marketing platform is a great way to promote why people should consider choosing the p-h-c profession – education alternatives, solid wages, comfortable living, contributions to public health and safety, opportunities for hands-on work, emerging high-tech possibilities, etc. When possible, add photos and video for added impact.

• Promote technology in the trade. Heightened energy efficiency standards have dictated even more high-tech products and tools in the industry, perfectly suited to today’s young people.

SUMMER 2017

• Show career growth opportunities; the construction industry not only presents prospects for business management and ownership but encompasses multiple career paths, such as accounting and marketing, even technical writing and law.

• Support and tap into the PHCC Educational Foundation’s scholarship program, this year awarding $77,500 in scholarships to apprentices or students entering a course of study directly related to the p-h-c industry.

TRAIN – THE PHCC EDUCATIONAL FOUNDATION HAS PROVEN TOOLS DESIGNED TO HELP CONTRACTORS TRAIN THE NEXT GENERATION OF SKILLED WORKERS, INCLUDING:

• A complete four-year series of plumbing and HVACR

textbooks (using Dept. of Labor-approved curriculum);

also available in eBook format.

• A four-year plumbing and HVACR online eLearning program designed for students who cannot attend a traditional classroom setting.

• A series of plumbing assessment tests for each year of apprenticeship in a traditional four-year program; also can be used as an entry-level journeyman test.

• Plumbing and HVACR competitions, including SkillsUSA

(www.skillsusa.org) and the PHCC Educational Foundation.

RETAIN – ONCE YOU RECRUIT AND TRAIN SKILLED WORKERS, HOW DO YOU KEEP THEM?

• Make sure your company has the perfect system for employee development and the right type of work environment to keep new and existing employees.

• Serve your community … because you’re a part of that community; get involved in local charities and needs, and model that commitment to your employees.

• Share your craft with the next generation, and pass on the traditions and pride built in this trade!

WE ALL GAIN

You have the power to keep our industry strong, but you must get involved!

A little work goes a long way in protecting you, your company, your family, your future. Start attracting and preparing the next generation of skilled workers … today!

PHCC and the PHCC Educational Foundation can provide everything you need to get started … plus watch for new strategies and tools. Visit www.phccweb.org, or e-mail membership@naphcc.org.

Article courtesy of PHCC – National Association

For more information, visit http://foundation.phccweb.org.

Smart Water Solutions for the Plumbing Industry

The Proficient H2O line of water treatment products was inspired by the best brains in the plumbing industry – yours. Produced by Hellenbrand – a leader in water treatment for nearly 50 years – the Proficient H2O line is specially tailored to meet a wide range of needs for today’s demanding homeowners. From water softener systems to drinking water systems to water filtration systems, they’re durable, efficient and effective protection against the many problems that can affect the water quality in your customer’s homes.

To learn more, visit proficientH2O.com, or call us at 608-849-3459.

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SUMMER 2017

The Wisconsin PHC Contractor

25

YOUNG ADULTS & THE CONSTRUCTION TRADES NAHB conducted a national poll of young adults ages 18 to 25 to find out how this age group feels about a career in the construction trades. The majority of young adults (74%) say they know the field in which they want to have a career. Of these, only 3% are interested in the construction trades.

Most of the young people interested in the trades say the two most important benefits of this career choice are good pay (80%) and the attainment of useful skills (74%). Less than half cite as benefits that the work is seasonal (15%) or that it does not require a college degree (37%).

The 26% of respondents who do not yet know the career path they want to take got a follow-up question about the chance they might consider a number of fields (construction trades being one of them) using a scale from 1 to 5, where 1 meant ‘no chance no matter the pay’ and 5 meant ‘very good chance if the pay is high.’ Construction trades got an average rating of 2.1, with 63% of undecided young adults rating it 1 or 2 (no or little chance regardless of pay) and 18% a 4 or 5 (good to very good chance if pay is high).

The 63% of undecided young adults who indicated there was no or little chance they would consider a career in the trades no matter the pay were prodded about the reasons for their resoluteness. The two most common reasons are wanting a less physicallydemanding job (48%) and the belief that construction work is difficult (32%). They were then asked if there was any compensation level that might entice them to reconsider a career in the trades. For slightly more than 20%, that number is either $75,000 or $100,000, but for the plurality (43%), there is no amount of money that could make them give the trades a second thought.

Source: The National Association of Home Builders

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The Wisconsin PHC Contractor

SUMMER 2017

APPRENTICESHIP COMPLETION DATA FOR WISCONSIN The Wisconsin Technical College System, consisting of 16 technical schools, conducted a survey to assess outcomes for those receiving an apprenticeship completion certificate from the Bureau of Apprenticeship Standards (BAS).

• 34% said they were considering continuing their formal education For more of the report, visit http://www.wtcsystem.edu/wtcsexternal/cmspages/ getdocumentfile.aspx?nodeguid=b3153b83-19ff-41d4-852739fe0e9c845c.

Between August and December 2016, each of the 16 technical colleges surveyed apprentices who earned an apprenticeship completion certificate from DWD-BAS in 20142015.

Source: Wisconsin Technical College System

A total of 669 apprentices received the survey and 269 (39 percent) responded.

HERE ARE SOME HIGHLIGHTS OF THE SURVEY:

• Annual median salary $67,595 - Annual salary for plumbers $74,874 • 95% in the trade for which they received training • 89% of employed 2014-2015 apprentices were working in Wisconsin • 50% of the employed still worked in the technical college district where they received their training • 9 out of 10 apprentices were satisfied with their on-the- job training

Continued on page 28 >>

• 95% were satisfied with their paid-related instruction

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The Wisconsin PHC Contractor

27

RENOVATION SPENDING IS UP AMONG FIRST-TIME HOME BUYERS AND MILLENNIALS, HOUZZ SURVEY FINDS 2017 is on track to be another boom year for home renovation

First-time home buyers and millennials are spending more than ever on home renovation projects, according to the sixth annual Houzz & Home survey of more than 100,000 respondents in the U.S. In one of the largest increases seen this year, renovators who bought their first home in 2016 spent $33,800 on average, 22 percent more than in 2015.

Baby Boomers and older generations (55+) continue to spend roughly three times more than millennial homeowners (2534), however millennials invested an average of $26,200 in 2016, seven percent more than they spent in 2015. Investment in home renovation overall remains strong as homeowners spent $60,400 on average on 2016 renovations, in line with 2015 ($59,800 on average).

This year is on track to be another boom year for home renovations, with over half of homeowners on Houzz planning to begin or continue renovations in 2017 (52 percent), consistent with plans for 2016. Homeowners plan to spend an average of $27,300 on home renovations in 2017, a four percent increase from planned spend in 2016 ($26,400).

Both first time and repeat buyers are also taking on large scope projects, remodeling nearly four rooms at the same time, on average. Scope is slightly smaller for long-time homeowners, who average 2.5 rooms during renovation and/ or addition projects. Kitchens and bathrooms, which continue to command the lion’s share of renovation spend, are significantly more likely to be renovated than any other room of the home.

“Recent homebuyers drive a significant share of home renovations today, with repeat buyers investing twice as much in their home as first-time home buyers,” said Nino Sitchinava, Houzz principal economist. “Younger and cash-constrained first-time buyers are responding to the low inventory of affordable homes by purchasing properties that require more than just cosmetic upgrades. Not surprisingly, we are seeing their spending on home renovations increasing significantly in 2016 and expect this trend to continue through 2017.”

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The Wisconsin PHC Contractor

INCREASE IN CREDIT CARD USE The survey revealed an uptick in credit card use to pay for renovations (23 percent in 2016 versus 21 percent in 2015). Firsttime buyers are nearly twice as likely to use credit cards than long-term owners (39 percent versus 21 percent, respectively) and three times as likely to rely on gifts (15 percent versus five percent, respectively). However, cash remains king across the board, with 91 percent of homeowners using this payment method for part or all of their project. Loan financing continues to be uncommon, with just 11 percent taking out a secured bank loan to fund their projects. Of those, 71 percent relied on home equity lines of credit.

Increased credit card use may be tied to the top challenge for homeowners in 2016: staying on budget (36 percent).

Nearly half of first-time buyers cite this as their top challenge (47 percent). Other top challenges include finding the right products and materials (32 percent) and finding the right service providers (29 percent).

HIGHER SPEND FOR LIVING QUARTERS Average investment in living spaces increased 11 percent in 2016, compared to 2015, including living/family rooms ($5,400), dining rooms ($2,600) and guest bedrooms ($1,900). Remarkably, laundry room spend is up 24 percent, averaging $2,800, and master bedroom spend increased 23 percent ($3,400). Unlike spend on living quarters, spend on kitchens and master bathrooms remained relatively flat ($19,100 for kitchens and $11,700 for master baths, averaged across a wide range of room sizes and project scopes).

RECENT HOMEBUYERS MOTIVATED TO CUSTOMIZE In 2016, finally having the time and finally having the financial means continue to be the top reasons why homeowners start renovations (37 percent and 36 percent, respectively). Wanting to customize a recently purchased home drives over a SUMMER 2017

quarter of homeowners (27 percent), while just over one in ten is motivated by preparing their home for resale (12 percent).

FIRST-TIME BUYERS PRIORITIZE SMART TECH & HEALTHY HOMES Over a quarter of homeowners consider integration of smart technology as very important to their renovation (28 percent), up from 2015 (25 percent). This is especially true for recent homebuyers, who are more likely to prioritize integrating smart technology during renovation projects (35 percent for first-time buyers versus 31 percent for repeat buyers and 27 percent for long-time homeowners). Recent buyers are also more likely to consider addressing health concerns very or extremely important (52 percent for first-time buyers versus 44 percent for repeat buyers and 37 percent for long-time homeowners).

At the same time, integration of home automation technology also increased in 2016 relative to 2015 (21 percent versus 19 percent, respectively). One-third of recent home buyers are investing in home automation installations (33 percent) compared to just 16 percent of long-term owners.

GREATER RELIANCE ON PROFESSIONAL HELP Rates of professional hiring continue to increase (87 percent in 2016 versus 85 percent in 2015). Pro hiring is especially high among repeat home buyers (94 percent). First-time home buyers are just as likely to hire pro help as long-term homeowners (85 percent and 86 percent, respectively).

Across all renovating homeowners, the growing demand for professional help is fueled by a greater need for specialty

service providers such as plumbers and painters (48 percent in 2016 versus 44 percent in 2015). In contrast, demand for project managers, full-service providers (e.g., general contractor or designbuild), architects and interior designers has remained relatively stable year over year. These services are most popular among repeat home buyers.

THE HOUZZ & HOME SURVEY The annual Houzz & Home survey is the largest survey of residential remodeling, building and decorating activity published. The survey covers a wide range of renovation projects in 2016, from interior remodels and additions to home systems, exterior upgrades and outdoor projects. Data gathered includes historical and planned spends, professional involvement, motivations and challenges behind building, renovation and decorating projects, as well as planned activities for 2017. The 2017 study includes more than 100,000 respondents in the U.S. alone, providing insights into the home improvement activity of the more than 40 million monthly unique users of the Houzz site and mobile apps.

The Houzz & Home survey was sent to registered users of Houzz and fielded in February-April 2017.

BOLD MEETS GUARANTEES DSG IS WISCONSIN’S NEWEST KOHLER® DISTRIBUTOR Dakota Supply Group is proud to be the newest KOHLER® distributor in Wisconsin as we bring together BOLD plumbing products with our distinctive Customer Service Guarantees.

information@dsginc.biz | www.dakotasupplygroup.com SUMMER 2017

17-405_WI-PHCC_Kohler_022417.indd 1

2/24/17 The Wisconsin PHC Contractor

31

9:45 AM

ENGINEERS DESIGN NEW LEAD DETECTOR FOR WATER New sensor offers continuous monitoring, immediate detection of lead

Mechanical engineer Junhong Chen and a team at the University of Wisconsin, Milwaukee (UWM), have developed what you might think of as a “canary in the coal mine” for lead in water.

With support from the National Science Foundation (NSF), they designed a sensor with a graphene-based nanomaterial that can immediately detect lead and other heavy metals. The new platform technology can be used for one-time testing of lead in tap water through a handheld device.

The handheld device is based on a novel, micro-sized electronic sensor platform that outperforms existing water testing methods and is simple to implement, eliminating many of the disadvantages associated with current practices.

The small sensors also can be integrated into water meters and purifiers, with the goal of continuous monitoring to prevent exposure to lead that could be introduced between the water treatment plant and the home.

The team is now working with manufacturers, including A.O. Smith Corporation, Badger Meter Inc., Baker Manufacturing Company LLC and NanoAffix Science LLC, to put the sensors into use. In addition to real-time detection and continuous monitoring, this lead sensor system is a low cost way to mitigate lead contamination in water.

FEATURES OF THE SENSING PLATFORM INCLUDE: FAST – Rapid response for real-time monitoring (detection time on the order of seconds); PORTABLE – A handheld digital meter with a micro-sized sensor (ideal for onsite use); LOW COST –The sensor chip costs ~$15 at a smaller volume and even lower at a larger volume; HIGHLY SENSITIVE – Lower detection limit below µg/L or ppb; QUANTITATIVE – Direct digital readout of testing results; potential for data communication; EASY TO USE – One-button operation; no special training is required.

The device also is beneficial for well drillers to quickly test water quality.

The handheld device would use test strips that can detect the concentration of bacteria or heavy metals upon water immersion. With multiple tiny sensors on a single test strip, different contaminants can be measured simultaneously, according to Chen.

The research is supported by the NSF Industry-University Cooperative Research Centers (I/UCRC), specifically the Water Equipment and Policy I/ UCRC at UWM, as well as the NSF Partnerships for Innovation: Accelerating Innovation Research (PFI:AIR) programs, which help translate discoveries from academic labs into new products and services.

Information courtesy of the National Science Foundation and NanoAffix.

32

The Wisconsin PHC Contractor

Where to Buy Products by

Appleton/Green Bay Able Distributing........................................................................(920) 830-2378 A.I. McDermott ............................................................................(920) 499-4253 Badger Metals-Appleton.......................................................(920) 739-7391 Design Air .......................................................................................(920) 494-5678 Ferguson Enterprises-Appleton .......................................(920) 830-8000 First Supply-Appleton .............................................................(920) 739-3136 First Supply-Green Bay ...........................................................(920) 337-9004 Gustave A. Larson - Appleton ............................................(920) 739-4451 Gustave A. Larson - Green Bay...........................................(920) 499-0866 Mid-State Supply .......................................................................(920) 964-0444 Design Air .......................................................................................(920) 499-5461 Temperature Systems, Inc. ...................................................(920) 499-0900 Eau Claire Ferguson Enterprises ...............................................................(715) 835-5151 First Supply ....................................................................................(715) 832-6638 Gustave A. Larson ......................................................................(715) 834-5096 Goodin Company ......................................................................(715) 830-1800 JH Larson.........................................................................................(715) 834-3111 Fond du Lac Mid-State Supply .......................................................................(920) 929-9540 Rundle-Spence............................................................................(855) 329-2800 Hayward JH Larson.........................................................................................(715) 934-2707 Hudson Ferguson Enterprises ...............................................................(715) 386-5525 JH Larson.........................................................................................(715) 386-2388 Janesville Connors Supply ..........................................................................(608) 757-1300 La Crosse Ferguson Enterprises ...............................................................(608) 788-3700 First Supply ....................................................................................(608) 784-3839 Gustave A. Larson ......................................................................(608) 785-7050 Design Air .......................................................................................(608) 781-6400 Dakota Supply Group..............................................................(608) 781-2000 Madison Able Distributing........................................................................(608) 836-4500 Auer Steel .......................................................................................(608) 442-3990 Design Air .......................................................................................(608) 226-0344 Dakota Supply Group..............................................................(608) 838-2548 First Supply ....................................................................................(608) 222-7799 Gustave A. Larson ......................................................................(608) 221-3301 Design Air .......................................................................................(608) 271-8151 Rundle Spence ............................................................................(608) 222-0636 Temperature Systems Inc. ....................................................(608) 271-7500 Milwaukee / West Allis / Brookfield Able Distributing........................................................................(262) 896-1900 Auer Steel .......................................................................................(414) 463-1234 Design Air .......................................................................................(414) 258-7444 Ferguson Enterprises ...............................................................(262) 781-9048 First Supply ....................................................................................(414) 764-6900 Gustave A. Larson ......................................................................(414) 273-1838 Design Air .......................................................................................(414) 258-0300 Rundle Spence ............................................................................(262) 782-3000 Neenah Auer Steel .......................................................................................(920) 886-3222 New Berlin Dakota Supply Group..............................................................(262) 784-6234 Oshkosh/Wautoma A.I. McDermott ............................................................................(920) 231-7080 Mid-State Supply .......................................................................(920) 787-3331 Plover/Wisconsin Rapids First Supply ....................................................................................(715) 254-0371 Ferguson Enterprises ...............................................................(715) 421-5300 Dakota Supply Group..............................................................(715) 341-5560 Rhinelander/Wausau Able Distributing........................................................................(715) 842-2256 A.I. McDermott ............................................................................(715) 359-6575 AVFCO Supply ..............................................................................(715) 272-1055 Design Air .......................................................................................(715) 842-8544 Ferguson Enterprises ...............................................................(715) 675-3384 First Supply ....................................................................................(715) 362-7824 Gustave A. Larson ......................................................................(715) 355-5414 Heating Design ...........................................................................(715) 359-6191 Rice Lake Dakota Supply Group..............................................................(715) 234-4370 Sheboygan Honold & LaPage .......................................................................(920) 457-7755 Superior Ferguson Enterprises ...............................................................(715) 392-2202 Upper Penisula - MI Design Air .......................................................................................(906) 776-0810 Ferguson Enterprises ...............................................................(906) 786-6180 Northern Heating Supply .....................................................(906) 786-5252 Prime Supply ................................................................................(906) 779-5522 Wittock Supply ............................................................................(906) 774-4455 Wittock Supply ............................................................................(906) 786-5077 Wittock Supply ............................................................................(906) 228-9570 Upper Penisula - WI Fluid Handling, Inc. ...................................................................(414) 358-2646

SUMMER 2017

Introducing the 0015e3

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The 0015e3 uses up to 85% less electricity and is engineered with Taco’s maintenance-reducing features: • BIO Barrier® protection against system contaminants • SureStart™ automatic unblocking and air purging With double insulation (no ground wire required) and an optional 2-way flange, you’ll not only save energy, you’ll save install time. Pick up a 0015e3 at your local wholesaler and Install it, forget it.™

Visit us at www.TacoComfort.com or join us in social media.

WISCONSIN HOUSING STARTS

JANUARY THRU APRIL 2017

Single Family Dwelling Building Permits

NUMBER OF DWELLING UNITS

City Appleton

Eau Claire

Fond du Lac

Green Bay

Janesville/Beloit

LaCrosse/Onalaska

Madison

MilwaukeeWaukeshaWest Allis Oshkosh-Neenah

Racine

Sheboygan

Wausau

AVERAGE VALUE PER DWELLING UNIT

Units

Percent Change

Value ($)

Percent Change

Jan

16

33.3

287,300

9.8

Feb

29

-3.3

228,100

-11.0

March

33

175.0

287,400

22.6

April

62

51.2

248,900

5.9

Jan

7

40.0

252.000

9.8

Feb

16

6.7

208,900

-19.3

March

31

34.8

278,800

-11.7

April

41

-8.9

266,600

18.3

Jan

3

50.0

193,100

-32.2

Feb

2

0.0

160,000

-17.1

March

6

0.0

214,800

4.3

from same time last year

from same time last year

April

7

0.0

239,800

-20.7

Jan

28

27.3

293,800

44.9

Feb

37

27.6

251,300

17.0

March

72

-1.4

209,500

-9.7

April

96

39.1

270.600

-1.9

Jan

2

-75.0

192,500

-24.7

Feb

5

-28.6

211,200

-7.1

March

19

-20.8

222,900

-8.6

April

11

-31.2

293,300

17.6

Jan

5

0.0

227,000

-10.9

Feb

9

28.6

255,000

-14.2

March

25

19.0

284,300

13.8

April

30

30.4

222,700

-3.1

Jan

87

22.5

327,800

14.6

Feb

98

0.0

335,800

5.7

March

147

0.7

298,400

-1.0

April

152

0.0

298,800

3.5

Jan

105

8.2

376,300

10.2

Feb

106

12.8

317,400

0.4

March

156

7.6

353,300

14.4

April

117

-23.0

395,300

15.8

Jan

14

-12.5

226,400

-5.8

Feb

17

30.8

237,400

-16.7

March

25

92.3

250,300

10.1

April.

20

-16.7

210,400

-12.1

Jan

15

114.3

263,800

1.1

Feb

15

275.0

297,100

-17.4

March

21

90.9

263,000

9.6

April

21

-12.5

260,700

-0.5

Jan

0

0.0

000,000

0.0

Feb

1

0.0

250,000

0.0

March

2

0.0

525,000

0.0

April

0

-100.0

000,000

-100.0

Jan

8

60.0

267,900

34.8

Feb

7

-12.5

211,600

2.8

March

12

9.1

192,200

-4.7

April

14

-12.5

254,400

51.2 Source: U.S. Bureau of Census and Real Estate Center at Texas A&M University

34

The Wisconsin PHC Contractor

SUMMER 2017

News

BRIEFS

BY THE NUMBERS

60

+

The percentage of contractors who report that they have been called to repair something that a do-ityourselfer tried to fix on their own.

13

+

The percentage increase, year-over-year, in new home sales during the first months of 2017.

+

The percentage increase in the number of plumbing and HVAC mechanics needed in the next five years. Put another way, if five people leave the industry as a result of retirement, we’ll need six people to replace them.

$7 BILLION +

The amount of water and wastewater infrastructure the American Society of Civil Engineers says is needed in Wisconsin in the next 20 years.

21 55

+

The percentage of fatal falls in construction that happen from a height of less than 20 feet.

176,000

+

The estimated number of property owners in Wisconsin that have lead service lines, about half of which are located in Milwaukee.

6

+

The number of weeks of backlog for state plan reviews for commercial buildings and plumbing systems. Private sewage system reviews were under two weeks.

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EAU CLAIRE (715) 830-1800 WAUSAU (715) 675-2513 MADISON (608) 663-0331 MILWAUKEE (262) 781-1770 GREEN BAY (920) 884-9494

www.goodinco.com WIPHCC WaterTreatment.indd 1

SUMMER 2017

5/17/17 12:11 PM

The Wisconsin PHC Contractor

35

News

BRIEFS CAROL DE YOUNG SPEAKS AT BRYANT HEATING & COOLING’S WOMEN IN HVAC EVENT Carol De Young, president of Countryside Plumbing & Heating, attended the Bryant Women in HVAC Conference, held at The Westin Fort Lauderdale Beach Resort in late April. Also attending was Cammi De Young, Countryside’s showroom consultant & showroom contract sales manager.

The event, which has tripled in size since 2015, welcomed 160 women from the United States, Canada, and Mexico for three days of leadership, business development training, and fellowship, including a Peer Group Best Practices Panel presentation that spotlighted Carol De Young, as the newly-elected president of the Plumbing, Heating & Cooling Contractors (PHCC) Wisconsin Association.

Carol spoke of her recent honor to be installed for a twoyear term as the president of the PHCC Wisconsin and encouraged her audience to consider membership and support of the PHCC in their respective states. She outlined the goals for her presidency to (1) expand our workforce development to encourage more young people to consider the trades as a viable career option, (2) expand the benefits and opportunities to include more heating & air conditioning contractors as a valuable part of the PHCC membership, and (3) recognize the importance that women play in our businesses as valuable assets to the success of our industry.

She was encouraged by her audience as they interrupted several times with applause in support of her initiatives and efforts. Her basic focus was to instill in everyone in the room that if she can make an impact on our male-dominated industry in a positive manner, everyone else can do it also – you just need to step up and get involved!

“This event is incredibly rewarding and empowering to not only learn more about our products and our industry, but also to do it alongside some of the most inspiring and influential women from across the nation that face the same issues and concerns as we do day in and day out,” Carol said.

Women were nominated to attend the three-day workshop from throughout the Bryant organization as well as from its distributor and dealer channel. “This event is an invaluable

opportunity for many of the women who represent the Bryant brand to convene and build upon our individual and collective strengths. There’s an incredible amount of talent in this group and it’s a wonderful opportunity to share and learn,” said Laura Williams, channel marketing manager at Bryant Heating & Cooling, based in Indianapolis, Indiana. “This is a date we’ve had circled on our calendar for a long time and we anticipate building on our longstanding relationships and forging new bonds.”

The event features programs on personal and professional development as well as networking and focuses on growing the Bryant brand by enhancing the vital business relationships that many of the women have.

“This event is unique in our industry and illustrates Bryant’s commitment to developing a world-class team from the factory to our channel partners,” said Matthew Pine, vice president, marketing, Bryant. “I applaud the women who make this important event a reality and who work tirelessly all year to grow the Bryant brand. They are among our most committed Bryant supporters and the brand is well served by their passion and skill.”

IN MEMORIAM

Don Daniels, PHCC-WI president in 1993, passed away in late May. Don was retired and he and his wife were residing in Florida. Don was the owner of Daniels Plumbing in Siren, Wisconsin.

RECORD-SIZE GROUP FOR ‘TRUE COST OF RUNNING YOUR BUSINESS’ On Thursday, May 4, PHCC-Wisconsin, in cooperation with the Plumbing Contractors Association of Southeastern Wisconsin, hosted a program focused on understanding business costs and turning that understanding into a more profitable bottom line. Past sessions have had 15-20 attendees, but this session had more than 40 attendees from every part of the state. The program included owners, office staff, and even several soon-to-be-retired owners who brought family with them, using the program as part of a plan for successful transition from one generation to the next.

“Good information. The instructor was very knowledgeable.”

Looking for more business education? Consider CONNECT 2017 – the PHCC National Convention – where you can experience nearly three days of high-quality business and technical training!

HERE ARE A FEW COMMENTS FROM THAT PROGRAM: “I enjoyed this class and was able to take away some good ideas from it!”

36

The Wisconsin PHC Contractor

SUMMER 2017

News

BRIEFS FIRST SUPPLY CELEBRATES 120 YEARS IN BUSINESS As First Supply begins its celebration year of 120 years in business, there is a sense of great pride in remaining familyowned into the fifth generation. First Supply attributes its long-term success to its philosophy of “The Customer Relationship Comes First.”

The focus on the customer’s needs by maintaining market leadership, exceeding customer’s expectations and handling market-leading products has remained as true today as it did back in 1897 when Ed Roesler, Henry Poehling, Rennie

Wesson, and James Trane started the company.

Significant events in First Supply’s history: • Placing a very large steel order just prior to WW1 which gave the company a large allocation during the war. This put the company on solid financial basis.

• Landing the underground piping order for Fort McCoy just prior to WWII that gave us a large steel allocation during that war. This provided the capital structure which allowed our first market expansion to Eau Claire in 1950.

• Opening a very early plumbing showroom in 1922, the first Kitchen and Bath Store in the country in 1940 and the first Kohler Signature Store in 2012.

• In the 1950s, the first barging from the factories in the south of soil pipe which led to the barging of ductile iron pipe in the 60s.

• Early implementation of distribution in the late 1960s.

computer

processing

in

• Acquisitions including Kewanee Boiler Corporation from American Standard in 1971 and numerous upper Midwest distributors to allow us significant growth and market share.

• Adding Board of Directors who are not family members in the early 1990s.

• Unifying the distribution company under a singular First Supply umbrella in the late 1990s.

SUMMER 2017

The Wisconsin PHC Contractor

37

News

BRIEFS PLUMBING CODE COMMITTEE HOLDS FIRST MEETING; POWTS COMMITTEE SESSIONS CONTINUE

PHCC-WI SEEKING BOARD MEMBERS, TASK FORCE MEMBERS

The Plumbing Code Advisory Committee held its first meeting on Thursday, May 4. At the meeting, the DSPS presented a 14-page document of proposed changes and outlined the committee’s responsibilities as it continues its discussions over the next several months. Committee members will be presenting their ideas for additional code changes at future meetings, including several ideas taken from PHCC-WI listening sessions and code class discussions. From start to finish, the review and approval process for an updated plumbing code could take as long as two years, so the earliest a revised code would be finalized would be some time in 2019.

The POWTS Advisory Committee was nearly complete with its work when it experienced a setback resulting from the loss of all records from the committee’s September meeting. When the committee reconvened in March and it was revealed that the product of the September meeting was missing, the committee agreed to take a few weeks to reconstruct, as best as it could, the discussions of that meeting using the notes of committee members (versus an “official” record from the DSPS). The committee will reconvene soon to compare notes and to finalize its recommendation regarding changes to SPS 383 that deals with the POWTS code.

Have you ever thought about “giving back?”

Have you ever thought about “investing in your industry?” Have you ever felt like you “have something to contribute?” Or are you looking for a “hands-on learning experience and professional development program?”

If one or more of these descriptions apply, we encourage you to contact PHCC-WI to discuss service on the PHCC-WI Board of Directors. Yes, there’s a commitment on your part, but the rewards – to the industry, to your company, and to you personally – are significant. We’d be happy to tell you more about leadership opportunities.

And if you’re not ready just yet, let us know whether a Task Force may be more to your liking right now. Task Forces involve shorter commitments on a narrower range of topics, but the work can be every bit as rewarding!

FINISHED LOWER LEVEL? YOU NEED PROTECTION! www.jimmurrayinc.com Helping Plumbers and Homeowners Prevent Flooded Basements since 1958 ®

®

1-800-234-5490 • N116 W18455 Morse Drive • Germantown, WI 53022 38

The Wisconsin PHC Contractor

SUMMER 2017

News

BRIEFS BUCKS INVEST IN STADIUM, CAREERS IN THE TRADES Our regards to the owners of the Milwaukee Bucks. Construction of the new stadium has reached the 50 percent mark and the team is exceeding targets for contacting and hiring a diverse group to work on the stadium. Better still, the team recently announced that it would fund pre-apprenticeship training for more than 200 students in the Milwaukee area who were interested in pursuing a career in the trades.

FACEBOOK REMINDERS

CONSTRUCTION ZONES & CELL PHONES

PHCC-WI has two Facebook pages of interest – one for the association and one for the magazine. We recommend you check them out and LIKE us to stay in touch with the latest happenings in our industry.

Our reach hit all-time highs recently as we were in the midst of a campaign to encourage the industry to contact legislators asking them to oppose certain provisions in the governor’s proposed budget. Let’s keep that momentum going!

With road construction in full swing now, it’s worth noting that a law went into effect on Oct. 1, 2016, that banned the use of handheld cell phones in construction zones. Hands-free devices are still allowed. Because the law took effect as the road construction season was winding down, there was limited enforcement simply because there were a limited number of active construction zones. All that’s different now. Fines can be as low as $20 for a first-time offense but they increase with each repeated offense. The fines aren’t really the issue, of course, safety is. Reduced cell phone use through construction zones helps protect construction crews, drivers of vehicles traveling through the construction zone, and property.

Meet the new boss.

Are you prepared if something were to happen to you? Is your successor? You deserve to transition your business to the next generation in the manner you deem best. A sound business succession plan can help protect your life’s work. Call your local marketing representative or visit federatedinsurance.com to learn more.

Federated provides clients with access to services offered through wholly independent third parties. Neither Federated nor its employees provide legal advice.

Federated Mutual Insurance Company • Federated Service Insurance Company* • Federated Life Insurance Company Owatonna, Minnesota 55060 | 507.455.5200 | www.federatedinsurance.com 16.19 Ed Date. 11/15 *Not licensed in the states of NH, NJ, and VT. © 2016 Federated Insurance

SUMMER 2017

The Wisconsin PHC Contractor

39

News

BRIEFS KOHLER SIGNATURE STORE RECEIVES LEED GOLD CERTIFICATION First Retail Space in U.S. to be Recognized Under New Guidelines The Kohler Signature Store by First Supply has become the first retail space in the U.S. to receive Leadership in Energy and Environmental Design (LEED) Gold certification under the new LEED v4 guidelines. The U.S. Green Building Council (USGBC) awarded the 5,800-square-foot showroom located in Wauwatosa, Wisconsin, LEED Gold v4 for Interior Design & Construction Retail.

Kohler and First Supply partnered with MSI General Corporation to design the building that is only the second retail site in the world to earn LEED Gold for LEED v4. LEED Gold-certified buildings can reduce energy use by up to 50 percent, carbon dioxide emissions by more than 30 percent, water use by 40 percent, and solid waste by 70 percent.

“For the Kohler Signature Store by First Supply, seeking LEED certification was about creating a space that presses the boundaries of kitchen and bath retail both from an inspirational design and community standpoint,” said Kathryn Poehling, chief operating officer – kitchen & bath showrooms, First Supply LLC. “LEED is all about challenging our buildings to be smarter, healthier and more sustainable.”

The LEED certification process takes into consideration several factors: • Location of the facility in relation to public transportation and local services • Pre-planning for waste management throughout the construction process • Recycling protocols during operation • Reduced parking footprint and bicycle facilities • Use of energy-efficient windows, lighting, fixtures, and heating and cooling systems • Indoor air quality for employee and visitor health and comfort

GERHARD’S OPENS NEW SHOWROOM IN DELAFIELD Gerhard’s Kitchen & Bath Store has opened a new showroom at the Williams Towne Centre at 2566 Sun Valley Drive, Delafield. The storefront features a wide range of high-end kitchen and bath products, custom design services, and a fully-functional kitchen. Customers can visit our state-ofthe-art, interactive shower environment to determine what products are right for their home. As an added bonus, the showroom also features a dog washing station for customers who want a creative bathing solution for their furry friends!

The 5,375-square-foot showroom features a 1,500-square-foot Kohler Premier section with a full range of high-quality Kohler products such as Kallista, Robern and Sterling. Other featured products include handcrafted cabinet lines from MasterBrand, countertops by Cambria and Ceasarstone, AlysEdwards tile & stone, and products by Delta, Hansgrohe, and Moen.

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SUMMER 2017

The Wisconsin PHC Contractor

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News

BRIEFS OSHA PROMOTES INAUGURAL SAFE + SOUND WEEK!

Safe + Sound Week, June 12-18, is a nationwide event to raise awareness and understanding of the value of safety and health programs that include management leadership, worker participation, and a systematic approach to finding and fixing hazards in workplaces.

Safe workplaces are sound businesses. Successful safety and health programs can proactively identify and manage workplace hazards before they cause injury or illness, improving sustainability and the bottom line. Participating in Safe + Sound Week can help get your program started or energize an existing one.

Organizations of any size or in any industry looking for an opportunity to show their commitment to safety to workers, customers, the public, or supply chain partners were invited to participate by selecting activities to do at their workplace.

Examples are available at www.osha.gov/safeandsoundweek/.

BEST WISHES TO JIM MURRAY

We extend our best wishes and happy retirement to Jim and Patti Murray. Jim has sold his business to Michael Blum, effective May 23. Jim Murray Inc. was founded by Jim’s parents, Jim and Angela Murray in 1958, and Jim Jr. joined the business in 1971. Jim plans to stay involved in the business for the next year, helping with the transition of ownership.

Mike Blum is the Sales Director for Franklin Electric’s Little Giant pump brand. He has been in the pump business for the past 11 years.

CROSS CONNECTION CONTROL PROGRAM A HIT WITH ATTENDEES! A group of nearly 50 attended our Cross Connection Control seminar on April 21 in Stevens Point. While cross connection isn’t new to the plumbing code, it’s an area of the industry where inspections and enforcement actions are on the rise.

The group learned from our instructor, Randy Lorge, as well as our Industry Partners, Soderholm & Associates and HSA. The program also featured a timely industry update, given the surge of licensing and code issues happening in Madison.

So what did attendees think of the program? Here are a few comments we received:

“Very good! Very informative!”

“Good training with good information.”

“Great class!”

Did we get any negative comments? Sort of, but not really.

Some of the attendees traveled several hours to the program, so they were asking about more training closer to their area.

We’re already at work on additional Cross Connection and Plumbing Code classes and we’re looking for ways to reach more people in more parts of the state!

“Very good class. I enjoyed it – from the conversation to product offerings.”

PHCC LAUNCHES NEW ESTIMATING TOOL: CLOUD-BASED LABOR UNIT DATABASE

The Plumbing-Heating-Cooling Contractors - National Association (PHCC) has partnered with Harrison Publishing House’s CINX platform to offer a new cloud-based PHCC Labor Unit Database that can help contractors streamline the estimating process and prepare accurate bids.

The database includes more than 13,000 national average installation times, third-party verification of labor hours and cross-platform compatible data with a growing list of software vendors. Purchasers of the comprehensive database gain access to an in-depth material pricing format and options to create their own pricing workbook.

“This innovative cloud-based technology gives contractors an instant gateway to proven plumbing and piping installation times – anywhere, anytime – allowing them to become more efficient and more profitable,” says PHCC President Patrick Wallner. “It’s the latest addition to new products and services that PHCC is developing to help our members become the ‘contractor of choice’ in their markets.”

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“We are proud to partner with PHCC to provide this new labor-unit service to its membership,” said Harrison President David McPhaul. “PHCC members across the country will be able to prepare more accurate estimates and improve their project performance by accessing their labor unit costs through our industry-leading CINX platform.”

The PHCC Labor Unit Database is exclusively available through the PHCC Online Store, either as a standalone product through CINX or as an add-on with several estimating software platforms.

For a limited time only, a free 30-day trial is available to experience the flexibility of the database, accessible from both desktops in the office or mobile devices on the road.

CALL 800-533-7694 FOR THE FREE TRIAL. For more information, LaborUnitDatabase.

visit

www.phccweb.org/

SUMMER 2017

Marketplace NEW ARMSTRONG COMPASS R FOR CIRCULATORS

Armstrong Fluid Technology has announced the next technology evolution for circulators with the introduction of the COMPASS R. Featuring advanced variable speed Design Envelope technology, new high-efficiency Armstrong iECMTM motors, and quadratic pressure curves, the COMPASS R will minimize both energy costs and long-term operating costs for homeowners.

The COMPASS R offers multiple control options and an auto mode that adjusts the speed to match flow requirements. The new Armstrong circulator is available in .25 hp to 1.5 hp models with a maximum flow rate of 225 GPM and maximum head of 65 feet.

CHICAGO FAUCETS NEW 420-T SERIES FAUCETS FEATURE INTEGRATED SCALD PROTECTION

Chicago Faucets launched its new 420-T Series faucets with TempShield®, built-in ASSE1070-compliant scald protection that eliminates the need for a separate thermostatic valve. The 420-T Series provides an all-in-one solution for commercial restroom applications.

The exclusive TempShield® integrated thermostatic control element helps prevent scalding and delivers water at a comfortable temperature. The 420-T Series features solid brass, chrome-plated faucet bodies and water-saving flow rates from 0.35 to 1.5 GPM, including vandal-resistant outlet options.

In addition to ASSE1070 compliance, the 420-T Series is certified to meet NSF/ANSI 61, Section 9 requirements by CSA and also meets ASME A112.18.1M, CSA B125.1 and ADA standards.

NORITZ EZ SERIES TANKLESS WATER HEATERS

Engineered for the North American residential market, the EZ Series of high-efficiency, condensing tankless water heaters from Noritz America are designed to cut installation time and cost when replacing larger, storage tank-type units.

The EZ98-DV has a maximum input of 180,000 BTUs per hour and a maximum flow rate of 9.8 gallons per minute, making it suitable for homes with up to three baths.

The EX111-DV, with inputs up to 199,900 BTUs per hour and flow rates to 11.1 gpm, is intended for homes with up to four baths.

Installer-friendly options include top-mounted water connections, multiple venting options, and half-inch gas line capability.

SANIFLO SANICOM 1 SIMPLEX DRAIN PUMP FOR HEAVY-DUTY COMMERCIAL APPLICATIONS

The one-horsepower Sanicom 1 simplex drain pump is designed to pump gray water away from demanding commercial applications, including commercial dishwashers, washing machines and other heavy-duty wastewater applications.

The one-inch discharge pipe can remove up to 33 gpm, and can discharge gray water up to 25 feet vertically, 250 feet horizontally, or a combination of both. The above-floor plumbing system allows for placing a dishwasher or washing machine wherever needed.

SJE-RHOMBUS® TANK ALERT® SOLAR ALARM

SJE-Rhombus® introduces the Tank Alert® Solar Alarm for water and wastewater applications. It’s an ideal solution for seasonal homes, cabins in remote locations or for retrofitting existing systems.

The alarm is powered by a rechargeable battery via 12 VDC, 10 watt solar panel. Lithium Ion batteries provide backup power. The unit must be installed in a location with adequate sunlight for solar charging. When an alarm condition occurs, the beacon will illuminate and the horn will activate.

The horn can be silenced with the test/silence push button. Once the condition is cleared, the alarm will automatically reset. In full alarm, the unit will run for approximately 24 hours. Idle unit without any solar charging will run for approximately 5 days.

The alarm features a NEMA 4X indoor/outdoor rated enclosure with integral mounting tabs for convenient installation and padlockable latch for added safety. Colored LED indicators display power on (green), reverse battery polarity (red) and battery charging (amber). Models available with or without 20’ SJE SignalMaster® control float for high or low level applications.

SUMMER 2017

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Member

PHCC/MP/HC - Wisconsin Association

BENEFITS

• Company Listing on www.phcc-wi.org

• Savings on Grandy & Associates Programs for

• Legislative & Regulatory Representation

• Networking with Other Contractors

• Newsletter

• Networking with Business Partners Including Legal,

• Coupons Offering Discounts on Products & Services • Representation on Code and Licensing Councils • Discounts on Plumbing Code Books and POWTS

Business Owners/Managers

• Networking with Wholesaler and Manufacturer Reps Banking, and Accounting Professionals

Manuals

• Access to Federated Insurance Member Programs

Manuals

• Retirement Planning Services

• Discounts on NFPA 13D Manuals and Plumbing Design • Discounts on Technical Education Programs (Continuing Education)

• Discounts on Business Education Programs

(Liability, WC, Health, etc.)

• Scholarship Programs with Preferences for Member-Sponsored Applicants

• Discounts on Annual Convention

Advertiser

INDEX

Summer 2017 Advertiser Index 2

9

Able Distributing www.ablewi.com

7

Auer Steel www.auersteel.com

47

Bradford White www.bradfordwhite.com

27

14

Crest Precast, Inc. www.crestprecastconcrete.com

31

38 *

Hydro-Flo Products, Inc. www.hydro-flo.com Jim Murray Inc. www.jimmurrayinc.com Metropolitan Industries www.metropolitanind.com

Calendar of Events 2017 JUNE 12

PHCC National Leadership Conference Washington, D.C.

JUNE 13-14

PHCC National Legislative Conference Washington, D.C.

SEPT. 15

Code Class (Water Sizing) De Pere

OCT. 4-6

CONNECT 2017 Milwaukee

Mid-State Supply www.mssupply.com

OCT. 5

Code Class (Water Sizing) Milwaukee

41

Plumbing Creations Company 262-349-0744

OCT. 13

Code Class (Water Sizing) Eau Claire

DSG/W.A. Roosevelt www.dakotasupplygroup.com

16

Process & Mechanical Systems Inc. www.pmsireps.com

OCT. TBA

Basics of Cross Connection Control TBA

Federated Insurance www.federatedinsurance.com

25

NOV. 10

Code Class (Water Sizing) Wausau

5

Ferguson www.ferguson.com

3

Rundle-Spence www.rundle-spence.com

DEC. 1

PHCC Board of Directors Meeting Kohler

15

First Supply www.1supply.com

24

Soderholm & Associates www.soderholmrep.com

35

Goodin Company www.goodinco.com

17

T & S Brass www.tsbrass.com

48

Heat & Power Products, Inc www.heatandpowerproducts.com

3233

Taco Comfort Solutions www.TacoComfort.com

13

Hot Water Products Inc. www.HotWaterProducts.com

11

Warm Rain www.warmrain.com

39

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Proficient H2O www.proficientH20.com

2018 FEB. 2

Plumbing Code Class Janesville

All dates are subject to change.

*INSERT SUMMER 2017

Wisconsin Plumbing

Recent Updates Have Been Made To The State Code!

CODE BOOK & POWTS

Is Your Code Book Up-To-Date?

Component Manuals

Order A New Book Today!

Master Plumbers/Heating & Cooling Contractors of Wisconsin

CODE BOOK contains: • • • •

over 350 pages of statutes & rules complete three ring binder full 8.5” x 11” pages tabbed sections for easy reference.

POWTS Component Manuals contain: • • • •

all 9 POWTS component manuals three ring binder full 8.5” x 11” pages tabbed sections for easy reference.

Sponsored by: PHCC-Wisconsin Association & Master Plumbers/Heating & Cooling Contractors of Wisconsin.

Call (888) 782-6815 for details regarding the code book or answers to your code book questions.

PRICES include Shipping & Handling: _____MEMBER

CODE BOOK ONLY

$60.00 EACH ____________

_____MEMBER

CODE BOOK WITH 1 YEAR UPDATE SERVICE

$90.00 EACH ____________

_____MEMBER

1 YEAR UPDATE SERVICE

$40.00 EACH ____________

_____MEMBER

POWTS COMPONENT MANUALS

$60.00 EACH ____________

_____MEMBER

NFPA 13D FIRE PROTECTION CODE

$65.00 EACH ____________

_____MEMBER

DESIGN MANUAL

_____NON-MEMBER

CODE BOOK ONLY

_____NON-MEMBER

CODE BOOK WITH 1 YEAR UPDATE SERVICE

_____NON-MEMBER

1 YEAR UPDATE SERVICE

$65.00 EACH ____________

_____NON-MEMBER

POWTS COMPONENT MANUALS

$75.00 EACH ____________

_____NON-MEMBER

NFPA 13D FIRE PROTECTION CODE

$75.00 EACH ____________

_____NON-MEMBER

DESIGN MANUAL

$120.00 EACH ____________ $90.00 EACH ____________ $135.00 EACH ____________

$140.00 EACH ____________

SUBTOTAL ____________

5.6% Sales Tax ____________

TOTAL ____________

NAME_____________________________________________________________________________________________________ COMPANY NAME ___________________________________________________________________________________________ ADDRESS ___________________________________________________________________________________________________ CITY / STATE / ZIP ______________________________________________________________________________________________ PHONE _____________________________________________ EMAIL __________________________________________________ Check enclosed in the amount of $___________________ Payable to “PHCC-Wisconsin” Charge: _________ MasterCard _________ Visa _________ American Express _________ Discover Credit Card # _______________________________________Expiration Date ___________ CVC# _________ Name on Card ______________________________________Signature ______________________________________________

Call in your order to (888) 782-6815 ~ Fax to (888) 287-4116 Mail your order to PHCC-Wisconsin P.O. Box 833 - Germantown, WI 53022-0833 SUMMER 2017

The Wisconsin PHC Contractor

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Membership

PHCC/MP/HC - Wisconsin Association

APPLICATION Contractor (check one):

Master Plumbers/Heating & Cooling Contractors of Wisconsin (State Only) - $325.00

Call for new member discounts!

888-782-6815

PHCC-Wisconsin/National Associations (State & National) $553.00 - 1st Year National Members $681.00 - 2nd Year National Members $810.00 - 3rd Year and Thereafter

Associate Member (Product/Service Provider):

PHCC-Wisconsin Association/Master Plumbers/Heating & Cooling Contractors of Wisconsin (State Only) - $325.00

Method of Payment: Check for $___________ enclosed (payable to PHCC-Wisconsin Association) MasterCard

Visa

American Express

Discover

Name ________________________________________________________ Card Number _________________________________________________ Expiration Date __________ / __________ CVC#_____________________ Signature ____________________________________________________

Dues payments are not deductible as a charitable contribution, but may be deductible as a business expense. PHCC-WI*MP/HC Contractors Association estimates that $50.00 of your state dues is not deductible as a business expense due to lobbying activities on behalf of PHCC-WI*MP/HC members. PHCCNA estimates that 5 percent of your national dues is not deductible as a business expense due to lobbying activities on behalf of PHCC-NA members. Consult your tax advisor.

Master Plumbers/Heating & Cooling Contractors of Wisconsin

CONTACT INFORMATION Company____________________________________________________________________________________________ Address_____________________________________________________________________________________________

City, State, Zip_______________________________________________________________________________________

Phone______________________________________Fax___________________________________________________ MP#________________________________________HVAC#_____________________________________________________

Contact Person______________________________________________________________________________________ Email*_______________________________________________________________________________________________ Website_____________________________________________________________________________________________ * If you would like additional contacts to receive email communication from PHCC/MP/HC, please let us know:

Name_______________________________________________________________________________________________ Email _______________________________________________________________________________________________

Name_______________________________________________________________________________________________

Email________________________________________________________________________________________________ Return this form and payments to: PHCC-Wisconsin Association, P.O. Box 833, Germantown, WI 53022-0833 Toll Free: 888-782-6815 • Toll Free Fax: 888-287-4116 • www.phcc-wi.org 46

The Wisconsin PHC Contractor

SUMMER 2017

When it comes to heating and hot water, Bradford White is proud to offer the specifier, engineer, mechanical contractor, building manager, and professional installer the perfect commercial solution. With gas and electric tank-type models up to 725,000 BTU/Hr. and 81 kW and boilers and volume water heaters up to 4 million BTU/Hr., Bradford White has the products and technology ready for your largest demands.

These American-made commercial water heaters and boilers provide durability, energy efficiency, and exceptional performance in hotels, restaurants, hospitals, schools, universities, public buildings, apartments, health clubs, stadiums, prisons, office buildings, shopping centers, laundromats, and more.

Commercial water heaters and boilers from Bradford White - designed and built to satisfy your most extreme Bradford White is the official Boiler and Water Heater of the PHCC.

heating and hot water demands.

Built to be the Best

â&#x201E;˘

Š2017, Bradford White Corporation. All rights reserved.

www.bradfordwhite.com